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AMERICAN ANTHROPOLOGIST

ARTICLE

Anthropology and the South-South Encounter:


On Culture in BrazilAfrica Relations
Letcia Cesarino

I n the early 1990s, Arturo Escobar (1991, 1995) called


attention to anthropologys active if ambivalent position
in an evolving world system, in which peripheral regions
workers or consultants; in fact, its private branch is overall
quite incipient (Cesarino 2012a). I will, therefore, proceed
indirectly through a reciprocal mirroring of Brazilian devel-
under colonial rule became Third World countries in a opment cooperation and anthropology anchored in a notion
West-centered development apparatus. One decade later, that has been central to both: culture. I do so by extending
he announced, along with Gustavo Lins Ribeiro (Ribeiro to Brazilian anthropology my previous focus on the multi-
and Escobar 2006), the dawn of a new era for the discipline, scalar, self-referential aspects of international cooperation
when former center-periphery divides that underlay both (Cesarino 2013a, 2014) from a metatheoretical perspective
classic anthropology and international development were inspired by systems theory (Luhmann 1995).1 I believe that
becoming increasingly blurred and politically complex, and this procedure sheds an interesting light on the construc-
anthropology itself was, accordingly, becoming more plu- tive tension between anthropology as a universal and as a
ral. But while much ground has been covered since then in multiplicity that is at the core of the world anthropologies
recognizing anthropologys diversality (3), a counterpart project (Ribeiro and Escobar 2006, 3), as it foregrounds
to that diversality has been relatively neglected by the dis- the refractions that occur when key notions such as culture
cipline (Cesarino 2012a; Mosse 2013). I am referring here travel across, and within, domestic and international scales.
to the pluralization of the development apparatus brought I present this discussion in three steps. The first section
about by the emergence of new donors from the Global describes the rise of Brazil as an emerging donor in Africa,
South, such as China, India, Brazil, and many others. Most focusing on the differential productivity of culture-talk
of these countries prefer to speak in terms of South-South across the scales of cooperation discourse and implemen-
cooperation and horizontal partnership, rather than devel- tation. It then takes a diachronic look at this same gap by
opment aid or donorship, in order to differentiate them- providing an account of how culture became a preferred
selves from the World Bank, the United States, or Western domain for framing the specificity of BrazilAfrica relations.
European countries. If, as Ribeiro and Escobar write, tight The second section recasts this question in terms of classic
connections always exist between world systems of power, power-discourse debates in the anthropology of develop-
the development of social theory, and changes in particular ment literature. I argue that Brazils views on Africa have
disciplines such as anthropology (2006, 6), then the rise been largely shaped by domestically hegemonic views of
of world anthropologies and of South-South cooperation African Brazilians, where a culturalist idiom has played a
must be somewhat connected and need to be taken into ac- historically central role. Inspired by Latin American critical
count further. These are not simple relations, however. As scholars such as Pablo Casanova (1965) and Anibal Quijano
Escobar (1991) showed for international development and (2000), I consider this as a postcolonial kind of Orientalism
Talal Asad (1973) showed for colonialism some years ear- that is based less on empire building than on domestic expe-
lier, anthropologists have been imbricated in complex and riences of nation building and internal colonialism (Cesarino
ambivalent ways in such historically situated processes. 2012b). I recognize, of course, that the term Orientalism
In this article, I propose one way of approaching this has typically been used to refer to Euro-American attitudes
issue based on my experience as a Brazilian anthropologist and images of the Muslim world and other parts of the Ori-
and a student of Brazils cooperation with the African conti- ent, following Edward Saids (1979) trenchant critique.
nent. Different from donors in the Global North, Brazilian But I hope to show here its relevance and usefulness in a
cooperation does not regularly employ anthropologists as more general sense as well. The last section brings these

AMERICAN ANTHROPOLOGIST, Vol. 00, No. 0, pp. 19, ISSN 0002-7294, online ISSN 1548-1433.
C 2017 by the American Anthropological Association.

