Detailed Project Report

of
Modern Terminal Market
in
Sambalpur, Orissa

Prepared by
NATIONAL INSTITUTE OF AGRICULTURAL MARKETING
(Govt. of India Organization)
Kota Road, Bambala, Near Sanganer
Jaipur – 303 033
 ACKNOWLEDGEMENT
We express our deep gratitude to Shri Satya Prakash Nanda, IAS, Agriculture
Production Commissioner, Government of Orissa for his constant support, valuable insights
and constructive criticism throughout the assignment. We express our heartfelt thanks to
Prof. S Rath, Director, Horticulture, Directorate of Horticulture, Government of Orissa for his
unstinted cooperation during the assignment. We are grateful to Shri T Padhi, JDH-1,
Directorate of Horticulture, Government of Orissa for his support and co-operation. We
would also like to thank Shri SK Mohanty, DDH (Hqrs), Directorate of Horticulture,
Government of Orissa for his support during this assignment.

We also wish to thank Shri Nutan Kumar Das, SMIS for his co-operation and support.
We would like to thank Shri Mr. Bichatrananda Behera, DDH, Sambalpur Mr. Gauranga Ch.
Swain, Horticulturist, Kuchinda, Mr. Sudhakar Sahoo, Horticulturist, Khariar (Naupada), Mr.
Padmalochan Das, Horticulturist, Sonepur, Mr. Sabir Khan, Horticulturist, Jharsugdha, Mr.
H.S.Acharya, Horticulturist, Athamalik, Mr. Sripati Ch. Behra, Horticulturist, Doegarh, Mr.
Sudharshan Nanda, Horticulturist, Lakhmipara, Mr. Pabitra Mohan Das, Horticulturist,
Bargarh, Mr. Debendra Nath Parida Dy. Dir Hort, Bolangir, Mr. Rakesh Mishra, Jr. Hort.
Officer, Bargarh, Mr. Gobinda Pradhan, Horticulturist, Patanpur, Mr. S.K.Subudhi, Dy.Dir.
Hort, Sundergarh, Mr. Dharmindhar Patra, Dy.Dir. Hort, Bhawanipatna for there cooperation
towards completion of this assignment.

We express our sincere gratitude to Global Agri System Pvt Ltd. For assisting in
preparation of DPR. We also express our sincere gratitude to Gram Serve, Bhubhneshwar for
making our task easier by conducting the primary surveys.

Finally, we are thankful to all the farmers and traders who gave their valuable time
and provided us with an insight into the horticultural marketing system of the state. We hope
that the setting up of Modern Terminal Market in Sambalpur would boost the horticulture in
the state and would also help farmers in getting better price realization for their produce and
would provide product to consumer at reasonable prices alleviate some of their difficulties.

Director General
National Institute of Agricultural
Marketing (NIAM)
Jaipur
 TABLE OF CONTENTS

S.NO. PARTICULAR
EXECUTIVE SUMMARY A-D
1 INTRODUCTION OF THE PROJET 5
2 BACKGROUND OF THE ASSIGNMENT 11
3 METHODOLOGY 15
4 SITUATIONAL ANALYSIS 18
5 CASE STUDIES – PROMINENT WHOLE SALE MARKET 43
6 THE PROPOSED MARKET 50
7 MANAGEMENT AND OWNERSHIP 77
8 FINANCIAL ANALYSIS 83
9 PROJECT IMPLEMETATION 96
LIST OF TABLES:

TABLE 1 COMPARISON OF MODERN TERMINAL MARKET WITH TRADITIONAL MARKET 12

TABLE 2 SAMPLE SIZE 16
TABLE 3 DEMOGRAPHIC PROFILE OF ORISSA 19
TABLE 4 MONTHLY AVERAGE RAINFALL IN ORISSA 19
TABLE 5 AGRO-CLIMATIC ZONES IN ORISSA 21-22
TABLE 6 LAND USE PATTERN IN ORISSA 22
TABLE 7 LAND HOLDING PATTERN OF FARMERS IN ORISSA 23
TABLE 8 PROFILE OF RIVERS IN ORISSA 24
TABLE 9 MINOR PORTS UNDER DEVELOPMENT IN ORISSA 29
TABLE 10 SECTOR WISE DISTRIBUTION OF COLD STORAGES IN ORISSA 35
TABLE 11 DEMOGRAPHIC PROFILE OF ORISSA 39
TABLE 12 AREA FOR PROPOSED FACILITIES FOR PHASE I 54
TABLE 13 LOCATION OF COLLECTION CENTRE 68
TABLE 14 ARRIVAL OF VEGETABLES IN CATCHMENT AREA 70
TABLE 15 ARRIVAL OF VEGETABLES IN CATCHMENT AREA 71
TABLE 16 ARRIVAL OF ONION AND POTATO IN CATCHMENT AREA 72
TABLE 17 ARRIVAL OF FRUITS IN CATCHMENT AREA 73
TABLE 18 ARRIVAL OF SPICES IN CATCHMENT AREA 74
TABLE 19 TOTAL ARRIVALS IN THE TERMINAL MARKET 74
TABLE 20 COST OF PROJECT 83
TABLE 21 DETAIL OF FACILITIES 84
TABLE 22 MACHINERY AND EQUIPMENTS 85
TABLE 23 MISCELLANEOUS FIXED ASSETS 86
TABLE 24 PRE-OPERATIVE EXPENSES 86
TABLE 25 MEANS OF FINANCE 87
TABLE 26 ASSUMPTIONS FOR MEANS OF FINANCE 87
TABLE 27 ASSUMPTIONS FOR MARKET FEE 87
TABLE 28 ASSUMPTIONS FOR PRODUCTION AND ARRIVALS 88
TABLE 29 PRODUCTION, ARRIVALS AND AVERAGE MANDI PRICES OF THE PRODUCE WITHIN THE 88
DISTRICT
TABLE 30 ARRIVALS AND AVERAGE MANDI PRICES OF THE PRODUCE FROM NON-CATCHMENT 88
AREAS
TABLE 31 LEASE RENT 89
TABLE 32 MAINTENANCE CHARGES OF COMMON FACILITIES 89
TABLE 33 PROFITABILITY STATEMENT 90
TABLE 34 PROJECTED BALANCE SHEET 91
TABLE 35 CASH FLOW STATEMENT 92
TABLE 36 ASSUMPTIONS FOR ADMINISTRATIVE COSTS 92
TABLE 37 ASSUMPTIONS FOR SALARY AND WAGES 93
TABLE 38 ASSUMPTIONS FOR REPAIRS AND MAINTENANCE 93
TABLE 39 ASSUMPTIONS FOR FUEL AND POWER 94
TABLE 40 ASSUMPTIONS FOR DEPRECIATION 94
TABLE 41 FINANCIAL INDICATORS 94
Sambalpur-MTM [A]
LIST OF FIGURES:

FIGURE 1 POPULATION BREAK-UP BY AGE GROUP 7

FIGURE 2 GROWTH IN INCOME IN INDIA 7
FIGURE 3 CHANGING CONSUMER FOOD BASKET 8
FIGURE 4 CONCEPT OF MODERN TERMINAL MARKET 11
FIGURE 5 FLOW OF PRODUCE IN A MODERN TERMINAL MARKET 12
FIGURE 6 GEOGRAPHICAL LOCATION OF ORISSA 18
FIGURE 7 ROAD NETWORK OF ORISSA 25
FIGURE 8 RAILWAY NETWORK OF ORISSA 26
FIGURE 9 PORT NETWORK OF ORISSA 28
FIGURE 10 VEGETABLE PROFILE OF ORISSA 31
FIGURE 11 FRUIT PROFILE OF ORISSA 32
FIGURE 12 SPICE PROFILE OF ORISSA 33
FIGURE 13 FLOWER PROFILE OF ORISSA 33
4
FIGURE 14 GROWTH OF GLOBAL ORGANIC FOOD MARKET 36
FIGURE 15 MAP OF SAMBALPUR DISTRICT 38
FIGURE 16 OVERVIEW OF RUNGIS MARKET 43
FIGURE 17 DISPLAY HALL 43
FIGURE 18 DISPLAY HALL FOR MEAT 44
FIGURE 19 FLOWERS AND PLANTS IN AALSMEER MARKET 44
FIGURE 20 AUCTION SCREEN 45
FIGURE 21 SAFAL F&V AUCTION MARKET 46
FIGURE 22 AUCTION AT MARKET 46
FIGURE 23 SYDNEY MARKET 47
FIGURE 24 SYDNEY FLOWER MARKET 48
FIGURE 25 ACTIVITY FLOW IN MTM 51
FIGURE 26 ACTIVITY FLOW IN THE MODERN TERMINAL MARKET (CONTD..) 52
FIGURE 27 ELECTRONIC AUCTION FACILITY 55
FIGURE 28 DIGITAL WEIGHING SCALE 58
FIGURE 29 GRADING LINE 59
FIGURE 30 FORKLIFT 61
FIGURE 31 ELECTRONIC DISPLAY BOARD 62
FIGURE 32 CATCHMENT OF SAMBALPUR MTM 67
FIGURE 33 LOCATION OF COLLECTION CENTRES 68
FIGURE 34 COLLAPSIBLE CRATE 75
FIGURE 35 ORGANOGRAM OF THE TERMINAL MARKET 79

Sambalpur-MTM [B]
 EXECUTIVE SUMMARY

Introduction

The Government of Orissa has proposed to set up a modern terminal market at Sambalpur
for which it has entrusted the preparation of DPR to National Institute of Agricultural
Marketing (NIAM), Jaipur in collaboration with Global AgriSystems Pvt. Ltd., New Delhi.

Concept of Modern Terminal Market

India is the second largest producer of fruits and vegetables in the world. With growing
demand and the accompanying supply response, fruits and vegetables have assumed great
importance in the recent years but the present marketing system of fruits and vegetables in
the country lacks system approach. The marketing of horticultural crops is quite complex
and risky due to their perishable nature, seasonal production and bulkiness. Poor efficiency
in the marketing channels for fruits and vegetables and poor marketing infrastructure is
leading not only to high and fluctuating consumer prices, but also to only a small proportion
of the consumer rupee reaching the farmers.

There are some major constraints in the existing F & V marketing like long value chain with
many intermediaries at each stage, lack of accurate weighing and packaging of the
produce, lack of accurate price-sharing mechanism. This has necessitated the development
of design for a modern horticulture market with backward linkages ensuring appropriate post
harvest infrastructure facilities, transparency in operations and hygienic environment. A
professionally managed competitive alternate marketing structure which will provide an
array of choices to the farmers for selling their produce along with a comprehensive solution
to meet the key needs of all the stakeholders is the need of the hour. This kind of a
marketing structure can help in improving the marketing efficiency by promoting direct
contact with the farmers, increasing the number of buyers and sellers in the market,
promoting auction system of marketing and introducing facilities and services such as cold
storage, ripening chambers, warehouses etc. Such a system entails a high investment cost
and efficient management skills, each of which can be infused by inviting private sector
participation in the sector. Thus, the concept of the Modern Terminal Markets was
developed with the objective of fulfilling the above goals.

Sambalpur-MTM [A]
The proposed Market

The proposed Modern Terminal Market at Orissa would operate on a Hub-and-Spoke format
wherein the Terminal Market (the hub) would be linked to a number of collection centers
(the spokes). The spokes would be conveniently located at key production centres to allow
easy farmer access and the catchment area of each spoke would be based on meeting the
convenience needs of the farmers, operational efficiency and effective capital utilization of
the investment.

The beneficiaries of the modern market will be farmers, traders (wholesalers, sub-
wholesalers and commission agents), retailers, institutional buyers and consumers. In
addition, the other beneficiaries will be the service providers, porters, financers etc. The
market will cater to the specific requirements of all these stakeholders with tailor-made
facilities for each one of them.

