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PROPOSAL BUSINESS PLAN

COLORFUL SCRUB

ENTREPRENEURSHIP II LK53

DOSEN : APRIANI KURNIA SUCI

Diusulkan oleh :

REYHAN 1901461363

DEBORAH SUJONO 1901469662

LARASATI ADWIANI 1901467253

ROSALIA WIJAYA 1901469750

STEVANI QUEENA PODOSIH 1901484221

LIFIA LIFIANTY 1901469971

NOVIA TRI JAYANTI 1901465090

UNIVERSITAS BINA NUSANTARA


JAKARTA

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DAFTAR ISI

Daftar Isi ......................................................................................................................................... ii

BAB 1 Introduction ......................................................................................................................1

BAB 2 Organization Structure ..................................................................................................... 2

BAB 3 Product Description ......................................................................................................... 3

3.1 Production Description ...................................................................................................... 3

3.2 Implementation Methods ................................................................................................... 4

BAB 4 Business Model Canvas and Business Process Diagram ................................................ 6

4.1 Business Model Canvas ..................................................................................................... 6

4.2 Business Process Diagram ................................................................................................ 7

BAB 5 Market Analysis ............................................................................................................... 8

5.1 SWOT ................................................................................................................................ 8

5.2 Market Research Data ...................................................................................................... 9

5.2 Marketing Strategy ......................................................................................................... 19

BAB 6 Competitor Analysis ...................................................................................................... 20

BAB 7 Financial Analysis ........................................................................................................ 21

7.1 Funding ........................................................................................................................... 21

7.2 BEP .................................................................................................................................. 22

BAB 8 Risk Analysis ................................................................................................................ 23

BAB 9 Conclusion ..................................................................................................................... 24

Lampiran CV Ketua dan Anggota ............................................................................................... 25

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