Rajarshi School of Management and

Technology
(Udai Pratap College Campus)
Varanasi – 221002

Ph. No. 0542 –

2280674,228163
Director Fax No. 0542 – 2281062

CERTIFICATE

This is to certify that Research Report entitled “A COMPARATIVE

STUDY OF CONSUMER PREFERENCE IN BIG BAZAAR WITH
SPECIAL REFERENCE TO VARANASI CITY" is submitted by Mr.
Dhananjay Singh, Roll No. 1610870021 in partial fulfillment of the
degree of MASTER OF BUSINESS ADMINISTRATION of AKTU,
Lucknow is a bonafide work for academic session 2016-18.

In my opinion the report fulfill the requirement of the regulation & relating
to the nature and standard of work for MBA of AKTU, Lucknow.

I recommend that research report may be sent for evaluation.

(Dr. Vinita Kalra) (Dr. Brijesh Kumar Yadav)

(Co-ordinator) (Project Guide)