SWOT

Common Equity Housing Limited S

W
- Largest housing co-op in Victoria Financial stability, tax
deduction, Low public
- Owned by 111 housing co- democratic,
dedication of staff and
awareness, limited
volunteer, cover many supply, aging
operatives. area, affordable membership-weak
housing, member loan demand.
- >2,700 properties. trust.
- Provided housing for >5000
members.
O T
- Current value$800m. Create new market Other domestic and
with young people, interstate real
and untapped estate agencies and
market like single co op, public and
famale share government
HOW TO INCREASE AWARENESS? • Working together
• Working with other
• Focus on member
benefit
• Active Membership
• member owned and
house. accommodations.
controlled.

Member
Co-operation
based

Educate Publicize
co op New market.
Recommendation
Member benefit Adaptable
Capabilities
structure

- Invest in retirement
• Flexible • Community
• Cost Effectiveness connected
• Diversity of • Local nature
Application • Affordable.
Social School
Free PR
media curriculum village.
- New market housing co –
co
activities
with other
Promote
value of New segment.
op for disabilities.
members
co op. - New segment share
house for single women.