Vous êtes sur la page 1sur 36

011/2017

W HATYOUAREGOI
NGTOLEARN
I
NTHI SQUI
CKBOOK

Whil
ethisbookisgoingtobeover
whelmingl
y
powerf
ulcontent,Iam al
sogoi
ngtokeepi
tquick
andtothepoint.

I
NTHI
SBOOKYOUW I
LLLEARN

-
WHATEMAI
LMARKETI
NGI
S

-
HOW TO STARTAN EMAILMARKETINGBUSI
NESS
1
00% FORFREEAND WI TH FREETRAFFI
C

-EXACTLYWHATYOUSHOULD SELLAND HOW YOU


SHOULD SELLI
T

-
HOW TO STARTTHI
SBUSI
NESSWI
THOUTA
WEBSI
TEORAPRODUCT

-
HOW TO SCALETHI
SBUSI
NESSTO $1
0KPER
MONTH

BONUS:YOUWILLALSO SEEAEMAI
LFUNNELTHAT
GENERATES$1
2KPERDAYAND AMULTIMILLI
ON $$
SCALI
NGSTRATEGY
015/2017

HOW E-MAIL MARKETING WORKS

Email marketing is simple. All we do is simply collect the contact


information of people interested in the certain subject and then send
them helpful information about the subject and occasionally sell
them something.

THAT. IS. IT.

Here's an example, look at the graphic above and I'll explain how we
make money and keep people happy start to finish.

Lets imagine the smiley face is a person who is interested in camping


and we have a business that sells camping supplies. What we want is
this person to buy from our business multiple times and to be able to
sell to them whenever we want. The easiest way to accomplish this is
with email marketing.

Want to see this all done live? Register for our daily live stream
training HERE
02012017

CHAPTER 2 : GETTING EMAILS


WITH FREE TRAFFIC
So in my business I use paid traffic from big websites like Twitter, Facebook,
Youtube and Google. In fact I spend thousands of dollars a day adding
hundreds to thousands of emails to my email list because the ROI is just to
much to turn down.
For example: I pay about $3-$5 per lead and make $24 back over 6 months
every time like clock work.
Thats a nearly 6x ROI. That means if I spend around $2,000 a day on paid
traffic I make about $12,000 a day back.
BUT ... Lets back up. If you are new to this, buying traffic is probably not for you.
It takes an investment and you can lose money pretty easily.
So in this chapter I am going to show you how to get your first 2,000 emails
l 00% free. This means you can get people on your businesses email list for
FREE and sell to them. Since the customers are free its a guaranteed l000%
ROI!
Step l: Creating Our Opt In Page
Here's is a picture of an opt in page I have sent lOOs of thousands of visitors
through and has generated thousands of emails and customers. Pretty ugly
right? Don't worry ugly is good, it converts much higher than any pretty page
in most niches.
That being said, we need to create an opt in on our own website.
02112017

We will then connect the opt in to an autoresponder. For this you can use
Market Hero {here is a link for a 30 day free trial that will give you more than
enough time to try out email marketing)

We will then create a opt in and place it on the page. This is a little
complicated and if you want to see the process live I actually have a daily live
stream where I teach email marketing and everything you see in this PDF is
l Ox more detail.

You can register for todays live stream HERE


to see this all done in front of you.

Once we have created the page all we need to do now is send targeted
people to it?

By the way targeted means they are likely to become a customer. For example
a person that is into Justin Bieber is not a targeted person for camping BUT a
person interested in wildlife and hangs around camping forums would be.

INSTAGRAM

millionaire_mentor e II ...
1,813 PoSts 2.5m followers 679 follO\vfng

Millionaire Montor #1 Entreprenour Lifestyle Pubf.cation Motivation, Inspiration


and Education Ae @jason_stone HO\v To Build A Highly List of Responsive
8uyersllst.c::amp ---------------

lnstagram is one of the easiest platforms to get traffic off of but also to grow
an audience for your brand. That being said, collecting emails off the platform
is easy just follow these steps
02212017

l. Create your account and get some images relevant to your niche

2.

