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1. 1. What is Online Shopping ? Top Online Shopping Centers Myanmar & Online Shopping Top
& Flops of Myanmar Online Shopping Myanmar Online Shopping Future Trend Business Plan
(Beta Version)
3. 3. Country Profile Geographic Situation Myanmar Topography & Resources Population &
Investment Ratio Myanmar Lifestyle & Facts to know Online Shopping in Myanmar
4. 4. Sr. STATE & DIVISION Estimated Population % share 1 Mandalay 7.56 14% 2 Ayeyarwady
7.39 14% 3 Yangon 6.31 12% 4 Sagaing 5.89 11% 5 Bago 5.45 10% 6 Shan 5.15 10% 7
Magway 5.06 9% 8 Rakhine 3.00 6% 9 Mon 2.81 5% 10 Kayin 1.63 3% 11 Tanintharyi 1.53 3%
12 Kachin 1.42 3% 13 Chin 0.50 1% 14 Kayah 0.31 1% UNION TOTAL 54.01 100% Two Third of
Population Living in 6 Divisions Ref:MMRD
5. 5. Literacy Rate - over 80% Avg: Household Size - 4.8 Avg: Household Income - 147,600 (Kyat)
Occupation - Working-61% Non-Working -39 %
6. 6. Introduce Ordering via telephones in 2007 but cannot still well provided Beta Launched
in 2013 April, Good Connection with High-End Users & Luxury Brands, Existing numerous
Shopping Centers Managed By Rocket Internet, Huge Advertising Budget Globally wide
experienced Team Based Traditional Men Wear called Pasoe commonly wear by Men in
Myanmar. Launched in 2011, Managed by Ex-Google Employee , based on Ticket Sales &
Hotel Bookings Weak in PR & Communication / Low Exposure
11. 11. Mission & Vision Conventional Online Shopping Needed Features of Myanmar Online
Shopping SWOT & PEST Analysis
12. 12. Mission To become TOP Online Shopping Center in Myanmar Before 2015 To Create
the biggest online sales Platform in Myanmar To be ready and upgrade competency for
AFTA To enhance Myanmar Citizens buying from online which can save time & money To
provide the quality Products and reliable services through Internet To help our
stakeholders to broom their business by opening new sales channel Vision
16. 16. SWOT Analysis Strength 100% Focus Technology Well Experienced SWOT
17. 17. SWOT Analysis Weakness Unfamiliar to Technologies Citizens Lifestyles Poor Online
Payment Systems SWOT
18. 18. SWOT Analysis Opportunity Telecom is Booming Huge Virgin Market Pioneer Technology
Companies Rare Entry SWOT
19. 19. SWOT Analysis Threats Political still unstable Intl-Corps keep their sights to enter Local
Competitors like Junction Virtual SWOT
20. 20. Political Transforming Democracy Government Take your own Risk ASEAN-Sea games on
2013 December ASEAN President on 2014 PEST PEST Analysis
21. 21. Social People want to get regular income More Employee Life Migrants Workers PEST
PEST Analysis
22. 22. Economy Trying to change Agriculture to Industry Sanction Lift Reduce Corruption & Red
Tape PEST PEST Analysis
23. 23. Technology Need a lot of Civic Education Need to become Brain Gain Situation Influence
by Chinese Machine PEST PEST Analysis
24. 24. For more details, please contact us Founded : 2011 October Founder Members : 4
Members Leaded by : Mr. Chan Myae Ko Ko Lwin Services Description : Event
Managements & Marketing Consulting Group Company Address : No.14,1st Floor Sezon
Street,Sanchaung Tsp,Yangon,Myanmar Contact Phone No. : 95-9-7313-6954 ,9-430 23497
Email : bizupmediagroup@gmail.com/enquiry.bizup@gmail.com Website/Facebook Link
: www.facebook.com/BizUpGroup Logo :