Académique Documents
Professionnel Documents
Culture Documents
SHAREKHAN LIMITED
CHAPTER I
OBJECTIVES AND
METHODOLOGY OF STUDY
Page
1
CHAPTER-1
various departments.
includes:
2
of listing are not covered due to limited time and to keep the
SAMPLE SIZE:
Questionnaire 1: sample size 30
Questionnaire 2: sample size 50
TIME LINE: Project started on 1st June 2010 and concluded on 15th
July 2010.
Page
3
CHAPTER 2
INDUSTRY ANALYSIS
• FINANCIAL SYSTEM
• DIFFERENT TYPES OF MARKETS
• STOCK EXCHANGES
• SEBI FRAMEWORK
Page
4
CHAPTER-2
Page
5
FINANCIAL MARKET:
MONEY MARKET:
6
CAPITAL MARKET:
Again the capital market is classified in to two types and they are
➢ Primary market and
➢ Secondary market.
E.g.: Shares, Debentures, and Loans etc.
PRIMARY MARKET:
7. Depository participant
SECONDARY MARKET
➢ Government securities.
➢ Bonds
NSE
BSE
with a company.
• He should not be a defaulter of any other stock exchange.
16
CHAPTER-3
ELECTRONIC SETTLEMENT OF
TRADE Page
18
CHAPTER-3
the number of securities sold by him and credit the brokers clearing
account. The procedure for selling dematerialized securities is given
below:
1. Investor sells securities in any of the stock exchange
linked to depository through a broker.
2. Investor instructs his DP to debit his demat account with
the number of securities sold and credit the broker’s
clearing account.
3. Before the pay-in-day, broker of the investor transfers
the securities to clearing corporation.
4. The broker receives payment from the stock exchange.
5. The investor receives payment from the broker for sale
of securities in the same manner as received in case of
sale of physical securities.
REMATERILISATION OF SHARES
Market timings:
20
firms, research outfits etc. are using the Internet for marketing and
23
Operational Integrity:
The stock Exchange must ensure that the system used by the
broker has provision for security, reliability and confidentiality of
data through use of encryption technology. This stock exchange
must also ensure that records encryption technology. The stock
System Capacity
The stock Exchange must ensure that the brokers maintain
adequate backup systems and data storage capacity. The stock
Exchange must also ensure that the workers have adequate system
capacity for handling data transfer, and arranged for alternative
means of communications in case of Internet link failure.
Qualified Personnel:
The stock Exchange must lay down the minimum qualification
fro personnel to ensure that the broker has suitably qualified and
adequate personnel to handle communication including instructions
as well as other back office work which is likely to increase because
of higher volumes.
Written Procedures:
Stock Exchange must develop uniform written procedures to
handle contingency Tuitions and for review of incoming and
outgoing electronic correspondence.
Page
Investor Information:
The broker web site providing the internet based trading
facility should contain information meant for investor protection
such as rules and regulations affecting client broker relationship
arbitration rules, investor protection rules etc. The broker web site
providing the Internet based trading facility should also provide and
display prominently, hyper link to the web site/page on the web site
of the relevant stock exchange (s) displaying rules/ regulations/
Page
Order/Trade Confirmation:
Order/Trade confirmation should also be sent to the investor
through email at client’s discretion at the time specified by the
Risk Management:
Exchanges must ensure that brokers have a system-based
control on the trading limits of clients, and exposures taken by
clients. Brokers must set predefined limits on the exposure and
turnover of each client. The broker systems should be capable of
assessing the risk of the client as soon as the order comes in. The
client should be informed of acceptance/rejection of the order within
a reasonable period. In case system based control rejects an order
because of client having exceeded limits etc., the broker system
Page
may have a review and release facility to allow the order to pass
29
through.
Contract Notes:
Contract notes must be issued to clients as per existing regulations,
within 24 hours of the trade execution.
Cross Trades:
As a matter of abundant precaution, the committee seeks to
reiterate that as III the case of existing system, brokers using
Internet based systems for routing client orders will also not be
allowed to cross trades of their clients with each other. All orders
must be offered to the market for matching.
It is emphasized that in addition to the requirements
mentioned above, all existing obligations of the broker as per
current regulation will continue without changes. Exchanges may
also like to specify more stringent standards as they may deem fit
for allowing Internet based trading facilities to their brokers.
