Tracxn Jan 2016

TRACXN REPORT : SUBSCRIPTION COMMERCE
January 2016
Subscription Commerce, January 2016
Tracxn
World’s Largest Start-up Research Platform
2 Subscription Commerce, January 2016

Contents
Topics Page
Sectors we track 04
Overview 05
Market Map 11
Company List 22
Team 232

Illustrative sectors we track
ENTERPRISE ENTERPRISE
CONSUMER MOBILE
INFRASTRUCTURE APPLICATIONS
SECURITY MARKETPLACES MOBILE COMMERCE SAAS
STORAGE SUBSCRIPTION COMMERCE MOBILE PAYMENTS MOBILE-FIRST ENT. APPS
NETWORKING FOOD TECH MOBILE MARKETING INTELLIGENT ENT. APPS
MOBILITY INTERNET FIRST BRANDS MOBILE DEV TOOLS OPEN SOURCE
IT OPS UBER FOR X MOBILE HEALTH RETAIL TECH
CLOUD INFRASTRUCTURE SECOND HAND GOODS MOBILE GAMING MARKETING TECH
API MANAGEMENT TRAVEL MOBILE LEARNING STEALTH MODE
BIGDATA INFRASTRUCTURE GAMING MOBILE COMMUNICATION VERTICAL SAAS
TECH FINTECH EDUCATION HEALTHCARE
INTERNET OF THINGS BITCOIN EDUCATION IT LIFE SCIENCES

3D PRINTING PAYMENTS SELF LEARNING DIGITAL HEALTH

Sector Overview
Scope of report
This report covers companies with subscription-based business model also known as SubCom companies. The sectors
included are: Retail and Digital Media. The Digital Media companies included are those that purchase licenses for the content
to be brought to consumers. The report excludes SaaS companies and other local services that offer service based on
subscription. Over $4.7B invested since 2009, with $1.9B invested in 2015 (till 15 Dec, 2015). 151 rounds of funding between
Jan 2014 – Dec 2015 (YTD). 5 companies, that were founded in last 10 years have joined the Unicorn Club – Spotify,
HelloFresh, JustFab, The Honest Company and Blue Apron, with 4 of them founded after 2010. Companies in Digital Media
space have seen the highest funding followed by Food & Beverages.
• Digital Media - 29 investments worth ~ $2B
• Food & Beverages - 23 investments worth ~ $744M
Most active investors by volume

• 500 Startups (Ipsy, Le Tote, BarkBox, ClubW, KiwiCrate, FabFitFun, Love With Food, ScentBird)
• Andreessen Horowitz (Shoedazzle, Dollar Shave Club, Aglocal, Julep, Le Tote, Cratejoy, Soylent)
• Lerer Ventures (BarkBox, BirchBox, Le Tote, Plated, Soylent)

Sector Overview
Notable investments in last six months
• CrunchyRoll (Digital Media – Online TV & Video) - $22M funding led by Otter Media – Nov 20, 2015.
• TubiTV (Digital Media – Online TV & Video) - $6M funding by MGM and Lionsgate – Nov 19, 2015.
• Dollar Shave Club (Essentials – Men) - $90.7M Series D funding led by TCV – Nov 19, 2015.
• Fandor (Digital Media – Online TV & Video) - $7M funding led by Starz – Nov 4, 2015.
• Soylent (Food & Beverage – Specialty Food) - $20M funding by ABS Capital Partners and Mission OG – Nov 03, 2015.
• Door To Door Organics (Food & Beverage - Grocery) - $4M equity funding – Oct 30, 2015.
• HelloFresh (Food & Beverage – Recipe Ingredients) - $85M Series F funding led by Baillie Gifford – Sept 17, 2015.
• Ipsy (Beauty) - $100M Series B funding led by TPG Growth and Sherpa Capital – Sept 14, 2015.
• The Honest Company (Infants & Kids – Essentials) - $100M Series D funding led by Glade Brook Capital Partners – Aug
14, 2015.
• Plated (Food & Beverage – Recipe Ingredients) - $35M Series B funding by Greycroft Partners and Formation 8 – Jul 16,
2015.
• Harry’s (Essentials – Men) - $76M Series C funding led by Wellington Management – Jul 7, 2015.
• Spotify (Digital Media – Music Streaming) - $526M Series G funding by Baillie Gifford, Landsdowne Partners and
Rinkelberg Capital – Jun 10, 2015.
• Blue Apron (Food & Beverage – Recipe Ingredients) - $135M Series D funding led by Fidelity – Jun 9, 2015.
• PillPack (HealthCare – Prescription Drugs) - $50M Series C led by CRV – Jun 3, 2015.

United States has the highest number of SubCom
startups followed by India
No. of SubCom
startups
> 250
50 - 250
< 50

2015 saw the highest number of companies
founded
YOY Companies Founded
• The number of companies
250
founded in 2015 have
225 increased by ~68% since
2013.
200
189
• In 2015, more than 38% of
the companies founded
No. of Companies Founded
belonged to Food & Beverage

150
135
space.
121
• BirchBox, in 2010, brought a
100 revolutionary change in the
marketing of Beauty products
71 with the concept of Targeted
Marketing.
50
26 • Companies like HelloFresh

19
and Blue Apron
0
revolutionized the way
2009 2010 2011 2012 2013 2014 2015 people cook with their
Founded Year
monthly Recipe Boxes.
*Company icons indicate the major companies founded

in that year
2015 saw the highest funding by value
YoY Funding
• SubCom continues to witness
2000 100
increasing funding year on
1903
year.
1800 90
88
1600 80 80 • In 2015, Digital Media space

received maximum funding.
No. of Funding Rounds

71
Total Funding (in $ M)
1400 1331 70
65
1200 60 • There is gradual
1000 50
consolidation as most of the
funding were received by
800 40
major players.
33
600 515 522 30
• Total funding has increased
400 20
242 ~260% since 2013 despite a
200
91 61
11 10 gradual fall in the number of
6
0 0
rounds which indicates that
2009 2010 2011 2012 2013 2014 2015 average funding per round
Year
has spiked.
Total Funding (in $ M) No. of Funding Rounds

Since 2013 early stage rounds have been
dropping with late stage rounds steadily rising
Early vs Late Stage Funding
90
80
4
70
10 The ticket size for Late Stage
No. of Funding Rounds
60
2
rounds has increased significantly
15
in 2014 and 2015.
50
40
The number of Early Stage rounds
have been decreasing indicating
30 4 that the sector is maturing.
20
10 3
0
2010 2011 2012 2013 2014 2015
Early Late

Subscription Commerce – Market Map
$2.6B $744M $460M $453M
DIGITAL MEDIA FOOD & BEVERAGE FASHION ESSENTIALS
Music Streaming Recipe Box Horizontal
Harry’s (2013, $285M)
Spotify (2006, $1B) HelloFresh (2012, $278.5M) JustFab (2010, $249M)
Online TV & Video Snack Box Accessories

$76M
Xunlei Kankan (2005, $326M) NatureBox (2012, $58.5M) Shoedazzle (2009, $66M) HEALTHCARE
Grocery
eBooks Apparel Prescription Drugs
Door To Door Organics (2007,
Scribd (2007, $26M) StitchFix (2011, $47M) PillPack (2013, $63M)
$28M)
Meals Supplements
$319M $291M
BEAUTY Pop Up Pantry (2011, $2M) Bulu Box (2012, $5M)
INFANTS & KIDS
Tea Essentials Personal Care
Ipsy (2011, $107M)
TeaBox (2012, $7M) Honest (2011, $222M) FabFitFun (2010, $3.5M)
Discovery Coffee Toys & Books $11M

BirchBox (2010, $72M) Pact Coffee (2012, $4M) Pley (2013, $17M) HOUSEHOLD PRODUCTS
Private Label Alcohol Activity Box
Julep (2007, $56M) Tasting Room (2009, $6M) Soma (2012, $6M)
Kiwicrate (2011, $7M)
$40M $24M Apparel $5M

PETS FLOWERS Fabkids (2012, $3M) CURATED PACKAGES
Food & Accessories Art & Craft
HBloom (2010, $17M) Quarterly (2011, $4M)
BarkBox (2011, $22M) WummelBox (2012, $1M)

Digital Media is the highest funded followed by
Food & Beverage and Essentials
Funding Across Sectors
Digital Media $2.6 B Spotify, Xunlei Kankan, Netflix
Food & Beverages $754 M HelloFresh, Blue Apron, NatureBox
Fashion $447 M Harry’s, Dollar Shave Club
Essentials $467 M JustFab, Shoedazzle, StitchFix
Beauty $319 M Ipsy, Glossybox, BirchBox
Infants & Kids $314 M The Honest Company, Speakaboos
Healthcare $75 M PillPack, Bulu Box, FabFitFun
Pets $40 M BarkBox, PetFlow, PetCircle
Flowers $24 M HBloom
Household Products $5 M Soma, FilterEasy
Themed Boxes $5 M Quarterly
0 500 1000 1500 2000 2500 3000

Food & Beverage – Meals, Themed Boxes &
Healthcare are the upcoming Sectors in SubCom
Avg. Year of Inception
2011.5 2012 2012.5 2013 2013.5 2014 2014.5
1
Themed Boxes Food & Beverage - Meals

10
*Bubbles represent a particular
Curated & Themed sector within the SubCom
Total Funding ($M) (in Log scale)
Boxes are gaining

popularity with
market
100 Healthcare Quarterly in the lead.
*Size of bubble indicates
number of companies in the
segment
1000
Food & Beverage
Healthcare is another
segment with great
10000
potential in the SubCom
In Food & Beverage , market and has seen a
cooked meals subscription growth in the number of
is an upcoming segment. companies founded in 2014
100000 Recipe Box model has and 2015.
gained great traction
Food & Bevarages Fashion Themed Boxes Healthcare Supplies & Gears
Flowers Household Products Beauty Infants & Kids Essentials

Trend in Sub-sector Funding 2011-2015
Sub-Sector Funding Trend
1000 A host of companies
Spotify alone continue to receive
received late stage Early (Plated, Din.co,
900 Try The World) as well
funding of $876M in
2015 as Late (Blue Apron,
HelloFresh, NatureBox)
800 stage funding.
700
600
Established
500 companies like
Dollar Shave Club
and Harry’s
400 continue to garner
more funding.
300
200
100
0
Digital Media Food & Beverages Essentials
2011 2012 2013 2014 2015

Trend in Sub-sector Funding 2011-2015
Sub-Sector Funding Trend
160
JustFab
140
garnered around
$90M funding
120
Existing startups
received Early Stage
funding but no new Ipsy garnered

100
startups received any around $100M
funding funding
80
60
40
20
0
Fashion Beauty Infants & Kids
2011 2012 2013 2014 2015

Key Trends in Subscription Commerce
1. Diversity in the Branding/Business Models over the years
Subscription Commerce (SubCom) businesses have existed since many years ago in the form of “of-the-month clubs.” But
in the last few years, many startups have built the next-generation versions of the existing SubCom businesses.
• Netflix started with rentals on the basis of subscription.
• Companies like TrunkClub and RocksBox brought in the concept of Try Before You Buy to provide a personalized retail
experience at home.
• Next came companies like BirchBox with the concept of Targeted Marketing that provides the convenience for
consumers to discover new products at low costs.
• Companies like NatureBox are on the path of building their own brand and considering their business as a multichannel
brand with subscription as a way to engage customers.
• The recent wave have been in the Commodity Automation/Replenishment model brought about by companies like
Dollar Shave Club and Harry’s.
2. Disruption of existing market

• Dollar Shave Club disrupted the $13B shaving industry forcing major players like Gillette to start monthly razor
subscription. [1]
• Recipe Boxes are transforming the traditional Grocery-on-subscription market with the concept of pre-measure
ingredients/grocery for curated recipes.
[1] Gillette Subscription Service Takes Aim At Dollar Shave Club

Key Trends in Subscription Commerce
3. Future trends that Subscription Commerce businesses can follow
The Subscription Commerce market is saturated in major categories like beauty, fashion, health, food, etc. This
demands that new entrants will need to give the market a different angle like:
• More personalization for curated goods.
• Marketplaces for All-in-One subscription so that subscribers do not need to subscribe on multiple platforms.
• Introduce subscription-based rentals for high ticket size items.
Also, subscribers have a behavioral tendency to share their “subscription boxes” on social media. Well-crafted social
commerce strategies will help subscription commerce businesses to attract/engage more customers and at the same
time reducing marketing costs.

Digital Media : Steady increase in funding since
2013 Digital Media: Funding between 2011-2015

1200 6

973
Summary and Trends 1000 5 5 5
800 4
600 3 3
• Digital Media space is the highest funded and has the highest 315
464
400 2 2
market share in terms of revenue in SubCom market. 200 112 115 1 1
• Netflix and Xunlei Kankan are the two players that went IPO in 0 0
2002 and 2014 respectively. Spotify is another large player with 2011 2012 2013 2014 2015
~1.4B funding in Music Streaming space. Year
• 2013 was a breakthrough year for subscription-based digital Total Funding (in $ M) No. of Companies Founded
media providers with 3x funding as compared to 2012.
• The reason for rise can be attributed to consumers increasingly eBooks, 70M
shunning the additional costs of traditional pay-TV services like
cable boxes, satellite dishes, etc. In developed economies, Major companies
possession of cable TV decreased from 46% to 44.6% in 2008-
2013 period.[1] Music
Streaming,
• Looking from an evolutionary angle, the subscription-based 1.8B
digital media companies like Netflix started as rentals of DVD on
monthly subscription. It introduced online streaming in 2007. Online TV &
• Subsequent companies in this sector has sprouted in online Video,
1.1 B
streaming model.
[1] Top 3 Digital Consumption Trends for 2014

Food & Beverage: Recipe boxes are on the rise
Food & Beverages: Funding between

2011-2015
Summary and Trends 1200 100

969
1000 83 80
800
60
• Food & Beverage space is the second highest funded sector in 600 54
59
40
SubCom market. 400 32
197
20
• Though the space started with companies providing grocery and 200 2
19
17 45
0 0
snacks on subscription, it has been taken over by Recipe Box 2011 2012 2013 2014 2015
model. Year
• A marked rise in funding in 2015 suggests that Recipe Box model Total Funding (in $ M) No. of Companies Founded
has been attracting investors.
• Blue Apron is the leader in this segment followed by HelloFresh
that grabbed $135M and $85M respectively in 2015.
• The success of the concept can be attributed to its target Major companies
Others, $23M
audience - busy professionals who like the idea of eating a home Alcohol, $23M
cooked meal but don’t have the time to shop for ingredients – Grocery, $39M
and provision of exotic ingredients not easily found in grocery Snack Box,
store. $64M
• Most companies in the Food & Beverage segment rely on similar
supply chain but differ on the product they offer on subscription.
Recipe Ingredients,
$583M

Essentials : The essentials market is inclined
towards male demography
Essentials: Funding between 2011-2015
Summary and Trends

300 278 10

250 8 8 8 8
• The Essentials market has gained major ground in the 200 168
6
Replenishment or Commodity Automation model with the 150 5
4 4
growth of companies like Dollar Shave Club. 100
50 2
• Low ticket size and “fast moving products” that constantly needs 1.5
18 10
0 0
to be replaced feature most on the subscription for Essentials. 2011 2012 2013 2014 2015
• Harry’s and Dollar Shave Club are the biggest players with $76M Year
and $91M funding respectively in 2015.
Total Funding (in $ M) No. of Companies Founded
• Dollar Shave Club brought a disruption to the razor industry with
the introduction of a price and convenience advantage service –
items are available at a very cheap price with a convenience
factor of never having to shop for them again. 97% of the total Major companies
funding in
Essentials sector
has been grabbed
by startups serving
the male
demography
• The Essentials market is inclined towards male demographics

with 60% of the startups coming up in Male essentials segment. $454M
Male-Focussed Female-Focussed

Most Active Investors
Lerer Accel Crosscut First Round Founder Felicis
500Startups A16Z SV Angel LSVP Box Group YC
Ventures Partners Ventures Capital Collective Ventures
Spotify
Digital Media 8Tracks Oyster Spotify Oyster Oyster Scribd
Mile High
Food & Organics, Aglocal, Plated, TeaBox, Pop Up Gobble,
Gobble Blue Apron Plated Soylent
Beverage Love With Soylent Soylent Din.co Pantry Foodzie
Food
Dollar
Essentials Manpacks Shave Club Harry’s Dollar
Harry’s
Shave Club
Bombfell, Le Tote,
Fashion DailyLook Shoedazzle,
Le Tote Shoedazzle Le Tote Shoedazzle Eleven James Le Tote
StitchFix
Beauty Julep BirchBox BirchBox Ipsy BirchBox
Kiwicrate, The Honest

Infants & Kids BabbaCo Kiwicrate Kiwicrate
Sproutkin Company
Pets BarkBox BarkBox
Healthcare PillPack PillPack ZenHealth

Subscription Commerce – Company List
DETAILS CLOSE TO 800 COMPANIES

(180 FUNDED COMPANIES)
COVERS THE FOLLOWING SECTORS

Digital Food & Infant & Household Miscellaneous Supplies Art & Smoking
Essentials Fashion Beauty Healthcare Pets Flowers Entertainment Couples Horizontal
Media Beverages kids Products Boxes & Gears Crafts Products

Infant
Digital Food & Household Miscellaneous Supplies Art & Smoking
Essentials Fashion Beauty & Healthcare Pets Flowers Entertainment Couples Horizontal
Media Beverage Products Boxes & Gears Crafts Products
Kids
Digital Media (1/10)

Company Details Funding Investors
Creandum, Northzone, Horizons
Ventures, Wellington Partners,
Founders Fund, Kleiner Perkins
Caufield & Byers, Accel Partners, DST
Spotify [Luxembourg, 2006]: Spotify is a music streaming service over the internet. It was launched in the fall of 2008 and
Global, Goldman Sachs, Fidelity
had over 24 million users in March 2013. Spotify offers streaming music from major and independent record labels
Ventures, Lakestar, 137 Ventures,
including Sony, EMI, Warner Music Group, and Universal. Users download Spotify and then log onto their service enabling
$1.41B Technology Crossover Ventures,
the on-demand streaming of music. Users can register either for free accounts supported by visual and radio-style
Senvest Capital Inc (svctf), GSV Capital,
advertising or for paid subscriptions without ads and with a range of extra features such as higher bitrate streams and
Teliasonera, Baillie Gifford, D.E. Shaw
offline access to music. A paid “Premium” subscription is required to use Spotify on mobile devices.
& Co., Discovery Capital, Lansdowne
Partners, Halcyon Asset Management,
Music P. Schoenfeld Asset Management
Streaming (PSAM)
Deezer [Paris, 2006]: Deezer is a music streaming service. It allows consumers to listen to music on any device
(smartphones, tablets, etc.). It has around 18 million licensed tracks and more than 30,000 SmartRadio channels. Deezer has IDInvest Partners, CM-CIC Capital
$149M
established major partnerships with global players such as Facebook and several telecom operators (Orange, Belgacom, Prive, Access Industries
Music Everything Everywhere, Deutsch Telekom) as part of this international roll-out.
Streaming
Beats Music [San Francisco, 2013]: App to listen to music on a monthly subscription basis. Unlimited downloads at $15/mo.
Available on Android, Apple and Windows store. First developed in 2012 under the name "Daisy", the service combines
algorithm-based personalization with expert music suggestions from a variety of sources. Acquired the online music service
$120M Access Industries
MOG the same year. Brainchild of music industry visionaries Jimmy Iovine, Dr Dre and Trent Reznor. Received $60M funding
Music in 2014 led by Billionaire mogul Len Blavatnik. Acquisition completed by Apple in Aug 2014 for $3 Billion deal. As of Nov,
Streaming 2015, it was closed down by Apple urging the Beats subscribers to shift to Apple Music.

Infant
Kids

KKBOX Inc. [Taipei, 2004]: KBOX is the leading provider of digital music subscription services in the Asia region, featuring
over 10 million music tracks from over 500 major and local music labels and publishers. It also hosts the largest Asian music
library in the world. KKBOX offers unlimited and on-demand music; with a single monthly subscription fee, subscribers can
stream music online and cache songs on their PCs and smartphones for offline access. The service is available in Taiwan,
HTC Corp, ChunghwaTelecom, KDDI
Hong Kong, Singapore and Malaysia, where most of the region's pop-music stars and hit songs are produced and marketed. $104M
Corporation
KKBOX initially launched in Taiwan in 2004, and the expansion to Hong Kong in 2009 has resulted in steadily increasing
subscriptions. With this success, in December 2010, Japan’s telecoms giant, KDDI Group, acquired a majority share of
Music KKBOX’s outstanding stocks; in March 2011 KKBOX accepted investment from HTC. With its advanced product technology
Streaming and strategic equity partnerships, KKBOX is aggressively expanding to Japan and other Asian markets.
Slacker [San Diego, 2006]: Slacker Radio is an online music streaming service available in the US and Canada. Listeners can
Austin Ventures, Mission Ventures,
access the service on the web and through mobile apps on multiple smartphones. It allows users to create and share
$68.1M Sevin Rosen Funds, Centennial
customized music stations. In September 2007, the service finalized its deals with four major labels: Sony BMG Music
Ventures, Rho Capital Partners
Music Entertainment, EMI, Universal, and Warner; it also announced deals with thousands of Indie labels.
Streaming
The Angels' Forum, Sony BMG Music

MOG [Berkeley, 2005]: MOG Inc. is a music streaming service. It was founded in June 2005 by David Hyman, former CEO for
Entertainment, SONGS OF UNIVERSAL
Gracenote. MOG’s on-demand streaming music service provides multi-platform access to a deep library of over 14 million
INC A/C WARNER-BARHAM MUSIC,
songs from over a million albums through its mobile apps on iPhone and Android, on the Web, desktop app for Mac and $24.9M
Simon Equity Partners, Menlo
Windows, streaming entertainment devices such as Roku, Sonos and internet-connected TVs, etc. It closed down its service
Music Ventures, Balderton Capital,
on August 31, 2015.
Streaming Gracenote
8tracks [San Francisco, 2008]: 8tracks.com is an internet radio and social networking website revolving around the concept
of streaming user-curated playlists consisting of at least 8 tracks. Users can create free accounts and either browse the site
Andreessen Horowitz, Index Ventures,
and listen to other user-created mixes, and/or they can create their own mixes. The site has a subscription-based service, 8 $2.78M
SoftTech VC, SVB Financial Group
tracks plus. Currently, a $25 payment purchases a 6-month subscription, during which time advertisements are removed
Music from the website interface while subscribers are logged in.
Streaming

Infant
Kids

Anghami [Null, 2011]: Anghami is a music streaming mobile app that enables users to play and download Arabic and
international songs offline. Anghami focusses the Middle-East and North African countries and provides them with a music Mobily Ventures, Middle East Venture
$2.75M
catalog of licensed content from the major Arabic labels such as Rotana, Melody, Mazzika, Platinum Records,etc. It also Partners (MEVP)
Music features the international majors EMI, Sony, Warner and Universal. It is funded by MEVP.
Streaming
Tidal [Boston, 2014]: Tidal is a subscription-based music streaming service that combines lossless audio and high definition
music videos with curated editorial. The service has over 35 million tracks and 85,000 music videos. Currently offering only
subscription plans (no free streaming), Tidal claims to pay the highest percentage of royalties to music artists and
songwriters within the music streaming market. Tidal offers two digital music streaming services: Tidal Premium and Tidal
HiFi. Tidal was launched in 2014 by Norwegian/Swedish public company Aspiro. It has distribution agreements with all of
Music the three major labels, in addition to many indies. In the first quarter of 2015, the parent company Aspiro was acquired by
Streaming Project Panther Ltd., which is owned by Shawn "Jay Z" Carter.
Line Music [Tokyo, 2011]: Line Music is a subscription-based music streaming service by Line Corporation that combines
existing Line Messenger app with the entertainment system that users not only can stream the music on-demand, but users
can share the music directly to Line messenger. It launched first in Thailand and signed deals with major labels in Thailand
such as RS Music, BEC-TERO, SpicyDisc and What The Duck. On 11 June 2015, Line Corporation launched the Line Music in
Music Japan and signed deals with Warner Music Group, Universal Music Groupand King Music.
Streaming
Xunlei Kankan [Shenzhen, 2005]: Xunlei Limited (Xunlei), incorporated on February 3, 2005, is an Internet company offering
its services on cloud computing to enable users to access, manage, and consume digital media content. Xunlei Kankan
Website provides online video streaming services that enable its users to watch high definition (HD) online video. The IDG Capital Partners, Ceyuan Ventures,
content library of Xunlei Kankan consists of licensed long-form videos, including movies, television series, different shows $326M Fidelity Growth Partners, Google,
and animations. As of December 31, 2014, the Company held licenses to online videos consisting of approximately 2,600 Xiaomi, Kingsoft, Morningside Group
Online TV & movie titles, 770 television series and around 1,800 other types of shows. Xunlei Media Player supports both online and
Video offline video watching and its online games, including Web games and massively multiplayer online games (MMOGs).

Infant
Kids

Hulu [Los Angeles, 2007]: Hulu is an online video store with a strong emphasis on TV content, movies. Users can access the
basic, free Hulu site to stream the most recent episodes of popular TV shows, movies whereas the premium Hulu Plus Providence Equity Partners, The Walt
$100M
service ($7.99/month) gives users access to the full episode list for current and past seasons of your favorite shows. Netflix Disney Company
Online TV & and Amazon are ad-free, while TV content on Hulu and Hulu Plus includes short commercial breaks.
Video
Crunchyroll [San Francisco, 2008]: Crunchyroll is a global video service for Japanese Anime and Asian media. Crunchyroll
has over 20,000 videos and 10,000 hours of Anime, Korean Drama and Live-Action titles on Crunchyroll.com and
Crunchyroll-powered platforms including iPhone, iPad, Android, TV set-top boxes, Playstation®3, Xbox LIVE, and other
$55.55M Venrock, TV Tokyo
devices. Crunchyroll has both a free, ad-supported video offering, as well as a subscription video-on-demand offering for
Online TV & anime fans. Crunchyroll also provides e-commerce, news, and community features for viewers. The company is backed by a
Video syndicate of venture capital firms, including Venrock, TV Tokyo and others.
iFlix [Kuala Lumpur, 2014]: iflix is a video on demand service with focus on Asia. Promises subscribers unlimited access to
more than 10,000 hours of US, Asian regional, and local content, which the users can stream or download on up to five $30M Catcha Group, P L D T
devices including mobile, tablet, computer, or television set. Created by Catcha Group and Evolution Media Capital.
Online TV &
Video
Netflix [Los Gatos, 1997]: Netflix is an online television network that is engaged in the internet delivery of TV shows and
movies directly on TVs, computers, and mobile devices. It provides its services under three segments: international
streaming, domestic streaming, and domestic DVD.The network enables members to access, play, pause, and resume
$30M
watching its content without commercial breaks or commitments. Netflix charges a monthly fee to watch an unlimited
Online TV & amount of content. The company also provides DVDs-by-mail membership services.As of May 21, 2014, it had
Video approximately 48 million customers in approximately 40 countries.

Infant
Kids

Blip Networks [New York City, 2005]: Blip is an online media platform that provides its users with access to video clips and
programs related to media and entertainment. It also provides producers with a suite of tools to host, distribute, and Ambient Sound Investments, Lauder
monetize their web series. Makes revenue through advertising. All revenue from advertising is split 50/50 between content $24.3M Partners, Bain Capital Ventures,
producers and Blip. In 2012 Blip has around 500 million global monthly views, and 40 million unique monthly viewers. Canaan Partners, Bain Capital
Online TV & Acquired by Maker Studios on August 21, 2013.
Video
Quickflix [Perth, 2003]: Quickflix is an Australian online movie subscription company with a choice of over 39,000 film, TV
series, documentary and sporting titles across 400 genres in DVD and high definition Blu-ray formats. Quickflix delivers
rental DVDs to anywhere in Australia free of charge (next day in most major cities) to its 40,000+ members and there are no
late fees or return deadlines. Since 2004 Quickflix has delivered over six million DVDs and now delivers almost two $12.4M HBO
hundred thousand DVDs each month. Quickflix (QFX) was listed on Australia Securities Exchange in 2005. There is no late
Online TV & fee applied, customers can create their queue of movies, which they receive once they return the previous DVD/Blue-ray
Video discs
Tubi TV [San Francisco, 2014]: Tubi TV is a free, ad-supported video-on-demand service stocked with 20,000 licensed TV
Foundation Capital, Streamlined
shows and movies. AdRise has announced a licensing agreement with Paramount Pictures for the rights to 50 films per
$10M Ventures, Cota Capital, MGM, Lions
month on Tubi TV. Tubi TV content partners includes Starz Digital Media, Cinedigm, Shine International, Jim Henson Co.,
Gate Entertainment Inc
Online TV & Hasbro Studios, Film Movement, ITV, Endemol, Zodiak Rights and others.
Video
YuppTV [Atlanta, 2008]: YuppTV is an over-the-top (OTT) content provider for South Asian Content - through Live TV,
Catch-up TV and Blockbuster Movies. Their products provide a combination of technologies that enable consumers the
convenience of a virtual home environment anywhere and anytime, companies with maximum global reach and content
providers with an ideal platform and services to launch their content effortlessly and efficiently. YuppTV provides a reliable,
$7.5M
resilient and scalable platform for all Broadcasters & Content Providers to reach their target audience globally over 6
screens of Connected TVs, STBs, PC, Smart Phones, Tablets and Social Networking sites like Face book. It offers 180+ Indian
Online TV & TV Channels in 10 languages that include Hindi, Tamil, Telugu, Malayalam, Kannada, Marathi, Bengali, Punjabi, Oriya and
Video Bhojpur. They have variety of packages ranging from $9.99/month to $139.99/year basis.

Infant
Kids

Fandor [San Francisco, 2009]: Fandor is an American subscription movie viewing service and social video sharing platform.
Starz Entertainment, Dynamic
Fandor employs a revenue-sharing business model where a portion of all subscription revenue is paid to the filmmakers and $7M
Network System
distributors whose content Fandor licenses. Allows viewers to watch movies on mobile devices, computers and TVs.
Online TV &
Video
FuboTV [New York City, 2014]: FuboTV is a cloud based TV service dedicated to soccer, streaming live cable sports
channels, live European soccer games, documentaries, club channels and more to football enthusiasts. For just $6.99 a
$6.33M BAM Ventures, Luminari Capital, DCM
month, fuboTV Pro subscribers can access premium programming anytime on internet-connected TVs, smartphones, game
Online TV & consoles, set top boxes and additional devices, in HD (when available).
Video
MakeMusicTV [Munich, 2011]: Make Music TV offers a video on demand service tailored to music enthusiasts and fans
worldwide. The service offers a great variety on full length live concerts, music documentations and artists. With the
subscription they offer, subscribers get access to the whole content library, which can be cancelled on a monthly basis. $466.7K Media Ventures
Partnering with producers, major labels and TV stations Make Music TV combines music passion with industry experience in
Online TV & order to offer the best product for their customers.
Video
HelloTV [Mumbai, 2011]: HelloTV, part of PK Online, is an over-the-top (OTT) platform for digital entertainment and news
content. It provides live streaming of TV channels, news video clips, movies on-demand, TV shows, etc. The platform works
on a freemium model, with ad supported premium content as well as subscription based service. Currently being targeted
Online TV & at mobile users. Has over 5 lakh downloads on Google Play Store.
Video

Infant
Kids

HitBliss [Lexington, 2008]: HitBliss is an online streaming service which offers Hollywood films and TV shows before they
are available elsewhere to the public. HitBliss also lets consumers earn money, in an environment separate from the
content, by engaging with ads specifically tailored to their current interests. HitBliss consists of two parts - HitBliss Store
and HitBliss Earn. In HitBliss Store consumers pay to stream hundreds of recent Hollywood movies and thousands of popular
current and past season TV episodes. In HitBliss Earn, users earn money that they can apply to pay their store bills. In
HitBliss Earn users choose a few ads and engage with them in their free time. Users maintain full control over their earning
Online TV & experience, including the option to earn faster by watching ads tailored specifically to their current interests. Once they’ve
Video earned enough, users can apply their earned balance to pay their HitBliss Store bills.
FilmOn [London, 2007]: FilmOn is a subscription service for British TV web streaming. FilmOn.com provides - subscription
television over the Internet (IPTV), access to over 500 live channels and 38,000 titles, access to broadcasts of exclusive live
events (e.g. concerts and celebrity parties), a platform for the biggest celebrities in the world to broadcast themselves,
access to New Release movies and a comprehensive library of films and documentaries , access to a suite of online video
Online TV & applications (e.g. BattleCam) and an extensive online community. Subscription starts at $14.95/month.
Video
Wabona [Cape Town, 2012]: Wabona is an online subscription video streaming service showcasing African film and
television shows. Their content is made up of African and International film which is sourced, curated and delivered
primarily to markets in the African Diaspora as well as Pan Africa. Wabona is a division of Afrikan Dust Media Group (ADMG)
Online TV & and was launched in November 2012 in Cape Town, South Africa.
Video

Infant
Kids

MovieFlix [Los Angeles, 1998]: MovieFlix.com is a broadband movie provider and personal movie downloading service on
the web. Founded in 1998, MovieFlix.com is a privately held company based in Hollywood, CA. MovieFlix maintains a library
of over 4,000 full-length movies, short films, independent films and television shows in over thirty popular categories –
many of which are offered to members for unlimited free viewing. MovieFlix also offers a MovieFlix Plus subscription
package, which is available for a monthly fee and includes premium movies and unlimited downloads in addition to
MovieFlix’s existing free movies. MovieFlix Plus members enjoy special benefits and services available exclusively to
subscribers, including unlimited movie downloads from MovieFlix’s entire library of 4,000 films, access to premium content,
personalized movie recommendations, online movie premieres, celebrity and filmmaker interviews, the option to use either
Windows Media Player or Real Player, and 24/7 customer service available by phone or e-mail. MovieFlix has successfully
Online TV & partnered with industry leading companies including AOL, ALWAYSi, Covad, iFilm, Microsoft, NBCi, RealNetworks,
Video RoadRunner, Rogers Communications, Screaming Media, TV Guide, Yack.com and Yahoo among others.
Frenvid [Houston, 2015]: Frenvid is a social entertainment on demand platform that streams movies, TV shows from
around the world. It also connects you with friends, colleagues or groups around the world with similar interest. Users can
rent a movie or choose the subscription model in which both allows you to watch movies with up to 4 friends. Users can
Online TV & follow other users and get notifications.
Video
Scribd [San Francisco, 2007]: Scribd is a digital library featuring a subscription service with premier ebooks including New
Y Combinator, Redpoint Ventures,
York Times bestsellers and literary classics. A pioneer of the all-you-can-read model, Scribd’s subscriptions service allows
Charles River Ventures, Silicon Valley
readers to have unlimited access to more than 100,000 books from over 900 publishers, including Harper Collins, Rosetta $47.76M
Bank, Khosla Ventures, Charles River
and Workman. Scribd’ has more than 80 million active readers each month, and its document reader has been embedded
VC, Redpoint, SVB Financial Group
more than 10 million times across the web on sites like The New York Times, USA Today, Guardian and TechCrunch.
eBooks

Infant
Kids

Oyster [New York City, 2012]: Launched in 2013, Oyster is an eCommerce company that provides subscription service for
eBooks. Oyster offers unlimited access to over 500k books, as of May 2014, for $9.95 a month. Available on iPhone, iPad, Founders Fund, SV Angel, Advancit
iPod Touch and Kindle Fire. It creates personalised libraries with hand-picked recommendations by its editorial team. If a $17M Capital, Founder Collective, BoxGroup,
subscriber reads more than 10 percent of a book, the publisher gets 60 percent of the book’s retail list price. Hit milestone Highland Capital Partners
of 500k books in May, 2014 with a total of 1,600 publishing partners. As of Jan, 2016, it will shut down.
eBooks
Mofibo [Copenhagen, 2013]: Mofibo is a subscription-based service that offers unlimited access to thousands of e-books
and Audiobooks directly from users smartphone and tablet at only 99 SEK (Sweden) or 99 DKK (Denmark). Mofibo is Seed Capital
available for Apple and Android devices on both smartphone and tablet.
eBooks
24Symbols [Madrid, 2010]: 24symbols is a solution to read digital books in any reading device with internet connection. It is
compatible with eReaders, smartphones, iPad, laptops, etc. Subscription starts at $8.99/month. 24symbols is to books what Sidkap
Spotify is to music or Netflix to movies.
eBooks
Pustaka [Bangalore, 2013]: Pustaka is an lending library, online publishing platform and retail store for eBooks in South
Indian languages. Authors can publish and sell eBooks on the site. Customers can rent or buy eBooks by genre/author in
languages like Telugu, Tamil, Malayalam and Kannada. On its lending library, customers can rent books monthly and the
subscription plans are based on the number of books rented per month. The library is available in Bangalore and Madurai.
eBooks

Infant
Kids

Skoobe [Munich, 2010]: Skoobe is an Ebook Subsription service for smartphones and tablets. They have a library of 140,000
books. Users can browse the whole assortment and borrow all ebooks as long and as often as they want. Only the number
of ebooks that can be borrowed at the same time as well as the number of new ebooks per month are limited. For example:
Five ebooks at the same time are available on the user’s bookshelf, on "returning" one, another title can be borrowed.
Subscription starts at € 9.99 per month.
eBooks
ComicBlitz [Los Angeles, 2014]: ComicBlitz is a subscription based service, that offers users unlimited access to digital comic
book content for one monthly price. Subscribers can also read offline. Some of their publishing partners include: Action Lab,
Alterna, Arcana, Aspen, Dynamite, etc. Currently available on all iOS. Soon to be launched on Android and other web
devices.
eBooks - Comics

Infant
Kids
Food & Beverages (1/66)

Try The World [New York City, 2013]: Try The World is an online marketplace that enables anyone to discover gourmet
products from across the globe. Subscribers receive a gourmet box from a different country every 2 months ($33/box). Each
$3M Alven Capital
box is accompanied by a Culture Guide with local music, movies and recipes for a full cultural immersion. Individual
Food & products are available on the eshop.
Beverage
MilkMade Ice Cream [New York City, 2009]: MilkMade Ice Cream is a subscription service that delivers two unique Ice
Cream flavours every month. The flavours delivered are 103 & 104, Brie Mine and Cordially Yours. They source
$275K
materials and craft the ice-cream flavours themselves. The monthly subscription is at $30. They raised $47,060 through
Food & crowd-funding platform kickstarter.com . They currently ship in New York City.
Beverage
Flavourly [Edinburgh, 2012]: Flavourly.com is a marketing and discovery platform that is disrupting the £14.2B fine food,
snack & craft beer market in the UK; think marketing & feedback combined for businesses and new product
discovery for consumers. Their platform combines big data, e-commerce, on-line/offline advertising channels with a $235K
monthly sampling subscription service. Consumers pay a monthly subscription fee and receive the best fine foods, snacks or
Food & craft beer delivered directly to their desk or doors.
Beverage
Foodist [Hamburg, 2012]: Foodist is a monthly subscription service that delivers its Foodist Box with 5-7 gourmet products
to its customers. Their subscribers are able to discover unique artisan products from all over europe, provide feedback and $195K
are able to purchase single products from the box in the foodist shop. The Foodist Box costs €20/month.
Food &
Beverage

Infant
Kids

Foodvibes [Hamburg, 2014]: Foodvibes is a gourmet food monthly subscription box. Every month the customer gets a new
variety of 6-8 delicacies of local manufacturers as a surprise box. The top products can be re-ordered on their marketplace.
Subscription costs 29.00 €. Most of their products are hand-made.
Food &
Beverage
Scrummi Club [Surrey, 2015]: Scrummi club is an artisan food subscription box service bringing food from independent
producers all over the UK. Each box is directly from the chosen supplier with only their products in the box. They have
currently mentioned that their next box will ship in September, 2016.
Food &
Beverage
Picklebox [Pune, 2015]: Picklebox is an online subscription based service for home-made pickles. Delivers two different
pickles of various vegetables and fruits directly sourced from farms every month. Site is yet to be launched as of Feb 2015
Food &
Beverage
Taste Trunk [San Francisco, 2013]: Taste Trunk is a monthly gourmet food subscription box that is available through
retailers or home delivery. They offer 4 different types of boxes: Gourmet, Sweets, Health or BBQ. Each month customers
get curated brands, hand-selected products and featured sale items from a variety of categories.
Food &
Beverage

