GC Links - CC-150th Assessment (Project Tessera) Assessment (Page 1) Project information Application 1D 181878 Application Identifier (074244-20162017-1-1 Client Name ‘VOX POP LABS INC. Project Name Project Tessera Project Start Date 2016-04-01 Project End Date 2017-09-30 Project Fiscal Year 20162017 RIMS File Number Application Status ‘Awaiting Payments Commitment Item ‘Canada 150 - Signature Initiative - Commemoration Canada (C) ‘Summary Commitment Item Celebration, Commemoration and Learning Current Owner Skat Fiscal Year of last payment 20162017 Funding Type Project GAF Received Date 2016-01-14 5.201240) GAF Requested Amount Recommended Amount 576500.00, ‘Application Fiscal Year 20152016 Funding Method Contribution Triage Treatment Regular 1, The applicant has the capacity to deliver the project. Justification 1 Vox Pop Labs has demonstrated through previous projects and partnerships that they can deliver a professional project and reach their projected target audiences. Vox Pop has recent experience delivering the Vote Compass for CBC’s 2015 Federal Election, they created a Political Sentimeter in association with the Toronto Star in 2014. They are currently working with the Gov of New Zeland Jon a project similar to the Sentimeter. Vox Pop Labs has consistently led highly successful campaigns which have drawn millions of users to its initiatives. Vox Pop Labs’ skill in crafting digital engagement strategies has earned it the confidence of some of the most respected news media organizations in the world, including the Canadian Broadcasting Corporation and Société Radio-Canada. Its ability to consistently reproduce unparalleled levels of online engagement both in Canada and abroad ensures that Project Tessera will achieve significant public uptake. s.24(1H@) 2. The community has demonstrated its support for the project and, where relevant, key community stakeholders have been engaged. Where agreements for collaboration are required to ensure the successful delivery of the project, contributors have confirmed their participation, Justification 2 Vox Pop has provided strong letters of support referencing their capacity to deliver a strong project that reaches the intended audience. Letters of support provided include letters from the CBC, the Centre for the Study of Democratic Citizenship (McGill University) and the MUNK School of Global Affairs (University of Toronto). 3. The project will be inclusive of Aboriginal communities, officil-language minority communities, ethno-cultural communities and youth, — Justification 3 The project is inclusive of all Canadians, but does not specifically target the abovementioned groups Project Tessera is a bilingual initiative. The application with be made fully available online in both English and French across Canada, All users wll have the option to choose the language in which they complete the survey. 000001GC Links - CC-150th Assessment (Project Tessera) Assessment (Page 2) 4. The project objectives are specific and realistic and clearly support the objectives of the Canada 150 Fund Justification 4 Project Tessera meets multiple objectives of the Canada 150 Fund. It advocates recognition of the various understandings of what it means to be Canadian, all within a format that promotes inclusion and celebrates diversity. Furthermore, the project's primary mode of interaction is particularly well-suited to youth, as it reflects their existing information consumption practices, and thus presents @ unique opportunity to engage Canadian youth in @ national conversation on the meanings of Canada. 5. The project is new and innovative and will not duplicate other initiatives, Justification 5 The project would not be considered new or innovative as this project i similar to what the organization has done in the past. It does not duplicate other initiatives and therefore would be unique for the 150 celebration. 6. The proposed approach will allow for a successful and timely delivery of the project. Justification 6 [Given the track record and experience of the applicant, itis expected that the project will be created and launched in a timely fashion, resulting in a significant impact during the celebratory period in 2017. 7. The project will effectively reach the identified target audience(s) and produce results that represent good value for money, ~ Justification 7 [Given the past experience of Vox Pop and past projects its not inconceivable that the project will not only reach an estimated 1,000,000 Canadians, but if promoted properly, the reach could surpass that number. Past projects including the Vote Compass have reached in excess of 1.5M Canadians. Given that the project is hosted online, itis accessible to the majority of Canadians from coast-to-coast-to-coast. 