In your account BIO link to your opt in with a message telling them to opt
in

3. Go find other BIG lnstagram pages in your niche with good follower
interaction

4. Follow the people commenting on posts on the these pages. Usually about
30% of them will follow you back

5. Post pictures on your lnstagram about your niche and every third picture
post a picture telling people to click the link in your description and opt in

6. POW that's it!

Using this simple tactics its completely realistic that with about 30-40
minutes of work a day you can add hundreds of people to your lnstagram and
get around 5-10 people a day to opt in

Want to see me get leads off lnstagram live? Sign up for


our daily live stream training HERE
FACEBOOK
Facebook and to be more specific. Facebook groups are another very easy
traffic source. In most niches there are Facebook groups ranging from
1.000-100.000 members. Outside of internet marketing these groups are also
fairly lax about promoting your brand as long as you do it in subtle ways.
Here's exactly how to get people off of Facebook and onto your email list for
free

l. Join Facebook groups relevant to your niche

2. Interact with the group and help a few people asking questions and join
conversations

3. After a few days when people ask questions. link them to your opt in {but
don't say its yours). Just say the "reward" for option in helped you a lot when
you had the same problem.

4. The result? Not only does the poster check out your opt in but the
thousands of people in the group do as well

5. Another way is to make blog post and videos on Youtube. Then at the end
of the posts or videos tell people to go to a link in the post or video that goes
to your opt in. THEN share these blog posts or videos in the group periodically
024/2017

POW! SAY HELLO TO YOUR NEW EMAIL LIST


If you noticed about with very little work it is totally possible to generate
40-50 leads a day to our email list just by posting on these traffic source. This
is just the tip of the ice berg and there are a ton more free traffic source I
cover in our daily live stream HERE if you are interested, you can
even see me do this live.

Now, if we do this for 30-45 days straight building an email list of several
thousand people is child's play.

So now that actually getting traffic and emails is solved, lets move to the fun
part....MAKING MONEY! =D

WHAT TO SELL AND HOW TO SELL IT


Most people think getting traffic and selling is hard. I just proved to you that
getting traffic can be easy as pie. But what about selling stuff to that traffic?
This is actually even EASIER than getting the traffic.

If you already have a business, you probably already have a product that you
are selling and need more advanced ways to sell it. For that I suggest you
attend our daily live stream HERE where I get into some advanced product
stacks and offers for scaling your business OR you could check out the case
studies in HeroMCS, for example I show how we spent $300k on
Youtube recently and netted $3.3 million back.

THAT BEING SAID WE WANT TO SELL


TWO THINGS
026/2017

PRODUCT ONE: FACEBOOK MEMBERSHIP


Before I get into this I want to point out one thing. The average American
makes about $45,000 a year. This about about 3,750 a month. Let's consider a
good bench mark for making a "full time" income from email marketing.

Now lets imagine we open up a recurring membership that costs $47 a


month. To hit this "full time" income goal we only need to convince 80 people
to sign. I'll say it again JUST 80 people.

Over the span of 2 months that is l .2ish people a day. So pretty much 1-2
yes's a day for a cheap product is all we need to be financially free.

SIDE NOTE:
I WANT TO BE TOTALLY HONEST IN THIS BOOK. THE TACTIC I AM SHARING
WITH YOU HERE IS FOR A BEGINNER. ONCE YOU GET THIS DOWN, I
WOULD HIGHLY SUGGEST YOU WORK ON EXPANDING THE BUSINESS,
MAKING A WEBSITE, AND tiEIIING INTO PAID TRAFFIC BECAUSE WE CAN
EASILY GO FOR WAY BIGGER GOALS THAN JUST $3,750 A MONTH. IF YOU
WANT TO SEE THESE STRATEGIES BE SURE TO ATTEND OUR DAILY LIVE
STREAM HERE.