Enforcement:
A separate working group has been set to look into the
surveillance and enforcement related issues arising due to Internet
based securities trading. However, general anti-fraud provisions
(SEBI Fraudulent and Unfair Trade Practices Regulations, 1995)
would apply to all transactions involving securities or financial
services, regardless of the medium.
Page
30
Page
31
CHAPTER-4
DEFINITIONS AND
EXPLANATIONS
CHAPTER-4
usage.
2. INVESTMENT: -
Investment essentially refers to what you do with your
savings in order to preserve them and make them grow or
yield an income. If you keep your savings in the form of cash,
they are certainly going to diminish in value because the
purchasing power of money is constantly going down as a
result of inflation. (The value of money is judged by the
quantity of goods and services you can buy with it). Therefore,
if you want to maintain or increase the value of your savings,
you have to keep them in forms other than cash. This is what
investment is all about, deployment of your saving with the
intentions of preserving or increasing their value. This
deployment can be done by using your savings to buy land,
residential properties, commercial properties, gold, jewelry,
works of art, fixed deposits in banks and companies, shares,
Page
3. DEMAT A/C:-
On doing an online business ever customer has to open and
demat account in any bank whichever he likes. Demat account is
the account in which the trading done by the customer is
Or sold and also the rate of the share with this demat account. It
is also compulsory for every customer to open a saving account in
the bank because the amount which is to be received when the
customers sales the shares are transferred from the demat
account to the saving account.
4. CIRCUIT LIMIT:-
Page
While issuing the shares to the public the company has to fix a
34
particular limit of the rate of the per share this limit is called as
circuit limit. This circuit limit is generally fixed on the percentage
basis. This circuit limit is applied to both the ends of the share.
That is to the upper limit also and also to the lower limit actually
circuit limit is of two types
1) Upper limit
2) Lower limit
It is compulsory for every company to fix the circuit limit. This
limit is beneficial to both. The customer and also to the company
generally every company fix below 10%of the rate of per share.
5. UPPER LIMIT: -
While issuing the shares to the public the company has to fix
the upper limit this limit is also calculated in percentage the limit is
also beyond which the rate of the shares cannot exceed nor that the
customer doing the trading can sell above the level.
For ex. Customer wants to sell a share which is of
Rs10 and its upper limit is fixed at 10% so in this case the person
will have to sell it at Rs11 or the rate which ever he wants but the
person cannot sell it beyond this Rs 11 because by addition of upper
limit to the rate of share the maximum amount of the shares is Rs
11 only and not above.
6. LOWER LIMIT: -
At the time of issuing share the company has to fix the lower
limit also. This lower limit is calculated on the basis of the rate of
the shares. This limit bears the same percentage, which is
mentioned for the upper limit of the share. Like upper limit in this
limit also the share minimum rate of the share is fixed the customer
who wants to see; the holding shares has to first consider the upper
Page
& lower limit of the share he cannot sell the share below the lower
35
limit and not above the upper limit like the upper limit Percentage
generally in this limit also the percentage is below 10% of the face
value of the shares the percentage is below 10% of the face value of
the shares the percentage of the upper &lower limit is equal to
every type of share
For ex. Suppose the person wants to sell the
shares and the rate of the share is Rs. 10/- and the lower limit
percentage is 10% of the rate. So in this case the person cannot sell
the share at below Rs. 9/-. He will have to sell at above Rs. 9/- or up
to the upper limit of the share.
7. SENSEX:-
When the shares are issued to the public the stock exchange
gives a particular group to the company. For ex. The Reliance Group
is given the group “A” like this there are several companies which
fall in “A” Group. The weightage mean is calculated according to its
equity when all the companies of Group “A” has calculated this
weightage mean they are added all together when this addition is
done the result which comes down is known as “Sensex”.
8. SCRIPTS:-
The company, which has more than one working area, it has
to issue the share separately than that company is the company
which has the script of its name.
For Ex. The Reliance this company has its several working
area Namely Reliance, Capital Reliance, Infocom Reliance Energy,
Page
9. GROUPS:-
When the shares are issued by the company they are given the
particular group by the Stock exchange according to its demand in
the market. There are mainly 7 groups.