8, The budget is sufficiently detailed, reasonable and balanced. Justification 8 [Given that the organization states that they will be updating / reformatting their existing resources, the total request of seems moderately inflated, Further to consultations with colleagues pertaining to the Consultant Fees, the Program has determined that the amount requested / hour isin line with a professional consultant fee and the number of hours seem realistic for a project of ths size and scope, The provided budget indicates: towards the project with the C150 Fund fronting the remaining costs. Given the nature of the project, the project budget could have been strengthened in a cash or in- kind contribution towards the project made by the applicant. Program Officer's Comments (continued) 8.20/14) s.20(tya) 000002GC Links - CC-150th Assessment (Project Tessera) Assessment (Page 3) [Strengths ~ Client capacity to design and deliver the projec is high. - Strong letters of support and partnerships - The budget is reasonable for a project i tis size and scope - Significant reach (1M Canadians) and the capacity to reach the target is high Weaknesses = No specific mentioned within the application that the project will be promoted to target the minority groups identified above. The project i similar to the core business ofthe applicant. The results of the project are closely tied with the ability of the applicant (and partner CBC) to adequately promate the site ‘Assessment 150th =.20(1)0) s.21(tNa) Next Page 000003Canadian Patrimaine [7 Fonorriceuse ony” | Hentage’ canadien i+ Canada 150 Fund General Application Form IMpoRTANT Please consult the Cando 150 Fund Applicant's Guide fr instructions on how to complete this form, Peter rr eal T- Legal Name required) |Vox Pop Labs In |2: Former Legal Name (fapphicable 2386405 Ontario Inc | 3. Mailing Adelress - Number, Sweet, P.O. Box (required) ~ | Suite 405,639 Queen Street West a iy Wequvedh 5. rovince/Tertory equired) [6 Postal Code (ASROAD) (required) [7 County equredh Toronto ontario wsv287 Canada Telephone (exactly 10 9: Extension (numbers only) ] 10 Alternate Telephone fexaly 10 11. Faxexaaly To igh) digits) (required) (optional) digits) (optional) (optional) 12 E-mail Address required) 13, Website Address optional wr vxpopls.com 19) 14.1n which official lang guage do you wish to communicate? required) @ English French 15, Scope of Organization's Activities required) @Internationa_ National OProvincialTerritorial__ Q)Regional/Local/Municipal_ Other 16. Legal Status (required) sth organization incorporated? tyes, copy of your organizations Cerificate of incorporation must be provided loves — Ono Onprocess |eProvincaenitral C Federal Registration Number required) 2386408 ate of Incorporation {Y¥YY-MM-DD) (required) 2013-08-30 17. Is the organization registered with the Canada Revenue Agency as a charitable organization? (required) Ores @No___Oinprocess [18.15 the organization a Canadian municipal government or institution, or@ Canadian school required) Ores @No _ | 19, Has your organization previously received funding from the Department of Canadian Heritage? (required) | Ores @No Page 1 of9 Canada 000004Part B- Person Authorized to Sign for the Organization 20, Salutation (required) @ Mr. QMrs. CMs. © Other 21. Given Name (required) ~ wit 22. Initial (optional) 123, Surname (required) c van der Linden 2a-Title (required) Founder and Chief Executive Officer 25. Malling Address - Number, Street, P.O. Box (required) Suite 405, 639 Queen Street West 26. City required) 27. Province/Territory (required) — ]28 Postal Code (A9AGAS) (required) 29. Country (required) Toronto Ontario sv287 |canada tly 10 | 31. Extension (numbers only) 32, Alternate Telephone (exactly 10 | 33. Fax (exactly digits) required) (optional digits) (optional) | igi foptiona 30, Telephone (ex 34, E-mail Address (require ls.19(0) Part C -Project Contact Person [2] Sameas person authorized to represent the organization Part D Information about the Project Project Project Tessere 46, Proposed Start Date (YYYY-MM-DD) (required) 47, Proposed End Date (Y¥YY-MM-DD) (required) 2016-04-01 2017-09-30 4B, Total Cost of the Project imust correspond to the amount |49, Amount requested from the Canada 150 Fund (must indicated in the Cashflow Budget in Annex A) (required) correspond to the amount indicated in the Cashflow Budget in, Annex A) (required) $2001) Page 20f9 000008Funding from the Department of Canadian Heritage (the Department] may be used only for the