To prepare the design of a Modern Terminal Market, the present F & V markets in
Sambalpur and adjacent districts were surveyed and studied to get an insight into the
marketing system of F & V in the State. The production pattern and current arrivals in the
market were studied. Also the major production belts of F & V were identified and Collection
Centres were proposed accordingly.

The stake holder’s survey revealed that both the farmers and traders were in favour of a
Modern Terminal Market. The farmers perceive a better price realization, less cost of
transportation of produce to the market as the major benefits. They foresee the setting up of
Collection Centres to their benefit. The traders also feel the need of the essential facilities at
the market.

In the present marketing system, due to long chain of intermediaries and the highly
unorganized system, the farmers do not get a remunerative price for the produce. So the
market will be designed to cater to the needs of the farmer. Twenty Collection Centres have
been proposed to be set up in the radius of 100-150 km which will serve as consolidation
centres.

Sambalpur-MTM [B]
Commodities

The commodities to be marketed in the proposed Terminal Market will include all
perishables, inter-alia, fruits, vegetables and spices. Non perishables will also be handled in
the market. However, the proportion of Non – Perishables will not exceed 15 percent of the
total throughput of the market.

Throughput of the Market

Based on primary survey, population data, dietary recommendation and availability of

horticultural produce in the catchment area, the total F&V production of the catchment area
is estimated at about 32.44 lakh MT, of which 50 percent is assumed to be the marketable
surplus. Out of a marketable surplus of 16.22 lakh MT, it is further assumed that 15 percent
of this would arrive in the market in the first year of operation.

Further, the arrivals of fruits and vegetables from areas other than the catchment areas are
estimated to be 43 thousand MT, of which 60 percent is expected to arrive in the market in
the first year of operation which will further increase to 80 percent in subsequent years.

A year on year growth of 5 percent has been assumed on the production of fruits and
vegetables while a YOY growth of 12 percent is assumed for the arrivals. The arrivals in the
market are expected to increase @ 12 percent per year with every subsequent year till the
th
8 year, at which about 33 percent of marketable surplus starts arriving in the market. After
year 8, the arrivals are expected to be constant percentage of the production which is
assumed to increase at a rate of 5 percent per year.

These assumptions being taken care of, it is estimated that 2.69 lakh MT of fruit and
vegetable (F&V) will be traded in the market during the first year of operation. The
throughput is expected to increase to 4.47 lakh MT in the fourth year. In the fifth year of
operation, the arrivals are expected to increase to 5.25 lakh MT. The facilities and
infrastructure proposed to be established in the first year would be sufficient to handle the
throughput of 4.50 lakh MT; thereafter for any increase in throughput additional
infrastructure is proposed to be built at the market by the fifth year of operation. The
Financial model has been planned and designed taking into consideration per year increase
in the throughput which is estimated to be 10.30 lakh MT at the end of twelfth year.

Phasing of the market

The proposed market is based on novel concept of ‘hub’ and ‘spoke’ arrangement with
Collection Centres in the potential catchment areas, thereby attracting the producers,
Sambalpur-MTM [C]
farmers to realize better returns of their produce. The increase in throughput of the market
is expected to be gradual. Therefore, the construction of market has been envisaged in two
phases. In the first phase, the basic facilities would be constructed. It is proposed to set up
the essential facilities like central auction, wholesale shops for perishables and non-
perishables, cold storage and ripening chambers, warehouses, kisan ghar etc. during the
first phase. Plot allotment will be made for food processing units and distribution centres.
Twenty Collection Centres are proposed to be set up in the primary phase including the one
at the Market.

The throughput at the market is expected to be 5.25 lakh MT at the fifth year of operation.
This would require the expansion of the existing facilities and creation of new facilities at the
proposed market. At this stage with almost doubled throughput, the facilities at the market
can be augmented and automatised. This will lead to more efficient and quick handling of
the produce. The area left for future expansion is proposed to be developed during the
second phase of development. The number of shops can be increased according to the
increase in the arrivals in the market.
The market will cater to the technological needs of the farmers, to enable them to:

Avoid losses during seasonal glut.

Grow quality produce as desired by the consumers.

Undertake proper post-harvest operations for enhancing the life of the produce.

In order to achieve these objectives, the market will have training centre and extension
services, which will provide technology, based on demand and feedback, through practical
training.

Facilities to the tune of Rs 50.48 crores are proposed to be provided in the first phase, while
additional facilities to the tune of Rs 30.30 crores are proposed to be undertaken in the
second phase.

The setting-up of modern terminal market, besides being a good investment, is a pioneering
effort, which is expected to lead to overall development in this sector. The setting-up of this
market on modern lines by Government of Orissa is considered strategic for future
development of horticulture in the state.

Sambalpur-MTM [D]
1 INTRODUCTION OF THE PROJECT

The Indian economy is agrarian in nature with agriculture contributing to approximately 20

per cent of the country’s GDP and providing livelihood to almost 65 per cent of the
population. Farming households account for 60 per cent in rural areas and direct income
from farming activities accounts for over 50 per cent of farm household incomes. This
emphasizes the importance of agriculture and agricultural markets in India.

Indian Horticultural Production – Some Key Facts

 2nd largest producer of Fruits (50 million tonnes) & Vegetables (100 million tonnes) in

the world

 Largest producer of Bananas, accounting for 23percent of world’s Banana production

 Largest producer of Mangoes, accounting for 38percent of world’s Mango production

 Largest producer of Green Peas, accounting for 36percent of world’s Green Pea

production

 Largest producer of Spices, accounting for 44percent of world’s spice production

 Largest producer of Chick Peas

 Largest producer of Okra

 2nd largest producer of Cauliflowers, accounting for 30percent of world’s Cauliflower

production

 2nd largest producer of Cashew nuts, accounting for 24percent of world’s Cashew nut

production

 2nd largest producer of Onions, accounting for 10 percent of world’s Onion production

 2nd largest producer of Dry Beans

 2nd largest producer of Cabbages

 2nd largest producer of Egg Plants

 2nd largest producer of Garlic

 2nd largest producer of Ginger

 2nd largest producer of Lemons & Limes

 2nd largest producer of Lentils

 2nd largest producer of Pumpkins & Squash Gourds

 3rd largest producer of Potatoes

Though India enjoys a leadership position in the production of several agricultural

commodities, especially horticultural produce, its share in the global trade is minimal due to
Sambalpur-MTM 5
the lack of competitiveness on cost and quality fronts. Even on the domestic front, increased
globalization has led to imports of foodstuffs, including fruits and vegetables, to satisfy the
increasing quality consciousness of the consumers.

1.1 Constraints in the Marketing of Horticultural Produce

This disadvantageous position in terms of cost and quality arises from the several
constraints that exist in the current system of marketing of fresh produce in the country.
Some of them are:

High level of wastages due to lack of proper handling, storage and transport
infrastructure

Lack of grading based on the quality

Long and inefficient value chain with many intermediaries at each stage (these
intermediaries are redundant since they do not add commercial value which is
commensurate to the monetary value addition which is incorporated to the produce
through their intervention)

Lack of accurate weighment and packaging of the produce

Lack of accurate price-sharing mechanism

Lack of an efficient price discovery mechanism

Lack of a mechanism to link producers to the off-takers (retailers/ institutional off-takers/
consumers)

The above constraints have had an adverse effect on key stakeholders involved in the
horticulture sector as detailed below:

Mismatch between demand and supply leading to frequent gluts or short supplies

Unrealistic prices in the consumer markets

Lack of adequate incentive to the producers to adopt good management practices (pre
and post – harvest protocols)

Poor quality produce (reaching consumers) which adversely affects the image of Indian
fresh produce in the international markets

1.2 The Changing Demand Scenario

While the supply side of the value chain is marred by the constraints explained above, the
demand side has been undergoing rapid changes as detailed below:

1.2.1 Changing Demography

India’s population is not only the second largest in the world (1.1 billion in 2005), but also is
one of the youngest in the world. Those under 25 years of age are estimated to account for
Sambalpur-MTM 6
56 per cent of the population (616 million) and the size of the young population is expected
to continue to grow over the next 30 years. The young population has the willingness as well
as the ability to spend on a variety of foods.

Figure 1 Population Break-up by Age Group

1.2.2 Increasing Disposable Income

The middle and upper middle income groups in India are growing faster than the low income
groups.

Upward mobility of income classes is likely to increase the demand for processed foods – as
has already been demonstrated in Europe, the USA and more recently, in several countries
in South East Asia.

Figure 2 Growth in Income in India

> INR 215,000

INR 45,000 – 215,000

INR 22,000 – 45,000

2014-15
INR 16,000 – 22,000 2009-10
2006-07
< INR 16,000 2001-02

0 20 40 60 80 100 120 140

M illion House holds

1.2.3 Changing Consumer Preferences

The above factors, coupled with increased health consciousness of the consumers, have led
to a shift in the food preferences of the population. There is reduction in the share of cereals
& pulses and increase in the share of fruits & vegetables in consumption which is in line with
the global food trends.

Sambalpur-MTM 7
Figure 3 Changing Consumer Food Basket

2001-02 Cereal

11% Pulses & their products

4%4% 29%
1% Milk & milk products
3%
Edible oil
12% Meat, fish and eggs
6%
6% 7% 17% Vegetables

2014-15 Fruits (fresh)

22% 18%
Fruits (dry )
4%
4% Sugar
2% Spices
2% 14%
4% Bev erages and Snack foods
17% 5%
7%

In the next development cycle, there is likely to be increasing demand for prepared meals,
snack foods and convenience foods, and further on, there will be demand for functional,
organic and diet foods.

1.2.4 Emergence of Organized Retail

Sales through organised food retailing are estimated at INR 50 billion (GBP 615 million).
This has potential to reach a size of INR 200-300 billion (GBP 2.46-3.69 billion) by 2010.
Food retailers will play an important role in the food chain which would include:

Education and compliance of food standards among food manufacturers

Product innovation

Cost reduction in supply chain through optimum inventory management

The enormous potential for food retail has led to large corporate houses such as ITC,
Reliance, Aditya Birla, etc., to diversify in a big way in the food retail segment in order to
increase the portfolio of offerings to the urban consumer coupled with the assurance of
quality and convenience. Very recently, large global retailers such as Wal-Mart and
Carrefour have also evinced great interest in participating in this sector through joint
ventures and partnerships. This would lead to a greater demand for graded produce in the
requisite lot sizes through transparent and competitive system.

1.3 Evolution of Marketing Channels

In order to keep pace with the changes on the demand side, the markets have to evolve
rapidly so that the interests of both the farmer and the buyer are taken care of.

Sambalpur-MTM 8
The key interests of the farmer are:
⇒ Realization of a higher percentage share of the consumer rupee
⇒ Presence of increased alternatives for the sale of his produce
⇒ Provision of better infrastructure for handling the produce
⇒ Establishment of a transparent and efficient Price Discovery System

The key interests of the buyer are:

⇒ Availability of graded produce
⇒ Availability of quality and hygienic produce
⇒ Establishment of a transparent and efficient Price Discovery System
⇒ Presence of efficient logistics so that wastages are minimized

The need of the hour is a professionally managed competitive alternate marketing structure
that provides multiple choices to farmers for sale of produce along with a comprehensive
solution to meet key needs of all the stakeholders. Such a system entails a high investment
cost and efficient management skills, each of which can be infused by inviting private sector
participation in the sector. Thus, the Modern Terminal Markets were conceptualised with the
objective of fulfilling the above goals.

