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2010 Fundraising Manual

Thank you!

Firstly thank you so much for deciding to support the GVI Charitable Trust! The Trust is going from strength to
strength and that is all thanks to support from people like you.

We have made some great progress recently on our programs for example in Latin America we have been able to
construct new classrooms providing more children with education, introduce secondary education in the community of
San Rafael in Honduras, feed the neglected older generations and employ more local teachers.

In Kenya we have been able to assist in the construction of an Orphanage providing materials, beds, sheets, mosquito
nets and clothing. We have donated vital funds to help reopen a dispensary, funded the installation of a solar power
system for the Mkwiro Primary school and helped fund scholarships, rain water harvesting tanks, waste water
recycling projects and land for the Olives rehabilitation centre.

We are so glad to be able to fund these and many other projects around the world and with your support will continue
to do so.

I have been working with GVI since January 2007 and during this time have seen our work from many angles and
locations, if there is any way I can help please do not hesitate to contact me and thank you in advance for your support.

All the best and good luck

Ross Deans
GVI Charitable Trust Manager
It is great to hear that you would like to support the GVI Charitable Trust. We understand that Fundraising
can be daunting so this manual aims to help you through the process and most importantly show that whilst
raising funds to support your cause you can have a lot of fun!

Preparation and planning


Get your facts straight
Your fundraising campaign will be a lot more successful if it
isTo
well planned and
successfully organised.
convince yourBy takingfamily,
friends, to time to think
things through
colleagues andatothers
the start
to you
give will save hard
up their time earned
and energy later
on. Consider
cash to your the following:
cause you need to make sure that
you have done your research. They will want to
• What am I raising funds for?
know:
• What is my fundraising target?
•• WhyWhoshould
is the GVI
peopleCharitable
donate to Trust?
this cause?
•• Do Where
I havewill donations
any contactsgo?
that could help me?
•• What
Whatamis the issue?
I good at that can help raise funds?
• What impact will donations have?
• Why are you supporting this cause?

What makes a successful fundraiser?

To be successful you must remember to:

• Be Positive, persistent and enthusiastic


• Be creative, use your imagination
• Be organized and do your research
• Use your friends, family and contacts
• Keep your goal in mind
• Never be afraid to ask
• Smile!
Events

Events are a very popular and successful way to raise funds, they can also be a lots of fun. If you are panning
an event remember to think about all the details:

Location: This is crucial to the success of the event, a good venue can draw more people
Contacts: Can your contacts help you find a good venue, take part or offer prizes or incentives
Timing: Will the weather affect your event, is anything else happening at the same time, will people be
available.

Case Study- Lyndsey Phelen

I initially began asking friends and


family to donate to GVI, but realising
how many people wanted to give, I
decide to have a fundraiser night and
make it fun. I organised a committee of
people who were willing to help and we
made time to meet regularly. Through
the committee we were able to make a
lot of connections.

We decided to hold a fancy dress


fundraiser on Halloween night with
Karaoke. We charged €5 entrance as a
donation. Through the connections we
made with the committee we received
amazing prizes, we even managed to
secure some donations from large
organisations saying we would mention
them on the night.

My local pub let us use their function


room for free and in exchange
benefitted from the custom, they also
donated bottles of alcohol for prizes.

Through our connections we got


posters printed for free, signed albums
and gig tickets. If you don’t ask.......you
don’t get!

On the night I reminded people exactly


what they were donating to, showed
pictures of my time volunteering and
made sure to show my appreciation,
everyone gave generously and we
made €2500.
Ideas for events

• Auctions
• Fancy Dress Parties
• Theme nights by country
• Mexican beach party
• Sponsored run or walk
• Film festival
• Karaoke
• Picnic party in the park
• Litter picking
• Cookery classes
• Car washing Marathon
• Murder mystery
• Plain clothes day at school or
work
• Reduced menus at
Restaurants
• Wine tasting
• Head shaving

Fundraise by selling on Ebay Promote your event!

You can now fundraise by selling your unwanted items on Ebay! The golden rule with any fundraising
event is to promote it! Here are some
Simply list an item on Ebay in the usual way, register with Moonfish ways to get people interested in your
and select the GVI Charitable Trust as your charity, you can then event:
donate between 10-100% of your final selling price.
• Tell your friends & family
To read more see here: http://bit.ly/aDiYaW • Facebook & Twitter
• Make posters & flyers
• Make Invitations
• Send out a press release
• Get in the local paper or radio
• Tell your school or work
• Promote in your pub or
community club
Facts about the GVI Charitable Trust

• Registered UK Charity Number 1111494


• Working in over 30 countries
• Set up in 2005 in response to Hurricane Stan
which devastated communities in Guatemala
• Only supports sustainable initiatives which
involve communities, we do not give hand outs

Sponsorship

Sponsorship can be one of the most successful methods of fundraising. Set yourself a challenge, do something
tough or embarrassing, get friends to join you and ask people to sponsor you for the endeavour.

Making online fundraising pages at www.justgiving.com/gvi can be a really easy way to collect the money, for UK
donations they will automatically collect Gift Aid as well.

The first few pledges on your fundraising page will set the standard for future donations so ask your wealthy friends
of relatives first and hopefully the others will follow suit!

Keep your goal in sight

Fundraising can be hard work so it is really


important to remember why you are fundraising
and what your efforts will achieve.

Think about the impact your target amount will


have and remind people what you are aiming for.

Stay positive, have fun and you will get there!


Getting donations to the GVI Charitable Trust

Online:

Just Giving
Visit: www.justgiving.com/gvi
You can make a direct donation or set up a
fundraising page to collect your donations as you
go. If making a direct donation please tell us where
you would like this money to go.

Post:
Cheques must be addressed to the GVI Charitable
Trust and can be sent to our office in the UK at:

3 High Street
St Albans
AL3 4ED

Alternatively these can be sent to our offices in the


US or Australia:

66 Long Wharf Suite 206


Suite 562 S 530 Little Collins Street
Boston, MA Melbourne, VIC
02110, USA 3000, Australia

Direct Payment:
Account Name: GVI Charitable Trust
Bank: Natwest UK Make donations Tax effective
Account Number: 17100208
Sort Code: 60-18-11 Gift Aid
IBAN: GB90NWBK60181117100208
If your donors are UK tax payers don’t forget to
encourage them to tick the Gift Aid box on your
sponsor form and you’ll earn the GVI Charitable Trust
an extra 28p for every pound they donate!

Make sure they fill in the sponsor form in full, to claim


Gift Aid, we must have their surname, first name (or
initials), and full home address, including postcode.

For tax effective donations from the US donors can give


to one of our projects on Global Giving by searching for
one of our projects here: http://bit.ly/94gpFt
Legal Guidelines

We are so pleased that you have decided to raise funds for the GVI Charitable Trust although we cannot accept
liability for your event or fundraising activity, therefore it is very important that you proceed in a safe and legal
manner. Here are some guidelines:

Liquor licensing laws: If you wish to sell alcohol at an event, you should check with the Licensing Officer at the
police station local to the event whether you need a licence to do so.

Public Entertainment Licences: If your event involves public entertainment (e.g. performance of live music,
playing of recorded music, making music or dancing), you may need a licence from the local licensing authority.
Most public buildings like church halls or community centres already have these. However, you should check with
your local authority whether a licence is needed.

Raffles and Lotteries: Please note these are illegal if they are for your personal gain, you may be able to hold one
for charity although you will need to check with local authorities.

Thank you so much for your support and please remember to tell us all about how your fundraising is going. We
would love to hear news and stories and see photos from your campaign: info@gvi.org.uk
GOOD LUCK!

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