purposes specified in this application. ifthe Department agrees to provide financial assistance, no substantial change to the project shall be made without the prior consent of the Department, and it shall be atthe discretio .n of the Department to determine what constitutes substantial change in each case. Any funding not used for the implementation ofthe project, must be returned to the Department The organization is wholly responsible forts own debts, The Department will not consider any application to pay debts. The organization shall agree to comply with all municipal, provinci ferritovial and federal legislation The organization shall acknowledge the financial assistance received in all promotional and advertising activities related to the funding by the Department in a manner required by the Department ‘The organization agrees to submit a final report, and where required, financial statements to be evaluated by the Department The Department of Canadian Heritage is committed to taking positive measures to enhance the vitality of official anguage minority communities and to promote the use of English and French in Canadian society. The organization agrees to comp with the official language requirements set out in their grant or contribution agreemen | Page 3 0f9 000006I hereby declare that the information in this application is accurate and complete. [also declare that (please check all boxes): IZ Ihave read and understood and accept all Conditions outlined in Part E of this form; he Organization named in Part of this form has obtained all the necessary authorities, permits licences and consentsto | tindertake the proposed project and, required, can provide them to the Departments fhe Organization named in Part A of this form wil ake al necessary actions to maintain self in good standing, to preserve legal capacity and to inform the Minister without dela ofan failure to do so he Organization named in Part of this form and any person lobbying on its behalf to obtain funding are in compliance with he Lobbying Act; and fq napublic servant or holder of public ofc, past or present or lbbyis will derive a direct benefit from the requested funding, which is in breach of the Values and Ethics Code for the Public Service or the Conflict of Interest Act. + A disclosure of the involvement of an actual or former public office holder or public servant under the Conflict of Interest Code for Members of the House of Commons; + That no actual or potential conflctof interest or contingency fee arrangement exists regarding the allocation of the | financial assistance sought This application constitutes a legally binding agreement, effective the date the grant or contribution is approved by the departmental representative, between the Organization named in this Application and Her Majesty the Queen in Right of Canada as represented by the Minister of Canadian Heritage. By signing this application, l authorize the Department of Canadian Heritage to disclose any information received in this application within Canadian Heritage and the Government of Canada or to outside entities for the following purposes: to reach a decision on this application, to administer and monitor the implementation of the project or programming, orto evaluate th: results of the project or programming and this pragram after project completion. This disclosure of any information received in this application may also be used to reach a decision on any other application of the applicant for funding under any other Department of Canadian Heritage program. Inthe event of an access to information request regarding the present funding application or any other information about the organization in the Department's possession, the information provided to the Department will be treated in accordance with the {Access to Information Act and the Privacy Act. Where funding is approved, however, the amount of funding, the purpose for which the funds were granted and the name of the organization receiving the funding are considered public information, Name of Person Authorized to Sign (required) Title (equiced) clifton van der Linden Founder and Chief Executive Officer Authorized Signature (required) Date Y¥Y¥-MM-D0 (required) | 2016-01-12 | Name of Person Authorized to Sign (if applicable) Title (f applicable) Authorized Signature (if applicable) Date Y¥Y¥-MM-D0 (if applicable) eines [The Canada 150 Fund will support activities that: + Encourage participants to give back to Canada through gifts of time and energy, in ways that leave a legacy forthe futur; + Provide Canadians with opportunities to actively participate and/or celebrate