Entrepreneurship

Entrepreneurship is the process of designing, launching and running a new business,

which is more often than not, initially a small business, offering a product, process or service for
sale or hire. The people who create these businesses are called entrepreneurs.

Entrepreneurship has been described as the "capacity and willingness to develop,

organize and manage a business venture along with any of its risks in order to make a profit".
While definitions of entrepreneurship typically focus on the launching and running of businesses,
due to the high risks involved in launching a start-up, a significant proportion of businesses have
to close, due to "lack of funding, bad business decisions, an economic crisis – or a combination
of all of these" or due to lack of market demand.

Entrepreneurs act as managers and oversee the launch and growth of an enterprise.
Entrepreneurship is the process by which either an individual or a team identifies a business
opportunity and acquires and deploys the necessary resources required for its exploitation. The
exploitation of entrepreneurial opportunities may include:

 developing a business plan

 hiring the human resources
 acquiring financial and material resources
 providing leadership
 being responsible for both the venture's success or failure
 risk aversion

While Entrepreneurial spirit may be characterized as being "by innovation and

risk-taking", entrepreneurship is often associated with new, small, for-profit start-ups,
entrepreneurial behavior can be seen in small-, medium- and large-sized firms, new and
established firms and in for-profit and not-for-profit organizations, including voluntary-sector
groups, charitable organizations and government.
SUCCESSFUL ENTREPRENEURS IN SRILANKA

 ROSHAN PERERA
 LALITH KOTELAWALA

ROSHAN PERERA

Roshan Perera (born 2 April 1976) is a Sri Lankan entrepreneur, business magnate,
investor and philanthropist. He was also the CEO of Bellucci Sri Lanka (pvt) Ltd in 1996, which
he made into Asia's largest ceramic figurine manufacturing company. He eventually owned the
company while employing over 5,000 staff members. The company was the flagship supplier to
multinational companies such as Disney, Hallmark and Walmart.

At 22, he was considered the youngest Sri Lankan billionaire entrepreneur to run
organizations with over 10 billion Sri Lankan rupees turnover. By 2001, his business empire was
diversified into branches for ceramics, agriculture, packaging, freight-forwarding, clothing and
fashion, and media and investments. He was listed as one of the richest people in Sri Lanka
during the 1990s. He was the first person in Sri Lanka to own a stretch limousine and private
helicopter.

CAREER

After dropping out of Harvard Business School and returning home, he developed the
contact he had made with Disney, in particular with the then Disney CEO Michael Eisner. He
convinced Disney to visit Sri Lanka in 1996 braving the civil war that ravaged the country. This
was the breakthrough the country needed: Disney was the world's only Fortune 500 company to
purchase goods from the war-torn island, which laid the foundation for other companies such as
Hallmark to follow suit and boost the economy of Sri Lanka. Unhappy with simply
manufacturing figurines for international brands, Perera launched his own brand named Bellucci.

BEAUTY PAGEANTS

Roshan Perera is the Franchisee for Miss Sri Lanka for Miss Intercontinental, which is
the country's most popular beauty pageant to-date.
 In 2005 he ventured into the beauty pageant Industry, some of the winners who came
from his organizations include Maria Colombage and Jacqueline Fernandez.

OTHER VENTURES

His main investment is considered to be "Lanka SS", the company he inherited from his
father, which manufactures ice skates. The flagship company Platinum Holdings is considered to
have investments diversified in countries from Australia to India.In agriculture, the company is
currently popularizing traditional rice varieties known as the Miracle Rice of Sri Lanka. Over
10,000 acres of farm land is used for this purpose.

INTERESTS

He was the youngest major donor to Sri Lanka's largest Rotary Club and subsequently
became its President. Entrepreneur Roshan Perera was elected President with a highly
distinguished board of directors to ably support him. The new president together with the new
board directors called to serve Rotary Club of Colombo West each fulfils a unique and important
role. The Club President will set goals for the club, support and create values for members and
lead all meetings, while being actively involved in all club initiatives.

