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Job purpose
The Business Development Director assists with all marketing efforts as outlined in the
corporate mission, marketing plan, and activities set forth by the company. The position
will include direct to consumer and direct to business marketing efforts, social media
development, client retention efforts, community events, and management of business
development representatives and marketing staff.
Responsible for the overall management of all strategic and operational marketing
and customer relationship activities
Provide market feedback to the management team regarding competitive offerings
and prospect needs
Take ownership of the management of sales and marketing functions of the
business
Drive increased revenue and profit to achieve the company’s ambitious growth
Working with the management team, set monthly sales goals for staff and self
Create a content calendar for social media and publish to social media
applications
Design, create, and schedule marketing email communications
Generate appointments and quotes by means of proactive outbound prospecting
and lead activity management in an effort to market our business solutions to
potential customers
Works directly with the Business Development Director to discover opportunities
from leads, and set appointments from those leads
Use of strong selling and influencing skills to setup qualified appointments
Consistent use of sales approach and techniques
Log, track, and maintains customer contact and contact records
Attending meetings and conference calls as necessary
Provide courteous and efficient customer service
Adherence to corporate policies and procedures
Adherence to the corporate mission
Assisting the Management team with issues as required
Perform any other duties as assigned
Qualifications
Corporate Office
329 S Eisenhower Drive | Beckley, WV 25801
T 304.255.0204 | F 304.255.0706
American Tax Company II, LLC
(Dixon Financial Service)
Direct reports
__________________________________________ ________________________
Employee Signature Date
__________________________________________ ________________________
Gregory K. Cole II, Chief Financial Officer Date
American Tax Company II, LLC
Corporate Office
329 S Eisenhower Drive | Beckley, WV 25801
T 304.255.0204 | F 304.255.0706