26.10.

2015 MagicQuadrantforEnterpriseContentManagement

MagicQuadrantforEnterpriseContent
Management
21October2015ID:G00270886

Analyst(s):HannsKoehlerKruener,KennethChin,KarenA.Hobert

VIEWSUMMARY ADDITIONALPERSPECTIVES

CompanySize:Small&Midsize(<1000
ThedriveformorecontextualrelevanceforenterprisecontentmakesitnecessarytothinkofECMasa
Employees)
longterminvestmentintheabilitytodeliverrelevantcontenttobusinessapplications.Ourevaluationof
20vendors'abilitytomeetthesedemandswillinformbusinessandITbuyersequally. Geography:AsiaPacific|Europe

STRATEGICPLANNINGASSUMPTIONS

MarketDefinition/Description By2018,morethan20%ofenterprisecontent
managementsolutionsaleswilladdress
Theterm"enterprisecontentmanagement"(ECM)describesbothastrategicframeworkandatechnical multiorganization"ecosystem"content.
architecturethatsupportsalltypesofcontent(andformat)throughoutthecontentlifecycle. By2018,50%ofenterpriseswillbemanagingtheir
contentusingahybridcontentarchitecture.
Asastrategicframework,ECMcanhelpenterprisestakecontroloftheircontent.Itcancontributeto
initiativesaroundtransactionalprocesses,complianceandrecordsmanagementaswellassharingand
collaboratingaroundcontentanddocuments. ACRONYMKEYANDGLOSSARYTERMS

Asatechnicalarchitecture,ECMcanbedeliveredeitherasasuiteofproductsintegratedatthecontent BPM businessprocessmanagement

orinterfacelevelorasanumberofseparateproductsthatshareacommonarchitecture.
CMIS ContentManagementInteroperability
Services
Gartneralsoseesseveralshiftsinthemarketthatwillaffectclientsstrongly.Consolidationinthemarket
continues,withevermoretoolsthatoncebelongedintherealmofspecialistvendorsnowbeingpartof ECM enterprisecontentmanagement

thelargeECMsuites.Theseincludeenterprisefilesynchronizationandsharing(EFSS),videocontent EFSS enterprisefilesynchronizationand

managementandassetmanagement.TheECMvendorsbuildoutthesefunctionalitiesoracquirethem sharing
throughpartnershipsordirectacquisitionofthetechnologies.
SMB smallormidsizebusiness

Oneofthesignsofconsolidationisthatsomeofthesamevendorsarefallingbehindontheirinnovation WCM Webcontentmanagement

ofECMfunctionalityaspartofadigitalworkplace,allowingnewer,smallerandmorespecializedvendors
tofillthegaps.So,althoughthereislessdifferentiationintheestablishedplayers,thereisalsoamyriad
ofsmallernonECMvendorspushinginnovativefeaturesintothemarket.ForclientsinvestinginECM
technologies,thesedifferencescanbeadvantagesordisadvantages:
Advantagesinclude:
Onestopshoppingfromlargesuitevendors.Clientscangetthefullsuitefromasinglevendor,
allowingforsynergiestohappenandpossiblygettingmorefortheirmoney.
Potentially,lesscomplexityacrosstheportfolioatthearchitecturallevel,witheasier
managementandprovisioning.
Thedisadvantagesinclude:
Potentiallockin,havingtofollowthefuturedirectionsofasinglevendoranditsviewofthe
market.
Potentially,fewercompetitorsandthereforelesscompetitivepushfromthevendors
themselveswithmoreexternalfactors(suchasdigitalworkplaceandsmartmachines)
influencingthedifferentiatingfactors.
Forexample,EFSSvendorsareaddingfunctionalitytotheirplatformstoallowforbasiccontentand
documentmanagementfunctionality,whilebusinessprocessmanagement(BPM)/workflowvendorsoften
havetheirowncontentrepository.
TheECMmarketdoesnotreflect"businessasusual"andclientsshouldlookattheirthreetofiveyear
planninghorizonsandtheadjoiningareasofcontentmanagementtopickthebeststrategyand
technologyportfoliosgoingforward.For2015,Gartnerseesthefollowingcomponents(includingthe
weightingwehavegiventhemforthisMagicQuadrant,inbrackets)asbelongingtothecore
functionalitiesthatanECMplatformshouldbeabletofulfill(onlyvendorsthatsupplymostofthese
functionalitiesnativelywereconsideredforthisyear'sMagicQuadrant):
Documentmanagement(20%)Forcheckin/checkout,versioncontrol,securityandlibrary
servicesforbusinessdocuments.Advancedcapabilitiessuchascompounddocumentsupportand
contentreplicationscoremorehighlythanbasiclibraryservices.Extendedcapabilitiesincludedigital
rightsmanagementandmetadatadrivenviewsofdocuments,ratherthanstricttaxonomybased
structures.Alsoofvaluearecapabilitiesthatoffersomelevelofaccessto,andversionmanagement
within,noncorerepositoriessuchasthemanagementofdocumentsinafileshareorcloud
environment,andsupportforflexiblecustomizationoftheuserexperience.
Webcontentmanagement(5%)Forcontrollingawebsite'scontentthroughtheuseof
specificmanagementtoolsbasedonacorerepository.Includedarecontentcreationfunctions,such
astemplating,workflowandchangemanagement,andcontentdeploymentfunctionsthatdeliver
prepackagedorondemandcontenttoWebservers.Theminimumrequirementisaformal
partnershipwithaWebcontentmanagement(WCM)provider.Nativecapabilitiesscoremorehighly
thanthoseprovidedthroughpartnerships.Thecomplexitiesofprovisioningcontenttousersacross
intranet,extranetandInternetapplicationsareconsidered,asaretheresponsivedesignand
adaptivedevicedeliverycapabilitiesthatempowerarangeofclientdevices,andsupportfornew
EVALUATIONCRITERIADEFINITIONS
AbilitytoExecute
Product/Service:Coregoodsandservicesofferedby
thevendorforthedefinedmarket.Thisincludes
currentproduct/servicecapabilities,quality,feature
sets,skillsandsoon,whetherofferednativelyor
throughOEMagreements/partnershipsasdefinedin
themarketdefinitionanddetailedinthesubcriteria.
OverallViability:Viabilityincludesanassessmentof
theoverallorganization'sfinancialhealth,thefinancial
andpracticalsuccessofthebusinessunit,andthe
likelihoodthattheindividualbusinessunitwillcontinue
investingintheproduct,willcontinueofferingthe
productandwilladvancethestateoftheartwithinthe
organization'sportfolioofproducts.
SalesExecution/Pricing:Thevendor'scapabilitiesin
allpresalesactivitiesandthestructurethatsupports
them.Thisincludesdealmanagement,pricingand
negotiation,presalessupport,andtheoverall
effectivenessofthesaleschannel.
MarketResponsiveness/Record:Abilitytorespond,
changedirection,beflexibleandachievecompetitive
successasopportunitiesdevelop,competitorsact,
customerneedsevolveandmarketdynamicschange.
Thiscriterionalsoconsidersthevendor'shistoryof
responsiveness.
MarketingExecution:Theclarity,quality,creativity
andefficacyofprogramsdesignedtodeliverthe
organization'smessagetoinfluencethemarket,
promotethebrandandbusiness,increaseawareness
oftheproducts,andestablishapositiveidentification
withtheproduct/brandandorganizationintheminds
ofbuyers.This"mindshare"canbedrivenbya
combinationofpublicity,promotionalinitiatives,
thoughtleadership,wordofmouthandsalesactivities.
CustomerExperience:Relationships,productsand
services/programsthatenableclientstobesuccessful
withtheproductsevaluated.Specifically,thisincludes
thewayscustomersreceivetechnicalsupportor
accountsupport.Thiscanalsoincludeancillarytools,
customersupportprograms(andthequalitythereof),
availabilityofusergroups,servicelevelagreements
andsoon.
Operations:Theabilityoftheorganizationtomeet
itsgoalsandcommitments.Factorsincludethequality
oftheorganizationalstructure,includingskills,

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26.10.2015 MagicQuadrantforEnterpriseContentManagement
contenttypesanddeliverymodels.
Recordsmanagement(10%)Forlongtermarchiving,automationofretentionand
compliancepolicies,andensuringlegal,regulatoryandindustrycompliance.Theminimum
requirementisanabilitytoenforceretentionofcriticalbusinessdocumentsbasedonarecords
retentionschedule.Higherratingsaregivenforcertifiedcompliancewithstandardssuchasthe
DepartmentofDefense(DoD)DesignCriteriaStandardforElectronicRecordsManagementSoftware
Applications(5015.2STD),aswellasstatedcompliancewithISOstandardssuchas15489andthe
VictorianElectronicRecordsStrategy(VERS)andModularRequirementsfortheManagementof
ElectronicRecords(MoReq2010).
Imageprocessingapplications(15%)Forcapturing,transformingandmanagingimagesof
paperdocuments.Forthiscomponentwerequireavendortooffertwothings:(1)document
capture(scanninghardwareandsoftware,opticalandintelligentcharacterrecognitiontechnologies,
andformprocessingtechnology)performedeitherusingnativecapabilitiesorthroughaformal
partnershipwithathirdpartysolutionprovidersuchasKofax(acquiredbyLexmarkEnterprise
Services),ReadSoft(acquiredbyLexmarkEnterpriseServices)orTopImageSystems(TIS)(2)the
abilitytostoreimagesofscanneddocumentsintherepositoryas"justanother"contenttypeina
folder,andtoroutethemthroughanelectronicprocess.Extracreditisgivenforverticalor
horizontalsolutionsdelivereddirectlyorthroughpartners.
Socialcontent(15%)Fordocumentsharingandcollaborationsupportforprojectteamsand
knowledgemanagementusecases.Blogs,wikisandsupportforotheronlineinteractionsare
evaluated.Socialcontentincludingvideoandaudioisthefastestgrowingcategoryofnew
contentinenterprises.
Contentworkflow(20%)Forsupportingbusinessprocesses,routingcontent,assigningwork
tasksandstates,andcreatingaudittrails.Theminimumrequirementissimpledocumentreview
andapprovalworkflow.Higherpointsaregiventovendorswithgraphicalprocessbuilders,andboth
serialandparallelrouting.Manyvendorsareusingstrongerprocesscapabilitiestodeliver
frameworksortemplatesascontentapplications(forcasemanagement,forexample).
Extendedcomponents(15%)Canincludeoneormoreofthefollowing:mobileapplications,
digitalassetmanagement,search,analyticsandpackagedintegrationcapabilities(forportals,ERP
andCRM,forexample).
MagicQuadrant
Figure1.MagicQuadrantforEnterpriseContentManagement
Source:Gartner(October2015)
VendorStrengthsandCautions
Alfresco
AlfrescoisbasedinMaidenhead,U.K.,andSanMateo,California,U.S.ItdeliversECMsoftwarebothon
premisesandinthecloud.AlfrescoembracesopenstandardssuchasContentManagement
InteroperabilityServices(CMIS),WebDistributedAuthoringandVersioning(WebDAV),FTP,Microsoft's
CommonInternetFileSystem(CIFS),InternetMessageAccessProtocol(IMAP)andtheMicrosoft
SharePointprotocol,whichenableinteroperabilitywiththirdpartyECMsystemsandtools.Alfrescoalso
offersasetofpublicAPIstoextendandintegrateitsofferingwithotherapplicationsandplatforms.
Strengths
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experiences,programs,systemsandothervehicles
thatenabletheorganizationtooperateeffectivelyand
efficientlyonanongoingbasis.
CompletenessofVision
MarketUnderstanding:Abilityofthevendorto
understandbuyers'wantsandneedsandtotranslate
thoseintoproductsandservices.Vendorsthatshow
thehighestdegreeofvisionlistentoandunderstand
buyers'wantsandneeds,andcanshapeorenhance
thosewiththeiraddedvision.
MarketingStrategy:Aclear,differentiatedsetof
messagesconsistentlycommunicatedthroughoutthe
organizationandexternalizedthroughthewebsite,
advertising,customerprogramsandpositioning
statements.
SalesStrategy:Thestrategyforsellingproductsthat
usestheappropriatenetworkofdirectandindirect
sales,marketing,service,andcommunication
affiliatesthatextendthescopeanddepthofmarket
reach,skills,expertise,technologies,servicesandthe
customerbase.
Offering(Product)Strategy:Thevendor'sapproach
toproductdevelopmentanddeliverythatemphasizes
differentiation,functionality,methodologyandfeature
setsastheymaptocurrentandfuturerequirements.
BusinessModel:Thesoundnessandlogicofthe
vendor'sunderlyingbusinessproposition.
Vertical/IndustryStrategy:Thevendor'sstrategy
todirectresources,skillsandofferingstomeetthe
specificneedsofindividualmarketsegments,including
verticalmarkets.
Innovation:Direct,related,complementaryand
synergisticlayoutsofresources,expertiseorcapital
forinvestment,consolidation,defensiveorpre
emptivepurposes.
GeographicStrategy:Thevendor'sstrategytodirect
resources,skillsandofferingstomeetthespecific
needsofgeographiesoutsidethe"home"ornative
geography,eitherdirectlyorthroughpartners,
channelsandsubsidiariesasappropriateforthat
geographyandmarket.
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26.10.2015 MagicQuadrantforEnterpriseContentManagement
AlfrescomaintainsitskeensenseoftheECMmarket'sneedsbyaddingnewfeaturestoitsproduct,
includingopenAPIsthatsupportofftheshelfintegrations(withSAP,SharePointandSalesforce),
casemanagement,analyticsandworkflow.
AlfrescoOne,itscoreECMproduct,deliversaconsistentexperienceacrosssocial,mobileandcloud
capabilitiesthatsupportcontentmanagementinitiatives.
ClientsindicatethatAlfresco'sincreasedfocusonthequalityofitscertifiedpartnernetworkhas
improvedpresalesandpostsalessupport.