The scripts traded on the BSE have been classified into
‘A’,’B1’,’B2’,’C’,’F’ and ‘Z’ groups. The ‘A’ group represents those,
which are in the carry forward system. The ‘F’ group represents the
debt market segment (fixed income securities). The Z group scripts
are of the blacklisted companies. The ‘C’ group covers the odd lot
securities in ‘A’, ‘B1’&’B2’ groups.
Limit orders:
Discretionary order:
The investor gives the range of price for purchase and sale.
The broker can use his discretion to buy within the specified limit.
The orders are given to limit the loss due to unfavorable price
movement in the market. A particular limit is given for waiting. If
the price falls below the limit, the broker is authorized to sell the
shares to prevent further loss. E.g. Sell BRC limited at Rs.24, stop
loss at Rs.22.
To buy and sell the shares the investor has to locate register
broker or sub broker who render prompt and efficient service to
him. The order to buy or sell specifying the number of shares of
the company of investors’ choice is placed with the broker. The
order may be of any type. After receiving the order the broker
tries to execute the order in his computer terminal. Once
matching order is found, the order is executed. The broker then
delivers the contract note to the investor. It gives the details
regarding the name of the company, number of shares bought,
Page
physical trading form, once the broker gets the share certificate
through the clearing houses he delivers the share certificate
along with transfer deed to the investor. The investor has to fill
the transfer deed and stamp it. The stamp duty is one of the
percentage considerations, the investor should lodge the share
certificate and transfer deed to the register or transfer agent of
bought and sold are paid in for n days after the trading day of the
particular transaction. Share settlement is likely to be completed
much sooner after the transaction than under the fixed
settlement system.
The rolling settlement system is noted by T+N i.e. the
settlement period is n days after the trading day. A rolling period
which offers a large number of days negates the advantages of
Activities on T+1:
Activities on T+2:
Page
41
CHAPTER-5
CHAPTER-5
OUTCRY SYSTEM
called the open outcry system. Basically the brokers shout while
buying or selling the securities. The floor of the stock exchange is
divided into a number of markets also known as ‘post pit’ or wing
based on particular securities dealt there.
In the post pit or wing, the broker using ‘open outcry’ method
makes an offer or bid price. For making the necessary bargain,
MANUAL TRADING
Page
Choice of broker:
Placement of order:
exchange to enter into the trading ring. They carry a sauda Block
Book or conformation memos, which are duly authorized by the
exchange when the deal is struck; both broker and jobber make a
note in their sauda block books. From the sauda book, the
contract notes are drawn up and posted to the client. A contract
note is written agreement between the broker and his clients for
the transaction executed.
Both sale and purchase bills are prepared along with the
contract note and it is posted on the same day or the next day.
This in a purchase transaction, once the shares are delivered to
the client effects payment for the purchases and pays the stamp
fees for transfer, a bill is made out giving the total cost of
purchase, including other expenses incurred by the broker in the
price itself. With this, the process ends.
DEMATERLIZATION:
Most of the active scrip’s in the market including all the scrip’s
of S&P CNX NIFTY and BSE SENSEX have already joined NSDL.
This list is steadily increasing.
Briefly, the process is as follows: after completion of transfer, the
investor gets the option to dematerialize such shares. Investor’s
willing to exercise this option sends a Demat request along with
the option letter sent by the company to his DP. The company or
its R&T agent would confirm the Demat request on its receipt
from the DP to reduce risk of loss in transit.
Dematerialized shares do not have any distinctive or certificate
numbers. These shares are fungible-which means that 100
shares of a security are the same as any other 100 shares of the
security. Odd lot shares certificates can also be dematerialized.
Dematerialization normally takes about fifteen to thirty days.
To get back dematerialized securities in the physical form,
request DP for Rematerialization of the same is made.
Rematerialization is the process of converting electronic
shares in to physical shares.
BENEFITS OF DEMAT:
ONLINE TRADING
1. What is Internet?
Internet is a worldwide, self-governed network connecting
several other smaller networks and millions of computers and
persons, to mega sources of information. This technology shrinks
vast distances, accelerating the pace of business reforms and
revolutionizing the way companies are managed. It allows direct,
ubiquitous links to anyone anywhere and anytime to build up
interactive relationships.
