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ëluminium is a unique metal with remarkable features and versatile
applications in every range of life. ëluminium can be formed into different
shapes by any of the usual processes in industry. It is a good reflector of
thermal, optical and electromagnetic radiation. Even minor addition of iron has
no significant magnetic field of aluminium. ëluminium weighs only 0.34 times
as much as iron. Pure unalloyed aluminium alloys may surpass the tensile
strength of steel. ëluminium surface can be reinforced to protect from weather
and chemical corrosion. ëluminium is equivalent in conductance while being
50% lighter. ëluminium permits rapid heat dissipation. The metal and its
sources are non-toxic and it is, therefore, an important packaging material for
food. Many possibilities are available for treating and texturing aluminium
surface.
$$c$
ëluminium is the third most abundant metal and constitutes 7.3% by mass. In
nature, however, it only exists in very stable combinations with other materials
and it was not until 1808 that its existence was first established. It took many
years of painstaking research to unlock the metal from its ore and many more
to produce a viable, commercial production process.
a In 1808, Sir Humphry Davy (Britain) established the existence of
aluminium and named it.
In 1900, the annual output was 8 thousand tonnes; in 1913 it was 65 thousand
tonnes; in 1920, 128 thousand tonnes; in 1938, 537 thousand tones and in
1946, it was 681 thousand tonnes respectively.
ëluminium has only been produced commercially for 146 years and is still a
very young metal. ënnual primary production in 1999 was about 24 million
tonnes and secondary - recycled - production to some 7 million tonnes.
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ëluminium industry in the country is mainly controlled by two private groups
and one public sector unit. Bayer-Hall-Heroult technology is used by all
producers. The primary energy inputs are electricity, coal and furnace oil. ëll
plants have their own captive power units for cheaper and un-interrupted
power supply. The energy cost is 40% of manufacturing cost for metal and
30% for rolled products. Plants have set internal target of 1-2% reduction in
specific energy consumption in the next 5-8 years. Energy management is a
critical focus in all the plants. Two plants have declared formal policy. Each
plant has an Energy Management Cell. ëchievements in energy conservation
are h $
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ëluminium industry can be broadly classified into 2 different segments,
namely, G
who sell virgin aluminium metal and
who buy aluminium metal in the form
of ingot, slab, wire rod etc. from the primary producers. The secondary
segment is further divided into different sub-segments depending up on
different usage pattern of aluminium. The industry structure in primary market
is oligopolistic in nature. There are only a few big players in primary aluminium
market who dominate domestic market and also have a considerable position
in export market.
In primary segment the aluminium is sold in the form of slabs, ingots, wire
rods, strips, and coils etc. the major players in primary market in India are
HINDëLCO, NëLCO, BëLCO, INDëL, and MëLCO.
cëutomotive market.
ccPackaging.
cccInfrastructure.
cConsumer durables
Defence production.
$$$
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" % of uses
Electrical 33
Consumer Durable 11
Transport 20
Building & Construction 09
Industrial 04
Packaging 12
Others 11
TOTëL 100
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.
From the elements of industry structure it can be ascertained that there are a
few players due to high entry barrierssuch as highcapital cost, restricted
access to high technology and long gestation period. ës the cost of capital is
very high the investment cost is also consequently very high. ëlso, the
economy of scale can not be achieved for small size plants. Economy of scale
playa a very important role and crates a barrier for new entrants. However due
to lowering of import duties since 1992 the domestic prices of aluminium is
now linked to prices of London Metal Exchange (LME) and hence primary
market can be considered to be competitive in spite of limited number of
players. But there always has been a gap between demand and supply
position; hence the pricing of aluminium, determined by market forces, always
favours the producers.
Buyers do not have much bargaining leverage. The buyers are normally not
very price sensitive due high demand for the product. Cost of investment
being very high, buyer¶s ability to integrate backward is very remote. Suppliers
play a major role as they affect the cost of production. Hence most of the
major primary players have integrated aluminium plants starting from mining
to final products of aluminium. Since big players like NëLCO and HINDëLCO
etc. have their own alumina refinery and power plants, for major items they do
not depend upon outside sources. This advantage definitely reduces the
transaction cost of the companies. The cost of switching suppliers for other
raw materials is very insignificant or involves very little risk. Other raw
materials are easily available and hence brand of supplier does not play any
role.
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Trends in Indian raw alumina and aluminium production show an increased
demand and plans production sites. Enlarging the production facilities is
planned in Orissa and Bharat. The bauxite mining capacity will be increased
to 6.3million tons per annum. Increase in production capacity is planned for
both aluminium products at Hindalco as well.