Infant
Kids

TabancaBox [Trinidad, 2015]: The Tabanca Box Company offers Caribbean Snacks, Sauces, Souvenirs, Spices and Breads via
a subscription box service. The items from the box are curated first from Trinidad, then from the rest of the Caribbean.
Subscription starts at $40/month and varies depending on the plan chosen.
Food &
Beverage
THBX Club [ , ]: THBX Club provides luxury packages to home or office. They have two subscription boxes: Illuminate and
Rejuvinate. The Illuminate subscription includes Coffees, Teas, Chocolate, Supplements and special chosen treats at
$45.99/month. The Rejuvinate subscription provides natural remedies, sleep ehhancing teas and othet treats that helps in
Food & rejuvinating the body and mind.
Beverage
Meatmill [Chicago, 2014]: Meatmill is a weekly subscription service for curated meat and sea food. They also provide
burger patties, sausages, brats, and seasoned and marinated meats are all hand-made by butchers. They have two basic
plans: 2-person plan costing $69.99/week and $139.99/week.
Food &
Beverage
Tuscanery [Florence, 2015]: Tuscanery is a monthly box of fresh food & wine from authentic tuscan producers, directly
from Italy. A box from Tuscanery consists of Italian products, ranging from pasta, to home made sauces, cheeses, oil and, of
course, worldwide famous wine.
Food &
Beverage

Infant
Kids

Carnivore Club [Canada, 2013]: Each month the members receive a faux-wood box filled with 4-6 hand-crafted cured meats
from top artisans. Along with it they include descriptions of the meat and their story. They raised $22,602 on Crowd-funding
platform indiegogo.com. They will be launching a platform to showcase the meat maestros depicting the amount of time
and precision in every piece of meat they make. Carnivore Club ships to all the provinces in Canada. Subscription starts at
Food & $50 or one-time order at $55.
Beverage
Candy Japan [Tokushima, 2013]: Subscription service that sends you Japanese candy by post twice a month for $25. 956
subscribers as of July, 2014. Sole founder Bemmu Sepponen who is a Software Developer by profession runs the service
Food &
Beverage
HelloFresh [Berlin, 2012]: HelloFresh is a grocery subscription service where customers receive a weekly box containing Vorwerk Direct Selling Ventures, HV
three to five easy-to-cook recipes created by professional chefs and nutritionists with instructions and related content. Holtzbrinck Ventures, Phenomen
Charges $10/meal. Sources fresh seasonal and organic local food with no frozen groceries. Users can swap a meal that they $278.5M Ventures, Insight Venture Partners,
don't like with another. Operates in 75% of US and in Germany, United Kingdom, Netherlands, Australia and Austria under a Rocket Internet, Baillie Gifford,
Recipe franchise model. Investment AB Kinnevik
Ingredients
Blue Apron [New York City, 2012]: Blue Apron delivers meal kits including pre-measured ingredients and recipe cards in
refrigerated boxes to subscribed members for about $60 a week. Users choose from six recipes and the recipes are changed Bessemer Venture Partners, First
each week. The service costs $10 per person for each meal. Blue Apron buys food in bulk and splits it up among many $193M Round Capital, Graph Ventures, Stripes
subscribers. It aims to introduce home chefs to local, in-season ingredients customers may not find in their neighborhood Group, Fidelity Investments
Recipe groceries.
Ingredients

Infant
Kids

Plated [New York City, 2012]: Plated offers a meal ingredient and recipe subscription service. The company delivers meal
boxes containing ingredients and instructions consumers need to cook meals at home. Each week the menu features seven
chef-designed recipes including four meat & fish options and three vegetarian dishes. The recipes, developed by Plated Techstars, Founder Collective, ff
staff and partner-chefs in company's own premises, use in-season and regionally produced ingredients. The recipes are Venture Capital, Greycroft Partners,
$56.4M
included as a hard copy within shipped meal boxes, and also made available to users online, sometimes with an Formation 8, Lerer Ventures, Great
accompanying video cooking lesson. Customers subscribe for a monthly membership ($10 per month) or an annual Oaks Venture Capital
Recipe membership ($8 per month), and then pay $12 per person per plate. The startup currently delivers to 80% of the US.
Ingredients Incubated at Techstars.
Gousto [London, 2012]: Gousto, the UK recipe kit subscription and grocery delivery service. Gousto operates a recipe kit
subscription service in the UK where you are sent three recipes per-week out of a choice of ten, along with the required Angel CoFund, Business Growth Fund,
fresh ingredients needed. It differentiates itself from competitors mainly by offering the ability to choose from a list of ten $25M MMC Ventures, Unilever Ventures,
meals each week, rather than being more random, but also by using organic ingredients and offering better prices. Angel Co Fund
Recipe Currently delivering 100k+ meals per month.
Ingredients
Gobble [Palo Alto, 2010]: Gobble delivers recipe dinner kit including ingredients and recipes for a set number of meals each Trinity Ventures, Andreessen
week to its users. Takes care of the prep work, cleaning and cutting the vegetables, as well as marinating the meat, to give Horowitz, Fenox Venture Capital,
its users a dinner kit that can be prepared in 10 minutes or fewer, with just one pan. Gobble cycled through different $11.95M Felicis Ventures, Founder Collective,
models, including a marketplace for home-cooked food and a subscription meal delivery service. Part of Y Combinator SV Angel, Morado Venture Partners,
Recipe Winter 2014 class. Thrive Capital
Ingredients
Marley Spoon [New York City, 2014]: Based on a flexible subscription model, Marley spoon sends recipes and related
grocery items. Items are sourced from organic farms within the US. As of July 2015, they offer delivery in mid Atlantic and Lakestar, Point Nine Capital, Global
$10M
New England regions: most of New York, New Jersey, Connecticut, Pennsylvania, Rhode Island, Massachusetts, Delaware, Founders Capital
Recipe Maryland, West Virginia, and Washington D.C. Acquired KochAbo on Oct 22, 2015.
Ingredients

Infant
Kids

Sun Basket [San Francisco, 2014]: Sun Basket is a healthy meal delivery service offering fresh, organic ingredients and easy
Tyler Florence, Rembrandt Venture
recipes delivered to your door weekly. Customers can choose meals each week or opt into a menu plan, including Paleo,
Partners, ROTH Capital Partners,
Gluten-Free and Vegetarian options. They source organic produce from the best West Coast farms and responsibly-raised, $4.5M
Correlation Ventures, Relevance
sustainable meats and seafood. Most recipes are ready to eat in 30 minutes or less, with pre-measured ingredients making
Recipe Capital, Lucas Venture Group
it even easier to cook.
Ingredients
Din.co [San Francisco, 2014]: Din delivers weekly meal ingredients with gourmet recipes selected from famous restaurants
Accel Partners, Collaborative Fund,
and chefs in San Francisco. Provides portioned ingredients for recipes, prepped in restaurant kitchens that can be prepared
$3M Harrison Metal Capital, Lowercase
under 20 min. Startup by founders behind Foodzie (Acquired by Joyous, video eCommerce service) and Torbit (Acquired by
Capital, Slow Ventures
Recipe Walmart Labs). Backed by Twitter’s Ev Williams and Whole Foods Board Member Hass Hassan
Ingredients
Chicory [New York City, 2013]: Chicory is a grocery-shopping platform that lets users discover recipes from across the web
and instantly create a complete shopping list with all needed ingredients and gets all the ingredients and regular groceries
$40K Entrepreneurs Roundtable Accelerator
delivered from their local online grocer. Chicory’s 'smart cart' calculates how much of each ingredient is needed and orders
Recipe the exact amount from local online grocers. Incubated at Colgate University.
Ingredients
PlateJoy [Cambridge, 2013]: PlateJoy provides weekly home delivery of personalized ready-to-cook dinner kits with recipe
infographics. Costs $79+/week. When users first join PlateJoy, the service asks them questions about their diet, lifestyle,
total members and shopping stores to personalise their meals. It partners with local grocery stores like SafeWay, Whole 500 Startups
Foods, and Peapod who deliver the necessary ingredients to prepare these meals to the customer's doorstep. Company
Recipe incubated at 500 Startups in 2013.
Ingredients

Infant
Kids

KochAbo [Vienna, 2012]: KochAbo is a fresh food subscription service that comes with curated recipes. It operates in
Austria and Switzerland. It delivers a weekly KochAbo-Box with recipes and corresponding ingredients for cooking at home. Altair Capital, i5invest
It was acquired by Marley Spoon in 2015.
Recipe
Ingredients
TasteShop [Seoul, 2013]: Tasteshop is a recipe box subscription service that provides personalized meal planning and fresh
ingredient delivery services in Korea. It aims to provide subscribers with fresh ingredients packed in the required
measurements with a personalized, curated touch, allowing anyone to become their own expert in the kitchen. Users can
visit their website and select a recipe and a box containing the Chef’s recipe and ingredients.Tasteshop was established in
Recipe December 2013.
Ingredients
Miisik [San Francisco, 2015]: Miisik is a prepped Korean meal kit service. Delivers a box of fresh ingredients and recipe
cards to customer's doorstep. Average time to cook with Miisik box is ~20 minutes and costs around $9/meal.
Recipe
Ingredients
Flavour Delivered [London, 2015]: Flavored Delivered is a monthly spice & recipe delivery subscription. A complete
spice kit for a meal for 4 including sides and re-usable recipe cards are provided in each box. Gift subscriptions and last
minute gift option is also available.
Recipe
Ingredients

Infant
Kids

Bee Free Box [Richmond, 2015]: Bee Free Box is a subscription box for recipes. The first box will contain a folder and some
recipes. In each subsequent box subcribers receive a selection of new and exciting recipes to add to their Bee Free folder.
The recipes are designed by Clinical Nutritionist. They provide special boxes for kids that are free from gluten, wheat, dairy
and yeast. They have snack boxes that are free from dairy, wheat, gluten and yeast. They even provide special healthy
Recipe recipes for pets too.
Ingredients
Green Chef [Boulder, 2014]: Green Chef delivers perfectly measured ingredients for 6 gourmet meals (and recipe
directions) weekly in a box. The meals are healthy and the ingredients are organic. The company claims that recipes can be
cooked in 30 minutes or less
Recipe
Ingredients
Mantry [New York City, 2012]: Mantry ships a monthly crate of 6 full size American artisan food products. The assembles
include themed packages of between six and eight craft, artisan and small batch food products. Delivers them directly at
doorstep in a wooden crate handmade in Brooklyn. They raised $46,027(goal of $5000) on crowd-funding platform
Recipe kickstarter.com in November,2014.
Ingredients
Forage [San Francisco, 2014]: Forage delivers weekly meal ingredients with gourmet recipes selected from famous
restaurants and chefs in San Francisco. Provides portioned ingredients for recipes, prepped in restaurant kitchens that can
be prepared under 20 min. Startup by founders behind Foodzie (Acquired by Joyous, video eCommerce service) and Torbit
Recipe (Acquired by Walmart Labs). Backed by Twitter’s Ev Williams and Whole Foods Board Member Hass Hassan
Ingredients

Infant
Kids

TurntableKitchen [San Francisco, 2010]: Turntable Kitchen is at the intersection of Food and Music. They offer Pairings Box
comprising of - Exclusive 7" Vinyl,Digital Mix-tape,1-2 Premium Ingredients,3 Seasonal Recipes,Tasting Notes. The music
provided in their box are available for digital download to subscribers. They provide a printed gift card in case of Gift
Recipe subscription. Their blog is updated with new recipes and music frequently.
Ingredients
Hatchery [ , 2013]: Hatchery provides a subscription tasting box service that focuses on artisan cooking ingredients and
products sourced from small producers across the country. For $20 per month, subscribers receive a delivery of curated,
sample-size artisan ingredients and condiments to their doorstep every month. Users can then buy ingredients that they like
Recipe from the company website.
Ingredients
PeachDish [Atlanta, 2013]: PeachDish is an Atlanta-based e-commerce startup focusing on the delivery of fresh ingredients
and instructions to consumer’s homes so they can cook wholesome dinners with ease. For a monthly subscription, the
company mails a box of fresh food and recipe cards every week. There are two meals for two in each box. It costs $50 a
week for these two meals. The company uses Amazon for payments. Based in Atlanta it has easy access to transportation
Recipe hubs, local farms and food artisans.
Ingredients
Shaken Cocktails [London, 2013]: Shaken Cocktails is a subscription service that delivers recipe ingredients for making
premium cocktails right to the subscriber's doorsteps. Each box contains great spirits from boutique and world-famous
$184.89K
Recipe producers, a recipe booklet with easy instructions, tasting notes and the history of each drink and All the premium
Ingredients - ingredients required (except fresh items like fruit or ice). Subscription costs £24 a month.
Cocktail

Infant
Kids

Cocktail Cargo [Melbourne, 2015]: CocktailCargo is a DIY cocktail subscription box delivered to subscriber's door every
month. They collaborate with mixologists every month to curate and assemble ingredients for three cocktails. Subscription
Recipe costs $39/month.
Ingredients -
Cocktail
SaloonBox [San Francisco, 2015]: SaloonBox is a weekly subscription cocktail kit. The kit includes all the ingredients needed
to make 2 cocktails at home. Each kit is curated by a well known mixologist. What makes this service different from
similar products is that we're not delivering full sized bottles. This makes it much more affordable and allows you to try
Recipe more spirits and cocktails without breaking the bank. We are also providing an experience, each week there's a new kit
Ingredients - curated by a mixologist. There's a letter that provides a story on the liquor used, the bartender and the drink. The
Cocktail subscription is worth $25/month.
Julibox [South Orange, 2013]: Julibox is a subscription based cocktail discovery service. Julibox provides two cocktail recipes
every month along with all of the spirits and mixers required to make them. The cocktails are curated by world-class
Recipe mixologists and designed for easy home preparation. Prices start at $36/mo.
Ingredients -
Cocktail
Farmivore [New York City, 2014]: Farmivore delivers a convenient weekly or bi-weekly subscription box of fresh, organic
fruits and vegetables right to your doorstep for $40/box. Ingredients are pre-portioned for juicing purposes. Every box $40k Entrepreneurs Roundtable Accelerator
Recipe contains enough ingredients to make 8 full servings of juice. Source from organic food distributors and local farms directly.
Ingredients -
Juice

Infant
Kids

Home Juicery [Los Angeles, 2015]: HomeJuicery is a pre-portioned subscription service that weekly delivers organic fruits,
vegetables, and superfood to make juices or smoothies at home. Subscribers need to choose whether they use a blender or
Recipe a juicer at the time of subscribing. HomeJuicery sends all the ingredients along with recipes. Plans include: Organic Blending
Ingredients - Box (10 smoothies) at $55 & Organic Juicing Box (8 juices) at $45.
Juice
RawSpiceBar [Los Angeles, 2014]: RawSpiceBar is a subscription for freshly ground flavor kits for cooking gobal dishes. Each
box contains 3 freshly ground flavor kits with a regional theme, kitchen-tested recipes to cook 3 global dishes serving 4-6,
Recipe spice stories & culinary history of each new region and surprises like bonus spices, toasting tips, discounts,etc.
Ingredients -
Spices
Spice Madam [Dallas, 2013]: Spice Madam is a monthly spice kit subscription service delivering the flavors of different
Recipe countries directly to subscriber's kitchen. They provide chef curated exotic spices. Subscription starts at $20/month.
Ingredients -
Spices
BrewGuys [ , 2015]: Bewscription is a subscription for beer brewing recipe kit. Subscribers receive the recipe and the
Recipe ingredinets every 3 months.
Ingredients -
Beer

Infant
Kids

NatureBox [San Carlos, 2012]: Is an online service for healthy snack food. NatureBox provides subscribers with its branded
food, delivering it each month in a recyclable snack box. It currently offers more than 120 options for any taste from vegans
General Catalyst Partners, Redpoint
to the gluten-conscious. Each NatureBox includes 15-20 servings of 4-6 items curated by a nutritionist based upon a
Ventures, Plug & Play Ventures,
seasonally based health and wellness theme. The snacks are sourced from local growers and independent food suppliers $58.5M
SoftBank, Canaan Partners, Global
across the U.S. The snacks are free from high fructose corn syrup, hydrogenated oils, trans fats and artificial sweeteners,
Founders Capital, Kensington Capital
flavors, and colors. The company experienced 20X growth in 2013 with 1 million orders shipped. The website receives over
Snack Box 1 million monthly visitors, with 850K fans on the Facebook page.
Love With Food [San Mateo, 2011]: Online food discovery platform for consumers. Partners with food brands like General
Mills, Nestlé, SoyJoy and Lindt Chocolates to provide a monthly delivery service of sample snack boxes for $10+/month. For 500 Startups, TEEC Angel Fund, Great
every box delivered, a meal is donate to food banks across America. Made 100,000 deliveries in first 18 months. Makes 60% $2.1M Oaks Venture Capital, Scrum Ventures,
of its revenues from sales of its subscription boxes, with another 20 percent coming from eCommerce of full-sized packages. Kapor Capital
Brands use the platform to get assessment of customer response to new products and increase market reach.
Snack Box
Graze [London, 2008]: Graze is a UK based company that manufactures and daily delivers letterbox-sized parcels of healthy
Octopus, DFJ Esprit, JamJar
snacks to subscribers. Launched in America in Dec, 2013 and signed up 100,000 subscribers across 48 states, Mar 2014. $1.4M
Investments
$70M turnover in 2013. Proprietary logistics solution. Currently employ around 250 people.
Snack Box
Conscious Box [Portland, 2011]: Conscious Box is a subscription based service which sends the subscribers a curated
Birchmere Ventures, Rogue Venture
collection of products from organic food and eco-friendly cosmetics, home-care and lifestyle companies for a monthly fee of $1.38M
Partners, Right Side Capital
$20.
Snack Box

Infant
Kids

EarlyBird - Food, Art, Music Delivered [London, 2014]: Early Bird provides TasteBoxes on subscription. The box contains 5
healthy, tasty snacks, an indulgent tea and new music. TasteBoxes are delivered on Mondays - weekly, fortnightly or $673.9k Crowdcube
monthly. Subscribers can choose to receive a tastebox weekly, fortnightly or multiple boxes per week on ‘MultiBox’ plan.
Snack Box
Bestowed [New York City, 2012]: Bestowed delivers its monthly subscribers healthy food, snacks, beverages and lifestyle
products with expert health tips and recipes created by its in-house chef. For $17/month, customers receive a box with
$75k
samples of 8+ products. All products are hand-picked by celebrity nutritionist and author Heather Bauer. Shipping
throughout United States. Has its online marketplace for direct purchase. Acquired Conscious Box and KLUTCHClub.
Snack Box
SnackExperts [Chennai, 2014]: Manufactures and delivers healthy and nutritious snacks without any artificial ingredients or
hydrogenated oils. The subscribers have to rate the products and depending on the ratings, their favourite product would
be delivered on a monthly basis. Also vows to plant a tree for every annual subscription in close proximity to the customer, $16k
via partnership with OLI awareness. Owned by Chloroplast foods Inc. Raised $16k in investment during IIT-B's eSummit
2015.
Snack Box
Nourish Snacks [ , 2012]: Nourish provides non-GMO, gluten-free, and minimally processed subscription-based snacks. each
box costs $12.50 a week, and contains 5 snacks which are all less than 200 calories. The snacks are blends of dried nuts, Vayner RSE
veggies, and fruit. Snacks are prepared by Today Show Nutrition Expert Joy Bauer
Snack Box

Infant
Kids

Snakku [New York City, 2014]: Snakku is a subscription for Japanese snacks where the snacks are procured directly from
local Japanese snack makers. Subscription starts at $38.95/month. They offer 1,3 and 6-monthly plans.
Snack Box
Goodybox [Dubai, 2014]: GoodyBox is a subscription service for organic and certified natural snacks that are nutritionist
approved. The snacks they provide are free from GMO's, preservatives, artificial flavors and sweeteners. Every month they
deliver 7-10 snacks. For every box subscribed, GoodyBox donates 1 meal to feed a hungry child through the United Nations
World Food Programme.
Snack Box
CrazyMunch [Noida, 2015]: CrazyMunch (part of Enterslice Company) is an online subscription-based service for on-
demand delivery of healthy snacks box and beverages box (Tea & Coffee). Not operational as of November 2015.
Snack Box
Treats.io [ , 2015]: Treats is an online and offline platform for healthy snacks and cold drinks. It is marketplace to connect
producers of healthy, performance-enhancing and 100% natural snacks and cold beverages with health-conscious
consumers at home and at work. Sends snack boxes, which can be by subscription or individually prefabricated or adapted
to the specific needs of consumers, appointed for a single or family budget. Provide nutrition counselling through B2B app
and a B2C webshop.
Snack Box

Infant
Kids

NamkeenWale [Ratlam, 2013]: Namkeenwale is an online platform offering subscription based snack delivery service. User
can order right away or has the option to subscribe by setting frequency and snack preferences. Promises to deliver
authentic Indore based snack products like Ratlam sev, Falhari namkeen etc. Looking to increase delivery reach across the
world. website is been receiving 100-200 hits per day.
Snack Box
SmartEats [Gurgaon, 2013]: Provides monthly subscription programs for healthy snacks in their SmartBoxes for users at
their home/office. Each box has 20-25 servings in total, spread across at least 5 different snacks, put together by their in-
house nutrionist. Users can choose their snacks by liking/choosing them on the portal, and they will receive more portions
of those. Delivering only in Delhi NCR.
Snack Box
SnacxBox [Bangalore, 2014]: SnacxBox offers an online subscription based snacks ordering service. Claims food technologist
approved snacks, processed and packaged in inhouse fulfillment facilities. Adds new snacks every month. Currently in
private beta
Snack Box
Southindianstore [Chennai, 2014]: Southindianstore is an online store for South Indian snacks. Delivers authentic south
indian snacks and sweets at customer's door step. Ships across the globe.
Snack Box

Infant
Kids

Snackible [Mumbai, 2015]: Building an online platform offering healthy snacks delivery through a weekly or monthly
subscription. Starting operations from Mumbai. Not yet launched as on July 2015.
Snack Box
ZipBox [Pune, 2015]: ZipBox is an online subscription based platform for ordering and delivery of signature food from
Indian states. Formerly called "Zipmeals" (marketplace for organic/artisanal food) and "Connect with local" (pop-up
restaurants). Runs on a 'states of India' theme. Features one state of India each month, signature foods from that state are
sourced, packed and shipped to the subscribers. Has 110+ members and 500+ boxes delivered to subscribers within 4
months from launch. Catering to Pune, Mumbai, Nagpur and Nashik.
Snack Box
Snacks At Work [Hyderabad, 2015]: Snacks At Work is an online platform for users to order snacks on a subscription basis.
Provides weekly & monthly subscriptions as per the required number of days to be served. As of October 2015 serves
in Hyderabad. Claims to serve at 9 workplaces within 6 days from start.
Snack Box
GetMySnacks [Bangalore, 2015]: GetMySnacks is an online platform from where users can order snacks. Accepts bulk
orders for a birthday party and corporate meetings. Users can customize snack boxes with available food and beverage
options. Planning to offer party services like decoration, DJ and photography. As of October 2015, operates in Bangalore.
Snack Box

Infant
Kids

Fikabox [Stockholm, 2014]: Fikabox is a curated selection of healthy and delicious snacks delivered directly to subscribers'
mailbox each week for only 49 SEK. They curate snack recipes combining over 100 different ingredients, allowing their
subscribers to pick the mix that best suits their tastes and then deliver a fikabox of four snacks directly to their home or
office each week through the mailbox.
Snack Box
Aloha Crate [Honolulu, 2014]: Aloha Crate is a subscription service in which every month subscribers receive a box of
carefully selected Hawaii snacks. Each crate contains a different surprise every month. A box can consist of a mix of arare,
Kona Coffee, li hing mui mango, macadamia nut chocolate, tropical granola, lilikoi butter, guava jam, Maui Onion Mustard,
taro chips, and more. Subscription costs $14.95/month.
Snack Box
Something Snacks [California, 2014]: Something Snacks is a monthly snack box subscription service that offers familiarity
and adventure in every box. Each box contains around 7 snacks. Subscription costs $9-$10 per month.
Snack Box
The Nibble Box [Mumbai, 2014]: The Nibble Box is a subscription based snacks box. Has over 100 recipes of snacks like
nuts, dried fruits, seeds, granola bars, munchies etc. from which customers can make a choice list, and the company then
assorts a box based on the customer's preferences. Each box contains four full-sized snacks hand-picked by the team and
delivered to the customer's home or office with free home delivery. Has boxes of varying lengths of subscription for one,
three and six months.
Snack Box

Infant
Kids

Lick My Dip [ , 2015]: Lick My Dip is a subscription for hot sauce and spicy snacks delivered effortlessly to subscribers door
every month. They send a selection of sauce, snacks, confectionary, cooking ingredients, drinks and much more.
Snack Box
The Tiki Box [Honolulu, 2015]: The Tiki Box is a subscription service for Hawaiin snacks. Subscription starts at $15/month.
They provide all the information on the contents of the box specific to a month.
Snack Box
Natuebox [Sao Paulo, 2012]: Natuebox is a box with a surprise mix (with a minimum of 8 products), carefully selected by
their nutritionists, containing healthy snacks.Each edition also contains an e-book with information and tips about the
products. Also contains easy-to-do recipes. A subscription to NatueBox costs R $ 89.70 per month.
Snack Box
Joy Pantry [Singapore, 2015]: Joy Pantry is a snacks subscription service. They offer once a month subscription service
where they deliver healthy, organic and hard to find gourmet snacks right to customers' door. They curate box to let people
snack healthily, discover new snacks and reduce unnecessary wastage. They also have an online store where customers an
purchase the snacks in bulk if they enjoyed them.
Snack Box

Infant
Kids

Num-Nums Munch Box [Atlanta, 2014]: Num-Nums Munch Box is a monthly subscription snack box. It is allergy conscious
and allergy friendly by having dairy-free, nut-free and gluten-free options. Most snacks they provide are vegan-friendly.
Subscribers can even request for a custom box. They provide boxes in three sizes.
Snack Box
SnackSack [Arizona, 2014]: SnackSack delivers higher nutritional value containing snacks, once a month. They include a
mixture of snacks that are organic or all-natural,non-GMO, vegan, fair-trade, or gluten-free. They offer 3 plans to pick from
including month-to-month pay as you go and 3 and 6 month prepay plans. Subscription starts at $23/month.
Snack Box
SnackFever [Los Angeles, 2015]: SnackFever is a Korean snacks and treats subscription service. Subscription starts at
$11/month. Subscribers can choose from Mini or Original sized box and also choose the subscription plan (3 month or 6
month) .
Snack Box
Gamer Supply Drop [Stoke-on-Trent, 2015]: Gamer Supply Drop is a monthly subscription box of snacks targeting the
gaming audience. They offer 3-month and 6-month subscriptions. Standard drop contains a different selection of two drinks
and at least 8 snacks/treats. Their mini drop contains one drink and 4-5 snacks/treats. Subscribers can also order a custom
"Create your own drop."
Snack Box

Infant
Kids

Okashda [Tokyo, 2015]: Okashda is a monthly mystery snack box subscription. They have two subscription plans: PuchiBox
that starts at $20/month and OkiBox that starts at $30/month.
Snack Box
WorkPerks [Miami, 2012]: Delivers nutritionist approved snacks to offices weekly. The subscription prices starts from $149
for 75 snacks to $299 for 200 snacks. The company provides individualized workplace wellness programs centered around
healthy snacking and health education.
Snack Box
The Tasteful Pantry [Los Angeles, 2013]: Monthly subscription box containing snacks and sweets customized for specialty
diets: Gluten-free, dairy-free, vegan, soy-free, nut-free. Each Treat Box is especially crafted for customer’s dietary needs
and prefrences. The company curates the best natural, minimally processed snacks and sweets each month. Customers can
buy snacks that they like at their online shop.
Snack Box
Boxtera [Cartersville, 2012]: BoxTera delivers healthy all-natural snacks for $20 a month. The box includes 15 to 20 servings
of different snacks. The company gives customers the option of buying individual snack packs and has a separate corporate
pricing.
Snack Box

Infant
Kids

The Nutribox [Sheffield, 2012]: Delivers gluten free snacks to the workplace. Containing approximately 50 individually-
packaged items, their exclusive ‘Classic’ boxes start from GBP40 and include fruit crisps, mixed nuts, olives and more.
‘Artisan’ boxes start from GBP48 and contain the same treats as above plus gluten-free energy bars, vegetable crisps and
raw chocolate brownies
Snack Box
Snackosaur [Bangalore, 2014]: Snackosaur offers a box of snacks containing dry fruits, nuts, granola bars, sunflower seeds,
etc. Snacks expected to last one month per person with a shelf-life of 2-3 months. Allows a-la-carte ordering. Periodically
changes assortment of snacks. Offers COD. Catering to Tier 1 cities - Bangalore, Mumbai, Delhi, Hyderabad, Calcutta,
Ahmedabad, Chennai, Pune.
Snack Box
UrthBox [San Francisco, 2013]: UrthBox is a monthly subscription service that helps consumers discover healthy snacks.
Each month, UrthBox members are shipped a box of up to 20 hand-picked food and beverage products available in
Standard, Gluten-Free, Diet, Vegan or Snacker options. Members may purchase more of what they like in local stores or in
the UrthBox shop at special discounts.
Snack Box
Flavrbox [Bristol, 2011]: Flavrbox is a monthly subscription service where the customers get a monthly or quarterly box of
foodie treats. They have the choice of a regular or vegetarian box and the option of viewing the box beforehand if they
wish. Each box contains a booklet which includes details of the featured products and companies and may contain gift
vouchers. Featured in the Guardian as the #1 food and drinks gift in 2012
Snack Box

Infant
Kids

PaleoPax [New York City, 2011]: PaleoPax is an online health store dedicated to providing foods that stay within the Paleo
diet plan. Focusing on food that is naturally grown, without artificial sweeteners, additives, colorings, and preservatives;
PaleoPax is a monthly subscription service that delivers straight to customer's home at $49 per kit. They claim to have have
averaged 32% month-over-month growth of subscribers.
Snack Box
Better Health Box [Arlington, 2014]: Better Health Box offer monthly boxes for people with chronic disorders like diabetes
or those who would like to improve their brain power, sex life, overall health, or are looking for healthy snacks for kids.
Along with the products sent is included educational information, reviews, recipes, coupons, and tips to live a healthier
lifestyle. They also offer the boxes to Offices and Healthcare organizations.
Snack Box
MunchPak [Phoenix, 2013]: Munchpak is a subscription box delivered monthly. Their boxes are filled with a variety of the
most popular snacks from Ireland, UK, Australia, Japan, United States, Canada, and other countries from all over the world.
$21 and $39 per month packs. Customers can also order snacks using thiemobile app -Push for Snacks -at $10 per box
Snack Box
Watanut [Augusta, 2013]: Watanut is nut-focused snack subscription box with a curated collection of four snack mixes that
include nuts, fruits, and granola. Boxes are priced at $25.
Snack Box

Infant
Kids

Peckish Snacks [Chicago, 2012]: Peckish works with nutritionists and deliver a wide variety of quality, delicious and
nutritious snacks from around the world at the office. Boxes are priced at $5.99 and customers can choose from a variety of
themes such as a "Nutrition Box" or a "Sweet Tooth" box.
Snack Box
Yumvelope [Libertyville, 2012]: Monthly Subscription-based snack delivery service. Yumvelope sends out 6+ all-natural full
sized snacks - that the company claims aren’t found in regular grocery stores - monthly for $21 by USPS. Since launching
their custom site at the end of 2012, Yumvelope sales have more than doubled (Oct 2014).
Snack Box
GetSnackbox [Vancouver, 2013]: With Snackbox users can discover 10-12 nutritionist approved snacks delivered to their
home every month. The Canadian service is merging with Healthy Surprise, California based health subscription box service.
Started by founder of Vancouver based startup Foodee, a corporate meal delivery service ordering group meals from local
restaurants.
Snack Box
Healthy Surprise [Santa Monica, 2011]: Healthy Surprise is a monthly subscription service which sends its clients vegan,
gluten free and natural snacks every month. Charges $40+/month. Has over 10,000 subscribers at present.
Snack Box

Infant
Kids

Blissmo [San Francisco, 2010]: Monthy subscription box of organic healthcare and food products. Each month Blissmo
delivers a curated Blissmobox to your door packed with a selection of health conscious products. Brings products from over
400 US brands. Started by entrepreneurs with background at eBay, Kiva, 1Bog and World of Good. Snack boxes are are
priced between $20 to $100.
Snack Box
Oh My Green! [Stanford, 2013]: Oh My Green! supplies organic and non-GMO snacks to retail outlets and cafeterias of
major universities and corporations and direct-to-customers through a full-size snack subscription box featuring small,
independent, and well known brands.
Snack Box
Orange Glad [Orange County, 2013]: OrangeGlad is a monthly subscription of baked goods & confections delivered
subscriber's doorstep. The boxes are curated by experts and the sweets are picked from trending bakeries and dessert 5 Ventures
shops. Subscription starts at $15. They also have a marketplace where customers can purchase the desserts of their choice.
Snack Box -
Baked Goods
BakeBox [Delhi, 2012]: Bake Box sends out home-delivered Bake Boxes with treats and goodies to their registered
subscribers monthly. The goodies are baked by a particular baker who is called Baker of the Month. A new baker is featured
every month. They take orders online and pass them on to the baker who hands over the goods to them on a particular day
Snack Box - which is then delivered to the end customer.
Baked Goods

Infant
Kids

Belly & Soul [Bangalore, 2013]: Belly & Soul provides subscription based monthly box of home baked food through its
Facebook page. The 'belly box' carries different items every month. Each box costs INR 550 and has on an average four to six
items with two to three pieces of each. Founder IIM Bangalore.
Snack Box -
Baked Goods
The Cravory [San Diego, 2009]: The Cravory Cookies is a cookie subscription service with cookies made from gourmet
Snack Box - cookie flavors. They provide eleven signature cookie flavors. Subscription costs $37 per month.
Baked Goods -
Cookies
Hunt.Gather.Snack. [Madrid, 2013]: Hunt.Gather.Snack. is a healthy subscription service to convenient paleo, primal, or
keto diet snacking. Subscribers receive a curated collection of the diet and lifestyle snacks. It is now a part of
HealthySurprise.com
Snack Box -
Paleo-Friendly
Paleo Life Box [ , 2015]: PaleoLifeBox is a healthy box of paleo snacks subscription service on a monthly basis. Each month
subscribers receive 8-10 snacks. Box contains a mix of meat snacks, bars, cookies, veggie chips, granola, chocolate treats,
seed and nut mixes, dried fruit and more.
Snack Box -
Paleo-Friendly

Infant
Kids

Paleo Krate [Orlando, 2015]: Paleo Krate is a subscription service for paleo-frinedly snacks that helps to maintain your
cravings in a healthy way. Upon signing upm subscribers receive 9-12 delicious snacks, that are gluten free, non GMO, dairy
free and grain free, right at their doorstep along with a new recipe card for a paleo meal.
Snack Box -
Paleo-Friendly
Door to Door Organics [Lafayette, 2007]: Door to Door Organics partners with organic farmers and creators of natural food
products to deliver boxes of groceries to its customers on a subscription basis. The company primarily focuses on produce,
but its offerings also include sustainably raised meat, eggs, artisan bread, and local dairy. Customers can place and Greenmont Capital Partners, Arlon
$32.85M
customize their orders online each week and get to choose the size of the box and its contents. The company partners with Group
multiple farms to diversify its inventory and can deliver to homes, offices, and schools. The company has recipe suggestions
Grocery as well as other suggested ingredients to prepare tasty dishes.
Nextdoorganics [Brooklyn, 2011]: Nextdoorganics is a full-service local food company that provides year-round local
organic produce, small-batch products, and prepared foods to CSA members in New York City. They currently offer weekly
$130K
packages that can be picked up at 11 pick-up locations or delivered to 19 different neighbourhoods in Brooklyn and
Manhattan. Their subscription ranges from $20-50/week.
Grocery
RainCan [Pune, 2014]: Raincan provides subscription for daily need groceries including milk, bread, eggs, vegetables, etc.
Offers one hour deliveries in some areas of Pune. Takes orders through Whatsapp and over call as well. Launched an
Android app. Has 4000+ SKUs. Has tied up with distributors of Nestle, ITC and P&G among other fast moving consumer $100k
goods companies and earns 10-15 per cent margin on the a range of products. Founders IIT-B. Raised $100k from angel
investor Ajeet Khurana, among others.
Grocery

Infant
Kids

Suprdaily [Mumbai, 2015]: Suprdaily is an upcoming mobile app that delivers products like milk, breads, egg, dairy
products, fresh juices, coconut, dosa/idli batter and fresh vegetables on subscription model. All the products are delivered
in a single delivery and the users have the flexibility to modify the subscription and set vacation reminders through the
mobile app. Yet to be launched as on November 2015.
Grocery
Lockkaro [Gurgaon, 2015]: Lockkaro is an online portal for subscription based grocery delivery. Product listings include
fruits & vegetables, spices, ingredients, beverages, personal care products, home & baby care products etc. Users
should place recurring orders by selecting either 2 weeks, 1 month, 2 months, 3 months for every order. Items are delivered
wrt the frequency selected. Users have the flexibility to change the frequency of the order. Operational in Gurgaon as of
Nov '15.
Grocery
Nirvana box [Bangalore, 2015]: Nirvana box is an upcoming subscription based platform for exotic fruits and vegetables.
Yet to launch as of August 2015.
Grocery
24x7Fresh [Noida, 2014]: 24x7Fresh is an online grocery store with a focus on morning service. Works on a subscription
model. Users can subscribe for milk, vegetables, bread, eggs, fruits, newspapers and customize their delivery options.
Operates on a hub and spoke model and currently has 10 warehouses. Planning to raise about $20 million (₹127 crore) from
investors, including SAIF Partners as of April 2015.
Grocery

Infant
Kids

The Happy Bread Company [London, 2015]: The Happy Bread Co. is a gluten-free bakery based in Hackney making high-
fibre bread and other high-fibre baked products. On subscription basis they send out gluten free bread at home. Their
delivery areas are limited as of July 2015.
Grocery
DaylyKart [Bangalore, 2015]: DaylyKart is a mobile app to order daily grocery needs like Milk, Bread, Egg, Paneer, Idli/Dosa
Batter etc on a subscription basis. Need to order previous day and the order would be delivered the next day early morning.
Can use its wallet or COD as a payment option. Operating only in selected parts of Bangalore as of July 2015.
Grocery
Awzly [Bangalore, 2015]: Awzly delivers milk, newspaper, water-cans etc. on a subscription model. Currently it is offering a
smartphone app on Android platform to order and even schedule future orders. Has 100+ installs and has got high
percentage of good & genuine reviews on Play Store.
Grocery
fruitkit [Helsinki, 2014]: Fruitkit is a subscription-based service for fresh fruit. Each kit contains between 2 and 5 Kg. They
even deliver to businesses and offices. Subscription starts at €9.90/week.
Grocery

Infant
Kids

Urban Fresh Delivery [Carlsbad, 2011]: Urban Fresh Delivery brings fresh, organic, seasonal fruits and veggies from local
San Diego County farms directly to consumer's door or office. Also offers a variety of delicious local products such as
granola, coffee, and honey. It provides a subscription based model. The subscription prices varies depending on the type of
box chosen while signing up for their plan.
Grocery
KaleCart [Los Angeles, 2013]: KaleCart provides urban residents and workers in downtown LA a $35 weekly membership,
which includes a selection of organic fruits and vegetables, choice of grains (such as quinoa or oatmeal) and dairy (like the
cheese, almond milk) and a complimentary bunch of kale. Delivery is free. KaleCart will team up with local organic, natural
food retailers to deliver grocery orders.
Grocery
FarmBox [New York City, 2014]: Farmbox Direct connects small farms with customers hundreds of miles away. It’s a
subscription service: Customers get a box of fresh fruits and vegetables delivered to their doorsteps every week for about
$40 to $70, depending on the size of the box.
Grocery
Daily Ninja [Bangalore, 2015]: Daily Ninja is a hyper-local subscription based delivery service for daily needs. Users can
subscribe to daily needs like eggs, bread, milk, curd etc and have them delivered fresh at their doorstep every morning
before 8 A.M. Allows users to make amendments to the subscriptions as and when they need. Comes with an advanced
calendar mapping to track all the subscriptions. App available only on Android. Started operations in Bangalore and claims
to have acquired 100+ paying customers within a week of launch. Clocking 500 transactions per day within 4 months of
operations with the average order size ranging being less than $1 (INR 50). Raised an undisclosed amount of seed funding in
a round led by Aprameya Radhakrishna, co-founder of TaxiForSure, Naman Sarawagi of FindYogi and Afsal Salu, co-founder
Grocery of Delyver (acquired by BigBasket).