together, promoting and building a deeper understanding of Canada, its people and what it means to be Canadian; and + Recognize and promote exceptional Canadian people, places, achievements and events that continue to shape our country. Page 4of9 00000750. Project Summary (required) Please summarize your project and demonstrate howit meets the above objectives, in 20 lines or less [Atessera is one of the individual tiles that make up a mosaic. No two tesserae are uniform in composition, but asa collective they have the potential to form a masterpiece. Project Tessera sa civic engagement initiative that couples digital media and data science to offer Canadians a unique opportunity to reflect on and develop meaningful associations with the myriad, Interpretations of being Canadian at the 150th anniversary of Confederation. Its aim is to engender among all Canadians an individual sense of belonging within a richly diverse national mosaic. The centrepiece of Project Tessera is an interactive online application of a design similar in principle to that for which Vox Pop Labs is world-renowned, The application will survey users on themes such as culture, values, symbols, belonging, etc, Users will be associated on the basis oftheir responses with one of many archetypes of Canadians, as derived by a finite mixture model applied to @ major study of the multiplicity of narratives associated with being Canadian. The prima facie analogy is that of a Myers-Briggs test, but in lieu of a personality archetype the user is associated with a particular segment of Canadian society. More than a simple association of user to archetype, however, each ‘user wil be presented with a personalized analysis which simultaneously celebrates their individual identity and inclusion in the broader Canadian collective. The call to action is modeled after digital initiatives that consistently achieve virality on social media, couching a sophisticated and meaningful civic engagement exercise within a high-impact, participation-oriented user experience. In addition, Project Tessera has the potential to generate an unparelieled dataset on public perceptions about | (Canada and what it means to be Canadian, which would be made publicly available and would serve asa legacy of Canada 150, Project Tessera meets multiple objectives ofthe Canada 150 Fund. t advocates recognition of the various understandings of {what it means to be Canadian, all within a format that promotes inclusion and celebrates diversity. Furthermore, the project's primary mode of interaction is particularly well-suited to youth, as it reflects their existing information consumption practices, and thus presents a unique opportunity to engage Canadian youth in a national conversation an the meanings of Canada, Vox Pop Labs is committed to operating Project Tessera exclusively on a cast recovery basis, ‘applicant Profile 51. Describe your organization. What are its mandate, membership, main activities, clients and key achievements? (required) Important: Please provide your organization's financial statements for the last two fiscal years lif these cannot be provided, please ensure that you indicate the reason in Part J). f applicable, please also provide your organization's most recent annual report, as wellas its Constitution and Bylaws, Vox Pop Labs isa social enterprise founded and operated by a team of dactoral candidates and post-doctoral researchers in the social and statistical sciences. The organization operates at the intersection of technology and data science to create unique civic /engagement experiences. Its flagship initiative, Vote Compass (http://www. votecompass.org), which is commissioned in Canada by the Canadian Broadcasting Corporation and Société Radio-Canada, identifies citizens’ ideological alignment with the various parties or candidates contesting a given election campaign. Vote Compass has been used by more than 3 million Canadians across 10 federal and provincial elections since 2011. Vote Compass has also been commissioned by major news media ‘organizations in the United States, Australia, and New Zealand, where it has collectively been used by more than 10 million people, 52. Describe your experience and capacity in carrying out projects ofa similar nature or scope. Where applicable, demonstrate how best practices, expertise or lessons learned from your previous experience will benefit your project. (required) Vox Pop Labs has an established record of demonstrated success with similar initiatives to Project Tessera. Aside from Vote |Compass, Vox Pop Labs launched the Political Sentimeter (htip//politicalsentimeterorg) in 