The Modern Terminal Markets endeavour to integrate farm production with buyers by
offering multiple choices to farmers for sale of produce such as electronic auctioning and
facility for direct sale to exporter, processor and retail chain network under a single roof. In
addition, the market would provide storage infrastructure thus offering the choice to trade at
a future date to the participants. It is envisaged to offer a one-stop-solution that provides
logistics support including transport services & cool chain support and facility for storage
(including warehouse, cold storage, ripening chamber, storage shed, etc), facility for
cleaning, grading, sorting, packaging and palletization of produce and extension support &
advisory to farmers. To summarize, the following objectives will be met by the creation of
Modern Terminal Markets:

Produce is sorted before it is brought to the market

Produce is segregated based on quality before sale

Standard weighment and packaging is achieved

Accurate price information is shared

Adequate storage infrastructure is created

Sambalpur-MTM 9
2 BACKGROUND TO THE ASSIGNMENT

2.1 Concept of Modern Terminal Market

The Modern Terminal Market would operate on a Hub-and-Spoke Format wherein the
Terminal Market (the hub) would be linked to a number of Collection Centres (the spokes)
(figure 4).

Figure 4 Concept of Modern Terminal Market

Retail Consumer
Farmers/ Farmer Associations

Spoke

Hub Processors &

Spoke Exporters
Arrival

Spoke Wholesalers &

Institutional
Buyers

Backward Linkages Forward Linkages

The spokes would be conveniently located at key production centres to allow easy farmer
access and the catchment area of each spoke would be based on meeting the convenience
needs of farmers, operational efficiency and effective capital utilisation of the investment.
The commodities covered by the markets include fruits, vegetables, flowers, aromatics,
herbs, spices and condiments. The flow of produce in an MTM is depicted in figure 5.

Sambalpur-MTM 10
 Figure 5 Flow of Produce in a Modern Terminal Market

Produce from CC Produce received Produce Quality

at TM Unloading Check

Storag Produce
e Hall Palletization
Pallet
Stacking
Cold
Storag
Buyer with e
Payment
Informatio Auction
n Ripenin
g
Chambe

Bank Access Dispatch Stored

Produce

This infrastructure and services to be provided by the MTM and CC would be in conformity
with any recognized national/ international standards and can also be outsourced.

The Modern Terminal Markets differ from the traditional wholesale markets (APMCs) in
several ways as depicted in table 1.

Table 1 Comparison of Modern Terminal Market with Traditional Market

S. No Parameter Traditional Market Modern Terminal Market

1 Ownership Government Public Private Partnership (PPP)

2 Management Government Private

3 System of Sale and Non-transparent Fully transparent

Price Discovery

4 Infrastructure Inadequate State-of-the-art

5 Backward Linkages Weak Integrated with Collection Centers

6 Forward Linkages Through Commission Agents Directly linked to Retailers,

mainly Processors and Exporters

7 Payment Solutions Cash settlement takes 7-30 days Instant cash settlements

8 Services Spread out All under one roof

Sambalpur-MTM 11
Thus, the Modern Terminal Markets offer several benefits to the different stakeholders in the
value chain as follows:

Benefits to the Farmers:

1. The farmer has multiple choices for marketing his produce. Apart from the traditional
APMCs, he can now sell in the MTMs also
2. The farmer realizes the right value for his produce. This is enabled through the
assurance of the right price for right quality and correct weighment
3. There is a greater convenience for selling his produce and the cash settlement is
also faster when compared to the traditional markets
4. There are better infrastructural facilities in the MTM which reduce the wastage of his
produce. Also, he can store his produce at the MTM itself in case of a non–
remunerative price till such time when he can realize a satisfactory price for his
produce
5. Increased share of the consumer rupee

Benefits to the Buyers:

1. Graded and sorted produce is available to the buyer
2. Produce in the requisite lot sizes is available as a result of which transaction costs
are minimized by avoiding collection/ purchase from a large number of sellers
3. Quality and hygienic produce is available to the buyer
4. The logistics are efficient which minimize the wastages of the perishable produce

The Ministry of Agriculture (MoA) has been keen and committed to the development of
Modern Terminal Markets (MTMs) across the country. One such MTM has been envisaged
in Sambalpur District, Orissa. The National Institute of Agricultural Marketing (NIAM), Jaipur
was assigned the task of preparing a “Detailed Project Report” for the Modern Terminal
Market proposed in Sambalpur. Global AgriSystems Pvt. Ltd. has assisted NIAM in the
preparation of the same. The study has been undertaken with the following objectives:

1. To study the current horticultural scenario in Orissa and in the potential catchment
area in terms of the production and the commodity flow pattern
2. To estimate the demand for horticultural produce in the Sambalpur region in terms of
local consumption and exports
3. To analyse the current system for wholesale marketing of horticultural produce in
Orissa in terms of the arrival patterns, prices and the existing problems
4. To assess the infrastructure required at the Terminal Market and the Collection
Centers for carrying out core marketing activities and service functions
5. To identify the suitable sites for the Terminal Market and the Collection Centers

Sambalpur-MTM 12
 6. To devise a master plan for the MTM detailing the aspects of ownership structure,
technology issues & business activity flow, management and financial & economic
analysis
7. To assess the impact of the MTM on the environment
8. To devise the project implementation plan

Sambalpur-MTM 13
3 METHODOLOGY

The Modern Terminal Market (MTM) at Sambalpur will showcase the horticultural wealth of
Orissa on the world map. It will help in boosting exports of Fruits and Vegetables (F&V) from
the State. For assessing the feasibility of the MTM in Sambalpur, the present horticultural
scenario of the region was studied. The major existing F&V markets in Sambalpur and
adjoining districts were studied so as to get an insight into the marketing system of F&V in
the State. The infrastructural aspects of the present F&V markets were studied and lacunae
identified.

Questionnaires are given separately in annexure I.

Gram Serve was the market research agency deployed for carrying out the survey in
Sambalpur. A workshop of officials of Department of Horticulture was conducted at
Sambalpur to sensitize them about the concept of Modern Terminal Market. Information
from their respective areas was sought regarding the production, productivity, cropping
pattern and various other aspects. They were also asked to suggest the best location of the
collection centres and the criterion for the selection was explained that each of the collection
centre should have a minimum throughput of minimum 20-30 MT per day for a period of 9-
10 months to make it a viable venture. The key villages and market areas to be surveyed
were identified during the workshop.

The next day, a training programme for the investigators of Gram Serve was conducted
wherein the investigators were made to understand the purpose and requirement of the
data. They were made to understand how to administer the questionnaire of the farmers &
traders to generate maximum inputs required for assessment of the throughput for the
MTM. Purposive sampling of farmers and traders was done on their knowledge and
experience.

On the next day, a pilot survey was done to check on the understanding of the questionnaire
by the investigators. The number of markets per block, traders, villages and farmers
covered during the survey in the different districts is given in table 2.

Sambalpur-MTM 14
Table 2 Sample Size
District Markets/ Traders Villages Farmers
Blocks
Sambalpur 9 27 18 183
Debgarh 3 9 6 47
Jharsuguda 5 15 10 79
Bargarh 12 35 24 241
Total 29 86 58 550
Sundergarh 3 6 6 67
Bolangir 3 12 8 75
Nuapara 1 3 2 17
Kalahandi 3 9 6 60
Sonepur 1 3 2 16
Boudh 1 3 2 23
Angul 2 4 4 41
Total 14 40 30 299
Grand Total 43 126 88 849

In depth interviews with traders were conducted with the help of semi structured
questionnaires to understand the trading practices, commodity flow patterns and value
chains of different fruits and vegetables. The problems in the present marketing system
were discussed and traders’ views/ suggestions/ opinions were solicited for improvement of
the same.

Focused group discussions with the farmers helped to understand the present horticultural
scenario of the region. The problems faced by the farmers in marketing their produce and
their needs were identified. Based on the discussions, the major production belts of F&V
were identified and Collection Centers were proposed accordingly.

The supply side was assessed by studying the production pattern and the current arrivals of
F&V in the market. Based on the throughput of the present market and taking into
consideration the potential and future trends of horticulture in the state, the throughput for
the proposed MTM was estimated. The demand for F&V in the region (both for local
consumption and exports) was estimated based on the demography of the region and the
current consumption pattern while taking into consideration the changing consumer
preferences.

Based on the estimated throughput of the MTM, the areas needed for different activities viz.,
the sales space area, trading area, area for future expansion, administrative area, etc., were
estimated.

Sambalpur-MTM 15
Based on the proposed services in the MTM, the infrastructure required was identified.
The viability of the market was calculated based on the development cost (cost of acquiring
& developing land and creating market infrastructure & facilities) and recurrent cost (staff
cost, repairs & maintenance cost, etc).

Sambalpur-MTM 16
4 SITUATIONAL ANALYSIS

4.1 Overview of Orissa

4.1.1 Geographical Profile

Orissa is situated on the east coast of Figure 6 Geographical Location of Orissa

India (figure 6). The State is bounded by
the Bay of Bengal on the east, West
Bengal and Jharkhand on the north,
Chattisgarh on the west and Andhra
Pradesh on the south. Orissa is the 10th
largest State in India spread over an area
of 0.155 million square Km comprising of
4.87 per cent of the total geographical
area of the country. The State of Orissa
comprises of 3 revenue divisions, 30
districts, 58 sub-divisions, 171 tehsils, 314
community development blocks, 6234
gram panchayats and 51,349 villages.

4.1.2 Socio-economic Profile

Orissa is predominantly an agricultural state. Nearly 85 per cent of its population lives in the
rural areas and mostly depends on agriculture and allied activities for their livelihood. The
State is highly rich in mineral resources and has abundant water resources. Agriculture
provides direct or indirect employment to around 65 per cent of the total workforce and
contributes to 26 per cent of the Net State Domestic Product of the State which was
estimated to be INR 28,671 crores for the year 2005-06 (at 1993-94 prices). The per capita
income has increased from INR 5,803 in the year 2000-01 to INR 7,445 in the year 2005-06
(at 1993-94 prices).

4.1.3 Demographic Profile

The population of Orissa, which was 316.60 lakh in 1991, has increased to 368.05 lakh in
2001 exhibiting a decennial growth rate of 16.25 per cent as against 20.06 per cent in the
previous decade and 23.86 per cent at all-India level. The density of population, that was
203 per sq. km. in 1991 has increased to 236 per sq. km. in 2001 and is much lower than
the all-India average of 313 per sq. km. The literacy rate increased from 49.10 per cent in
1991 to 63.08 per cent in 2001. The male and female literacy rates have gone up to 75.35
Sambalpur-MTM 17
 per cent and 50.51 per cent respectively in 2001. Cultivators and agricultural labourers
constitute 65 per cent of the total workforce. The demographic profile of Orissa over the
past four decades is given in table 3.

Table 3 Demographic Profile of Orissa

Figure in crores

1971 1981 1991 2001 % increase in

2001 over
1971
Population 2.19 2.64 3.17 3.68 68%
Rural 2.01 2.33 2.75 3.13 56%
Urban 0.18 0.31 0.42 0.55 206%
Agrl. Workers 0.53 0.64 0.76 0.55 4%
Cultivators 0.34 0.40 0.46 0.34 0%
Agri Labourers 0.19 0.24 0.3 0.21 11%
(Source: Department of Economics & Statistics, Govt. of Orissa)

4.1.4 Agro-climatic Profile

4.1.4.1 Climate and Rainfall

The state has tropical climate, characterized by high temperature, high humidity, medium to
high rainfall and short and mild winters. The average annual rainfall of the state is 1,482
mm. Though, it is fairly adequate, it is unevenly distributed both spatially and temporarily.
The monthly average rainfall distribution is shown in table 4.

Table 4 Monthly Average Rainfall in Orissa

Month Rainfall (mm) Percentage of the Total
January 14.0 1
February 25.9 2
March 21.4 1
April 35.3 2
May 70.8 5
June 213.2 14
July 351.6 24
August 335.6 23
September 236.5 16
October 131.6 9
November 39.9 3
December 6.4 0
Annual 1482.2 100

Around 80 per cent of the rainfall is received from southwest monsoon during June to
September, while the remaining 20 per cent is spread across the other eight months. A part
of the precipitation is lost by evaporation, transpiration and deep percolation. Some part is

Sambalpur-MTM 18
stored as ground water resource and the balance flows down to sea as surface runoff. In
some years both the extreme events like flood and drought occur. However, floods have
become a recurring phenomenon occurring at regular intervals.