Infant
Kids

Full Circle [Seattle, 1996]: Each week, Full Circle brings farm-fresh, locally-sourced, and sustainably-grown fruits, veggies
and all-natural artisan products directly to your door. The user can customize from various alternatives or go with
handpicked selection of the best of the season. They also offer grocery items like eggs, breads, meats and cheeses to
chocolates, jams, pastas. As of 2012 they had 18,000 subscribers.
Grocery
Vegan Cuts [Ottawa, 2011]: Vegan Cuts is an online marketplace with a monthly snack and beauty box subscription service.
They provide vegan food and cruelty free(PETA certified) cosmetics and luxurious skincare products.Their most popular
product-Vegan Cuts Snack Box, a subscription box that delivers 7+ new vegan products each month.They raised
$14,442(Goal of $10,000) on Crowd-funding platform indiegogo.com in 2013.
Grocery
Quinciple [New York City, 2012]: Partners with local farmers and other food, wine and drinks producers to deliver food
ingredients weekly to customers on a subscription basis. Customers can use its online platform to join the subscription
program. Its boxes contain 12-14 items - fruits, vegetables, dairy products, fish, grains etc. – along with recipes. Currently
available in New York. Provides home delivery via a bicycle rickshaw or allows pick-up at select locations in Brooklyn.
According to founders, its membership has increased 25-30 percent every month.
Grocery
From The Farmer [Beltsville, 2011]: Weekly farm-to-consumer delivery company with an emphasis on fresh, high quality,
local produced fruits and vegetables. Provides delivery of 6-10 seasonal items per week to Washington D.C. and Baltimore
area in United States.
Grocery

Infant
Kids

Doorstep Dairy [Lancaster, 2002]: Subscription for weekly delivery of milk, eggs, baked goods and other locally-sourced
products from local farmers and vendors in Lancaster, Chester and Berks counties in the United States. Customers can set-
up their orders on its online platform
Grocery
Farm Fresh To You and Capay Organic [California, 1976]: A family business, Farm Fresh To You is a Community Supported
Agriculture (CSA) provider of organic produce subscription boxes. It connects consumers to the farms that grow their food
by delivering fresh organic produce from its own farm and trusted partner farms.
Grocery
Fresh Picks [Chicago, 2006]: Fresh picks provides subscription based home delivery service of local and organic
produce,grass-fed meats, farm fresh eggs, & dairy, baked goods, seasonal boxes and other tasty grocery items. Locally
owned, locally grown, locally delivered. Dedicated to green sustainable agriculture & farms. Partners with Midwest
farms for sourcing produce.
Grocery
Teabox [Bangalore, 2012]: Teabox is an online store that sells tea to customers in 75 countries. It works directly with over
200 plantations in India and Nepal, with its own storage facilities near to plantations. It handles distribution, supply, storage
Accel Partners, Horizen Ventures,
and logistics itself. Specialises in Indian (Black, Green, White, Oolong, Chai) teas from Darjeeling, Assam, Nilgiri, Kangra
$7M JAFCO Asia, Dragoneer Investment
regions. Top markets include Russia, US, Australia, Canada. Has offices in Bangalore and Darjeeling. Raised capital to
Group, The Keystone Group
increase its subscription offerings. Claims to have margins of more than 50 percent. Shipped over 20 million cups of teas to
Grocery - Tea over 75 countries and generated over 95% of their revenue from customers outside India as of March 2015.

Infant
Kids

Tealet [Las Vegas, 2012]: Tealet is a direct from grower e-commerce marketplace and subscription service that allows US
500 Startups, Blue Startups,
tea drinkers to connect with teas growers from around the world. Growers post their stories and tea specifications while $310k
VegasTechFund
drinkers browse, review, and purchase them.
Grocery - Tea
Tea With Alice [Sydney, 2014]: Tea with Alice is a premium tea subscription service that offers premium tea, handpicked by
Alice, and delivered to subscriber's door every month. Each box contains 4 different teas with 8-10 cups of each.
Grocery - Tea
Chotu Chai Wala [Mumbai, 2014]: ChotuChaiWala is a marketplace offering subscription based tea delivery service. Starting
at INR 70 for one week. Provides a platform to local tea stall vendors to sell their product online. A venture of Zepo.
Servicing Bandra area in Mumbai as on June 2015.
Grocery - Tea
BRUU - The Gourmet Tea Club [ , 2013]: BRUU is a subscription tea club sending subscribers a box of super tasty loose leaf
tea. Each box is personalized according to the subscriber's taste and each bag can make up to 40-80 cups of tea.
Subscription starts from £10.00/month.
Grocery - Tea

Infant
Kids

Timely Tea [Manhattan, 2014]: Timely Tea is a loose tea subscription service. Subscribers can decide how often they want
a box and for how long. Each box comes with three differen loose leaf teas totalling 30-35 grams. The first box comes with a
tea infuser and the subsequent boxes contain othet tea goodies.
Grocery - Tea
Loose Tea Addict [Phoenix, 2014]: Loose Tea Addict is a monthy tea subscription company. Every month subscribers receive
a box of carefully selected premium teas. The box contains two different teas at 2 oz each .
Grocery - Tea
Tomotcha [Osaka, 2015]: Tomotcha provides Japanese tea susbcription service with free shipping all around the world.
They send one kind of tea every month. They usually ship between 40 and 60 grams of tealeaves with all their plans, which
makes about 35 to 50 tea cups of 50ml (1.7oz). Subscription starts at $20/month.
Grocery - Tea
Miletea [Montreal, 2015]: Miletea is a monthly subscription service which delivers premium loose leaf tea, straight to
subscribers' doorsteps. Each month, they expand tea horizons with two unique, premium teas for their subscribers, as well
as one of the subscriber's choice from their classics,
Grocery - Tea

Infant
Kids

Tea Witty [ , 2014]: Tea Witty is a subscription for loose tea leaf. They trek the world’s tea plantations and source healthy
loose leaf tea in person straight from the tea farmers.
Grocery - Tea
Rosali Tea [San Francisco, 2015]: Rosali Tea is a curated monthly subscription of artisanal tea. From garden to cup, they
feature growers who have handcrafted teas for generations and blend only the finest whole-leaf teas and botanicals.
Currently ships to US only.
Grocery - Tea
TeaWalks - the Tea Subscription [Beijing, 2014]: TeaWalks is a tea subscription company based in Beijing. In every
TeaWalks box, subscribers get three kinds of Chinese tea and one imported tea. They get tea from family-owned tea
factories which have been producing premium tea for generations. Their tea plantations are located in three provinces:
Fujian, An'hui, and Yun'nan. A Tea Walks box contains 4 kinds of tea samples, description cards, and a how-to-drink-it notes
all packed into a well designed wooden Tea Box.
Grocery - Tea
Steepster [New York City, 2008]: Community for tea drinkers to keep track of the teas they're drinking (keep an online log
of the teas users' drink), get recommendations from friends, and discover new teas.
Grocery - Tea

Infant
Kids

ChaTale [London, 2015]: ChaTale is the online tea subscription service. Each month, they customise and ship to subscriber's
doorstep, 4 blends of better tasting full leaf teas, that they sourced around the globe, from local independent farmers.
They are currently based in London,where drink-at-home tea is a £0.5 billion industry, yet 90% people are drinking stale,
lifeless tea. In addition, 80% of UK tea lovers don’t know how to brew teas tastefully. ChaTale will solve both the problems.
Grocery - Tea
Tea Sparrow [Vancouver, 2011]: Tea Sparrow is a subscription service that delivers new premium loose leaf teas to your
door each month. Customer receives 4-5 new teas every month. Existing subscribers can also order tea directly from
blender. $20/month. Based out of Vancouver, BC, Tea Sparrow was founded by three siblings.
Grocery - Tea
52teas [Wichita, ]: 52teas are hand-crafted artisan tea blends, specially lose leaf tea.
Grocery - Tea
Cha Inc [Toronto, 2013]: Cha is a monthly personalized tea subscription service that pairs subscribers with a tea that fits
their unique lifestyle. They deliver 3 blended teas personlaized as per your requirements at $25/month. Each monthly
package consists of 30 servings of tea, tea filters, tea notes and steeping guide.
Grocery - Tea

Infant
Kids

Simply Good Tea [Ottawa, 2013]: Simply Good Tea is a monthly subscription service of tea. They deliver 4 varieties of loose
tea leafs every month. They also provide tea infusion bottle. The subscription costs $26/month. They raised $25,476 ( goal
of $8,000) on crowd-funding platform indiegogo.com by 25 March, 2014.
Grocery - Tea
Steeply [Toronto, 2013]: Steeply gives customers fresh, loose leaf tea shipped to their door monthly. Ships at homes and
offices. Charges $20/month enough for about 35 cups worth of tea. First entrepreneurial foray of Adam Mckerlie, software
manager at a Toronto travel company.
Grocery - Tea
Handmade Tea [Pittsburgh, 2011]: Monthly tea subscription service. Creates unique craft tea blends in small-batches with
ingredients like brussels sprouts, rhubarb, cacao nibs, tomatillo etc. Blends are created by independent artists who partner
with the company.
Grocery - Tea
Pact Coffee [London, 2012]: Pact, previously YourGrind.com, prepares and delivers fresh coffee to customers on a
subscription basis. It acquires coffee directly from farmers across the world, roasts the beans, and regularly ships them to
subscribers, based on their habits. Competes with established UK subscription coffee players such as HasBean and Kopi. $4.2M Connect Ventures, MMC Ventures
Plans to expand team with receiving Series A funding attended by angel investors like Songkick founder Ian Hogarth, Robin
Grocery - Klein of Index Ventures, and Naked Wines founder Rowan Gormley.
Coffee

Infant
Kids

Vega Coffee [Esteli, 2014]: VegaCoffee is a farm-roasted, single-origin coffee subscription shipped straight to subscriber's
doorsteps in a monthly or weekly basis. Subscribers have the option to choose the type of coffee they want and set $250K
frequency for receiving. Once the order is placed, the coffee is roasted fresh by the farmers.
Grocery -
Coffee
Craft Coffee [Brooklyn, 2010]: Coffee subscription service that delivers three samples in tasting box, along with tasting
notes and brew tips. Partners with different independent roasters in the US to source beans. Every month company selects
4 out of about 50 samples from multiple roasters. Shipped more than 50,000 pounds of coffee as of Aug 2014. Has raised
$158K Kima Ventures, 500 Startups
funding from Y Combinator, 500 Startups, Initialized Capital, and other prominent angels. Created a new discovery model in
Grocery - Aug 2014 called the DNA Project based on order data to find the perfect coffee beans for each customer. Y Combinator
Coffee Summer 2014 Batch
Kopi [London, 2011]: Gourmet coffee by monthly subscription for $9, delivered through mail. Every month Kopi handpicks
and delivers one new premium coffee with a content booklet about it. UK leader in coffee subscription market, it was $100k
recently acquired by one of the UK’s largest coffee companies, Cafédirect.
Grocery -
Coffee
MistoBox [San Francisco, 2012]: Coffee subscription service that delivers four coffee samples with educational content
booklet for $20/month. Customers can buy full packets on its website. Team samples over 50 coffees every month.
Mistobox works with more than 30 u.S. roasters and offers more than 500 coffee packages/ month. Founded at the $84k
University of Arizona. Received $75k investment from business magnate Mark Cuban after their presentation on the AbC
Grocery - show “Shark Tank”.
Coffee

Infant
Kids

Cups [New York City, 2014]: CUPS is a coffee subscription app for independent coffee shops. It connects coffee drinkers
with independent cafes. With the CUPS app, a member can walk into any one of the affiliated cafes and use their $40k Entrepreneurs Roundtable Accelerator
Smartphone to get a deal. The plans range from $16 for five cups to $120 for unlimited coffee for a month.
Grocery -
Coffee
Tonx [Los Angeles, 2011]: Tonx is a coffee subscription service company that delivers fresh coffee beans every week. They
source coffees from farms, roast the beans mere hours before shipping and delivers them to the customers. Deliver globally
to Australia, Canada, Germany, France, Italy, Japan, Netherlands, New Zealand, United Kingdom, and United States. Charge Karlin Ventures
$19/shipment for US delivery. Acquired by SF Bay area based Blue Bottle Coffee, a coffee roaster that earlier raised $26M
Grocery - from VCs and tech investors.
Coffee
88Beans [Hong Kong, 2015]: 88Beans is a monthly coffee subscription service sourcing coffee from roasters around the
world. They deliver two new roasts of coffee from two different roasters across the globe to subscriber's doorstep or office
every month. They work directly with small craft and artisan roasters. Each box contains two bags (250g) of coffee totaling
Grocery - 500g, and a unique and limited edition woodblock art print created by a local Hong Kong artist.
Coffee
Boxo Coffee [Kansas City, 2015]: Boxo Coffee is a subscription for coffee on a monthly or annual basis. Same founder as
88Beans, a monthly coffee box in Hong Kong. Every month they explore a new city and find roasters in that area. Next they
sample and discuss with their head roasters to identify the coffee to be shipped. Boxo supports small businesses by
Grocery - partnering in a sustainable way. Some of their roasters include: Larry Coffee, Summer Moon, Oddly Correct, etc.
Coffee

Infant
Kids

Drift Away Coffee [Brooklyn, 2013]: DriftAway is a coffee subscription that help subscribers discover coffee from around
the world. The subscription starts with a tasting kit that has four single origin coffees belonging to four different taste
profiles. Subscribers can then type in their tasting notes in the iOS app or the website to establish their tasting profile and
Grocery - continue receiving monthly coffee matching their taste.
Coffee
The Coffee Dispatch [Kansas City, 2014]: The Coffee Dispatch provides Kansas City's artisan coffees, by offering coffee
subscription boxes and coffee gift boxes featuring Kansas City's local coffee roasters, such as Broadway Cafe and Roasting
Company, City Market Coffee Roasters, Messenger Coffee Company, Maps Coffee, The Roasterie, and Thou Mayest.
Grocery - Subscription starts at $22/month.
Coffee
Caravan Coffee [Newberg, 1990]: Caravan Coffee is an Oregon-based subscription service, quality-focused coffee roaster
with a mission to ethically source coffee from all over the world and deliver it to subscribers' door. They even provide the
option to shop for one time.
Grocery -
Coffee
Green Label Roasters [Florida, 2014]: Green Label Roasters is a premium, monthly coffee subscription service.They deliver
roasted coffee directly from farms to subscribers door. Their roasters are #cupofexcellence certified judges.
Grocery -
Coffee

Infant
Kids

BrewCrew [San Jose, 2015]: BrewCrew delivers coffee on a reoccurring basis from Philz, Peets, and Starbucks. Users setup
their deliveries once after which deliveries happen weekly. As of Nov 2015 there are only five delivery locations.
Grocery -
Coffee
Coffee Club [California, 2014]: Coffee Club is a coffee subscription service. It is a members only club. They roast their coffee
beans by hand. Members receive (2) 13 ounce bags of coffee per shipment. They even include a free re-usable K-CUP filter.
Grocery -
Coffee
Burlapp [Perth, 2015]: Burlapp is a monthly coffee subscription from WA specialty coffee roasters. As of November 2015,
they have not yet launched their service.
Grocery -
Coffee
Drum and Dry [Canberra, 2015]: DrumAndDry is a monthly coffee bean delivery service featuring a unique bean from a
different roaster every 30 days. Subscription starts at $24/month.
Grocery -
Coffee

Infant
Kids

JavaBox [Texas, 2014]: JavaBox is a monthly subscription service to coffee K-cups. Subscription is $15/month. They provide
local as well as major brands.
Grocery -
Coffee
Rebel Beans [Cork, 2015]: Rebel Beans is a monthly coffee subscription. Their monthly tasting box contains two bags, each
with 250g of freshly roasted coffee. Currently they ship only to Ireland. Subscription starts at 15 EUR/month.
Grocery -
Coffee
Kaffee Hut [London, 2015]: Kaffee Hut is an UK coffee subscription service that delivers freshly roasted beans to
subscriber's door. It is an online monthly service delivering high quality coffee on a flexible, personalised schedule to their
members.
Grocery -
Coffee
Honor Coffee [London, 2015]: Honor Coffee is a London based speciality coffee roastery providing subscription services.
They have numerous market stalls at Streatham Market, South London. Subscription is $15.30/month and provides 250g of
coffee.
Grocery -
Coffee

Infant
Kids

Third Wave Supply [Cornwall, 2015]: Third Wave Supply provides a coffee subscription service that supplies three different
speciality coffees to subscriber's door each month. As of October, 2015, its website has not been launched yet.
Grocery -
Coffee
KonaBox Coffee [Honolulu, 2015]: KonaBox coffee is a premium subscription service that delivers Freshly Packed and
Roasted Kona coffee to subscribers' doorstep on a monthly basis. They pick a different coffee cultivator each month and
package it together for a unique coffee experience every month. Subscription starts at $25/month.
Grocery -
Coffee
Extractly [Austin, 2015]: Extractly Coffee is a coffee discovery and subscription platform that connects coffee lovers with
independent roasters. Extractly is the premier marketplace to discover and subscribe to the best craft coffee in the world.
Grocery -
Coffee
AtlasCoffeeClub.com [Boston, 2015]: Atlas Coffee Club offers a premium monthly coffee club that delivers fresh &
exotic coffee to subscriber's door. They source premium single origin coffee from farms around the world. They offer a
monthly, bi-annual and annual subscription plan.
Grocery -
Coffee

Infant
Kids

Joe Merchant & Co [Sydney, 2015]: Joe Merchant provides Sydney's best coffee as a subscription service amd delivers it to
the subscriber's door every month. They provide freshly roasted artisan coffee from top Aussie roasters. Subscription starts
at $22.50 with free shipping.
Grocery -
Coffee
Northwest Roast [Oregon, 2015]: Northwest Roast is a coffee subscription. The coffee is shipped free within 24hr of it
being roasted by small artisan roasters. The subscription costs $25/month. They currently ship to US, Puerto Rico and US
Virgin Islands. Each package contains 8.8 ounces of the roasted coffee.
Grocery -
Coffee
KavaLab [Tallinn, 2015]: KavaLab is a coffee delivery subscription service every week or two. They operate in the Baltic
states and Poland. They even provide the option for e-la carte.
Grocery -
Coffee
MochaBox [Detroit, 2014]: MochaBox is a subscription servie to receive speacialty coffee from around the world on a
monthly basis. Their monthly subscription starts at $20.99/month.
Grocery -
Coffee

Infant
Kids

Aromapass [ , 2015]: Aromapass is an online multi - roaster coffee subscription service.Customers can choose from three
subscription plans, subscribe in three clicks directly from the homepage and receive a choice of three different coffees each
month.
Grocery -
Coffee
MyCoffeeBox.com [Chiapas, 2013]: MyCoffeeBox is an online subscription for coffee lovers providing organic coffee from
Chiapas. In this way they support small producers to sell their product brands as final consumption and help in increasing 2-
3 times their income compared to them selling coffee as a commodity.
Grocery -
Coffee
Hot Coffee Club [Savannah, 2013]: Hot Coffee Club started in the end of 2013 with the goal of having specialty coffee
conveniently delivered, freshly roasted, to any household in Europe. By subscribing to one of the plans, Hot Coffee Club
subscribers will receive hand roasted coffee regularly in their letterbox, in the amount they decide. They provide six types of
coffee. Upon subscribing, the users receive all of their six coffees, downsized and bundled into a single experience box.
Grocery - From that the subscribers can choose the one they like the most and request the same for next shipment. Pricing starts at
Coffee $20/box.
Twice Coffee [Quebec, 2013]: Twice is a coffee subscription service delivered to the subscribers' doorsteps. They provide
rocket-fast shipping in Canada & USA. Their coffee box includes coffee from some of the finest roasters like: Pilot
Coffee Roasters, Trebilcock Coffee Roasters, PT's Coffee Roasting, CoRocanini Coffee Roasters, Equator Coffee Roasters,
Brûlerie du QuaiDallis Bros. Coffee, Walton Artisan Roaster, etc. Depending on the amount of coffee, the prices vary from
Grocery - $19/month to $35/month.
Coffee

Infant
Kids

Nomad Coffee Club [Toronto, 2014]: Nomad Coffee Club is a coffee subscription service. Each month they provide a new
single origin pack of beans, fresh off the roaster! The package has a FREE info kit on the origin of coffee, some brewing tips
and a hand written post card. The subscription plans include plans for 1 month, 3 months, 6 months and 1 year. The price
Grocery - starts from $25/month.
Coffee
Joe's Brew Club [Albuquerque, 2014]: Joe's Brew Clus is a gourmet Coffee, Choclate and Biscotti subscription box
membership. The boxes are delivered right to the user's doorsteps.They provide high grade, defect-free beans from regions
such as Central and South America, Indonesia, and Africa. Based in New Mexico, their beans are roasted over 5,000 ft above
Grocery - sea level, allowing for a slower, lower temp roast with more flavorful outcomes.
Coffee
Coffee Crate [Raleigh, 2014]: Coffee Crate is a coffee subscription service. Every crate they provide has three 4-oz. bags of
whole bean coffee. New crates are shipped every month. Each crate features three different North Carolina roasters.
Roasters' notes and sometimes special treats accompany each crate. Shipping is free. Users can cancel anytime.
Grocery -
Coffee
Angels' Cup [ , 2014]: Angels' Cup is a coffee tasting subscription service through an app. The app lets users record tasting
notes before knowing what the coffee is, compare answers with experts, and connect with other members of their
community.
Grocery -
Coffee

Infant
Kids

Bean Box [Seattle, 2012]: Bean Box is a monthly coffee delivery service, featuring freshly roasted coffee from Seattle's
artisan roasters. Every month, members and gift recipients receive new, unique, freshly-roasted whole bean coffee
samples, with the ability to reorder favorites in larger quantities.
Grocery -
Coffee
Hasbean [Genoa, 1999]: Has Bean is an online retailer, roasting and selling fine speciality coffees from all around the world
direct to home consumers.They source coffee beans from Uganda,Rwanda in Africa to Guatemala,Costa Rica in America to
name a few.They provide Weekly/Monthly subscription packs too.
Grocery -
Coffee
Eight Point Nine [Trondheim, 2011]: eightpointnine is a UK based artisan coffee company which sells delicious fair-trade
coffee to customers who want to create their own personalised blend of coffee beans from around the world via a series of
sliding scales, adjusting levels of body from rich to light and flavours from fresh to spicy to suit. eightpointnine also offer a
grandCRU programme, which delivers a different hand-blended coffee each week. eightpointnine operate a subscription
service and offer deliveries at the start and/or the end of a week on either a weekly or a fortnightly basis. Additionally,
customers can buy one-off boxes. eightpointnine also have a production centre in the Cotswolds and a Scandinavian office
in Trondheim. All the coffee is blended and shipped from their Cotswold production centre in letter-box sized boxes. Inside
Grocery - the box is a small tasting card to give the customer an idea of what to expect from their chosen coffee blend and
Coffee instructions on how best to enjoy it.
Bear State Coffee [Santa Monica, 2013]: Bear State Coffee is a monthly coffee subscription service that curates and delivers
the best artisanal coffees in California. Bear State is also a community where world-class roasters, coffee drinkers and
experts get together to change the in-home coffee experience
Grocery -
Coffee

Infant
Kids

Perfect Coffee [San Francisco, 2013]: Perfect Coffee partners with top roasters (Blue Bottle, Philz, Stumptown and many
more) for coffee. It uses a patented optical grind analysis system, that captures exactly how a coffee roaster’s quality
control team brews the cup and replicates it for each coffee packet. Its patent-pending stabilization process ensures that
the pre-ground coffee stays fresh for months. The subscription coffee comes with instructions for preparing the coffee. Both
Grocery - co-founders have an extensive background in the e-commerce industry.
Coffee
Have a Coffee [Espirito Santo do Pinhal, 2014]: Brazilian subscription service. Company curates small batches of around
100 units from producers managing plantations of quality 'Arabica Coffee' and roasts the beans itself before delivering.
Grocery -
Coffee
Bean & Ground [London, 2011]: Bean and Ground is supplying freshly roasted coffee in UK for a monthly subscription.
Delivers two125g packages every month. According to founder profile the company has 1000+ subscribers in U.K.
Grocery -
Coffee
Moustache Coffee Club [Los Angeles, 2013]: Coffee curation club that sources and ships freshly micro-roasted, single origin
coffee beans from a variety of top roasters, such as Intelligentsia and Handsome Coffee. Subscription price begins at $17.99
for delivery every two weeks.
Grocery -
Coffee

Infant
Kids

Carnivore Club [Toronto, 2013]: Carnivore Club is an artisan charcuterie (cold cooked meat) subscription company. Each
$22K
month subscribers receive a faux-wood box filled with 4-6 handcrafted cured meats. Subscription starts at $50/month.
Grocery - Meat
BuyMilkOnline [Bangalore, 2015]: BuyMilkOnline is an online portal which delivers milk and other dairy products from the
brand 'Nandini' on-demand and on a subscription basis. Supports payment only via cash currently and has daily and weekly
subscription plans. Has a warehouse in BTM Layout, Bangalore. Catering to Bangalore.
Grocery - Milk
Foodraft [Hyderabad, 2015]: Foodraft is an online platform to buy dairy products like Milk, Curd, paneer etc. Claims to have
a distributor network of more than 250 people with a customer base of over 1000. Offers weekly and monthly
subscriptions. Delivering only in Hyderabad and Bangalore as of June 2015.
Grocery - Milk
4S Milk [Delhi, 2013]: 4S Milk delivers pesticide and hormone free organic milk on a subscription basis. Has a dairy farm in
Haryana, feeds balanced organic homegrown diet to cows, packs milk in glass bottles and insulated boxes. Planning to
launch other farm fresh dairy products soon. Catering to Delhi/NCR region.
Grocery - Milk

Infant
Kids

Fruitsevo [Bangalore, 2015]: Fruitsevo is an online platform to order cut fruits box on subscription basis. Also offers on-
demand delivery. Operational in Bangalore as on September 2015.
Grocery - Fruits
Bacon Buff [San Francisco, 2015]: Bacon Buff is a subscription service for bacon. Every month, they feature new artisanal
bacon makers from across America. Also included are printed, original bacon recipes, a t-shirt, stickers and exclusive deals
to discount bacon. They specialize in bacon that is completely free or contains far lower than average levels of antibiotics,
hormones and nitrates.
Grocery - Bacon
Flaviar [London, 2012]: Flaviar is an alcohol subscription service(£24.99/month) that delivers a curated tasting pack
consisting of 5 premium spirit flavors each month(Whisky, Rum, Cognac, Gin). Also allows direct purchase on website. $400k Speedinvest
Started full-bottle sales in 2013.
Alcohol
MicroBarBox [Guildford, 2015]: Microbarbox.com is a "bar in a box" full of cheeky cocktails, alcoholic drinks and tasty
treats, delivered to subscriber's door each month as a subscription box. Subscription starts at around $45/month.
Alcohol

Infant
Kids

The Box Noir [San Francisco, 2013]: The Box Noir is a monthly subscription based service that delivers curated selections of
wines, beers, or spirits. Each box also includes cocktail recipes and the self-published guidebook of bar terms.
Alcohol
Club W [Manhattan Beach, 2011]: Club W is a customized, subscription based site for wine. Their team of curators source
Startups, Crosscut Ventures, 500
wine from around the world and deliver 3 new bottles for $39 every month. They have direct relations with vineyards and
$13.1M Startups, Guild Capital, Siemer
farmers. Their website uses an algorithm to give personalized wine recommendations based on customer's tastes and
Ventures, Bessemer Venture Partners
purchasing histories. Hit revenue rate of $1M in first 12 weeks. Sold over 100k bottles by 2013, before raising seed funding.
Alcohol - Wine
TastingRoom.com [New York City, 2009]: Tasting Room is a wine subscription service by Lot18 in which members can
create their personal 'Wine Profiles' and receive wine selections tailored to their specific tastes. the company sends $5.8M
sample-size mini bottles to generate the wine profiles. Wine bottles are then sent based on every individuals profile.
Alcohol - Wine
Bright Cellars [Boston, 2014]: Bright Cellars is the subscription wine service that uses an intelligent algorithm to match
members with personalized wine boxes. Bright Cellars launched in May 2014 with about $20,000 of funding and had 200 $2.03M CSA Partners LLC
customers, translating to about $10,000 of revenue since its inception (Aug 2014).
Alcohol - Wine

Infant
Kids

The French Cellar [Singapore, 2013]: The French Cellar is a Wine Subscription E-commerce company. Customers receive
every month curated French wines selected by Nicolas Rebut, former Chef Sommelier of 3-star Michelin Restaurants, Le $1M Kyosei Ventures
Meurice in Paris, and Louis XV in Monaco. Wines are delivered with a wine tasting guide explaining the vineyards and wines.
Alcohol - Wine
Glassful [New York City, 2013]: Glassful is a subscription for wines. They first undertake a survey from the consumers to
$750k Pixafy
decide upon their taste. Based on that they curate 3 wine bottles every month for $54/month including shipping.
Alcohol - Wine
GrapeSeed [California, 2014]: GrapeSeed creates brands in partnership with leading winemakers. Brands are offered
exclusively to the member community who fund projects by paying a monthly subscription fee. Wines are exclusively made
for members and are not available in shops or online. GrapeSeed is a luxury brand incubator. Their addressable market is
$500K
the top 10% of wine drinkers - the luxury wine consumer which accounts for $3.4B in sales annually. Winemakers are
validated by Wine Spectator or Wine Advocate (Parker).Wines will be available for pre-order in January 2015 and shipping
Alcohol - Wine in March 2015.
Wine of the Month Club [Monrovia, 1972]: Wine of the Month Club is the oldest mail order wine club in America. They
specialize in value oriented wines. Each month they taste more than 400 wines from all over the world and select the best 1
or 2. Subscription starts at $21.95/month.
Alcohol - Wine

Infant
Kids

Craveyon CloudWines [Temecula, 2014]: Craveyon CloudWines is a subscription service providing Craveyon wine
subscriptions through an approachable cloud platform. They also provide the option for one time buy. Subscribers can set
the frequency and quantity as per their convenience.
Alcohol - Wine
Love&Vine [Cape Town, 2015]: Love and Vine is an online store selling wine on a subscription, gift and e-commerce basis.
Subscribers first need to set up a tasting profile. This taste profile then matches local South African wines to the individual
and creates a perfect combination of easy drinking wines paired to each customer or their favourite meals.
Alcohol - Wine
Wineist [Kocevje, 2013]: Wineist’s mails monthly wine tasting kits to users doorstep, each containing six themed samples
(50ml each for the Solo tasting pack, or 187.5ml for the Group pack) of expertly handpicked wines from around the
world.Wineist customers can decide upon a wine tasting to order the wines they tasted in full bottles via Wineist affiliate
network.
Alcohol - Wine
The Wine Butler [London, 2014]: The WineButler is a subscription based service delivering 6 organic, biodynamic and
natural wines every month. They claim that no wine they ship can be found in the supermarket. If any such wine is
discovered then the subscriber's receive the next case for free. They provide premium, platinum and VIP memberships,
starting at £85.00/month.
Alcohol - Wine

Infant
Kids

The Grape Syndicate [ , 2015]: The Grape Syndicate is a Portuguese wine subscription website that provides wine produced
in Portugal to the rest of the world. Each box contains 2 bottles of portuguese wine. They can be both red, white or one of
each. They come from any region of Portugal. Every month subscribers receive a different wine selection, based on the
subscribed plan.
Alcohol - Wine
Vinolovers [Washington, 2012]: VinoLovers is a personalized online wine subscription service. The company provides a
series of in-depth surveys and questionnaires, that help it create wine profiles for every user. Customers can opt for 3 wines
for $49 or 6 wines for $89, delivered either once or twice per month.
Alcohol - Wine
Vinoa [ , 2014]: Vinoa was founded in 2014 to help people discover the great wines of this world. Vinoa is a wine tasting
experience. Through a monthly box delivered every month, wine amateurs can enjoy prestigious wines and enjoy learning
wine's secrets. A box includes 4 50ml bottles of hand crafted wines from that month’s selected region. Each one of the
monthly boxes will include specific tasting instructions for the wines in question. A monthly rolling subscription costs
£9.99/month.Payment can be made through debit and credit cards. They accept the most popular cards including Visa,
Alcohol - Wine MasterCard, American Express, JCB, Discover, and Diners Club.
VINEBOX [San Francisco, 2014]: VINEBOX provides users with glass quantity(Tubes) samples of 3 wines each month.The
user can order bottles of the samples they like.The user can access their VineBox account to access the list of wines they
have tasted along with notes, ratings, & reviews.They offer monthly,3- or 6- month subscriptions .
Alcohol - Wine

Infant
Kids

DeskBeers [London, 2013]: DeskBeers is a subscription service for craft beer delivered to subscriber's office. They are a
service specifically designed for businesses. They charge £36 (including VAT) per box of 12 craft beers delivered anywhere
$191.8K
on the UK Mainland. Subscribers can order as many boxes of 12 beers as they like, and can adjust that numer each week
depending on their needs.
Alcohol - Beer
Growlr [Brooklyn, 2015]: Growlr is a craft beer subscription service that combines regional breweries and brewing talent
with high-quality ingredients and rotating recipes that are delivered to subscriber's door in eco-friendly containers. They
source from contract breweries as well as nano brewers.
Alcohol - Beer
BeerBods [Worcester, 2012]: BeerBods subscribers receive 12 different beers in the post every 12 weeks. All of the beers
are from small, independent, mainly British breweries. The idea is that subscribers drink the same beer (just one) every
week and then share their thoughts about it online. Subscribers are also sent tasting notes and the story behind each beer,
for you to read as you drink it.
Alcohol - Beer
Craft Beer Club [Santa Barbara, 2010]: Craft Beer Club is a beer of the month club offering world-class craft beers,
delivered directly to subscribers door. Subscriotion costs $39/month with subscribers receiving 12 beers per month.
Alcohol - Beer

Infant
Kids

Brew Publik [Charlotte, 2014]: BrewPublik is a craft beer subscription service. Subscribers are required to create their taste
profile and BrewPublik curates 4 beers according to their taste profile. They have around 900 beers in their collection.
Alcohol - Beer
Gluten Free Beer [London, 2015]: Gluten Free Beer provides monthly subscription for gluten free beer. As of October 2015,
they are yet to launch their service.
Alcohol - Beer
Crafty Drop [Sydney, 2014]: Crafty Drop is a craft beer subscription service in Australia. Subscribers can choose the
frequency of delivery and the flaour. Their case contains 24 beers. Currently they deliver to North Island of New Zealand.
Alcohol - Beer
DoubleCider [California, 2015]: DoubleCider is a monthly cider subscription service. They will work with both US and
international cider makers. Each month they will supply two cider bottles in a box. They have not yet launced their service
as of Nov, 2015.
Alcohol - Cider

Infant
Kids

WhiskyBox [Melbourne, 2014]: WhiskyBox is an exclusive and members-only service provinding premium, curated spirits
from Australia and the World. Members receive a unique expression of spirits, complete with history, background
information and tasting notes, shipped directly to their door on a monthly or quaterly basis. Subscription starts at
Alcohol - $69.95/month.
Whiskey
TruBrain [Los Angeles, 2013]: TruBrain is a suscription service for superfood for the brain. It is made up of drivers,
modulators and nutrients designed to maximize brain function. It was created in early 2013 by Christopher Thompson, an $750k
MBA from Duke’s Fuqua School of Business and Dr. Andrew Hill, a PhD in Cognitive Neuroscience from UCLA.
Speciality Food
Made Man Nutrition [Toronto, 2015]: Man Made Nutrition is a subscription service that provides daily nutrition pack
loaded with essential vitamins, minerals, antioxidants, amino acids, green foods and essential fats. Subscribers can sign up
for a 30-day supply to receive it every month.
Speciality Food
Y Combinator, Andreessen Horowitz,

Speciality Food Soylent [Los Angeles, 2013]: Soylent is a food supplement that can be personalized for different body types and customized $22.3M Initialized Capital, Lerer Ventures,
- Meal based on the individual's taste. They offer one time purchase as well as subscription service starting at $70/week.
Index Ventures
Substitute
Beverages

Infant
Kids

DrinkKing [Bangalore, 2015]: DrinkKing is a subscription based health-focused beverage delivery service. Beverages can be
ordered via mobile app. Offers beverages for different segments including weight monitoring, muscle gain etc. Also offers
Speciality Food meal-replacement drinks which are made to provide all the necessary nutrients. Claims to have a in-house team of food and
- Meal beverage experts, nutritionists, and chefs. Currently running a pilot with Dazo. Catering in Bangalore as on May 2015.
Substitute Planning to open health-cafes in Bengalore by October 2015
Beverages
Fuelixir [Las Vegas, 2015]: Fuelixir is a subscription box for active people who want to optimize their nutrition. Subscribers
need to create their profile and Fuelixir then suggests nutrition based on the subscriber's activity and preferences.
Speciality Food Subscribers can choose from the boxes recommended by Fuelixir or create their own. They are currently in Beta mode and
- Food For have not launched their services as of November, 2015.
Athletes
The Feed [Denver, 2013]: Founded by professional cyclist Bryan Smith and Matt Johnson and , The Feed hand-picks and
curates the best nutrition bars and snacks and delivers them to customers along with instructions on when and how to eat
Speciality Food them. The company offers personal service from experts, as well as fully a la carte shopping experience. Acquired energy
- Food For snack delivery company Kona Kase in 2014
Athletes
Foodzie [San Francisco, 2008]: Foodzie is an online marketplace and subscription tasting box where consumers can discover
and buy food directly from small artisan producers. The Foodzie technology makes it simple for small producers to sell their SoftTech VC, First Round Capital, Social
$1.02M
products online and aggregate all these products within a marketplace that makes it easy for “foodies” to discover the very Leverage, Felicis Ventures, Techstars
best food. Acquired by Video eCommerce service Joyous with its team also joining Joyous.
Meals

Infant
Kids

Thistle [California, 2013]: Thistle is a subscription for healthy meals delivered to subscriber's doorsteps. It started as a fresh
juice delivery turned healthy meal delivery startup. As of Oct, 2015, it turned to a subscription model. Its new plan gives
$1M
customers a regular healthy meal service, as opposed to the old plan, where customers chose anywhere from one juice
delivered to a one, 3, 5, or up to 20 day plan.
Meals
ITiffin [Bangalore, 2013]: Delivers tiffins based on defined calorie count requirement in Bangalore. Charges Rs 1,750 for a
20 working day (in effect monthly) one-meal (lunch or dinner) plan and Rs 5,000-6,000 per person for a three-month
package from corporates. Delivers about 10,000 tiffins a day and has recently tied up with two leading corporates which has
doubled its orders. Has a 3,000 sq ft large kitchen and its own supply chain. Planning to set up a hub and spoke model with
$1M
about 10 retail centres for takeaway. In the first year of operations, it served more than one lakh meals. It clocked a
revenue of close to Rs 3 crore in 2014. Looking to raise Series A round of $10 million by end of May 2015 to expand into
Hyderabad, Pune, Mumbai, Kolkata, Chennai, Delhi and Ahmedabad. Raised seed funding from a large Indian family office
Meals and angel funding from cricketer Robin Uthappa.
Real Food Works [Philadelphia, 2012]: Real Food Works offers a subscription program featuring wholesome, delicious,
nutritionally optimized meals prepared by local independent restaurants and delivered fresh to customers each week. Each
First Round Capital, Benjamin Franklin
partner creates dishes that reflect their own culinary vision yet still meet strict nutritional requirements. Dishes are offered $375k
Technology Partners
in a rotating weekly menu of 25 different options each week. Real Food Works has over a dozen restaurant partners,
hundreds of customers, and has served over 40,000 meals to the Great Philadelphia area.
Meals
Fresh-n-Yumm [Noida, 2015]: Fresh-n-Yumm is an Internet first restaurant offering subscription based meals. Also offers
home delivery. Claims to offer different cuisine with a healthy mix of nutrients in every meal. Supports both cash on
delivery and online payment. Operates in Noida as of June 2015.
Meals

