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ORGANISATIONAL AND STRATEGIC

COMMUNICATION SECTION
CONFERENCE IN HONOUR OF JACQUIE LETANG

Queen Margaret University


EDINBURGH 13th-14th NOVEMBER 2017

DAY 1
8-30AM COFFEE - 9AM WELCOME

9.30 -11AM - PANEL 1 CORPORATE/ORGANISATION STUDIES (Chair: Magda Pieczka)

PAT CURTIN - "How Employee Relations Shaped and Maintained U.S. Corporate Welfare: A Historical
Overview"
ANNE CRONIN - Public relations capitalism: social contract, commercial promises and a new politics
of the public
JULIANA RAUPP - "Public relations in the digital public sphere: Some thoughts on the changing role of
organisations"
TERESA RUAO, ANA LOPES & CLARISSE PESSOA - "Organizational Identity built in temporary
organizations: sharing a different past to create a common present"
JO FAWKES - "The contribution of public relations to 21st Century promotional culture

COFFEE 11-11.30AM

11.30-1PM - PANEL 2 RHETORIC/CRITICAL PERSPECTIVES (Chair: Kay Weaver)

OYVIND IHLEN - "Relativism and Conflict: Rhetorical Perspectives in Public Relations


STEPHEN MACKEY "Memory as part of the rhetorical metaphysics of public relations"
MARGARIDA KUNSCH & ELSE LEMOS - "Public Relations and the social, communitarian and critical
perspectives in Brazil: pioneering and resistance"
KAY WEAVER - "LEtang and the intervention of critical perspectives in public relations"
LEE EDWARDS - History, racialisation and intersectionality in the contemporary occupational field

LUNCH 1PM-2PM

2-3.30PM - PANEL 3 FEMINISM AND PR (Chair: Lee Edwards)

KATE FITCH - "The PR body: Gender and embodiment in public relations"


BEGUM EKMEKCIGIL - "Public Relations Industry in Turkey: Women in Public Relations
CLEA BOURNE - Organising silence in financial markets: Engaging with contemporary feminist
history to explore silence as strategic communication"
LIZ YEOMANS - "Striving for balance? Emerging feminisms in Public Relations"
JENNIFER VARDEMAN-WINTER - "The inclusivity of identity in public relations: Reflecting on the
relationship between intersectionality and public relations in the sociopolitical context of the 2017
Women's March"

COFFEE 3.30-4PM

4-5.30PM PANEL 4 HISTORY, IDENTITIY AND NATIONALISM (Chair: Ian Somerville)

IAN SOMERVILLE, DAVID MITCHELL & OWEN HARGIE -"Sports promotion and the construction of
identity in Ireland: Nationalism, social exclusion and the Gaelic Athletic Association (GAA)"
KEVIN HORA - "A discourse analysis of Jonathan Dean Swifts Drapiers Letters: public
advocacy and new nationalism in Ireland, 1724-5."
MELISSA JOHNSON - Communicating Identity Histories in Ethnic Museum Public Relations
JOHN JENKS - "Creating Experts: The Information Research Department and Access to Knowledge,
1947-1977"
JAIRO LUGO-OCANDO Why post-colonialism and counterinsurgency can help explain the rise of
CSR and PR in the Global South

DINNER 7-30PM

DAY 2

9.30-11AM PANEL 5 PR AND POLITICS (Chair: Oyvind Ihlen)

DOMINIC WRING - The Doctrine of Original Spin: PR in the first age of political
communication
RUTH GARLAND - "Serving the public or politicians? An historical analysis of the changing role and
position of UK government press officers in the age of political spin
GARETH THOMPSON Filmic visualities of peace and transnational co-operation: The United Nations
public information films of Thorold Dickinson"
RYSZARD LAWNICZAK - "Critical overview of the U.S. strategic communication and public diplomacy
after WWII: from democracy promotion to democracy defence
CAMILLE REYES Activist PR: A response to Weaver
COFFEE 11-11.30PM

11.30-1PM PANEL 6 PR HISTORY AND HISTORIOGRAPHY (Chair: Kate Finch)

PETER SZYSZKA - Half-century Evolution: The real History of a General PR Theory


JULIA JAHANSOOZI & VIRGINIA MCKENDRY - Canadian PR History
STEFAN WEHMEIER - "Progress and its problems: A comparison of different approaches to public
relations history."
DERINA HOLTZHAUSEN - "Jacquie LEtang and postmodern historiography"
JOCHEN HOFFMAN - "We have become what we ought to be. A meta-analysis of US-based Public
Relations textbooks

LUNCH 1-2PM