Académique Documents
Professionnel Documents
Culture Documents
MODULE 1
GATHERING OF DATA
Data Collection – the process by which the researcher collects the information needed to answer the
research problem.
● RESEARCH INSTRUMENTS ●
Instrument or a tool
o Described as a device used to collect the data
o Facilitate variable observation and measurement
The type of instrument used by the researcher depends on the data collection method
selected.
1 QUESTIONNAIRE 5 OBSERVATION
2 CHECKLIST 6 RECORDS
3 DISTRIBUTION 7 EXPERIMENTAL APPROACH
4 INTERVIEW 8 SURVEY APPROACH
1. QUESTIONNAIRE
A series of questions designed to elicit information, which is filled in by all participants in the
sample.
This can be gathered either by oral interview or by written questionnaire.
This is the most common type of research instrument.
Advantages:
1. Relatively simple method of obtaining data.
2. Less time is consumed.
3. Researcher is able to gather data from a widely scattered sample.
Disadvantages:
1. Responses to a questionnaire lack dept.
2. Respondent may omit or disregard any item he chooses.
3. Some items may force the subject to select responses that are not his actual choice.
4. Length of questionnaire is limited according to the respondent’s interest.
5. Printing may be costly especially if it is lengthy.
6. Some items may be misunderstood.
7. The sample is limited to those who are literate.
Clarity of Language – it must meet the level of understanding of the respondents in order to generate
needed responses.
Singleness of Objective – an item must have one and only one answer.
One – to – one Correspondence – the questionnaire as a whole must correspond with the objectives
of the study.
Correct Grammar, Spelling, and Construction – the questionnaire must be constructed observing
grammatically correct sentences, correctly spelled words, coherence in instruction of sentences.
2. CHECKLIST
These are items that comprise several questions on a topic and require the same response
format.
3. INTERVIEW
This involves either structure or unstructured verbal communication between the researcher and
subject, during which information is obtained for a study.
TYPES OF INTERVIEW
1. Unstructured Interviews - more conversational
This allows the researcher flexibility in questioning the subject
2. Structured Interviews - always operates within formal written instrument referred as interview
schedule.
ADVANTAGES OF INTERVIEW:
1. Data from interview are usable
2. Depth of response can be assured
3. In an exploratory study, the interview technique provides basis for the formulation of
questionnaire
4. Clarification is possible
5. No items are overlooked
6. Higher proportion of responses is obtained
7. Greater amount of flexibility is allowed
DISADVANTAGES OF INETRVIEW
1. Time Element
2. Biases may result
3. Costly
4. OBSERVATION
Most common used in qualitative research
Types of Observation
1. Unstructured Observation
A method of collecting research data that has both opponents and proponents.
2. Structured Observation
Preparation or record – keeping forms such as category systems, checklists and rating scales.
Researcher typically has some prior knowledge about the behaviour or event of interest.
Advantages of Observation
1. Produces large quantities of data with relative case.
2. All data obtained from observation are usable.
3. Relatively inexpensive.
4. All subjects are potential respondents.
5. Subjects are usually available.
6. The observation technique can be stopped or begun at any time.
7. Observation may be recorded at the time they occur eliminating bias because of recall
Disadvantages of Observation
1. Accurate prediction of a situation or event to be observed is unlikely.
2. Interviewing selected subjects may provide more information, economically, than waiting for
the spontaneous occurrence of the situation.
3. The presence of an observer gives the subjects a quality normally absent.
4. Observed events are subjects to biases.
5. Extensive training is needed.
5. RECORDS
A Record refers to all the numbers and statistics that institutions, organizations and people keep as
a record of their activities.
Sources:
1. Census data
2. Educational records
3. Hospital/clinic records
Advantages of Records
1. Records are unbiased
2. Records often cover a long period of time
3. Inexpensive
Disadvantages of Records
1. All the researcher can have is what is there. If the records is incomplete, there is no way it can
be completed.
2. No one can be sure of the conditions under which the records were collected.
3. There is no assurance of the accuracy of the records.
6. EXPERIMENTAL APPROACH
A powerful design for testing hypothesis of casual relationships among variables.
Researcher controls the independent variable & watches the effect on the dependent variable.
7. SURVEY APPROACH
Non – experimental type in which the researcher investigates a community or a group of
people.
Also known as “Formulative or Exploratory Research”
● MEASUREMENT OF VARIABLES ●
Measurement is the process by which the researcher assigns specific number to the collected
data (Massey, 1991)
Levels of Measurement
Example:
Fahrenheit and centigrade temperatures
SLOVIN’S FORMULA
𝑵
𝒏=
𝟏 + 𝑵𝒆𝟐
Where; n = sample size
N = population size
E = margin of error
Margin of error – when we use a sample, we do not get the actual value but just an estimate of the
parameter. Hence, there is an error associated when using the sample. It is represented by “e”
Suppose that in the first example, the researchers would like to use a 5% margin of error. What
should be the size of the sample?
EXERCISES:
1. Below are researchable problems. Identify the most appropriate method/s of gathering data to
be used. Explain and justify your answer.
a. A study to identify the factors being considered by the consumers in buying shoes,
clothes, and personal accessories.
Answer:
________________________________________________________________________________________
________________________________________________________________________________________
________________________________________________________________________________________
b. A study to find out if a new brand of drug is effective in curing tuberculosis.
Answer:
________________________________________________________________________________________
________________________________________________________________________________________
________________________________________________________________________________________
2. A researcher plans to conduct a survey. If the population size is 25,000, find the sample size if the
desired margin of error is:
a. 10% c 1%
b. 5 % d 3%
3. Given the following population size and margin of error, determine the desired sample size.
a. N = 40 000 e = 10 %
b. N = 20 000 e=5%
c. N = 35 000 e=1%