LALITH KOTELAWALA

Deshmanya Deshabandu Jeewaka Lalith Bhupendra Kotelawala is a Sri Lankan

businessman, who was the chairman of Ceylinco Consolidated and also was the founding
chairman of Seylan Bank. He was listed in 2007 Sri Lanka Richest List. He was remanded for
the misappropriation of 26 billion rupees of investments from the failed Golden Key Credit
Company.He was born in 29 October 1938.
 EARLIER LIFE AND EDUCATION

Born to Millicent Kotelawala and Senator Justin Kotalawela a Ceylonese politician

and businessman, he was educated at Royal College, Colombo and studied chartered
accountancy in the UK. He is the nephew of Sir John Kotelawala, the third Prime Minister of
Ceylon.

CAREER

Taking over Ceylinco Consolidated from his father in the 1960s, Kotelawala
expanded the group into new fields including banking, non-banking finance, investment banking,
housing and property development, travel and leisure, communication & information technology,
education and healthcare and, more recently, microfinance. He also founded a peace initiative in
Sri Lanka, three years after being wounded in an LTTE attack in 1996. He is the recipient of Sri
Lanka`s highest civilian honour, Deshmanya, and has also set up the Ceylinco Sarana Fund,
which helps the poor. As a result, the businessman has in recent years, become better known for
his philanthropic efforts.

On a short trip to Dubai, Kotelawala talked exclusively to Weekend Review on a

range of topics, from his tsunami relief efforts and corporate social responsibility, to peace on the
island nation and poor people`s right to credit.

GOLDEN KEY SCANDAL

Following the collapse of the Golden Key Creditcard Company, which was
affiliated with Ceylinco Consolidated, Kotalawala who was the Chairman of the company was
accused of misappropriation and Financial mismanagement. He was remanded on February 26,
2009 by the Mount Lavinia Magistrate and an ultimatum was issued to settle the Rs. 26 billion
deposits of Golden Key Creditcard Company customers in 10 days. Weeks earlier the CEO
Khavan Perera, the CFO, and several other directors were remanded by the same Magistrate. In
March the Magistrate refused to consider the application for bail on the grounds that the matter
was under consideration in an ongoing high court case. Kotelawala was moved to the prison
hospital.
 In a hearing for bail at the Mount Lavinia Chief Magistrate's court on March 27, 2009
Kotelawala was accused by Deputy Solicitor General Sarath Jayamanna of running a Ponzi
scheme. Lawyers representing the investors said that he was not, but, rather had misappropriated
depositors’ monies, violating sections of the Companies Act, Act No. 7 of 2007. He stated a
willingness to sell off assets worth Rs. 14.5 billion and settle the deposits.

AWARDS AND HONORS

 Kotelawala was awarded an Honorary Degree as Doctor of Philosophy by the University

of Sri Jayewardenepura

 He had been awarded the title Deshmanya by the Government of Sri Lanka.

 Fellow of the Chartered Management Institute

 Honorary Fellow of the Institute of Bankers

CONCLUSION

In the conclusion we have a clear idea about to the successful way of entrepreneurs. We
found a best entrepreneurs for our path of success. entrepreneurs are born and not made, why do so many
colleges and universities offer programs in entrepreneurship? These programs exist not to train new
entrepreneurs, but to cultivate and enhance the entrepreneurial spirit that may be lying dormant in young
college students. In addition the in-born characteristics that drive entrepreneurship, there are important
entrepreneurial skills that can be learned – the ability to see and articulate a vision, team leadership and
motivation, and opportunity identification, to name a few. There are also many talents needed by today’s
entrepreneur that clearly must be learned. Writing a business plan and executive summary, creating pro
forma financial statements, and the art of the elevator pitch, to name a few.

We can conclude that successful entrepreneurs are both born and made. It appears that
entrepreneurs have a dual composition – a certain set of born-in personality traits that drive them to seek
out and succeed in the entrepreneurial life, as well as set of learned skills that enable them to apply their
natural gifts most effectively.
TABLE OF CONTENTS

 INTRODUCTION OF ENTREPRENEURSHIP

 SUCCESSFUL ENTREPRENEURS IN SRILANKA

1.ROSHAN PERERA

2.LALITH KOTELAWALA

 ROSHAN PERERA

 INTRODUCTION
 CAREER
 BEAUTY PAGEANTS
 OTHER VENTURES
 INTERESTS

 LALITH KOTELAWALA
INTRODUCTION
 EARLIER LIFE AND EDUCATION
 CAREER
 GOLDEN KEY SCANDAL
 AWARDS AND HONORS
 CONCLUSION