2. E-commerce
placing a trade order. Similarly the online investor likely does not
49
The Indian exchanges and brokering houses have been very slow in
Page
moving their transactions online and the major reason has been the lot
50
government regulations. The initial delay was due to laying down the
specifications for creating Closed User Groups (CUGs). This issue was
resolved between the Department of Telecommunications (DoT) and the
Finance Ministry around 1998 and after that soon came the online trading
portals like IL&FS invests mart, ICICIDirect.com, motilaloswal.com,
sharekhan.com etc. Connectivity related issue was perhaps the most
phases -
51
In India:
Internet trading started in India on 1st April 2000 with 79
members seeking permission for online trading. The SEBI
Page
Objectives:
Internet trading is expected to
• Increase transparency in the markets,
• Enhance market quality through improved liquidity, by
increasing quote continuity and market depth,
• Reduce settlement risks due to open trades, by elimination
of mismatches,
• Provide management information system,
Page
market activity.
For investors:
• Voter ID card
• Driving license
• PAN card( in case of to trade more than 50000)
• Ration card
• Bank pass book
• Telephone bill
• First page of the bank pass book and last 6 months statement.
• Bank manager’s signature along with bank’s seal, manager
54
to his account.
56
trade
57
underdogs.
58
• Freedom of information
The Internet can provide a new sense of control over
your financial future. The amount of investment information
available online is truly astounding. It's one of the best
aspects of being a wired investor. For the first time in history,
any individual with an Internet connection can:
• Know the price of any stock at any time
Page
• They have control over their accounts, can make their own
about it.
1) Less Costly:
62
2) Peace of Mind:
One can never have complete peace of mind but online
investing does away with the hassles of filling up instruction slips,
visits to the broker for handing over these slips and consequent
costs.
3) Keeping Records:
The site one trades on keeps a record of all transactions down
to unexecuted orders and cancelled orders thus keeping one
abreast of all your transactions 24 hours a day. No paperwork
means more time at one’s disposal for research and analysis.
from the stocks he sold or the stock bought from the money in his
account is in his account only.
also helps the nation to channelize the resources. Net trading would
increase competition in the market hence increase in the bargaining
power of the investors. The entire communication between the
investor, broker and exchange would take place within milliseconds.
CHAPTER 6
COMPANY PROFILE
Page
66
CHAPTER 6
COMPANY PROFILE
SHAREKHAN
SSKI
COMPANY BACKGROUND:
Brokerage:
• 0.10 %( Each leg) + Turnover Tax +Stamp Duty+ Service Tax For
each leg of Intra-day trades.
• 5paise (Each leg) +Turnover Tax +Stamp Duty+ Service Tax For
each leg of Intra-day trades.
• (Minimum brokerage for shares below Rs.50,)
• 0.50 %( Each leg) + Turnover Tax +Stamp Duty+ Service Tax for
trades resulting in delivery.
• 10paise (Each leg) +Turnover Tax +Stamp Duty+ Service Tax For
each leg of Intra-day trades.
• (Minimum brokerage for shares below Rs.20).
• A minimum brokerage Rs.18 for delivery trades.
Exposure:
You will be given a Trading account with 25% margin i.e. 4 Times
your margin
With SHARE KHAN.
Cancel all / square off all facility Window for top gainers, top
losers, and most active updated live.
Page
72
CHAPTER-7
ON-LINE TRADING AT
SHAREKHAN
Page
73
CHAPTER-7
The
Accepts
Places
STOCK
Receives
Accepts
BROKER
CLIENT
Pays
settlement
an
the
EXCHANGE
the
the
order
theorder
ofon
the
after
order,
money
Exchange
deal
thechecking
net
Checks
(buy/sell
and
on the the
order)
Though
completes
scrip
broker’s
the client’s
gets
limit
his website
reflected
owns
the
of the
inbroker
Identity
account
his
settlement
through
Demat
forand
thetheday
account.
places
receives
distinctive
theitorder
fromI.D.
Executes
with thethe
client
code
stock
the order
exchange
account.
The client is
intimated about the
execution of the
deal by e-mail. Pays
the broker pending
physical delivery.
Page
74
• The ease of operation from the view of the both members and
the investors.
Page
level of transparency.