4.1.4.2 Physiographic Regions

On the basis of homogeneity, continuity and physiographical characteristics, Orissa has

been divided into four major physiographic regions:

1. The Orissa Coastal Plain in the East:

This region stretches along the coast of Bay of Bengal. This region is the combination of
several deltas, formed by the major rivers of Orissa.

2. The Middle Mountainous and Highlands Region:

This region covers about three-fourths of the entire State. This region mostly comprises the
hills and mountains of the Eastern Ghats which rise abruptly and steeply in the east and
slope gently to a dissected plateau in the west running from north-east (Mayurbhanj) to
north-west (Malkangiri). The average height of this region is about 900 meters above the
mean sea level.

3. The Central Plateaus:

The central plateaus are mostly eroded plateaus forming the western slopes of the Eastern
Ghats with elevation varying from 305-610 meters. There are two broad plateaus in Orissa:
i. The Panposh - Keonjhar - Pallahara plateau comprises the Upper Baitarani
catchment basin, and
ii. The Nabrangpur - Jeypore plateau comprises the Sabari basin.

4. The Western Rolling Uplands and the Major Flood Plains:

These are lower in elevation than the central plateaus having heights varying from 153
meters to 305 meters.

4.1.4.3 Agro-climatic Zones

The State is divided into ten agro climatic zones with varied characteristics. It has different
soil types like fertile alluvial deltaic soils in the Coastal Plains, mixed red and black soils in
Central Table Land, red and yellow soils with low fertility in the Northern Plateau and red,
black and brown forest soils in Eastern Ghat region (table 5). The soil types differ widely

Sambalpur-MTM 19
from highly acidic to slightly alkaline and from light sandy to stiff clays. The soils are mainly
acidic with the degree of acidity varying widely.

Table 5 Agro-climatic Zones in Orissa

S. Agro-climatic Districts Climate Mean Mean Mean Soil Type

No. Zone Annual Max Min
rainfall summer winter
mm temp 0 temp 0
C C

1 North Sundargarh, Hot & 1600 30.0 15.0 Red & yellow
Western Baneigarh, moist soils light
Plateau Panposh and sub- textured
Kuchinda, humid

2 North Rairangpur, Hot & 1534 36.6 11.1 Red loam light
Central Baripada, moist textured
Plateau Karanjia, sub-
Keonjhar and humid
Champua

3 North Anandapur, Moist 1568 36.0 14.8 Alluvial soil with

Eastern Balasore, sub- a narrow strip
Coastal Bhadrak and humid of sedimentary
Plain Jajpur (except sandy loam to
Sukinda clay textured
Block)

4 East and Cuttack, Hot & 1577 39.0 11.5 Loam, clay
South Jagatsingpur, humid loam, coastal
Eastern Kendrapara, alluvium with a
Coastal Banki, Puri, narrow strip of
Plain Berhampur saline
and inundated area
Chhatrapur

5 North Khurda, Hot & 1597 37.0 10.4 Brown & forest
Eastern Nayagarh, humid soils, sandy
Ghat Aska, loam, loamy &
P.Khemundi, clay, medium
Rayagada, textured
Gunupur,
Phulbani and
Boudh

6 Eastern Koraput and Warm & 1521.8 34.1 7.5 Mostly red with
Ghat High Nawarangpur humid low organic
Land (except matter content
Dabugaon
area)

7 South Jeypore and Warm & 1710.4 34.1 13.2 Red, red &
Eastern Malakangiri, humid yellow mixed
Ghat soil

Sambalpur-MTM 20
 8 Western Bhawanipatna Hot and 1352.3 37.8 11.9 Black-heavy
Undulating Dharmagarh, moist and red-light
Padampur, sub- soils. Mixed red
Khariar and humid and black soils,
Dabugaon medium to
area of heavy textured
Nabarangpur

9 Western Sambalpur, Hot and 1614 40.0 12.4 Light to

Central Baragarh, moist medium texture
Table Padampur sub- Red soils and
Land Bolangir and humid heavy textured
Sonepur calcareous
soils

10 Mid-Central Dhenkanal, Hot and 1350 38.7 14.0 Light textured

Table Land Angul, moist lateritic,
Kamakh- sub- medium
yanagar, humid textured red
Banki, loam soils and
Athagarh and mixed red &
Sukinda block black soils
of Jajpur

4.1.4.4 Land Use Pattern

The State has a cultivated area of 6.2 million hectares out of which 2.7 million hectares is
high land, 1.9 million hectares medium land and 1.6 million hectares low land.

Table 6 Land Use Pattern in Orissa

Area in million ha
Particulars Area
Forest 5.81
Misc. Tree & Groves 0.48
Permanent Pasture 0.44
Culturable Waste 0.39
Land put to non agricultural use 1.00
Barren and Uncultured Land 0.84
Current Fallow 0.43
Other Fallow 0.43
Net Area Sown 5.74
Total Geographical Area 15.57
Gross Cropped Area 8.72
Cropping Intensity (%) 15.20
(Source: Department of Economics & Statistics, Government of
Orissa)

Out of the cultivable area of 6.2 million hectares, about 41 per cent is irrigated and 59 per
cent is rainfed. The gross irrigated cropped area is 2.7 million hectares. The total irrigation
potential created so far from all the sources is about 3.93 million hectares (Kharif 2.66
million hectares & Rabi 1.27 million hectares). The average size of land holding is only 1.30

Sambalpur-MTM 21
hectares. A majority (54%) of the farmers are marginal, holding around 21 per cent of the
cultivated area in the State (table 7).
Table 7 Land Holding Pattern of Farmers in Orissa
S.no. Category Numbers % in Area % in
of (million) Total (million Total
Farmers ha)
1 Marginal 2.145 54 1.064 21
Small 1.106 28 1.522 30
2 Semi 0.544 14 1.451 28
Medium
3 Medium 0.156 4 0.864 17
4 Large 0.015 0 0.243 4
Total 3.966 5.144
(Source: Department of Economics & Statistics, Government of
Orissa)

Large farmers are very few in number (0.38%) holding around 4 per cent of the cultivated
area in the State.

4.1.5 Hydrological Profile

Orissa is fortunate to have abundant water resources both in surface and ground water,
compared to its size and population. The water resources of Orissa are dependent on
rainfall.

4.1.5.1 Ground Water

The replenishable ground water of the State has been assessed to be 21.01 lakh hectare
meters out of which 18.31 per cent has been harnessed as on 31.3.2004. The annual draft
for irrigation use is 3.00 lakh hectare meters and the gross annual utilization of ground water
is estimated to be 3.84 lakh hectare meters.

4.1.5.2 Surface Water Resource and River Basins

The entire State is drained by eleven river basins. The rivers are mostly inter-State rivers but
a few of them also originate and drain within the State. Rivers in Orissa though not
perennial, serve the basic requirement of the State. Mahanadi is one of the major rivers of
Orissa and the sixth largest river in India. Brahmani is the second largest river in Orissa.
Profile of the major rivers of the State is briefly given in table 8.

Sambalpur-MTM 22
Table 8 Profile of Rivers in Orissa

S. No. Name of the Origin of the River Length Catchment Area (Sq.
River (Km) Km)
1 Mahanadi Madhya Pradesh 494 65580
2 Brahmani
Panposh, Orissa 541 39033
3 Baitarani
Keonjhar district 364 12790
4 Subarnarekha
Bihar 70 3200
5 Budhabalanga
Eastern slopes of 175 484
Similipala massif

6 Rushikulya Phulbani 165 8900

7 Bahuda Gajapati 73 1250

8 Bansadhara Kalahandi 150 11500

9 Nagabali Bijapur hills 100 9410

10 Salandi Keonjhar 144 1793

11 Indirabati Kalahandi 530 41700

12 Kolab Koraput 20400

(Source: Govt. of Orissa)

There are a number of Mountain springs and hot springs in Orissa. The State has both
sweet and brackish water lakes. The Chilka Lake is a brackish water lagoon while Ansupa,
Sara, Kanjia and Nandankanan are sweet water lakes.

4.1.6 Transport Infrastructure

4.1.6.1 Road

During 2004-05 the total road length in the State was 2, 37,332 Km comprising of 3,595 Km
of National Highway, 29 Km of State express highway, 5,102 Km of State Highway, 3,189
Km of major district roads, 6,334 Km of other district roads, 27,882 Km of rural roads,
20,314 Km of panchayat samiti roads, 1,39,942 Km of G.P. roads, 7,298 Km of forest roads,
17,282 Km of urban roads, 6,277 Km of irrigation roads and 88 Km of GRIDCO
roads.

Sambalpur-MTM 23
Figure 7 Road Network of Orissa

Sambalpur-MTM 24
4.1.6.2 Rail

Figure 8 Railway Network of Orissa

At the end of 31 March 2004 the State has 2,287 Km railway route including 91 Km of
narrow gauge. The State government will be building a 50 mile-long suburban rail link from
Chandikhol to Khurdha on National Highway 5, which is one of the busiest roads in India.
On an average, over 90,000 vehicles ply on this stretch every day, some 86,500 being
passenger vehicles and 4,200 freight carriers. Orissa will be introducing a mass rapid transit
system (MRTS) to reduce traffic congestion. The proposed MRTS would connect various
sectors of Cuttack and Bhubaneswar on a circular railway route, with intermediate transit
stations.

4.1.6.3 Port

Port is a critical infrastructure for exports and imports. Orissa, a principal maritime State,
has a coastline of 480 Km and is endowed with conducive, unique, strategic and natural port
locations. Among the 12 major ports in India, one major port, Paradeep, is in Orissa. The
port offers tremendous opportunities for International trade.

Sambalpur-MTM 25
 1) Paradeep Port

Paradeep Port is the main port for trade from the Eastern part of the country, serving the
States of Orissa, Andhra Pradesh, Madhya Pradesh, Uttar Pradesh, Bihar and West Bengal.
The port was opened to traffic for iron ore in 1966 but after three decades, the cargo profile
has undergone a complete transformation. Besides iron ore, the current cargo mix includes:
 Fertilizer
 Food grains
 Reefer cargo
 Chrome ore and Manganese ore
 Semi-processed ore cargo
 Fertilizer raw materials e.g. phosphoric acid, ammonia, sulphur, rock phosphate, etc.

Advantages of Paradeep Port

 Major Port with natural draught of 13 meters, capable of handling Panamax vessels,
14 berths (2 captive for fertilizer) and 1 oil jetty
 Availability of adequate land in proximity to the Port
 Availability of air connectivity at Bhubaneswar which is 119 km from Paradeep
 Excellent road, rail and telecom connectivity
 Availability of adequate fresh water
 New rail link is being planned through PPP
 Roads to Paradeep are being widened to 4 lane

2) Gopalpur Port

Gopalpur port in Ganjam district has been operating as a minor port but it operates only
during fair weather. Considering the requirements of port-based steel plants and other
industries which are coming up near the port, it has been decided to develop Gopalpur port
into an all-weather port through private investment. Accordingly, the State government has
signed an MOU with a private company to develop this port into a Deep Draught Port.

Advantages of Gopalpur Port

 8 Km from Berhampur
 Availability of 1300 hectares of land close to Port
 Connected to Kolkata-Chennai national rail grid
 Availability of Gopalpur airfield for small aircrafts
 Availability of air connectivity at Bhubaneswar which is 179 Km from Gopalpur
 Availability of 200 MW of power system

Sambalpur-MTM 26
  18 MGD water supply system under development
 Availability of technical education & training facilities
 Lower tariff for port usage
 Lower freight movement charges with a user-SPV being formed (similar to
Paradeep-Haridaspur) to develop Therubali-Gunupur rail line

Figure 9 Port Network of Orissa

3) Other Ports/ Minor Ports

The government of Orissa has already formulated a Port Policy which lays down the path for
the development of ports and other associated infrastructure, for promoting industry, trade
and commerce. Certain other sites which have been identified for the development of minor
ports are given in table 9.