Infant
Kids

1PM Meal [Mumbai, 2014]: 1PM Meal is an online platform for ordering lunch based on monthly subscription plans. Offers
veg/non-veg meal plans apart from a fruit meal plan. Tie-up with dabbawallas for delivery.
Meals
Smiling Tummy [Atlanta, 2015]: Smiling Tummy is a weekly meal delivery service focused on helping parents serve healthy
meals to kids. Their kid-friendly meals are fresh, never frozen and organic/all natural. Meals are delivered once or twice per
week depending on the plan chosen by subscribers. The Smiling Tummy app provides the Weekly Meal Menu with full
recipes and a grocery list builder based on user's meal selections. Service will launch in January, 2016.
Meals
India in a Box [Boston, 2015]: India in a Box is an online subscription service that home delivers authentic Indian meals that
are healthy and easy to prepare. The meals are pre-cooked and proccessed. Receivers just need to add water and heat
them to consume. Only serve vegeteranian meals.
Meals
Foodella [Ahmedabad, 2015]: Foodella is an internet first restaurant delivering subscription based monthly tiffin delivery
service. Offers customized meals which can be ordered through android app and website. Offers 25 meals starting at ₹1725
(Can be used for a span of 3 months). Delivering only in Ahmedabad area as of Aug 2015.
Meals

Infant
Kids

Maafoo [Bangalore, 2015]: Maafoo is an upcoming online portal offering subscription based meals for students. Users can
subscribe for a specific number of meals per month. Planning to launch their mobile application enabled with GIS. Yet to
launch as of June 2015
Meals
FitYum [Mumbai, 2015]: FitYum provides subscription based services for pre-workout and post-workout meals. Mentions
calorie count on each meal. Catering to Andheri west region in Mumbai as on April 2015.
Meals
ChesOnly [Mumbai, 2015]: ChefsOnly delivers homely cooked meals made by chefs. Operates in a subscription based
model heavily focused on offices. Provides Chefsonly executive luncheon are combos tailored to the need of executives.
Currently delivers lunches to the corporate offices in Mumbai (BKC, Kalina and Worli area) and will be launching in Chennai
soon as of Oct 2015.
Meals
Foodees [Mumbai, 2013]: Foodees is an online platform for ordering subscription based tiffin service and all-day a-la-carte
meals. Accepts bulk orders 1 day in advance. Releases menu weekly. Delivery through dabbawallas.
Meals

Infant
Kids

Chowdy [Toronto, 2014]: Chowdy is a subscription service for meals created by local chefs on a weekly basis. Subscription
starts at 6 meals per week. Subscribers can pick up the meals themselves or arrange for delivery. Cost starts at $6.99/meal.
Meals
Send My Tiffin [Mohali, 2015]: Online platform to order food from restaurants offering on subscription basis. Aggregated
restaurants from Chandigarh, Panchkula, Zirakpur and Mohali on one single platform and has 20 vendors on its platform as
on May 2015. Has a 5 day subscription service which can also be extended as per user's choice. Currently bootstrapped by
founder's own capital investment.
Meals
Fondofood [Pune, 2014]: Fondofood offers subscription based home-cooked meal. Publishes complete details of the chef.
Provides a spare tiffin to the customer, which is replaced every day and charges a deposit for the same. Also takes party and
corporate catering orders. Claims to deliver food customized for a healthy diet. Has plans to launch an online store for
grocery. Operating in hadapsar, koregaon park, kalyani nagar areas in pune as on May 2015.
Meals
LivMore [Gurgaon, 2013]: Livmore is an online portal for subscription-based meals available at all major offices in
Gurgaon.It also claims to offer paid weight loss programs which include personalized, result oriented and professional
services in the form of dietitian, fitness trainer, regular check ups, discounted blood tests etc. Online delivery service
available in Gurgaon only as of March 2015. An offline service at a restaurant is available at Gurgoan.
Meals

Infant
Kids

MaCook Lunchbox [Chennai, 2013]: MaCook Lunchbox is a food subscription service offering balanced food approved by
reputed nutritionists made in FSSAI approved kitchens. Users can subscribe to the service only over phone. Three course
meal would be delivered to the subscriber everyday. Has a different menu every day and offers various subscription packs
depending on the quantity and cuisines.
Meals
Chatpatachef [Mumbai, 2015]: Chatpatachef is an internet first restaurant serving lunch and dinner through subscription
model in specific areas of Mumbai. Uses mumbai's Dabbawallah's service to deliver at customer's place. Upasana an actress
who turned into a nutritionist works as in-house nutritionist and also prepares menus for meals. Users have the option to
choose among various options which varies from standard, premium and healthy meals.
Meals
The First Meal [Hyderabad, 2015]: TheFirstMeal provides subscription based breakfast delivery starting at INR 179 for three
days. Operating in kondapur and madhapur areas of Hyderabad as on April 2015. Also provide on-demand breakfast
delivery services.
Meals
RotiSabji [Bangalore, 2014]: Subscription Tiffin Service based in Bangalore. Offers monthly plans for veg/non-veg lunch
and/or dinner. Catering to select areas in east Bangalore.
Meals

Infant
Kids

TasteHome [San Francisco, 2015]: TasteHome is an authentic Asian meal subscription service which provides authentic,
specially curated meals made by SF's best chefs on a weekly basis.
Meals
Nutribuddi [New York City, 2015]: Nutribuddi is a subscription service that generates recipe meal plans which are
customized to the customers’ preferences. Their aim is to help people achieve their goals by guiding them through their
daily nutrition. In the back end, they help bloggers and recipe creators earn money long-term with recipes they've
created. They provide a 30-day free trial.
Meals
DeliverLean [Oakland, 2011]: DeliverLean delivers healthy meals to customers. Meals are priced at $7.95, and customers
can mix and match dietary plans, choosing from six meal plans. The company lets users choose between 2 week and
monthly subscriptions. Each DeliverLean package includes a breakdown of a meal’s calories, protein and carbohydrates. The
company had 1,500 subscribers in May 2014, and had plans to increase this number to 5,000. Since 2012, DeliverLean has
gone from $2.9 million in revenue to an expected $10 million by the end of 2014. More than 130 employees work the
Meals kitchens. The team plans to expand to New York by the end of 2014 and Los Angeles by 2016
Gourmet Spotting [New York City, 2012]: Monthly subscription service of gourmet food &snacks sourced from local
independent artisans and food brands. It delivers 4 to 6 sample/full-size products paired with recipes from chefs for
$29.99+/month. Customers get curated products like white truffle olive oil, fresh pasta sauce from Italy, Spanish saffron in
threads, tea served at the Waldorf Astoria, chocolate tastings etc.
Meals

Infant
Kids

Knoshy [ , 2012]: Online portal to help users discover new artisan food across USA. Enables users to enter a monthly
subscription for food box which are hand-picked selections from various food producers.
Meals
ChocoTravlr [New York City, 2015]: ChocoTravlr is a monthly box subscription for chocolate that allows people to discover
and experience chocolate from around the world. Each month a new box is shipped, with chocolate from a different
country. Each package comes with a postcard from that country, explaining why the curator chose the selection.
Chocolates
Choco Rush [Charleston, 2015]: Choco Rush is a monthly chocolate subscription box exclusively featuring pure bean to bar
craft chocolate bars from around the world. Each month they send 4 bars highlighting not only different makers, but also
different cacao varieties. The chocolates they feature use only the most minimal of ingredients: cacao beans, cacao butter,
sugar, and in some cases, vanilla and/or soy lecithin.
Chocolates
standard cocoa [New York City, 2012]: Standard Cocoa is a craft chocolate subscription service. Every month subscribers
receive unique bars of curated chocolate from a featured craft chocolate maker. Standard Cocoa focuses on sharing each
chocolate maker’s individual story, thereby strengthening the connection between producer and consumer of the
chocolate. Standard
Chocolates

Infant
Kids

The Gourmet Chocolate Of The Month [ , 2000]: The Gourmet Chocolate of the Month Club provides subscription for
choclates at $35/month. Each month, they feature one chocolatier or boutique chocolate shop then assemble a variety of
their signature creation along with a monthly newsletter, In Pursuit of Chocolate, offering origins and histories of each
featured chocolate, what creative ingredients were used to make them, and most importantly, what to look for when
tasting them.
Chocolates
Love Cocoa [London, 2013]: Love Cocoa is an e-subscription chocolate startup which delivers premium British-made
chocolate to peoples doorstep founded by James Cadbury, a descendant of the chocolate family. Subscribers, who are
encouraged to sign-up via their social media networks, where they are able to share content and likes products, receive
monthly boxes of beautifully crafted chocolate. Users are part of new product development, being able to vote for new
flavours, as well as judge previous ones.
Chocolates
Cocoa Runners [London, 2013]: Cocoa Runners is a bean-to-bar chocolate subscription service that unwraps the stories
behind the chocolate. A box will contain four craft choclate bars from around the world. Subscription starts from £16.65 per
month.
Chocolates
Goodie [Los Angeles, 2015]: Goodie is a subscription-based service, delivering fresh, organically grown ingredients for
nutritionist designed, prepackaged smoothies, directly at doorstep. Goodie boxes are delivered weekly, with an
automatically renewing subscription. There are eight boxes, each with smoothie ingredients designed and optimized for a
specific nutritional need.
Juice

Infant
Kids

Fruitera [Colorado, 2015]: Fruitera is a monthly subscription service, providing 15 eight-ounce smoothies to a person’s
doorstep for $60. Fruitera currently sells three smoothie flavors: Mango Lassi, Kale Kicker and Chia Charger. They have
partnered with Door To Door Organics.
Juice
JuiceMaker [Bangalore, 2015]: JuiceMaker offers fresh and healthy juices delivery service starting at INR 45 per cup.
Subscription based offering. Customers can personalize their subscription based on their daily preferences. Operating in
Bangalore as on July 2015. Has managed to break more than 250 subscriptions through word of mouth in pilot stage (Aug
2015).
Juice
Thistle [San Francisco, ]: Thistle offers a 100% raw cold-pressed juice made from high quality organic ingredients. The
company promises a delivery time of 15-30 minutes to its customers. The company also offers some healthy meals. Once a
customer places an order, the nearest driver delivers as many bottles of juice the customer wants.
Juice

Infant
Kids
Essentials (1/10)
MeUndies [Los Angeles, 2010]: MeUndies is a designer, manufacturer and online retailer of top quality basic apparel -
underwear, T-Shirts and socks. Customers can buy a pair, or sign up for a monthly/quarterly subscription service. By
$1.4M
eliminating brick and mortar stores, retail middlemen and brand-licensing fees, it reduces the end-price. Began as
underwear subscription, started selling t-shirts and socks in early 2013.
Essentials
Foxy Kit [California, 2014]: Foxy Kit is a subscription-based service for women. Customers pay a light subscription fee of $3
monthly (for the basic package) and get a few disposable razors along with sample packets of our body wash mailed to their
doorstep every month. A premium package, priced at $7 monthly, is available with higher quality non-disposable razors and
a full-sized body wash. Subscriptions are on a month-to-month basis and can be cancelled anytime at no extra charge.
Foxy Kit will be expanding it's product line going forward, allowing customers to select niche-packages, slightly more
Essentials tailored to their needs. Such as waxing kits mailed monthly, lotions mailed monthly, skin treatments, etc.
Tiger Global, Highland Capital

Harry's [New York City, 2012]: Launched in early 2013, Harry's is a vertically integrated shaving supplies startup. Sold over Partners, Red Swan, BoxGroup,
100k shaving kits in its first 9 months, and even opened a barbershop in New York. Acquired a 93-yrs old razor blade $287.1M Lakestar, SV Angel, Thrive Capital,
German manufacturing company, Feintechnik in Jan 2014 for $100M. Harrison Metal Capital, RedSwank,
Wellington Management
Men
Venrock, Kleiner Perkins Caufield &
Byers, Andreessen Horowitz, Felicis
Dollar Shave Club [Los Angeles, 2011]: Dollar Shave Club is a consumer services company that delivers personal grooming
Ventures, White Star Capital, Shasta
products on a subscription basis, by mail. The company provides fresh razor blades to its members on a monthly basis and
$164.68M Ventures, Forerunner Ventures,
offers additional grooming products on demand for home delivery through its online platform, cutting out the traditional
Comcast Ventures, Pritzker Group
retail channels. Offers three levels of membership plans based on pricing. Currently serves over 330,000 subscribers.
Venture Capital, Battery Ventures,
Men Technology Crossover Ventures

Infant
Kids
Essentials (2/10)
Three65 Underwear [Melbourne, 2015]: Three65 Underwear is a subscription service for underwear and socks for men, on
an every three months subscription basis. The users can customize their style, size and colour. Users can either opt for a $1M
pack of 2,3 or 4. Subscription rates vary from $26.95/3 months to $35.95/3 months.
Men
Manpacks [Providence, 2010]: Manpacks is a web-based service for subscription delivery of men’s essentials, including
underwear, razors, condoms, grooming and other products from top-name brands such as Calvin Klein, Champion, Gillette, 500 Startups, Venture51, Kima
$500k
Saxx, Grooming Lounge, and PACT. Scheduled deliveries occur on 3-month intervals with customers managing their service Ventures, Betaspring
via dashboards where they modify upcoming orders, delay shipments, or “ship now” to receive products right away.
Men
MyShavingClub [Addison, 2012]: MyShavingClub is a Chicago, IL-based company that delivers personal grooming products,
such as razors, by mail. The company operates on a subscription-based model for home delivery rather selling through $250k
conventional retail channels. Self backed by founders, and received additional funding from Appro Inc.
Men
Rabixo [Sao Paulo, 2012]: Rabixo is a Brazilian site that offers Underwear, Socks,
Razors,Deodorants,Condoms,Shampoos,Soaps,Brushes,Toothpaste by subscription. Every three months, a new kit is $115k
delivered containing all the products chosen by the subscriber. They have a referral program with benefits for the user.
Men

Infant
Kids
Essentials (3/10)
Wet Shave Club [Tampa, 2013]: Wet Shave Club is a subscription service for shaving supplies that include soap, razor
blades, etc. right to subscriber's door every month. Subscription costs $20. Each monthly box contains blades, wet shave
soaps, aftershaves, and mystery items. All products are hand selected, tested, and approved by a team called The Product
Vanguard.
Men
GetBevel [San Francisco, 2013]: Provides shaving systems for people with coarse, curly hair. For an initial $59.95 a month
and $29.95 each additional month, Bevel customers receive a set of 20 blades, a weighted holder, a shaving cream brush,
primer, and an aftershave lotion. The kits contain a 90-day supply (60 blades in a replenishment kit), which amounts to
about 90 shaves at a cost of a dollar a shave. Introduced by Walker & Co., a company that sells consumer products for
people of colour.
Men
Buy Undies Give Undies [Sydney, 2014]: Buy Undies Give Undies is a Social Enterprise that aims to deliver new undies to
kids in need. They raise money by selling comfy mens underwear via subscription. They are made up of work from home
people around the world with current representation in Australia, Canada, France, UK and the US.
Men
Beard Crate [San Antonio, 2015]: Based in San Antonio, Texas, Beard Crate is a monthly subscription service that delivers
products focused on beard care and facial hair awareness. Each month, Beard Crate delivers a variety of products to those
just starting to grow their beard, or the serious competitor.
Men

Infant
Kids
Essentials (4/10)
The Personal Barber [London, 2014]: The Personal Barber is a wet shaving subscription service providing safety razors and
other shaving supplies. Subscription costs £24.95 per box. The first box includes a traditional safety razor, shaving brush,
shaving soap and replacement blades. After that subscribers receive new soaps, creams, blades, pre-shave oils, balms,
alums and more.
Men
Basic Wear [ , ]: Basic Wear offers subscription service for underwear and undershirts for men. Subscribers have the option
to choose style, size and color.
Men
The Gents Pack [London, 2015]: The Gents Pack is a subscription service for men underwear and socks. Currently all
memberships to The Gents Pack are monthly. Each box contains a combination of underwear, socks, & grooming
products from well known brands, and occasionally an up and coming boutique of a high standard.
Men
Gentlemen's Post [Toronto, 2014]: Gentlemen’s Post is a fully customizable subscription based delivery service for men's
grooming products like shaving cream, blades, toothpaste, deodrant etc. Customers can choose the brands, products in the
box, quantity as well as frequency on individual product basis. The company has not publically launched yet.
Men

Infant
Kids
Essentials (5/10)
The Man Company [Delhi, 2013]: The Man Company is an online subscription-based brand offering men's grooming
products. All products are private label products under the brand name the Man Company and are manufactured by Indo
Herbal Products' (a manufacturer and exporter of cosmetics and grooming products) manufacturing plant in Haridwar. Also
runs a blog called the Man Mag which talks about issues such as what men like to consume, grooming tips, life hacks, travel,
food and wine, sex and relationships. Average ticket size of the products it has on offer range between Rs. 600-700. Raised
an angel round from Karan Bajwa, managing director of Microsoft India; Amanpreet Bajaj, country manager India, Airbnb
and Manish Vij, founder and chief executive officer of SVG Media in Sept 2015. Had previously raised angel money from
Parvesh Bareja, director, Helios Packaging; Dinesh Singh, former Hindustan Lever Ltd executive and Hitesh Dhingra, co-
Men founder of TrulyMadly.com.
DandyBox [Paris, 2012]: DandyBox provides a selection of cosmetics and design objects for men chosen by the team of
Dandybox, available on per month subscription bases and single buy..Dandybox claims each box contains over 100 euros for
value products and allows brands to showcase their products to qualified prospects, to get visibility in the media and on
social networks and get detailed customer feedback.
Men
Men Are Useless [Farnham, 2010]: Company sends out a men's grooming essential box including shaving, toiletries,
skincare, hair and beard grooming products on a monthly basis.
Men
Growth Bridge [Louvain-la-Neuve, 2009]: Online subscription of quality razor blades & shaving products sent on a
quarterly basis. It sells its original range of shaving products sold at a fair price. Razwar is a business of the company
Growthbridge.
Men

Infant
Kids
Essentials (6/10)
Manvelope [Dallas, 2013]: Manvelope is a subscription service for men that provides underwear, socks and grooming
products on a schedule. Allows customers to decide their subscription products.
Men
Erkek Paketi [Ankara, 2012]: Erkek Paketi is a Turkey-based eCommerce subscription service that delivers men underwear,
socks, shaving products and condoms - every one, two or three months. Customers can choose from 6 prepared
subscription packages with multiple customization options. Currently ships only within Turkey, with plans to expand to
Middle East and Russia. Founded by Turkish serial entrepreneur, Ersin Mete Erturk, with funding from Turkey’s EME
Technology Foreign Trade Co.
Men
Adore Me [New York City, 2011]: AdoreMe is a vertically integrated women's intimates brand that offers designer crafted,
Upfront Ventures, Redhills Ventures,
perfectly fitting women's intimates at significantly cheaper price points. Operates on a rapid manufacture-to-retail cycle in $11.5M
White Star Capital, Jaina Capital
which the brand introduces a new 30-40 piece collection every month. Shipped its 100,000th order in 2012.
Women
Hoseanna [New York City, 2011]: Hoseanna automates the delivery of stuff women have to (but hate to) buy. Hoseanna
brings convenience to buying of stuff like tampons, nylons, razors and even condoms. It provides one-stop shopping for
personal essentials, delivering monthly must haves•with the ease busy women want, and on the schedule that fits their
$250k InitioGroup
needs. With a few clicks, Hoseanna customers can shop a curated collection of trusted brands in pantyhose, intimacy,
feminine care and health & beauty; pick the auto-ship schedule that fits their needs; and strike one bold line through
Women their endless to-do list.

Infant
Kids
Essentials (7/10)
Trinket Women [London, 2010]: eCommerce subscription company that delivers natural cotton feminine care products
every month by post. Founders have background in mobile and technology companies. Backed by Angel Investor William William Reeve
Reeve, the Co-CEO of Hubbub, a UK online grocery business.
Women
My Panty Box [Scottsdale, 2011]: MyPantyBox is a subscription service to receive a unique and non-found-anywhere-else
panty monthly by mail. It ships worldwide. Subscribers do not have the option to choose the product but they can provide
their preferences. The packaging is brand free and comes in a plain envelope.
Women
Dollar Tampon Company [Newport Beach, 2014]: Dollar Tampon Company is a subscription service providing a better
solution for women and feminine needs. Boxes contain a combination of Tampons, Pads and Liners. Subscribers can choose
their favourite brand and set their cycle/delivery dates and quantity of items. Their prices range from $15 to $25
depending on the amount of products.
Women
KnickerFix [ , 2015]: KnickerFix is a subscription to stock up the knicker drawer every month. Boxes would contain thongs,
panties, g-strings and more. It was not yet launched as of November, 2015.
Women

Infant
Kids
Essentials (8/10)
Skivvie NIX [Los Angeles, 2014]: Skivvie NIX is a monthly underwear subscription for the classy broad. Subscribers receive 2
pairs for $17/month, free Shipping. There are no commitments. Subscribers can cancel anytime.
Women
BiziBubble [ , 2013]: BiziBubble.com is an online subscription service where they give customized order of feminine hygiene
products and deliver them every month. They also feature one beauty product per month included with the order.
Women
Le Parcel [Orange County, 2012]: Le parcel offers a box of feminine hygiene products, chocolate, and a unique gift every
month, delivered in time to coincide with a woman’s cycle. Users can choose up to 30 different products, including
tampons, pads, and panty liners. Le Parcel offers brands like Playtex, Tampax, Kotex, and Always. The service costs $15 per
month.
Women
Underclub [San Francisco, 2014]: Underclub offers subscription service for Women Underwear. The user can choose
monthly, bi-monthly or quarterly delivery. The subscription is $21 for one pair of underwear from high end brands. The user
is asked many questions ranging from their size and preference of brand to the styles they prefer or would want to try.
Women

Infant
Kids
Essentials (9/10)
Sage & Row [New York City, 2014]: Premium end-to-end women's shaving products delivered right to your door on a
monthly subscription basis. Founded in July 2014 by two women Harvard graduates from same year.
Women
Panty by Post [Vancouver, 2009]: Subscription service for women's essentials posting a piece of panty every month. Choice
of multiple product styles. Sources products from manufacturers in Columbia, South America who employee stay at home
women - fair trade product. Founded in 2009, company has expanded operations to France and Russia.
Women
Lingerie Letters [ , 2011]: South Africa's lingerie eCommerce based subscription service, delivering designer knickers
monthly. R99 p/m. All lingerie is manufactured in South Africa locally. The company aims to fund multiple online
subscription and e-commerce start ups.
Women
Hello Flo [New York City, 2013]: Subscription service for feminine care packages that includes tampon supplies, treats and
practical advice for girls and parents. Charge around $30/month. Partner with brands like Always and Tampax Pearl for
supplies
Women

Infant
Kids
Essentials (10/10)
The Period Store [New York City, 2013]: Online subscription for female-friendly period products like tampons, pads, liners,
sponges, cups, chocolate and art delivered to your door on a monthly basis. Sources treats from independent vendors and
artists.
Women
GetJuniper [San Francisco, 2012]: Launched in 2013, Juniper is a monthly care package service for women that includes a
customized pack of tampons along with gourmet treats.
Women
The Enclosed [San Francisco, 2013]: Enclosed is lingerie subscription service delivering a single pair of high-end panties
monthly. Concierge service provider that sources apparel from designers from Europe, South and North America made of
fine materials like lace from Calais, France, silk from China.
Women

Infant
Kids
Fashion (1/30)
JustFab [El Segundo, 2010]: Just Fab is an online fashion retailer with a monthly membership program at just $39.95/month
for clothing, women's shoes and handbags where style experts and fashion consultants review each individual’s style for
offering product recommendations. On the 1st of every month, the customer gets a new selection of styles in his private
Matrix Partners, Technology Crossover
online boutique. VIP members enjoy member-only pricing on all full-priced styles. The customer can skip a month if he
Ventures, Rho Capital Partners,
wishes so; in case he does so, his credit card gets charged, but this amount can later be used to purchase later. They design $249M
Intelligent Beauty, Rho Ventures,
and manufacture their own shoes to sell at lower-than-retail prices by cutting out the middle-man. Have over 35 million
Passport Capital
members worldwide for their portfolio brands including JustFab, FabKids, ShoeDazzle and Fabletics. According to founder
Adam Goldberg, company expects to generate $400M revenue in 2014($300M in 2013) to become profitable. Valued at just
Fashion over $1 billion (post Series D funding in Aug 2014).
DailyLook [Los Angeles, 2011]: DailyLook is a go-to fast fashion brand based completely on the web, the e-commerce
answer to H&M. DailyLook carries items from other brands and also produces its own label through relationships with
many of the same manufacturers used by the big fast fashion retailers. DailyLook’s first business model was a “flash sale”
Upfront Ventures, RRE Ventures, SV
type deal, with items from one new head-to-toe look sold each day for a limited period of time. Now, DailyLook is de- $2.5M
Angel
emphasizing the daily sale angle and shifted its strategy to a more standard e-retail model, offering a variety of clothes and
accessories at all times on its site (though certain complete looks are offered at discounted prices for limited times.) Daily
Fashion look offers Elite Box, a monthly subscription service where user gets curated fashion products in a box each month.
Her Fashion Box [Sydney, 2013]: Her Fashion Box is a monthly subscription service for fashion and beauty products. Users
can choose their styles on the website based on which they receive a fashion box each month with fashion accessories and
beauty products for $40/month. Her Fashion Box claims to have delivered 10,000 boxes in a year since launch. It is a second $250K
venture by Kath Purkis, who also founded Le Black Book and features in the top 50 female entrepreneurs under 40 by
Startup daily. Her Fashion Box has raised angel funding of $250K in March 2013.
Fashion
Seat 14A [San Francisco, 2013]: Offers a fresh, complete “GQ” looks in the user's inbox every 1-2 weeks. Every outfit
includes 2-4 items matching in color, accessories, based on what’s currently in season and can be made in user's
measurements at no extra cost. Outfits are priced at a fraction of what a comparable brand would cost and delivered in 2
$75k 500 Startups
weeks with free global shipping.Vertically integrated - all design, sourcing, manufacturing and logistics are in-house in New
Delhi, India. No middlemen. Profitable on first buy - average outfit is $150 and has 40-50% margin. Focus on North
Fashion American market.

Infant
Kids
Fashion (2/30)
Ladada [San Francisco, 2014]: Ladada is a monthly subscription service that delivers curated, fashionable women's products
curated from upcoming designers at affordable price points. A professional shopper will pick out items for the customer
$30k
based on her style and preferences. Customers can choose products, company charges a $20 fee per product. Raised
funding from Kickstarter campaign.
Fashion
Instaglam [Kansas City, 2014]: Instaglam is a subscription based service that offers a perfectly styled fashion &
accessory every month. They also offer one time boxes and a Glam Shop full of other jewelry, accessories, and more. The
monthly box plan includes a top and 5 accessories. Pre-paid subscribers will receive a survey each month to select the top
style, unless it was selected at time of purchase. The 5 accessories will coordinate with the theme.
Fashion
Little Lace Box [Florida, 2013]: Little Lace Box is a beautifully curated monthly subscription box featuring several full size
items by up-and-coming designers along with unique fashion accessories for self and home. LLB connects up-and-coming
designers and products to a brand new audience using the subscription platform.
Fashion
Onbelle [Berlin, 2014]: Onbelle offers a fashion and accessoires subscription service. Subscribers can choose the jewelry
box for 25 € per month or the fashion box for 49 € a month. The jewelry box contains three fashionable jewelry pieces, i.e.
statement necklaces. The fashion box contains two dresses plus two accessoires. Subscribers can keep the items as long as
they want and then return them to receive new items.
Fashion

Infant
Kids
Fashion (3/30)
AngelBox [Chandigarh, 2013]: AngelBox is a monthly subscription box of unique grooming, beauty, fashion and lifestyle
products along with an editorial content. AngelBox is a box created by fashion junkies that caters to women with busy lives
and an eye for style who want to discover the latest beauty and fashion trends. Every month, members get pleasant
surprises in the shape of high end beauty products and fashion accessories.
Fashion
Preggonista [New York City, 2015]: Preggonista is a monthly subscription service which provides wearable fashion
essentials for style-obsessed pregnant women, along with an accessory and a beauty product. Subscription automatically
cancels when the mom-to-be is in her 9th month. A monthly style box costs $55 and a gift box costs $75.
Fashion
Flyguy Threads [ , 2014]: FlyGuy Threads is a subscription for men's clothing.They provide a personal shopping experience
for men. Each member receives 2-3 items every month handpicked by their personal shoppers. They also receive a bonus
add on item each month such as a pair of socks or an undershirt; typically a 'basic' item. Subscription costs $60/month +
shipping.
Fashion
People Clothing [ , 2015]: People Clothing is a subscription for monthly supply of Premium T-shirts at the beginning of every
month. Subscribers can send back their last month's supply and they are given to people in need. Subscription costs
$35/month. As of Nov 2015, they have not yet launched their services.
Fashion

Infant
Kids
Fashion (4/30)
Chic Style Box [ , 2015]: Chicstylebox is a subscription box for fashion essentials delivered every month. Each box contains
clothes, accessories, and jewelry.
Fashion
BK Cooke [Chicago, 2015]: BK COOKE is a subscription box service for women launching in the Spring of 2016 especially
targeting professional women.
Fashion
DaamiFashions [Kolkata, 2015]: DaamiFashions is a monthly subscription based box for apparel and fashion accessories.
Users can create a profile with their style preferences and subscribe for a fee of INR 2500. In-house team curates and ships
the box based on users' preferences. Includes brands such as Levi's, Lovable, Park Avenue, Ponds in the box. Users can
choose from ethnic, casual or business wear. Has a gifting option.
Fashion
Stylrz [Noida, 2015]: Stylrz is an upcoming online platform which provides users with personal stylists, connects them with
fashion designers and boutiques in their locality and sends them a box containing recommended fashion wear on a
subscription basis.
Fashion

Infant
Kids
Fashion (5/30)
Fashion Stork [San Diego, 2013]: Fashion Stork provides subscription service for men in three subscription categories :
Strokman Original, Accessory Kit & Essential Plus. The Storkman Original subscription costs $75/month, $77/2 months
or $80/3months. It includes items ranging from blazers and accessories, to shoes and button ups. Each box would contain 3-
5 items. The Essential Plus costs $42/month, $44/2months or $47/3months. This category includes casual everyday clothing.
Lastly, the Accessory Kit costs $29/month, $31/2months & $34/3months. The user needs to first participate in an
online survey for the stylists to know their body types and style choices. They also donate $1 of every purchase and help
Fashion fund adoptions.
The Zoe Report [Los Angeles, 2009]: The Zoe Report is a free daily newsletter featuring Rachel Zoe's favorite obsessions in
the ever-evolving worlds of fashion, beauty, and lifestyle. It has introduced a subscription service - "Box of Style" that
delivers a selection of Rachel Zoe-approved goods to subscribers' doorsteps four times a year.Each box runs for $100, or the
subscriber can pay $350 for a full year subscription. According to Fashionista, subscribers recieve items valued at over $300
each quarter of the year, including one "hero" item that retails for over $100. The box may contain clothing, beauty,
Fashion accessories, home or lifestyle items.
Svbscription [New York City, 2012]: Svbscription is a luxury subscription service for men. The service uses a magazine
subscription model to deliver exclusive, luxury products from sought after brands and designers. It’s not a sampling service
or a discount clearance site. They offer a selection of clothing, home wares, grooming, books and technology . Each member
is assigned a personal stylist based on their preferences. They have recently, in September 2014, started catering to women
also.
Fashion
Five Four Club [Los Angeles, 2012]: Five Four is a contemporary apparel brand based out of Los Angeles, founded in 2002.
The collection consists of denim, sportswear and accessories. For $60/month, members receive a new package every
month.Every member is assigned a personal stylist, who hand picks their package every month and ensures that members
receive items that match their preferences.
Fashion

Infant
Kids
Fashion (6/30)
Five Four [Los Angeles, 2012]: Five Four is a Los Angeles based contemporary apparel brand that produces an array of
denim, sportswear and footwear since 2002. In 2012, it launched the Five Four Club, a monthly subscription service for
men's clothing, where club members can create their own style profile and begin receiving their curated packages at
$60/month. The bootstrapped business now has over 40,000 subscribers, generating more than $30 million annually and is
currently profitable. Has 65 employees. Closed its offline and eCommerce business.
Fashion
Stitch Fix [San Francisco, 2011]: Women create a style profile on Stitch Fix and receive a box with five clothing items hand-
picked by a stylist, along with styling tips. They can try on the clothes at home, keep what they like, and send back the rest Benchmark, Baseline Ventures,
in a prepaid envelope. Its algorithms factor in over 500 million data points, leveraging customer data and feedback, to find $46.8M Lightspeed Venture Partners, Western
well-matched clothing. The styling service costs $20. Clothing items cost an average of $55. Annual revenue run rate in the Technology Investment
ballpark of $150 million
Apparel
Outfittery [Berlin, 2012]: Outfittery is a subscription service for men's clothing. After signing up, the user answers a few
Highland Capital Partners, HV
questions about their clothing style and sizes, and one of the company’s style experts gives them a call to further
Holtzbrinck Ventures, Mangrove
understand their tastes. They’re then sent a range of individually picked outfits, usually on a quarterly basis, paying for what $37.8M
Capital Partners, High-Tech
they keep and sending the rest back. The startup currently operates in Germany, Austria, Switzerland, the Netherlands,
Gruenderfonds, Mangrove, Northzone
Belgium, Luxembourg, Sweden and Denmark, claiming a customer base of more than 200,000 men.
Apparel
Andreessen Horowitz, Google
Ventures, Lerer Ventures, Y
Le Tote [San Francisco, 2012]: Women’s fashion rental service offering apparel and accessory rentals for only $49 per Combinator, 500 Startups, TMT
month(3 garments and 2 accessories) and jewelry rentals for $19/month (3 pieces). Curated products from brands like Investments, Azure Capital, EPIC
$25.8M
Shopbop, Nordstorm, Nastygal and Piperlime. $70,000 in monthly revenue and 30% m-o-m growth with user-based in 48 Ventures, FundersClub, Lerer Hippeau
states and 93% retention, Aug 2013. Ventures, Simon Venture Group, AITV,
Simon Venture Group, L.P., Azure
Apparel Capital Partners, Arsenal VP

Infant
Kids
Fashion (7/30)
Trunk Club [Chicago, 2009]: Trunk Club is a personalized clothing service for men. Customers share details about their style,
fit and size preferences, and the company ships them a handpicked selection of clothes. Customers keep only what they US Venture Partners, Greycroft
want and send the rest back with a pre-paid shipping label. The company is founded by CEO Brian Spaly who previously $12.4M Partners, Apex Venture Partners,
founded men’s online retailer Bonobos. Trunk Club is expected to hit $100M in revenue in 2014, according to CEO Brian Anthos Capital
Spaly, up from $1M in 2010 and $20M in 2012.
Apparel
Bombfell [New York City, 2011]: Bombfell is a monthly clothing subscription built for men. It offers one piece of fashionable
500 Startups, Great Oaks Venture
clothing every month depending on subscriber's choice, e.g., button-downs, jeans, sweaters. Every item is only $69 and
$730k Capital, SOSventures, Romulus Capital,
shipping is free, including returns. Saw six consecutive months of double-digit revenue growth before receiving seed
David Shen Ventures
funding in Feb 2013. Founded by Harvard alumini. Backed by 500 Startups and a Dogpatch Labs alumni.
Apparel
Tagless Style [Little Rock, 2014]: Tagless Style is an affordable and convenient men's direct ship clothing service. Tagless
takes the work out buying high quality second hand clothes. They have a partnership with Goodwill. They select the top 1%
from the clothes donated to second hand stores. They clean, mend, and tailor those items to get them to a quality user $250K Xcelerate Capital
would expect in a department stores. Each month a clothing box of 2 or 4 items is shipped directly to the user. The
subscription price is $29.99/month.
Apparel
AirCloset [Tokyo, 2013]: For JPY 6,800 (US$57) a month, women can receive a box containing three trendy garments, hand
selected by a professional stylist. The subscriber can wear each piece as many times as they like, and return the box
$38K Samurai Incubate
whenever they’re ready to try something new. There’s no limit on how often the boxes are exchanged, and if a subscriber
happens to find an item that they just can’t live without, it can be purchased at a price point lower than retail.
Apparel

Infant
Kids
Fashion (8/30)
Tie Society [Washington, 2011]: TieSociety is a an online store for renting designer menswear. By creating an account on its
platform users can browse through its collection and select dresses of their choice. It boasts of collections from top name
designers like Burberry, Armani, Hermes and Brook Brothers, along with a wide range of independent labels. Users can rent
dresses under subscription model. Every month selective pieces are sent to the customer who can return the dress 500 Startups
whenever they wish to. The company is headquartered in Washington DC and maintains further offices in San Francisco. Tie
Society is backed by the 500 Startups Venture Fund and participated in their seed accelerator program. They have various
Apparel membership plans that varies from $10.95/month for 1 item to $49.95/month for 10 items.
Smart Outfitter [Long Beach, 2015]: SmartOutfitter is a monthly box of men's premium clothes delivered for half the price.
Each box is worth $100 but subscription costs $49. A personal assistant hand picks clothes based on the subscriber's style
profile. Boxes contain collection of Men's Polos, T-Shirts, Hoodies, jackets, Jeans, Shorts & seasonal items.
Apparel
Fetch Tags [Palo Alto, 2015]: Fetch tags is a subscription for women clothing service. They curate subscription boxes with
brands found in off-price stores like Marshalls, Ross, and T.J. Maxx. Subscriibers can provide details of their preference and
taste. To enjoy the subscription box service, subscribers pay the purchase price of the merchandise that they decide to
keep, and a $15 subscription fee monthly. They provide different subscription plans where subscribers can choose the
number of clothing they desire.
Apparel
The Cloth.es [London, 2015]: The Cloth.es is a full service subscription based platform to rent professionally styled outfits
on a weekly basis. Currently the service is invite only that sends users a collection of outfits for the week. The outfits are
curated by the personal stylist based on user profile. After one week they take back dirty items and give outfits to the user.
Apparel

Infant
Kids
Fashion (9/30)
His Fresh Shirts [California, 2015]: His Fresh Shirts is a monthly subscription service for one high quality shirt. They offer
three subscription choices: Polo Shirts Only, T-Shirts Only, and Mix It Up - an alternating mix of the two (ex: in March you
receive a polo, in April a tee, in May a polo, etc.). Their brands/designs vary each month. Their pricing is the same for all
sizes : $15.99/mo + $1.99 shipping per box in the U.S. They ship via USPS. The shirts are sourced from trusted labels.
Apparel
White T. Supply [Vancouver, 2014]: WhiteTSupply is a quarterly subscription for premium white tees. Subscribers just need
to provide the size they require and recive one t-shirt every 3 months.
Apparel
ShirtCrate [ , 2015]: Shirt Crate is a monthly subscription service for tees and woven shirts. Each month subscribers receive
a high quality tee or woven shirt from one of their suppliers. Every month they pick out a different and unique design.
Subscription costs $25/month. Shipping is free within US.
Apparel
24Tees [Belfast, 2015]: 24Tees is a premium T-shirt subscription box service. They provide 2 unique, high-quality tees
every month. Subscribers can choose from 4 new, exclusive, in-house designs each month. Subscription starts from
£15.50/month.
Apparel

Infant
Kids
Fashion (10/30)
Crewfitter [London, 2015]: Crewfitter is a monthly subscription service for men in the UK. After completing a style profile,
Crewfitter will send members a box containing 2-3 outfits. Once the outfits have been worn, members return them in
exchange for a new set. Items can also be purchased for 30%+ off retail prices.The service costs £40 / per month.
Apparel
Bella Gravida LLC [Springfield, 2014]: Bella Gravida is a monthly subscription maternity clothing rental service helping
fashion-savvy women look their best during and after pregnancy. Plans start at $39/month with the first month free.
Apparel
Tailor Box [Malmo, 2015]: Tailorbox is a monthly subscription box containing 4-5 accessories for the modern man. A box
can for example contain: 1 pair of socks, 1 tie, 1 bracelet and 1 pocket square. The accessories differs from each month.
They ship Tailorbox to all European countries. Subscription costs €33/ month. It is a part of Qubiclick AB.
Apparel
NYC T-Shirt Club [New York City, 2015]: NewYork T-Shirt Club is a subscription based t-shirt company that designs &
delivers unique New York flavored t-shirts directly to subscribers front door each month. Subscription costs $15 (plus a little
tax and shipping). Their tshirts are 50/50 Poly-Cotton blend that are ultra soft and durable.
Apparel