Cautions
LimitedverticalsolutionsarehinderingAlfresco'sabilitytodifferentiateinanincreasingly
consolidatedmarket.EnterprisesshouldkeepaneyeonAlfresco'sexperienceintheirrelatedvertical
industriestomakesureitwillmeettheirneeds.
Performanceandscalabilitywerehighlightedbysomecustomers(surveyedbyGartner)asanissue.
ProspectivecustomersshouldpilotAlfrescowiththeirmostdemandingusecasestoensureproper
configurationandinstallationthatsuitstheirneeds.
Alackofexperiencedimplementationpartnersandreportsofinconsistentsupportmakeit
importantforprospectsandcustomerstochallengeAlfresco'ssupportmodelandidentifyan
Alfrescocertifiedpartnerbeforecommittingorpurchasing.

EMC
EMC,basedinHopkinton,Massachusetts,U.S.,hasfocuseditscontentmanagementstrategyonitscore
Documentumportfolioofproducts,whichincludesDocumentumxCP,Captiva,DocumentSciencesand
ApplicationXtender,alongwithasetofkeyindustrysolutionstoaccelerateROI.EMCManagedServices
OnDemand,acloudoffering,roundsoutEMC'sextendedproductfamily.EMCoffersnumeroussolutions
thatsupportmostverticalindustriesandbusinessprocessesincludinglifesciences,healthcare,public
sector,financialservices,andenergy.

Asof12October2015,adefinitiveagreementwasreachedinwhichDellwillacquireEMC.Becausethe
dealhasyettoclose,theimpactontheECMpartofthebusinessiscurrentlyunknown.

Strengths
EMCoffersextensiveECMcomponentsinitsDocumentumportfolioandhasadvanceditsproduct
offeringswithcloudandmobilecapabilitiesthatprovidecustomerswithvariouschoicesofdelivery
model.Publiccloudandindustrysolutionsarealsoavailableforselectproducts.
TheDocumentumD2clientEMC'smodern,personabasedUIprovidesabetteruser
experienceandenhancedcollaborationcapabilities,accordingtoclientswhohaveadoptedit.
EMC'stechnologypartnerecosystemiswellestablishedandhasarobustglobalpresence.

Cautions
EMC'ssaleofSyncplicitytoaprivateequitycompanyinJuly2015hasreduceditsproductportfolio,
althoughSyncplicityremainsanEMCSelectPartner.Prospectiveclientsshouldconsidertheirneeds
forEFSS,toseeifEMCstillmeetsalltheirrequirements.
CustomersupportissuesandservicelevelsareaconcernfromsomeofEMC'scustomers.
CustomersshouldworkwithEMC'sservicemanagementgrouptogainaboveaveragesupportand
servicelevels.
Documentumispredominantlydeployedinlargeenterprisesithasalimitedfootprintinsmaller
enterprisesduetoimplementationcomplexityandcost.Prospectivecustomersshouldevaluatetheir
completeECMneedsanddetermineifDocumentumorApplicationXtender(appropriateforlineof
businessusecases)istheappropriatefitbeforecommittingtoEMC.EMCislookingtoaddress
smallerenterpriseswithitscloudbasedofferings.

Everteam
Everteam,basedinParis,France,isprimarilyfocusedonEuropeandtheMiddleEast.Itscurrentclients
aremostlymidsizeorganizations,althoughitsproductsarealsostartingtogainvisibilitywithinlarger
customers.Everteammostlytargetstheselargercustomers,buthasapartnernetworkthatmayofferits
productstosmallerorganizations.Everteamconcentratesonanumberofverticalmarkets,including
utilities,engineering,insuranceandpublicservices.

Strengths
Everteamhasastrong,organicallygrownproductportfoliothatconsistentlygetshighpraisefrom
itscustomers.
ArecentrebrandingandreorganizationofEverteam'sproductportfoliohasshowngreatfocuson
verticalindustries,andgreaterproductclarity.
PostsalessupportandcapabilitiesacrossEuropeanandMiddleEasternmarketsgarnerstrongclient
praise.

Cautions
Everteamdoesnotofferacloudsolution,exceptadocumentsharingsolutionforboards,
committeesandstrategicmeetingscalledeverteam.board.Rather,itallowstheclientstochoose
theirowncloudhostinginstead.Clientslookingforcloudbasedserviceshouldverifywhetherthis
multiplevendorapproachistotheiradvantage,especiallyinpurecloudorhybridscenarios.
Everteam'ssocialcontentmanagementisdependentonMicrosoftSharePointclientsshould
evaluatewhetherthismeetstheirECMsocializationusecases.
Customershavepointedtoinconsistentuserexperiencesacrossdesktopandmobileinterfaces.
Clientsshould,therefore,lookacrossalldeliverychannelstomakesureEverteammeetstheirECM
usecaserequirements.

Fabasoft
Fabasoft,basedinLinz,Austria,offersitsFabasoftFolioECMproductlineasanonpremises(Fabasoft
Folio),publiccloud(FabasoftCloud)andprivatecloud(FabasoftPrivateCloud)productinitscoremarkets
ofCentralEuropeandpartsofEasternEurope.IthasasmallpresenceintheU.S.Fabasoftoffersan

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26.10.2015 MagicQuadrantforEnterpriseContentManagement
integratedsolutionthatcoversallpartsofthedocumentlifecycle.ItseGovSuiteisaimedatlocal
governmentmarkets.

Strengths
Fabasoft's"privatecloudinabox"offersaturnkeysolutionforinstallinganECMsystemthat
includessoftware,hardwareandmaintenance,intheformofanappliance.
Astronghybridcloudstrategy,whichincludestheonpremisesaswellastheprivatecloudofferings,
isattractivetocustomerslookingforahybridECMarchitecture.
Fabasofthasastrongproductarchitecturethatishighlyscalable,evenacrossitshybridscenario.

Cautions
ThelackofnativesocialcapabilitiesbeyonddocumentbasedcollaboratingandsharingputsFabasoft
atadisadvantagewithclientslookingforsocialcontentexperiences.Clientsshouldlookatthe
FabasoftfunctionalitytomakesureitmeetstheirECMusecaserequirements.
Fabasoft'sglobalpresenceandvisibilityisprimarilylimitedtoEMEA,withafewclientsinother
regions.ClientsshouldlookforlocalorregionalpartnersofFabasoftthatareavailabletomeettheir
needs,orlookelsewhereforadifferentECMproduct.
Productpricingisbasedonnamedandconcurrentusers,hardwareunits,SaaSproductcapabilities
andonlinestorage,makingforcomplexpurchasingandimplementationespeciallyinahybrid
solutionoramixofinternalandexternaluserscenarios.Clientsshouldcarefullyselectpurchasing
modelstoallowfortransparencyandflexibility.

Hyland
Hyland,basedinWestlake,Ohio,U.S.,marketsitsECMsoftwaresuite,OnBase,tomidmarketand
enterprisecustomerslookingtoenablepeopleandlineofbusinessapplicationstousecontentassociated
withprocessingtransactionsandmanagecasecentricwork.Hylandhasachievedstrongorganicgrowth
intheECMmarketduringthepastyear.Ithasastrongfocusonindustriessuchashealthcare,
government,highereducation,financialservices,andinsurance.

Strengths
TheextenttowhichHyland'sOnBasecanbecustomizedandintegratedwiththirdpartyapplications
usingmenudrivenconfigurationoptionsalreadybuiltintothesoftwarestronglyappealsto
customerslookingforsolutionsthatcanbeeasilymodifiedandupgraded.MostOnBasefunctionality
isextendedtomobiledevices,allowingcustomerstoworkinthefieldbothonlineandoffline.
Hyland'scloudhostedversionofOnBase(OnBaseCloud)offersbothperpetuallicenseandSaaS
purchasingmodelsandissupportedbyeightglobaldatacenters.
Hylandhasconsistentlyreceivedstrongfeedbackforitscustomersupportstrengthsthathaveled
toverysatisfiedcustomers.

Cautions
MostofHyland'srevenuecomesfromtheU.S.,andmuchoftherestfromLatinAmericaand
Asia/Pacific.Hylandhasmadeadditionalinvestments,intermsofpeopleandpartners,toexpandits
globalpresence.Buyerslookingforavendorwithawellestablishedglobalpresencemaywantto
investigateotheroptions.
Hyland'srecordsmanagementofferingisnotcurrentlycertifiedasaDoD5015.2solution(inthe
U.S.).Customersinmarketswherecomplianceisastrongdriverwillneedtoconsideralternativesto
Hyland.
Hyland'sextendedcontentrelatedcapabilities,suchassocialcollaboration,WCMandrecords
management,lagbehinditscompetitors.Customerslookingforexpandedfunctionalityfor
collaborationandrecordsmanagementwillfindHylandlimited.

IBM
IBM,basedinArmonk,NewYork,U.S.,hasuseditsscaleeffectivelyintheECMmarket.Withoneofthe
broadestECMportfoliosandaglobalfootprint,itsupportslarge,multinationalenterpriseswithastrong
focusontransactionalcontentmanagement,socialcontentandotherusecases.Ithasalongtrack
recordofservingthefinancialservices,insuranceandgovernmentsectors,aswellasIBMcentric
organizationselsewhere.

Strengths
ThecompletenessofIBM'sECMproductlinemakesittheleadingbenchmarkforECMcapabilities.
Integrationacrossproductlinesincludingsocialandcollaboration,analytics,portalandWCMas
wellasBPMsolutions,isstrong,makingIBManattractiveECMoptionforlargeorganizationswith
complexneeds.
IBMhasalargeglobalpresenceandinstalledbasethroughdirectandresellerpartnershipsandis
abletoserveclientsalmostanywhere.
IBM'sContentNavigatorUIisauniversalaccesslayerthatcanbeaddedtobothonpremisesand
cloudhostedcontent,includingnonIBMcontentrepositoriestoallowforauniversalviewacross
information.

Cautions
IBM'sextensiveproductlineincludessomeoverlappingcapabilities,whichcreatesconfusionfor
prospectivecustomersevaluatingitsECMproducts.ProspectivecustomersshouldevaluateIBM's
productsandfocusonareaswheretheymightbeabletoleverageintegrationwithexisting
systems.
Gartner'sIBMcustomersurveyreviewsandinteractionsindicatelesssatisfactionwiththeIBM
purchasing,customerservice,implementationandupgradesupportexperiences.Potentialbuyers
willwanttoemploystrongresourcesorsystemintegrationpartnerstohelpwithoperationaland
upgradeactivities.
IBM'sextensiveproductlineaddschoice,purchasing,implementationandsupportchallengesfor
somecustomers.Customersaremostsuccessfulwhentheyunderstandtheirownneedfor
simplicityratherthandeepintegrationwithadjacentcapabilitiessuchassocial,analyticsand

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26.10.2015 MagicQuadrantforEnterpriseContentManagement
WCMandcanleverageIBM'scloudandserviceoptionstomitigatethisissues.

Laserfiche
Laserfiche,basedinLongBeach,California,U.S.,provideseasytodeployECMthroughitsLaserficheECM
solutions,whichfocusondocumentmanagement,recordsmanagement,imaging,andworkflow
applications.Ithasastronginstalledbaseinthegovernment,financialservices,highereducationand
healthcaremarkets.Laserficheisanestablished,stablevendorthathasexperiencedgoodrevenue
growthwithsolidcustomeracquisitionandretention.