2014 in association with The Toronto Star. Drawing on a large panel survey Vox Pop Labs developed and applied a finite mixture model to identify eight distinct ideological archetypes within the Toronto community and developed The Sentimeter to enable Torontonians to analyze their alignment within these various archetypes. Nearly 100,000 Torontonians took part in the initiative during its siz week run. Vox Pop Labs is currently under commission from the Government of New Zealand's Flag Consideration Project to adapt the Sentimeter initiative to a national identity exercise for Kiwis as they deliberate over the future of their national flag, The application proposed by Vox Pop Labs for Canada 150 would be modeled after The Sentimeter initiative, but would be re- oriented from an ideological to a cultural focus Building applications such as Vote Compass and The Political Sentimeter has required the development of new methods and algorithms, which have been validated at academic conferences and in peer-reviewed scholarly publications, and which Vox Pop Labs is uniquely qualified in the world to employ in practice. In addition to the scientific expertise of Vox Pop Labs, the Jorganization also offers unparalleled experience in product development and marketing strategy pertaining specifically to civic Jengagement applications. it tearm has consistently led highly successful campaigns which have drawn millions of users to its initiatives. Vox Pop Labs’ sill in crafting digital engagement strategies has earned it the confidence of some of the most respected news media organizations in the world, including the Canadian Broadcasting Corporation and Société Radio-Canada, Its ability to consistently reproduce unparalleled levels of online engagement both in Canada and abroad ensures that Project, Page 5 of9Tessar will achieve significant public uptake ‘Among the most critical lessons learned from previous experience is the importance of a robust research program to ensure that the outputs generated from the analysis are both scientifically and intuitively valid. In order to capture a reasonable breadth of the heterogeneity of the Canadian population, and to ensure the inclusion of official language minority communities, Indigenous Peoples, and ethnocultural communities, Project Tessera requires @ survey panel of approximately 35,000 respondents, This will be complemented by an intensive session of focus groups to be held across the country in order to develop a thick, qualitative assessment of each archetype surfaced in the quantitative analysis of the survey data. These findings willbe presented to an advisory panel at the working conference, which will convene upon completion of both the panel and focus group studies. The advisory panel will review the findings and work to develop a narrative associated with each archetype that is true to the data and presents a sensitive, respective rendering of each group. 53, List your partners for this project and describe their roles. (Fapplicable) Prospective partners for this project include the Canadian Broadcasting Corporation and Société Radio-Canada, wiich would promote the application across their broadcast platforms, The sole constraint to this partnership is that it restricts Vox Pop Labs from soliciting funding from the private sector, as per the conditions imposed on the prospective partnership by CBC/SRC. Other prospective partners include the Centre for the Study of Democratic Citizenship, which would provide academic advisory and research support, and MASS LBP, a public deliberation and engagement firm, which will design and deliver the nationwide focus group sessions. Rationale and Community Support for Your Project, 54, Please describe why your project is important and how it will engage the community to participate (required) Please include at least two letters demonstrating community support for your project. The 150th anniversary of Confederation isan opportunity not only for celebration but also for a national conversation about the ideas, values, symbols, and narratives that have shaped Canadian culture(s) and define Canada at 150. This project important in that it promises both to prompt national reflection while simultaneously producing unique, data-driven insights into the contemporary manifestation of the Canadian collective consciousness, Project Tessera advances the discourse on the many meanings of Canada and encourages Canadians to take an active tole in the discussion by way of a compelling engagement mechanism. An effective catalyst for such an endeavour must necessarily assume a dynamic that reflects current