Now...let's get into the tactic itself. You may not know this but there are
thousands of Facebook groups that people pay monthly to be a part of and
you can make your own group in literally 5 minutes time. I will get into how to
make the group in a moment, but I want to lay out exactly what we will sell.

Here's an example below of a paid group for Source Wave. Check it out, over
4,000 members and we charged $47-$67 to be a part of the group (we now
charge $997 yearly}

Now, as your career progresses your time is going to become more and more
valuable and this method will not scale. However as a beginner when our sole
goal

is to create and income this is BY far the best way to reach a full time
income.

Let's imagine we are a personal trainer and we want to sell a Facebook group
membership that helps people stay fit. What we can do is after a person opts
into our email list we can send them to a video (like in the picture below}
selling them our $47 a month membership

Now in this membership what we can offer is personal coaching, videos, and
group help. Here's how we offer all this. (Again we can do this in any niche, I'm
just going to use fitness in this one}
029/2017

CHAPTER 3: SCALING TO $10,000 A MONTH


Before we get going I want to acknowledge something. With the info above you
literally have everything you need to start an email business and get it to a full
time income. If you need more detail or want to see it done "over the shoulder" be
sure to attend our daily live stream HERE though. That being said, there is nothing
stopping you from using free traffic and getting this to $4kish a month.
In fact, there is really nothing stopping you from scaling this to $1Ok a month
either. We already broken down that $3,750 a month is JUST 80 members in your
membership. To get to $1Ok there are a few things we can do.
#1: Just do 2 monthly JV webinars a month on TOP of your membership. If each
webinar only does $3,000 in commission then you now are at $1Ok a month
consistently.
#2: Even without webinars all we need to do to bring in a recurring $1Ok a month
is get 212 people in our membership. Over a 3 month period this is not too
challenging to do. We just need to keep working hard on our free traffic.

BUT WHAT IF I TOLD YOU THERE WAS A WAY TO CET TO $10K A MONTH BY THE END OF
THE WEEK? HOW? SIMPLE. PAID TRAFFIC AND LTV. I KNOW BOTH OF THESE ARE
FOREIGN TO YOU SO LET ME EXPLAIN HOW MY BUSINESS WORKS.

At Source Wave I track everything our customers do. Where they go, what they
buy, etc. More importantly, with this data I am able to average out exactly how
much they spend on average over a period of time. This is called "long term value"
or LTV for short.
With this data I know for a FACT that every lead that comes into the business on
average spends around $24 over 6 months. This has been proven across l OOs of
thousands of leads that have come into the business.
Now here's the kicker: It only costs me about $3-$5 to buy a lead off Youtube or
Facebook if I am using paid traffic. To make this clearer lets assume Facebook
charges me $2 per click. If 50% of people who view my opt in page opt in that
means it will cost me $4 to get an opt in off Facebook...
Which is great because I am making $24 back from the $4 opt in. At this point all I
need to do to scale my business to $1Ok a month {or $600,000 a month like it is
now) is buy as many leads for less than my LTV ($24) as I possibly can.
Let me put this in perspective. Every day I get at least 500 leads. Those 500 leads
cost me around $2000. However I make $24 a pop from each of those 500 leads.
The result: every day I am pulling in around at LEAST $12,000 in annual income
and only spending $2,000.
030/2017

THE EASIESTWAYTOGETT0$10KAMONTH
(ORMORE)
Don't get me wrong. Free traffic is great, but it's a lot of work and hard to scale
because you can only get so much of it. With paid traffic you can get as much as
you want whenever you want and if you are making an ROI it means you can
make as much money as you want whenever you want.

Once you understand that your leads are spending WAY more than it costs to
acquire them, making $1 Ok+ is just a matter of spending more on Facebook.

This is an advanced topic, so if you want to see the ads we are running and the
funnels come join our LIVE stream today HERE and I'll show you over the
shoulder.

That being said check out the diagram below of a simple affiliate webinar funnel
and how easy it can be to run paid traffic at a massive profit.