Sambalpur-MTM 27
Table 9 Minor ports under development in Orissa
Sl. Name of the District Distance from Status
No Port Berhampur (Km)

1 Dhamra Port Bhadrak Being developed under the Joint

Venture of L&T & Tata Steel

2 Kirtania Balasore MOU signed between the State

government and Creative Port
Development Company Ltd.,
Chennai

3 Palur Ganjam

4 Bali-Harichandi Puri

5 Astarang Puri

6 Bahuda muhan Ganjam

7 Chudamani Bhadrak
Inchuri Balasore
9 Chandipur Balasore
10 Bahabalpur Balasore
11 Jatadhar Muhan Jagatsinghpur
Source: Government of Orissa Port Policy

4.2 Horticultural Scenario in Orissa

The agro-climatic diversity of Orissa, with its high rainfall distributed over a 5-month
monsoon and a reasonably long and moderate winter, allows for a variety of horticultural
crops to be grown. The agro-climatic conditions are perfectly suitable for perennial fruit
crops like Mango, Litchi, Guava, Oranges and Limes; annual fruit crops like Banana,
Pineapple and Papaya; spices like Ginger, Turmeric and Chilli; a variety of roots and tubers
and a whole range of vegetables. The low temperature hilly areas offer ideal conditions for
growing off-season vegetables. Of late, floriculture is also showing excellent prospects. The
State thus enjoys a natural comparative advantage for horticulture with possibilities for
growing a diversified basket of fruits, vegetables, spices, tubers and flowers, whose
potential has not been fully exploited.

Currently horticultural crops are grown in an area of over 1.2 million hectares having a
potential of increasing to 2.0 million Ha. The productivity, especially of fruits, is quite low (6.8
tonnes/ Ha)1 as compared to the national average (11.9 tonnes/ Ha). The main reason is
the prevalence of old and senile orchards, lack of improved planting material of high yielding
varieties/ hybrids, inadequate post-harvest infrastructure and relative backwardness of the

1 National Horticulture Mission

Sambalpur-MTM 28
farmers and tribal groups. To ameliorate the condition, the National Horticulture Mission has
taken up the task of developing concentrated pockets of plantations, rejuvenation of old
orchards and creation of post-harvest & marketing infrastructure. With these efforts, the
horticultural production in the State is projected to increase.

Out of the 1.2 million hectares in which horticultural crops are grown in the State, fruits
constitute 0.23 million Ha, vegetables 0.63 million Ha, coconut & cashew 0.17 million Ha
and spices constitute 0.17 million Ha.

4.2.1 Vegetables

Vegetables are grown all over Orissa. The major vegetables grown in the State are Brinjal,
Tomato, Cole crops, Pea, Okra and Potato. The productivity of vegetables in the State is
12.27 tonnes/ Ha as against the national average of 13.92 tonnes/ Ha. Figure 10 depicts the
major vegetables produced in each production hub of the State.
Figure 10 Vegetable Profile of Orissa

Legend

Cabbage Cauliflower Sweet Potato Okra

Tomato Brinjal Potato

Sambalpur-MTM 29
4.2.2 Fruits

The major fruits grown in the State are Mango, Guava, Citrus, Sapota, Banana, Litchi,
Papaya and Ber. While Mango is grown all over the State, prime growing areas are
Keonjhar, Mayurbhanj, Angul, Sambalpur, Rayagada, Phulbani and Sundergarh. Banana is
mainly grown in Khorda, Puri, Cuttack, Nayagarh, Rayagada, Koraput and Balasore and
Sapota is grown in Ganjam, Puri, Cuttack and Balasore. Figure 11 depicts the major fruits
produced in each production hub of the State.

Figure 11 Fruit Profile of Orissa

Legend

Mango Guava Citrus Litchi

Banana Papaya
Sapota Pineapple

Sambalpur-MTM 30
4.2.3 Spices

Orissa is one of the most important States in the country in the production of spices. The
important spices grown in the State are Ginger, Turmeric, Chilli, Coriander, Garlic and
Onion. Figure 12 depicts the major spices produced in each production hub of the State.

Figure 12 Spice Profile of Orissa

Legend

Onion Garlic Coriander

Chilly Ginger Turmeric

Sambalpur-MTM 31
4.2.4 Flowers

The climatic conditions in certain parts of the State are congenial for the production of
flowers. The important flowers grown in the State include Marigold, Gladiolus and Rose.
Figure 13 depicts the major flowers produced in each production hub of the State.
Figure 13 Flower Profile of Orissa

Legend

Marigold Gladiolus Rose

4.2.5 Planting Material

There are 167 nurseries in Orissa for supply of planting material, Out of these, 125 are in
public sector and 42 are in private sector. There are also 3 tissue culture laboratories in the
State.

Sambalpur-MTM 32
4.2.6 Post Harvest Infrastructure
There are 66 cold storages in the State having a storage capacity of 1,72,183 MT annually,
owned by both government and private parties (table 10).

Table 10 Sector wise distribution of cold storages in Orissa

S. No Sector No. of Cold Storages Capacity
1 Government 4 5250
2 Seed 4 3950
Corporation
3 Cooperative 20 37850
4 Private 38 125133
Total 66 1,72,183
Source: National Horticulture Mission

4.2.7 Processing Industry

There are 4 major food processing units in the State, 3 in Khorda district and 1 in Keonjhar
district. There are also 18 cashew processing units in the State, out of which 7 are in
Ganjam district, 3 in Dhenkanal and 2 each in Kendrapara, Khorda, Puri and Sambalpur.

4.3 Organic Farming: A Case for Orissa

4.3.1 Meaning of Organic Farming

Organic agriculture is often described briefly as a way of producing food and other products
without synthetic fertilizers and pesticides. The Codex Alimentarious Commission, the
international food standards body established by the Food and Agriculture Organization of
the United Nations (FAO) and the World Health Organization (WHO), describes it in greater
detail: “Organic agriculture is a holistic production management system which promotes and
enhances agro-ecosystem health, including biodiversity, biological cycles, and soil biological
activity. It emphasizes the use of management system which promotes and enhances agro-
ecosystem health including biodiversity, biological cycles and soil biological activity. It
emphasizes the use of management practices in preference to the use of off-farm inputs,
taking into account that regional conditions require locally adapted systems. This is
accomplished by using, where possible, agronomic, biological and mechanical methods, as
opposed to using synthetic materials, to fulfil any specific function within the system”.

4.3.2 Global Scenario

The organic food production initially started with the developed countries of the world but
soon it became a global phenomenon. Presently, organic food is grown across the globe in
almost all countries. Currently, worldwide more than 31 million ha of land is managed

Sambalpur-MTM 33
organically. The largest acreage under organic cultivation is located in Australia having 12.1
million ha under organic cultivation constituting 39 per cent of the total global organic
acreage. Other major subcontinents having significant area under organic cultivation are
Europe (21% share), Latin America (20%) and Asia (13 %).

The global organic food market Figure 14 Growth of Global Organic Food Market

is growing at a rapid pace. In

most of the developed countries,
the organic food market is
growing at 10-15 per cent per
annum. The major factors driving
the organic food market growth
are health, environment & animal
welfare and food safety.

4.3.3 Indian Scenario

The Indian agriculture was traditionally organic and farmers were following organic
cultivation till the middle of the last century. But with commercialization of agriculture, the
use of chemical inputs increased which endangered the sustainability of agriculture in long
run. The trend is again shifting towards organic agriculture in India. Presently, 2.5 million ha
of area is under organic cultivation which also includes 2.43 million ha of forest area with
wild herb and medicinal plants. India produces about 1,15,238 MT of certified organic
produce and exports about 6,472 MT (2004) valued at approx USD 15.5 million.

Major organic fruits exported from India are Mango, Banana, Pineapple, Grape, Passion
Fruit, Orange, Cashew Nut and Walnut. Major organic vegetables exported from India are
Okra, Brinjal, Garlic, Onion, Tomato and Potato.

Some of the key export destinations for the Indian organic produce are:

Europe: Netherlands, UK, Germany, Belgium, Sweden, Switzerland, France, Italy

and Spain

USA and Canada

Middle East: Saudi Arabia and UAE

Asia: Japan and Singapore

For organic farming, certification by certifying agencies is a must. The accredited I&C
agencies in India are:

Sambalpur-MTM 34

Ecocert (Aurangabad)

Skal (Bangalore)

IMO (Bangalore)

SGS (Gurgaon)

Naturland (Gurgaon)

Lacon (Cochin)

Indocert (Cochin)

APOF (Bangalore)

ISCOP (Coimbatore)

IRFT (Mumbai)

Bioinspectra (Cochin)

National Accreditation Board (APEDA, other commodity boards and MoA)

4.3.4 Key Drivers of Growth in Organic Food Market

Increase in health consciousness leading to consumption of healthy foods

Robust growth in economy leading to increase in income and spending

Exposure to media/ internet and international travel leading to alignment of Indian
market with global markets

Emergence of organized retailing providing avenues to marketers

4.3.5 Organic Farming in Orissa

Orissa occupies a unique position in the ethnographic map of India for having the largest
variety of tribal communities in India. The antiquity of Orissa is endorsed by her ancient
people who continue to inhabit their traditional dwelling places in remote areas in the deep
forests and hilly interiors. According to 1991 Census, in Orissa the total strength of tribal
population is approximately seven million which constitutes 22.21 percent of the total
population of the State. Steeped in the mystery that surrounds their ancient ways, the
Orissan tribal continues to be a source of deep interest not only for anthropologists,
sociologists and tourists, but now it is their virgin farming lands unexploited with modern
agricultural practices giving us nutritious, chemical free agricultural products, which is
attracting health conscious individuals also.

The tribal agriculture system was traditionally based on principles of sustainability and
subsistence. The agro-climatic conditions and bio-diversity as well as the culture of tribal
people are most suitable for promotion of organic farming. As there has been no advent of
chemical inputs in most of the farming areas in Orissa, a large chunk of production in the
State has been through organic cultivation by default. It is a careful, conscious and a well-

Sambalpur-MTM 35
designed promotion of the concept that is the need of the hour, followed by certification,
which would fetch a good price for the farmer and improve his livelihood.

4.4 Overview of Sambalpur District

Figure 15 Map of Sambalpur District

4.4.1 Geographical Profile

Sambalpur district is one of the important Districts of Orissa well connected by rail and road
network, being situated on National Highway 06 connecting Kolkata with Mumbai with major
important cities and towns’ enroute. The town is equidistant from Bhubhneshwar as well as
Raipur, the State capital of Chatttisgarh State. The town forms a part of Mahanadi river
basin. The Mahanadi, the longest river of the state, enters into the district in the north
western border, where the famous Hirakud Multipurpose Dam Project is built. The district
has the advantage of being in the centre of the major horticultural production area
comprising of districts Bargarh, Jharsugda, Deogarh, Angul and Sonapur.

Sambalpur-MTM 36
Sambalpur is the district headquarters of the Orissa State. The proposed market will be an
important part of the infrastructure being set up in this district. The district profile of
Sambalpur is enumerated in the following paragraphs.

4.4.2 Demographic Profile

Table 11 Demographic Profile of Orissa

4.4.3 Agro-Climatic Profile

This district experiences extreme type of climate with hot and dry summer followed by humid
monsoon and severely cold winter. The hot season commences from 1st week of March and
lasts till the second half of June. In the month of May, temperature rises up to 46° C.
Similarly in the month of December, the temperature comes down to 10° C. The district gets
rainfall from South-Western monsoon. The relative humidity is high during rainy season
being generally over 75%. After rainy season, the humidity gradually decreases and the
weather becomes dry towards the winter.