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The prospects of the aluminium industry seem bright. While the demand for
the metal is expected to show a steady growth of 3%-4% globally, on the
domestic front, the prospects are even better with growth expected to be in
the vicinity of 6%. The government's thrust on infrastructure in itself could
emerge as a crucial growth driver in the long run. The power sector is the
sector's largest consumer. Passage of the Electricity ëct 2003 is another
positive indicator for the sector, as it encourages players to venture not only
into generation of power, but also set up transmission and distribution
facilities. Besides, economic recovery will aid demand from packaging and
consumer durable sectors, and consequently fuel revenue growth. Thus,
considering the fact that the per capita consumption of aluminum in India is
very low and India is an emerging market, the long-term demand outlook
remains positive.
For the first time in the past five years, the aluminium industry is moving with a
sense of purpose and direction.
The process of consolidation, sparked off in the primary metals segment with
the acquisition of Indian ëluminium Company (Indal) by Hindalco Industries
and Bharat ëluminium Company (Balco) by Sterlite Industries in recent years,
is slated to reshape the markets dynamics significantly. That, coupled with the
moves by the integrated aluminium majors to aggressively expand into the
downstream segment, has helped a few key players emerge as vertically
integrated producers.
,
'
.
ës a public sector major, Nalco has not moved as aggressively as its private
sector peers Hindalco and Sterlite. But within its limitations, Nalco has created
three drivers to earnings growth. Unlike Hindalco, Nalco has all along
contemplated the brownfield expansion model for growth. The first driver is
the expansion of the bauxite mines and alumina refinery to provide inputs to
its expansion project for primary metal. The first phase of expansion of
alumina refinery was completed in June 2000 and that enhanced the alumina
refinery production capacity to 1.575 million tonnes from 0.80 million tonnes
earlier. In the second phase expansion, the capacity of aluminium refinery is
going to be 2.1 million tonnes per annum.
The company has also doubled bauxite mining capacity from 2.40 million
tonnes to 4.80 million tonnes, which is going to be further expanded to 6.3
million tonnes per annum.
In completing the first phase expansion, Nalco has paved the way for the
second driver of earnings growth. The smelting capacity has been expanded
from 2.30 lakh tpa to 3.45 lakh tpa, which is going to be further expanded to
4.60 lakh tpa. The capacity of Captive Power Plant which was raised from 720
MW to 960 MW, is now going to be expanded to 1200 MW.
Since Nalco had no downstream production to create scope for value addition,
it decided to create its third engine of growth by taking over International
ëluminium Products, a joint venture originally promoted by Mukand, FëTë
Hunter and Global Emerging Markets, a foreign investor. Nalco earlier held a
35 per cent equity stake in the venture and this project, located adjacent to its
smelter in ëngul, Orissa, has a capacity of 50,000 tonnes of cold rolled
products. The project has since been commissioned as a Rolled Product Unit.
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The Indian aluminum industry had a modest beginning in the 1930s and has
since grown steadily. Indian aluminium plants suffer from disadvantages of
limited size, relatively high energy consumption and lower productivity
compared to some of the plants abroad. However cost of bauxite is a
favorable factor and the cost of production compares well with those best
plants abroad. Energy consumption and current efficiency in the Indian
smelters are somewhat unfavorable and there is ample scope for
improvement. Waste treatment in alumina and aluminium plant has received
considerable attention. The following graphical representation will give a clear
scenario of the growth of aluminium industry:
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a Thus, the world ëlumina production and consumption grew by 6.2% and
6.6% approximately during the year 2004-05 as compared to the previous
year.
a The high demand from USë, Europe, Brazil, China and South Korea
helped strengthen the international prices during the year 2004-05.
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The discovery of over one billion tones of bauxite deposits in the east coast
of India in the mid-seventies has placed India on the world bauxite map. ës a
major step towards exploiting these vast bauxite deposits, the Government of
India established National ëluminium Company Limited (NëLCO) as a public
sector enterprise on January 7, 1981. The foundation stone of the project was
laid by the Prime Minister of India, Late Mrs Indira Gandhi on March 29, 1981
at Damanjodi in the tribal District of Koraput, Orissa. It is ësia¶s largest
integrated aluminium complex, encompassing bauxite mining, alumina
refining, aluminium smelting and casting, power generation, rail and port
facilities.
The entire paid-up equity capital was held by Central Government. This was
one of the biggest public sector undertakings set up by the Government in the
eighties. ëluminium Pechiney of France, a world leader in the field, provided
the technology and basic engineering for bauxite mines, alumina refinery and
smelter. The complete and firm reliability of project financing was another
hallmark.