Strengths
Laserfiche'sproductsuiteprovidesawiderangeofcapabilitiesfordifferentsizeorganizationsby
offeringflexibleandcosteffectivelicensingoptions.ASaaSoptionisalsoofferedwithLaserfiche
Cloud.
ClientsindicatethatLaserfiche'sproductsarecomparativelyeasytoimplementandupgrade.
Laserfichehasimplementedastrategicprogramtoexpandthedeliveryofitsservices,withnew
deploymentmethodologiesthatcanstreamlinecostsandupgrades.
Laserfiche'sproductsandservicesareprimarilydeliveredthroughastrong,experiencedpartnerand
resellerchannel,whichhelpsdrivesales,serviceandsupport.

Cautions
PartnerledtechnicalsupportforLaserficheisoccasionallyproblematic,accordingtocustomer
feedback.Enterprisesshouldevaluatepartners,firstbycheckingreferencecustomersandalsoby
lookingfor"GoldCertified"partnersandindividualswhoholdtheLaserficheCertifiedProfessional
Program(CPP)title.
Laserfiche'scloudservicesareaverysmallpartofitsbusiness.Prospectivecloudcustomersmay
wanttowaitforitsexpandedcloudoffering,whichshouldofferastrongerarchitectureforcloud
deployments.
Dependingontheirlocation,enterpriseswillwanttoresearchlocalsupportfortheirLaserfiche
solution.WhileLaserfichehasexpandeditsgeographicalpresenceinEuropeandAsia/Pacific,it
continuestolackbrandawarenessintheseareasandgettingstronglocalizedsupportmaybe
challenging.

Lexmark
Lexmark,basedinLexington,Kentucky,U.S.,createditsEnterpriseSoftwarebusinessfromPerceptive
Software(thenameunderwhichitwaslistedinthe2014MagicQuadrantforECM)andother
acquisitions,mostrecentlyincludingKofax(2015)andReadSoft(2014).Itcontinuestoexperience
growth,boostedbybothorganicsalesandviaitsacquisitions.Lexmarkfocusesonindustriessuchas
healthcare,highereducationandgovernment,andonhorizontalcontentcentricapplicationssuchas
accountspayable.

Strengths
LexmarkhasabroadECMportfoliothatisabletomeetmostusecasesinorganizationsofallsizes.
Lexmarkhasalwayshadadeepverticalfocus,andtheacquisitionofPacsgear(picturearchive),
Twistage(videocontentmanagement)andAcuoTechnologies(vendorneutralarchive)has
expandedtheLexmarkportfolio.Lexmarkcannowbuildricherindustrysolutionsforhealthcareand
highereducation.
GartnerclientswhoareLexmarkcustomersgenerallygivethecompanypositivefeedbackforits
productcapabilities,easeofimplementation,presalesandpostsalessupportandoverallcustomer
responsiveness.

Cautions
SomeofLexmark'sexistingandprospectivecustomershaveexpressedconcernaboutthe
increasingfragmentationofitsproductarchitecture(duetoacquisitions),alackofclarityaboutits
roadmapandoverlapintheproductportfolio.
Lexmark'scloudECMarchitectureisnewandevolving.Atthispoint,itsfocusismoreabout
traditionalhostingofapplicationsontheolderplatform.Lexmarkhasstartedtodeploycomponents
ofitsnextgenerationplatform,PerceptiveEvolution,whichwillbeentirelymultitenantcloud
capableandisdesignedtosupporthybridenvironments.However,customersshouldunderstand
thatLexmark'sclouddevelopmentwillbeamultiyearprojectthatultimatelyleadstoamorecloud
readyplatform.
Lexmarkhasnotfullyaddressedtheneedforinteroperabilitywithothercontentmanagement
environments.ThecurrentPerceptiveContentplatformdoesnotsupportstandardssuchasWeb
DistributedAuthoringandVersioning(WebDAV),OpenDocumentManagementAPI(ODMA)and
CMIS.TheadditionofKofax'sintegrationcapabilities,whichincludesinteroperabilitywithotherECM
systems,shouldaddresssomeoftheseconcernsastheplatformintegrationprogresses.

MFiles
MFilesisanECMvendorfromTampere,Finland,thatfocusesitsproductsonthreebasicareas:
documentmanagement,qualitymanagementandenterpriseassetmanagement.Allsolutionssharea
commoncodebaseandametadatadrivenarchitecture.

Strengths
AllofMFiles'solutionsareavailableasonpremises,cloudorhybrid,allowingforfreedomofchoice
wherecontentresidesthehybridscenarioisparticularlyflexible.
MFileshasaninterfacethatlookslikeWindowsExplorer,andfolders,allowingforeasyadoptionand
deliveringanintuitiveuserexperience.
MFilesusesahighlyscalableandeffectivemetadatadrivenarchitecture,whichallowsforgreat
flexibilityintheuseofmetadataincluding,forexample,dynamicviewingofcontent.

Cautions
MFiles'productslacksocialcontentmanagement,exceptfordocumentbasedcollaborationand

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26.10.2015 MagicQuadrantforEnterpriseContentManagement
authoring.Clientsshouldlooktoseeifthismeetstheirrequirements.
TheMFilessystemreliesheavilyontheMicrosoftecosystem.Customerswithmixedendpointand
serverenvironmentsshouldevaluatecarefullywhethertheirchoiceofplatformwillreceiveadequate
functionality.
MFileshasnotshownanygreatdepthindevelopingitsownverticalsolutions,althoughsomeofits
partnersseemtohavesteppeduptofillthatgapwithmorespecificofferings.

Microsoft
Microsoft,basedinRedmond,Washington,U.S.,hasdeliveredafoundationalsetofcontentmanagement
capabilitiesinSharePointformorethanadecade.SharePointhasstrongintegrationwithMicrosoftOffice,
ExchangeandWindows,andasaresulthasbeenusedbyabouttwothirdsofGartner'sclientsinawide
rangeofgeographiesandindustries.SharePointis,however,intransitionbecauseMicrosoftis
strategicallyfocusedonclouddeploymentsusingSharePointOnlineinOffice365.

Strengths
Microsoft'spervasivepresenceinenterprisesofallsizeshascreatedahugeecosystemincluding
bothskilledexpertsonSharePointimplementationandcustomization,andvendorsthatadd
functionalitytothebasiccoreplatform.
Office365'sestablishedcloudcapabilitiesmakeleveragingSharePointasanECMsolutionattractive
tomanycustomerslookingforeasytoimplementcloudECM.Microsofthastakentheleadinthe
marketforECMasaSaaSdelivery.
MicrosoftSharePointhasstrongcollaborationandteamroomfunctionalitiesbeingthebasisfor
severalothervendors'socialandcollaborationfunctionality.

Cautions
SharePointOnline'scapabilitiesarenotascompleteasthoseofSharePointonpremises.Customers
consideringSharePointOnlineorOffice365shouldpilotexistingSharePointECMusecasesto
ensurethatthecloudversionwillsupporttheirendusers'needs,orwhetherthirdpartyaddonswill
berequiredandavailable.
TheSharePointuserinterfaceisagingandnewfeaturesareneededforacontemporary,Webbased
userexperience.ThereispotentialforbothMicrosoft'sGraphsocialinterfaceanditsDelveassistant
baseduserexperiencetodisrupttheSharePointuserinterface.
SharePointdoesnotprovidethesamebroadrangeoffullECMcapabilitiesasthemarketleaders.
Customersoftenhavetorelyonthirdpartyaddonsforcapabilitiesbeyondthebasicsinareassuch
asimaging,recordsmanagement,workflowandBPM.

NewgenSoftware
NewgenSoftwareisbasedinNewDelhi,India.ThefullECMSuiteconsistsoffourcomponents:
OmniDocs,OmniScan,OmniFlowandtheNewgenEnterpriseMobilityPlatform.Newgenusesthecloud
(AmazonandHPCloudMaps)todeliverindustrysolutionsandsomesolutionsforsmallormidsize
businesses(SMBs).

Strengths
CustomersgiveNewgenhighscoresforbothpresalesandpostsalessupport,representingsomeof
thehighestscoresofallthevendorsincludedinthisMagicQuadrant.
Newgen'sstrongmobileplatformandfeaturesincludemobilecaptureandintegrationwithbusiness
workflows.
Newgen'sfocusaroundBPMandcasemanagementmakesitastrongchoicefortransactional
contentmanagementneeds.

Cautions
Despitestrongcustomerreviews,Newgen'smarketingexecutionislesseffectivethanthatofits
competitorsanditfailstoshowupinclientshortlistsevenwhenitsproductportfoliodoesfit.
Aconservativestrategyacrosstheboard(thatis,aroundvertical,productandgeography)makes
Newgen'sfuturelessclearthansomeofitsmorefocusedcompetitors.Clientsshouldaskforclear
productroadmapsandinsightintofuturedirection.DespitegoodgrowthinIndiaandMiddleEastern
markets,Newgenfeatureslessofteninconversationsandshortlists.Recentmanagementchanges
mightreversethistrend.

Objective
ObjectiveisbasedinSydney,Australia.ItsECMofferingincludesdocumentmanagement,records
managementandworkflowcapabilities.ObjectivealsoofferstwoSaaSbasedECMservices:Objective
EnterpriseContentCreation,fordocumentcollaborationandObjectiveConnect,forfilesynchronization
andsharing.Itspecializesinpublicsectorandhighlyregulatedindustries.

Strengths
Objectivehastakennumerousstepstoenhanceitsproductinthe8.xversionscustomer
satisfactionwithproductfunctionalityhasincreasedbecauseofthis.
Agrowingportfolioofgovernmentfocusedapplicationsisacompetitivedifferentiatorandpositions
Objectivewellinthepublicsector.
ObjectiveConnectforfilesyncandsharingisgaininggreateradoption,especiallywithgovernment
agencieswantingtosecurelysharecontentacrossagencies.Itscloudofferingsaccountforan
increasinglysignificantportionofitsrevenue.

Cautions
Objectivehasalimitedinternationalfootprintandmostlysellstoandsupportscustomersdirectly.
Clientsshouldevaluateinadvancewhetherthelocalsupportwillbecompetentandsufficient.
Despiteimprovedusability,directservicesandsupportinitslatestofferings,clientspointto
differencesinObjective'sUIacrossdesktops,smartphonesandtablets.Theuserexperienceremains
weakerthanwithsomecompetitiveofferings,althoughthismaychangewithfuturereleases.

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ObjectivehasbeenslowtoaddnewfunctionalitiestoitsECMproductlineup,likelyduetoitsmore
traditionalaudiences.NewerfunctionalityisshowingupintherecentcloudbasedObjectiveConnect
andObjectiveContentcollaborationproducts.

OpenText
OpenText,basedinWaterloo,Ontario,Canada,isthesecondlargestECMvendorintermsofworldwide
marketshare.OpenText'sacquisitioncentricgrowthstrategyhasaddedcompaniesandtechnologiesto
expanditsmarketposition.IthascombinedECMwithBPMandcustomerexperiencemanagementto
createanenterpriseinformationmanagementstrategythatreachesacrossthefullscopeofcontent
managementneeds.

Strengths
OpenTexthasastrongfootprintwithinverticalsolutions,especiallyforthegovernment,lifescience,
andutilities/energyindustries.
StrongtechnicalpartnershipswithSAP,MicrosoftandOraclegiveOpenTextaglobalpresenceinthe
ECMmarketplace.TheOpenTextandSAPrelationshipcontinuestoexpandwithB2Bprocess
managementcapabilitiesthatleverageOpenText'sGXSproductwithinSAP.
OpenTextoffersarobustportfoliowithaheavyfocusontraditionalECMcapabilities,makingita
strongoptionforbusinesseslookingforsolidECMfunctionalitytoaddressinformationgovernance
requirements.

Cautions
CustomersurveyscoresindicatelaggingsupportandserviceresponsivenessinrelationtoOpenText.
Inmanycasesthesupportisexcellent,butthereareenoughcasesacrossregionsandproducts
towarrantthiscaution.OpenTexthasundertakenamultiyearserviceimprovementinitiativeto
addresssupportconcerns.Prospectivecustomersshouldlearnasmuchabouttheproductsasthey
canandpushforfullanswerstoserviceandsupportSLAsbeforecommittingtoapurchase.
EmphasisonintegrationwiththirdpartysolutionssuchasSAPandMicrosofthasdelayed
improvementstotheOpenTextWebUI,whichcanbeaconfusingandlessthanintuitiveuser
experienceespeciallyfornontrainedworkers.Thispotentiallymeansasteeperlearningcurvefor
OpenTextECM.Clientsshouldtrackdifferentusers'experienceswithOpenTextandadjusttheir
trainingrequirementsasneeded.
OpenText'spolicyforcontinuedsupportofacquiredandlegacyproductscanmeanlittleforward
momentumormigrationtodevelopingandimprovedproducts.Customersshouldengagewith
OpenTexttounderstandproductroadmapsandongoingupgradesinnegotiatingandgettingsupport
formigrations.