2,000 $3,000 1/2000BUYS


40UTOF $5,000
$4,000 2,000BUV

YOUR CUT= $6,000

$2,000
lOUTOF
2,000BUV

$7,000 = $3.S PER LEAD


032/2017

THE ONLY THING YOU NEED TO DO HERE IS SET


UP TRACKING
To track everything our leads are buying so we can calculate their LTV and buy
paid traffic effectively we will need Market Hero. Not only is Market Hero a
autoresponder/email sending management that manages the collecting and
sending of all your emails it ALSO tracks everything the y buy.

To set up tracking do the following

#1: Go pick up a 30 day free Market Hero account HERE {this will give you a
ton of time to try this)

#2: Go to the products page in Market Hero

#3: Create a new product. set its price

#4: Paste the products conversion pixel on the thank you page.

Source Wave 9 Product(s)


?<ICl:<lCTCWll

)}

CONFUSED? DON'T WORRY THERE IS A FULL TUTORIAL IN MARKET


HERO THAT SHOWS YOU HOW TO DO THIS, SO JUST FOLLOW STEP 1
AND CO GET A 30 DAY FREE TRIAL ACCOUNT HERE.
033/2017

BOOM
You now not only have a way to get to a full time income for free with email
marketing, you also have a way to buy paid traffic and scale to $1 Ok+ a month
FAST.

CHAPTER: 5 TOOLS AND SUPPLEMENTAL


CONTENT
Here's the bright side to this book, you don't need to invest in any tools
upfront to do this. I have linked to free trials of every tool you will need below.

$14k From His First Paid Traffic Email Marketing Test $4,000 Generated On
Her FIRST Email Marketing Paid Traffic Test

1W 2\V IH lM IY HTD QTO YTD ALL 02/12(2017 OS/12/1017

GROSS VOU/'1l ..
:$19, 140.00

-- .


-- .

Hey AJexf So I JV$1 l'3ll ihe nt.mbers and Iha$ 1$ ln$ane I $pent S3.8J0.71 on Face()Q()k Ad$
end made $14,069.69 in Sales (Stripe..Paypa(). I'm paying S0.68 per lead and malang $2.53

..
back and I'm just getting started! That's a 369% ROt!! I'm foltO\ving EXACTl.Y vlha.1 you say ln
the Bx Academy... My next step is finishing the $997 product and this numberr. villl just blow
.J. up even moce. rv1an you'r9 the best thank you so much fct GVerythingt

I had to $tOP taking coaching s1ut;1en1s beC(l\lSe t d,dn't have eno1,1gn time! OtheN11Se would
.l.
,,ro have made twice es much!

LIVE TRAINING SESSIONS (EVERY DAY). EPIC SUPPLEMENTAL CONTENT


BEFORE YOU CHECK THEM OUT THOUGH. I INSIST THAT YOU SIGN UP TO
ATTEND OUR DAILY LIVE STREAM HERE BECAUSE YOU WILL SEE EVERYTHING
YOU JUST READ ABOUT DONE LIVE AND IN 3X MORE DETAIL THIS IS A 100%
FREE TRAINING SESSION AND THE RESULTS PEOPLE GET FROM IT OUR JUST
NUTS. REGISTER HERE AFTER SEEING THE RESULTS BELOW.
034/2017

$100,000 GENERATED FROM SELLING MEMBERSHIPS VIA EMAIL MARKETING

Maria Gudelis
l ', 24 m,ns

-=- For anyone just started with or sitting on the fence about Market Hero -
IT's WORTH IT! Just started with MH and did a 'Pilot' test run... $833.56
spent, $3,998.19 in revenue in 7 days. Results show the proof
#heroNATION and ready to scale now once I fix up the way I integrated the
live webinar with ClickFunnels and Demio.

$100,000 FROM MY TRAINING

.-.
, _, Leo Guillot Market Hero 8x Academy
37 mins IF

Hi guys I
Just want to share my results :..:
Alex Becker is the man and the course Is amazing. However, the only one
that can change your life is YOU.
I spent several months watching super valuable content thinking that is was
fantastic, thinking about my strategy but never actually took action.
Once, i started taking action and moving my as, the results came and
pretty fast.
Really if you follow the training and implement everything you will get
amazing result :..:

Ill( !
,._
""'
n
o-
. .