The initial total capital cost of Rs.2408 crore was partly financed by Rs. 1119
crore equivalent Euro-dollar loan raised through a consortium of international
banks and the balance RS.1298 crore coming in from the Government of India
Plan Funds. Ever since the setting up of the company and commencement of
commercial production, the company has been growing by leaps and bounds
including earning a considerable foreign exchange for the country by export of
its products namely ëlumina and ëluminium and achieving a high degree of
productivity and efficiency as well as financial performance. The company has
won many laurels including Star Trading House Status, ëPEXIL ëwards etc.
The profit of the company has steadily increased from Rs.18.92 crore in 1988-
89 to Rs.1564.65 Crore (PëT) in 2005-06.
In order to strengthen its market position, Nalco has started the second
phase expansion after the successful completion of the first phase. The
present Rs.4091 crore expansion will considerably raise the capacities of its
various segments.
Thus, NëLCO heralded a new era of ëluminium making in the country, not
only in the use of modern technology but also in production of world standard
aluminium products.
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The main activities of Nalco are production of alumina and aluminium. For
this the company has the following units of activities:
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The 15, 75,000 tpa energy efficient alumina refinery, having three
parallel streams of equal capacity, is located in the picturesque valley
of Damanjodi, in Koraput district of Orissa. One among the top ten
alumina refineries in the world, this plant utilizes time tested Bayer
Process technology of atmospheric pressure digestion at low
temperature. Manufacturing of 26,000 tpa special grade alumina and
hydrate as well as 10,000 tpa detergent grade zeolite are well
integrated with the main process streams. ëpart from distributed digital
process control, co-generation of power from process stream, using
3x18.5 mw back pressure turbo generator sets, is yet another unique
feature of the refinery.
a $$"
a 'GG
The captive thermal power plant at ëngul is another showpiece in
efficient and reliable power generation. It¶s also connected to the state
grid for sale of surplus electricity. The 960 mw unit, comprising a
cluster of 8x120 mw turbo generator sets, features micro-processor-
controlled burner management, computerized data acquisition and
process control, automated turbine run-up, brushless excitation of
generators and continuous coal handling systems for optimum,
efficiency and quality in power supply. To meet future needs the
capacity is being expanded to 1200 mw.
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While continuing its R&D efforts in right earnest, the company has already
obtained patents for certain special types of aluminas and hydrates.
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ëlong with standard aluminium ingots and sows, which are registered with
London Metal Exchange, the Nalco product enjoys world wide reputation on
account of high standard of customer services. The product-mix is given
below:
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a ëluminium hydrate
a Calcined alumina
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a Standard ingots
a Sow ingots
a ëlloy ingots
a Wire rods
a Billets
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Nalco is a responsible steward for the protection and care of the
environment. Use of eco-friendly process, safe handling of materials,
monitoring of occupational health, efforts at greening-of-the-land,
preparedness for disaster management are all integral to the company¶s
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ED (M&R) :- Overall in charge of M&R complex and all7 functional levels
GMs
are reporting.
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The Bauxite Mines and the ëlumina refinery situated at Damanjodi in the
district of Koraput (Orissa) constitute the Mines & Refinery Complex, headed
by Executive Director (Mines & Refinery). The productions units, namely
Bauxite Mines and ëlumina Refinery are headed by General Manager (Mines)
and General Manager (ëlumina Refinery) respectively, who report to the
Executive Director (Mines & Refinery). The common services of Mines &
Refinery Complex like HRD & ëdministration, Finance and Materials
Management are headed by General Manager (HRD & ëdministration),
Genera; Manager (finance) and General Manager (materials) respectively and
they also report to the Executive Director (Mines & Refinery).
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The ëlumina Refinery is situated at an altitude of about 3000 feet from mid
sea level in the District of Koraput. The Unit operators under the
administration Control of General Manager ( ëlumina Refinery) who is
assisted by General Manager (Operation & Maintenance) and other Heads of
Department like Operation, Steam & Power Plant, Mechanical Maintenance,
Electrical Maintenance, Control & Instrumentation, Civil Maintenance,
Environment & Safety, TQM, Research & Development, HRD &
ëdministration, Finance, Materials Management etc. The functions of various
departments are indicated below briefly:
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This department is headed by DGM (Operation) and is mainly responsible for
production of ëlumina Hydrate, Calcined ëlumina. In addition to the above, a
special grade alumina is also produced which has a high demand in the
market. Recently, a zeolite plant has also been ser up under the operation
department which has also started production. The department runs in three
shifts.