Oracle
Oracle,basedinRedwoodCity,California,U.S.,offersabroadcontentmanagementportfolio.Thisstarts
withWebCenterContentandcanthenbeaddedtowithWebCenterPortal,Sites,EnterpriseCaptureand
othermodules.Oraclealsohasabroadrangeofbusinessapplicationsoutsideofcontentmanagement
ERPandCRMsolutions,whichintegratewithWebCenterContent.OracleDocumentsCloudService
offering,OracleDocuments,isanenterprisefilesyncandshareofferingrecentlyaddedtobroadenthe
ECMtoolset.

Strengths
IntegrationofWebCenterContentwithOracleinfrastructurecomponents(suchasdatabaseand
storageplatforms)isstrong,especiallyfortheOracleinstalledbase.
ThecompletenessofOracle'sECMproductportfoliocoveringcapture,creationandthecomplete
lifecyclemanagementofcontenthasgrown.
Oraclehasanextensivecustomerbase,alongwithabroadpartnernetworkandtechnology
partnerships,whichitleveragesformarketpresence.

Cautions
Oracle'sECMcustomersoftencitesupportandcustomerexperienceasareasofconcern.Customers
willdobestwhenleveragingserviceagreementsandcontractsthatincludeSLAstomeettheirECM
requirements.
Oracle'sECMproductlinefocusesonhorizontalcontentmanagementcapabilitiesandhaslimited
specializedindustrysolutions.Customerswithhighlyindustryspecificneedsshouldevaluate
carefullytoseeifOraclewillmeettheirrequirementsinthisarea.
OraclehasbeenslowtoaddnewECMcapabilities.Itrecentlyreleaseditsfilesyncandshare
capabilities,andsupportforcloud.Despiteacceleratedeffortsduringthepastyear,customers
consideringOracleWebCenterContentshouldconsideritsproductroadmaptoensurethatOracle
willbeabletomeettheirfuturerequirements.

SERGroup
SERGroupisbasedinBonn,Germany,andoffersECMsolutionsthroughsubsidiariesandlocalbranch
officesinimportantinternationalmarketsitisanewentrantintotheMagicQuadrant.Itoffersthefull
rangeofservicesandsolutionsforECM,withafocusonimprovingpaperbasedbusiness.SER'sDoxis4
iECMSuiteoffersmodularsolutionsforcapturing,archivingandmanagingcontentandproviding
collaboration,workflowandBPM.

Strengths
TheSERGrouphascreatedseveralseparatecompanies,withdedicatedsalesandsupport,forthe
government,healthcareandbankingverticals.Clientsfromtheseverticalsrateitveryhighlyonits
expertiseintheseareas.
SERGroup'sproductsshowacompletearchitecture,withmanymodulesandwithmetadataand
rightsmanagementacrossallcomponentsandprocesses.Almostallcomponentshavebeen
developedandmaintainedbySERGroup,whichhasledtocloseintegration.
AnembeddedexternalsearchanddiscoveryengineforfulltextsearchinggivesSERGroup's
productsstrongsearchanddiscoverycapabilities.

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Cautions
Currently,thereisnodirectsalespresenceintheAmericasandclientslookingatSERGroupfor
internationaloperationsshouldmakesureitcandeliveronSLAsinregionalmarkets.
ClientsreportthatthefunctionalrangeofSERGroup'sproductsisnotentirelytotheirsatisfaction.
Perspectivecustomersshouldexplorethefullrangeofpossibilitiesandfunctionalitiestomakesureit
meetsalloftheirrequirements.
SERGroupdoesnotofferanativeWCMsystemaspartofitsfunctionality.Clientsshouldmakesure
theirpreferredWCMsystemofchoicewillworkseamlesslywherenecessary.

Siav
SiavisbasedinPadua,Italy,andisavendorandsystemintegratorwithastrongbackgroundinthe
governmentandfinancialservicessectors.Itsproductsinclude:Archiflowforworkflow,BPMand
documentmanagementIntelligoforimagingVirgilioforrecordsmanagementBlueDrivefor
collaborationandfilesharingandtheActiveDocumentPortalasawaytopublishdocumentsfromthe
repository.

Strengths
Siavhasbuiltastrongverticalexpertiseingovernmentandfinancialcircleswithfocusedsolutionsin
imageprocessing.
ClientspraisethetechnicalimplementationarchitectureofSiav'sproducts,highlightingitsscalability
andflexibility.
Siavhasintroducedafilesyncandsharesolution(BlueDrive),whichisintegratedwithitsrepository
andprovidesforbothsharingandcollaborativefeatureswhilemaintainingcontentinthecontent
repository.

Cautions
Siavhasverylimitedreach,throughpartners,intotheAsia/PacificregionandnovisibilityintheU.S.
ClientsevaluatingSiavshouldmakesurethatcapablepartnersareavailableregionally.
ClientsmentionthatArchiflow,Siav'smobiledevice,tabletandWebinterfacesneedimprovement
andneedtobebroughtinlinewithBlueDrive.Clientsshouldcarefullyevaluatetheirmobileand
WebECMusecasestoseeifSiavwillmeettheirneeds.
Siavhasaveryflexiblepricingmodelbasedonfunctions,volume,options,namedorconcurrent
usersandpossibleadditionalservices,whichcanbehardtocalculate.Clientsshouldmakesurethey
getagoodunderstandingofpricingtoavoidanyunexpectedexpense.

SoftwareInnovation
SoftwareInnovation,basedinOslo,Norway,offerstraditionalonpremisesandSaaSbasedofferings.Its
clientbaseislargelyinScandinavia,anditisshowinggrowthinEuropeduetoanincreasingnetworkof
partners.SoftwareInnovationoffersBusiness360,Public360andProArcforcasemanagement,
technicaldocumentmanagementandrecordsmanagementneeds.

Strengths
SoftwareInnovationhasastrongproductlineup,acrossmultipleverticalssuchasgovernmentand
construction,whichincludesECMaswellasBPMproducts.
SoftwareInnovation'spresalesandimplementationsupportreceivedstrongendorsementfromits
clients.
AverystrongcommitmenttotheMicrosoftproductstack,withintegrationsintocloudaswellason
premisesproducts,allowseasyintegrationbetweenSoftwareInnovation'sproductsandMicrosoft
Office365.

Cautions
SoftwareInnovationusesSharePointastheuserinterfaceforitsWebclientandrequirestheuseof
SharePointforWebcontentmanagementandsocialcontentwithSharePointinstallednexttoits
ownrepository.Clientsneedtoevaluateiftheywanttorunbothsystemsinparallel.
ClientspointoutthatSoftwareInnovation'smobileinterfaceacrossmultipleenddevicesandthe
Webinterfacesisnotasintuitiveaswithsomeothervendors.
SoftwareInnovation'smarketingandvisibilityoutsideofitscoremarketsandverticalsisnotvery
stronganditdoesnotshowupinclientshortlistsveryoften.

Systemware
Systemware,basedinAddison,Texas,U.S.,hasevolvedfromahistoricalstrengthindocumentarchiving
andreportmanagementtoafocusonthebroaderECMmarket.Itsproductsuite,SystemwareContent
Cloud,isasetofECMcomponentsincludingimageandcapture,recordsmanagement,workflow,
archivingandoutputmanagement.SystemwareContentCloudECMprovidescloud,onpremisesand
hybriddeliveryoptionsforcustomerstodeploytheircontentmanagementapplications.

Strengths
Systemware'sgreaterflexibilityintransactionalsettings,throughcontextualizeduserexperiences
withmetadatabasedviewsofinformation,providesmorepersonalizationofinformationforspecific
stakeholdersinaprocess.
Systemwarehasastrongsetofindustrysolutionsforthefinancialservices,insuranceand
healthcaremarkets.
Serviceandsupportishighlyratedbycustomers,whoreportthattheservicedepartmentis
extremelyresponsiveinresolvingproblems.

Cautions
Systemwarehasincreaseditsmarketingspendduringthepastyearhowever,itisstillchallenged
withcustomerawarenessinsalesopportunities.
TheportfolioofapplicationsandsolutionsisevolvingasSystemwaregrowsbeyonditscoredomains.
Clientsshouldlookforcustomerreferencesforindividualcomponentstoconfirmtheirmaturity.

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SystemwarehaslimitedrecognitionbeyondNorthAmerica.ProspectivecustomersoutsideNorth
AmericashouldcheckSystemware'sreferencestounderstanditsabilitytosupportgeographically
distributedimplementations.

UplandSoftware
UplandSoftware,basedinAustin,Texas,U.S.,focusesonprovidingECMsolutionstothemidmarketwith
itsFileBoundandClickabilityofferingsitssolutionshavingcomefromacquisitionsfocusedonbusiness
processautomationandmanagement.

Strengths
Upland'sFileBoundhasgoodworkflowandreportingcapabilitiesforbusinessprocessessuchas
accountspayableapproval.FileBoundwillappealtoSMBslookingforgooddocumentimaging,
workflow,electronicformsandarchivingcapabilities.
FileBoundhaspackagedintegrationswithMicrosoftDynamics,MicrosoftSharePointandother
sources(suchasOpenDatabaseConnectivitydatabases).FileBound'sMicrosoftbasedarchitecture,
cloudofferingandagoodsetofcorefunctionswillappealtoabroadrangeofcustomers.
UplandSoftwarehasplacedheavyemphasisonusabilityanduserexperienceacrossallplatforms
andhasbeenhighlyratedbyclients.

Cautions
Upland'sFileBounddoesnothaveatrackrecordofscalabilityinlargeenterprisesitiscurrently
bettersuitedtomidsizecompanies.Largeclientsshouldlookforadditionalpartnershipsbefore
installingthisvendor.
UplandacquireditsECMproducts(FileBoundandClickability)anditsprojectmanagementtools
(EPMLive)currently,thereisminimalintegrationbetweentheseofferings.Uplandisworkingon
tighterintegrationwithEPMLive.
AlackofbrandawarenessmaykeepUplandoffsomeshortlists,evenifitcouldbeagoodfitfor
thoseenterprises.ItscustomersareprimarilyinNorthAmericaandAustralia,soenterprisesin
otherregionsmustcheckUpland'sreferencesforlocalservicesandsupport.Ithasaddedalocal
officeanddatacenterinEuropetosupportitsexpansionintothatregion.

Xerox
Xerox,basedinRochester,NewYork,U.S.,offersamixofECMproductsandservices.Attheheartofits
ECMportfolioisXeroxDocuShare,anestablishedproducttypicallydeployedasadepartmentalsolution.
DocuSharealsoservesasawayforXeroxtoaddvaluetolargerfleetmanagementandmultifunction
productcontracts.BeyondDocuShare,XeroxhasstrongSaaSofferingsthataretargetedatthefinancial
services,legalservicesandmortgageindustries:XeroxTransactionalContentManager(XTCM),Xerox
MortgageServices/BlitzDocsandXeroxLitigationServices(OmniX,CategoriXandViewpoint).

Strengths
Astrongbrandandglobalsales,supportandservicecapabilitiesenableXeroxtodeliverarangeof
ECMapplicationsandservices.
XeroxhasdemonstratedsuccesswithcloudbasedapproachestoECMrangingfromsimplertasks
suchasscanningandindexingallthewaythroughtocloudbasedapplications,includingmortgage
andlitigationservices.
OfferingsresonatewellwithSMBs(andenterprises)anddepartmentalneeds,becauseXerox's
generalECMofferings,DocuShareandDocuShareCPX,offergoodcapabilitiesatmoderateprices.

Cautions
ManypotentialcustomersareunawareofthevalueXeroxoffersinECM,becauseXeroxprimarily
offersECMasakeypartofitslargerworkflowautomationsolutions,orforbusinessprocess
outsourcingservicesasavalueaddtoexistingcustomers.
Strategically,Xeroxattributesasignificantpercentageofitsbusinesstobusinessprocess
outsourcingtechnologyandBPMratherthanECMproducts.ThisbusinessfocusmayresultinXerox
notbeingconsideredorshortlistedbycustomerslookingforECM.
XeroxhasnotsufficientlygrownitsindustryapplicationofferingsaroundDocuShare.Thoughithas
beensuccessfulwithitsapplicationsformortgageprocessingandlitigationsupport,andhasgood
servicesofferings,itneedstodevelopmoreindustrysolutionsifitistocontinuetogrowintheECM
market.

VendorsAddedandDropped
WereviewandadjustourinclusioncriteriaforMagicQuadrantsandMarketScopesasmarketschange.As
aresultoftheseadjustments,themixofvendorsinanyMagicQuadrantorMarketScopemaychange
overtime.Avendor'sappearanceinaMagicQuadrantorMarketScopeoneyearandnotthenextdoes
notnecessarilyindicatethatwehavechangedouropinionofthatvendor.Itmaybeareflectionofa
changeinthemarketand,therefore,changedevaluationcriteria,orofachangeoffocusbythatvendor.