Infant
Kids
Fashion (11/30)
Stork Undershirts [New York City, 2014]: Stork is a subscription service for undershirts. Subscribers first need to provide
details regarding the type of shirt they require, number of shirts in a pack and the frequency in which they want to receive
the undershirts. Stork has made certain alterations to the undershirts to fit the requirements better.
Apparel
BlaccBox [Atlanta, ]: BlaccBox is a monthly subscription service for men's clothing. After signing up subscribers are able to
contact your personal stylist. Subscribers receive a mixed box of both clothing ,accessories , and grooming essentials hand
picked by their own personal stylist . Subscription is $55/month.
Apparel
Fresh White Tee Club [New Jersey, 2015]: The Fresh White Tee Club provides a subscription service for men to receive
premium undershirts every three months. They date-stamp the undershirts so that the subscriber gets a fair idea on when
to replace it with a new one.
Apparel
Nadine West [Austin, 2013]: Nadine West sends a fashion subscription box. There are no fees to sign up and shipping is
free both ways. Customers receive an outfit each month and have 10 days to decide what items they want to keep. Every
month, Nadine West learns more about their customers and use what they have learned to assemble an outfit their
customers will love.
Apparel

Infant
Kids
Fashion (12/30)
Discover Pique [New York City, 2011]: Discover Pique is a delivery service of chic leg winter wear. The subscriber can select
style preferences, shop leggings, tights, stockings, or socks, and have them delivered to his/her door at a discount. Pique
costs $25 for a one month subscription.
Apparel
Closet with Benefits [New York City, 2014]: Closet with Benefits is a subscription-based women's fashion service in NYC.
CwB members pay a monthly fee of $69 to access a curated collection of dresses (a closet in the cloud). New styles get
delivered to them by our Fashion Concierge (FC) to keep for as long as they like. The members have the option to buy what
they love at a member-discounted rate, and return the rest for new styles.
Apparel
Button Up A Month [Indianapolis, 2014]: Button Up A Month is a provider of men's dress shirts through a monthly
subscription service. Button Up A Month provides the member with the ability to choose size and style. When shirt styles
are chosen by the member, they are added to a queue. The member can then reorder the queue for priority and receive
shirts ranking in the top of their queue.Pricing is consistent ($16.99) for each shirt size and style. The member is not charged
if no shirt is in queue for shipment. Button Up A Month provides free shipping for each order.
Apparel
The Shirt Co. [Auckland, 2014]: The Shirt provides customized shirts picked by a stylist on a monthly or quarterly basis.
Users have the option to select collar, cuffs and fits of their choice. These details can be edited as and when the user
requires. The subscription costs vary from $109/month to $129/month.
Apparel

Infant
Kids
Fashion (13/30)
Red Tuna [ , ]: Red Tuna Tshirts provides authentic t-shirts from the world’s great fishing destinations. Each month, Red
Tuna unveils a new shirt featuring a top-rated saltwater charter business or fishing lodge. One month’s shirt might be from
Costa Rica, the next from Key West or Australia. Users can join as a monthly member and stay as long as they like. They can
cancel at any time on monthly memberships. The subscription costs only $20 a month, which INCLUDES shipping. The only
extra charges are for XX-Large or XXX-Large shirts, or international shipping.
Apparel
Hall&Madden [Chicago, 2012]: Hall&Madden is a limited edition shirt subscription for men. Their shirts are 100%
cotton fabric with Mother of Pearls buttons with double stitching. Their subscription starts at $150 for 3 curated shirts every
3 months. They also have an option for Shop à La Carte.
Apparel
SprezzaBox [New York City, 2014]: Sprezza is a subscription service for men that provides styles curated by their stylists and
delivered to the subscribers on a monthly basis. All the users need to do is select a prepaid or monthly membership service
and wait for the package to arrive. A stylist picks 5-6 products. Typical items will include ties, socks, pocket squares,
grooming products,etc. Subscription plans available are on a monthly basis, 3 months, 6 months or yearly varying from
$28/month to $300/month.
Apparel
Tee20 [Chennai, 2015]: Tee20 is an upcoming online platform that aims to deliver a new t-shirt every week. Users can
subscribe on a weekly basis where they will receive a new t-shirt delivered at their doorstep every Thursday. Users can also
customize color and design of the t-shirt on the portal. Yet to launch as of June 2015
Apparel

Infant
Kids
Fashion (14/30)
Dive Bar Shirt Club [Happy, 2011]: Dive Bar Shirt Club is a T-shirt subscription service where customers receive 1 T-shirt
every month. These are from Dive Bars all over America and no T-shirt is repeated and are thus "retired". The bars are
picked by the crew and submissions of users. A unique postcard is included with every delivery. They cater to both Male and
Female categories. The membership costs $22 per month. They have more than 200 tees in their Hall of Fame as of January
2015. They have around 8000 members from more than 28 countries as of December,2014. They are part of Cannon Blue
Apparel Enterprises, Inc.
Gwynnie Bee [New York City, 2011]: Gwynnie Bee is a monthly subscription clothing service offering name brand and
emerging designer brands in sizes 10-32. Customers subscribe to a plan of their choosing and get to curate a virtual closet
from over 1500 styles. Gwynnie Bee the n sends out a box with clothing every month. Customers can wear the items for as
long as they like, then exchange them for new items.
Apparel
Elizabeth & Clarke [New York City, 2011]: eCommerce subscription service for women apparel. A packet of one to three
items (quality blouses and tees) is delivered to the customers for $30 or less every month depending on their type of
subscription. elizabethandclarke design apparels themselves and have direct relation with suppliers.
Apparel
Twenty Fourward [Panama, 2013]: T-Shirt subscription service that sends out a designer T-Shirt every month made by
independent artists or design driven brands. Charges $25/month.
Apparel

Infant
Kids
Fashion (15/30)
Hot Spot Shirt [Fishers, 2013]: Hot Spot Monthly scours T-Shirts from various bars, pubs, lounges and other local attractions
named on 'Best Of' lists around the US and delivers them to customers for $20/month. Located in Fishers, Indiana, United
States.
Apparel
The Mr. Collection [Los Angeles, 2012]: TheMrCollection is an online men's fashion clothing and accessories rental
subscription service with the option to buy at 40% of retail price. Packs are sent on the 10th of each month and feature a
mix of menswear designer labels, everyday brands and key essentials. Users return the cloth form the previous package
when the new package arrives. Founded by husband-wife team in 2012.
Apparel
Ellie [Santa Monica, 2012]: Ellie provides high-quality athletic gear at cheaper prices. Ellie has vertically integrated its
Trinity Ventures, Rustic Canyon
production process in-house so it can turn around new designs in two to four weeks. People can buy individual items or
$2M Partners, Blumberg Capital, White Star
subscribe at $49.95 per month to receive two items per month. Members can return items they don’t want with free
Capital
Apparel - shipping.
Athletic wear
SweatStyle, LLC [New York City, 2015]: MySweatStyle is a service for women to discover new brands of workout wear
through personalized and curated subscription shopping. They partner with new fitness apparel brands to bring customers
the latest high performance clothing on the market. Subscribers first need to fill out their profile indicating their workout,
routine and style preferences. MySweatStyle then delivers a curated package of activewear and subscribers need to pay for
Apparel - only what they keep plus a $20 fee.
Athletic wear

Infant
Kids
Fashion (16/30)
FitBox [New York City, 2015]: FitBox is a subscription box and lifestyle brand for athletic wear. Fitbox will start accepting
signups (currently women only) starting November 15, and shoppers can sign up for the monthly activewear box, which will
officially begin shipping in January. A men's line will debut later in 2016.
Apparel -
Athletic wear
Fabletics [Los Angeles, 2013]: Fabletics provides active wear for both men and women. Users take a simple lifestyle quiz to
provide their specifications. Fabletics comes up with looks suggested based on the quiz. Users can purchase as regular
buyers or they can opt for VIP memberships which has various perks. Complete package is worth $49.95/month. The first
set is available at 50% discount. Users even have the option to skip months in between by informing Fabletics before 5th of
Apparel - the month.
Athletic wear
Bamboo Supply [Chicago, 2012]: Bamboo Supply Co. is a subscription for bamboo socks. Subscription boxes start at
$45/month. Customers also have the option to but single products. Other products available on the site include shirts,
boxers, and underwear.
Apparel - Socks
Henry J Socks [ , 2014]: Henry J Socks provides a monthly subscription for socks. The subscription cost varies depending on
the number of socks and frequency for delivery chosen. They also offer gifting a subscription option. Customers also have
the option to buy a single pair and not avail subscription.
Apparel - Socks

Infant
Kids
Fashion (17/30)
Soxy Beast [West, 2014]: Soxy Beast works with artists, designers and charities to provide subscribers with a bold, unique
pair of socks each month. Inside each edition subscribers find a new pair of socks with the design of the month, a story
about the artist or inspiration behind the design, and information on contribution to a charity partner. Soxy Beast is a proud
supporter of Australian textiles. All of their design, production and packaging is done in Melbourne.
Apparel - Socks
Sock Box [Canada, 2014]: SockBox is a Sock of the month club subscription service in Canada. Subscribers have the option
to pick their subscription length and number of styles they want to receive each month.
Apparel - Socks
Socksy [London, 2014]: Socksy is a subscription service for quarterly delivery of men's socks. Socksy's Stylists include leading
international tailors and designers, creative consultants and trendsetters. Stylists curate Socksy’s Quarterly Collections from
manufactures including Bresciani, Corgi, Gammarelli and Mazarin.
Apparel - Socks
Sox In A Box [California, 2015]: Sox in a Box Club is a monthly subscription for socks for men and women. Their subscription
rates vary from $14.99 to $18.99/month depending on the box size.
Apparel - Socks

Infant
Kids
Fashion (18/30)
Sockwork [Austin, 2014]: Sockwork is a sock and underwear subscription service. They send men's, women's, and kid's
socks and men's boxer briefs to customers every month. Their sock subscription is customizable to fit the user's style tastes
and needs. Each month they donate 10% of their profits to a different veteran charity. Their prices differ depending on the
product and the time for which subscription is required.
Apparel - Socks
Say it with a Sock [Los Angeles, 2015]: Say It With A Sock is a monthly sock subscription service that provides branded socks
for $12/month. They also have a gift package subscription that costs $15/month and also includes a card. This service is
managed by a Los Angeles based couple.
Apparel - Socks
Blacksocks [Zurich, 1999]: Sock subscription service and online retailer since 1999. For an annual subscription price,
customers receive three pairs of socks three times a year. They provide options such as calf socks, knee socks and silk
cashmere socks.They introduced socks with RFID technology which makes them uniquely identifiable when sorting.
Manufacturing near Milan, Italy. The company has also expanded into a line of underwear and t-shirts. 60,000 active
customers, primarily in France, Germany and Switzerland as of 2014. They claim to have sold 3 million socks as of January
2015 since inception. Expanded to US with New York office in 2009 where Lori Rosen, founder of PR firm The Rosen Group
Apparel - Socks acts as the managing partner for U.S. operations. The socks are delivered to 75 countries around the world as of 2014.
Soul Socks [New York City, 2013]: Online men's socks subscription service started in 2013 by sole founder Alex Realmuto.
Started his own brand. Delivers one pair a month for $12 monthly.
Apparel - Socks

Infant
Kids
Fashion (19/30)
Sockclub [Austin, 2012]: Monthly subscription service that delivers you fancy and crazy colourful socks for $12 from a
variety of brands. In Nov 2013, its started selling its own design which was manufactured in a mill in North Carolina.
Catalogues socks for direct online sale. Customers can customize their socks online. 1000+ monthly subscribers, according
to founder Noah Lee.
Apparel - Socks
Soxiety [London, 2013]: Premier high-quality socks subscription service, designed and produced by artisanal manufacturers
in Northern Italy from finest material like mercerized cotton lisle and cashmere. Company has direct relation with
manufacturers. Has annual subscription($120) and online direct sales model with a minimum 3-pair order. Company is
raising an equity round of $350k on Angellist.
Apparel - Socks
Zoraab [New York City, 2012]: Monthly subscription service and online retailer of men’s socks showcasing a large variety of
brands and styles. Categories - partywear, colourful and classic. Charges $20+/month. Has about 500 subscribers. In May
2014, it started online sale of a line of men's accessories including bowtie, pocket square and watches. Founded by siblings
Sunny and Tina Israni. According to founder's profile, company is developing its own private label.
Apparel - Socks
Sock Panda [Los Angeles, 2011]: Sock Panda has exclusive socks designs under its own label and ships a single pair of socks
to men (60% subscribers) or women for a monthly subscription fee of $13. Consumers select either a plan called Out There,
which has whimsical designs, or Classy, which are more conservative. In Dec 2013, David Peck, a co-founder claimed to have
subscribers numbered in thousands without being specific. Based in Los Angeles and San Francisco.
Apparel - Socks

Infant
Kids
Fashion (20/30)
AnkleSwagger [San Francisco, 2013]: Luxury socks retailer for men that delivers 3 pairs of socks per order and allows
subscription on a quarterly basis with 1, 2, 4 or 8 orders per quarter.
Apparel - Socks
Zockster [Chicago, 2012]: Zockster delivers 3 pairs of bamboo socks on a subscription basis - monthly($14/month), every-
other-month or quarterly. Customers can choose from men's black dress socks, and women's and men's white ankle socks.
Apparel - Socks
Sockscribe Me [San Francisco, 2013]: Sockscribe Me is a subscription based service which randomly delivers a pair of new
colourful, funny and humorous socks every month to the subscriber's doorstep. Charges $12+/month. Founded by a former
Google employee.
Apparel - Socks
SockFancy [Atlanta, 2013]: SockFancy is an Atlanta-based sock subscription startup that curates and delivers a random pair
of socks every month for $9 a month(+$2 shipping). Manuallu selects sock pairs from its partner socks brands.
Apparel - Socks

Infant
Kids
Fashion (21/30)
Foot Cardigan [Dallas, 2012]: Foot Cardigan delivers one random pair of unusual novelty socks to your mailbox at $11/
month( including $2 in shipping costs for its global customers in Canada, Germany and Australia). They design their own
socks, made out of polyester and spandex. Almost 50% sales happen as gifts, with 70% sales in men's socks. Consisting of 5
partners, the company had 4000 subscribers in March 2014, while it reported 2000+ subscribers in Nov 2013.
Apparel - Socks
5th Avenue Style [New York City, 2014]: 5th Avenue Style is a luxury fashion jewelry and accessories subscription box for
women that delivers the timeless chic style of New York’s Fifth Avenue to subscriber's door. Every month, a team of
acclaimed designers and stylists curate 4-5 high-end jewelry and accessories. Each 5th Avenue Style Box has upscale items
including fashion jewelry, scarfs, sunglass, clutches, etc. Subscribers can choose from a regular subscription, which delivers
$350+ worth of items or the Deluxe Subscription which features $500+ in stylish jewelry and accessories. 1 and 3 monthly
Accessories 5th Avenue Style Box subscriptions, single boxes, and 5th Avenue Style gift cards are available.
BanaBean [Dallas, 2015]: Banabean is a curated monthly subscription box service for hair accessories for girls. Each box will
contain a curated selection of accessories from a group of their brand partners. Subscribers will have access to BanaBean
online content that would help them make the most of their box, styling tips, coordinating products, and special access to
brand partners' products. Not yet launched as of November, 2015.
Accessories
MensAccessoriesBox [Florida, 2014]: MensAccessories is a monthly subscription box for men's accessories. Each box
contains accessories ranging from cufflinks, ties, tie bars, money clips, lapel pins and more vintage men's accessories
tailored to the subscriber's personal style. Subscription costs $24.97/month.
Accessories

Infant
Kids
Fashion (22/30)
Distinct Style & Co [Vancouver, 2015]: Distinct Style & Co is an elite monthly subscription box for all gentlemen. Each
box includes 4 core items: Tie / Bowtie, Socks, Pocket square and Handmade gemstone bracelet. Subscription starts at
$44/month.
Accessories
Root Bizzle: Monthly Tie Club [Boston, 2014]: Rootbizzle provides its customers with curated monthly menswear
accessories from the style of their choice, starting with socks, ties, and bow ties. For $25 per month, customers receive a
100% silk neck-tie shipped to their door each month, from the style of their choice. Splitzee partnered with Root Bizzle to
feature their monthly neck-tie subscription-based service in the curated group-gifting marketplace, SplitzeeGifts.
Accessories
ShoeDazzle [El Segundo, 2009]: ShoeDazzle is a subscription service that sends out its own selection of women’s shoe
designs each month curated by celebrities and Hollywood stylists. Every month, the company debuts a new selection of Polaris Partners, Crosscut Ventures,
exclusive and brand-name shoes, handbags and more, including a custom online showroom, curated to each client’s $66M Lightspeed Venture Partners,
individual style preferences. Company merged with competitor Justfab.com in Aug 2013, which combined had $300M+ Andreessen Horowitz
Accessories - annual revenue and 33 million members (earlier Shoedazzle reported to have 13 million members in 2012).
Shoes
RocksBox [San Francisco, 2012]: RocksBox membership features the latest looks from the top independent jewelry
designers including House of Harlow, CC Sky, Gorjana and Loren Hope. 3 pieces of jewelry are hand-picked and delivered to
you for only $19 a month. Users can try on as long as they like and buy at exclusive member prices. Raised seed funding on $1.5M MuckerLab, Matrix Partners
Valentine's day, 2014 from Matrix Partners, Ellen Levy(MD, Silicon Valley Connect) and Sonja Perkins(MD, Menlo Ventures).
Accessories - Cash-flow positive since Dec 2013, customer base growing 30-40% m-o-m.
Jewellery

Infant
Kids
Fashion (23/30)
JewelMint [Santa Monica, 2010]: JewelMint is an online jewellery shopping site and brand that gives you exclusive access
to cutting edge styles every month. Users create their 'style profile', enter credit card details and start receiving feeds of
pieces of jewelry at a price of &29.99/month. Founded by Beachmint, a social commerce company in partnership with
Accessories - Kate Bosworth. Jewellery is designed primarily by actress Kate Bosworth and her stylist Cher Coulter.
Jewellery
YourBijouxBox [Houston, 2013]: YourBijouxBox is a monthly subscription for premium jewellery. Each box contains 3 pieces
of hand-curated jewelry for $35/month. They offer 3, 6 and 12 monthly subscription plans. The subscription gets
automatically renewed.
Accessories -
Jewellery
VogueBox [Mumbai, 2015]: Building an online platform providing monthly subscription based jewellery box. Each box
contains three accessories. Customer can select their style. Each month delivers a new box of jewellery and picks up the old
one. Claims to offer accessories from premium brands. Not yet launched as on July 2015.
Accessories -
Jewellery
Prix Fixe LLC [Los Angeles, 2015]: Prix Fixe Box is a jewelry subscription. They also provide customers with an opportunity to
give to a charity of their choice. Their partner charities are leaders that have demonstrated financial responsibility while
running programs that are effective in their respective causes. Their website features edgy and trendy jewelry. Subscribers
Accessories - can choose between $20, $30 or $40 options and receive their jewelry by the 15th of the following month.
Jewellery

Infant
Kids
Fashion (24/30)
The Little Bauble Box [Mumbai, 2015]: The Little Bauble Box is an online platform offering subscription based jewellery.
User has to register & take a Babuble Quiz. Once a user gets approval, their team of stylists will send a TLBB box within
2 business days, with a curated selection of 3 pieces of jewelry that fits a users style and preferences based on the
information provide by the user. User has to return each unique TLBB box to receive another equally unique box. Charges
Accessories - INR 1999 per month for subscription and INR 3000 as refundable deposit. This deposit covers insurance against small stone
Jewellery damage and partially covers loss of item. Operates in Mumbai as of May 2015.
Dot & YoYo Box [Toronto, 2015]: Dot And Yoyo is a jewelry and accessories subscription box. Each month they send 4-5
pieces of jewelry and accessories.
Accessories -
Jewellery
Gamer Girl Monthly [ , 2015]: GamerGirlMonthly is a subscrption service for themed gamer jewelry at $13/month. Each
shipment contains 3-5 pieces of beautiful hand-picked jewelry and collectibles.
Accessories -
Jewellery
GlitzClub [ , 2015]: GlitzClub is a monthly membership jewelry website that offers jewelry lovers three membership levels
to receive hand-picked jewelry customized to their taste every month delivered to their doorstep. They provide three
membership plans: either Silver (one piece every month); Gold (two pieces every month); or Platinum (three pieces every
Accessories - month).
Jewellery

Infant
Kids
Fashion (25/30)
Zinnly [Chennai, 2014]: Zinnly is an online platform offering subscription based jewellery. Users need to mention their
preferences and then the company will send a jewellery box based on the preferences and subscription package chosen.
Users can either buy the jewellery or return it. Offers subscription for 1, 3 and 6 months. Yet to launch their service as of
Accessories - June 2015.
Jewellery
Inevitably Chic [Arizona, 2014]: Inevitably Chic is a jewelry subscription box. Boxes start at $15 and shipping is always free.
Users need to fill out a style profile and concerned stylist will select jewelry and accessories for the user. Some of the things
that come in the subscription box are: necklaces, bracelets, rings, scarves, earrings, sunglasses, watches and bags.
Accessories -
Jewellery
Zotiqq [Delhi, 2013]: Zotiqq is an online platform offering subscription based jewellery. Provides subscription box 3 pieces
of jewelry (1 neck piece, 1 pair of earrings, 1 ring/ bracelet) every month starting at INR 1000. Offers free shipping on all
products.
Accessories -
Jewellery
Lovely Cult [San Francisco, 2014]: Lovely Cult is a jewellery subscription service. They provide a hand-picked parcel of
beautiful jewelry pieces, curated to match the user's style, for $39 a month. They offer three styles: Blingy, Business and
Boho. Users have the option to select from the three.
Accessories -
Jewellery

Infant
Kids
Fashion (26/30)
For the Makers [New York City, 2012]: For the Makers is a space for sharing ideas, skills and inspiration. Receive all the
materials to make 4 fashion-forward DIY projects each month. For the Makers delivers DIY tutorials to members inbox and
hand-selected materials to their doorstep. Projects range from jewelry and wearable accessories to home and paper goods.
Accessories - The box contains tips, tricks and techniques from expert designers.
Jewellery
Bezel Box [Las Vegas, 2013]: Bezel Box provides boutique jewellery subscription boxes starting at $19.97 a month.
Customer can choose the style profile for the jewellery they want. They give 4-5 pieces of jewellery(lead and nickel free) in
the package. Every box contains a quote card that provides inspirational quotes from the fashion industry’s icons.
Accessories -
Jewellery
Mynt Box [Austin, 2012]: Myntbox is jewelry subscription and eCommerce business that sends monthly trendy jewelry box
containing 3 to 5 pieces of jewellery. Expanded eCommerce direct sales in 2014. 3 broad subscription styles- Boho, Luxe, or
Mixe. Charges $40/month. Found by husband-wife team in Austin who ran various online retail businesses.
Accessories -
Jewellery
Jewelbits [New York City, 2013]: Jewelry Subscription Box. Every month they deliver 2 to 4 hand selected boutique jewelry
pieces to members based on their personal style - currently offering 3 options. Sourced locally from New York. Charges
$33/month for jewellery worth $125 in retail price. Co-founded by a Google employee.
Accessories -
Jewellery

Infant
Kids
Fashion (27/30)
Dazzley, LLC [Minneapolis, 2012]: Dazzley box is a monthly subscription box for women that includes 5 or more items
including beauty, food or designer products along with a piece of jewellry. Charges $25/month, valued at over $40.
Company based in Minneapolis, launched in Aug 2012.
Accessories -
Jewellery
Eleven James [New York City, 2013]: Eleven James offers an online platform for renting luxury watched on a subscription
based model. Rentals start at $149/month. Eleven James members enjoy watches worth an average of $10,000 or more for
$1.4M BoxGroup, WGI Group
two months at a time. The annual program enables users to experience three or six different watches per year. All watches
Accessories - are delivered and returned using prepaid envelopes. It offers concierge delivery service in New York City.
Watches
Bow in a Box [ , 2014]: Bow in a Box is an exclusive, monthly bow subscription service. They provide 3, 6, and 12 month
exclusive membership subscription.
Accessories -
Bow
TieCargo.com [Toronto, 2015]: TieCargo is a monthly subscription box for tie lovers. Their members receive ties from
brands like Polo, Giorgio Armani, Brooks Brothers, Chaps, Tommy Hilfiger, Fendi, Express, Tommy Bahama and many more.
Subscription costs $10/month. They provide 4 different subscription plans depending on the number of ties and length if
Accessories - subscription.
Tie

Infant
Kids
Fashion (28/30)
StyleTieClub [ , 2014]: Style Tie Club is a monthly membership that provides new ties sent to subscribers monthly. Their
sophisticated digital concierge carefully monitors styles and colors that their subscriber's have ordered online so that they
learn more about subscriber's tastes.
Accessories -
Tie
TieMSquare [Toronto, 2015]: TIEmSquare delivers the style and sophistication of New York City through an exclusive
Membership service delivering luxurious necktie and pocket square sets made from premium materials like cotton, silk,
linen and wool. The subscription costs $39/month.
Accessories -
Tie
Bow Tie Of The Month [Florida, 2010]: Bow Tie Of The Month is a team of husband and wife who prepare hand made
unique ties. They do not have any manufacturing partners. They cut, sew, press, and package each one by hand in their
studio in Florida from high quality fabrics and colorways exclusive to the Club. Users can be members of the club at
Accessories - $29/month.
Tie
Urban Dapper Club [Toronto, 2010]: Urban Dapper Club is a subscription service for men especially dealing with hand made
ties. The subscription cost is only $9/month. Shipping costs at max is only $3. Once the user subscribes, he receives a box of
hand made unique ties. The user also has the option to cancel the subscription or skip certain months.
Accessories -
Tie

Infant
Kids
Fashion (29/30)
FreshNeck [New York City, 2012]: Launched in Dec 2012, FreshNeck is an online, subscription-based, men's neckwear
exchange/renting service where customers can have access to designer accessories like ties, bow ties, pocket squares and
cufflinks, wear it for some time and then exchange it for next item. Charge $20+/month. Company has its own inventory-
Accessories - queue management technology. Acquired competitor Tietry in 2013.
Tie
Sun Of A Chic [Null, 2015]: Sun of a Chic is a monthly subscription box that delivers trendy eyewear and sunglasses. Each
Sun of a Chic box features 1 or 2 pairs of stylish, designer-inspired eyewear or sunglasses. They have 5 different plan options
to cater to their members- both male and female. They use United States Postal Service, FedEx or UPS for shippping
Accessories - purposes.Subscription starts at $12/month.
Eyewear
Stunner of the Month [San Francisco, 2009]: Stunner of the Month is a monthly sunglasses subscription service. It delivers
rare, unbranded eyewear to subscribers in the US, as well as internationally to more than 25 countries.
Accessories -
Eyewear
Sightbox [Portland, 2014]: Sightbox is a subscription based, contact lenses delivery service. Sightbox is a lifestyle service for
those who wear Daily Disposable Contact Lenses. Their subscribers receive a fresh supply of contact lenses delivered to
Accessories - their door each month. Service is timely, delivery is always free, and subscribers can pay as they go.
Eyewear -
Lenses

Infant
Kids
Fashion (30/30)
PhoneCaseOfTheMonth [Las Vegas, 2012]: Phone Case of the Month is a subscription service that delivers a unique, one of
a kind phone case every month. Their cases are made of Poly Carbonate and ABS (Acrylonitrile butadiene styrene) with a
silicone coating for a soft to the touch feel. Printing is done using a water transfer printing technology for a seamless edge
to edge print. Currently they provide custom made phone cases for iPhone and Samsung Galaxy. Subscription costs
Accessories - $10/month.
Phone cases

Infant
Kids
Beauty (1/13)
Ipsy [San Mateo, 2011]: Ipsy is an on-line subscription-based beauty products delivery service centred around women
where each month, subscribers receive a beautiful Glam Bag with deluxe samples and full-sized beauty products. Members Crosscut Ventures, 500 Startups,
$107.06M
can watch and play along with the stylists with the same products that they are using. Costs around $10 a month. Co- Amalfi Capital, TPG Growth
Founded by Youtube's leading beauty Vlogger Michelle Phan
Beauty
GlossyBox [Berlin, 2011]: Rocket Internet startup, Glossybox is an online platform for beauty and cosmetics products
discovery and monthly subscription service in which users get upto 5 miniature cosmetic products for sampling for $21. It
Investment AB Kinnevik, HV
shipped 2 million boxes to customers in its first 1.5 years of operations in 16 countries, while employing reportedly over 300 $72M
Holtzbrinck Ventures
employees. Company shut down its many international branches(Asian, Latin American) in Nov 2013, leading to laying-off
employees and one of the co-founders leaving the company. Currently operates in 7 countries.
Beauty
Birchbox [New York City, 2010]: Launched in 2010, Birchbox is the discovery commerce platform that offers consumers a
First Round Capital, Accel Partners,
personalized way to discover, sample, shop and learn about the best products and brands available. Birchbox members
Lerer Ventures, Harrison Metal
have first-touch experiences with products each month and access to educational content to help them get the most out of
Capital, Forerunner Ventures, Red
their products. 800 brands including top brands like Kiehl’s, Benefit, Deborah Lippmann and Stila have partnered with $71.9M
Swan, Aspect Ventures, Consigliere
Birchbox. Company acquired Joliebox, its Paris-based competitor in 2012. Received $60M series funding in Apr 2014, when
Brand Capital, LLC, Glynn Capital
it was valued at $485 million. It has grown to 800k subscribers, equivalent to $96M of annual sales. Now launched TV
Management
Beauty campaigns and opened a brick-and-mortar store to expand reach.
Julep [Seattle, 2007]: US-based cosmetics brand and e-commerce platform that offers beauty products through its website, Version One Ventures, Alliance of
boutique nail parlours and salons in Seattle and on a monthly subscription service. The company produces and sells its own Angels, AF Square, Maveron, Western
nail polishes, mascaras, moisturisers, lip glosses, face creams and other cosmetics. It creates new products based on Tech, Andreessen Horowitz, Fuel
$56.1M
crowdsourced customer feedback gathered via social channels. It successfully completed a crowdfunding campaign for its Capital, Azure Capital Partners,
nail-polishing tool in Mar 2014, raising over $140,000 from 6200 fans. Focuses on speed to market and launched 52 Madrona Venture Group, Altimeter
Beauty different products in 2013. Capital

Infant
Kids
Beauty (2/13)
Bellabox Australia [Melbourne, 2011]: Bellabox is is a premium monthly beauty box of high-end cosmetic samples. Each
month customers get a curated box of 5 high-end beauty products for $15. The company claims 12 percent monthly growth $4.07M Elevation Capital NZ, Allure Media
in subscribers and now has 40,000 monthly members in Australia and Singapore.
Beauty
FancyBox [Buenos Aires, 2012]: Founded in Spain, Fancybox is an online beauty subscription system where consumers
receive a box with samples or real size products and related content. Has 200+ brands offering 5000+ products. It operates
$2.24M Variv
in Latin America in Argentina, Chile, Colombia, Perú and México. Refocused on online retail model recently after facing
lagging supply of samples by brands. Recently offered IPO on Startup Stock Exchange.
Beauty
GlamBox [Dubai, 2011]: GlamBox.ME is an online beauty community that provides subscription boxes and allows users to
experience the latest skincare, haircare, fragrances and makeup from brands in the comfort of their own home. Each box is $1.36M STC Ventures
filled with samples from well known and upcoming beauty brands. Subscription starts at $19.06/month.
Beauty
Almashopping [Buenos Aires, 2012]: Almashopping's business model replicates the “purchasing process of beauty
products” in a 3 step approach: Trial, Recommendation and Availability. For trial they have developed Almabox, a
subscription model in which woman receive a box with beauty samples. Model is inspired in the US based Birchbox and
European Glossybox. Recommandation: They bring the necessary tools to allow consumers interact with the products and $1.23M NXTP Labs
their beauty specialists, and they do that through social media and events in the real world. Availability: Penetration of
beauty retailing in LATAM is limited, and finding the product everyone is talking about is not always easy. For that they
Beauty have developed Almashopping, their beauty e-commerce.

Infant
Kids
Beauty (3/13)
Fab Bag [Mumbai, 2012]: Fab Bag offers an online retail platform for beauty discovery and subscription providing deluxe
beauty and cosmetic samples in a monthly bag. Member benefits also include discounts on sampled products and detailed
$500k India Quotient
information on how to use these products. Launched in 2012 under the brand “Vellvette” and rebranded to FabBag in late
2013.
Beauty
LilaKutu [Istanbul, 2011]: LilaKutu, is a beauty and cosmetics products discovery and recommendation platform, targeting
over 18 million online women of Turkey. Provides original content, e-commerce and a monthly sample box subscription
$250k Ottoman Ventures, Aslanoba Capital
service similar to Birchbox. Gives personalised recommendations based on visitors’ virtual profile created based on their
beauty needs and preferences and website behaviour analytics.
Beauty
Lillian Eve [Atlanta, 2014]: The LE Duo Box is a monthly nail polish subscription box that delivers artisan nail colors to
subscriber's door every month. Each LE Duo Box features 2 debut Lillian Eve nail polishes plus an occasional bonus sample
and full-size items in their monthly LE Duo Box. Lillian Eve nail polishes are on trend, vibrant nail polishes that are
formulated to last and are vegan, cruelty-free, and toxin-free. As of August,2015, Lillian Eve has shut down the subscription
box part. Customers cab buy from the ecommerce store.
Beauty
Lust have it! [Sydney, 2011]: Lust Have It! is a beauty discovery service. Subscribers receive personalized beauty products
tailored to their profile. Subscription starts at $19.95 per month. Acquired GlossyBox in 2012. In 2012 Lust have it! launched
Eco beauty box - a quarterly subscription to beauty products that are environmentally sensitive, ecologically sustainable and
humane. In 2013 Lust have it! launched Lustre - a digital beauty magazine. In 2013 Lust have it! entered the fashion
category - a monthly fashion and beauty box that brings women the latest on-trend fashion accessories.
Beauty

Infant
Kids
Beauty (4/13)
Lacquerous Nails [New York City, 2012]: A subscription based online nail polish club that allows women to try (or ‘rent’)
luxury nail polish. For $18 a month, women choose 3 luxury lacquer (average RRP $23). They use it for a month, send it
back and swap it out for another 3.
Beauty
Naturall Club [Cleveland, 2015]: NaturallClub is a subscription service for natural hair conditioners. Subscribers select their
hair treatment area of choice (dry hair, dull hair, damaged hair) and the duration of their treatment (1 month to one year).
The first box includes a free starter kit, handmade deep conditioner, leave in serum, hair cap, spray bottle, info packet and
more. The next box includes deep conditioners, leave in serum, hair caps, info packet and more. Conditioners are shipped
the same week they're made. Every month, in the website, they feature the natural ingredients that were used to make the
Beauty conditioner.
From the Lab [Madrid, 2014]: From the Lab is a subscription service that sends subscribers up to three full 30-day supplies
of high-end beauty products every month. Through partnerships with top beauty labs, they are able to secure limited runs
of luxury products and deliver them to subscribers 6-18 months before their formulas are sold by large prestige brands in
retail stores. Each month they focus on three categories: color cosmetics, skin care, or hair care, all for $19.95 plus shipping
and handling per month. They also provide an ecommerce store where users can procure the products they like.
Beauty
Glamboxx [ , 2011]: Glamboxx is a subscription service designed for women of color.They deliver premium samples
conveniently to your doorsteps.
Beauty

Infant
Kids
Beauty (5/13)
1P1G [Shanghai, 2011]: 1p1g.com is an online subscription cosmetics marketplace focusing on young women. Users pay a
monthly subscription fee to get a box of new cosmetic samples every month for them to try at home. They give feedback to
the company after every trial and this data is used by cosmetic brands to better reach its customers. 1p1g has already
worked with 60+ international/local brands. Servres Limited owns 1p1g.com.
Beauty
Vanilya Club [Istanbul, 2011]: Vanilya Club is a monthly subscription service that delivers beauty product samples to users
on a monthly basis. Vanilya Club that operates in Turkey, is much like Birchbox in US and GlossyBox in Europe. Vanilya Club
has been mentioned in TIME Magazine. With 35TL monthly membership fee, Vanilya Club is targeting high-end cosmetic
consumers. Brands they work with include - Chantecaille, Roberto Cavalli, Essie, Alessandro, Dianne Brill, Marc Jacobs,
Lierac, Nuxe, Priori, Bond No:9, Africology and L’Occitane. Vanilya Club launched its online shop in 2013 and started to sell
Beauty full size products. From 2014, e-commerce became the primary focus.
Color Me Monthly [Maryland, 2012]: ColorMeMonthly is a subscription service that delivers toxin-and-cruelty-free nail
polish to subscriber's door for just $7/month. Every season they inspect the trendy nail polishes and pick 3 final candidates.
Then the staff votes for the best one.
Beauty
Bare Bliss Box [Atlanta, 2013]: Bare Bliss Box is a subscription box for organic makeup and cosmetics. They deliver organic,
vegan and non-toxic sample products to subscriber's door steps. They have a team that ensures that the products are what
they claim they are.They have a list of harmful ingredients/chemicals on their website and the products are cross checked
against each one of them. They curate each box with 4-6 samples. Subscription costs $49.99/month.
Beauty

Infant
Kids
Beauty (6/13)
Plush Box [Mumbai, 2015]: Plush Box is an upcoming portal for subscription based beauty products. Users can subscribe for
a monthly box where they can select 5 beauty samples of their choice from popular beauty brands with prices starting from
INR 999 per box. Yet to launch as of July 2015.
Beauty
BeautyBox 247 [London, 2015]: BeautyBox 247 is a beauty subscription box.It is a makeup, beauty products and cosmetics
replenishment and reminder subscription service. Their aim is to eliminate the pain by keeping customer's products fresh
and making the buying process convenient.
Beauty
LocksBox [Canada, 2015]: LocksBox is an Canadian monthly subscription to effortlessly discover new natural hair care
products. It is specifically designed for curly hair. Every month, they ship a box filled with products from both big brands and
up and comers from around the world, all related to promoting healthy, luscious curls.
Beauty
Jovee Co [ , 2012]: Nail Glam is a members only service for limited edition nail colors. Each Nail Glam Box includes a limited-
run nail color. Every month members receive Nail Glam exclusive edition polishes. 3 full size carefully curated colors. We
curate new boxes every month.
Beauty

Infant
Kids
Beauty (7/13)
TheTestBox [ , 2014]: The Test Box provides subscription for samples of professional beauty products. The full sized
products can be found in their site too. They provide a 3,6 and 12-monthly subscription service.
Beauty
Beauty Fix [Stoke-on-Trent, 2002]: Beauty Fix is a subscription for beauty products delivered each month. Each box is
curated by an elite team of beauty experts. Subscription starts at $24.95/month.
Beauty
Beyond Her Blush [ , 2015]: BeyondHerBlush is a beauty subscription box curated by celebrity Stylists. Launching November
2015.
Beauty
Pearlesque Box [California, 2015]: Pearlesque is a subscription box focused on the discovery of natural beauty from around
the world. Subscribers receive a minimum of 1 full-size product and 2-4 travel size products in each box. Each box is
$39.95/month, including shipping to US residents. International Shipping rates apply.
Beauty

Infant
Kids
Beauty (8/13)
Ma Belle Box [ , 2015]: Ma Belle Box is a beauty box subscription service where subscribers first create their beauty profile
and wait for the monthly box to arrive. They deliver selected beauty samples to your doorstep every two months from a
wide range of beauty brands to help you discover new products and brands.
Beauty
Lux Beauty Club [Miami, 2015]: Lux Beauty Club provides hair extensions and natural beauty products to the consumer at
discount pricing through a monthly subscription box with an uber-like marketplace of salon professionals. As of October,
2015, they have not yet launched their services.
Beauty
My kind box [San Francisco, 2015]: My Kind Box is a cruelty free,vegan beauty box subscription service. Each box contains
5-7 beauty products that they carefully select, including a mix of full size and deluxe samples of Cruelty Free makeup and
skincare. Subscription costs $29/month.
Beauty
I Am Glamm [Charlotte, 2015]: I Am Glamm is a beauty and jewellery subscription service. Every month subscribers receive
3 beauty samples and 1 accessory. They ship to the US and Canada. Their subscription costs $8.99/month.
Beauty

