rebecca

WORK EXPERIENCE
Publicis Groupe, Publicis One Team
Global Digital Activation and Strategy Intern

kantor Summer 2017 New York, New York

Learned team responsibility for global digital acceleration, customer ac-
quisition and agile transformation for an American multinational investment
banking and financial services corporation - Citi Bank
EDUCATION Helped with market coordination across Citi territories including US, Mexico,
Syracuse University APAC, and EMEA
School of Information Studies: Set up media plans via client request in Googles Double Click for Publisher
Information Management and Technology Presented mobile research across competitors to help Citi Bank enhance
Concentrations: Social Media Marketing their Mobile - Always approach
and Web Design, Assisted the Video Investment team by optimizing millions of media buying
Information Security Management dollars amongst the Big 6 TV networks
December 2017, Deans List Publicis Groupe, Spark Foundry (Formerly: Mediavest I Spark)
Planning and Research Intern
Tel Aviv University Summer 2016 New York, New York
Semester Abroad Analyzed Gross Rating Points across competitive markets
Spring 2017 Optimized million dollar budgets to ensure maximum targeted reach
Worked closely with iHeartRadio to target both business and residential
CONTACT consumers
Promoted brand loyalty to Comcast and the X1 platform
13 Fieldstone Drive Learned software such as MediaTools, Nielsen and keyword
Livingston, NJ 07039 interfaces including Google Adwords
973.865.4011
Tel Aviv University
rlkantor@syr.edu
Digital Media Intern
Spring 2017 Tel Aviv, Israel
Assisted with content and social media production
Translated diverse university activities into succinct, witty and appealing
prose
The Briad Group
Social Media Marketing Intern
Summer 2015 Livingston, New Jersey
Created a Facebook page with hundreds of users for new product devel-
opment and launch
Engaged with the customers to ensure repeated business via
posting daily announcements and pictures
Promoted the FruiTea Chiller product via Facebook to inform customers of
where a sampling was taking place
The Shulman Wellness Center
Office Assistant
Summer 2015 Livingston, New Jersey
Routinely managed and organized the daily schedule of
appointments and patients
Provided a high level of customer service while in a fast paced
doctors office

Skills & INVOLVEMENT

Certified in: Google Double Click for Publisher
Proficient in: CSS, HTML5, Python 3, SQL, Photoshop, InDesign, Excel,
Microsoft Word, PowerPoint, MediaTools, ComScore, NielsenAD
WIT SU: Women in Technology Club Syracuse University
American Red Cross Certified: CPR/AED, First Aid