Added
SERGroup

Dropped
HPwasdroppedbecause,followingthemanagementbuyoutofitsWorkSitesuiteofproducts,itno
longermeetstheinclusioncriteria.
SunGardandUnisysdidnotmeettheinclusioncriteriaandweredroppedthisyear.

InclusionandExclusionCriteria
ToappearinthisMagicQuadrant,vendorshadtomeetGartner'scriteriaforrevenue,geographic
presence,functionalcapabilitiesandproofofuseinproductionscenarios.Specifically,eachvendorhadto:

Haveatleast$13millionintotalcontentmanagementsoftwarerevenue(licenses,updatesand

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maintenance).
Activelymarketitsproductsandhaveanestablishedcustomerbaseinatleasttwomajorregions
forexample,NorthAmericaandEurope,theMiddleEastandAfrica(EMEA),orAsia/PacificandLatin
America.
Haveatleastfourofthecoretechnologycomponentssuppliednativelyothersmaybesupplied
throughpartners.
Havecontentmanagementsoftwarecommerciallyavailableandreferencecustomersthatuseits
productsinproductionscenarios.

EvaluationCriteria
AbilitytoExecute
AbilitytoExecute(seeTable1)measureshowwellavendorisabletosellandsupportitsECMproducts
andservices.Thevendorsarealsoratedontheirfinancialviability,whichisdonebyastandardGartner
methodologythatdoesnotequatesizewithfinancialstability.Feedbackonthecurrentinstalledbase,
customersupport,customersatisfactionandinformationaboutmigrationsisalsotakeninto
consideration.

Nexttothemaincorecomponents,vendorscanreceiveadditionalrecognitionforextendedcomponents
suchassearchandanalytics,whichremainacriticalaspectofcontentmanagementaswellother
functionalitiesincludingdigitalassetmanagement,outputmanagementandarchivingsolutions,and
emailintegrationandmanagement.

Table1.AbilitytoExecuteEvaluation
Criteria

EvaluationCriteria Weighting

ProductorService High

OverallViability High

SalesExecution/Pricing Medium

MarketResponsiveness/Record Medium

MarketingExecution Medium

CustomerExperience High

Operations Medium
Source:Gartner(October2015)

CompletenessofVision
CompletenessofVision(seeTable2)focusesonavendor'sabilitytoperceivewhereamarketisgoing,or
whereitshouldgo,andactuponit.Thismayincludenewsalesmodelsornewproducts,butalsocreating
newmarketsorenteringpromisingverticalmarketswithnewproducts.Avendormightsucceed
financiallyintheshorttermwithoutaclearlydefinedvisionorstrategicplan,butitwon'tbecomea
Leaderonthatbasis.Avendorwithaveragevisionanticipateschangebyaccuratelyperceivingmarket
trendsandexploitingtechnology.Avendorwithsuperiorvisionanticipates,directsandinitiatesmarket
trends,particularlyifitintegratesitsvisionforabroadrangeofareasandcapitalizesonitsproductand
servicedevelopment.

Partofourassessmentinvolveslookingathowwelleachvendorunderstandschangingrequirementsand
markettrends.Weevaluatevendorsontheirawarenessandadoptionofemergingfunctionality,ortheir
technicalarchitecture.Examplesincludetheabilitytointegratebothonpremisesandcloudrepositories,
filesyncingandsharingfunctionality,collaborativeauthoringfeaturesortheabilitytoincludeanalyticsto
creategreaterrelevancyfortheuser.

Table2.CompletenessofVision
EvaluationCriteria

EvaluationCriteria Weighting

MarketUnderstanding Medium

MarketingStrategy Medium

SalesStrategy Medium

Offering(Product)Strategy High

BusinessModel Medium

Vertical/IndustryStrategy High

Innovation Medium

GeographicStrategy Medium
Source:Gartner(October2015)

QuadrantDescriptions
Leaders
LeadershavethehighestcombinedscoresforAbilitytoExecuteandCompletenessofVision.Theyare
doingwellandarepreparedforthefuturewithaclearlyarticulatedvision.InthecontextofECM,they
havestrongchannelpartners,presenceinmultipleregions,consistentfinancialperformance,broad

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26.10.2015 MagicQuadrantforEnterpriseContentManagement
platformsupportandgoodcustomersupport.Theyareverystronginoneormoretechnologiesorvertical
markets.Leadersdeliverasuitethataddressesthedemandfordirectdeliveryofthemajorityofcore
components,althoughthesearenotnecessarilyownedbythem,tightlyintegrated,uniqueorbestof
breedineacharea.Inourassessmentswelookedfordemonstratedenterprisedeploymentsintegration
withotherbusinessapplicationsandcontentrepositoriesincorporationofsocial,cloudandmobile
capabilitiesandverticalprocessandhorizontalsolutionfocus.Leadersshoulddrivemarket
transformation.

Challengers
Challengersoffergoodfunctionalityandhaveasubstantialnumberofinstallations,buttheylackthe
visionofLeaders.Nordothey,typically,possessallthecoreECMcomponents.Instead,theyuse
partnershipstoroundouttheirsuitesortheyignoresomemarketsaltogether.Challengersmaylacka
broadECMfocusorwidegeographicalcoverage,buttheyexecutewelldespitesomeproductlimitations.

Visionaries
VisionariesmayofferallcapabilitiesnativelyormaypartnerwithothervendorstosupplysomecoreECM
components.Insomecases,Visionariesneedtointegrateacquisitionsintotheirexistingproduct
portfolios.Visionariestypicallyshowastrongunderstandingofthemarketandanticipateshiftingmarket
drivers.Theymayleadeffortsrelatingtostandards,newtechnologiesoralternativedeliverymodels,but
theyhavelessAbilitytoExecutethanLeaders.Theyarebuildingtheirmarketpresence.

NichePlayers
NichePlayerstypicallyfocusonspecificcategoriesofECMtechnology(suchastransactionalcontent
management),midmarketbuyers,orsupplementstotheofferingsofbusinessapplicationorstack
providers.TheymaybevendorsthatarestillrampinguptheirECMefforts,orthathaveneitherthe
CompletenessofVisionnortheAbilitytoExecutetobreakoutoftheNichePlayersquadrant.SomeNiche
Playersmaybe"boutiques"thatserveonlycertainregions,industriesorfunctionaldomains,ratherthan
thebroadermarket.

Context
TheECMmarketisgoingthroughashift,fromlargeenterprisesuitestomorebusinesssolutionsfocused
ondeliveringbusinessvalueinspecificusecases.Theseusecasesarehighlyvariedandspanthefull
commutefromcontentstoragetoarchiving,recordsmanagementanddispositionoffiles.ECMsuitesfeed
individualandgroupbasedfilemanagementandsharing,coveringcomplianceneedsandcollaborative
usecases.Theeraoflargescalesinglevendordeploymentsacrossthewholeenterpriseisbeing
increasinglyunderminedbybusinessspecificsolutions,newcontenttypesandanexpandingnumberof
SaaStoolsthatarebroughtinbyusersthemselves.

ThethreemainECMusecasesthatGartnerseesbeingregularlyputforwardbyclientsare:

Transactionalcontentmanagement,asawayofmovingindividualpiecesofcontentthrougha
businessprocess.Thelineofbusinessapplicationrequiresdeepintegrationwiththecontent
managementsystemtomakethedocumentavailablethroughitsinterface,whilethecontent
managementcomponentmightneverbecomevisibleintheprocess.
Recordsmanagementandcompliance,wherelegalandregulatorydriversrequireorganizationsto
keepbothtightcontroloftheirinformationassetsandprovideafullaudittrailofhow,whenand
whereitwasaccessed.
Digitalworkplacescenarios,whereconsumerizationandnonroutinekindsofworkhavedisrupted
traditionalcontentmanagementstrategy,requiringamoreopenandagileapproachtocontent
management.

AdditionaldriversinECMfor2015includetheneedtominecontentforeitherinternalorexternaluse
cases.Theseincludescenarioswhereamorecontextualorpersonalizedviewofcontentisdesired.
Vendorsthathaveacloserelationshipwithananalyticsvendorandhaveintegratedanalyticsorsearch
scorebetterintheseareas.

Contentmanagementinvestments,whilehavinganaturalebbandflow,continuetoexpand.Content
managementmarketplacedriversfocusontheabilityto:

Managecontentthroughoutthefulllifecycle,providinginformationondemand(archivingand
accessingcontentasneeded),improvingcontentsecurity,supportingpoliciesandprocedures,
rationalizingoldersystems,andstandardizingonselecttechnologies(primaryandsecondary
vendorsforcontentrepositories,portalsandinfrastructure).
Integrateandsharecontentacrosspackagedapplicationsystems,suchasCRM,ERP,supplychain
managementandtransactionalsystems.
Enhancecollaborativeworkandcontentauthoringandsharingthroughsupportofsocialsoftware
(wikis,blogs,discussionforums,expertiselocationandsocialnetworks)andteam
collaboration/sharedworkspaces.
Aligntokeybusinessdriversofemployeeselfservice,improvedefficiencyandeffectiveness,better
costmanagement,enhancedmultichanneldelivery,retainingandsharingkeyknowledgeand
information,andcomplyingwithgovernmentalregulations.
Providecontentinthecontextofworkprocessandlineofbusinessfunctions,andautomatingand
aligningbusinessprocessesthisincludesmobilityextensionsandsupport.

MarketOverview
TheECMmarketgrew6.2%in2014toaworldwiderevenueof$5.4billion.Firsttimeimplementations,
mobilitybasedupgradesandcompositecontentapplications(CCAs)helpeddrivecontinuousdoubledigit
growthduring2014intheregionsofAsia/Pacific,GreaterChina,andMiddleEastandAfrica.

Productspecializationalignedtocountrybasedbusinessrequirementsincreasedthefragmentation
ofmarketshareasbestofbreedandregionalvendorssucceededinoutcompetingtheirlarger
internationalrivals.ThecombinedmarketshareofthetopthreeECMvendorscontinuedtodecline
fromapproximately46%in2012,to44%in2013,andto41%in2014.

SaaSandcloudbaseddeliverymodelsrepresentedapproximately5%oftotalvendorrevenuein2014

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(withasmallbutgrowingmarketpresence),withdeploymentsfocusedprimarilyinFrance,Germany,the
U.K.andtheU.S.Mostvendorslistsomewherebetween5%and10%oftheircurrentECMlicensesales
asbeingSaaSorcloudbasedsales.

Small&Midsize(<1000Employees)Context
21October2015
Analyst(s):HannsKoehlerKruener,JoeMariano

Midsizeorganizationscanderiveconsiderablebenefitfromtakingastrategicapproachtoenterprise
contentmanagement.Thiscontextualizationidentifiesvendorsthatareeitherfocusedonmidsize
organizationsorprimarilyhaveclientsinthissegmentofthemarket.

MarketDifferentiators
ThepurposeofthiscontextualizationofGartner's"MagicQuadrantforEnterpriseContentManagement"
istohelpmidmarketITleadersdifferentiatecontentmanagement(CM)solutions,determinewhichCM
solutionsmeettheneedsofthebusinessandidentifyprovidersthathaveaproventrackrecordofbeinga
goodfitforthemidmarketenterprise.

Midmarketenterprisesoftenhavesimilarcontentandprocesscentricrequirementstolargerenterprises,
butusuallydon'thavethesameresourcestodeployandmanagecomplexenterprisecontent
management(ECM)tools.Inordertoobtainsomebenefit,theyoftenstartwithonecomponentofECM
andthentrytoexpandtheuseandfunctionalityovertime.Anotherapproachistolookforvendorsthat
targetthemidmarketwithsolutionsthatfocusoncorefunctionalitywhilestilldeliveringvalue.Theymay
alsobeattractedtocloudbasedECMservices,wheretheimplementationcostsmaybelowerandthe
deploymentitselfissimpler.Typicalmidmarketimplementationsarelinkedtocontentsensitive
processes.FrequentlyseenexamplesincludeHRhiringandemployeeperformance,contract
management,customeracquisition,loanoriginationandmedicalrecordsmanagement.

OneofthemostfrequentlyaskedquestionsfrommidmarketorganizationsaboutCMinitiativesis,"How
doweknowwhichsolution(s)is/arebestforoursizeofbusiness?"

Inthismidmarketcontextualizationwereviewsomevendorswithagoodfocusonsmallandmidsize
organizations.

ConsiderationsforTechnologyandServiceSelection
HerearesomeofthecoreECMcomponentsthatmidsizeorganizationsoftenfindusefulastheybegin
theirinitiativesandarethemostcommonlysoughtafterareasofinterest.Beyondthesecore
components,manyECMtoolscanbeextendedtomeettheneedsinaccountspayable,invoicingand
qualitymanagementcreatingwraparoundproductswithmoreoutoftheboxfunctionalitytomeeta
widerangeofneeds,andscalingbackontheneedforcustomization.