Infant
Kids
Beauty (9/13)
Beauty Heroes [California, 2015]: Beauty Heroes is a non-toxic beauty subscription box. They deliver one Hero product at a
time. The subscription costs $39/month.
Beauty
Terra Bella Box [Arizona, 2015]: Terra Bella Box is a monthly subscription box for bath & beauty products that are
handmade in small batches by small companies from natural ingredients.
Beauty
GlamourBasket [Mumbai, 2015]: GlamourBasket (Sasha Ecommerce) is an upcoming online platform for beauty products
and experts. Offers subscription based services where users can request for a sample product, can try and then buy the
products on the portal. Samples are provided in custom made baskets. Users can also browse through the profiles of beauty
experts and can connect to them through the portal. Yet to launch as of June 2015.
Beauty
MeeBox UK [ , 2015]: MeeBox is a subscription service dedicated to nails. Subscribers can choose the plan most relevant to
their requirements and MeeBox curates a box based on the month's theme. Their subscription box is packed with a variety
of top brand nail polishes. Meeboxes are £20 a month with discounts depending on the term of subscription.
Beauty

Infant
Kids
Beauty (10/13)
MyEnvyBox [Delhi, 2013]: MyEnvyBox is an online beauty discovery and retail platform. Users can register on the platform
and become a subscriber to get a box of samples of leading beauty products every month. The portal also comprises of a
boutique section through which users can purchase products of various categories to get them home delivered.
Beauty
Yuzen Box [Superior, 2012]: Yuzen is a unique selection of eco-friendly products with style, presented in a beautiful box and
delivered as quarterly subscription (or anytime as a gift) to friends, clients or even one’s own self. Each Spring, Summer,
Winter, and Fall Yuzen surprises and delights with new discoveries and choices including a variety of premium lifestyle
products. Each box includes high-quality natural and organic personal care products, healthy snacks, and lifestyle items
carefully chosen from about 6 companies. It currently shipd to only United States.
Beauty
Choix [San Francisco, 2014]: Choix is a beauty subscription that costs $20 a month, which includes choice of 5 makeup
products to try and 250 points ($5 credit) every month. Points can be rolled over and do not expire.
Beauty
MSM Box [Delhi, 2014]: MSM Box, a part of World One Retail, is an online site for subscription based beauty, grooming
and lifestyle products. Has two products: MSM Express - a one month subscription based box for INR 495/month and MSM
Select - a one month subscription box for INR 995/month. Customers can customize their profile and get products tailored
for them. Offers free shipping for all locations in India. Raised an undisclosed amount in seed funding from angel investor
Rohit Goel.
Beauty

Infant
Kids
Beauty (11/13)
LaRitzy [Montreal, 2015]: An all-natural monthly subscription which curates its boxes from vegan and cruelty free artisans.
The subscription costs $ 24.99/month.
Beauty
Beauty Army [San Francisco, 2012]: BeautyArmy is an e-commerce aggregator for the $12B online beauty and personal
care market. Beauty Army seeks to match customers up with beauty samples that they’re most likely to enjoy. Users sign
up and create a profile, and then they’re offered a choice of nine samples to choose from. After choosing six, items are sent
as part of a $12 monthly subscription. Beauty Army also has a typical e-commerce shop, where customers can purchase full-
size versions of the samples.
Beauty
Loose Button [Toronto, 2010]: Loose Button is a fast-growing media company based in Toronto and New York. Luxe Box
Members receive a seasonal Luxe Box with 7 to 8 trial-sized beauty and lifestyle items custom selected by their Beauty
Editors. Members also receive exclusive access to private events, product launches and beauty tips and tutorials. Users fill
out a profile that tells Loose Button information about their hair colour, complexion, skin tone, and make up preferences.
Their distribution network has reached millions of online shoppers across North America. Servicing billion dollar brands
Beauty owned by major CPGs such as Procter & Gamble, L'Oréal, and Estée Lauder.
Curl Box [Atlanta, 2011]: Hair-products subscription service for women with naturally curly hair. Delivers a box every month
with upto 7 curated samples of products from over 100 partner brands. Charges $20/month
Beauty

Infant
Kids
Beauty (12/13)
Goodebox [Oregon, 2011]: Goodebox is a members only service providing trial sized healthy, eco-sensitive, beauty and
personal care products, along with occasional samples of natural & organic health and wellness products. Each month,
members receive 6 trial sized healthy beauty & personal care products. Members also receive exclusive discounts,
giveaways, sneak peeks at upcoming products, practical tips and more.
Beauty
Nailed Kit [San Francisco, 2013]: Nail Kit offers a DIY nail kit that requires no nail polish. Customers need to stick on the nail
color strips and decals. Each kit includes a full set of Solid Base Decals, Rhinestones, a Nail File and Shaping Stick. The
company offers monthly subscriptions for $10 ($15 for international shipping).
Beauty
Joliebox [Paris, 2011]: Paris-based subscription service that delivered a monthly box of beauty samples to your door. It was
acquired by US competitor Birchbox in 2012, who originally came up with the business model. Founder Quentin Vacher acts
as head of Europe business for Birchbox now.
Beauty
Nail Art Society [Los Angeles, 2012]: Company curates and delivers monthly manicure kits including the latest tools,
polishes and nail accessories for only $11.95 a month. Members get exclusive content on nail art.
Beauty

Infant
Kids
Beauty (13/13)
Beauty Box 5 [Austin, 2012]: Beauty Box 5 is a monthly subscription-based, beauty sampling service that delivers 4-5 deluxe
samples and full-sized products to the customers. Targeting young women by introducing new brands and products and
related content. Part of Snapbrands ,which offers a variety of subscription-based product delivery services.
Beauty
Scentbird [New York City, 2013]: Scentbird offers customers a monthly subscription of perfumes at $15 a month. Its Entrepreneurs Roundtable
perfume recommendation engine pairs customers up with the right perfume for every occasion and mood. Their algorithm Accelerator, 500 Startups, Dominion
$1.04M
places each consumer in one of the 8 Fragrance archetypes which ensures accurate suggestions. The new seed investment Capital, TMT Investments, Y
will be used to continue the rapid pace of growth and work on building out more product offerings from the platform. Combinator
Perfume
Scent Trunk [North, 2014]: With Scent Trunk, users receive a variety of fragrances each month. Users create a scent profile
which describes the notes they like, then Scent Trunk finds fragrances to match their tastes. Scent Trunk is using machine
learning technology to provide the matches. Scent Trunk collects consumer demographic and scent preference data, to help
brands market more efficiently online, and develop better products.
Perfume

Infant
Kids
Infants & Kids (1/19)

Avishkaar Box [Delhi, 2013]: Avishkaar Box provides grade specific monthly theme based educational kits for children. Each
box introduces certain concepts in Science (EVS), Technology, Engineering, Arts and Mathematics specific to that class. The
Boxes can be purchased as standalone kits or as a year-long subscription where the company would send a new box every
month. Offers two kinds of boxes: STEAM: Science, Technology, Engineering, Art and Mathematics educational kits for
classes I and II currently (Sept, 2014); INVENTORS: Boxes specific to a Technology theme. Eg: Robotics – CodiGO and the
Infants & Kids Robotronics Series.
Being Baby [Mumbai, 2014]: BeingBaby is a monthly subscription based box for baby essentials. Delivered in a box for
babies 0 to 24 months with each box consisting of baby essentials required for the entire month which includes apparels,
bath-time, diapers, bed-time, toys etc. Customers can opt for pre-configured boxes or do-it-yourself boxes. Also sells one
time items like strollers, cribs, toys, books, feeding products etc on its online store. Boxes start at Rs. 1599 and are provided
with free shipping.
Infants & Kids
Kitki [Hyderabad, 2013]: Kitki helps kids to learn concepts through games. Sells board games and postcards on the portal as
of June 2015. Founding team from BITS Pilani.
Infants & Kids
The Honest Company [Santa Monica, 2011]: The Honest Company offers a monthly subscription service of customized eco- General Catalyst Partners, Lightspeed
friendly family product bundles including diapers, wipes, baby bath, skin care and home cleaning products delivered directly Venture Partners, Institutional Venture
to customer’s front doors. It designs and manufactures its own products. Charges for the bundles and no fixed subscription $222M Partners, Iconiq Capital, Pritzker Group
fees. Also sells wholesale to retailers such as Target, WholeFoods, Nordstroms, and Costco, among others. Helmed by Venture Capital, Wellington
Hollywood star Jessica Alba, Christopher Gavigan, Brian Lee, and Sean Kane. Management, AB, Fidelity Investments
Essentials

Infant
Kids

Citrus Lane [Mountain View, 2011]: Citrus Lane helps parents discover innovative baby products in monthly boxes as care
packages and provides online content for baby care. The care package has 4 to 5 “best of” products based on the child’s age
(newborn to 3 years) at $25 per month with free shipping. They also provide 3, 6 and 12-month gift packages. Every product
they include has been recommended and reviewed by their advisory board and community. Clocked revenue of $6M in $6.6M GGV Capital, Greylock Partners
2013, expected to double to $12M in 2014. Has more than 400,000 members and 45,000 paying subscribers. Acquired by
Care.com in July 2014 for $48.6M - $22.9 million is in cash, $8.1 million is in equity, and $17.6 million is available in earn-
Essentials out payments of cash and equity over the next two years.
Bluum.com [New York City, 2011]: Bluum is a subscription service for babies and moms. Bluum's team of experts search
and curate healthy and mostly organically produced products that are healthy for babies and moms. Once a month, Bluum
sends a box containing 4-5 deluxe product samples like organic skin care, lip balm, stretch-mark cream, small toys, snacks $1.5M
and baby wipes to member’s homes. Moms can try the products and leave reviews, which earn them store credit that they
can use to purchase full-size products. Products include those for soon-to-be-moms and children of 0 to 5 years
Essentials
Nonabox [Madrid, 2011]: Nonabox is a subscription model for mums and their babies up to 24 months. It delivers a
Bertelsmann Digital Media
monthly box with a curated selection of 6-9 pregnancy and baby products for €25. Launched in Spain 1st of March 2012, in
$1.49M Investments, H-FARM Ventures, Kibo
less than 6 months started to operate also in Germany and Italy leading the market of the three countries. It partners with
Ventures
around 160 brands.
Essentials
Fundies Club [New York City, 2015]: Fundies Club is a quarterly subscription service that delivers children's underwear,
undershirts and camisoles. New designs featured every month. Not yet launched as of December, 2015.
Essentials

Infant
Kids

Babybin.com [Chicago, 2015]: Babybin.com is a free monthly service for new parents to receive the items necessary for the
day-to-day process of caring for a new baby. BabyBins are filled with consumables, development products, and baby gear.
The first step after signing up for Baby Bin is a 15 minute phone interview with a mommy advocate.With this data, Baby Bin
customizes a monthly shipment. The bin is shipped on the first of the month and parents then have 30 days to use the
products, and anything they decide not to use can be shipped back at no cost. Baby Bin follows Chicago-based Trunk Club's
Essentials business model, but instead of men in need of fashion, they help babies in need of all sorts of stuff.
Minute Club,Llc [2013]: 16 Minute Club is a home delivery lactation support program focused on helping new nursing
mothers meet their breastfeeding goals. Subscription starts at $31.50 per box.
Essentials
BundleBox [Cape Town, 2014]: Bundle Box is a monthly subscription box for pregnant women, moms and babies, filled with
carefully sourced top quality local, organic and healthy products.
Essentials
21Bundles [San Francisco, 2014]: 21Bundles delivers monthly bundles of natural products for pregnant and new moms,
tailored to their stage of pregnancy or baby's age. On signing up the user just needs to provide the stage of pregnancy or
the baby's age. They curate a bundle of products and deliver it to the user's doorsteps.
Essentials

Infant
Kids

MommiesFirst [Toronto, 2010]: MommiesFirst delivers monthly care packages filled with the most relevant products for a
mom to discover during her pregnancy and her baby’s first year. The subscription costs $30/month. This service is currently
supported in US and Canada.
Essentials
Supplet [Boston, 2013]: Supplet provides subscription for products for mom-to-be or mom. Upon signing up the user can
choose from 1,3 or 6 months subscription. Their subscription prices start at $24.99/month.
Essentials
Baby Bump Bundle [Boston, 2012]: Baby Bump Bundle creates curated surprise care packages for mom-to-be by trimester,
gifts for newborn babies, and offers essentials for nursing new moms. They provides three types of boxes - BumpBundles
feature handpicked products specifically selected for women at each stage of pregnancy. BabyBundle is the perfect gift for
newborns available in three sizes, $30, $50, or $75 and have 3-5+ full sized products for caring for a new baby. The
BreastfeedingBundle has nursing essentials for new moms.
Essentials
Bump Boxes [ , 2014]: Bumpboxes provides safe, chemical-free pregnancy care products on subscription basis for every
stage of pregnancy. All of the products they provide in boxes are available in their online store too. Boxes contain at least 4
samples from a mix of different categories. They provide two different boxes that can be subscribed at $39.99/month and
$10/month.
Essentials

Infant
Kids

EcoCentricMom [Georgetown, 2012]: Subscription service for healthy, natural and organic products for moms, moms-to-be
and baby, delivered every-other-month. Partners with boutique baby product brands like Amara Baby Food, Bears Beauty,
Bioray and Einvite. Delivers to US and Canada.
Essentials
Stork Stack [Chicago, 2012]: Stork Stack is a monthly subscription service($21+/month) that delivers hand-picked products
for baby and on-demand baby shower stacks as gifts for expecting moms. Founded by a husband-and-wife team. As of April
2014, Stork Stack has merged with Bluum.
Essentials
Speakaboos [New York City, 2008]: Speakaboos offers interactive storybook on mobile platforms. Licenses content from
publishers, translates it into interactive storybooks which children can access through one of three age-appropriate tiers. [212]Media, Advancit Capital, Kyowon
$25.2M
Uses comprehension-based alignment between written word, spoken word, images and animation. Also offers subscription Group, Vaidya Capital
to schools. Sold 10,000+ subscriptions as of August, 2013. Available on iOS and Android.
Toys & Books
Pley [San Jose, 2013]: Pley(former Pleygo) allows customers to rent unlimited LEGO sets for kids through monthly
Allegro Venture Partners, Correlation
subscriptions to develop their creativity, building and problem solving skills. 250 options that includes Star Wars, Batman,
Ventures, Western Technology
Chima and Friends among others. 25k+ subscriptions till date. To date, Pley has shipped more than 75,000 packages from its $16.75M
Investment, Floodgate, Maven
San Jose warehouse. Monthly Pley subscriptions are available at three levels: $15, $25 and $39. Company built on the
Ventures | VC & Incubator
premise that educational toys for kids are expensive, needed only temporarily and can be consumed collaboratively.
Toys & Books

Infant
Kids

Epic [Palo Alto, 2013]: Epic offers a selection of eBooks with gamified features that can be discovered, read and shared.
Menlo Ventures, Webb Investment
Personalized for each individual reader. Has a collection of titles with audio where children can read along while stories are
Network, Innovation Endeavors,
read to them. Parents can keep a track of their child's reading. Reward system offers motivation to keep kids reading. Epic $13.45M
Morado Venture Partners, Translink
for Educators is a free version of eBook reading app, available to teachers and librarians across US and Canada. Also
Capital
available on iOS and Android. Works on a freemium model. Epic is the 2015 Parent's Choice Award Winner.
Toys & Books
Reading Rainbow [ , 2012]: Reading Rainbow is a subscription for interactive storybooks and videos for kids. They have a
digital library service, with hundreds of curated children's books, new video field trips, etc. They feature 500+ books and
over 150 video field trips with new content added every Friday. They do include some segments from the Classic Reading
$5.4M
Rainbow TV series. They offer a 1-month, 6-month, or 1-year subscription on the website. Subscription starts at
$9.99/month. Reading Rainbow is currently available for computers on the web and can be downloaded from iPad or Kindle
Toys & Books Fire and Android App Stores.
MeeGenius [New York City, 2009]: MeeGenius is a reading application for the iPhone, iPad, iTouch, Google TV, Google
Chrome Web Store, and the Web. Launched in April 2010 by Wandy Yeap Hoh and David Park after 16 months of research
and development, MeeGenius digitizes children’s stories and adds features such as word highlighting and audio playback for $2.4M Najafi Companies
easy read-along. Also available on certain platforms are text and audio personalization tools, which further engage young
readers.
Toys & Books
Sproutkin [San Francisco, 2012]: Sproutkin is a subscription service for theme-based children's books. Parents of children
ages 3 to 6 receive a shipment of 10 books at a time, not necessarily to keep, while babies(0-3 yrs) get to keep their stuff.
$1M 500 Startups
Charges $25/month. The company was founded by Raelyn Bleharski, a former lawyer with two kids of her own, alongside
ex-Airtime folks Alda Dennis and Mark Jen. Received $1M funding from 500 Startups.
Toys & Books

Infant
Kids

Zoobean [Virginia, 2012]: Zoobean is a subscription based children's book delivery service. Book are recommended by users
and then curated by a team of experts. Books are cataloged with tags and filters. Offers a weekly reading guide for parents
about book features and activities parent and child can do together to learn more about the topic. Majority of the cataloged $500k Kapor Capital
books on Zoobean are being sold through affiliates like Amazon. Founded by a former teacher of the year and Google’s
head of K-12 education outreach.
Toys & Books
Flinto [Chennai, 2008]: Flinto is a theme-based monthly activity box for 3-7 years old, designed to engage children in a
meaningful way at home. Working on a paid subscription basis, every month Flinto delivers a new interesting theme, filled
with fresh activities and books. Ships 1,500 boxes to 230 locations in India, as of Oct 2014. Aiming at a run rate of INR 6-7 $330k GSF, Globevestor, People Group
crore for 2014-2015. Raised $300k in Oct 2014, led by GSF, Globevestor and Asian Ecommerce Alliance GmBH and People
Group to start their B2B subscriptions via schools.
Toys & Books
SurpriseRide [Washington D.C., 2012]: Surprise Ride curates monthly subscription based activity boxes for kids ages 6-11
where parents can find fun and engaging activities for their kids. Charges $25+/month. Founded by Harvard graduate Donna $200k Betaspring
Khalife and her sister Rosy Khalife. Received Angel funding from QualComm founder Irwin Jacobs.
Toys & Books
Peekapak [Toronto, 2013]: Peekapak is a start-up offering monthly hands-on storytelling adventure pack designed for
children aged 3-7. Each box contains a storybook and 2-3 related craft activities. Charges $20+/month. Raised over $10k
$56k JOLT
from Kickstarter crowdfunding and $25k in funding from NSERC to ‘Researching optimal home play contexts and materials’.
Joined Jolt, Toronto based Accelerator's Summer program 2014.
Toys & Books

Infant
Kids

Wee Toys [San Francisco, 2014]: Wee Toys is a subscription-based toy rental service. It costs $35 per month for one box of
3-4 of toys. Wee Toys focuses on toys that encourage open-ended and educational play. All toys are screened to ensure that
they do not contain toxics and are sustainably sourced. Each box contains 3-4 manipulative toys (puzzles, blocks, etc.).
Toys & Books
Toys On Rent [Bangalore, 2010]: Toys on Rent is an online toy rental platform for kids (0-7 yrs). Maintains a catalogue of
more than 250 toys on their portal through which subscribers can place their preferences. Replaces sanitized toys every 15
days based on the preferential order of the customer. Offers various rental plans spanning from 1 month to 6 months.
Generating INR 60k worth of revenue as of Aug 2012. Currently operational in 7 cities across India. Also has a franchisee
model with currently 10 franchises on board.
Toys & Books
Bambaram [Chennai, 2010]: Bambaram is an online toy rental library that rents educational products
(Toys/Games/Puzzles/Science Kits/DVDs), carefully selected to cater to children's (1-12 yrs age) multiple intelligences and
interests. Offers its subscription services to parents and educational institutions. Categorizes its products based on
children's interests and users can filter and rent them as per their child's interests. Claims that it has a range of over 1000
educational toys, games and puzzles.
Toys & Books
Toyshare [Pune, 2011]: Toyshare is an online subscription based toy rental store meant for kids between 1-8 yrs of age.
Offers various subscription plans with a one time membership fee. Subscription packs range from 1 month to 1 year and
new toys/ puzzles/ DVDs would be delivered every week based on the preferences selected by users. Sanitizes the toys
after their usage to maintain hygiene. Users can also request for toys on parties. Winners of Mompreneur 2012 organised
by Pioneer.
Toys & Books

Infant
Kids

Toyzinga [Pune, 2013]: Toyzinga is an online platform to rent out toys, books, puzzles, CD and DVDs for kids between 0-14
yrs age. Offers various monthly subscriptions ranging from 1 month to 12 months and offers its services only in selected
areas of Pune as of May 2015. Rents toys for parties as well. Sanitizes toys after it is returned by a customer.
Toys & Books
TorToys [Mumbai, 2014]: TorToys is an online rental platform providing toys for kids (1-12 yrs) on a subscription basis. Has
a collection of games, books, jigsaw puzzles, charts etc. Users can choose from four different membership plans.
Toys & Books
BookR Kids [Budapest, 2015]: BookR Kids offers story books which contain interactive digital features such as read-along
word highlighting, audio playback, story narration and educational games. Stories are also available in other languages
which help children to learn foreign languages. Available on phones and tablets. Operates on a subscription model.
Toys & Books
PlayTales [New York City, 2011]: PlayTales, a part of Genera Games, offers educational apps featuring interactive books for
kids in the age group 1-8 years. Features famous tales like The Ugly Duckling, Sleeping Beauty and Puss in Boots. Help
children to learn to count, read, spell, add, subtract and more. Stories are available in 8 different languages. Works on a
subscription model. Used by 3M+ children as of Nov, 2015. Available on iOS and Android.
Toys & Books

Infant
Kids

Bookboard [Burlingame, 2012]: Bookboard provides a digital library subscription designed to motivate kids to read. The
service enhances and reinforces the experience of story time, and instills a love of reading in kids. They remove all friction,
offering instant streaming of an ever-growing personalized library, while motivating kids via unlock/collect mechanics. Their
customers are parents who want healthier kinds of screen time for their kids.
Toys & Books
ColoringBOM [Only, 2012]: Coloring Book of the Month Club is an annual subscription service that sends a new Coloring
Book each month to its subscribers' designated recipients. Shipments are usually addressed directly to a child recipient, so
not only do they receive a year's supply of coloring books, they also receive the excitement of personal mail each month.
Each shipment includes a short, personalized letter reminding them month to month from whom this gift was received,
making it a perfect gift for a grandchild, niece or nephew.
Toys & Books
Fundora's Box [Bangalore, 2015]: Fundora's Box offers a subscription-based box for kids containing pre-designed activity
kits and toys. Also offers toys and other items for rentals. Charges INR 5000 for registration (including INR 4500 refundable
security deposit). Fundora's Box subscription costs INR 1000 per month. Charges amount from security deposit for any
damages done.
Toys & Books
Together Time Co. [ , 2013]: TogetherTimeCompany provides a subscription service for musical singalong books.
Subscribers have the option too choose from the singalong books that are available on the website.
Toys & Books

Infant
Kids

Swiggy Diggy Doo [Pennsylvania, 2014]: SwiggyDiggyDoo is a monthly subscription box for 0-3 year olds featuring organic,
modern and eco-conscious products. Their products are free of BPA, lead, bromine, phthalates and many other chemicals.
Toys & Books
Letterbox Books [Edinburgh, 2015]: LetterBoxBooks is a picture book subscription for babies and toddlers. Subscription
starts at £28.00 for a 3 month subscription.
Toys & Books
Friendlytoyz [Delhi, 2012]: Online platform that allows parents to subscribe for weekly exchange based subscription service
for various branded toys door delivery. Also offers room based wallpapers for kids through its online retail store. Workshops
for children, printing of wrapping papers and party balloons, customized wallpaper creation are among few other services
offered. Tomy, Lego, Funskool, Fisher-Price, Hotwheels are few of the brands the company has partnered with.
Toys & Books
Bazinga Box [Pune, 2015]: Bazinga Box is a monthly subscription based box for pre-school kids (ages 3-6). Every month it
provides an in-house expert designed kit consisting of educational toys and learning activities. Through the box, it aims to
combine traditional pedagogical techniques with modern material applications to provide a new kind of learning experience
for kids. Yet to launch as of March 2015. Founder is an alum of ISB.
Toys & Books

Infant
Kids

Junior Explorers [Brooklyn, 2014]: Junior Explorers, Inc., has launched a subscription service aimed at the 40 million
elementary school kids (ages 6-11) in America. Founded with a mission to inspire the next generation of environmental
stewards, Junior Explorers teaches kids about wildlife and nature in a fun and engaging way. The company also fulfills its
social mission through a 'Mission Give Back' program, donating back a percentage of its profits to conservation. Each
month, Junior Explorers go on exciting missions to explore different ecosystems, such as the Arctic in search of a missing
polar bear, the Serengeti to observe the great migration, or to explore the Amazon. Every mission starts at home with a kit
arriving in the mail that includes collectibles, activities, and information about that month's mission. Kids then go online and
Toys & Books complete their mission through a rich gamified learning experience that's accessible on computers and mobile devices.
Magic Crate [Bangalore, 2014]: Magic Crate designs theme based DIY activity kits for 4-8 year olds and mails them to
customers who subscribe them every month. Each month’s crate is based on a fresh new theme (e.g., Water, Wind, Sun,
Rainforest, Mad Science) and contains all material for 2 Science activities, 1 art activity and a game. Magic Crate games are
designed by award winning designers and early childhood experts to promote 12 essential skills in children. Received angel
funding from Srikanth iyer of Pearson education and Homelane.
Toys & Books
Please and Carrots [Toronto, 2014]: Please and Carrots is a child development subscription service curated for early
learning. Created in conjunction with child psychologists and educators, Please and Carrots provides children with toys and
activities to support growth milestones and establish a foundation for a lifetime of learning. A Please and Carrots
subscription box contains 4-5 toys and books, tips from experts and a booklet of games and activities designed by teachers.
Subscription packages include $99/box each quarter or $349/year for 4 quarterly boxes ($87/box).
Toys & Books
Little Pnuts, LLC [New Orleans, 2012]: The service ships 3-5 organic, eco-friendly, natural or sustainably made toys for
children aged newborn to 5 years old. Little Pnuts works with eco-companies like PlanToys, miYim, Green Toys, Little Sapling
Toys, Wonderworld, glob, HABA and Hape. Awards-Red Tricycle Top Boxes(2014): Subscription Services for New Parents-
Handpicked Toys for Your Baby’s Development. Red Tricycle(2013 ) -Totally Awesome Award Toy Subscription Service
Toys & Books

Infant
Kids

Little Passports [San Francisco, 2009]: Little Passports develops innovative products for children to learn about other
countries and cultures in a fun and engaging way. Their products include activity books, souvenirs and access to online
games among others. They cater to the age of 3-12 years with different plans for each age group. They claim to have a
subscriber base of 35,000 members and revenue of roughly $5 million as of August 2014. They raised $175,000 in seed
funding as Convertible notes.
Toys & Books
Just the Right Book [Madison, 2009]: Just the Right Book matches books and readers through their subscriptions,
FictionFinder and Contemporary Classics quizzes, and their Reading Guides. They also provide Gift subscriptions. Booksellers
select the 'just the right book' for each subscriber based on their individual tastes and interests. No two subscription are
ever the same.Users can get one of their recommended books for free, then pay $19.99 per month to get a book in the mail
each month that's chosen just for them.
Toys & Books
Agent Ribbit [Johnstown, 2014]: Subscription eCommerce company that delivers engaging and investigative science
projects for kids(4-9 yrs) every month for $25 month. Each box has 4 projects. Launched in Jun 2014
Toys & Books
Box of Awesome [London, 2013]: Kids subscription box filled with games, movies, collectibles and books. Delivered every 2
months. Partners with kids brands to curate physical and digital products for 8-14 yrs kids. Founded by a small team of
online gaming companies (Fight My Monster, Jolt Online, DemonWare)
Toys & Books

Infant
Kids

Green Kid Crafts [Anchorage, 2010]: Online, eco-friendly kids craft & activity mail-order subscription service. Delivers
3 projects suitable for kids ages 3-8 every month. Their green craft kits are made of recycled materials and have tools to
educate children about recycling, reducing waste and protecting the environment. Processed over 10,000 orders in 2012.
Founded by an environmental scientist, Penny Bauder.
Toys & Books
Mayfield Fund, Comcast, Felicis
Ventures, Forerunner Ventures,
Kiwi Crate [Mountain View, 2011]: Kiwi Crate delivers hands-on activity box for kids based on monthly subscription ($20)
Consigliere Brand Capital, LLC, First
basis. The products are science activities and arts and crafts projects designed to be educational as well as entertaining for
$10M Round Capital, 500 Startups, Comcast
kids. Kiwi Crate provides all the necessary materials, ideas and instructions for themed activities. The company acquired
Ventures, First Round, Keiretsu
Wonderbox in 2013.
Capital, Marc Bell, Startups,
Activity Box FundersClub
Sandbox Industries, Excelerate Labs,

BabbaCo [Chicago, 2007]: BabbaCo delivers BabbaBox, a theme-based monthly subscription box for kids ages 3-6 filled with
$1.23M Lightbank, SV Angel, NextView
projects, activities, books, digital downloads and online content. Got acquired by Barefootbooks in Jan 2014.
Ventures
Activity Box
ToucanBox [London, 2012]: toucanBox is a monthly box of creative and fun hands-on experience for children aged 3 to 7
years old, delivered right to subscriber's door. Each box contains everything needed to keep children engaged for hours,
including all the materials to complete at least 4 projects, colourful step by step instruction manuals, and a picture book.
jamjar investments
Every month, a different box is released, with themes ranging from bugs to outer space. Each project is designed to
stimulate children’s creativity and curiosity. The boxes are tailored to suit each child’s developmental stage, and the content
Activity Box of the boxes differ accordingly.

Infant
Kids

LearnGarden [Atlanta, 2014]: LearnGarden is an educational monthly subscription box service for children. The learning
experience provided by LearnGarden adheres to national curriculum standards. Their products currently will revolve around
Science, Technology, Engineering and Mathematics. Standards they follow: Next Generation Science Standards,
International Technology and Engineering Educators Association, and International Society for Technology in Education
(Formally NETS).
Activity Box
KnoBook [Berkeley, 2015]: KnoBook is an online adventure through history where kids build their own scrapbook of
historical adventures and events surrounding a particular topic with monthly packages. Kids, children, and adults can
receive their monthly packages in the postal mail. The initial package includes scrapbook along with various arts and craft
items, such as scissors, glue sticks, crayons, and stickers. The monthly packages include games, audio code (which can be
accessed through an app), activities, toys, souvenirs, stickers, information, drawings, crosswords, 3d models, and pictures.
Activity Box
RaffyStore [Delhi, 2014]: RaffyStore offers children activity kits on a subscription basis all over India through its online
store. Suitable for children in 4-9 year age group. Each kit contains 6-7 items including board games, science experiment kit,
pretend play kit, craft activity kit, suprise activity kit (different each month), etc. Employs team of advisors along with parent
feedback for design process. Founder IIM Indore alum.
Activity Box
Bramble Box [Pittsburgh, 2014]: Bramble Box is a subscription service for kid's activity box. Each pack contains imaginative
play kits - dramatic play items, activities and ideas - delivered to subscriber's door with all materials included. They design
hands-on, open-ended learning and creativity kits for kids which are both educational and fun.
Activity Box

Infant
Kids

Autism Sensory Box [ , 2014]: Autism Sensory Box is a monthly subscription box, packed with sensory and stimulating
entertainment items, thoughtfully crafted for children with autism, who have sensory needs.. Each box contains an autism
awareness item, stimulating toys, activity sheet customized to the contents of the box and afun craft.
Activity Box
Kidstir [Los Angeles, ]: KidStir provides kits for educating and empowering children about good food and cooking. All Kidstir
kits contain: 1 fresh food shopping list that is emailed when the kit is shipped and also included in the kit, 3 step-by-step
recipes that are simple and easy for children and grown-ups, 3 kid-size tools and accessories that get children involved in
hands-on fun, 3 fun foodie education pages about all aspects of food, including culture, vocabulary, science, math and more
and 3 fun and learning filled games and activities. Subscribers also receive two bonuses: a cookbook binder to build with
recipes month after month, and a 2 year subscription to FamilyFun Magazine, EveryDay with Rachael Ray Magazine or
Activity Box Parents Magazine.
Mom-dom [Delhi, 2012]: Mom-dom is an online platform that enables mothers to buy do-it-yourself activity kids for their
children. The box contains various written activities which are moral instilling for the kids and various other themes of
activities such as painting, craft making, story books etc. Offers 3 different subscription models, Mom-dom Box (INR
2000/month), Mom-Dom Trunkies (INR 1200/month) and Mom-Dom Digital (INR 500/month).
Activity Box
WonderBoxx [Delhi, 2015]: WonderBoxx is a theme based monthly activity box that helps kids to learn concepts through
fun and play. Their box contains age-specific learning equipment including toys, games etc. Users can subscribe for monthly
subscription and the boxes will be delivered to them every month. They also provide a free parents newsletter to assist
parents in child development. Founded by IIT Kanpur Alumni.
Activity Box

Infant
Kids

Scrumpt, Inc. [San Francisco, 2013]: Scrumpt provides busy parents with all of the portioned ingredients and instructions
needed to make healthy meals and snacks for their kids. Their primary product is the Scrumpt Lunch Kit which contains all
the components needed to make a week's worth of well-rounded and kid-friendly lunches. Products are curated by a panel
of physicians, nutritionists, and dedicated moms.
Activity Box
Fabkids [San Francisco, 2012]: FabKids is a children’s brand and subscription eCommerce business that delivers a
personalized and curated selection for kids outfit every month. 3-piece of outfits for $50/month. Launched by ShopStyle
$2.6M
founder Andy Moss and celebrity spokeswoman Christina Applegate. JustFab acquired the company in Jan 2013 to add
children's clothing to its growing product line.
Clothing
Wittlebee [Culver City, 2012]: Kids clothing club where parents can get recurring/one-time shipments of children’s clothing
Google Ventures, Crosslink Capital,
for $39.99 a month, 8 items in total from kids clothesmaker brands like American Apparel and Cottonseed. Acquired
$2.5M Rincon Venture Partners, Science,
Cottonseed in Nov 2012. Launched out of LA’s Science incubator. Acquired by Fabkids in late 2013, after company failed to
SoftTech VC
raise a funding round.
Clothing
Go Baby's [Belo Horizonte, 2015]: Go Baby's is a startup that delivers every month baby's clothes and creative stuff for
babies of 0 to 36 months. Moreover, it delivers a complete look like: pants, shirts, shoes and accessories in a box. The
business also involves the possibility of receiving back the clothes that no longer serve. These clothes are prepared and
donated to non-governmental organizations and institutions that serve needy families and in return mothers receive
benefits such as additional items and discounts.
Clothing

Infant
Kids

GetArtUp [San Francisco, 2012]: GetArtUp offers subscription based art rentals. It helps subscribers discover high-quality
art by contemporary working artists. Subscribers can either keep the same art peice or keep requesting for new pieces after
returning the old one. In case a subscriber wishes to purchase an art piece, he/she gets half the rental fees back. They use
US Mail service for delivery.
Art & Craft
Kelly Kits [San Antonio, 2013]: Kelly Kits is a subscription service for an all-inclusive educational art curriculum for children
of 3 to 12 years. Kelly Kits activities introduce a broad variety of tools, materials and art techniques in 5 art disciplines:
painting, sculpting, drawing, printmaking, and collage. Kelly Kits are designed with flexible project ideas and curriculum
choices for two age groups: Preschool (ages 3 to 6) and Elementary (ages 6 to 12). Each kit contains all the materials needed
for two art projects. Access to a basic kitchen is required for some activities. Subscription starts at $8.33/month.
Art & Craft
Benko Box [California, 2014]: Benko Box is a monthly subscription art box for kids aged 3-7 meant to inspire sensory
exploration and creativity. Their box contains variety of art materials. Subscription starts at $18/box and changes depending
upon the plan chosen.
Art & Craft
Bocandy [Detroit, 2014]: Bocandy is a monthly international candy susbcription service. It handpicks the candy from around
the world, then ships the subscriber a month's supply for $9 a month. The selection varies always and users can also $5K
purchase a single variety from the website.
Candy

Infant
Kids

Tokyo Treat [Tokyo, 2015]: Tokyo Treat is a Japanese candy subscription service. Every month they send a mystery box
stuffed to the brim with over two pounds of premium, full-sized candies straight from Japan. Treats in the box also include
savory snacks and Japanese candy DIY kits, which let you build your own sweet confection-creations. Subscription starts at
$14.99/month. They offer small, regular and premium subscription plans.
Candy
Candy Club [Los Angeles, 2013]: Candy Club is the Premiere Candy of the Month Club, committed to bringing its club
members the best, most popular and flavorful candies to their doorstep, every month. Subscription plans start at $19.99 per
month.
Candy
Japan Crate [San Francisco, 2014]: Japanese crate is a Japanese candy and treats subscription box. They send 2 pounds of
rare and crazy Japanese candy. Subscription starts at $25/month.
Candy

Infant
Kids
Healthcare (1/13)
FitSnack [ , ]: FitSnack is a monthly fit subscription box. Each monthly Fit Snack box contains 7 – 10 carefully curated items.
Boxes contain all healthy items. Each product contain two or more of the following: GMO Free, High in protein, low in sugar,
gluten free, organic, raw, vegan and all natural.They provide monthly, 3-monthly, 6-monthly and a yearly plan.
Healthcare
ModernRunner [Norristown, 2014]: Modern Runner is a subscription box service that delivers performance energy
products and customized training plans right to subscriber's door. Each box contains energy bars, protein bars, shot block,
energy gel, snacks, etc.
Healthcare
My Fit Box [ , 2014]: MyFitBox is a monthly health and fitness subscription box. They deliver health and fitness product
samples every month to the subscriber's doorsteps. Each box contains 4-5 product samples. They have 3,6,9 and 12-
monthly plans.
Healthcare
Scarlet Delivery [Auckland, 2015]: Scarlet Delivery is a subscription service for personal care of women. They deliver
tampons and treats monthly at just $28/month with free delivery.
Healthcare

Infant
Kids
Healthcare (2/13)
Herbidex [Singapore, 2015]: Herbidex is a subscription service that provides specially curated box of samples and trial
products from top brands. Subscription starts at $9.90/month. They provide three themes: Detox, Natural Beauty and
Supermom & Baby. Their mission is to advocate the benefits of natural-based health products by meeting the specific
needs of customers.
Healthcare
StrengthCrate [Austin, 2014]: StrengthCrate is a monthly fitness subscription box designed for all athletes. Based on your
preferences, they send equipments, supplements, apparels and training aids. Subscription strarts at $35/month.
Healthcare
Freedom Mantra [Delhi, 2013]: Freedom mantra is a subscription based program which provides a complete package for
monthly feminine needs. It is a mix of the essentials as well as other products (food treats, jewelry and gifts) for women.
Users can register on the platform, create their profile and specify the details of the period of subscription and the brands
they prefer.
Healthcare
Get Yearly [Pune, 2014]: Get Yearly is a subscription based private label, personal-goods provider. Customers can subscribe
to one year supply of everyday use, private label, personal-care products on its website. These products are delivered every
month. Brands can also place local advertisements on the products. Shipping 12 units of deodorant at INR 199.
Healthcare

Infant
Kids
Healthcare (3/13)
Naaricare [Mumbai, 2014]: Naaricare is an online retail and subscription portal for lifestyle and hygiene products for
women. Offers hygiene, personal care, fragrance, lingerie and motherhood products. Women can subscribe for personal
hygiene products which would be delivered at doorstep as per chosen frequencies.
Healthcare
Being Juliet [Delhi, 2015]: BeingJuliet offers subscription box for menstrual cycle/periods. Box contains monthly Sanitary
Supply, period comforters and some gifts. Customers can provide menstrual cycle details and select the products required.
Delivers 5 days prior to the date.
Healthcare
KittyFlo [Chandigarh, 2014]: KittyFlo aims to be DollarShaveClub for Sanitary Pads and Tampons. It is an online monthly
subscriptions service for stocking up sanitary napkins, tampons and other periods related stuff. They claim that the box also
contains different goodies ranging from chocolates to female contraceptive.
Healthcare
Yelow [Mumbai, 2015]: Yelow is an online subscription based personal care and personal hygiene products provider.
Provides a dashboard where users can keep track of their consumption and an intelligent reminder for re-ordering. Offers
products from multiple brands. Categories include oral care, men's grooming, women's hygiene. Founders ISB alum.
Healthcare