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ëlumina Plant being a sophisticated process plant, there are a good number
of control equipment and electronic instruments. The control and
instrumentation department under DGM (C&I) is responsible for repair and
maintenance of these equipment / instruments. Further, an intercom
telephone exchange also functions under DGM (C&I).
c5c G!.
This department takes care of the maintenance of plant & non-plant
buildings, residential houses in the township, roads and other infrastructure of
the company. The water supply to plant & township is also looked after by
this department under the leadership of DGM (Civil).
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The E&S department works closely with the Occupational Health Centre. The
Occupational Health Centre is headed by a qualified doctor in the line
supported by an industrial hygienist and other para-medical staff. The centre
is equipped with modern testing / diagnostic equipment for ëutomatic Test,
Eye Test, ECG, ëuto ënalyzer etc, to diagnose any diseases arising out of
occupational hazard if any. The Occupational Health Centre which is attached
to Nalco Hospital conducts periodical medical examination of all employees at
regular intervals. In addition the effects of noise, dust and chemicals on
human body are also studied regularly to avoid any occupational health
hazard.
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Quality forms the core of the business philosophy of Nalco. Meeting the
needs and expectations of the customer and consistently improving the
systems and work ethos are the chosen path in achieving excellence in
business and fulfilling the social obligations. Therefore a full-fledged
department known as Total Quality Management (TQM) department has been
created in ëlumina Refinery under the charge of CM (TQM). The department
through continuous education, workshops, presentations etc, has created a
quality consciousness among the people and elicited trust among the
customers. With active involvement of the department, alumina plant has got
ISO-9001: 2000 certification for its process. ë number of quality circles have
been formed in the plant which have participated in National and International
level conventions and have won laurels for their contribution to quality circle
movement. Presently, total productivity maintenance (TPM) has been
introduced in the plant.
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This department is headed by GM (HRD & ëdmn.) assisted by DGM (HRD &
ëdmn) and a team of other executives. The HRD Department looks after
Manpower Planning, Recruitment, Employee Establishment Matters, Wage &
Salary ëdministration, Industrial Relations, Welfare, Contract Labour
Management, Training & Development and Statutory Reports & Returns.
The ëdministration Wing deals with Estate & Township ëdministration , Law
& Order, Security, Protocol, Hospitality, Transport Pool, Liaison with
Government agencies, Rehabilitation, Peripheral Development , Furniture &
Stationery, Raj Bhasa Cell, Sanitation and Horticulture etc.
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Keeping the above in view, the HRD Department in Nalco has gone beyond
its traditional roles and has embarked upon a slew of new functions. With ISO
9001: 2000 certification and implementation Total Productivity Maintenance
(TPM), training and development has assumed great importance.
Competency mapping and bridging the gap in competency through well
devised training programmes has been the thrust of the time.
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Policies are general statements that guide thinking and action in decision-
making. ë policy is a plan of action. Each organization has its own policy. In
Nalco, the company has a codified personnel policy, which is circulated in the
form of a manual known as HRD manual. Further a hand book entitled >The
Company You Keep´ codifying salient points of various rules, has been made
and issued to each employee. Moreover, the rules are also available in the
Company¶s intranet and website. The various functions in HRD department
are carried on in line with the guidelines provided in the policy. This policy is
formulated by the Board Of Directors of the company and implemented by
various levels of management as per the delegation of powers.
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The functions of HRD may also differ from one organization to another
depending upon the size of the organization, management philosophy and HR
policy followed by the company. In Nalco, the HRD department has overall
responsibility for dealing with human resources in the company.
Manpower Planning
Industrial Relations
Welfare
Employee Motivation.
"
Nalco is sensitive to the recent trends in industry and has understood that for
success to be permanent, there must be constant change. Nalco as a
corporate citizen has been trying to come to terms with the speed and
frequency of the ongoing changes in the market. It is relentlessly redefining its
role vis±a-vis the fleeting and fluctuating demands of the market in order to
survive and grow. The company has realized that competitiveness is no
longer confined to markets only, but it includes people as well.
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ëfter successful completion of first phase expansion, Nalco has started the
second phase expansion after the successful completion of the first phase.
The company is planning further brownfield expansion as well as new
greenfield projects in India and abroad. This will ensure better value addition
of its surplus alumina that will be available after the second phase of
expansion. The present Rs.4091 crore expansions will raise the capacities of
its various segments as under:
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Keeping in mind future growth plans, Nalco has applied to the state
government for lease of additional mining areas at Pattangi having deposit of
about 75 million tonnes, Kodingamali having deposit of 90 million tonnes and
Gandhamardan hills having deposit of about 150 million tonnes of Bauxite.
Nalco is also hoping for setting up export oriented joint venture projects, for
which interest has been shown by overseas producers.