ImageProcessingApplications
Imageprocessingapplicationscanprovidemidsizeorganizationswithdocumentcapture,simplearchiving
andautomationofpapercentricbusinessprocesses.Thisisoftenagoodstartingpoint,becausethe
reductioninpaperuseandthespeedandefficiencyofroutingelectronicimagesoftendeliversgoodROI
asmidsizeenterprisesadoptthisbackbonetechnologyofECM.Midsizeenterprisesinindustrieswithmore
sophisticatedCMrequirements(healthcare,pharmaceuticalsandbanking,forexample)willoftenrequire
amorecompleteECMsolution.Insuchcases,midsizeenterprisesareoftenattractedtocloudbased
versionsoftheseendtoendECMsolutions,whicharemoreinlinewiththeirITbudgetsandskills.

DocumentManagement
Documentmanagementsystemsaredesignedtomanagedynamicbusinessdocumentsthatoriginatein
electronicform,andaretypicallyMicrosoftOffice,GoogleDocsorAdobePDFfiles.Documentmanagement
systemstrackversionsofdocumentsanduseworkflowtoroutedocumentsthroughpredefined
processes.Theyprovidesecureaccesstoindividualdocumentsandcanbeaccessedthrougharangeof
devices,includingmobiledevices.Basictaxonomycapabilities,theuseoffolderingandstrongsearchare
corecomponents.Whilehighenddocumentmanagementsystemshandlemillionsofdocuments,offer
complexcapabilities(suchascomponentmanagement)andrequireWANoptimization,midmarket
deploymentsaretypicallyfocusedonlowervolumesofdocuments(generallyinthetensofthousandsor
fewer)andhavefewerusers,oftenuptoafewdozen.

RecordsManagement
Recordsmanagementallowsforthelongtermretentionofcontentthroughautomationandpolicies,
ensuringlegal,regulatoryandindustrycompliance(suchasU.S.DepartmentofDefense[DoD]Directive
5015.2STDandMoReq2010).Oneofthebiggestchallengesmidsizeenterprisesexperiencewhenthey
beginarecordsmanagementinitiativeisthedauntingtaskofcreatingretentionpolicies.Understanding
industryregulationsisdifficultonitsownmanagingandenforcingthenecessaryrecordsmanagement
policiesandpracticesisevenmorechallenging.Thismeansthatgoodtraininginandauditingofrecord
classificationsiscrucialthissetofnontechnologyissuesisveryimportanttoyourorganization's
success.

NotableVendors
VendorsincludedinthisMagicQuadrantPerspectivehavecustomersthataresuccessfullyusingtheir
productsandservices.SelectionsarebasedonanalystopinionandreferencesthatvalidateITprovider
claimshowever,thisisnotanexhaustivelistoranalysisofvendorsinthismarket.Usethisperspective
asaresourceforevaluations,butexplorethemarketfurthertogaugetheabilityofeachvendorto
addressyouruniquebusinessproblemsandtechnicalconcerns.Considerthisresearchaspartofyourdue
diligenceandinconjunctionwithdiscussionswithGartneranalystsandotherresources.

Alfresco

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AlfrescohasheadquartersinboththeU.S.andU.K.,withastrongglobalfootprintthatcanprovide
supportformidmarketorganizationsacrossalargegeographicalreach.Alfrescoprovidesenterprise
editionsintheformofAlfrescoOne,itsonpremisesenterprisesolution,andAlfrescoCloud,itscloud
basedSaaSsolution.ThissolutionsetprovidescoreECMcapabilitiesalongwitharobustcollaboration
toolsetthatcanallowmidmarketenterprisestoutilizeonesolutionfortwodistinctusecases.Alfrescocan
alsoprovideaDoD5015.2certifiedrecordsmanagementaddonthroughAlfrescoOne.Alfrescoalso
providesaccesstothesolutionfromoutsidetheenterprisefirewallandmobileaccessforreview
documents,whichcanallowforamuchmoreagileworkforce.Alfrescocanalsoprovidestrong
integrationsforSAP,AmazonWebServicesandSalesforce,allowingtheenterprisetomanagecontent
beyondtheAlfrescorepository.ManymidmarketenterprisesbegintheiruseofthesolutionwithAlfresco
CommunityEditionafreetoinstall,opensourceedition.Inmostcases,thisversionisnotsuitablefor
regulatedorbusinesscriticalusecasesduetoitslackoffunctionalityandfeatures.

DocuWare
DocuWareisaprivatecompanyfoundedin1988andbasedinGermering,GermanyandNewWindsor,
NewYork,U.S.,withsubsidiariesintheU.K.,SpainandFrancemakingitastrongfitformidsize
organizationsthataregeographicallydispersed.DocuWareoffersarangeofproductsthatarehighly
modularandallowcustomerstopickandchoosethemodulestheyneed.DocuWareexistsbothasapure
cloudversionoranonpremisesversion.Thecompanyoffersitsonpremisesserverinthreedifferent
modelsBusiness,ProfessionalandEnterprisegearedtowarddifferentuserneeds.Thecoreproduct
hasallECMfunctionality,whiletheothertwomodelsincludeintegrationwithalargenumberofscanners
andmultifunctionaldevicesthisisbecauseDocuWarehasanumberofpartnershipswithhardware
vendorsasthearchiveorcapturingsolutionofchoice.

Hyland
Hyland'sOnBaseproductispredominantlyseeninregulatedmidmarketindustries,withhighereducation
andgovernment(state/local)itstwobiggestmarkets.Localgovernment,manufacturingandretailare
amongthelargestmidmarketindustriesforOnBase,andwheretheproductisprimarilysoldthroughits
resellerchannel.OnBasecanbeinstalledonpremisesandviaHyland'scloudhostingservice,OnBase
Cloud,usingeitheraperpetuallicenseoramonthlysubscriptionmodel.OnBasehasarobustsetofno
codeandlowcodeoptionstointegratewithpersonalproductivitysuites(suchasMicrosoftOfficeSuites
andGoogleDocs)andenterpriseapplicationssuchasOracleJDEdwardsEnterpriseOne,PeopleSoft,Infor
M3andEsriArcGIS.ThiscanbehelpfultosmallITgroupsthatdonothavethetimeorresourcesto
managemultipleintegrationsdevelopedviacustomscriptandWebservicescalls.Hylandhasagood
reputationforcreatingstrongfirstpartymodulesfortheOnBasesolution,whichallowsittoscalewellas
anorganizationgrows.Thisisappealingtomidmarketenterprisesthatarecurrentlygrowingfastand
wanttominimizethelevelofcustomizationthatneedstobemanaged.Hylandalsoprovidesstrong
documentimagingandworkflowfunctionality,lowcodecasemanagementsolutions,andlicensed
solutionframeworksforlocalgovernmentagencies(forexample,AgendaManagement[including
Minutes]andElectronicPlanReview)thatreducetheneedforservices.

MFiles
MFilesisusedintheU.S.andEuropeandcanprovidedocumentmanagementthatcomplieswithU.S.
FoodandDrugAdministration(FDA)regulations,theHealthInsurancePortabilityandAccountabilityAct
(HIPAA)intheU.S.,andEUgoodmanufacturingpracticesaswellasInternationalOrganizationfor
Standardization(ISO)9000/9001,makingitagoodoptionformidsizeorganizationsinheavilyregulated
industries.MFilesoffersbothanonpremisesandacloudversionofitssoftware.Cloudversionsrunon
Azure.MFilescanbedeployedasahybridconfigurationwithtightlycoupledonpremisesandcloud
repositories.Hybriddeploymentcanbeusefultothoseorganizationsthatwantacloudsolution,butwish
tohavemorecontrolovertheirsensitivedataorwishtoseparateinternalandexternaldata.MFiles
addressescoredocumentmanagementusesitsMFilesDMSproductprovidescoreECMfunctionality
suchasworkflow,versioning,search,andcheckin/checkout.MFilesishighlyscalableandwillworkwell
forbothnonregulatedandheavilyregulatedmarkets.MFilesalsohasabuiltinworkflowenginethatis
accessibleonmobiledevicesandallowsmultipleuserstoauthoradocumentatthesametime,allowing
foreasydocumentbasedcollaboration.

Microsoft
MicrosoftSharePointonpremisesisaversatilesolutionthatappealstothemidmarketbecauseofits
integrationwithotherMicrosoftapplicationsandtheabilitytomeetavarietyofusecases,beyondECM,
throughthirdpartyintegrationsandcustomization.Midmarketenterprisesarenowconsidering
SharePointOnline,whichcanprovidefunctionalitythatisnotavailablethroughtraditionalECMsolutions
atacostthatappealstomidmarketorganizations.Thisfunctionalityincludestoolssuchasvideocontent
managementandOfficeGraph.Midmarketindustrieslookingforamorecustomizedexperience,orthat
areinmoreregulatedindustries,willwanttofocusonSharePointonpremises.SharePointOnlinewill
workbestfornonregulatedindustriesthathaveeitherasmallornolegacyfootprintofSharePointon
premises.

UplandSoftware
Uplandisacloudnativeproduct.Ithasexpandeditsmobilefunctionalityandtheproduct'susecases
beyondcoreECM.UplandincludesbetterintegrationwiththeUplandfamilyofproducts,suchas
documentandworkflowautomationandITfinancialmanagement.Uplandhasplacedheavyemphasison
usabilityandconfigurabilitytocreateatailoredexperienceforitsendusersthisexperienceisextendedto
boththetabletandsmartphone,creatingaconsistentexperienceacrossplatforms.Uplandisofinterest
tomidsizeorganizationsacrossindustriesduetoitsmixofverticalanddepartmentallyfocused
functionalitywithsolutionsforHR,accountspayable,healthcare,education,governmentandlegal
aswellascloudhostedservicesthatcouldappealtomidsizeorganizationswithlimitedITresourcesand
infrastructure.Uplandcanprovideprofessionalservicesfordeliveryandadoptionofthesolution,and
educationandtraining.

AsiaPacificContext
21October2015
Analyst(s):GavinTay

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TheAsia/Pacificregioncomprisesabroadgeographicalfootprintthatembedsamosaicofculturesand
heritage.Enterprisecontentmanagementleadersmustgrapplewiththediversitywhenidentifyingan
ECMsolutionthatdifferentiatesitselftoaddresstheuniquedemandsofthisregion.

MarketDifferentiators
TheAsia/Pacific(APAC)regionrepresentsamosaicofculturesthataredeeplyembeddedwiththe
diversityoflanguage,cultureandheritageacrossitsgeography.Thisbroadgeographicalfootprintcanbe
dividedinto"matureAPAC"and"emergingAPAC."

MatureAPACincludesAustraliaandNewZealand(ANZ),Japan,KoreaandSingapore.
EmergingAPACcomprisesChina,HongKong,Taiwan,IndiaandSouthEastAsia(Malaysia,
Indonesia,Brunei,Philippines,Vietnam,Thailand,Cambodia,LaosandBurma).

UnlikeNorthAmericaandEurope,theAPACregionincludingthekeycountriesofChinaandIndia,but
excludingJapanisforecasttohaveafiveyearcompoundannualgrowthrate(CAGR)thatexceeds
13%through2019.TheCAGRfrom2014through2019fortheemergingAPACregion,whichincludes
India,Indonesia,MalaysiaandThailand,isthehighestfiveyearCAGRfortheregionalenterprisecontent
management(ECM)segmentsat19.5%(see"MarketTrends:NewMandatesandMarketStructuresfor
ContentManagementDriveGrowthin2015and2016").Thesegrowthratesarecloselyalignedto
revenue.

ECMsolutionsaremostsoughtafterinkeyverticalindustriessuchascommunications,financialservices,
insurance,government,andmanufacturingwhetherinmatureoremergingAPAC.Adeeperinspectionof
thesetwosubregionswillrevealemergingindustriesinmatureAPACsuchaspharmaceuticalandlife
sciences.Insomeindustries,wewillfindemergingAPACleapfroggingmorematureregionsintheir
adoptionofECM,amovethatisaugmentedwithrealtimeanalyticsbecauseofthelackofbaggageor
legacy(see"EasyContentManagementDemandsaSmarterContentApproach").Integrationofanalytics
withECMisfastbecomingoneoftheselectioncriteriawhenbuyingorupgradinginAPAC.

EmergingAPACcontinuestopresenttwopertinentchallenges,mainlywithbandwidth(particularlyin
remotelocations)andtheenforcementofanECMdiscipline.Whilebandwidthwillimprovegiventhe
modernizationoftelcoinfrastructure,theenforcementofECMdisciplineisoftenanuphillbattlebecause
ofthenonexistenceofgovernmentalpolicyorregulation.

ECMinvestmentsinthissubregioncontinuetobemajorinitiativesinvolvingthedigitizationofmassive
amountsofpaperintoanelectronicformat,archiving,andimplementingalifecycleofgovernance.
MatureAPAC,ontheotherhand,isinaracetobeattheleadingedgeofECMbecauseofthecompetitive
natureoftheindustriestherein.

