1.

The order of presentation will be selected from the lot

2. The presentation will be the following timeslots

Lot Number Time slot Date

1 1.30 pm to 1.45 pm 1st December, 2017 (Friday)
2 1.50 pm to 2.05 pm 1st December, 2017 (Friday)
3 2.10 pm to 2.25 pm 1st December, 2017 (Friday)
4 2.30 pm to 2.45 pm 1st December, 2017 (Friday)
5 2.50 pm to 3.05 pm 1st December, 2017 (Friday)
6 3.10 pm to 3.25 pm 1st December, 2017 (Friday)
7 11.10 am to 11.25 am 4th December, 2017(Monday)
8 11.30 am to 11.45 am 4th December, 2017(Monday)
9 11.50 am to 12.05 pm 4th December, 2017(Monday)
10 12.10 pm to 12.25 pm 4th December, 2017(Monday)
11 2.55 pm to 3.10 pm 4th December, 2017(Monday)
12 3.15 pm to 3.30 pm 4th December, 2017(Monday)

3. It is desirable that all students should do in PREZI, but still it is ok to do in MS

PowerPoint.

4. All presentation should be loaded before 1.30 pm of 1st December, 2017, in the class room
computer inside the folder name “Marketing case development” in the system desktop

5. Idea for presentation: Presentation can be for 15 minutes of which Q&A will be for 2 or 3
minutes. All students can ask any questions pertaining to the presentation. All members
should have good knowledge about the project and there should be an equal participation
among all the members in the presentation, failing which the team will be disqualified from
the project.

Possible schema

a. 2 minutes about the company products and services

b. 1 minutes for their USP and value offering,

c. 2 minutes to explain their business model

d. 2 minutes for product hierarchy, blue print, perceptual mapping, or any of their

e. 2 minutes for their distribution channels and pricing methods

f. 2 minutes to explain about their communication mixes.

g. 2 minutes team suggestions if any to the company/brand

h. 2 minutes for Q & A

Note: It is not mandatory that all teams should follow the same template or order, the
above said schema is just an idea. Students are free to choose their own template or ideology
for presentation. But a slide should not have more than 5 sentences and the slides for the
presentation should not exceed 10 (without photographs) and 15 (with photographs).