Answer the following for EACH of the three careers.

CAREER ONE
Name: Emma Brooks

Career Name: Marketing manager

1. Education required and or recommendations: University or college diploma in

business administration or a related field. Several years of experience as a marketing or
sales rep.

2. Suggested Post-Secondary Institutions: BCIT

3. Cost of training in Canadian $ (full program cost for all years): $14,850.16

4. Salary range: $41,000 - $101,000 (average salary $70,180)

5. Job description: marketing managers estimate the demand for products and
services that an organization and its competitors offer.

6. Number or people employed in this occupation (indicate whether the number refers to
BC or Canada) __7,500_______ BC or Canada (circle one)

7. Employment prospects: unemployment in 2020 = 4.4%

340 job openings in 2020

8. Related Jobs (list at least 3):

Account supervisor
Marketing coordinator
 Marketing director

9. Skills or characteristics required: innovative, social, directive, detail oriented,

leadership, organization

10. Disadvantages of occupation: be in charge of others, lots of travelling, having high

expectations of yourself and others

11. Describe how your values, skills and interests relate to this career option: I am a
very social person who enjoys being a leader. Having skills in organization will help me
greatly excel in this occupation.

12. What courses and grades are needed to enter this occupation? Dogwood diploma.
Marketing 11/12 or a related business course.

13. Working conditions: typically done in an office

14. Typical hours of work: 40 hours a week (full time position)

15. Describe what has influenced your choice of this occupation: my aunt is the
director of marketing for Freybe Meat, seeing her create innovative content to represent
the brand is really interesting and influenced my decision to go into marketing.

16. What are the future trends of this occupation: 1.3% annual growth (2015-2025)
3,500 job openings (2015-2025)

17. Go to Work BC Website (http://www.workbc.ca/) and Education Planner

(https://www.educationplannerbc.ca/) list 2 points of information you felt were important
and were not covered.

1. 80.1% of marketing managers are employed in the lower mainland

2. the occupation is mostly made up of 25-44 year olds

2
Career Life Connections - Career Research Project
 3
Career Life Connections - Career Research Project