Infant
Kids
Healthcare (4/13)
BuddhiBox Yoga Subscription Box [San Diego, 2014]: BuddhiBox is a monthly subscription box service, e-commerce site,
and resource center committed to providing an enlightened mix of yoga products, beauty items, healthy foods, accessories,
and mindful content to enhance your practice and existence.
Healthcare
Whil Concepts, Inc. [San Francisco, 2014]: Whil is a digital health & wellness platform offering guided mind &
body training solutions for individuals and organizations. Our mission is to help everyone live healthier, happier and more
engaged lives. They work with the world's best teachers in mindfulness, yoga and leadership training. Their catalog of 600+
mindfulness-training sessions helps users focus and live in the moment, alleviating stress and anxiety. Their monthly
subscription plan starts at $14.95/month. They also have yearly, 5 years and lifetime subscription plans.
Healthcare
KlutchClub [Chicago, 2012]: KlutchClub is a monthly subscription service that sends a hand-picked themed box of holistic
health, fitness and wellness products – organic protein bars, workout wear, skincare products, tea etc. from niche brands.
Each box is full of 9-12, $50+ of products, but only costs subscribers around $17 apiece.
Healthcare
High Line Venture Partners,

PillPack [Cambridge, 2013]: PillPack is pharmacy which periodically sends the required medications to the user. They send
Queensbridge Venture Partners, LLC,
the user two-week supplies of their prescription medications, vitamins, and over-the-counter medications individually
$62.75M Atlas Venture, Accel Partners, Founder
packaged and organized by date and time to take them. They contact the concerned doctors and insurance to manage the
Collective, IDEO, Techstars, Charles
Prescription refills. They also offer free consultation with their pharmacists. Operational in 47 states in US as of Jun'2015 River Ventures, Menlo Ventures
drugs

Infant
Kids
Healthcare (5/13)
Coral Carebook [Delhi, 2014]: Online platform that enables users to order for one-time medicines along with the option to
subscribe for repetitive medicines based on their schedule. Offerings include carekit essential medicines and specialty care
medicines. Provides home delivery with 100% timely refill guarantee. Users can currently sign up for the private pre-launch
Prescription as of July 2015.
drugs
Bulu Box [Lincoln, 2012]: Bulu Box is a vitamin and supplements subscription company where users get a box with 4-5 Dundee Venture Capital, Nebraska
samples of products from premium brands with educational content delivered at $10/ month. Over 5,000 brands like Angels Corp., Linseed Capital, Mid-
PowerBar, Garden of Life and Hydroxycut partner with Bulu Box. Company partners with fitness experts like Larysa DiDio $5.49M America Angels, Enterprise Institute,
and Ali Vincent who curate the products. Raised revenue by 750% last year, implemented a rewards points program and Midwest Venture Alliance, Flyover
introduced ROI sampling technology. Raised $2M funding in May 2014 and employed a new CTO. Capital
Supplements
Nootrobox [San Francisco, 2014]: Nootrobox is an US-based Subscription service for nootropic supplement stacks that
boost brain's memory, focus and energy. Produce, distribute and deliver their own supplements called RISE, developed by
$2.5M Peter Brandt, a16z
collating materials and studies about ingredients used in other nootropics. Packs of pills range $9-$53/month. Launched in
Jul 2014. Founders former Google employee and founder of Glassmap, a real-time map app that was acquired by Groupon.
Supplements
Zen Health [San Francisco, 2014]: Zen Health is a YCombinator S2014 startup that provides Zenamins, a personalised health
supplements subscription service for vitamins, minerals and other supplements categories, charging $30+/month for 3
$120K Y Combinator
pills/day. Launcing with 50 supplement categories. Founder Arad Rostampour had recently sold his $10 million-funded
startup SocialShield to Avira.
Supplements

Infant
Kids
Healthcare (6/13)
EnduroPacks [New York City, 2013]: EnduroPacks offers a daily system of essential vitamins and minerals for endurance
athletes. Customers receive a monthly pack of essential vitamins and minerals for pre-, during-, and post-workout
endurance training. Their system contains a 30 day supply of 4 essential products: a liquid multi-vitamin, a concentrated $100k
electrolyte spray, transdermal amino acid patches, and a L-glutamine complex. They currently ship everywhere within the
United States.
Supplements
TriplePulse [Los Angeles, 2011]: Triple Pulse provides supplements delivered on a monthly basis for Endurance Training and
Race Preparation. They also send members an “aid station” at the end of the month, with samples, discounts and
exclusives. Subscribers first need to provide info on what they are training for and their level. The contents of the pack
changes depending on the workout and its level. Backed and accelerated by Howard Marks and Paul Kessler of Start Engine.
Supplements
GymStax [Northampton, 2015]: GymStax is a innovative monthly supplement subscription box. As of November, 2015 they
have not yet launched their services.
Supplements
The Protein Club [Brisbane, ]: The Protein Club is a Supplements on Subscription service website featuring big established
supplement brands in the industry. They bring consumers a unique monthly service of supplements delivered with
automatic payments and no contracts/lock-ins.
Supplements

Infant
Kids
Healthcare (7/13)
Champion Packs [Lansing, 2015]: Champion Packs is a monthly supplement subscription box tailored to the subscriber's
fitness goals. Subscribers need to select their fitness interests and goals. Champion Packs then curates the supplements
package pertaining to the customer's goals and delivers it.
Supplements
BodyFuelBox [New York City, 2015]: Body Fuel Box is a premium supplement subscription service for fitness
enthusiasts.Every month they ship supplements to subscribers door that help in achieving fitness goals. Each box has 4
products designed for both men and women to build muscle and loose fat.
Supplements
Element Performance Club [Chicago, 2015]: Element Performance provides highest quality dietary supplements delivered
monthly to subscriber's door. Their supplements are engineered for optimal health benefits and manufactured with NSF
certified procedures.
Supplements
TheProteinMix [Ipswich, 2015]: ProteinMix is a personalised mix of protein supplements, fitness accessories and gym gear
sent to the subscriber's door on a monthly basis. They provide latest samples of supplements. Their packages include
Protein Bars, Energy bars, Pre - workout supplements, Ready mixed protein drinks,Whey protein powders, dried meat
snacks, Pre packed Nuts, Dried Fruit, Liquid Breakfast drinks, Porridge oats, etc.
Supplements

Infant
Kids
Healthcare (8/13)
AlphaPak [Portland, 2015]: The Alpha Pak is a monthly supplement subscription box company for fitness and gym
enthusiasts. They provide their subscribers with the latest supplements and nutritional standards. They have different packs
for men and women.
Supplements
StrideBox [Chicago, 2013]: StrideBox is a monthly subscription service of curated nutrition products for runners and other
endurance athletes. It partners with companies and brands that make performance related products to put together a box
full of 6-8 product samples that costs around $15 per month.
Supplements
Kona Kase [Washington D.C., 2012]: Kona Kase delivers a personal energy box monthly that includes nutritional food
products and health supplements for athletic activities. Joined The Feed company in May 2014.
Supplements
JackedPack [New York City, 2012]: JackedPack is a subscription service where customers receive a box of curated sports
nutrition supplement samples including protein bars, health shakes, etc. each month from best brands in the industry.
Products geared towards serious lifters and bodybuilders. Products also available on GNC shelves. Started by two Harvard
grads.
Supplements

Infant
Kids
Healthcare (9/13)
FabFitFun [Beverly Hills, 2010]: FabFitFun is a healthy woman’s lifestyle subscription box company. The company started as New Enterprise Associates, Upfront
an online magazine. A box of products is shipped every three months for $49.99. The box features a mix of beauty, fashion, $3.5M Ventures, Draft Ventures, 500
fitness, wellness and home products. Startups, Simon Venture Group, L.P.
Personal Care
GoodMouth [New York City, 2013]: GoodMouth is a dental focused startup. The company offers regular home delivery of
toothbrushes, oral hygiene kits and branded personalized oral health information. The company has a B2B model where it
partners with dental firms to send individually branded toothbrushes to patients every 3 months. For every subscription $1M
purchased the Giving Goodness program donates two brushes, or the equivalent in dental care, to someone in need
through dedicated healthcare nonprofits.
Personal Care
Serenity Box [London, 2015]: Serenity Box is a monthly subscription box that is ‘designed to unwind, body and mind’. They
source wonderful products from around the world that brings calm and serenity. Subscription starts at £15.50/month. Each
box contains beauty, food, lifestyle, and craft products.
Personal Care
Box Therapy [ , 2014]: BoxTherapy is a subscription for lifestyle therapy products. Each box is filled with 5-6 lifestyle
samples from both up-and-coming and well-known premium brands. Each delivery includes a mix of categories that include
(skincare, fitness, nutrition, cosmetics, etc. Currently delivers only in UAE.
Personal Care

Infant
Kids
Healthcare (10/13)
Acne Cargo [ , 2014]: Acne Cargo is a monthly subscription box that provides the products and tools to clear unwanted
acne, breakouts and blemishes. They even have a 100 percent money back guarantee if the subscribers are not satisfied
with the products of the bag.
Personal Care
Quip. [New York City, 2014]: Quip provides electric and manual toothbrushes along with brush-heads and toothpaste of
their own design. They provide quarterly subscription service for the brush-heads and tooth-paste(twice a day usage for 3
months) according to ones need. They also provide one-off purchase of their items. The sizes are available as Home and
Travel purpose. The user pays $25 to $40 for a starter kit ($5 to $20 for a non-electric brush) and $10 every three months
for both new bristles and two tubes of toothpaste. It begins shipping in February 2015.
Personal Care
Sudz Club [Arizona City, 2014]: Sudz Club is a subscription service that delivers a supply of hygienic products to an
individuals residence or dorm room on a monthly basis. They send free promotional products from sponsors along with the
delivery. They offer basic and premium subscriptions starting from $20/month and also offer one-time delivery. They
earned their start-up funding through the ASU Edson Student Entrepreneur Initiative.
Personal Care
Dr. Squatch Soap Co. [Friday Harbor, 2013]: Dr. Squatch Soap Co. manufacturers natural homemade soap bars for men
made primarily from natural oils. The soaps are affordably priced and delivery is automated. Subscriptions range from $5-
$12 a month.
Personal Care

Infant
Kids
Healthcare (11/13)
Soapclub [Leesburg, ]: SoapClub is a monthly subscription service members with all natural organic soaps and bath
products, carefully selected and tested by their staff. They provide three membership options: SoapClub, SoapClub Plus and
BathClub. SoapClub includes two all-natural bar soaps. SoapClub Plus includes two bar soaps, one bottle of liquid soap and
an extra gift each month, hand-picked and tested by their staff. BathClub has enough for two luxurious baths each month,
Personal Care - includes bath blend/oils, body scrubs, spa-quality facial mask, bath soap and moisturizer.
Soaps
Soapbox [Las Vegas, 2014]: Soapbox is a monthly subscription service for all soapy needs. They also offer Soapbox Singles
that do not incur a monthly subscription. Each month subscriber's receive 1 2.8 oz bar of all natural, handcrafted cold-
processed soap, an all natural lip balm, extra fizzy bath bomb and 3 (1 oz) misc. bath and body products. Subscription costs
Personal Care - $20/month.
Soaps
SoapTote [ , 2014]: SoapTote is an all natural, handmade soap subscription service. They deliver tote full of natural soaps to
subscriber's every month. As of November, 2015 they have not yet started their service.
Personal Care -
Soaps
SavonBox [San Francisco, 2015]: SavonBox sends you a box with a selection of handmade, luxury glycerine soaps &
bath/spa products in a subscription box package. Customize your subscription and receive different products in every box.
You can buy more of your favorites online at the Savonshop marketplace, where we have have our own manufactured
Personal Care - products that we've spent over 15 years developing, as well as new products constantly in development.
Soaps

Infant
Kids
Healthcare (12/13)
Vilago [Texas, 2014]: Vilago is an organic beauty subscription box offering monthly installments of all-natural soaps. Starting
at $4.99/month, Vilago is run by a mother-and-son team dedicated to creating products that are as natural as possible,
including the use of 100% green packaging. ilago products use extra virgin olive oil, coconut oil and cocoa butter sourced
Personal Care - from the brand's home state and are entirely sulfur-free.
Soaps
Rubberit [Mexico City, 2012]: Rubberit is a condom subscription service that matches every purchase with donations to
disadvantaged sectors. Their members receive a monthly delivery of condoms, with as much discretion as their privacy-
needs elicit. Each box includes a lubricant. Simultaneously, the same amount of condoms purchased through this platform is $25k Mexican.VC, 500 Startups
taken by rubberit to communities under precarious economic conditions in their pilot country, Mexico. RubberIt is part of
MexicanVC(acquired by 500 startups) program.
Contraceptives
Jimmy Club [Scottsdale, 2015]: The Jimmy Club is a monthly subscription for condoms. They currently have 5000+
subscribers. They currently have only 2 months plan. Subscription starts at $16/month. Subscribers have the option to
choose the brand of condom they want to receive.
Contraceptives
MeuCiclo [Sao Paulo, 2015]: MeuCiclo is an e-commerce Startup that help women who use contraceptive in Brazil. Women
need to fill their cycle details and company will send her contraceptive days before the start of next cycle. Will also offer
other OTC products related to the feminine reproductive system.
Contraceptives

Infant
Kids
Healthcare (13/13)
Rubbers.co [ , 2013]: Rubbers is Australia & New Zealand's condom subscription service. It targets students, couples,
and cheeky people. Subscription starts at $3 AUD per month. They provide Durex condoms.
Contraceptives
RubberClub.com [New York City, 2012]: RubberClub is a subscription condom delivery services. Customers can pick a plan
and start receiving their favorite brand name condoms in a discrete package to your door every month.
Contraceptives
Rubber of the Month [Los Angeles, 2012]: Rubber of the Month is a monthly condom subscription service, delivering the
customers a monthly package of condoms in flexible brands/quanitites
Contraceptives

Infant
Kids
Pets (1/7)
Resolute.vc, Lerer Ventures, RRE
Ventures, Polaris Partners,
BarkBox [New York City, 2011]: BarkBox, a dog goodies subscription and content platform for dog-lovers, is the original
Bertelsmann Digital Media
product by Bark&Co. More than 200k customers receive monthly boxes- small, medium and large. Charges $17-
$21.73M Investments, 500 Startups, BoxGroup,
$29/month. Launched mobile app in Nov 2012. The option to purchase favourite goodies isn't available online – only within
Slow Ventures, Daher Capital, CAA
the app itself, which makes it a mobile-first mindset company.
Food & Ventures, Vast Ventures, City National
Accessories Bank
Petflow [New York City, 2010]: PetFlow provides subscription service of Pet food for cats and dogs. Their subscription
service is "Spoiled Rotten Box". Spoiled Rotten Box gives one box each month full of premium treats, toys, and accessories
Westwood Ventures, Lightspeed
for either dogs or cats. They carry almost 150 brands of pet food, treats and supplies. They claim to have had sales of $39M $15M
Venture Partners
in 2013 and expected it too rise to $50M in 2014. They had around 50 million unique visitors to their blog as of December
Food & 20014.
Accessories
Pet Circle [Alexandria, 2011]: PetCircle(formerly Paws for Life) is an Australian based Dog food delivery service. They
deliver all premium dog and cat food brands plus medications, toys, accessories and treats. They claim to have shipped over $2.5M
100,000 orders of pet food and accessories and are servicing over 50,000 customers as of January, 2015.
Food &
Accessories
PetBox [San Diego, 2012]: PetBox curates pet products from leading and upcoming brands and delivers them to pet owners
$975k
on a monthly basis. Members can also pack their own customized boxes. Petbox has shipped over 80,000 units till date.
Food &
Accessories

Infant
Kids
Pets (2/7)
Purr Packs [Tennessee, 2012]: Purr-Packs is a subscription for pets that delivers cat gifts, cat toys, cat treats and other
treasures directly to subscriber's door each month, or as a unique gift. Each Purr-Pack container consists of toys, grooming
supplies, fashion items and treats. The actual number varies based on the unique value and size of each item inside. On
average, their standard and multi-cat packs can contain 7-12 items. Purr-Packs donates at least 10% of all retail subscription
Food & profits to local and national rescue and/or adoption programs.
Accessories
PawPack [Los Angeles, 2014]: PawPack is a subscription service for pets that offer a box of surprise products each month
that are all-natural and grain-free. Subscribers are required to provide all the information related to their pets while filing
up the membership form as the goods present in the PawPack box depends on the profile of the pet. 10% of their proceeds
Food & go directly to supporting rescue causes.
Accessories
Be Pawsitive [Dallas, 2013]: BePawsitive is a subscription service that provides all natural, great tasting USDA certified
organic dog biscuits to consumers. Subscription costs $11.95/month. For every treat box sold, BePawsitive provides a box of
treats to animal shelters and rescue organizations to help dogs waiting for new homes. The treats are oven baked biscuits
baked in small batches for quality control, USDA certified organic, wheat free, and made in the USA. Also has one-time
Food & purchase option.
Accessories
Ruby & Duke [Dublin, 2015]: Ruby & Duke offers dog lovers monthly subscription boxes featuring dog treats and toys.
Subscribers can select their dog size and the Ruby & Duke pack the box that best suits the subscriber's dog. They
provide 1, 3 and 12- monthly plans. Boxes ship on the 15th of every month.
Food &
Accessories

Infant
Kids
Pets (3/7)
Buns Boutique [Victoria, 2012]: Buns Box is a monthly box of toys and treats made just for bunnies. Buns Box contains a
different combination of toys and treats monthly, to ensure that subscriber's bunny gets to experience the greatest variety
of nibbling fun. Each box contains four bunny-approved items and is always shipped in the most economically sized box
Food & available. Typically, Buns Boxes arrive as either a 5-inch or 6-inch cube. Subscription starts at $33.00 CAD/month.
Accessories
PupJoy [Chicago, 2014]: PupJoy is a subscription service for dogs providing clear-labeled healthy dog treats, unique well-
crafted dog toys and artisan accessories that are sourced from small suppliers who are focused on creating quality,
responsible products. Subscribers first need to fill their customized preferences.
Food &
Accessories
Box Furr You [Conifer, 2014]: Box Furr You is a monthly subscription plan for dogs containing natural dog treats and toys.
10% of profits generated are donated to animals in need. The Surprise Boxes come in three choices: The Little Woof Box,
Medium Woof Box or the BIG Woof Box. "Box Furr You" boxes are equal in size and value with 4-5 ALL NATURAL treats and
Food & fun toys. Priced at $14.95 or $24.95 a month with a year subscription.
Accessories
The Tail Wagger [London, 2014]: Tail Wagger is a subscription box for pets. Subscribers need to create a profile for their
pets including their likes, dislikes, allergies, etc. Based o the profile, they curate a box and deliver it monthly. They provide
boxes of 3 sizes.
Food &
Accessories

Infant
Kids
Pets (4/7)
Pet Packs [ , 2015]: Petpacks is a home delivery subscription service that brings a selection of pet treats and toys straight to
the subscribers' front door. The boxes come in various size ranges.They provide separate boxes for cats and dogs. They even
have specialty boxes for special occassions like Birthdays, Holidays, etc.
Food &
Accessories
WoofBox [Mumbai, 2014]: WoofBox is a monthly subscription based service for pet products. Customers receive a periodic
subscription box tailored to a specific dog depending on age, size and race with products like toys, accessories, treats,
hygiene and personal care products.
Food &
Accessories
BarkLoot [Bangalore, 2014]: Monthly subscription of box full of goodies for dogs, starting at INR 999/month. Curates and
delivers products to customers. Products range from toys, chew bone, chew stick and occasional grooming products or
accessories.
Food &
Accessories
Pupscribe [Bangalore, 2014]: Pupscribe is a monthly subscription box of handpicked toys, treats and goodies for dogs. Can
choose quarterly to yearly subscriptions. Dispatches the products on 25th of every month.
Food &
Accessories

Infant
Kids
Pets (5/7)
MeowBox [Vancouver, 2013]: Meowbox is a monthly cat subscription box filled with fun unique toys and healthy goodies.
The subscription plans are for 1 month, 3 months or 6 months. The rate varies depending on the plan selected and ranges
from $22.95/month to $32.95/month.
Food &
Accessories
PupBox [San Francisco, 2014]: PupBox is a monthly subscription box that delivers educational material, treats, toys, and
accessories straight to new puppy owners right to their doorsteps. Each box highlights puppy safe products personalized by
age and physical characteristics. Educational material will be provided each month to help walk new puppy owners through
the many training steps and developmental changes they will encounter throughout puppyhood. Their pricing varies
Food & depending on the number of months chosen for your plan. It varies from $26/month to $39/month.
Accessories
HappyTom [North Hollywood, 2014]: Happy Tom is a pet food delivery subscription service. They have a veterinary team
that develops optimal monthly healthy food sets featuring organic & natural pet food and treats, vitamins, chews, toys
and gifts. The subscription costs $ 84.99 per month.
Food &
Accessories
KitNipBox [New York City, 2013]: KitNipBox is a monthly subscription box of cat goodies, with thoughtfully curated health
and hygiene products, treats, toys, accessories, gadgets, etc., delivered to customers’ doorsteps. They offer two
subscription options. The Happy Cat KitNipBox is $19/month and comes with 4 or more goodies. It is perfect for households
Food & with one cat. The Multi-Cat KitNipBox is $29/month and comes with 6 or more goodies.
Accessories

Infant
Kids
Pets (6/7)
Pet Nibbles [Seattle, 2013]: Pet Nibbles offers monthly subscription of Pet food. The pet food is home made with natural
ingredients sourced locally. Every month they introduce new flavours based on seasonal variations and ingredients
availability. They offer packages of different sizes and different types depending on the pets. They provide for both dogs
Food & and cats. They also offer À la carte orders.
Accessories
My Dog Bowl [Laguna Niguel, 2012]: MyDogBowl is a monthly subscription service that delivers food for Cats and Dogs.
Customers select their prefered brand and food preferences and the company ships the food to feed the pet. It automates
the next delivery working with customers.
Food &
Accessories
Bugsy's Box [Montreal, 2012]: Bugsy’s Box is a subscription e-commerce company which offers a box of goodies for dogs
including treats, toys, care items and accessories. They deliver full size items and samples from large and boutique brands.
Deliver out of NY and Montreal, Canada.
Food &
Accessories
BestFriendBox [New York City, 2012]: BestFriendBox is a monthly subscription service for pet lovers. Cat and dog owners
across the U.S. can join BestFriendBox to receive a monthly delivery of hand-picked, gourmet, natural treats and toys for
their furry friends.
Food &
Accessories

Infant
Kids
Pets (7/7)
PetPlate [New York City, 2015]: PetPlate is a subscription service for cooked meals for pets. Subscribers can select their
pet's meals and the preferred delivery window. PetPlate uses fresh ingredients you'd find in your local grocery store without
Food & any by-products or fillers.
Accessories -
Cooked Meals
Fresh Patch [Miami Beach, 2010]: Fresh Patch is an e-commerce subscription service for dog litter and pee pads. It provides
a hydroponically-grown dirt-free grass which is a convenient solution for busy dog owners and their dogs. The grass patch
can be placed indoors. It absorbs liquids and controls odors naturally. Depending on the size of dogs, they provide two
options: Fresh Patch & Fresh Patch XL. Currently available in the United States with exception of Alaska and Hawaii.
Litter Box
Litter Kit [Kansas City, 2015]: Litter Kit is a subscription based Biodegradable kitty litter box. Subscribers can order a
monthly subscription and receive one box at their doorstep containing 4 weekly recyclable litter boxes and kitty litter. After
each week, they can dispose of their litter box and open the next one for use.
Litter Box

Infant
Kids
Flowers (1/2)
H.Bloom [New York City, 2010]: H.BLOOM is an eCommerce company that provides a subscription-based luxury flower
arrangements delivery at affordable prices to consumer and corporate customers like hotels, restaurants, offices and local
businesses. In-house designers make arrangements based on request. Current customers include The Ritz Carlton Hotel, The $16.9M Battery Ventures, Shasta Ventures
W Hotel, Hugo Boss, Ralph Lauren, Tesla Motors and Omega. Operates in New York City, Chicago, San Francisco and
Washington, D.C. In Forbes' America's 2014 most promising companies list.
Flowers
The Bouqs Company [Venice, 2012]: The Bouqs is a Venice, California-based cut-to-order online florist that sources product Quest Venture Partners, Siemer
directly from farms around the world and delivers finished arrangements to consumers doors at a fraction of the typical Ventures, Telegraph Hill Capital, Azure
$7.1M
retail cost. It sources its product from third party suppliers (eco-friendly farmers in North and South America) and holds no Capital Partners, KEC Ventures, SG VC,
inventory, but manages to achieve direct-to-consumer caliber margins and brand affinity Amplify.LA
Flowers
One Bunch Company [Los Angeles, 2012]: OneBunch is a subscription for flowers delivered on a weekly, bi-weekly or
monthly basis. Subscribers can change who they send a bunch to as often as they like. Subscription starts at $29.99/month.
Their team is internationally based in Asia, South and North America.
Flowers
Bloom This [Kuala Lumpur, 2015]: Bring out the florist in you! Subscribe to beautiful flowers sent to you weekly and start
creating own simple and stunning flowers arrangement anywhere!.
Flowers

Infant
Kids
Flowers (2/2)
Stems Of Pty Ltd [Melbourne, 2014]: Stems of Melbourne is a subscription based floral service on a fortnightly or monthly
basis. A “Lovely” subscription costs $50. The “Lots of Lovely subscription” costs $80. In some cases the flowers come with a
vase.
Flowers
Bloomsy Box [Miami, 2015]: Bloomsybox is a flower subscription service that delivers hand picked flowers directly from
farm to the subscriber's doorsteps. They only deal in "single-variety"- hand-tied bunches. Flowers are sourced direct from
suppliers in South America, Holland, Thailand and California. Subscription starts at $34.99/month.
Flowers
Secret Blossom [Melbourne, 2013]: Secret Blossom is Melbourne’s premier floral subscription service providing freshly
selected seasonal flowers presented with an artistic flair. Delivers weekly, bi-weekly and monthly. Prices starting for
$30/bunch.
Flowers
Bloom & Wild [London, 2013]: Bloom & Wild is a UK-based subscription florist that delivers whole bouquets to
consumers and businesses in boxes that fit through a standard UK letterbox. Company buys direct from growers ensuring
fresh flowers delivery.
Flowers

Infant
Kids
Household Products (1/3)

FilterEasy [Raleigh, 2012]: The company offers an online subscription service that sends the air filters for HVAC systems.
Iron Yard Ventures, Azure Capital, RTP
Consumers who sign up online for FilterEasy's service select how many filters they need (most homes need 1 to 3 filters);
$4.51M Capital Associates, IDEA Fund Partners,
filter size; the filter grade they want; and whether them want them delivered monthly, every other month, or once every
Cofounders Capital
three months. The company charge prices that are comparably priced to buying filters from big-box retailers.
Flowers
Stroho [Atlanta, 2012]: Stroho is an e-commerce company focused on enriching the quality of life for our communities by
helping consumers create a sustainable lifestyle, while saving time, energy and money, by delivering HVAC Air Filters on a $85k
subscription basis.
Flowers
Suede Lane [Toronto, 2011]: It is a curated platform that enables design fans to buy unique fine art, fashion, and interior
decor products from emerging artists and designers worldwide, online via eBoutique and offline through quarterly $40k Start-Up Chile
subscription service.
Flowers
Flowbox [England, 2013]: FlowBox is a subscription box for eco-friendly household products. Each box contains healthy
natural, vegan & gluten-free goodies.Each month they send out carefully curated boxes filled with exceptional organic
and wholesome food. Alongside their Classic box they also have Vegan and Gluten-Free boxes available.
Flowers

Infant
Kids

The Handy Box [Helena, 2014]: The Handy Box is a monthly subscription box service delivering a box of handy tools and
gadgets. The tools are aimed at helping users with some household project or repair job. The Handy Box will contain 4-6
different items each month, with a total retail value of $40 or more.
Flowers
ePantry [San Francisco, 2012]: ePantry is a subscription service for green and sustainable common household goods and
other toiletries. It offers a variety of sustainable household items that are automatically shipped to customers on a regular
schedule, based on when they are expected to run out.
Flowers
Jangneus [Oxford, 2009]: Jangneus is a retailer of Dishcloths and Tea Towels inspired by Swedish kitchen culture. Tea
towels are made from natural and renewable materials; linen and cotton and the dishclothes are 100% biodegradable.They
provide yearly subscription for their products ranging starting from £35.
Kitchen
Soma [San Francisco, 2012]: Soma makes high-design, sustainable water filters that are delivered via subscription. Soma’s Baseline Ventures, Forerunner
glass carafe houses a 100% biodegradable filter, which is composed of charred Malaysian coconut shells, silk, and plant- Ventures, Lerer Ventures,
based plastic. To ensure that the water stays fresh, replacement filters are delivered via subscription. Additionally, through Collaborative Fund, Cowboy Ventures,
Soma’s partnership with charity: water, a portion of every filter sold donates clean water to someone in need. In December $5.9M Vast Ventures, Mindful Investors,
2012, Soma raised $100,000 in 9 days on Kickstarter, reaching an eventual total of $147,000 by campaign’s end. Fast Crosscut Ventures, Marc Bell, Cowboy,
Kitchen - Water Company named Soma the “#1 design story of 2012” and Inc. Magazine called Soma one of “the most audacious companies Mindfull Investors, QueensBridge
Filters of 2013.” Venture

Infant
Kids

The Swatch Box [El Segundo, 2015]: The Swatch Box delivers quarterly packages filled with premium home accents tailored
to user's unique needs by a personal interior designer. Users have the option to keep what they like and return the rest. A $150K
styling fee of $85 is credited towards every purchase the user makes.
Decor &
Furnishing
Art Crate [Las Vegas, 2015]: Art Crate is a personalized art curation service, offering premium art prints to subscribers
without the hassles of shopping in stores or online. Subscribers share details about their home decor, art style, and
Decor & shopping preferences. Art Crate curators ship a hand-selected art print once a month. Shipping is free and there are no
Furnishing - hidden fees.
Artwork
Vellabox [Los Angeles, 2015]: Vellabox is a monthly subscription box that delivers amazing seasonal soy candles starting at
just $10/month. They bring the highest quality eco candles to the vast candle-loving market with such convenience that
Decor & they might just push that $25B global candle industry closer to 26.
Furnishing -
Candles
FilterSnap [Atlanta, 2014]: FilterSnap provides replacement furnace & air filters as a subscription. Filters are delivered
when they need to be replaced, mostly every three months.
Air Filters

Infant
Kids
Miscellaneous Boxes (1/15)

Timeshel [Brooklyn, 2013]: Timeshel is an iOS photo printing service that helps in documenting and preserving life stories
with printed photographs. Timeshel works on a monthly cycle. Subscribers can update their ‘story’ by adding or removing
moments throughout the month. On the last day of the calendar month Timeshel automatically captures the story, prints it,
Miscellaneous and ships it to the subscribers. Subscription starts at $5.95/month.
Boxes
Boston & Bale [Boston, 2015]: Boston & Bale is a local goods from Boston-area makers, delivered to doorstep. It
supports numerous local handmade products and brands from the Boston-area. Subscribers can either order a monthly
subscription or one time gift. Products range from home-cooked meals to handmade objects.
Miscellaneous
Boxes
Subsmart [London, 2015]: Subsmart is an UK subscription service that delivers stationary, toiletry and party essentials right
to the subscribers' door. They provide three different packages : Study essentials, Morning essentials and Party essentials.
Miscellaneous
Boxes
BroBoxClub [Chicago, 2012]: BroBoxClub is a subscription service catering to the Bro demographics. At $14.95 per month
with free shipping, they craft a box filled with unique products made by brands and expert craftsmen. They ship on the 5th
of every month.
Miscellaneous
Boxes

Infant
Kids

Unbound [New York City, 2012]: Unbound is a one-time delivery or quarterly subscription service of lustful products for
women. They provide product guidance and curation to women in the erotic product market.Each box is composed of a
selection of products from around the world and explores a different theme every 90 days. They also publish erotica and
Miscellaneous sexual lifestyle content .
Boxes
Quarterly [Los Angeles, 2011]: Quarterly offers a design-oriented subscription Giftbox service that enables customers to
receive gifts curated by influential contributors including respected entrepreneurs, designers and organizations. Past Collaborative Fund, True Ventures, SV
$4.2M
contributors include President of the Rhode Island School of Design, John Maeda, Behance Founder Scott Belsky, and Alexis Angel, VegasTechFund
Curated Ohanian of Reddit, Breadpig. It acquired rival 12Society in 2013. They had more than 8000 subscribers in 2013.
Packages
12Society [West Hollywood, 2012]: 12Society is a lifestyle company that is at the intersection of culture, technology, and
commerce. Every month they will send the user 2 Limited-edition T-shirt. They claim that their T-shirts are designed by their
creative board including musicians, artists, and athletes. They have received financial backing from Groupon co-founders. Lightbank
They have also roped in Michael Strahan(Super Bowl winner) and Tim Lincecum(San Francisco Giants). It was acquired by
Curated Quarterly in 2013.
Packages
Clubs of America [ , 1994]: Clubs of America is a gift of the month club. It has eight monthly clubs - Craft beer, International
Wine, Gourmet Pizza, Hand-dipped Chocolates, International Coffee, Worldwide Cigars, Fresh Flowers and Gourmet Fruit of
the Month. Subscribers can choose any of the eight items to give as gift on a monthly, 2-monthly or 3-monthly basis.
Curated
Packages

Infant
Kids

POST [London, 2015]: POST is a luxury stationery subscription service brought by Katie Leamon. Each month, subscribers
receive a surprise package of seasonal paper goods, hand selected by the team at Katie Leamon. Each box contains a hand
printed gift card & activation post card.
Curated
Packages
Pro Wrestling Crate [Panama, 2015]: Pro Wrestling Crate is a monthly subscription of exclusive shirts and collectibles for
pro wrestling fans hand picked by the biggest names in professional wrestling. Subscription starts at $14.95/month +
shipping. They specialize in limited edition and one-off collectibles and shirts.
Curated
Packages
Love Goodly [Los Angeles, 2015]: LoveGoodly is a subscription service providing subscription boxes and products curated
by top influences, bloggers, and editors and every purchase supports a cause. Every other month subscribers receive 5-7
full-size products and deluxe samples of the best nontoxic and cruelty free beauty and skincare, healthy snacks, wellness
Curated and eco style accessories. Subscription starts at $39.95/box.
Packages
This GOOD Box [London, 2014]: ThisGoodBox is a subscription service for ethical products for women. They curate products
for women and deliver a package of eco-friendly, socially conscious goodies straight to subscriber's door each month. They
even include some treats to share through random acts of kindness so subscriber's can enjoy ThisGoodBox's philosophy of
“do good, feel good” in action. Boxes generally contains a snack, a health/beauty item, a piece of stationary and one-three
Curated other items such as jewelry, accessories or homeware. Subscription starts at £15/month plus shipping/handling.
Packages

Infant
Kids

Second Aid Kit [Illinois, 2015]: Second Aid Kit is a monthly subscription box service that that delivers a monthly curated gift
box of second aid gifts. They have subscription boxes with second aid for the soul and spirit containing surprise gifts
handmade by local artisans, snacks, soaps, teas, a great book, and other surprise gifts that provide comfort, happiness, and
Second Aid. They have Second Aid monthly subscriptions with second aid items for preparedness, camping, survival, and
Curated great additions to first aid kit.
Packages
Luxor Box [ , 2015]: Luxor Box is a luxury lifestyle subscription box with limited memberships. Every month they curate a
selection of 5-9 full-size, hand-picked, products with a retail value of $275+ per delivery. They also offer the "New" Luxor
Box "Petite" with a selection of 2-4 full-size products with a retail value of $75+ per delivery. They feature unique and up-
Curated and-coming brands. Subscription starts at $39.95/month for "Petite" boxes and starts at $125/month for other boxes.
Packages
Sugarbox [Mumbai, 2014]: SugarBox offers monthly subscription box for lifestyle box. Customers can order a single box or
can take monthly subscription. Its subscription box contains fashion, beauty, lifestyle and gourmet products handpicked by
their team of in-house stylists.
Curated
Packages
FanPack [Greensboro, 2014]: FanPack is a subscription site where you receive unique gifts shipped straight to your door
from your favorite athletes, artists and entertainers while supporting charitable causes. The way it works is after signing up
you receive a gift from your favorite athlete, artist or entertainer four times per year. They send a portion of all proceeds to
causes doing good work around the world. The subscription price varies depending on the artist, athlete or entertainer you
Curated have chosen.
Packages

Infant
Kids

Fair Ivy [Santa Monica, 2009]: A subscription to Fair Ivy means that a handmade, hand wrapped gift will be delivered to the
person(or pet) of your choice each and every month. Each one is sent by an individual crafter who creates and wraps the
goodie along with an information card with details of the artist’s process and inspiration . They send 2-4 new handmade
Curated gifts every single month. The eco-friendly service starts $20/month. They also offer one time gifting option.
Packages
Not-another-bill [London, 2011]: London-based subscription service where users receive a surprise gift every month in
their post. Gifts are curated by artist designers and brands based on customer's personal preferences. Prices Euro
18+/month. Founded by Ned Corbett-Winder, a former art director. Has 1800+ subscribers as of Jan 2014
Curated
Packages
Curated Umba [Washington D.C., 2011]: Umba is a monthly subscription service for curated hand made goods. It is a social-selling
$300K VegasTechFund
Packages - platform that connects entrepreneurs with artists around the world. Awarded Best of the Web 2013 by InStyle.
Hand-made
Goods
thedistrictclub [Washington D.C., 2015]: The District Club is a monthly subscription-based service that allows consumers to
Curated sample new local treats each month. Formerly known as Nicely, The District Club is also committed to supporting local small
Packages - businesses. Each month they send customers a curated box filled with samples from local vendors. Boxes might contain
Hand-made sweets, savories, coffee, tea, beer, etc. and ship each month for free. Based out of Washington D.C., US.
Goods

Infant
Kids

Dottiebox [ , 2013]: DottieBox is a subscription box delivering handmade items from small businesses to subscriber's
Curated doorsteps. Boxes contain crafts, DIYs, artisan goods, food items, beauty products, etc. Small businesses or artisans can sell
Packages - their products to DottieBox and get exposure.
Hand-made
Goods
Curated Socially Conscious Box [Minnesota, 2015]: The Socially Conscious Box Company is a monthly subscription service. providing
Packages - global products made by female artisans- jewelry, accessories, home décor and art.
Hand-made
Goods
Litu Box [Jersey City, 2015]: Litubox is a subscription service for curated packages that contain healthy snacks, handmade
jewelry crafted by artisans from around the world, brands that follow ethical and sustainable business practices. Each
Curated month, they donate a portion of their profits to a charitable organization. For October, they are supporting UNICEF's
Packages - humanitarian operation to provide Syrian children in refugee camps much needed supply of water, clothing &
Hand-made immunization.
Goods
Pijon [New York City, 2013]: Pijon is a NYC-based technology company that specializes in sending college students monthly
care packages filled with 5-6 curated products including healthy snacks, health and beauty supplies, household essentials,
Curated etc. that fit the individual student and time of year perfectly. Part of 8th batch of 500 startups accelerator program. Pijon 500 Startups
Packages - launched in August 2013 and has sold over 18k PijonBoxes to 3,700+ subscribers across 1,250+ campuses in all 50 US states.
College Company claims to have over 50% m-o-m growth rate.
Students

