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ISTE Standard: Students critically curate a variety of resources using digital tools to
construct knowledge, produce creative artifacts and make meaningful learning
experiences for themselves and others.
Workplace skill standards: 1.A Masters core communication skills for the workplace.
Objective (Explicit):
SWBAT demonstrate an understanding of three persuasive techniques (pathos, logos, and
ethos) and other advertising strategies.
· Students will be able to recognize the use of ethos, logos, and pathos in written and oral form
Students will demonstrate an ability to apply rhetorical devices in speech-level contexts by creating
“commandments” that are rooted in different elements of rhetoric Students will understand the
importance of finding balance in the use of ethos, logos, and pathos in persuasive speaking Students
will synthesize reading material with their own knowledge to analyze a speech for elements of rhetoric
Students will create their own protest sign using ethos pathos or logos
Exemplary: A sign that has one rhetorical device. The sign is neat and may have some form of
illustration. The sign is well throughout. I expect that the student will be able to describe in
detail how the rhetorical device is convincing. An example is provided in the independent
practice.
Opening (state objectives, connect to previous learning, and make relevant to real life)
¨ How will you present the objective in an engaging and student-friendly way?
¨ How will you communicate its importance and make the content relevant to your students?
In real life, there will decisions made by government officials and it’s our responsibility as citizens of the United States to
stay informed and make conscious decisions based off of those laws and regulations.
From our previous classes and years of school in general, what do we know about Martin Luther King Jr.? What words do
we typically associate with him?
Have you ever attempted to convince someone of something? Using our key vocabulary words, write three to five
sentences explaining what mode of persuasion you used and what you were trying to convince the individual or audience
of? Was it successful?
As a unit we will spend a few minutes after discussing them and why they worked and/or why they were unsuccessful.
Present the Nearpod code with the scholars Students will enter Nearpod and begin their brief
and begin asking questions to engage the writing exercise independently. They will use the
students and get them thinking critically Nearpod website to type out their experience and
about Martin Luther King Jr. After that, then share it with the rest of the group. If they feel
begin the brief writing exercise where the inclined to discuss, the students will be prompted
students will demonstrate their personal to share with the rest of the group. The students
experience using one of the three modes of will then listen through the four basic steps of a
persuasion. Give them 3-5 minutes for them nonviolent campaign and continue thinking about
to write and then we’ll share as a unit. the differences between Pathos, Ethos, and
Discuss the four basic steps of a Logos.
“nonviolent campaign” with the group.
1. A collection of the facts to Students will have the website link for the three
determine whether injustices exist different modes on a separate tab in case they
2. Negotiation need to look up further information.
3. Self-Purification
4. Direct Action
Discuss the purpose of the pathos, ethos,
and logos website link and how they can
keep it on as a separate in case they need a
reminder on the three varying modes of
persuasion.
Co-Teaching Strategy
¨ Which co-teaching approach will you use to maximize student achievement?
Differentiation Strategy
The YouTube video has subtitles and the scholars will be placed into groups by the instructors in a
manner that’s inclusive for everyone. Also, within the lesson different learners will be engaged in
the process. Those who learn from hearing, discussion, and tackle learners will have the
opportunity to learn in their own ways.
Guided Teacher Will: Student Will:
Practice ¨ How will you ensure that all students have ¨ How will students practice all knowledge/skills
multiple opportunities to practice new required of the objective, with your support, such
content and skills? that they continue to internalize the sub-
¨ What types of questions can you ask objectives?
students as you are observing them ¨ How will students be engaged?
practice?
¨ How/when will you check for ¨ How will you elicit student-to-student interaction?
understanding? ¨ How are students practicing in ways that align to
¨ How will you provide guidance to all independent practice?
students as they practice?
¨ How will you explain and model behavioral
expectations?
¨ Is there enough detail in this section so
that another person could facilitate this
practice?
Students will be divided into three Students will look for examples of
groups. Each group will watch a ethos, pathos and logos in the letter
different part of Letter from
Birmingham Jail. Students will share their findings with
peers in a class discussion, and their
The scholars will watch their rationale
segment of the video and then be
prompted with a few formative After watching the video the students
questions that check for will be prompted these questions which
understanding and attempt to they will answer with their group before
cause critical thinking on the sharing out what ideas they decided on.
discussion and speech.
Co-Teaching Strategy
¨ Which co-teaching approach will you use to maximize student achievement?
Differentiation Strategy
¨ What accommodations/modifications will you include for specific students?
¨ Do you anticipate any students who will need an additional challenge?
¨ How can you utilize grouping strategies?
Students who learn from discussion will have the opportunity to learn here.
Co-Teaching Strategy
¨ Which co-teaching approach will you use to maximize student achievement?
Differentiation Strategy
¨ What accommodations/modifications will you include for specific students?
¨ Do you anticipate any students who will need an additional challenge?
Students who learn best through creating an visuals have the opportunity to do so.
Students will present their protest sign to the rest of the group while explaining the rhetoric that they
used. They must state how their method is convincing and how it is similar to MLK’s own efforts. While
one students is actively presenting his/her ideas, the others are listening. Also, once the presenter is
finished speaking, students may comment and question the presenters work. Furthermore, students will
explain why it is important to be convincing in today’s world.
Color key:
Lina Guzman
Kaleb Hargous
Fernanda Balderrama