• Facilities better monitoring of the market by the exchange.
• The best price achieved in buying and selling.
TRADING SESSION
Trading timings are from 9:00 A.M. to 3:30 P.M. on all 5 days
of the trading period. Monday to Friday is the trading period in all
the stock exchanges. SEBI has stipulated that all the stock
exchanges in India must have same trading period.
ORDERS:
order the system tries to find a sell order, which fits the
77
SETTLEMENT OF TRANSACTIONS:
Page
79
DETAILS OF PROCEDURES:
period along with the delivery Chelan filled in with the details of
share certificates which has folio numbers or distinctive numbers
etc.
Delivery out: The buyer of shares who made pay in position will
take delivery of shares from the clearing house.
Pay-in: The member who is in paying position shall pay for value
of shares with in the trading settlement period (T+2).
Page
80
L o g i n
B u y t r a n s c a S t i e o l ln t r a n s c a t i o n
T h e s y s t e m w i l l c h e
T h e s y s t e m w i l l c d h pe c a kc c b o u u y n i nt g q u a n t i t
l i m i t s
O r d e r s a c c e p t e dR e j e c t e d o r d eo r r s d w e ro s u l ad c b c e e p t
c o m m u n i c a t e d a l o n g w i t h r e a s
y o u r o r d e r i s t r a n s m i t t e d t o
p e n d i n g b u oy n o e r xd e e c r s u pt i oe n n d i n g s e l l o r d
w o u l d b e d o i sf p y l o a yu er d o w r d o e u r ls d b e d i s p l a
o n y o u r s c r e e n o n y o u r s c r e e n
y o u m a y y o e u d m i t a y y o d u e r l e y t oe u m a y e d i t yy oo uu r m a y d e l e t e
p e n d i n y g o uo rr d p e e r n d i n g p o e r dn ed r i n g o r d e r p e n d i n g o r d e r
f l a s h e d o c n o y n o f ou r m a c t io o n n t c r a o c u t l n o t e w o
s c r e e n i m dm be d e i as t e e n l yd b t e o s y e o n u t r t o b y m a
o n e x e c u e t -i o m n a i l a n d o mr h o a b n i ld e d e l i v e r y
Page
81
SCREEN SHOTS:
CHECKING SCRIPTS
Page
82
Page
83
Page
84
BUYING OF SHARES
Page
85
Page
86
SELLING OF STOCKS
Page
87
Page
88
MODIFYING ORDERS
Page
89
CHAPTER 8
COMPARATIVE ANALYSIS
Page
90
CHAPTER 8
COMPARATIVE ANALYSIS
• SHAREKHAN.COM
• 5PAISA.COM
• KOTAKSTREET.COM
• INDIABULLS.COM
• ICICIDIRECT.COM
• HDFCSEC.COM
• HDFC SECURITIES:
Company Background:
• ICICI DIRECT:
• INDIABULLS:
Company Background:
Pricing of IB Accounts:
Signature Account Power India Bulls
* Account Opening: Rs 250 * Account
Opening: Rs 750
* Demat: Rs 200 if POA is signed, * Demat:
Rs.200 if POA is signed,
No AMC for this DP No AMC for this
DP
* Initial Margin: NIL * Initial Margin: NIL
* Brokerage: Negotiable * Brokerage:
Negotiable
PAID Research:
SCHEME FACILITY
WebBased-1-Month-500: View & Print on
Website
Page
• KOTAKSTREET:
Company Background:
Kotakstreet is the retail arm of Kotak Securities. Kotak Securities
limited is a joint venture between Kotak Mahindra Bank and
Goldman Sachs.
For Kotak Fast Lane / Keat Lite / Keat Desktop are trading
interfaces.
PRICING OF KOTAK
Even older customers (on 0.25% & 0.40%) have been moved to
the slab wise structure w.e.f 1/4/2004
• INDIA INFOLINE
Page
95
Company Background
Indiainfoline was founded in 1995 and was positioned as a
research firm. In 2000 e-broking was started under the brand
name of 5paisa.com. Apart from offering online trading in stock
market the company offers mutual funds online. It also acts as a
distributor of various financial services i.e. GOI securities
• SHAREKHAN
Company Background
Speed Trade
Classic / Applet
The customer can choose the online trading interface that meets
his requirement based on his trading habits and preferences
Page
CLASSIC / APPLET
98
SPEEDTRADE
The speed trade is meant for customers who trade in Equities
The DNT is a value added services meant for all customers who
Want to transact but are not online.
