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Which of the following things have you ever wanted to do?

(Tick all that apply)


Acting (Theatre/cinema)
Travelling around the world
Participating in extreme sports/activities (sky diving, bungee jumping, etc.)
Working in Politics
Becoming a professional sports player
Working for charities
Other
None of the above

*Filter forwarding to the associated page :

If the respondent hasnt ever wanted to participate in extreme sports, the respondent is forwarded to the conclusion
*Next step for the respondent : Next Page
2. Page 1

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Q2.Do you think you will ever participate in this/these extreme sport(s) in your lifetime?
Ye
s
No

*Filter forwarding to the associated page :

If the respondents don't think they will ever participate in this/these extreme sport(s) in your lifetime, the respondent is forwarded
to page 3
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3. Page 2

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Q3.Why do you think you will not participate in this/these extreme sport(s)?
*For the Respondent - The different possible answer choices are presented in random order.
Too expensive
Too hard to organise
Difficult to find the opportunity to do it
Physically unable to participate (injury, disability, physical fitness etc)
Safety reasons/to frightened to actually take part
Too hard to trust organisations offering these extreme activities/safety reason
Wouldnt enjoy the experience as its mentally and physically stressful
Other, please specify:
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4. Page 3

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Q4.What kind of extreme sports/activities would you like to do?
(Tick all that apply)
*For the Respondent - The different possible answer choices are presented in random order.
Bungee jumping
Base/cliff Jumping
Sky Diving
Hand Gliding
Paragliding
Micro-lighting
Mountain biking cross country and downhill
Quad biking
Motor Cross
White water rafting
Water skiing/wakeboarding
Jet skiing
Rock climbing
Free running/le parkour
Kite surfing
Canoeing
Tree top Adventure
Canyoning
Other, please specify:
None of them

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If the respondent would not like to do any of the extreme activities, the respondent is forwarded to page 6
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Q5.Now, please rank the 4 extreme sports/activities you would like to do the most
(Please rank from 1 to 4: 1 being the first extreme sport/activity you would like to do)
*For the Respondent - The different possible answer choices are presented in random order.
Bungee jumping
Base/cliff Jumping
Sky Diving
Hand Gliding
Paragliding
Micro-lighting
Mountain biking cross country and downhill
Quad biking
Motor Cross
White water rafting
Water skiing/wakeboarding
Jet skiing
Rock climbing
Free running/le parkour
Kite surfing
Canoeing
Tree top Adventure
Canyoning
Other, please specify:
*Next step for the respondent : Next Page
6. Page 5

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Concept

This is an all inclusive extreme sports holiday for 3-4 days.

Each day you will participate in your chosen extreme sports with like minded
people, who are also seeking a major adrenaline rush. The initial cost will
include your; flights, hotel, food and your activities/equipment.

The price will vary for the amount of extreme sports you decide to do during
the 3 days.
Another option would be available for private group if the same activities are
chosen.
Q6.Would you be interested in this kind of holiday package?
Yes, very interested
Yes, rather interested
Not really interested
Not interested at all

*Filter forwarding to the associated page :

If the respondent is not interested at all, the respondent is forwarded to the conclusion
*Next step for the respondent : Next Page
7. Page 6

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Q7.Would you prefer a set all inclusive price or the option to book and pay for your own transport, hotel, food, etc.?
All Inclusive (flights/transport, accommodation, food and activities/equipment)
Semi-inclusive (everything but the flights/ transport)
Non-inclusive (Just the activities and equipment are included)
Other, please specify:
Q8.How many extreme sports/activities would you like to do during the 3-4 days?
(baring in mind that some of these extreme activities are phisically and mentally tiring)
Between 1 and 2 activities
Between 2 and 4 activities
Between 4 and 6 activities
Between 6 and 8 activities
Q9.Would you prefer to mix some less stressful activities in with your extreme sports holiday (eg: 1 extreme activity and
1 more relax one per day)?
Ye
s
No
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Q10.How much would you willing to pay for this type of all inclusive holiday (transport, accommodation, food, activities,
etc.)?
(On the basis of having 5 extreme activities)
Less than 1000
Between 1000 and 1400
Between 1401 and 1800
Between 1801 and 2200
Between 2201 and 2600
Between 2601 and 3000
More than 3000
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Q11.Would you mind doing the activities with a group of people you dont know?
Ye
s
No
Q12.Ideally who would you like to do this type of holiday with?
*For the Respondent - The different possible answer choices are presented in random order.
Family
Friends
Other random thrill seekers
Work colleagues
Whoever, it doesn't matter
Other
Q13.What would be your main reason for participating in an extreme sports holiday like this?
*For the Respondent - The different possible answer choices are presented in random order.
The opportunity to face your fears
The adrenaline rush
The variety of sports available
The chance to meet like minded people
The chance to do something out of the ordinary
Other

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