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http://libguides.usc.edu/writingguide/quantitative
Quantitative method
Quantitive data are pieces of information that can be counted and which are usually gathered by
surveys from large numbers of respondents randomly selected for inclusion. Secondary data such
as census data, government statistics, health system metrics, etc. are often included in quantitative
research. Quantitative data is analysed using statistical methods. Quantitative approaches are best
used to answer what, when and who questions and are not well suited to how and why questions.
Strengths Limitations
Findings can be generalised if selection process is Related secondary data is sometimes not
well-designed and sample is representative of available or accessing available data is
study population difficult/impossible
Relatively easy to analyse Difficult to understand context of a phenomenon
Data may not be robust enough to explain
Data can be very consistent, precise and reliable
complex issues