Marketing Branding Communication

Promise
I know communication, love marketing and
deeply understand strategic branding management.

I commit my life for branding and marketing because I believe

thats my best way to contribute good value to society.

I live by passion and work with highest responsibility.

I am always the trusted leader of my team.

 Personal Information

Male
1987 29 Years Old
Married 1 child
Catholic
 Education

High School University

2002-2005 2005-2010

Le Hong Phong High School Hochiminh Technology University

For The Gifted H Bch Khoa
Graduated Deferred
 Working History
7 years in Marketing Branding
Account Manager
Head of Consultancy Division Strategic Branding
Consultancy

Head of Communication Service

Digital

Planning
Supervisor Digital marketing in IMC

Marketing Leader Digital and Social

Content Editor Publisher

 Working History
7 years in Marketing Branding
Brand & Communication Manager
2016. July December (6 months)
In-charge of All Branding and
Communication
Highlights:
Long-term branding strategy
2 TVCs
16 Corporate Clips
Company photos
PR, Event, CEO Interview
Over 30 communication Projects
 Expertise

Account Communication
Planning
Management
Creative
Branding Management
Strategy TVC and KV
Production
Market Research Digital and Social
Management Marketing
 Professional Knowledge

Marketing

Branding Communication

IMC Creative Event and

Research Strategy Digital
Strategy Process Activation

In depth
Qualitative Quantitative Positioning Equity Development
interview
 Skills
Software, Technical 5

Creative thinking 4

Analytics 4

Presentation (Eng & Vn) 5

Strategic Planning 4

Negotiation 4

Leadership 4

Team Development 4

Project Management 4

Account Management 5
0 1 2 3 4 5 6
Cases
 Brand: Tiki

Project: Tiki Corporate

Branding

Scope of Work:
Branding Strategy
Agency Pitch
Manage Brand team
 Client: Unilever

Project: Sunlight Keyvisual

Scope of Work:
Account
Management
Creative Concept
Producer Lead
 Client: ISUZU Vietnam

Project: Branding Strategy

and 5Ps Consultancy

Scope of Work:
Market Analysis
Branding Strategy
5Ps Consultancy
IMC Planning
 Client: ISUZU

Project: Tet Campaign

Scope of Work:
IMC Strategy
Creative Ideas
Project Management
 Client: Vingroup

Project: Park Hill 2nd

Scope of Work:
Branding Review
Consumer Research
New brand
development
IMC Planning
 Client: JTI

Project: Winston

Scope of Work:
Creative Concept
Art Direction
IMC 1 year Plan
 Client: Unilever

Project: Launching Pureit

Scope of Work:
Creative Concept
Production
Talent management
 Client: Holcim VN

Project:
Vungxaycuocsong
Branded Community

Scope of Work:
Strategic Planning
Creative Concept
Content Strategy
Technical
Management
Social and Digital
Media
 Client: Mitsubishi Motors

Project: Mirage

Scope of Work:
Digital Planning
TVC concept and
scenario
 Client: Mitsubishi Motors

Project: Pajero Sport

Scope of Work:
Digital Planning
Category Priority
 Brand / Product
Account Manager
Manager

Strategic Planning Marketing Manager

Creative / Concept Agency Brand FMCG Brands

Development

Branding / Consultancy Corporate Brand

Creative / Integrated Technology Brand

More about Me
 Habits & Interest
Love football, fan of Liverpool and Luis Suares
Movies: Cars, Devils Advocate, Salmon Fishing in Yemen.
Book: Three Kingdoms.
Daily Read: Technical News, Start-up updates, Sports to
update new mindset.
I do smoke
donguyenminhduc@gmail.com

090 4673 096

584 Apartment. 785/1, Luy Ban

Bich Street, Phu Tho Hoa Ward,
Tan Phu District, Hochiminh City

The forever Apprentice

Salary: 2000$ Gross
Thank You !