Company Name:
The Business Model Canvas
Key Partners
 Investment partners
 Subsidiaries
 Acquisitions
 Regulatory Agencies
 Investment community
 Debt issuers
 Insurance companies
Class Journal of Strategic Management / PGP 2015-17 Course Instructor: Prof Satyasiba Das
Designed By:
WESTERN AND SOUTHERN
Key Activities
 Life Insurance
 Annuities
 Investments
 Additional Insurance
(Accidental Death
Insurance, Critical Illness
Insurance, etc.)
 Retirement Planning
 Small business solutions
(Buy-sell Agreement,
Business transfer, Pension
risk transfer, etc.)
Key Resources
 Global presence and
network
 Know-how and expertise
 Partnerships
 Life Insurance
 Investments
Date:
Value Proposition
 Individuals(Delivering
financial security and
peace of mind through
annuities and life
insurance)
 Financial
Professionals(Diverse
professional offerings to
help their clients enjoy
greater financial security)
 Institutions(Help
Institutions plan and
protect their financial
future as well as provide
quality benefits for their
employees)
Jasleen Kispotta/17PGP060 02/10/18
Customer Relationships Customer Segments
 Expertise and knowledge  Debt issuers (corporate
 Automation and governments)
 Trust  Stock market operators
 Security  Commercial banks
 Reputation  Investment banks
 Corporations
 Individuals
Channels
 Specialized team of
advisors
 Account Management
 Traders and Brokers
 Website
 Facebook
 Twitter
Cost Structure Revenue Streams
 Headquarters and other major offices  Investment banking
 Staff compensation  Investment management
 Commissions on financial operations  Mutual funds
 Taxes  Return on investments
 Asset management
 Advisory services
 Commission on services

Class Journal of Strategic Management / PGP 2015-17 Course Instructor: Prof Satyasiba Das