Effects of organizational structure on communication

Introduction

Communication the process of using words, sounds, signs or behavior to express or rather

exchange information or express ideas, thoughts, feelings etc. to someone or people.

Listening

This is the most significant technique for a very effective communication begins with developing
a viable listening to the parties within and outside the organization. However, people especially
the employees of an organization should always seek to listen then understood by maintaining
focus which enables them understand the other partys intention, motivation and capabilities.
This will help in framing the kind of replies in a more effective manner. Last but not least,
listening with intent will force the recipient to match the effective points raised in the reply,
leading to a high-quality communications

Feedback

The principles of effective communication highly depend on both the sender communicating
properly and as well as the recipient receiving the communication in the intended manner. In this
connection then, securing a relentless feedback of an message is the best way to ensure that the
recipient has well understood the conveyed message in the intended manner.

The best way to get a feed back is by incorporating the visual cues and body language for
example a blank facial expression means a message not understood well. The second ways is by
encouraging the recipient to ask questions which will serve to reinforce the message and correct
the misconception

Importance of the communication in an organization

All organizations or companies operations is effected through an effective communication with

all the stakeholders ranging from senior to the senior level. The following are the essentials of

communication:

It will enables the company employees to be aware of how to proceed and also in understanding

the organizational planning process about embracing the new long term service line.
Communication from the junior level to the managers will help in clarification of some

misunderstood information in the center.

Communication enables the employees to easily adapt to the organizations methods of

communication and bring great change which will enhance accomplishment of the organizational

objectives and set targets or goals

It will facilitate quick response about information delivered to any party in the organization

hence objectives are achieved from the subordinates and the entire stakeholders including both

inpatient and outpatients in terms of service delivery.

Effective communication and employee management

With the use of electronic media and written communication methods a large geographical area

will be covered by our rehabilitation center when advertising for new employees and when

advertising for new long term available services offered by the organization.

Downward communication method will be effective to reach and communicate to the

organization clients, employees, subordinates and other members in the management team on

matters relating tothe undergoing expansion to embrace a long term service delivery. This

communication method will involve use of the following modes of communication;

Advertisement through electronic media: it will be appropriate when communicating to potential

clients about the expansion and the new services offered by the company. It is also appropriate

when communicating to the new employees to be hired and trained to deliver and meet the new

structure needs of the center.

Situations where each technique is most effective

Written communication: it will be appropriate to our organization when a message is needed to

be passed to and from the organization stakeholders based on matters related on their

requirement and support in embracing the new long term service line. It will involve the use of

notices, journals, memos, e-mails, letters, proposals, telegrams and faxes.

Oral communication: as amanager, oral communication will be adopted when there is urgency in

performance of an activity and there is need of passing information to the lower level employees

on issues of introducing a long term service line. Operations and activities will work fluently and

quality service delivery will be enhanced in the center. It involves use of telephones, cellphones

and face timing.

Face to face communication is appropriate to employees, managers themselves and employees

with the clients while in workplace. It will be used mostly when holding meetings related to the

new service line to be introduced.

Internal and external relationships must be considered

In establishing the long term service line, our organization should consider external relationship

with the local, state and federal government. This will enable us to understand the laws and

regulations affecting our organization on provision of long term services. Again we should also

consider their relationship with consumer advocacy programs team.

In internal relationship, our organization should consider the relationship with clients to ascertain

their needs and preferences. We should also considerour relationship with the company

employees for us to maximize on the employees welfare at work.

References

1. University of Alabama, Institute for Public Relations; Employee/Organizational

Communications, Bruce K. Berger, 2008.

2. David, Werner. Managing Company-Wide Communication. London: Chapman & Hall,

1995.

3. Johnson, J. David. Organizational Communication Structure. Norwood, NJ: Ablex

Publishing, 1993.

4. Management and Organizational Behavior, 7th edition; Laurie J. Mullins; 2005.

5. Effective Organizational Communication, 3rd Edition; Richard Blundelef et al.; 2008