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LM Laura Mossant

#AccountManager @BlackhawkNetwork

Fields of expertise Experience


Prepaid Account manager France & Belgium
Marketing Blackhawk Network (April 2016 - Today) - Intergrator, branded gift cards solutions. London
Sales Sales
B2C Weekly KPIs analyses per country / retailer /card partner and sales forecast.
B2B Action plan setting up to drive revenue and growth : placement / instore execution /
Digital new content launch / marketing / new fixtures roll out, etc.
Marketing
Marketing recommendations and investment negociations.
Marketing activities planning with retailers and card partners.
Technical skills Marketing activities follow up : Agencies design briefing, artwork approvals.
CRM Marketing analyses : Redemption estimation /store per store analyses /sales uplifts..
Digital analytics Marketing tools building : retailers rate cards .
SEO/SEA Merchandising and product launches
Graphic design process French merchandising activities management (Carrefour and Casino) : Merchandising briefing /
planograms optimisation / store visits reports analyses.
Product launch planning and management with card partners and retailers.

Languages Marketing projects manager Paris


French Fluent Comellink Marketing Services (April 2015 - December 2015) - Marketing agency
English Fluent Marketing and communication campaign planning.
Spanish Basic Marketing recommendation writing.
Project management : planning / quoting / creative briefing / supplier managment/ day to
day follow up with customers / invoicing.
Digital productions : websites / landing pages / e-mailings and banners (jpeg, gif, flash).
Tools Print productions : direct mailings / posters /invitations / magazine publications.
SalesForce Corporate events organisation.
Main accounts : American Express, MasterCard.

Assistant manager - Events Pau


Les ides mnent le Monde, Pau City Hall (November 2014)
Overall coordination of the event.
Guests management.

Communication manager (Internship) Paris


French Athletic Federation (February 2014 - September 2014)
Corporate and external communication management.
Social media strategy and planning before / during Zurich European Championships.
Thesis Redesign of corporate identity and branding : corporate logotypes and websites.
Music and product placement Production of a communication guide for French athletes : Social media best practices /
how to behave with sponsors / how to communicate with journalists, etc.

Contact Schooling
+ 33 6 24 04 27 17 Master II in Design & visual communication, Harrington College - 2014 Chicago
laura.mossant@gmail.com Master 1 in Marketing and Communication, INSEEC Business School - 2013 Bordeaux
lauramossant.weebly.com/ Licence degree in Law and Politic sciences, Bordeaux IV University - 2012 Bordeaux
Laura Mossant 2-years intensive degree in Law, Gustave Eiffel High School - 2010/2011 Bordeaux
@lauramossant Baccalaurat Economic and social, Franois Magendie High School - 2009 Bordeaux

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