also the retailers to develop their strategies. Moreover, Pop and Vladoi (2009) mention within the orientation of the marketing towards creating a relationship toconsumers to buy products, helps not only the producers, but also the retailers to develop their strategies. Moreover, Pop and Vladoi (2009) mention within the orientation of the marketing towards creating a relationship toconsumers to buy products, helps not only the producers, but also the retailers to develop their strategies. Moreover, Pop and Vladoi (2009) mention within the orientation of the marketing towards creating a relationship toconsumers to buy products, helps not only the producers, but also the retailers to develop their strategies. Moreover, Pop and Vladoi (2009) mention within the orientation of the marketing towards creating a relationship toconsumers to buy products, helps not only the producers, but also the retailers to develop their strategies. Moreover, Pop and Vladoi (2009) mention within the orientation of the marketing towards creating a relationship to