4.4.4 Cropping Pattern

The gross cultivated area of the district is 1.94 lakh ha. Food grains, oil seeds, fruits and
vegetable are cultivated in the district. The area under fruits is 3609 hectares producing 0.20
lakh MT (2004-05); mango, pineapple, litchi, citrus, guava are the major crops. The area
under vegetable is 7215 ha with a production of over 0.92 lakh MT. The main crops are
Brinjal, tomato, cabbage, cauliflower, okra, sweet potato, potato, chilly and ginger. The
horticultural scenario of Sambalpur and Catchment areas is given in annexure 2.

4.4.5 Analysis of Existing Market

The detailed market profiles in the district and adjoining catchment is given in annexure 3.

Sambalpur-MTM 37
4.4.6 Existing Marketing System

The fruits and vegetables are collected by the aggregators/ consolidators and brought to the
nearest commission agent to whom the aggregator is attached and then the commission
agent sells the produce to the wholesalers or to the exporters. The retailers then purchase
from the wholesalers. Since there is no Regulated Markets for fruits and vegetables within
whole of the state they are mainly sold as per the above existing chain except onions and
potato which go through the Regulated Market System. The system currently adopted for
commissions and payments is as follows:

 Weighing Charges – 2 Rs. per bag

 Commission agent - 4%
 Loading charges – 2Rs. per bag
 Unloading charges – 2 Rs. per bag
 Mandi Fees – 1 percent (only for cereals, potato and onion as they are only
transacted through the A.P.M.C.)

4.4.6.1 Competition from other markets

Raipur (Chattisgarh) fruit and vegetable market attracts supplies from all important
production belts. This being an established market of the neighboring state which is in
proximity to the proposed Terminal Market at Sambalpur, as a consequence, the buyers find
it attractive to source their supplies from this market. This is likely to pose competition to the
proposed market. Therefore, it is envisaged that the proposed market plays a proactive role
in attracting traders to establish their businesses and to ensure supplies from production
areas.

4.5 Problems Faced by Stakeholders in the Marketing of Horticultural Produce

The existing F&V markets are not properly planned leading to inconvenience to the market
participants. Also, though there has been a growth in the population and the number of
market participants over the years, the market areas have not increased accordingly. Some
of the major problems, expressed by the stakeholders, in marketing of their produce are as
follows:

4.5.1 Traders

The traders are facing several problems in the existing markets as listed below:

1. Lack of adequate space for display and marketing of the produce

2. Lack of permanent structures in the market

Sambalpur-MTM 38
 3. Lack of proper garbage disposal and sanitation facilities
4. Lack of drinking water facilities in the market
5. Lack of toilet facilities
6. Lack of parking facilities
7. Lack of cold storage, warehouse and ripening chamber facilities near the markets
8. Lack of modern weighment equipment
9. Poor quality roads
10. Lack of ATM

4.5.2 Farmers

The farmers too are facing several problems in the existing markets as listed below:
1. Exploitation by middlemen and Commission Agents
2. Inappropriate price realization
3. Delayed realization of sales proceeds from the traders
4. Lack of information on prices in the other markets
5. Lack of cold storage facilities
6. Unavailability of information on improved agricultural practices
7. Unavailability of good quality inputs

4.6 Suggestions Given by Stakeholders for Resolution of their Problems

While expressing their problems, the stakeholders also suggested the measures to be taken
up for ameliorating the conditions. Some of them are as follows:

4.6.1 Traders

1. Construction of permanent markets by the government with permanent structures

2. Provision of sanitation and drinking water facilities in the market
3. Provision of parking space inside the market
4. Provision of proper garbage disposal system
5. Provision of drinking water facilities inside the market
6. Arrangement of permanent labour in the market
7. Construction of cold storages inside the markets
8. Provision of a bank and ATM inside the market
9. Establishment of a price information board in the market
10. Development of roads connecting the villages to the market

4.6.2 Farmers
1. Sale of the produce through transparent auction
2. Dissemination of information on prices in different markets

Sambalpur-MTM 39
 3. Construction of cold storages near the villages
4. Ensuring supply of quality agricultural inputs
5. Institutionalization of an effective agricultural extension system
6. Improvement of irrigation system
7. Construction of pucca roads
8. Ensuring better transportation facilities between villages and the market
9. Provision of bank finance
10. Crop & weather insurance for natural calamities

4.7 Infrastructure and Facilities Prioritized by the Stakeholders in the Modern

Terminal Market

When the concept of the Terminal Market has been explained to the stakeholders, they
expressed that such a format could solve the problems they are currently facing. They
prioritized certain infrastructure and facilities to be at the MTM such as:

1. Electronic auction facility

2. Sorting and grading facility
3. Electronic weighing facility
4. Loading and unloading bays
5. Price information board
6. Storage facilities including cold storage
7. Ripening chamber
8. Sanitation and drinking water facilities
9. Sulabh complex
10. Garbage disposal system
11. Systematically arranged trader shops
12. Processing plant
13. Bank with ATM
14. Waiting hall
15. Fire station

After analyzing the current situation of horticultural marketing in Orissa and taking the
stakeholders’ opinions, the formats of some prominent wholesale markets in the world have
been studied, which are dealt with in the next chapter.

Sambalpur-MTM 40
5 CASE STUDIES – PROMINENT WHOLE SALE MARKETS

5.1 Rungis International F&V Market

Figure 16 Overview of Rungis Market

Rungis is the world’s largest
wholesale market for fresh
produce, fish, meat, fruits,
vegetables, cheese and fresh
flowers. It is in an area of 232
Ha and is located 15 km from
the Paris city centre. It
employs 1,50,000 people to
facilitate the flow of millions of
tonnes of produce. The
market opens at 3 am in the
morning.

Rungis is a distribution point of food not only for France but for many European countries.
The market supplies to 20 million Figure 17 Display Hall
people and has a turnover of USD 9.2
billion with total profitability of USD 1.7
billion. The market is divided into five
sections or five activity sectors that
match the physical market viz., fruits &
vegetables, dairy & poultry produce,
gardening & decorative products and
other food products.

A group of 1283 companies including

486 wholesalers & small part sellers, 156 brokers & import export companies, 209
producers-sellers and 420 various service companies are an integral part of this market
representing more than 12 thousand jobs. Everyday almost 20,400 regular buyers come to
the Rungis market including retailers, wholesalers, import export companies, etc.

Sambalpur-MTM 41
The world’s biggest fresh produce wholesale market demonstrates impeccable standards in
terms of food hygiene. Animal health
Figure 18 Display Hall for Meat
and veterinary services operate at
the market on a permanent basis
and contribute to ensuring quality. All
establishments involved in the
production, processing, storage and
selling of animal foodstuffs or
foodstuffs with animal origin are
subject to inspection by the
veterinary services. Inspections are
carried out daily in order to check operating conditions, maintenance & cleanliness of
premises & equipments and compliance with hygiene regulations (work dress, manual
hygiene, product handling, etc). Special attention is given to checking compliance with the
cold chain at every stage of a product’s lifetime- production, storage, release for sale,
loading & unloading and transportation. Labelling conformity, traceability and the quality of
foodstuffs are closely monitored and the samples are taken on regular basis.

5.2 Bloemenveiling Aalsmeer Market: The World Marketplace for Flowers and Plants

Figure 19 Flowers and Plants in Aalsmeer Market

Aalsmeer, about 19 km south-west

of Amsterdam is the centre for
international trade in floricultural
products. It is a cooperative owned
jointly by about 3,500 member
growers. Aalsmeer sells more than 2
crore flowers and plants every day.
Over 7,000 specialized growers from
all over the world offer their flowers
and plants via Aalsmeer every day,
where it is auctioned at any of the five auction halls (containing 13 clocks). On an average,
every day 50,000 transactions are concluded with exporters and wholesalers who export the
flowers and plants worldwide.

The auction building has 999,000 Sq.m of space for operations and has a daily turnover of
around €6 million. Aalsmeer provides several purchasing options to the buyer including
Sambalpur-MTM 42
auction sales, contract mediation, online sales and retail outlets. The market employs about
two thousand people directly, another twelve thousand local people are employed by related
companies such as wholesalers, exporters and supplier companies.

The produce is auctioned using the Dutch system (an auction in which an item is initially
offered at a high price that is progressively lowered until a bid is made and the item sold) in
auction rooms. The first buyer to press the button not only determines the price, but buys
the batch at the same time. Bidding clocks are projected onto huge computer screens, and
show the progress of the bids and the auction in real time. Also, product photos and other
details are shown. In each auction room, there are hundreds of registered buyers each with
their computer. Registered buyers anywhere in the world can take part in the auction on
Aalsmeer clocks from their office via the remote buying programmes.
The prices paid by buyers at Aalsmeer are known as The Aalsmeer Flower Index and the
Aalsmeer Plant Index. Aalsmeer
Figure 20 Auction Screen
prices influence prices in Europe
and elsewhere.

Once the plants have been

purchased they are put onto the
Aalsmeer shuttle for transport to
the buyers’ dispatch areas. This
unique and ingenious electro-
suspended rail system transports
2600 full carts per hour. The
consignment is delivered to the
buyer’s area. Automated systems track and trace consignments. With this advanced
system, the auction knows where every cart of flowers and plants is located. The trolleys are
then packed onto trucks and sent to their destination.

Sambalpur-MTM 43
5.3 Safal Fruits and Vegetables Auction Market

A new revolution has been started by the Figure 21 Safal F&V Auction Market
National Dairy Development Board (NDDB)
in the country’s horticulture sector. NDDB
has started this initiative in Bangalore.
Mother Dairy Foods Processing Ltd
(MDFPL), a subsidiary of NDDB, has set up
a hi-tech auction market known as Safal Fruit
and Vegetable Auction Market (SAM), for
handling fresh fruits, vegetables and flowers,
on the outskirts of Bangalore at a cost of Rs
150 crore. MDFPL has established backward linkages in terms of farmers’ associations and
collection centers for channelizing the produce into the market and is planning forward
linkages in terms of retail stores. Spread across 60 acres, SAM is equipped with advanced
infrastructure and is designed on the lines of European auction markets.

As part of backward linkage, SAM plans to have about 225 farmers’ associations of which
nearly 150 are spread across the horticulture belts of Karnataka, Andhra Pradesh, Tamil
Nadu and Maharashtra. These associations are structured as informal co-operatives or self
help groups. Membership of such a producer-association is mandatory for the grower to
bring his produce to the auction market and a farmer has to grow a minimum of one tonne
of produce on his farm. Quality concept is being introduced by MDFPL officials through
associations and emphasis is laid on cleaning, sorting and grading the produce before
sending them to the collection centers being set up at various places in these four States.
SAM offers cold storage facilities for growers and the auctions are conducted through the
Clock Auction System to ensure
transparency and competitive auctions Figure 22 Auction at Market

where even a remote buyer can easily

participate through internet and tele-
bidding. Dutch auction method for F&V
and American auction method for
mangoes, potatoes and onions are
followed. SAM also has imported ripening
chambers for table banana to ensure
good quality. It also has specially
designed wholesale shop complex with
more than 100 shops for wholesalers with

Sambalpur-MTM 44
modern facilities. Farmers get better realizations and savings on transport costs and also in
terms of commission. SAM charges a market fee of 4 per cent flat and the State
Government cess is not applicable for the produce traded through its auction terminals as
Karnataka has amended its APMC Act and has waived the market cess for the produce
traded through SAM auction terminals.

