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M AG G I E S H E F F I E L D

PROFILE

Highly experienced performer with the ability to enhance marketing efforts and expand brand image.
Trained in critical thinking with developed and effective leadership skills. Key qualifications include:
Marketing Skills Relationship-Building Skills
Communication Skills Problem-Solving Skills
Organizational Skills Graphic Design Skills
Prioritizing Skills Adobe CC and Microsoft Office Skills

EDUCATION

B.B.A., Marketing; minors in Graphic Design and Spanish


Shorter University, May 2017

PROFESSIONAL EXPERIENCE

Harbin Clinic Rome, GA May 2017 - Present


Marketing Intern
Designed and created a plethora of brand materials. These include: billboards in multiple cities,
brochures for departments, signage for building fronts and doors, directional wayfinding maps,
digital ads on social media, print ads for newspapers and magazines, posters, flyers, invitations,
e-mail campaigns, presentation materials such as graphics and charts, and internet and intranet
content designs such as blog images, sliders, icons, and thumbnails.
Managed projects from start to finish by obtaining what I need to do, creating the piece, and
sending it to print and to whom it needs to go or posting it in its appropriate location.
Prioritized jobs based on their importance and time-sensitive manner.
Researched and analyzed competitor marketing and sales materials both online and offline.
Monitored social channels for trending news and ideas to capitalize on in our own social media
accounts.
Contributed to developing company and brand marketing strategies.
Brainstormed collectively with our department in order to solve issues and choose the best
strategy for our marketing campaigns.
Assisted in brainstorming, planning, organizing, and executing marketing events.
Fulfilled daily tasks such as ordering and retrieving signage and filling t-shirt orders

North Georgia Untied Soccer Club Rome, GA 2016 - Present


Soccer Coach
Constructed and executed weekly practices for teams of up to 15 kids under 10 years of age.
Creatively designed age-appropriate games for children to play that also enhanced skills.
Modified games to fit specific ages of children.
Managed teams in games, making adjustments when necessary, and aiding their understanding
of how to play soccer.
Stimulated conversation with players parents to further promote the club.

Rabbits Nest of Rome Rome, GA Jan 2017 May 2017


Sales Associate
Assessed customers needs and facilitated their searches.
Ensured customer satisfaction through excellent sales service.
Identified and solved issues related to customers, merchandise, inventory, and computer input
process.
Increased sales through careful attention towards product placement.
Expedited checkouts for increased efficiency and overall customer satisfaction.

ADDITIONAL EXPERIENCE
Zeta Tau Alpha, Kappa Chi Chapter Rome, GA 2016 - 2017
Vice President 1
Administered weekly meetings for and oversaw our Program Committee of 15 girls.
Worked through planning events with the committee to help achieve the best execution of our
ideas and goals.
Served as the middleman between our committees and chapter, making sure that
communication flowed and was consistent in content

Zeta Tau Alpha, Kappa Chi Chapter Rome, GA 2016 - 2017


Treasurer
Created the 2016-2017 budget of $38,000. This entailed deciding which departments to allocate
money to, using my personal discretion to decide which departments needed more or less
money, and having justification for my decisions based on previous budget spending.
Operated the chapters finances and budget in its entirety; allotted money per event, coded all
transactions, cut checks and reimbursements if needed, and ensured that all members paid
their dues.
Followed up with members when they did not pay dues on time, instilled deadlines for late
payments, and sent notices and warnings via text, email, and mail.

Shorter University Rome, GA 2013 - 2017


Tutoring Center: Weekly Tutor/Mentor
Facilitated weekly meetings with students having academic struggles to achieve success.
Formulated content in an easy to digest manner for increased understanding.
Adjusted my teaching strategies when students were unable to understand material.

INTERNATIONAL EXPERIENCE

Universidad Pablo de Olavide Seville, Spain Spring 2014


Study Abroad
Immersed myself in the foreign culture of Seville, Spain.
Enhanced my Spanish speaking through interacting with locals.
Broadened my understanding of global and culture-specific marketing.

AW ARDS AND HONORS

Outstanding Marketing Senior, Shorter University, 2017


Terrific Tutor Award, Shorter University, 2016
Deans List, Shorter University, 2013-2017
Clubs and Organizations: Alpha Chi Honor Society, Sigma Beta Delta Honor Society, Order of
Omega Honor Society, Zeta Tau Alpha - Kappa Chi Chapter

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