modes of engagement by Canadians in order to elicit broad-based and meaningful public participation. It is for this reason that the application will assume the form of an online quiz, a content form originally popularized by Buzzfeed and its contemporaries, but now a mainstay of leading international news organizations such as The New York Times, The Washington Post, the BBC, and Pew Research, all of which have generated record audience engagement using these phenomena, Vox Pop Labs has enhanced the potential of these applications by adding scientific validity to these sorts of applications it produces. In doing so, it has dramatically increased the return on participation a user can expect from this form of engagement. By generating sophisticated and meaningful engagement exercises, Vox Pop Labs offers high-impact, participation-oriented user experiences. 35. Indicate Ifthe success of your project is dependent upon suppor (financial or non-financial) or authorizations from other parties. (required) Important: If this is the case, attach a letter confirming the support of the party or parties in question (signed by a senior representative). For example, applicants proposing to erect a plaque or a monument must provide written evidence of permission from the owner or authority responsible forthe site where the plaque or monument will be erected. The success of the project is not dependent upon support or authorizations from other parties. That said, the success of the project in terms of public uptake will likely be enhanced by virtue of prospective promotional support from the Canadian Broadcasting Corporation and Société Radio-Canada, ‘Target Audience and Participants 56. Briefly describe the targeted beneficiaries or audience of your project. (required) ‘The audience of Project Tessera includes all Canadians who have access to the Internet. According to the Canadian Internet Registration Authority, 29,760,764 Canadians identified as Internet users in 2014 and 87 per cent of Canadian households were connected tothe Internet. The project will make special efforts to target official language minority communities, Indigenous Peoples, and ethnocultural communities tis prudent to mention the special case of Quebec, which will kely generate a unique set of archetypes. This will require special questionnaire development and design and will likely require special consultation and consideration, including but not limited to special attention to the vocabulary used and the framing of the study. '57. What isthe scope of your project? (required) Page 6of9|Qtocal_Oegional OProvincia/Tertovial_@National 58. What isthe expected total reach of your project? (numberof participants): 1,000,000 Project Activities & Performance Indicators 159, Activities Timelines Indicators [Promotion List your project activities |Approximate timelines/ Indicate the expected number of {Indicate how you plan to promote + ldate ofeach activity participants and identify the your project to ensure that tis fully lexpected results laccessible and well attended ‘Survey research [mid 2016 ~~ [35,000 survey respondents; Respondents to be recruited via an - powers the cluster analysis that online panel service determines the archetypes Focus groups Tate 2016 720 participants; provides a thick [Focus group participants fo be - qualitative description of the | selected from the 35,000 survey archetypes respondents [Working Conference [Late 2016 TS advisory panel members, [Directly invited to participate develops a disilation of the A archetypes for presentation to the public and integration into the application | ‘Application launch Early 2017 7,000,000 users; catalyzes a Promotion by CBC and SRC as well rational discussion on the many Jas social media advertising ‘meanings of being Canadian iAcknowledgement 60. How will you acknowledge support from the Government of Canada? See page 17 of the guide, (required) Support for the Government of Canada will be acknowledged in the application directly, in any and all research activities, and in | the codebook that will accompany the public dataset. Part H - Official Languages English and French are the offical languages of Canada. The Government of Canada is committed to enhancing the vitality and supporting the development of the English and French linguistic minority communities in Canada and to fostering the full Fecognition and use of both English and French in Canadian society, Important: you are required to adhere to provincial/terrtorial regulations or laws, Note: translation expenses, local promotion as well as signage expenses are eligible under this Program, 61. Briefly