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Products and processes change so fast that most of the skills become
obsolete within 4 to 5 years. There should be constant effort to upgrade the
skills and competencies of the employees. ës a part of ISO certification,
competency mapping has assumed great significance in Nalco. The
competency of all the employees is being regularly assessed keeping in view
his/her skills, key performance area, etc. Gap if any, is bridged through
suitable training programmes.
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Nalco has been representing a better quality of life for communities residing
in the vicinity of its plants and facilities. ëfter addressing the problems of
rehabilitation of displaced families with adequate compensation, housing and
employment, the company has created infrastructure in the surrounding
villages for communication, education, health care and drinking water. With
stabilization of production, the company has enhanced its thrust on peripheral
development by diverting one percent of its profit every year. The company
firmly believes that its ultimate reward is happiness in the human heart. ë
massive plantation programme has already started in the peripheral area.
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NëLCO has remained the forerunner with best quality of products over the
years. Financial results of the company reflect the company¶s robust
performance in production and marketing. Sales turnover and net profit have
grown over the years.
Zero debt status of the company has made the position of the company very
strong for any fresh borrowing market. Government of India has also given
green signal to Nalco¶s proposal for equity restructuring. Hence Nalco¶s
position in the financial market has become strong, all these have enthused
Nalco to invest further in down stream facilities to diversify and spread its
operations.
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GROSS SëLES 5,474.45 6,514.51
LESS: EXCISE DUTY 485.65 574.32
NET SëLES
4988.80 5,940.19
FINISHED GOODS INTERNëLLY COMSUMED/ CëPITëLIZED
31.65 12.35
OTHER INCOME
554.77 401.65
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DECRETION/(ëCCRETION) TO STOCK OF FINISHED/
INTERMIDIëRY PRODUCTS/ WORK-IN-PROCESS (21.85) (15.13)
RëW MëTERIëL CONSUMED
574.36 557.59
POWER ëND FUEL
994.69 851.02
REPëIRS ëND MëINTENëNCE
231.54 230.34
OTHER MëNUFëCTURING EXPENSES
163.82 152.66
EMPLOYEES' RENUMERëTION ëND BENEFITS
552.97 392.88
ëDMINISTRëTIVE EXPENSES
106.74 85.37
OTHER EXPENSES
113.97 72.55
SELLING ëND DISTRIBUTION EXPENSES
84.74 76.98
INTEREST ëND FINëNCING CHëRGER
1.51 1.12
PROVISIONS
(0.35) (5.25)
DEPRICIëTION
281.10 317.13
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9>99@
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2491.98 3626.43
ëDD: PRIOR PERIOD ëDJUSTMENTS(NET)
(25.39) (6.03)
G·c-·B
2,466.59 3,620.40
LESS: PROVISION FOR TëXëTION-CURRENT 849.80 1248.97
LESS: PROVISION FOR TëXëTION-FRINGE BENIFIT 10.64 7.03
LESS: PROVISION FOR TëXëTION-DEFERRED (5.31) (17.30)
LESS: EëRLIER- YEëRS (20.06) 0.32
835.07 1,239.02
G·c·B
1,631.52 2,381.38
BëLëNCE OF PROFIT BROUGHT FORWëRD FROM PREVIOUS
YEëR 36.12 10.49
TRëNSFER FROM CëPITëL RESERVE
0.04 0.04
TRëNSFER FROM GENERëL RESERVE -
23.04
PROVISION FOR DIFFERENTIëL ëCTUëRIëL LIëBILITY
(23.04)
ëMOUNT ëVëILëBLE FOR ëPPROPRIëTION
1,667.68 2,391.91
ëPROPRIëTION:
INTERIM DIVIDEND 289.94 332.15
PROPOSED FINëL DIVIDEND 96.65 161.08
TëX ON DIVIDEND 65.70 72.56
TRëNSFERRED TO GENERëL RESERVE 1,200.00 1,800.00
1,652.29 2,355.79
BëLëNCE CëRRIED TO BëLëNCE SHEET
15.39 36.12
EëRNING PER SHëRE (Rs.)
25.32 36.96
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Nalco has won many laurels over the last 25 years of its existence. It has
proved its excellence by adding more and more feathers to its cap. Some of
the major achievements of Nalco are indicated below:
a Obtained LME Registration since May, 1989 and Star trading House
Status since 1992.
a NëLCO Bauxite Mine bags FIMI Environment ëward for 2002 for
outstanding contribution to the national goal of sustainable
development through environment conservation & rational utilization of
natural resources.
a NëLCO was also rewarded by FICCI ëward for pollution control and
environment during 1996-97.