Mostoftenindustry,globalorregionalregulationsandcompliancerequirementssuchasVERS,HIPAA,
FATCAandDoddFrankareahugedriverofthatrapidadoption.IntheANZsubregion,thereisextensive
consolidationfromolderrecordsmanagementsystemsintonewofferingsaswellasincombinationwith
SharePoint.Thereisalsoanincreasinguseofenterprisefilesynchronizationandsharing(EFSS)asa
standaloneofferingaswellasincombinationwithexistingECMsystems.

OneconsistenttrendacrossallofAPACistherapidadoptionofthelatestsmartphoneorphabletdevices,
sometimesevenbeforetheyhitthelocalmarket.ThishasledtodemandforECMvendorstoprovideeasy
contentcapabilities(suchascreating,editing,approvingorsharingdocumentswhileonthego)drivenin
partbyrapiddeviceadoption,butalsobytheirinherentcultureofcollaboration.ECMvendorsintheAPAC
regionareseizingthisopportunityandareveryaggressiveinofferingsmartercontentcapabilitiesand
technologiesthatrealizeadigitalworkplacevisionbeforeothercontinents.

ConsiderationsforTechnologyandServiceSelection
OrganizationsintheAPACregionareasvigorous(ifnotmoreso)thantheirNorthAmericanorEuropean
counterpartswhenitcomestotheirECMexpectationsbeingmet.WhenselectinganAPACECMvendor,
ITleadersplaceahighemphasisonthefollowingsixcorecriteria:

1. Localpresenceoftheprincipalvendor:ManyNorthAmericanandregionalvendorsthatare
newtoAPACselltheirsolutionsindirectlyviaadistributionchannelpartnerorasystems
implementertotestthemarket.Thisapproachhelpsthevendortoestablishanewmarketbut
presentsachallengetoclientorganizationswhenissuesarisefromproductbugsorlimitations.In
somecases,itmayevenbringtheECMimplementationtoahalt.Withoutalocalofficestaffed
withasalesforce,postsalessupportstaff,oraprofessionalservicesteam,theymayrelinquish
ownershiptoathirdparty.AcloserelationshipisofthehighestprioritytoanITleader,otherwisea
vendorthatisoutofsightisoutofmind.
2. Localpostsalessupportandestablishedpartneralliances:Supportingyourorganization's
ECMinitiativeinAPACrequiresaddedattention,unlikethehomogeneousnatureofits
counterparts.Itisexpectedthatthehelpdeskcenterisstaffedwithnativespeakersofthelocal
language,andthatitadherestotherespectivetimezones.Alsoensurethevendorhasarosterof
establishedallianceswithindepthexpertiseinnotjusttheproductoffering,butvalueadded
servicesofindustryspecificconsulting.Avendorthathasatechnologyecosystemwithprebuilt
integrationtothirdpartytools(suchascaptureordigitalsignatureproducts)tosupplementyour
ECMsolutioncanhelpalleviatethechallengeoftryingtopurchaseandthenassembleapiecemeal
implementationyourself(orwithanothersystemimplementer)furthercomplicatingtheinitiative.
3. Extendedproductevaluationcycles:InherenttothecultureoftheAPACregionistheneedto
evaluateasolutionoffering(notjustaproduct)forextendedperiods(sometimesmonthsoryears
ratherthanweeks).Choosingtherightsolutionrankshigherthanhavingtospendalongertime
evaluatingit.ItisalmostagiventhatITleadersinAPACwillexpecttocallforatenderevaluation,
issueanRFP,requestforaPOCorapilotproject.Agreateramountofhandholdingisabsolutely
required,notjustforthedurationoftheevaluation,butalsoduringimplementationand
postproduction.Thevendor,solutionimplementerorconsultingpartnerandyourorganizationare
inapartnershipfortheforeseeablefutureofthisECMdeployment.Suchtightknitpartnerships
oftenresultingreaterlongevityfortheECMplatform(unlesstheorganizationwasleftinthelurch
whenencounteringagravechallenge).
4. Accesstolocalcasestudiesandorganizationalreferences:ITleadersoftendoagreatjobof
evaluatingtechnologyasobservedinthecriteriaabove.Whatisincreasinglybeingsoughtafterby

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ITleadersinAPACtocompletetheirevaluationprocessisthedemandforlocalcustomer
references.Suchreferencesmustbeliveimplementationsthatarerepresentativeoftheirspecific
industryandbusinessscenario.CIOs,ECMleadersorcasestudycontactsofthesereferencesmust
alsobeverywillingandhavegrantedpermissiontobecalledupontooffertoursoftheirECM
productionenvironment.Ultimately,ITleaderswillfindcustomerreferenceswhoareextremely
proudoftheirdeploymentsinAPAC.
5. Supportlocalstandardsandregulatoryrequirements:Compliancetoregulatory
requirementsisoftenahugedriverfortheadoptionofECMinAPAC.Theserequirementsspan
fromhavingincountrydatacenters,tosupportinggovernmentalstandardsofdatasovereignty
(asseeninChina).InAustralia,itisaboutthesupportofarecordsmanagementstandardwith
theVictorianElectronicRecordsStrategy(VERS).Suchstandardizationeffortsarealsodrivenin
partbytheneedforgreatertransparencyamongthegovernmentsacrossthecountriescovered
bytheorganizationAsiaPacificEconomicCooperation(APEC).
6. Languagesupportacrossthemultibytecharactersets(MBCS):Manyorganizationstake
thesupportofMBCS(Chinese,Indian,Japanese,KoreanandThai,forexample)forgranted.
SupportofMBCSimplieshavingsoftwarecapableofdisplayingitsinnatefunctionalityand
acceptingtheinputofthelanguageintheMBCSformat.Thisisanimmenselyimportantcriteria
giventhatalmostallcountriesinAPACdependonMBCS,whileveryoftenthisoccursasaTier2or
sometimesTier3languagepacksupportedbytheECMplatform.Increasingly,theabilityto
automaticallytranslatethecontentwithintheECMpackage,orevenspeechtotext(orviceversa)
inyourpreferredlanguage,hasbecomethenewnorm.

NotableVendors
VendorsincludedinthisMagicQuadrantPerspectivehavecustomersthataresuccessfullyusingtheir
productsandservices.SelectionsarebasedonanalystopinionandreferencesthatvalidateITprovider
claimshowever,thisisnotanexhaustivelistoranalysisofvendorsinthismarket.Usethisperspective
asaresourceforevaluations,butexplorethemarketfurthertogaugetheabilityofeachvendorto
addressyouruniquebusinessproblemsandtechnicalconcerns.Considerthisresearchaspartofyourdue
diligenceandinconjunctionwithdiscussionswithGartneranalystsandotherresources.

ThevendorslistedbelowshowcaseprevailingpresenceinAPACwithadoptionbylocalorganizations.Apart
fromthesevendors,whicharederivedfromtheECMMagicQuadrantfor2015,APACorganizationsoften
usevendorsthatfallinthe"MagicQuadrantforEnterpriseFileSynchronizationandSharing"forthe
"management"ofdocuments.EFSSsolutionsarenotequivalenttoECMs.EFSSsolutionsmaystorethe
documentsorenablethemtobeshared,buttheyarenottypically"managing"themintermsof
versioning,retentionmanagement,orworkflow.

Alfresco
AlfrescohaslocalpresencewithofficesinSydney,AustraliaandIndia.Asignificantpartofthecompany's
APACbusinessisconcentratedintheANZregionwhilebeingsupportedbylocalpartnersinJapan,the
IndiansubcontinentandIndonesiathroughitsalliancenetworkwithlocalsystemimplementers.While
Alfresco'sheritagehasbeenwiththegovernment,itsdeploymentsinAPACareacrossamixofindustries
buttypicallyfordocumentorprocessmanagement.

EMC
EMChaspresenceineveryAPACcountrycoupledwithastrongrepresentationofchannelpartnersand
systemsimplementers.InAPACitismainlyinvolvedincaptureandarchive.Documentum,the
company'sECMoffering,istypicallyusedinfinancialservices,healthcareandenergyorganizations,but
alsoaspartofalargersolutiondeploymentofferedbytheirimplementationpartners.

Hyland
HylandhaslocalpresenceinAustralia,JapanandSingapore.OnBase,thecompany'sECMsuite,isnot
oftenheardofinAPAC,buthasmadeitswayspecificallyintotheinsuranceindustry(mainlyinANZand
Malaysia)andhealthcare(mainlyinAustraliaandSingapore).Hyland'sstrengthhereliesinthe
digitizationofpaperdocuments,whichstillisarequirementforthoseindustries.Theaccelerated
improvementofsuchprocessesincombinationwiththeintegrationofcoreapplications,suchas
GuidewireandEpic,hasyieldedasignificantbusinessbenefittotheseorganizations.

IBM
IBMisaglobalvendorwithafootprintineveryAPACcountrycoupledwithastrongrepresentationof
channelpartnersandsystemimplementers.WhileitsFileNetCMsolutionportfolioisseenasaproductfor
largeenterprises,muchofIBM'sbusinessinAPACisalignedwiththesmallandmidsizebusinesssegment
andisoftenpartnerled.ApartfrominSouthEastAsia(SEA),IBMhasdevelopedthestrongreputation
necessarytobesuccessfulinregionssuchasChina,IndiaandJapan.

LaserficheInternational
Laserfiche'sAPACheadquartersisinHongKong,withanofficeinShanghai,China.Thecompany's
solutionportfolioisonethatisrepresentativeoftherequirementsoftheAPACregion.Suchrequirements
particularlyincludecaptureandimagingbut,moreimportantly,easeofdeploymentisplacedatthe
highestpriorityinAPAC.Thecompany'scosteffectivelicensingoptionsarealsobeneficialtoorganizations
inthisregion,especiallybecauseoftheirtypicallylowerbudgets.

Microsoft
MicrosoftisnostrangertoAPAC,withlocalrepresentationacrosstheregion,aswellasalineupofcertified
channelpartnersandsystemsimplementers.UseofSharePointforECMcanvaryfromwidelyusedin
ANZandSEA,tonearnonexistentinChina,India,JapanandKorea,countriesthatoftenfavorlocally
developedsolutions.NumerouscertifiedSharePointimplementersbasedinIndiaofferservicesfor
organizationsinotherregions,particularlyinSEA.

NewgenSoftware
AsignificantnumberofNewgen'sECMdeploymentsinAPACstemfromIndiagivenitsstrongheritagein
itshomeregion,particularlyinthegovernmentandfinancialservicesindustry.Muchofthecompany's

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workisfocusedonpurposebuiltsolutionsthatcentermainlyontwoofitsproductsOmniDocsand
OmniFlow.Inmid2012,NewgenexpandedwithanofficeinSingaporetobettercatertotheAPACregion.
IthassomedeploymentsinSEAandChina.

Objective
ObjectiveisheadquarteredinAustraliawithAPACofficesinNewZealandandSingapore.Themajor
concentrationofitsclientsareinANZ,andgovernmentinstitutionstherehavebenefitedfromasolution
offeringthatwasbornoutofaheritageofcomplianceandaccountability.Itisalsoworthnotingthatthe
company'sforayintosecurecontentexchangeisamongthefirstinthisAPAClistingofECMvendors,and
isaSaaSbasedserviceoffering.

OpenText
OpenTextisrepresentedinANZ,China,HongKong,India,Japan,KoreaandSingapore.OpenTextContent
SuitePlatformappealstoITleadersinAPACthatareunderthejurisdictionofthelawasitmeetsmany
governance,complianceandriskmitigationrequirements.OpenText'sexclusivepartnershipwithSAPwill
beofbenefittoorganizationsrequiringacloseknitintegrationbetweenSAP'sworkprocessesandthose
ofanECMpackage.ThelargestconcentrationofitsdeploymentsareinANZwithothersinChinaand
Indonesia.

Oracle
OraclehasafootprintineveryAPACcountrycoupledwitharepresentationofmainlyglobalsystem
implementers.OracleWebCenterContenthasagoodmixofdeploymentsacrossAPACwithmuchlesser
deploymentsintheSEAregion.Oracle'sECMinitiativesareoftenbuiltonacompleteWebCenterproduct
suite,andtypicallycenteronthedigitizationofcontent,automationofdocumentworkflow,and
archiving.

LexmarkInternational
Lexmark(previouslyPerceptiveSoftware)haslocalofficesinAustralia,ChinaandSingapore.Perceptive
Software,whichwasotherwiseanunknowninAPAC,hasbeenstrengthenedbytheLexmarkbrand,
whichisbetterrecognizedinChinaandSingapore.Thecompany'ssolutionsareoftenusedinthe
digitizationofpaperdocuments,andintheautomationorstreamliningofprocessessuchasaccounts
payable,whichisofgreatvaluetotheemergingAPACregions.

