Pugh chart

Pugh Selection Chart for Smart Holder Design Concept

Concept
Selection Criteria laptop holder 1 2 3 4 5
Weight - - 0 + +
Comfort - - 0 - +
Safety 0 0 + + +
D A T U M
Portability - - + - 0
Life expectancy + + 0 0 +
Material 0 0 + + 0
Eco friendly design + - 0 + 0
Stability - 0 + - +
Easy to use + - - - +
Simplicity 0 0 - 0 -
Strength 0 + 0 + +
Cost - 0 - 0 -
# of pluses 3 2 4 5 7
# of minuses 5 5 3 4 2

From the existing laptop holder product, we decides to improve the some criterion design of
the product. Based on the Pugh chart show that Design 5 and design 3 has the fewest rating of
minuses but for design 5 has higher plus concept compare to design 3 and design 4. While,
design 1 and 2 the total of pluses is less than total minuses. We consider that, design 1 and 2
did not improve the criterion on the existing laptop holder. Then eliminated design 1 and 2.
The criteria that differentiate design 5 from other proposed concept must be examined.
Design 5 is the only design that use the heat sensor of cooling fan and the Bluetooth speaker.
Therefore it improve on the datum design in this criterion row. Thus design 5 is a great
selection which is need small improvement especially the weight, stability, and the safety
from the datum of existing laptop holder.
Based on the result on the chart design 3 and 4 can be eliminated due to low number of pluses
which is had little of improvement especially the portability and the weight. We decides to
take design 5 for modelling and improvement as the high number of pluses which is design 5
take a lot of improvement from the existing laptop holder.
Weighted decision matrix

Objective tree for the design of smart holder

Smart holder

Cost Comfort
(0.25) (0.35)

Matl. Cost Mfg. Cost Cost repair Simplicity Eco-friendly

(0.3) (0.45) (0.25) (0.4) (0.6)

Quality in service
(0.40)

Durability Portability Safety

(0.25) (0.4) (0.35)

Weight factor
Weight factor of Material cost - 0.25 0.3 = 0.075
Weight factor of Manufacturing Cost 0.25 0.45 = 0.1125
Weight factor of Cost Repair 0.25 0.25 = 0.0625
Weight factor of Durability 0.40 0.25 = 0.1
Weight factor of Portability 0.4 0.4 = 0.16
Weight factor of Safety - 0.4 0.35 = 0.14
Weight factor of Simplicity 0.35 0.4 = 0.14
Weight factor of Eco Friendly 0.35 0.6 = 0.21