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Media: The physical objects used to communicate with, or the mass communication through
physical objects such as radio, television, computers, film, etc. It also refers to any physical object
used to communicate messages.
Media Literacy: The ability to access, analyze, evaluate, and create media in a variety of forms. It
aims to empower citizens by providing them with the competencies (knowledge and skills) necessary
to engage with traditional media and new technologies.
Information: A broad term that covers processed data, knowledge derived from study, experience,
instruction, signals or symbols.
Information Literacy: The ability to recognize when information is needed, and to locate, evaluate,
and effectively communicate information in its various formats.
Technology Literacy: The ability of an individual, either working independently or with others, to
responsibly, appropriately, and effectively use technological tools. Using these tools an individual can
access, manage, integrate, evaluate, create and communicate information.
Media and Information Literacy: The essential skills and competencies that allow individuals to
engage with media and other information providers effectively, as well as develop critical thinking
and life-long learning skills to socialize and become active citizens. communicate including mass
media (radio, television, computers, film, etc.).
Film Terms
Frame: a single still picture or image
Shot: the images that are filmed from the time the camera starts to the time it stops, with no cuts
Sequence: a series of shots on the same subject
Cut: stop one shot / abruptly start second; creates the impression of different places, same time
Fade out/in: go to black / go from black to picture; suggests passage of time, change of place
Pan: camera moves from left-to-right or right-to-left across scene from one subject to another can
be used to create suspense
Zoom: camera moves in (tight) or out (wide)
Tilt: camera moves vertically, up or down
LESSON 7: LEGAL, ETHICAL, AND SOCIETAL ISSUES IN MEDIA AND INFORMATION LITERACY
A) Copyright - a legal device that gives the creator of a literary, artistic, musical, or other
creative work the sole right to publish and sell that work
B) Plagiarism - an act or instance of using or closely imitating the language and thoughts
of another author without authorization; the representation of that author's work as
one's own, as by not crediting the original author.
C) Cyber Bullying - bullying that takes place online, or using electronic technology such
as cell phones, computers, and tablets over communication tools including social
media sites, text messages, chat, and websites
D) Computer addiction - the excessive use of computers to the extent that it interferes
with daily life
E) Digital divide - an economic inequality between groups in terms of access to, use of,
or knowledge of ICT