5.4 Sydney Markets

Sydney Markets Limited owns and Figure 23 Sydney Market
operates Australia’s largest markets,
and is recognized as a world leader in
fresh produce and community market
management. Sydney Markets
operates from two locations:
Flemington and Haymarket. Sydney
Markets offers choice, with an
extensive range of produce and
merchandise variety, quality and price.
It has the infrastructure to maximize time efficiencies and minimize cost for trading and
distribution. Sydney Markets is a “one-stop-shop” with produce, packaging, exporters,
providers, food processors, warehouses, unloading services, cafés and agricultural supplies
all on one site. Industry associations, banks, shops, a post office, commercial offices and
other goods and services are also available in the Sydney Markets. Approximately $100
million of fresh produce is exported from Sydney Markets annually. Sydney Markets supplies
to thousands of retailers, providers, florists and food processors on a daily basis. More than
5,000 people work in businesses at Sydney Markets. Sydney Markets comprises of
Wholesale Market and Community Market.

5.4.1 Wholesale Market

Sydney Produce Market, Sydney Flower Market and Sydney Growers Market comprise of
more than 700 businesses that sell fresh fruit, vegetables and cut flowers supplied by over
20,000 local and interstate growers. All grades of produce are sold at the markets, offering
the best deals possible on fresh produce and cut flowers for a wide variety of uses.

The fresh produce markets serve independent retailers, supermarket chains, florist
providers, exporters, food processors, restaurants and caterers and are the only wholesale
markets in Australia to allow access to the general public. As Australia’s leading produce
markets, they have become the price barometer for fruits, vegetables and flowers in
Australia.

Sambalpur-MTM 45
5.4.2 Sydney Produce Market

It is the largest fresh fruit and vegetable wholesale market in Australia and one of the largest
in the world. This market primarily caters to professional buyers from supermarkets,
restaurants, greengrocers, exporters and food processors.

5.4.3 Sydney Flower Market

Figure 24 Sydney Flower Market
It is Australia’s largest flower market. An
extensive range of fresh cut flowers is
sold here by a diverse group of growers.

5.4.4 Sydney Growers Market

It provides a daily outlet for growers to

sell their own fruits, vegetables and
herbs grown and harvested on their
farms within the Sydney basin. An
estimated 2,000,000 MT of fresh fruits and vegetables are sold through Sydney Produce
Market and Sydney Growers Market annually, valued at $2.5 billion and over $150 million of
fresh flowers are sold through Sydney Flower Market annually.

5.4.5 Community Markets

Complementing the fresh produce markets are successful community markets offering a
unique shopping experience. Whether it be shopping for fresh produce or simply shopping
for leisure, the community markets provide the general public with value and quality in a
vibrant, multicultural, traditional market atmosphere. Around 140,000 customers are
attracted to the community markets each week.

5.4.6 Sydney’s Paddy’s Markets

They operate from Flemington and Haymarket, and offer the visitors a range of fresh
produce, homewares, arts, gifts, crafts, clothing, toys and souvenirs.

5.4.7 Sydney’s Fresh Food Markets

Sydney’s Fresh Food Market at Flemington is home to over 800 growers and traders who
sell a diverse range of fresh fruits and vegetables, poultry, herbs, spices, cheese, nuts,
breads and seafood to customers.

Sambalpur-MTM 46
5.4.8 Sydney’s Swap and Sell Market

Sydney’s Swap and Sell Market at Flemington is Sydney’s biggest weekly, undercover
garage sale selling a range of second-hand goods including clothing, tools, electrical and
sporting equipment.

5.4.9 Paddy’s Organic Market

It operates at Flemington on Fridays, giving shoppers a source of certified organic products.

5.4.10 Paddy’s Motor Market

It operates at Flemington on Sundays, providing a space for buyers and sellers to trade
cars, 4WD’s, trailers, caravans, boats etc.

Sambalpur-MTM 47
6 THE PROPOSED MARKET

The proposed market will have state-of-the-art facilities, at par with the best in contemporary
international scenario, duly adapted for local conditions. The project will address complete
backward and forward linkages from farmers to the consumers. The market will be equipped
with central auctioning, ripening chambers, cold storages, quality control laboratories,
electronic display boards for auction, one stop shopping for input, agri- clinic and extension
services, information kiosk etc. Layout of various facilities and the traffic flow pattern is
given in the enclosed drawings. 2.69 lakh MT of fruit and vegetable (F&V) will be traded in
the market during the first year of operation. The throughput is expected to increase to 4.47
lakh MT in the fourth year. At the fifth year of operation, 5.25 lakh MT of produce is
expected in the market. Financial model has been planned and designed taking into
consideration per year increase in the throughput which is estimated to be 10.30 lakh MT at
the end of twelfth year. Various physical parameters, rationale for design, description and
configuration of various facilities as proposed are described hereunder.

6.1 Planning and Design of the Market

The design of various facilities such as building, parking, waste disposal, site plan and
environmental features of the market has been undertaken by bench-marking with other
markets like NDDB, Bangalore. The local trade practices and physical features of site plan
have also been considered while designing the market and location of various facilities
within the proposed market. Traffic flow and environmental issues, like waste disposal,
sewerage water drainage etc. have also been taken into account in designing the market.

6.2 Flow of produce

The produce flow from farms to the consumer will have very critical influence on sizing of
infrastructure, layouts and configuration of various facilities. The produce will arrive from the
already identified collection centres located in the area of 100 -150 km radius. The produce
flow is presented below:

Sambalpur-MTM 48
Figure 25 Activity Flow in MTM

START

Farmer brings produce to the CC

Details of farmer and produce documented

at CC

Market Management issues UIN (Unique

Identification Number) to the farmer

Not
Satisfactory
Quality
Produce Rejected
Check

Satisfactory

Produce loaded into Refrigerated Vans and

sent to Terminal Market Farmer brings produce directly
to TM

Produce Arrives at Terminal Market

Produce weighed and details documented

at entrance

Produce Unloaded

Sambalpur-MTM 49
Figure 26 Activity Flow in the Modern Terminal Market (contd..)

Produce displayed in the Display Area for

Buyers

Auction of the Produce

Is the farmer
satisfied with NO Send the produce back/ for
the auction? storage/ next day’s auction

YES
Buyer Purchases the Produce

Produce goes to Produce goes for

Cold Storage Ripening Chamber

Dispatch of the
Produce

END

The proposed market has easy access from production belts falling in the catchment area.
The market in Sambalpur is essentially, a terminal market catering to the needs of the

Sambalpur-MTM 50
farmers and the consumers besides serving as a hub for the export of produce from the
catchment area. As earlier mentioned, since the entire basket of fruits and vegetables to be
consumed is not being produced in the catchment area, it is inevitable that the market will
also be an outlet for the growers in other parts of the country for products such as grapes,
citrus fruits, apple etc. Further, on account of its modern infrastructure and transparent price
setting mechanism, the excess seasonal production in the catchment areas is expected to
be channelised through this market. Therefore, the market will also function as the transit
market for surplus fruits and vegetables grown in the catchment area. Seasonal arrivals of
the entire major crop in the catchment area will result in increased volume of arrivals during
the season especially if the market develops its transit functions. The planned capacity of
the market is capable of handling increased volumes.

6.3 Site Master Plan

It is proposed to construct the market in two phases.

Site Master Plan (in form of a layout map) has been prepared. The design of the site
master plan is expected to ensure the following:

Maximization of the throughput of the market while minimizing capital and operating
cost.

The development of various facilities and infrastructure based on the assessment of
essential requirements.

The lay-out of various blocks in the market keeping in view the relationship between
different stakeholders such as the commission agents, wholesalers, buyers etc.

Provision for future expansion has been envisaged in such a way as to ensure
minimum disruption to the existing functions at the time of expansion.

The traffic and environment concerns are addressed in the most optimum manner.

A layout plan of various facilities to be provided in the market such as auction hall,
wholesale blocks, commercial shops, services block, administrative block, entry and exit
control points, garbage collection, drivers’ rest rooms, public conveniences etc. has been
depicted in the enclosed drawings.

Further all internal infrastructures will be developed by the market and external infrastructure
such as water supply, sewerage system, storm water drainage, electric supply etc. will be
developed by the Government of Orissa. Solid waste disposal will be jointly organized with
the District authority.

Layout for Phase I and Phase II are given in annexure 4.

Sambalpur-MTM 51
Table 12 Area for Proposed Facilities for Phase I

Facilities Area
Auction Area 5520 sq m
Sorting & Grading Hall 1000 sq m
Parking (for car & truck parking) 11100 sq m
Administrative/Commercial complex 500 sq m
Administrative Block - Ground Floor
Training Centre & Guest House - Other Floors
Office Complex- Shopping Center/PO/Bank/ATM/Dispensary 1000 sq m
Janta Lodging 600 sq m
Facilities- Water Storage Tanks, STP, Fire fighting etc. 5900 sq m
Wholesale shops, (F&V & Spices) (Big) 26 Nos. 3744 sq m
Wholesale shops, (F&V & Spices) (Small) 30 Nos. 2268 sq m
Wholesale shops, (Non Perishables) 46 Nos. 6400 sq m
UTILITIES
Logistics Complex- Transport Office, Driver's Dhaba, Dormitory 500 sq m
( Canteen on first floor)
Plot Allotment for Food Processing Centre, Distribution Centre, Hotel, Petrol 21350 sq m
Pump and Workshop
Plant Room/DG Set 500 sq m
Weigh Bridge 300 sq m
Service Facilities i.e. Cold Store etc. 7600 sq m
Warehouse 5000 sq m
Roads 36600 sq m
Total Area 109,882 sq m

6.4 Salient Features of Proposed Market

Adequate infrastructure needs to be provided at the Terminal Market hub and the Collection
Centres to facilitate smooth operation of the market and uninterrupted marketing of the
horticultural produce. The market infrastructure proposed for the Terminal Market hub and
the CCs is discussed below:

The market will be divided into two different parts. One block would be fruit and vegetable
section and other would be grain section. Both these sections of the markets will work as
independent units, but at the same time will be integrated and supplementary to each other.

6.4.1 Onsite Facilities

6.4.1.1 Core Market Facilities

a) Auction cum Display Area

The auction facility will be the corner stone of the proposed market. The system will provide:

- Transparent price setting mechanism

- Opportunity for farmers to sell their produce directly without involving middlemen
(intermediaries)

Sambalpur-MTM 52
  Auction Section

The existing system is dependant on the commission agents including all the players in the
chain (such as farmers, sub-wholesalers, retailers etc.). The monopolies enjoyed by the
commission agents give rise to many malpractices, witnessed in the present market system.
As a result the price setting is not transparent and the farmers do not get a fair deal.

Therefore, to overcome these difficulties, it is proposed to establish a Central Auction in the

market. Auctioning shall be mandatory for all the produce arriving at the market. A
professional team under the direct control of the market will carry out the auction.

The proposed auction room will be

Figure 27 Electronic Auction Facility
about 5000 m2 area. The auctioneer
will operate the auction from the
auctioneer’s computer connected to the
buyer selection, the auction panel and
the printer.

There will be an auction panel

displaying the purchase price, the
name of the grower and reserve price.

The produce will be received from the

farmers or the traders who wish to get their produce auctioned in the central auction. The
quality inspectors of the Auction will inspect the produce on receipt and a quality mark will
be assigned to the produce. The produce will be displayed in the central hall where buyers
will inspect the produce before the start of the Auction. The sample of each batch will be
taken to the auction room where trained auctioneers will conduct the auction. Buyers will be
allotted a particular registration number and will be given a card to enable participation in the
bid. The produce will be sold to the highest bidder.

It is proposed that at the end of the fifth year, when the throughput of the proposed market
is expected to cross 5.25 lakhs MT, the existing central auction system can be upgraded.
The complete process starting from collection centre to the final dispatch of the produce will
be computerized and automated.

It is proposed to increase the auction fee to 2 percent as against 1 percent to make the
running of electronic auction system a viable venture.

Sambalpur-MTM 53
This will further ensure transparent price setting mechanism and will provide alternative
marketing channel to the growers.

b) Wholesale Section

The wholesale section will help in organizing various stakeholders where they will be
provided with the entire necessary infrastructure which would help in creating business
opportunities. The wholesale section in the proposed market will be housed in separate
buildings and will provide shops and premises to stakeholders like commission agents and
wholesalers. Main features of this area will be:

The market will be fully equipped for efficiently carrying on wholesale activities.