describe how the project will create opportunities for participation by members of the minority official language |Community? A minority official language community is the English language community in Quebec and the French language |community outside Quebec. if applicable) Project Tesserais a bilingual initiative. The application with be made fully available online in both English and French across |Canada, All users will have the option to choose the language in which they complete the survey, Research and consultation activities will be conducted in both official languages. Prospective media promotion will be undertaken nationally by both the [Canadian Broadcasting Corporation and Société Radio-Canada, This will ensure that members of the English language {community in Quebec and the French language community outside Quebec are able to participate in the initiative in their preferred official language. \62. Briefly describe how the project will create opportunities for fostering the full recognition and use of both English and French in Canadian society? tf applicable) Project Tessera is a bilingual initiative. The application will be made fully available in both English and French, All research and consultation activities will be conducted in both official languages. Prospective media promotion will be undertaken by both the Canadian Broadcasting Corporation and Société Radio-Canada, Page 7 of 9 00010Eiereekac dus The applicant shall ensure that all activities related to this application comply with all federal, provincial/territorial and municipal laws, regulations and related laws or guidelines with respect to environmental matters. Activities to be carried out on federal lands may require an evaluation of environmental effects under the Canadian Environmental Assessment Act, 2012, prior to the start of the proposed project. [will the proposed project be carried out, in whole or in part, on federal or unserviced lands?) Yes @No Ispecify the land ownership and indicate the sources used to answer the question above: Part J - Application Checklist The following documents must be provided in order for your funding application to be considered complete. Please check the boxes below to confirm that these documents are attached to your completed, signed and dated General Application Form and Project Proposal required) ‘ompleted and signed project budget/cashflow for each fiscal year - Annex A ‘onfirmation of the organization's authorization to submit an application to the Canada 150 Fund and to be represented by the person signing the General Application Form and Project Proposal (e.g. motion from the Annual General Meeting, Resolution of the Board of Directors) Choose one of the following: © Acopy of your organization's Certificate of incorporation © Certificate of Incorporation isnot applicable © Certificate of Incorporation was previously provided to the Department of Canadian Heritage [Choose one of the following: © Acopy of your organization's Constitution and Bylaws © Constitution and Bylaws are not applicable © Constitution and Bylaws were previously provided to the Department of Canadian Heritage [Choose one of the following: © Your organization's most recent annual report © Your organization's most recent annual report is not applicable [choose one of the following: @ Allst of the members of your organization's Board of Directors, © Alist of the members of your organization's Board of Directors is not applicable ‘our organization's financial statements for the last two fiscal years (audited, if available) prepared by an independent accountant. Important: A complete set of financial statements includes a balance sheet, a statement of ncome/profit and loss; statement of cashflow and notes to the statements. If you cannot provide the statements, please explain Vox Pop Labs' fiscal year is coterminous with the calendar year. As such, is financial statements for the previous fiscal year (ie. January 1, 2015 to December 31, 2015) are curcently being prepared. The financial statements for the organization's 2014 fiscal year are enclosed and those for the 2015 fiscal year will follow promptly [7 Letters of support from the community Number of letters of support from the community (minimum of two required) 3 I Letters from other parties confirming thelr cont ution to oF participation in the project (if applicable) Page sof 9 000014‘Number of letters from other parties confirming their contribution to or participation in the project ‘ay additional information canceming your organization which could be relevant to the assessment of your project y proposal, Page 9 0f9 00012Document