CLASSIC/WEBSITE FEATURES
• Facility to integrate choice of 4 Banks/DP/Trading Account
• Instant credit for shares sold from DP
• Automatic pick-up of shares from linked DP for pay – in
Page
CLASSIC/WEBSITE FEATURES
Live
100
Page
101
CHAPTER 9
QUESTIONNAIRES AND
ANALYSIS
CHAPTER 9
QUESTIONNAIRES
Questionnaire 1
Page
Questionnaire
102
27 5
From the sample size of 30, 27 are males and 5 are only females. Interest of
female investors has to be improved.
2. AGE
A) 18-28 B) 29-39 C) 40-49 D)>49
18-28 29-39 40-49 >49
18 12 2 0
From the above data most of them are young and middle aged persons. It shows
that participation of youth is major.
3. MARITAL STATUS?
A) MARRIED B) UNMARRIED
MARRIE UNMARRI
D ED
18 14
Married is 60% and unmarried is 46%. This means most of them are having
families.
Page
4. EDUCATIONAL QUALIFICATION?
A) HSC B)10+2 C)GRADUATE D)POST GRADUATE
103
60% are graduates and 36% are post graduates. This means the sample is well
educated.
5) OCCUPATION
A) BUSINESS B)SERVICE C)STUDENT 4)RETIRED
BUSINE SERVI STUDE RETIRE
SS CE NT D
1 31 0 0
6. INCOME
A) BELOW ONE LAKH B) 1-2 LAKH C) 2-5 LAKH D) >5 LAKHS
<1LA 1-2 2-5 >5LA
C LACS LACS CS
0 3 17 12
From the above status 53% are earning in the range of 2-5 lakhs of rupees and
32% earning more than 5 lakhs per annum. That the average income of the
sample is very high.
Page
YES NO
19 13
60% of the samples have idea about Trading but the rest of 40% say they have
no idea. Hence scope of attracting new investors is high.
Out of 60% having idea about trading 62% are interested in taking DEMAT a/c.
The rest 37% are not interested out of 40% who are not having any idea about
trading.
Correlation
Between question7 and question8
YES NO YES NO
20 12 19 13
CORELATI Column
ON 1
1
POSITIVE
CORRELATION
There is a positive correlation between
people who have idea about Trading and willing to Trade as well as people who
have no idea about trading and not will to have a demat a/c.
A) yes B) NO
105
Column1 YES NO
Q9A 14 18
56% are not trading any where so there is possibility of getting customers from
this sample. 43% are trading.
9(b). IF YES?
A)INDIA INFOLINE B) RELIGARE C) ANAND RATHI D) STEEL
CITY E)KARVY F) ICICI G) RELIANCE H) N/A
INDIA RELIG ANAND STEEL KAR RELIA
INFOLINE ARE RATHI CITY VY ICICI NCE N/A
2 0 4 2 1 4 1 18
12% in icici direct, 12% in anand rathi, 6% in India infoline, 6% in steel city
securities and 3% in religare and reliance.
53% are interested in Equity markets. This shows that derivatives, forex and
commodity Trading is too risky.
Page
106
(5- (10-
<5% 10)% 20)% >20 N/A
4 6 6 3 12
YES NO
20 12
62% believe that share market better than any other investment. 38% believe
they are other sources of investment than share market.
YES NO
19 13
CORELATION
1
Page
*POSITIVE
CORELATION*
107
There is a positive correlation that means people who idea about share markets
believe its better than other investments but the rest believe it is not.
QUESTIONNAIRE 2
“CUSTOMER AWARENESS ON ONLINE TRADING”
(Sample size 50)
1.How long have you been doing online-trading?
(a)1 year (b) 2 year
(c) 3 year (d) 4 year
2.How will you describe your experience with on-line trading till
date?
108
A B C D
10 18 12 10
50000-
<50000 150000 150000-200000 >200000
12 20 8 10
From the above data 40% of the sample says they invest
around 150000-200000. 64% of people invest less than
50000 but 36% invest in more than 150000 in share market.
