Samuel Adams

and Thomas The People of Strategic Edward L

Bernays
Paine began using became a
the Associated
Press to turn
Communication
Amos Kendall was
serving on Andrew
counselor of
communicatio
people against the Jackson’s cabinet, ns. He taught
Adelphia,
British. This was mostly on press The first the first PR
WorldCom,
some of the first communications. public class in 1923.
and other
published work of He performed relations He was said to
Ancient Greeks:
public opinion. companies’
almost every White firm was be the first real
Sophists lobbied
This gave Communicatio CEOs had
Hours PR task and founded in
legislation through oral
Americans their ns scholar. He major internal
communication, which was the first to do Boston
first “real voice”, recruited the issues that
laid the groundwork of so. He also while the
along with the field’s first brought in the
questioning ethics. This developed the next was
ratification of the female need for PR
put a high premium on administrations founded in
first 10 practitioner, representativ
the best speakers. newspaper, The Washington
amendments of the Globe which was Doris E. es to do a
D.C. by better job in
Constitution that his medium to send Fleischman –
William revealing
ratified PR. information, and his wife.
Wolff their truths.
was also the first to
Smith.
do that.

1800 B.C. 1600’s 1776 1800’s 1829 1900’s 1900-1902 1903 1913 1970 1990’s

Muckrakers
Ivy
were the first
Ledbetter Nixon and the
P.T Barnum opposing
Lee Watergate
was a master public to
introduced scandal
publicist and robber
his keys to brought about
Pope Gregory XV was the first barons, or
business damage to the
created the College person to use organization
acceptance. PR field’s
of Propaganda. s. Railroads
strategy in These were reputation. It
and oil
Then, propaganda words to sway very was the first
companies
was not a negative people to come different time that the
were finally
connotation. It was to events or to from ones public
put out into
used to inform the fit headlines before. It relations field
the open,
public of the better in was based was deemed
which lead
advantages of newspapers by on honesty untrustworthy.
to the
Catholicism. This making them and
government
was the first time shorter. This taking action
credibility
an organized group was some of against them
along with
formed a school for the first use of for the first
ethics, which
a specific purpose today’s spin. time.
creates the
of communication. groundwork
for PR.