Xerox
XeroxisrepresentedinAsiabyitsjointventurecompanyFujiXerox.ItisheadquarteredinJapanwith
operationsinANZ,China,Taiwan,HongKong,KoreaandSEA.WhileitsECMproductDocuShare(licensed
fromXerox)isacorepartofmanyofitsinnovativesolutionofferingsacrossAPAC,FujiXeroxisasystem
integratorthatfocusesondocumentprocessoutsourcing,digitalprinting,andconsultancyservices.Fuji
XeroxalsooffersservicesforHP(HPTrim),Microsoft(SharePoint)andisthelargestpartnerforEMC
(Documentum).

EuropeContext
21October2015
Analyst(s):HannsKoehlerKruener

Europe'smarketforECMsoftwaremaybeslowgrowingbutithasawidevarietyofvendorsandmany
regionspecificsuppliers,whichopensupopportunitiesforITleaderslookingtobuyECMproducts.We
identifythismarket'sdistinctivefeaturesandprofileeightnotablevendors.

MarketDifferentiators
Theworldwidemarketforenterprisecontentmanagement(ECM)softwaregrewby6.2%in2014,to
$5.4billion,whichwaslessthanwepredicted.Thisgrowthwasunevenlydistributedacrosstheworld's
regions.Asia/Pacific,GreaterChina,theMiddleEastandAfrica,forexample,achieveddoubledigitgrowth,
whereasWesternEuropegrewmoreslowlythantheworldwidemarket.Furthermore,weforecastthat
WesternEurope'sECMsoftwaremarketwillgrowbyonlyabout5%inboth2015and2016.

WesternEuroperemainsplaguedbyeconomictroubles,whichhavedentedtheconfidenceofenterprises.
MostWesternEuropeaneconomieshaveyettoreturntotheleveltheywereatbeforethe2009financial
crisis,andtheycontinuetostruggle.PartsofsouthernandsoutheasternEuropeareparticularly
suffering.

DocumentandrecordsmanagementareimportantissuesformanyEuropeanorganizations,butat
presenttheyaremorelikelytoinvestin"pointsolutions"forindividualbusinessproblemsthanwider
ECMsolutions.FewseeanyurgencytoreplaceorupgradetheirexistingECMsoftwareinstallationsina
saturatedmarketandagainstatroubledeconomicbackdrop.SomeEuropeanmarketsalsohaveless
appetitethanothersforadditionalautomationbecauseofthepotentialforjoblosses.

Ontheotherhand,theincreasednumberofEUlocateddatacentersfromglobalvendors,alongwith
regionalandnationalEuropeanvendors'workwithlocalISPstoofferlocaldatacenters,hasslowlyledto
anincreaseincloudECMdeployments,especiallyformidsizeorganizationswithlimitedITresources.

ThisreportfocusesonEurope'sECMsoftwaremarketbecauseitshowsenoughdifferencesfromother
regions'marketstomeritspecialconsideration.Thekeydifferencesareasfollows:

Language:Europehasmanydifferentlanguages,notallofwhicharesupportedbythelargeglobal
vendors.ThisgivesregionalornationalEuropeanvendorstheopportunitytoconcentrateonmeetingthe
demandsoflocalEuropeanmarkets.Prospectivecustomersshouldensurealltheirlanguageneedsare
met,notjustinthesoftware'sinterfaceanddocumentation,butespeciallyalsowhenitcomesto
support.

Regulations:NichePlayershavelongfocusedonmeetingEurope'slocalregulatorydemands.Many

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Europeancountrieshavetheirownversionsofglobaltechnologystandardsandusuallymorestringent
requirementsforadherenceandcertification.Germany,AustriaandSwitzerland,forexample,eachhave
theirownstandardforlocalgovernmentcasemanagement,sovendorswantingtoselltolocal
governmentinallthreemarketsneedtounderstandthesethoroughly.Clientsshouldensurethat
vendorsunderstandthespecificregulationsthatapplytotheircountryandsector,andthatreference
clientsareavailable.JustbecauseavendorisEuropeandoesnotautomaticallymeanithasthenecessary
expertise.Therearemanyworkinggroupsinareaslikesecurityandthecloudthatarestrivingtocreatea
moreunifiedEuropeanmarket.Globaldigitizationwillstrengthenthetrendformoreinternational
standardsoverthenextfewyears.

Marketsaturation:MostorganizationswillhaveoneormoreECMsystemsalreadyinplace.Theyneeda
vendorthatunderstandshowtointegratethesesystemsorhowtomigratethemtonewsoftware.Local
Europeanvendorsarelikelytoknowhowtodothis,havingdoneitbefore,butglobalplayersmaybe
skilledonlyinmigratingcustomersfromthesoftwareoftheirlargestcompetitors.

Industryandareafocus:ECMsoftwarevendorsthatfocusontheEuropeanmarketoftenspecializein
oneormoreindustriesoraparticularpoliticalorlinguisticarea.Forexample,somefocusonthe
healthcaresectorinasinglecountry,whileothersconcentrateonthemulticountryGermanspeaking
area(Germany,Austria,partsofSwitzerlandandtheAlsaceregionofFrance).

ConsiderationsforTechnologyandServiceSelection
WhenselectingavendorforECMsoftwareinEurope,ITleadersmustconsiderseveralfactors.

Thevendor'sproductfocus:Althoughtheglobalvendorsin"MagicQuadrantforEnterpriseContent
Management"coverallaspectsofECM,localEuropeanvendorsmaycoveronlypartsofit,oftenin
responsetoclients'specificusecases.Theymayleaveoutaspectslikeanalytics,enterprisesearch,Web
contentmanagementandsocialcomponents,andinsteadfocusonhighlyspecializedsolutionstomeet
localregulatoryrequirements.

Thevendor'slocalsupportresources:IftheECMprojectneedstomeetinternationalstandardsor
hasthepotentialtoberolledoutrightacrossEuropeorotherworldregions,alocalGerman,Frenchor
Italianvendormightnothavethenecessarylocalsupportresourcesoutsideitsmainmarket(s).Equally,
though,internationalvendorsmayalsolacklocalsupport,ormayworkthroughpartnerswithlimited
expertise.AdistinguishingfeatureoftheEuropeanmarketisthatmanycustomersstillprefertoreceive
local,facetofacesupport.

Thevendor'sfinancialviabilityandtrackrecord:Overthepastfewyears,largevendorshave
acquiredstrongregionalcontenderstoincreasetheirpresenceinamarketorsector.Thiscouldleadto
thediscontinuationofcertaincodebasesorproductlines.Ifitdoes,clientscouldbeleftfacinganendof
lifesituationfortheirproductandaneedforacostlymigration.ITleadersthereforeneedtoexamine
vendors'financialviability,growth,trackrecordofwinningnewbusiness,andvisibilityintherelevant
marketorindustry.

Localvendors'advantagesoverlarger,moregenericglobalvendors:Inparticularmarketslocal
vendorsmaywell:

Haveverygoodknowledgeoflocalconditionsandregulations,whichcanresultinsuperiorsupport.
Speaktheirclients'languageastheyareoftennearby,whichmeanstheycaninvolvetheir
developmentteamsinmorecomplexcustomizationsorotherrequirements.
HaveclouddatacenterswithinasingleEuropeancountry'sborders,whichmakesiteasierforthem
tocomplywithlocallegislation.

NotableVendors
VendorsincludedinthisMagicQuadrantPerspectivehavecustomersthataresuccessfullyusingtheir
productsandservices.SelectionsarebasedonanalystopinionandreferencesthatvalidateITprovider
claimshowever,thisisnotanexhaustivelistoranalysisofvendorsinthismarket.Usethisperspective
asaresourceforevaluations,butexplorethemarketfurthertogaugetheabilityofeachvendorto
addressyouruniquebusinessproblemsandtechnicalconcerns.Considerthisresearchaspartofyourdue
diligenceandinconjunctionwithdiscussionswithGartneranalystsandotherresources.

Alfresco
AlfrescoisaU.K.andU.S.basedvendorofopensourceECMproducts.Itsellsworldwide,buthasa
particularlystrongpresenceinFrance,Germany,Italy,SpainandtheU.K.Alfrescoconcentratesonthe
financialservices,nationalgovernmentandhealthcaresectors,inwhichitcompetesbothdirectlyandvia
partners.Itsstrengthliesinitsadherencetoopenstandardsandinitsmanydifferentconnectors.Its
AlfrescoOneofferingcomesinbothonpremisesandcloudversions,whichcanbesynchronized.Alfresco
hasawidenetworkofEuropeanpartnersthatbuildsolutionsonAlfrescoOne.Alfrescohasbeenbuilding
upitsportfolionotjustthroughpartnerships,butalsothroughitsowndevelopmenteffortsand
acquisitions.

d.velop
d.velop,whichisheadquarteredinGermany,hasaflexibleandtechnologicallyadvancedsuiteofproducts,
whichmakeastrongshowinginavarietyofusecases.ItsmainECMproductisd.3ecm,afullyfeatured
ECMsuite.Itsotherproductsareecspandandfoxdox:ecspandisacasemanagementaddon,deployed
ontopofMicrosoftSharePoint,thatispopularwithenterprisesthatneedsuchfunctionalityfoxdoxisa
cloudbasedfilesynchronizationandsharingsolution.Thisvendor'sdatacenters,supportand
developmentarebasedinEurope.Itsofficesanddirectsalesandsupportresourcesarewidelydistributed
withinGermany,AustriaandSwitzerland.

DocuWare
DocuWareisaGermanybasedvendorofbothonpremisesandcloudbasedECMsoftware.Ithasahighly
modulararchitecturethatcoversthewholecontentlifecycleacrossthedifferentdeploymentmodels.
DocuWarehastraditionallyhadverystrongrelationshipswithmultifunctionaldevicemanufacturers,on
whichbasisithasconnectorstomostofthemainbrandsinthismarket.DocuWarecatersmainlytothe

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26.10.2015 MagicQuadrantforEnterpriseContentManagement
ECMmarket'ssmallercustomers,butitisslowlyattractinglargerorganizationsaswell.

EasySoftware
EasySoftwareisaGermanybasedvendorwithastrongpresenceinGermany,Austria,Switzerlandand
theU.K.Ithasastrongbackgroundinthefieldofdocumentarchiving.EasySoftwareoffersdocument
managementsoftware.Itfocusesmostofitseffortsonandismosteffectiveforcustomerswithup
to1,000employees.IthasofficesaroundGermany.ItsproductsincludeEasyArchiveandsolutionsfor
integrationwithSAPandMicrosoftproducts,aswellasforspecificusecases,suchasinvoiceprocess
automation.

Everteam
Everteam,whichisbasedinFrance,hasastrongportfolioacrosstheentirecontentlifecycle.Ithas
particularstrengthsinFrenchspeakingcountriesandtheMiddleEast.Itcoversawidevarietyofon
premisesusecases.Acloudversionofitssoftwarecanruninanycloudproviderthattheclientchooses.
Capture,searchandcontentanalyticsareparticularstrengthsofEverteaminEurope.

Fabasoft
Fabasoft,whichisheadquarteredinAustria,offersonpremisesandcloudbasedECMsolutions,aswellas
aprivatecloudECMsolutiondeliveredasanappliance.Itsstrongestfocusisoncasemanagementfor
localandnationalgovernmentsolutions,forwhichitisinaverystrongpositioninGermany,Austriaand
Switzerland.ItalsoofferstheMindbreezeenterprisesearchandcontentclassificationproductasaboxed,
turnkeysolution.Fabasofthasparticularskillsinthefieldsofegovernmentandnationalrecords
management.

MFiles
MFilesisaFinnishvendorthatoffersitsECMproductinonpremisesandcloudversions,withstrong
integrationbetweenthetwoenvironmentsitsupportsverygranularhybriddeployments.MFilesuses
ametadatadrivenapproachtocontentorganizationandfoldering.Itsuseofmetadataforallaspectsof
itsinfrastructure,fromsecuritytonavigation,givesitalotofflexibilityintermsofdeployment.
TraditionallystronginNordiccountriesandtheU.S.,MFilesisnowalsopresentinGermany,theU.K.and
theBeneluxcountries.

Siav
SiavisanItalianvendorfocusedondeliveringECMsolutionstoItaliangovernmentorganizationsand
multinationalorganizationsheadquarteredinItaly.Ithasarelativelysmallnumberofclientsoutsideits
coremarket,butcontinuestoshowuponshortlistsforregionalusecases.Siavalsohasgoodcoverage
of,andexpertisein,othersouthernEuropeancountries.Itparticularlyfocusesondigitalmailroom,case
managementandcapturesolutions.Italsooffersasolutionforfilesynchronizationandsharingcalled
BlueDrive.

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