-
.....

. .
. .
. . .

.....

-- --
{137263 Oto1MNr

--

AGAIN YOU CAN REGISTER TO ATTEND HERE =D


035/2017

Patrick Sargis
June 13 at 6:43pm

How I used Becker's advice to create over $100k in online income...


What's up guys, some of you may have seen me post back In the day in
Becker's groups, I really wasn't making a lot of money online but I was
trying to figure it out. I went to Becker's first live event, and here's what
happened...
From his live event, I learned about Shopify and the free+shipping model
from Adrian's talk. I went back to my hotel room and immediately created 4
Shopify stores - and ended up crea... See More

-
,1!1 Reports/ Sales by month 0.. 3, 2015-Nov 3 . 20111 P,.-,, E><oOl'I

,-. -
0 J11.00 S0.00 1000 SO,()O S0.00 S0.00 SQ.00
IO MI

2011
0 S0.00 S0.00 10.00 S0.00 S0.00 sooo

,......,201C 0 ,o..oo sooo sooo so.oo so..oo sooo sooo


Afd10t 0 S0.00 sooo t0.00 sooo S0.00 sooo sooo
l,Uy 10,_ 411!, 11\13250 SSnbll -114300 SI0,,5'150 $J,S740 s:13 St4,o&2n

..... 2010 315 17.15$.50 -1,oeoo -S93 7 se.1U1e 17,60193 573 19,30192

J,6y l'Ole !1110 S100 --00 -$2111.INI se,,e6.10 st,00 "1078 $11,2e0.tll

-
,o \- m.ne..oo -s1un2e -SJIOO S2J,J417 $9,34800 sooo .s.r.1,

011 1HJ,1700 18, 1715.01 -11100 SIO,Dl$.84 114,711100 S0.00 SIVSl.lJI


6

--
0c:,_ 3:19 sa,a,e..oo -S2,'4?.1 -152.00 W.14A 49 S2,0911.00 S01'0 SU<0.9
2010

>o11
, se..oo -1$4..0 $000 $4980 m.oo sooo se1eo

TOTALS J,$11 ,
......00 U,l22 21 -ISZI14 sas,ns IJ S74,li$9-0l

Like Comment Share

TOOL 1 (MANDATORY): AUTORESPONDER/EMAIL SENDINC

An autoresponder is a tool used to collect, send, and automate email


management. For this you are going to want to use Market Hero because it is the
only autoresponder on earth that tracks the sales/long term value of leads and it
makes this entire process so much easier.
Here is a 30 day free trial link so you can apply this training for free
036/2017

TOOL 2 (OPTIONAL) : LANDING PACE BUILDER

Landing page builders are tools we will use to build our opt in pages where
people will give us their emails. By far the best and easiest tool to do this with is
Click Funnels. There are also cheaper tools like Leadpages, Profit Builder and
Optimize Press.

Below are free trials for Click Funnels so you can get your first opt in pages up
without spending any money

Click Here For Click Funnels Free Trial

BONUS CHAPTER: THE $12K A DAY FUNNEL

The time has come! You've made it to the bonus chapter. In this quick chapter I
want to break down a funnel I have sent 1OOs of thousands of paid visitors
through that generates us around $12,000+ a day in annual income.
In fact...You already know how I do this. I told you 2 chapters ago. I already told
you we make about $24 per lead at Source Wave and we pay about $4-$5 per
lead. So we ALWAYS make around a 6x ROI on every dollar spent.
So in reality, all I do is spend about $2000 a day on paid traffic and get 6x my
money back every time. Here's how the funnel works

CONTENT MOVED!

Hey! So the 12k a day funnel explained in this book was confusing people so I
made a COMPLETE video breaking down the entire thing step by step HERE. Click
below to see it (again 100% free training)