Infant
Kids

GradBin [Mission Viejo, 2015]: GradBin is a monthly college oriented subscription box, curated from Orange County,
Curated California. Their box is a selection of 5-7 snacks, study supplies, dorm solutions, entertainment, and more, offered by brand
Packages - name favorites, and new discoveries. They are also providing products from Starbucks, Jones Soda Co., Mimoco, ChocXO,
College Project 7, and more.
Students
Awesome Pack [ , 2014]: Awesome Pack is a family activity monthly subscription pack. A board game is included in every
Curated pack. Subscription costs $44.99 USD/month. Subscribers first need to set up their family profile to get customized package.
Packages -
Family
Bespoke Post [New York City, 2011]: Bespoke Post is targeting the men’s shopping space by offering themed boxes that
cost around the same price as a gym membership ($45/month, shipping included). Boxes includes a shave kit, a travel Entrepreneurs Roundtable
theme, a high-end cocktail set, a shoeshine kit, a “weekender” box, and others. Customers can opt-out of receiving the box $875k Accelerator, 500 Startups, Great Oaks
as often as they want after receiving the email that details the current box’s theme. Bespoke Post has targeted its customer Venture Capital, Scout Ventures
base by cultivating relationships with media companies and brands, beginning with a Details Magazine partnership.
Themed Boxes
My Texas Market [Texas, 2015]: My Texas Market is a curated monthly box featuring artisan items from farmers’ markets
and local shops around Texas. Each month’s My Texas Market box includes various small-batch, locally made food items,
beauty products, and home goods. My Texas Market carefully curates boxes around a different theme each month. Monthly
boxes offer a variety of Texas-made products. Boxes include handcrafted snacks and edibles, natural bath and beauty
products, and handmade or locally sourced home goods.
Themed Boxes

Infant
Kids

Sapphire Soul [Michigan, 2011]: Sapphire Soul is a mystic and mindful subscription box with an aim to offer inspiration and
rejuvenation. They offer quarterly subscription. Each box contains items that help subscribers to get closer to their soul.
Items include oils, crystals, etc.
Themed Boxes
TeeBlox [San Jose, 2015]: TeeBlox is a t-shirt subscription box for geeks and gamers. Along with a 100% authentic, licensed
geek and gamer shirt, TeeBlox subscribers also receive 2 other geek collectibles – including comic books, posters, stickers,
and decals. Subscribers may (or may not) receive the same shirt as other TeeBlox subscribers, adding to the monthly
surprise. Subscription at $9.99/month.
Themed Boxes
Thimble.io [New York City, 2015]: Thimble is a DIY electronics project kit subscription. It sends a box of nine to ten carefully
curated samples of electronic parts and components (ie. transistors, sensors, bread boards, LEDs) every month. Boxes are
organized around specific themes and contests which gives an incentive to build something innovative. After each contest,
expert judges review project submissions and award prizes to the top creations. They also offer a learning web app which
provides instructional material around techniques, concepts, and project-specific steps to avoid common pitfalls during the
Themed Boxes building process.
Artbotic [Irvine, 2015]: Artbotic is an exclusive art subscription box. It offers quarterly and monthly plans. The quarterly
subscription box is filled with 2 limited-edition, autographed art from 2 different emerging artists, a t-shirt designed by an
emerging artist, stickers and other goodies. The monthly subscription box is filled with a limited-edition, autographed art
from an emerging artist, a t-shirt designed by an emerging artist, sticker packed by an artist. It helps to discover new artists
and an art collection while helping Artists earn money and gain exposure.
Themed Boxes

Infant
Kids

baseballCRATE [Ohio, 2015]: BaseballCrate is a baseball subscription box. Each box includes memorabilia, apparel, cards,
ticket vouchers, and more. Every baseballCRATE contains 6 - 10 items, on average. Subscribers get to choose their
team/players. Subscription starts at $25/month.
Themed Boxes
CatLadyBox [Miami, 2015]: CatLadyBox is a monthly box of the purrfect hand-picked cat-lover items - like cat lady jewelry,
clothes, mugs, decor, cat-themed books and more - right to subscriber's door. They provide two types of boxes : CatLadyBox
(for the subscriber) and Crazy CatLadyBox (Subscriber + their cats/kittens).
Themed Boxes
Bachelor's Box [Dublin, 2015]: Bachelor’s Box is a men's subscription box service providing a box of accessories for style and
grooming every month for €35 (including shipping). They offer a variety of themed boxes and also offer items individually.
The monthly Bachelor's Box offers convenience and value along the opportunity to discover new brands and products. They
provide their own high quality accessories for style but also from other smaller brands that have kept the focus on quality
and design.
Themed Boxes
ChristianCrate [Miami, 2013]: ChristianCrate is a monthly gear and swag club for those that live and embrace the Christian
lifestyle. Each crate contains 6 To 8 hand-picked products like gear, toys, books, art and other goodies that lets subscribers
take a closer walk with God. Subscirption costs $25/month.
Themed Boxes

Infant
Kids

Tron-Club [ , 2015]: Tron Club is a subscription service specializing in monthly circuit building kits. Subscriber receive unique
electronic parts and over 21 circuits per month. They even provide instructions along with the kit on how to go about
building the projects.
Themed Boxes
Sabbat Box [Florida, 2015]: Sabbat Box-a subscription box for Pagans, delivering unique Wiccan supplies & Pagan
products each sabbat. Subscription boxes include altar supplies, spell supplies, spell candles, divination tools, pagan books,
incense, herbs, oils, crystals, jewelry, Pagan home décor and more.
Themed Boxes
poptaria [Brisbane, 2015]: Poptaria is a themed box of goodies delivered straight to subscribers' door, containing the latest
and greatest in Pop Culture. They include products from Marvel, Star wars, Nintendo, DC, Minecraft, Adventure Time, Game
of Thrones, Dr Who, Ikon, Funko, Lego, Hasbro and many more. They ship only in Australia.
Themed Boxes
Louisiana To Geaux [Louisiana, 2014]: Louisiana to Geaux is a subscription gift club. Subscribers can choose from a club
length: 1-month, 3-month, or 6-month and categories: Kitchen, Sweets or Pamper Yourself. Each month can be the same
category or can be chosen from a variety of all three categories in any order. They even provide special occassion boxes.
Themed Boxes

Infant
Kids

Pampered Teacher [New York City, 2014]: PamperedTeacher is a subscription service for monthly gift subscription boxes
filled with teacher gifts, teaching tools and fashion accessories. They provide monthly, 3-monthly and 6-monthly
subscriptions. Subscription starts at $29/month.
Themed Boxes
PlotaboX [Tenerife, 2015]: PlotaboX is a learn by doing subscription service that send DIY projects to make - strating from a
mobile controlled vehicle to a hydroponics control system. Each project comes as a kit, with all the necessary components,
easy to follow instructions and online mentorship. The service has not started as of November 2015.
Themed Boxes
Atheist Box [ , 2014]: Atheist Box is a monthly subscription box for atheists — as well as agnostics, skeptics, freethinkers,
and other non-religious individuals — who are interested in receiving custom-tailored items shipped to their door each
month.
Themed Boxes
CollectorCorps [ , 2014]: CollectorCorps is a marvel collectibles subscription service. They provide a monthly and a 12-
monthly subscription service. In the 12-monthly subscription plan, they ship 6 boxes to subscribers every other month and
bill them annually. Each box includes exclusive products created in partnership by Marvel & Funko, including apparel,
collectibles and accessories. Subscription starts at $25/month.
Themed Boxes

Infant
Kids

Yogi Surprise [Portland, 2014]: YogiSurprise is a yoga-inspired monthly subscription box. They offer Lifetyle Box
($49.95/month + free shipping) and Jewellery Box ($24.95/month + free shipping).
Themed Boxes
BottomsUP Box [Hickory, 2015]: BottomsUP Box is a quarterly subscription-based box that delivers craft beer accessories
and drinking items. Each BottomsUP Box is curated by craft beer enthusiasts for craft beer enthusiasts.
Themed Boxes
Catholic Faith Box [ , 2015]: Catholic Faith Box is a monthly subscription box curated to celebrate, grow and live the Catholic
Faith. Each box is created to experience and embrace the liturgical month. The box contains 7 or 8 spiritual tools. The kids
box includes fun activities, booklets and prayers not necessarily dedicated to the liturgical month, but meant to help them
grow in their faith.
Themed Boxes
Maker Box Monthly [ , 2014]: A Maker Box is a monthly subscription box filled with materials for makers and tinkerers. For
$30 bucks subscribers get about $50 worth of components, modules, development boards, etc. Many of the modules are
designed for Arduino and each month they release a blog explaining how to use the components with an Arduino while also
providing sample code and libraries.
Themed Boxes

Infant
Kids

Boxcitement [Cheltenham, 2015]: Boxcitement is a letterbox friendly monthly subscription box from the UK, crammed full
of contemporary stationery, gifts, jewellery and homewares. Every month they pick a theme, design items associated with
the theme, produce them and box them up. Subscription starts at £18 per month .
Themed Boxes
GrandBox [Chicago, 2013]: Grand Box provides a monthly care package for your older family members and seniors. Gifts for
mom, grandma, grandpa, and those living in a nursing home or assited living. Costs $33/month.
Themed Boxes
Faithbox [New York City, 2014]: Faithbox sends subscribers monthly boxes with affirmations, prayers, quotes, and cause-
based goods. It donates a portion of box sales to select charities throughout the year (give).
Themed Boxes
Nerd Block [Toronto, 2013]: Nerd Block is a monthly mystery geek package subscription delivery service, like comic con in a
box. For $19.99 a month plus shipping($13.99 for kids), it delivers a custom, limited edition t-shirt, toys and collectibles
from famous brands including Star Wars, Adventure Time, Doctor Who and Marvel. Targets video game and movie fanatics,
toy and comic collectors. They deliver to 27 countries and claim to have a valuation of $20M as of January, 2015.
Themed Boxes

Infant
Kids

Loot Crate [Los Angeles, 2012]: Loot Crate is a Hollywood-based monthly subscription for crates of tech and video game-
themed stuff. Each month they deliver 6-8 products like collectibles, stickers and t-shirts worth $40+ retail value for less
than $20. It partners with top geek and gaming brands and franchises. Partnered with Marvel this July 2014. Shipping to US,
Canada, Australia and the UK
Themed Boxes
Startup Threads [New York City, 2011]: Merchandise marketing service for start-ups that designs and ships printed t-shirts,
hoodies and other swags on their behalf to customers on a monthly subscription basis. They advertise events like
$40k
conference, campus recruiting mission or meetups etc. Start-ups can use its API to to ship merchandise directly to
Merchandise customers. Worked with Hipmunk, Gumroad, Sendgrid, Start-up Weekend and SeatGeek.
Marketing
Hello Makana [Honolulu, 2012]: Makana is a monthly, curated subscription “box” of authentic, created-in-Hawaii products
directly to subscriber's doorstep. Boxes contain four to five items, and an informational card to share stories of items,
producers and their communities. Contents vary monthly. The hellomakana.com website further enhances and promotes
Location featured products.
Specific Boxes
My Kentucky Tee [Georgetown, 2014]: My Kentucky Tee is a Shirt of the Month subscription-based program, priced at just
$15/month per shirt (tax and shipping included). Upon enrollment, user becomes part of a community of subscribers who
receive a new, Kentucky-themed t-shirt every month that is designed uniquely for Shirt of the Month subscribers.
Location
Specific Boxes

Infant
Kids

Modest Box [Columbus, 2014]: Modest Box Ohio is a subscription for Ohio made products. The small assortment box costs
$39.00 per month ($9.00 shipping), the large assortment costs $89.00 per month ($15.00 shipping), and the t-shirt box that
ships two Ohio made t-shirts costs $56.00 ($8.00 shipping). Subscribers have the option to purchase just one box by using
Location the gift option, or they can pay for three, six or 12 months up front to receive discounts on the cost per box.
Specific Boxes
Iriemonbox [Arizona, 2015]: Irie Mon Box provides monthly subscription box that contains quintessential flavors of the
Caribbean. The box is filled with handpicked Caribbean treats from sauces, pepper sauces and jelly, seasonings, cakes,
coffees, snacks and other Caribbean flavors. Other items such as t-shirts, CDs, scents , other memorabilia, etc. are also
Location included in the box. Each box contains around 6-8 items. Subscription costs $40/month.
Specific Boxes
Hammock Pack [Brooklyn, 2012]: They provide a selection of products that are local to each monthly destination. Geared
towards women, each pack is filled with a mix of food, bath products, housewares, and accessories you'll only find while
visiting each city.
Location
Specific Boxes

Infant
Kids
Supplies & Gears (1/4)

Survivor Outfitter Inc. [ , 2013]: Serebox is a monthly emergency gear subscription. Boxes contain emergency survival gear
like I.C.E. emergency whistle, Water notebook with pencil, Purified water pouches, No Rinse body wipes, Waterproof first
aid kit, Waterproof match-case with storm-proof matches, Instafire firestarter, etc.
Supplies &
Gears
Tackle Grab [Boston, 2012]: Tackle Grab is a membership based online fishing tackle retailer where members sign up to
receive monthly samples of lures, baits, and terminal tackle from less known as well as famous brands. The baits are
selected based on the members fishing preferences, style, and ability. They announced a partnership with Earnhardt
$1.05M
Outdoors, an outdoor lifestyle brand founded by siblings and NASCAR family Kerry Earnhardt, Kelley Earnhardt Miller and
Dale Earnhardt Jr. As of January 2015 they have around 6000 subscribers. Subscriptions cost between $13 and $15 per
Fishing month.
Catch Em Club [Tallahassee, 2015]: CatchEmClub is a subscription service for inshore fishermen providing inshore saltwater
fishing products. Their boxes contain hard and soft baits, jigs, spoons, hooks, line, sinkers, etc. They also include mystery
items every month. Subscription starts at $22/month.
Fishing
iFlies [Scotland, 2015]: iFlies is an online subscription service selling Trout and Salmon fishing flies. iFlies subscription boxes
are sold on both a monthly and quarterly subscription. Their flies are tied on British hooks with the finest of materials.
Fishing

Infant
Kids

My Monthly Catch [ , 2014]: My Monthly Catch is a Canadian based monthly fishing subscription service that delivers high
quality baits, lures and accessories to your door.
Fishing
Mystery Tackle Box [Chicago, 2012]: Mystery Tackle Box sends a box to subscribers with new and assorted tackle. For $15
per month subscribers receive a box monthly. They can receive boxes less frequently for less money. The company claims
that the boxes are filled with at least $20 in value.
Fishing
Plontz [Palo Alto, 2014]: Plontz is a susbscription service that provides personalized boxes of garden supplies. Plontz draws
from the best tools and technologies offered in Silicon Valley and around the world to inspire home edible gardening. They
test the latest inventions and the next generation of garden seeds against established research and folk wisdom. They
curate products and recommendations to help established gardeners. They have a monthly box for $20/month and a
seasonal box for $85/quarter.
Gardening
Tac Pack [Cap, 2014]: A TacPack is a subscription service box full of tactical shooting gear that gets delivered to the
subscriber's door step every month. Each month subscriber's receive a package through the mail with new gear inside.You
can place an order for 1, 6, or 12 months. They only charge monthly. Subscribers can cancel at anytime.
Gears

Infant
Kids

Battlbox Team [Georgia, 2015]: Battlbox is a monthly subscription for receiving hand-picked tactical, survival, EDC, and cool
gear. They provide four types of boxes: BattleBox Basic, BattlBox Advanced, BattleBox Pro and BattleBox ProPlus. Their price
range varies from $24.99/month to $149.99/month.
Gears
ProtoCrate [Queensland, 2014]: ProtoCrate is a monthly subscription box full of new filament, tools, printed samples and
more - all curated and tested for 3D Printers. It's an industrial revolution in a box, ready to print.
3D Printing
Tools
Cairn - Outdoor Subscription Box [Bend, 2013]: Cairn is a subscription service for outdoor enthusiasts. They help
recreational enthusiasts discover new products through a monthly subscription box delivered to their door. Sample
categories that may be included in box: Gear, Apparel, Food/Energy Snacks, Skincare, Emergency/Medical supplies.
Adventure
Gears
Outdoor Exchange [New York City, 2014]: Online platform to rent outdoor gear such as tents, kayaks and fishing equipment
on a subscription basis. Catalogue of 300+ high-end, expensive gear. Its warehouse in Fairlawn stocked with gears from
manufacturers and distributors. Basic subscriptions($100) allow users to rent one item per week, with additional items rent-
able at 10% of product’s value. Limited shipping services at present. Recently started an Indiegogo campaign to boost its
Adventure membership and form a community sharing marketplace. Expects to be fully operational by July, after which basic
Gears subscription costs will double.

Infant
Kids

Send Me Ammo [Bellingham, 2014]: SendMeAmmo is a monthly ammo subscription service. They have partnered with
Atlanta Arms, one of the top ammo manufactures in the country, to provide you with a highest quality ammunition
available.
Ammunition
Climber's Box [Panama, 2015]: ClimbersBox is a subscription service for climbing gears and supplies. Boxes contain
Carabiners, cams, quickdraws, chalk bags, rope samples, belay devices, nuts, etc. The goodies are delivered on a monhly
basis.
Climbing gears

Infant
Kids
Art & Crafts (1/3)

Whimseybox [Boulder, 2011]: Whimseybox uses creative content to help people discover and buy craft supplies online.
They started in 2011 with a $15 monthly subscription. Users can find creative inspiration in the thousands of projects
posted on Whimseybox.com and then easily purchase the supplies to make them from the Supply List posted under each Excelerate Labs, Pritzker Group
project. In 2014 they launched Whimseybox Influencer, the only affiliate program designed specifically for DIY + craft $75k Venture Capital, Dundee Venture
bloggers and websites. This custom technology allows bloggers to easily embed Whimseybox Supply List widgets directly in Capital
their blog posts and earn a share of the sales they drive while helping their readers find + purchase the right supplies for a
Art & Crafts project.
Nicely Noted [Austin, 2011]: Nicely Noted is a stationery subscription service that delivers a curated batch of letterpress
cards to subscriber's mailbox every month. Each box contains three letterpress cards and three stamps.
Art & Crafts
SketchBox Subscription [San Francisco, 2015]: Sketchbox is a subscription service that delivers premium art supplies right
to your doorstep along with a unique piece of art to help inspire you. They are a team of artists themselves and search
constantly for the best possible supplies. They feature a new artist every month to help inspire you to create something
amazing. They have a basic and premium subscription service for $25/month and $35/month.
Art & Crafts
Papirmass [Toronto, 2008]: Papirmass is an art subscription that sends a monthly print with art on the front & writing
on the back to people around the world for the price of $5 a month. It arrives in a large envelope. Every month they will
send a different piece of art which can vary between large posters, postcards as well as short stories or poems.
Art & Crafts

Infant
Kids
Art & Crafts (2/3)

Art in a Box [Oakland, 2008]: Artinabox enables the users to receive an original work of art featuring Bay Area artists on a
subscription basis. The users will be sent a link to an online form where they can give them three adjectives to describe the
art taste. The subscribers can also choose how often to receive boxes. The charges are $50/month which includes shipping
as well.
Art & Crafts
ArtSnacks [Boston, 2013]: ArtSnacks is a monthly subscription service for art supplies that delivers 4-5 hand-picked art
supplies, tested by working art professionals. Charges $20+/month
Art & Crafts
KnitCrate [New York City, 2012]: Knitting subscription service delivering packages with yarns, patterns and extras. Offers
monthly, bi-monthly and gift subscription options Sources yarns from both well-known brands.
Knitting
Gramr Gratitude Co. [San Francisco, 2013]: Gramr is a greeting card subscription box company. The vision is to get people
to connect in a more personal way through handwritten cards. Each month, Gramr sends a box with cards, envelopes, and
optional items such as postage stamps, custom wax seals, and sealing wax. They collaborated with Chen Design associates,
Neenah Paper, letterpress printers, and French Paper co.
Cards

Infant
Kids
Art & Crafts (3/3)

Pretty By Post [Los Angeles, 2014]: PrettyByPost is a monthly greeting card subscription service. Subscribers receive a
carefully-curated package filled with 4-5 cards. Most of the cards are sourced from Etsy stores or small indie shop owners.
Subscription starts at $12/month.
Cards

Infant
Kids
Smoking Products (1/4)

MonthlyStash [Denver, 2014]: MonthlyStash is a subscription service that delivers premium smoking products every
month. Subscription costs $19.99/month. Each MonthlyStash traditionally contains an assortment of rolling papers, wraps
and incense. They also include on varying basis items like water pipes, grinders, incense holders, rolling tools, cleaners, etc. .
Smoking
Products
Hemper [New York City, 2015]: Hemper is a subscription service for monthly tobacco essentials, accessories and goodies
catered to your style and sent to your doorstep every month. They hand-curate 8-10 items every month for their
subscribers and the goods that are part of the box are not revealed earlier. Members can enjoy a brand new hand selected
glass piece every single month in their "Glassentials" box or choose between a paper essentials box “The Original Hemper”
Smoking box ($19.99), or the premium "Glassentials" box ($29.99).
Products
Cannabox [Phoenix, 2013]: Cannabox is a Canna-Goods discovery box, connecting subscribers, with emerging and indie
companies that produce rolling papers, blunt wraps, pipes, and other goodies for the cannabis market. Each month,
Cannabox handpicks 5-7 new items to include in the box, which are kept under lock and key until the boxes are delivered to
Smoking subscriber's doorsteps
Products
Ohms and Brass [Valley, 2014]: Ohms and Brass is a subscription-based e juice supplier. Ohms And Brass curates the flovors
and ships them every month. If in case any subscriber doesn't like the flavours then they have the option to switch the
subscription plans and request for different flavors.
Smoking
Products

Infant
Kids

Ganja Boxes [ , 2015]: Ganjaboxes is a premium monthly subscription based service for the cannabis connoisseur. It
provides a premium and customized "box of the month" to complement cannabis experience.
Smoking
Products
Shoreditch [London, 2014]: VapeShoreDitch is a subscription for UK made e-liquid. They provide replacement coils &
clearomisers each month for compatible device holders. Subsribers have the option to increase and decrease the amount of
e liquid you receive each month. They can easily change their e-liquid flavors.
Smoking
Products
The Hot Box [Redding, 2015]: The Hot Box is a subscription service for smoking accessories on a monthly basis. Subscription
starts at $36.99/month. They offer a monthly, 3-monthly and 6-monthly subscription service. They also provide an option to
purchase the products separately.
Smoking
Products
Express Crate [Florida, 2015]: Express Crate is an e-juice and helping people to give up smoking. Each crate comes with a
total monthly supply, quality authentic replacement hardware for your device, and the most flavorful e-juice on the market.
Smoking
Products

Infant
Kids

The Hibox [San Francisco, 2015]: The HiBox is Birchbox for Marijuana. They are a marijuana discovery club that sends
subscribers a deliciously different selection of strains per month. Subscription is either weekly or monthly.
Smoking
Products
BlazeBox [Austin, 2015]: Blaze Box is a subscription based product that delivers an assorted box of smoking products
discreetly to subscriber's door on a monthly basis. Created by local Austinite smokers, and delivered anywhere in the United
States. Monthly subscription is $20 plus shipping & handling.
Smoking
Products
Vapejoose [Grand Rapids, 2014]: Vapejoose is an Internet subscription service for premium flavored e-liquids for e-
cigarettes. Founded by Grand Rapids, Michigan entrepreneur Stephen Knight, Vapejoose donates ten percent of all
subscription revenue to lung cancer research. Vapejoose is e-liquids with a conscience.
Smoking
Products
The Happy Crate [Seattle, 2014]: The Happy Crate is a subscription service that provides products that helps to make
cannabis smoking fun. The monthly subscription box contains delightful activities, delicious snacks, and useful accessories.
The specific subscription box model they are targeting is in premium products that are curated for a discerning customer.
Smoking They have a monthly, 3 monthly and yearly plan ranging from $23.99/month to $311.88/year.
Products

Infant
Kids

Potbox, Inc. [San Francisco, 2015]: PotBox is a premium cannabis subscription club. They curate the highest quality, most
ethically-grown medical cannabis available and deliver it fresh from the farm directly to subscribers' door each month.Each
Potbox contains a quarter-ounce each of two different strains of all-natural cannabis, expertly selected and customized. It
will also include two wax-sealed, pre-rolled joints. These blends are ground, filled, and sealed at the farm shortly before
Smoking they are delivered to achieve maximum freshness.
Products
Burn Box [Atlanta, 2014]: BurnBox is a monthly subscription membership that sends a box of smoking products catered to
the style of the customers straight to their doors. The users can choose either one of the two options: Monthly or half-
yearly subscriptions. The pricing is based on the type of subscription of the box. They claim to have recorded growth of 232
Smoking % over 3 months till December,2014.
Products
Cannabox [Denver, 2013]: Cannabox is the monthly gear and swag membership for cannabis smokers that delivers a
discovery box containing rolling papers, blunt wraps, pipes and others goods from emerging and indie companies. Each
month, delivers 5-7 new items. Charges $20/month.
Smoking
Products
420 Goody Box [Scottsdale, 2014]: A monthly surprise box of five to eight curated smokin' gear, goodies, novelties and
munchies. Subscribers sign up from its online portal and receive a monthly care package shipped to their location for $20.
Partners with local brands who can also sell their products directly in its online marketplace Found by serial enterepreneur
Smoking Elle Fine.
Products

Infant
Kids
Entertainment (1/7)
Vinyl Me, Please [Boulder, 2013]: Vinyl Me, Please is a record of the month club featuring essential albums for vinyl
collectors. They launched in January of 2013. Each month, subscribers get 1 limited edition pressing of a record. Each box
contains a record, an album-inspired art print (12" x 12") and a custom cocktail pairing (recipe). In addition to the record,
subscribers get access to awesome members-only benefits including a weekly email digest covering the latest in music
& lifestyle plus an online store where members can add on additional, curated records at special pricing & free
Music shipping.
Wax & Stamp [London, 2015]: Wax & Stamp is a vinyl subscription club. subscribers get two records delivered each
month from different guest curators, from indie to afrobeat to hip-hop to house.Subscription costs £26/month. Out of the
two records they ship, one is selected by Wax & Stamp team and the other by a guest curator - a DJ, a jazz trumpeter,
a singer songwriter, etc.
Music
Auxer Incorporated [Brooklyn, 2015]: Auxer is a monthly subscription box aimed to better connect dedicated music fans to
their favorite musicians and music-related businesses. Each month, subscribers get a box filled with exclusive music content
tailored to their preferences.
Music
Vnyl [Venice, 2014]: Vnyl is a subscription service that provides hand curated records on a monthly basis.They hand-curate
3 records specific to the subscriber every month. These are records that are based on the subscriber's specific music tastes.
Their subscription plans include 1 vinyl/month or 3 vinyl/month.
Music

Infant
Kids
Entertainment (2/7)
Keepers Record Club [Athens, 2015]: Keepers Record Club provides a subscription for a hand-picked vinyl record each
month selected by a different musician. The box conatins a copy of each month's record, the curator's write-up on that
month's release, reproduced in one-of-a-kind liner notes booklet and an add on to the package with exclusive discounts on
more vinyl and gear from the member store. Subscription starts at $25/month.
Music
Axe Packs [Warren, 2014]: Axe Packs provides guitar strings on a monthly (and bi-monthly or quarterly) basis. Axe Packs
also includes humidifiers and wood oils necessary to properly maintain a guitar. Their subscription ranges from
$8.99/month to $49.99/month.
Music
Pullist [Los Angeles, 2013]: Pullist is a subscription service for graphic novels that are hand picked by professional.
Books
Book Of The Month [New York City, 1926]: Book Of The Month is a subscription service for books hand-picked by celebrity
judges. Their team reviews thousands of submissions from dozens of publishers, and works closely with the Book of the
Month Judges to select exceptional books. They select titles across a broad range of genres and offers a mix of both fiction
and non-fiction. Each month Judges announce 5 selections and subscribers receive a hardcover book of their choice. Plans
start at $9.99/month. It is a part of BookSpan. The Book of the Month Club is part of a larger company called Bookspan that
runs many book clubs in the United States and Canada. It was formerly the flagship club of Book-of-the-Month Club, Inc. In
2000, that company merged with Doubleday Direct, Inc. The resulting company, Bookspan, was a joint venture between
Books Time Warner and Bertelsmann until 2007 when Bertelsmann took over complete ownership.

Infant
Kids
Entertainment (3/7)
Librarywala [Mumbai, 2007]: Librarywala is India's first online rental library for books. Offers members over 60,000+
paperback books and is currently operational in Mumbai, Bangalore & Pune with a user base of more than 9000+
members and 90 corporates. Users have the option to return the books they have completed reading in their next order of
books. Won the Finalist award amongst the top 30 finalists in the Tata & Nen start-up awards. Made in to the Limca
book of records 2010 for being the first and the biggest online library of India.
Books
Friends Of Books [Delhi, 2008]: Friends Of Books is an online book rental store and used bookstore. Customers can rent a
book without going to a bookstore or a library and get them delivered to their home. Customers can browse the online
catalogue, select preferred subscription plan, click and add books to their "Bookshelf"and when they are are done with the
books click on the "Ready for Pickup" button and the company sends the next set of books. The book rental service is
available across India while the delivery and pickup of books is available only in Delhi, Gurgaon and Noida.
Books
MyOnlineLibrary [Kolkata, 2009]: MyOnlineLibrary is a web based platform to rent books. User can choose books from the
repository available and rent them for as many days as they need. Offers various subscription plans catering from relaxed to
voracious readers. Caters to only Kolkata city as of May 2015.
Books
I Love Read [ , 2009]: iloveread is an online portal where users can rent books. Users can register for free, search in library
& subscribe for delivery. Recommendation is a special feature where the website suggests books based on reading
history. Claims to have Amazon & Google links to every book in the library. Buys and maintains inventories at own
offline store. Offers both online payments & COD. Offers book rental services in Chennai & Coimbatore only as of
April 2015. Acquired by Anycommerce.in based in Chennai.
Books

Infant
Kids
Entertainment (4/7)
Doorstepbooks [Kolkata, 2009]: DoorStepBooks is a subscription based book rental service. Users select a membership plan
and receive books on monthly basis with no return period. After the user has completed reading a particular book, he/she
can request for a return and DoorStepBooks arranges for pick up along with the delivery of new books as chosen by the
user.
Books
Books On Lease [Bangalore, 2015]: Books On Lease is an online library where users can borrow and return a physical copy.
Business model is subscription based. Charges are not based on duration or per book borrowed but instead on a lump sum
fee charged with a limitation placed upon the number of books that can be availed during the year. Offers free shipping and
pick-up.
Books
TextNook [Bangalore, 2014]: TextNook Provides a subscription based book rental service. Users select a membership plan
and receive books on monthly basis with no return period. After the user has completed reading a particular book, he/she
can request for a return and TextNook arranges for pick up along with the delivery of new books as chosen by the user.
Users can also sell their used books on TextNook.
Books
Postboxbooks [Colorado City, 2015]: Postbox books is a subscription-based book club for kids. Each month they select two
books - one for lower elementary and one for upper elementary-age students - then they create the materials needed to
host a book club.
Books

Infant
Kids
Entertainment (5/7)
Bookworm Box [ , 2015]: Bookworm Box is a subscription service for books. The monthly subscription box contains 2
autographed books, a bookworm item and a fun book swag.
Books
OwlCrate [Vancouver, 2014]: OwlCrate is a monthly subscription service that delivers newly released young adult novels
and other bookish treats to subscriber's doorsteps. There are three different plans to choose from. Month-to-month plans
are $29.99 plus shipping, 3-Month plans are $28.99 plus shipping per month and 6-Month plans are $27.99 plus shipping
per month. Each crate consists of an adult novel and goodies geared towards bookworms like jewelry, bookmarks, stickers,
prints, toys, accessories, etc.
Books
Book & a Brew [Norwich, 2014]: A monthly subscription box for book lovers, where subscribers receive a mystery hand
picked book paired with a drink. They even have boxes for children that include a book and healthy drinks. Subscription
starts at around $20/month.
Books
GiftLit [San Francisco, 2006]: GiftLit offers personalized book of the month gifts selected by experts with easy online
substitution. They have different genres and books for kids, young adults, adults and family. They offer 3-month, 6-month
and 12-month subscription service.
Books

Infant
Kids
Entertainment (6/7)
The Joy Book Club [London, 2015]: The Joy Book Club is a soon-to-be-launched subscription box service to help people
discover previously little-known books that induce BookJoy.
Books
BookBag [New York City, 2015]: BookBagBox is an used books subscription service that provides three used books to
subscribers every 2 months. Subscription to BookBag costs $25 plus shipping every two months.To ensure that they do not
send the books that have already been read by their subscribers, they urge their subscribers to create a goodreads account.
Books - Second They currently ship in the United States.
Hand
PrudenceAndTheCrow [London, 2014]: Prudence And The Crow is an UK based vintage book subscription box service. They
ship onternationally. Genres include Sci Fi, Classic Thriller, Youth and Children's Fiction. Subscrption is £12/month.
Books - Vintage
GadgetBox [New York City, 2015]: GadgetBox is a unique subscription service that aims to bridge the gap between
entrepreneurs and consumers. Consumers receive a handful of technology/design gadgets on a monthly basis and they can
choose between a regular subscription plan (2-3 gadgets/month) or a premium subscription plan( 4-6 gadgets/month). The
tech/design gadgets are primarily received from entrepreneurs who partner with GadgetBox and seek exposure.
Enterpreneurs gain commission in return. Consumers can subscribe for $25/month.
Gadgets

Infant
Kids
Entertainment (7/7)
Retro Game Box [Scotland, 2015]: My Retro Game Box is a monthly subscription service. Every month subscribers get a
random (but carefully chosen) selection of games for retro consoles. They have £10, £20, or £50 boxes, plus shipping.
Number of games depend on the box size chosen: Mini boxes are 1-2, regular are 3-5, Max box are around 10.
Games
Retro Games Monthly [Michigan, 2015]: Retro Games Monthly is a monthly subscription service that delivers classic
Nintendo and Sega used games to subscriber's doorsteps. Upon subscribing, customers get to fill out a wish list of the types
of games they like to play, a list of any specific games they are looking for, and a list of games they have or don’t want. The
games are all used but are fully inspected and cleaned before shipping out. They currently only ship within US.
Games
Solveabox [ , 2014]: SolveABox is a monthly themed subscription box game that contains puzzles and clues to help
subscriber's solve the phrase contained in the box. Subscription costs $12.95/month plus shipping/handling. Once the
subscriber's have solved the phrase, they can go to the website listed inside the box and enter the phrase to see if it's right.
Games
BoardGameBentoHQ [ , 2015]: Board Game Bento is a subscription for table top board games. Subscription is $50/month
plus shipping and handling. Each month they provide a different theme.
Games

Infant
Kids
Couples (1/2)
Dejamor [New York City, 2012]: Dejamor monthly subscription boxes are designed by romance experts and provide couples
experiences that will enhance intimacy. Couples will receive separate "his" and "her" boxes in the mail. Individuals can DreamIt Ventures
surprise each other with specially designed experiences and gifts in each box. Subscriptions are $34.95 per month.
Couples
The Flutter Box [Denver, 2015]: The Flutter Box is a monthly subscription box for couples. It provides all the tools needed to
have a romantic date night. Enclosed within each FlutterBox are two envelopes and a small package.The envelopes contain
instructions for each partner to perform while on their date. These can range from small acts of kindness such as having to
give three sincere compliments throughout the evening, to larger declarations of love like slow dancing in the middle of
your local park.The package will include the plans for the date, with the option of going with a seasonal package (i.e. a
Couples special Valentine’s Day or a Mardi Gras theme for the spring).
Scarlet Box [London, 2015]: Scarlet is a monthly adult subscription box for couples. Every month they provide four products
that range from normal to adventurous. Boxes conatin toys, lubes, etc. Subscription costs £34.99 a month.
Couples
SpouseBox [ , 2014]: SpouseBox is a monthly subscription care package for and by military spouses. Each SpouseBox
features products from military spouse and veteran owned small businesses. SpouseBox is available for purchase by
subscription ($24.99 with free shipping) or month-to-month ($24.99 + shipping).
Couples

Infant
Kids
Couples (2/2)
CrateBunny [ , 2015]: CrateBunny is an UK subscription box for adults. It is targeting couples and individuals looking to get
adventurous in the bedroom. Every month they provide themed selection of fun and flirty items right to the subscriber's
doorsteps. Boxes contain lingerie, toys, massage candles, oils, lubes, etc.
Couples
Shitty Date Night [Washington D.C., 2015]: Shitty Date Night is a subscription date business that helps bring the spark back
into your relationship. Every date they ship is filled with fun, unique, and spontaneous date night items and activities that
are focused on bringing more romance and laughter into your lives. Subscription starts at $36.
Couples
Unbox Love [South Jordan, 2014]: Unbox Love is a monthly subscription for couples.The subscription service delivers a
date-in-a-box to customers' doorstep every month. Unbox Love is designed to provide couples with everything they need to
experience fun, creative, and engaging dates with little to no planning on their part.
Couples

Infant
Kids
Horizontal
Anything Club [Niceville, 2015]: Anything Club provides subscription for multiple requirements that include groceries,
necessities, bills, luxuries, gifts, supplies, etc. Subscribers have the option to set frequency of delivery of the products as
daily, weekly or monthly.
Horizontal
Sam's Clan [New York City, 2012]: Sam’s Clan is a subscription commerce platform that helps consumers discover American
made products. Their discovery boxes are sent to consumers once a month with men’s/women’s apparel, home goods,
accessories, and beauty goods. Through the platform, Sam’s Clan has an initiative to create 1 million new American jobs by
shifting purchases to American manufactured goods. Sam's Clan is a project of Morefield Partners, a NYC based startup
incubator.
Horizontal
Sbscri.be [Boston, 2012]: Sbscri.be is a marketplace for subscription ecommerce. Sbscri.be allows any Merchant to sell
Products or Services by subscription. The subscription rate is not same for all the products. It varies depending on seller as
well product. Sellers handle the logistics themselves.
Marketplace

Team
Bonani Hazarika Rukmoni Soren
Analyst – Retail Sr. Analyst – Retail
Subscription Commerce, January 2016

Tracxn Jan 2016

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TRACXN REPORT : SUBSCRIPTION COMMERCE

2 Subscription Commerce, January 2016

3 Subscription Commerce, January 2016

TECH FINTECH EDUCATION HEALTHCARE

INTERNET OF THINGS BITCOIN EDUCATION IT LIFE SCIENCES

4 Subscription Commerce, January 2016

Most active investors by volume

5 Subscription Commerce, January 2016

6 Subscription Commerce, January 2016

7 Subscription Commerce, January 2016

belonged to Food & Beverage

26 • Companies like HelloFresh

*Company icons indicate the major companies founded

1600 80 80 • In 2015, Digital Media space

No. of Funding Rounds

9 Subscription Commerce, January 2016

10 Subscription Commerce, January 2016

Online TV & Video Snack Box Accessories

Discovery Coffee Toys & Books $11M

$40M $24M Apparel $5M

11 Subscription Commerce, January 2016

Digital Media $2.6 B Spotify, Xunlei Kankan, Netflix

Food & Beverages $754 M HelloFresh, Blue Apron, NatureBox

Fashion $447 M Harry’s, Dollar Shave Club

Essentials $467 M JustFab, Shoedazzle, StitchFix

Beauty $319 M Ipsy, Glossybox, BirchBox

Infants & Kids $314 M The Honest Company, Speakaboos

Healthcare $75 M PillPack, Bulu Box, FabFitFun

Pets $40 M BarkBox, PetFlow, PetCircle

Flowers $24 M HBloom

Household Products $5 M Soma, FilterEasy

Themed Boxes $5 M Quarterly

0 500 1000 1500 2000 2500 3000

12 Subscription Commerce, January 2016

Themed Boxes Food & Beverage - Meals

Boxes are gaining

13 Subscription Commerce, January 2016

2011 2012 2013 2014 2015

14 Subscription Commerce, January 2016

funding but no new Ipsy garnered

15 Subscription Commerce, January 2016

2. Disruption of existing market

[1] Gillette Subscription Service Takes Aim At Dollar Shave Club

16 Subscription Commerce, January 2016

17 Subscription Commerce, January 2016

No. of Companies Founded

Total Funding (in $ M)

~1.4B funding in Music Streaming space. Year

18 Subscription Commerce, January 2016

No. of Companies Founded

Total Funding (in $ M)

19 Subscription Commerce, January 2016

No. of Companies Founded

Total Funding (in $ M)

• The Essentials market is inclined towards male demographics

20 Subscription Commerce, January 2016

Beauty Julep BirchBox BirchBox Ipsy BirchBox

Kiwicrate, The Honest

Pets BarkBox BarkBox

Healthcare PillPack PillPack ZenHealth

21 Subscription Commerce, January 2016

DETAILS CLOSE TO 800 COMPANIES

COVERS THE FOLLOWING SECTORS

22 Subscription Commerce, January 2016