communiqué en vertu de Canadian Patimoine We Fetisge” Sorasten Canada 150 Fund - Cashflow Budget ANNEX A, Name of Organization (required): Vox Pop Labs Project Dates: From (YYYY-MM-DD) (required) 2916-04-01 TOLYYYY-MM-OD) (required) 2017-10-31 Project Title (required) Project Tessera Fiscal years (be sure to complete a separate cashtlow for each fiscal yea FcalYeor 20162017 Forecast | Foran | Forecat | Forecast Amount Intind mn apecity en cn Requested Notes EXPENDITURES Deserpton (speciy each) “ Apel sune Ta (provide dotaison the budget item inclding rates) 8.20(1)) Page 1 of 5 Canada 00013Canada 150 Fund - Cashflow Budget [TOTAL EXPENDITURES -820(0)0) Page 2 0f5Canada 150 Fund - Cashflow Budget ANNEX A. Fisalvear 20162017 Ge Forecast | Foretast | Foreatt | Forecast REVENUES. Funding Yes! ene Tora Notes No Apni-dune | suy-Sept | ot-Dee_|an-March ae [REVENUES TOTAL PROJECT REVENUES +320(1)6) [SIGNATURE/CERTIFICATION: Date (YYYY-MM-DD); 2016-01-14 Page 30f 5 00015Canada 150 Fund - Cashflow Budget Name of Organization (required): Vox Pop Labs Project Dates: Document communiqué en vertu de From (YYYY-MM-DD) (required) 2016-04-01 To(YYYY-MIM-DD) (required) 5 a REE acces a hiformat 2017-10-31 Project Tite (required): Project Tessera Fiscal years (be sure to complete a separate cashflow for each fiscal year): 2 Fic Yeor 20172018 Forcast | foreast | Forecast | Forest Amount can | sand sequcsted Notes expenorrunes exciton lpeiy ech) onbaon | cobain] aprt-sune| suy-Sept | oct-Dee |san-maren| TO™*' | "trom | (provide details onthe budget tem, including rates) Program [TOTAL EXPENDITURES Page 4 of 5 5.20(1)6) 000016Page 17 is withheld pursuant to section est retenue en vertu de l'article 20(1)(b) of the Access to Information Act de la Loi sur ’accés a l’informationPages 18 to/ a 20 are withheld pursuant to section sont retenues en vertu de l'article 20(1)(b) of the Access to Information Act de la Loi sur ’accés a l’informationRequest ID: 015672222 Province of Ontario Date Report Produced: 2013:08/30, Demande 0 Province de Ontario Document produit ‘raneacton 1: 051944093 Ministyof Government Services Time Report Produces: 14:34:45 Transaction Ninistere des Services gauvernementaus Imprmé 8 Category: ct Catégorie: Certificate of Incorporation Certificat de constitution This is to certify that Ceci certifie que 2386405 ONTARIO INC Ontario Corporation No Numéro matricule de la personne morale en Ontario 002386405 is a corporation incorporated, est une société constituée aux termes under the laws of the Province of Ontario, des lois de la province de l'Ontario. These articles of incorporation Les présents statuts constitutifs are effective on entrent en vigueur le AUGUST 30 AOUT, 2013 Director/Directrice Business Corporations Act/Loi sur les sociétés par actions 000024Request ID / Demande n° 15672222 uniqué en vertu de Page: 1 Ontario Corporation Number Munéro de 1a compagnie en Ontario 2386405 FORM 1 BUSINESS CORPORATIONS ACT FORMULE NUMERO 1 LOI SUR LES SOCIETES PAR ACTIONS ARTICLES OF INCORPORATION STATUTS CONSTITUTIFS 1. The mane of the corporation ie: 2386405 ONTARIO INC. 2, The address of the registered office ie: (street & tnber, or FA. Wuaber 6 LE Multi-Oftice Building give oom Mo.) er (Rue et numéro, ou numéro de la R.R. et, Bw) 3. unber (or minimum and maximum nunber) of directors Se: Misimm 2. Ao the fice atrector (a) 6a/a iret name, initials and surname Peénom, initiales et nom de famille Addrese for service, giving street & No, or RR. Ho., muntetpality 14 Postar code * WILLIAM CLIFTON VAN DER LINDEN Dénomination sociale de 12 compagnie: Adzesse du siage social: fe édifsce J bureau, numéro du bureau) (Postal Code/ cade postal) Nombre (ou nombres ninizsl et maxinal) Maximum 10 Premier(2) adninsate seus (a) Reoident Cansdian state ves or No Résident canadien cui/Non Domicile 1u, y compris 1a rue ot le nunéro, 1e numéro de 1a &. de 1a municipalité ot 16 code postal ou 1e nos ves .19(1)Page: 2 Ontario Corporation Number Request ID / Demande n* Muméro de 1a compagnie en Ontario 15672222 236405 5. Restrictions, if any, on business the corporation may carry on or on powers the corporation may exerciee: Limites, £111 y a Lieu, iaposées aux activités commerciales ou aux pouvoirs de 1a compagnie. None. 6. The classes and any maximum quuber of shares that the corporation 48 authorized to sasue: catégories et nombre maximal, ¢'11 y @ feu, d'actions gue 1a compagnie eet autoriage & smettre: An unlimited number of Common Shares, issuable in series of which an unlimited number are designated as Voting Common Shares and an unlimited number are designated as Non-Voting Common shares. 000023