All rights reserved. DOI: 10.1111/aman.12874


2 American Anthropologist Vol. 00, No. 0 xxxx 2017

insights to bear on a reflexive discussion of the role of Brazil- arguing that it can be best understood as an emerging appa-
ian anthropology and social theory in the historical making ratus assembled around three main institutional scales: Ita-
and contemporary unmaking of Brazils Orientalism with maraty (foreign policy), the Brazilian Cooperation Agency
respect to Africa and Africans. (cooperation policy and management), and implementing
agencies (a heterogeneous set of dozens of domestic
BRAZILIAN COOPERATION AND THE mostly stateinstitutions, such as public universities, re-
DISCOURSE-IMPLEMENTATION GAP search institutes, and federal ministries).2 I argued in those
Between 2010 and 2012, I did research on the deliv- works that each of these scales also demarcates differences
ery of technical cooperation to Africa by the state-owned in sociality and perspectives across the multiple actors in-
Brazilian Agricultural Research Corporation, best known volved: diplomats, managers, and EMBRAPA employees.
by the acronym EMBRAPA (Empresa Brasileira de Pesquisa Thus, I found that between the upper scale of diplomacy
Agropecuaria) (Cesarino 2013a). EMBRAPAs cooperation and the lower scale of implementation there was significant
portfolio was heterogeneous and fragmented, ranging from discontinuity, with little mediation by the kind of manage-
small, short-term collaborations with individual African re- rial bureaucracy typically found in aid agencies in the Global
searchers to broad capacity-building workshops held at EM- North (Cesarino 2012a, Ferguson 1994, Mosse 2004, Rot-
BRAPAs units in Brazil and longer-term technology-transfer tenburg 2009)to the extent that some have described
projects in African territory, and even to one regional office Brazilian cooperation as having a policy of no policy
originally established in Accra. During fieldwork, I focused (Cabral and Shankland 2013, 15).
on EMBRAPAs capacity-building workshops held in Braslia Extending further the insights found in the anthropo-
and on one larger project with the so-called Cotton-4 group logical literature about the development apparatuss self-
(Mali, Burkina Faso, Benin, and Chad) (Cesarino 2013a, referentiality, I argued that each of these scales operates
2014, 2016). EMBRAPAs international capacity-building according to its own logics and efficacy regimes that only
and technology-transfer initiatives were a direct response to partially connect with one another (Cesarino 2012a, 2013a).
demands by Brazils Ministry of Foreign Affairs (best known Thus, for instance, where Itamaraty operates, words (nar-
as Itamaraty, after the Itamaraty Palace where the ministry is ratives, speeches, pleas, promises, agreements, signatures)
headquartered). Brazilian foreign policy took a strong Third are a major and efficacious part of the diplomats occu-
Worldist turn during President Lula da Silvas two-term ad- pational tool kit, just as, at the scale of implementation,
ministration (20032010). Following Chancellor Amorims agronomists perform their work largely by deploying experi-
mandate, Itamaraty pursued an aggressive policy that sought mental models, seeds, fertilizers, and other material and con-
to raise Brazils profile as a relevant player in world politics ceptual tools. In the case of Brazil and possibly other emerg-
and trade, most prominently by reviving the countrys long- ing donors, therefore, the pervasive gaps found between
standing bid for permanent membership on the United Na- rhetorics and rituals [and] the complex and messy realities
tions Security Council. The intensification of the countrys of engagement do not map neatly onto a divide between
South-South cooperation activities was part of this broader discourse and practice (Mawdsley 2012, 163). They reflect,
effort that ranged from exponential growth in technical co- rather, discontinuities between scales in which discourse and
operation projects in fields such as agriculture, education, practice are differently articulated, even if ultimately they
and public health all across the Global South to Brazil taking are all supposed to be coherently united under the single um-
up leadership of a UN peacekeeping force in Haiti, and Brazil brella of Brazilian South-South cooperation (Cesarino 2014).
providing increased funding for research and academic ex- Here I will explore this discontinuity between scales fur-
change with the Community of Portuguese Language Coun- ther by pursuing the empirical deployment of a notion that
tries (CPLC). Although the African continent has always is of particular interest to our discipline, that of culture. My
figured as a privileged target in those moments when Brazil- preliminary analysis of documents and official statements
ian diplomacy underscored Third Worldist policies (Saraiva on Brazilian cooperation identified a persistent interest in
1996), recent South-South cooperation efforts widened that culture (or, more precisely, the supposed cultural affini-
scope to embrace countries that did not have a history of ties between Brazilians and Africans) held by the diplomats
close relations with Brazilthat is, beyond former Por- and other government officials responsible for crafting the
tuguese colonies and those parts of West Africa from which image of Brazil as an emerging donor to the African conti-
slaves came or where returnees settled (especially Ghana, nent. As I moved to observation of implementation on the
Benin, and Nigeria). The Lula da Silva administration also ground, however, I was struck by the disinterest in culture
sought to render the provision of cooperation more system- among the agronomists, breeders, and other researchers
atic. These efforts included unprecedented financial support in the agricultural sciences operating at the front line of
to the Brazilian Cooperation Agency (Agencia Brasileira de Brazilian cooperation.
Cooperacao, or ABC) and its domestic partners in project During the period when I was conducting fieldwork, au-
implementation, such as EMBRAPA. thoritative statements on Brazilian South-South cooperation
Elsewhere (Cesarino 2013a, 2014), I have described in came most explicitly from official documents, and they were
detail the organizational outline of Brazilian cooperation, most evident in the ritual moments that were a regular part

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