Page
From the above trend we can say that 40% of the investors
have 5-10% of household income available for investment
and more than 40% say they have 10-20% of income for
investments. The income level trends in the above question
also prove that effective amounts of investments can made.
Only 20% have 5% of income for investment.
From the above trend 40% of people trade daily, 24% trade
weekly and 36% trade for more than a month or monthly.
This trend shows that there is mixture of investors who
trade daily and also investors who hold for long term. 40%
of the traders are daily traders so Online Trading will be
very helpful to them.
From the above trend we can say that 44% of people say
that they prefer online trading, 24% prefer offline trading
110
and 32% prefer both. This shows that people are aware of
online trading.
yes no
16 34
From the above trend we can say that 32% say that online
trading has settled in Indian investor psyche and 68% say
that it is not yet settled in Indian psyche.
NEWS JOURNAL
T.V PAPPER MAGZINES S
18 25 2 5
50% of the sample prefer news paper media, 36% prefer T.V media
and rest 14% prefer journals and magazines.
(e) Others
Page
MUTUAL
EQUITY FUND INSURANCE TERM DEPOSITS
15 10 10 15
111
STRONG
LY DISAGRE
AGREE AGREE CANT'T SAY E
18 12 8 12
STRONGLY DISAGR
AGREE AGREE CANT'T EE
25 10 5 10
TESTS:
CROSS TABS:
Between question 2 and 6
Interpretation
Page
CORRELATION:
Between questions 1 and 4
Value=0.603806
It is a positive correlation.
Interpretation
Longer the trading more the amount invested in the
markets.
CHI-SQUARE TEST:
Between question 2 and 7
H0= the type of trading does not depends upon the experience the
person has in online trading.
H1= the type of trading depends upon the experience the person
has in online trading.
Chi-Square Tests
N of Valid Cases 51
Interpretation
Therefore the type of trading depends upon the experience the
person has in online trading.
Page
116
CHAPTER-10
CASE STUDY
CHAPTER-10
CASE STUDY-1
Capital Markets:
Khambata and Khambata against 16% for the market. The
high dividend payments are probably used by the parent
Page
CASE STUDY-2
CASE STUDU ON SAXO BANK
Page
The two key concerns for Saxo Bank were the optimal time-to-
market indicator and the highest standards in information security -
both in relation to product and personnel.
Page
121
CHAPTER-11
ARTICLE
CHAPTER-11
ARTICLE
Page
Sharekhan, one of India's leading brokerage houses, is the retail arm of SSKI.
122
With over 510 share shops in 170 cities, and India's premier online
trading portal www.sharekhan.com, our customers enjoy multi-
channel access to the stock markets. Sharekhan offers you trade
execution facility on the BSE and NSE, for both cash and derivatives
market, commodity trading facility on the MCX and NCDEX,
automated IVRS-based trading facility from your telephone,
3. Given the criticality of the situation and the effort that has been
put in there has to be enough redundancy or contingency plan for
Page
4. 2 Encoders for the purpose of encoding are used – 1 main and the
other as back up. The content is then streamed through the internet
5. A separate login page is created. The viewer has to fill up all the
fields in login page like user name, location, section email ID.
8. The webcast team along with client team members would take a
look at the questions and the ones which were unique and relevant
questions would be passed on to the concerned presenters, the
presenter would thus address the questions
CHAPTER-12
PROJECT ANALYSIS
Page
125
CHAPTER-12
PROJECT ANALYSIS
SWOT ANALYSIS
Strengths
Weaknesses
Opportunities
• Access to the BSE online space for the retail investors creates
market.
Threats
OBSERVATIONS:
CONCLUSION:
RECOMMENDATIONS:
confidences.
uncertainties.
129
trading users.
CHAPTER-13
BIBILOGRAPHY
Page
130
BOOKS:
• Investment management
-V.K.Bhalla
• Investment management
-Preethi Singh
• Security Analysis And Portfolio Management
-V.A.Avadhani
• Marketing of Financial Services
-V.A.Avadhani
• Indian Financial System
-M.Y.Khan
WEBSITES:
• www.Share Khan.com
• www.bseindia.com
• www.sebi.com
• www.moneycontrol.com
• www.economictimes.com
• www.nseindia.com
Page
131