Académique Documents
Professionnel Documents
Culture Documents
THEORY NOTES
UNIT I INTRODUCTION 9
Traditional commerce and E commerce Internet and WWW role of WWW value
chains strategic business and Industry value chains role of E commerce.
UNIT IV SECURITY 9
Computer security classification copy right and Intellectual property electronic commerce threats
protecting client computers electronic payment systems electronic cash strategies for marketing
sales and promotion cryptography authentication.
TOTAL: 45 PERIODS
TEXT BOOKS:
1. Ravi Kalakota, Electronic Commerce, Pearson Education.
2. Gary P Schneider Electronic commerce, Thomson learning & James T Peny Cambridge USA, 2001.
3. Manlyn Greenstein and Miklos Electronic commerce McGraw-Hill, 2002.
REFERENCES:
1. Efraim Turvan J.Lee, David kug and chung, Electronic commerce Pearson Education Asia 2001.
2. Brenda Kienew E commerce Business Prentice Hall, 2001.
UNIT I INTRODUCTION
6.Role of E commerce
Traditional commerce and E
commerce
Traditional commerce:
face-to-face, telephone lines or mail systems
manual processing of traditional business transactions
individual involved in all stages of business transactions
E-Commerce:
using Internet or other network communication technology
automated processing of business transactions
individual involved in all stages of transactions pulls
together all activities of business transactions, marketing
and advertising as well as service and customer support
Comparison
Taxonomy of e-commerce
Taxonomy of e-commerce
e-commerce is about the sale and purchase of goods or
services by electronic means, particularly over the
internet.
two types of commerce: physical commerce and e-
commerce.
In a physical or traditional commerce system,
transactions take place via contact between humans
usually in a physical outlet such as a store.
For example, if you want to buy a book, you will go to a
physical bookstore and buy the physical book from a
salesman. In a pure e-commerce system, transactions
take place via electronic means.
Comparing Traditional Commerce and
Electronic Commerce Buyers Side
Comparing Traditional Commerce and
Electronic Commerce Sellers Side
Internet and WWW
A computer network is any technology that
allows people to connect computers to
each other. Computer networks and the
Internet, which connects computer networks
around the world to one another, form the
basic technology structure that underlies all
electronic commerce.
Origins of the Internet
In the early 1960s, the U.S. Department of Defense
became concerned about the possible effects of
nuclear attack on its computing facilities.
The Defense Department realized that the weapons of
the future would require powerful computers for
coordination and control.
The power ful computers of that time were all large
mainframe computers, so the Defense Department
began examining ways to connect these computers to
each other and also connect them to weapons
installations distributed all over the world.
Origins of the Internet
In 1969, Defense Department researchers in
the Advanced Research Projects Agency
(ARPA) used this network model to connect
four computersone each at the University of
California at Los Angeles, SRI Inter national,
the University of California at Santa Barbara,
and the University of Utahinto a network
called the ARPANET.
Origins of the Internet
Main Purpose - control weapons systems and transfer
research files, other uses for this vast network began
to appear in the early 1970s.
In 1972, Ray Tomlinson, wrote a program that could
send and receive messages over the network.
In 1979, a group of students and programmers at Duke
University and the University of North Carolina started
Usenet, an abbreviation for Users News Network.
Between 1979 and 1989, these network applications
were improved and tested by an increasing number of
users
Commercial Use of the Internet
In 1989, the National Science Foundation (NSF)
permitted two commercial e-mail services, MCI Mail
and CompuServe, to establish limited connections to
the Internet for the sole purpose of exchanging e-mail
transmissions with users of the Internet.
In 1991, the NSF further eased its restrictions on
commercial Internet activity and began implementing
plans to privatize the Internet.
Internet was based on four network access points
(NAPs) located in San Francisco, New York, Chicago,
and Washington, D.C., each operated by a separate
telecommunications company.
Growth of Internet