Principally, Commission Agents and Traders are to be accommodated in the
new market. However, big traders from other markets will also be attracted to set
up business here.

Wholesaler will be provided premises on lease. Lease is proposed for an initial
period of ten years provided the lessee fulfils all the terms and conditions of
lease and starts business within two years. This system is being suggested in
order to ensure that the lessee contributes to the development of the business in
the market and does not acquire premises for speculative purposes.

The wholesale shops have been designed to receive large volumes from suppliers (farmers
and traders in other markets). Each wholesaler will have a shop with sufficient space to
create additional infrastructure facilities for storage, sale, packing, display etc.

Initially, the wholesale market will have two blocks with 13 shops per block. The shops will
be located on ‘back-to-back’ layout.

In the second phase when the throughput of the market is envisaged to double, the number
of shops is also proposed to be doubled. Area has been earmarked for 26 big wholesale
shops which can be considered for construction during the second phase.

There will be a separate section for small whole sellers. It is proposed to construct 30 small
wholesale shops during the first phase of market development. The small whole sellers
purchase the produce from the big wholesalers or from the auction for selling to retailers in
small quantities. Typically the small whole sellers purchase full pack sizes i.e. bags, cartons,
plastic crates etc and sells to the retailers and other buyers in smaller quantities. For
example, in most of the markets in India, the minimum unit is 5 kgs. Since the quantities
handled by the small whole sellers will be smaller, the size of the shop in small wholesale
Sambalpur-MTM 54
section will be smaller than the size of the shop in the big wholesale section. However the
shop has been designed to cater to the requirements of small whole sellers’ activities such
as unpacking large size packages and re-packing the produce into smaller size packages
etc.

During the second phase of the market, it is proposed to set up another block of 30 small
wholesale shops with the increase in the arrivals in the market.

Wholesale stalls have been designed considering the expected throughput and earnings
there-from. The suggested inside layout has been designed in such a way that the use of
modern handling equipments such as weighing scales, forklifts, handling trolleys, pallet
trucks etc. is easily facilitated without major modifications to the design of the shop. The
length and width of each wholesale shop has been designed accordingly. The width of each
shop has been envisaged as 12 X 8 meters in view of the fact that the docking space for a
big truck is 3 meters to 3.65 meters. One truck in small wholesaler and two trucks in big
wholesalers’ shops can be simultaneously docked for loading/unloading. The height of the
building is 6.5 meters, to accommodate office on the mezzanine floor. The shop will have
storage space for 30-40 MT of produce. The capacities of the small wholesale shops will be
50 percent of that of the big wholesale shops

c) Wholesale Section (Non-Perishables)

The market will have a separate block for grains which will cater to the non perishable
commodities. Shops will be developed in the blocks along with a warehouse.
In this section, the establishments of the commission agents and wholesalers dealing in non
perishable commodities like cereals will be located. This section will be housed in separate
buildings and will provide shops and premises to commission agents and wholesalers. The
proposed market has provision for setting up of shops for non perishables. Forty six shops
of area 12 X 8 m are proposed to be set in the first phase of development.

It is also proposed to set up a warehouse in an area of 5000 sq m in the first phase of

development of the market. This will be helpful in storage of non perishables. The wholesale
section for non-perishables will also have an open auction area of 8900 sq m for auctioning
of the grains.

In the second phase of the development plan, it is proposed to construct a similar structure
with the increase in the throughput of the proposed market. Forty six shops can be
developed during the second phase depending on the throughput of the non perishables.

Sambalpur-MTM 55
Area has been earmarked for setting up of another warehouse of area 5000 sq m during the
second phase. This facility will be given on long term lease and will be self sustainable.

d) Weighing Infrastructure

The vehicles entering and exiting

Figure 28 Digital Weighing Scale
the Terminal Market need to be
weighed for obtaining the gross
weight and tare weights so that
weight of the produce can be
measured. For this purpose, 2
electronic weighbridges of 50 MT
capacity each have been
suggested at the entry and exit of
the Terminal Market. These Weigh
bridges will be accommodated in
two rooms of 45 sq m each. Also, 40 Digital Weighing Scales of 2 MT each would be
provided inside the Terminal Market for weighing the produce.

e) Loading, Unloading & Dispatch section

For facilitating unloading of the vehicles bringing the produce and loading of the vehicles
taking the produce from the market, Loading and Unloading docks of 8600 sq m area
are proposed.

f) Cleaning, Sorting & Grading Facilities

Grading is the key to fair price setting and better realization. However, at present, farmers
do not grade their produce. Ideally the
Figure 29 Grading Line
grading is best done at the farm /
collection centre level so that only good
quality produce is sent to the market
for sale and unnecessary transport
cost on poor and damaged produce is
not incurred. Such an arrangement
reduces garbage generation in the
market. Efforts will be made to educate
the farmers and suppliers to eventually
bring graded produce to the market.
Sambalpur-MTM 56
However, it may take sometime to motivate farmers to bring only graded produce to the
market. The market will therefore set up grading facilities as enabling service for benefiting
farmers. The produce directly arriving at the market will be sorted and graded before being
sent to the auction hall.

The process of manually operated sorting and grading can be mechanized once the
throughput is increased. This mechanical sorting, grading line will enable the sale of the
produce in sorted and graded form. It will also increase the efficiency so that more quantity
of the produce can be handled in the shortest possible time.

g) Cold Storage & Ripening Chambers

Cold Storage

Fruits and vegetables need to be stored in either controlled atmosphere storage house or
cold storages to prevent deterioration in the quality and to increase shelf life. Farmers/
producers can store their produce in Cold Storage/ Controlled Atmosphere storage during
the glut season when prices are low and can sell it during lean season when the prices are
high.
For this, a four chambered (each chamber will be 32 X 16 meters) cold storage each of
capacity 500 MT will be provided. The unsold quantities of fruits and vegetables will be
stored in the cold storage, if required. The cold storage will also be hired out to the
wholesalers, buyers and sellers for storage of fruits and vegetables.

One cold storage for which plot allotment would be done in the primary phase is envisaged
to be set up during the second phase of construction. Area has also been earmarked in the
future F & V market for setting up of one cold storage.

Ripening Chamber

Ripening chambers are required for banana and papaya arriving at the market.
The proposed layout of the market has provision for setting up two ripening chambers of
capacity 25 MT each (5 no. each of 5 MT).It is proposed to set up one ripening chamber in
the primary phase of development of the market.

The second ripening chamber can be set up during the second phase of the market when
the throughput is expected to reach 5.25 lakh MT.

Sambalpur-MTM 57
h) Quality Testing Facility

A quality testing lab will be provided to ensure that the produce is distinguished on quality
basis so that the better quality produce can get a higher price. Quality control is one of most
crucial functions in a modern wholesale market covering post-harvest activities, public
health, classification and standardization of the produce and administering complaints’
redressal system. It will be a state-of-art facility with all the modern equipments and
facilities. The lab will also provide phytosanitary certification for export of the produce to
other countries. The major functions of this lab will be:

Development of quality standards, grades, packaging etc.

Inspection of cargo for classification and grades

Guidance to the operational department on conditioning of cargo

Introduction of quality assurance systems including HACCP, ISO.

Development of complaint redressal system, i.e., issues relating to farmers’ complaints
regarding difference of opinion on the grades assigned and buyers’ complaints
regarding grades being other than as declared in the auction

Training of the field staff and farmers on grading, sorting and packaging

Co-ordination with other markets and national organizations for developing grades and
standards

Study of consumers’ preferences; research and development on growing, varieties, and
quality parameters

Sambalpur-MTM 58
i) Material Handling Equipment

In order to increase the efficiency of

Figure 30 Forklift
operation and reduce the level of
manual handling, material handling
equipments like hydraulic trucks,
battery operated forklifts, weighing
scales, box strapping machinery and
brand hydraulic pallet lifting truck will
be provided. Small material handling
equipments like chain pulling, wire
rope, chain electric, traveling trolley,
worm gear, gantry crane, tripod, crab
winch and jib crane will also be
provided.

j) Public Address System

In order to mass communicate important messages to the market participants, a Public
Address System with microphone, amplifier and speakers is proposed in the Terminal
Market.

k) Information Centre
An information centre will be developed in the administrative block. This information centre
will be connected to the networks of the National Horticulture Board. As such the price and
arrival information of all horticultural commodities in important markets of state and the
country will be available.
Electronic display board (similar to the Figure 31 Electronic Display Board
information board at Railway
Station/Airports) will be installed in the
building to display the prices prevailing
in different markets. In addition, the
information will also be available in the
information kiosks to be established in

Sambalpur-MTM 59
the commercial complex. The market will provide right of linkages through Internet to the
growers as well as traders.

6.4.1.2 Non Market Facilities

The market will have other commercial facilities, to serve the interests of the stakeholders.

a) Input Store
b) Banks
c) Post Office
d) Restaurant
e) Repair and maintenance shops
f) General Retail Stores

6.4.1.3 Supportive Infrastructure

a) Road and Parking Facility

The layout of the roads has been designed in such a way that it allows one-way movement
of vehicular traffic to and from and within the complex. As per estimates 500 trucks
including LCVs (Light Commercial Vehicle) will arrive at the market for delivery of produce
and similarly 2000 vehicles (including trucks, LCVs and small vehicles) will be required to
transport the material from the market.

The roads have been designed to take care of the movement of the vehicles. Every shop
will have independent active parking space of 4 X 12 meters per truck. ‘In-between’ road of
12-meter width has been proposed. Thus, even if all active parking lots are in use, inside
traffic flow is not likely to be will not be disrupted. The roads are wide enough to take care of
any breakdown/contingency.

A system of graded parking fee on the basis of parking time will also be introduced.
Minimum parking fee will allow the vehicles to be parked in the market for four hours. In
case of additional parking time additional fee of similar amount for every 4 hours of
additional duration will be charged. The introduction of such a system will ensure lesser
congestion within the complex.

The distance between two rows of shops/buildings will be 24 meters. This includes 12
meters space for active parking for loading/unloading in front of each shop and another 12
meter road for the general movement of the traffic.

Sambalpur-MTM 60
Parking Area

On the basis of peak arrivals in the fourth year, the throughput is estimated at 4.5 lakh MT
per year of 310 working days, the average daily arrival works out to 1500 MT.
Typically, trucks start arriving in the market in the evening at 9 PM and continue until
morning hours; hence, 10 to 25 vehicles per hour will arrive during peak period. All such
vehicles can be accommodated at the shops and at the auction centre where unloading
docks with space for active loading/unloading have been provided. However, provision has
been made for additional parking area.

On the delivery side, smaller buyers will take upto 40 percent in smaller vehicles like
tempos, carts, rickshaws etc. On the assumption that the average load for each vehicle will
be 500 Kgs, 2000 vehicles will visit the market. In addition to the commercial vehicles, the
personal vehicles are also expected. Thus, 1500 sq.m of parking space has been provided
near the administrative block for accommodating these vehicles. The remaining quantity
(upto 60%) i.e. 600 MT is estimated to be dispatched in LCVs and the peak traffic of LCVs
is expected to be 100 vehicles for which 1600 sq.m parking space has been earmarked.

b) Water Supply, Power, Drainage

The market will have a sub-station for power supply and adequate arrangements for water
supply to all parts. This section will also include power back-up system to ensure regular
power supply and a huge overhead tank for water supply to cater to the market needs.

c) Effluent Treatment Plant (ETP)/ STP/ Garbage Disposal

An effluent treatment plant for waste management will be established, so as to keep in view
the environmental factors. A separate area has been earmarked for Sewage Treatment
Plant and Garbage Disposal. The main equipment for waste disposal such as garbage
collection bins, disposal trucks, sewerage lines, flushing machines etc. will be maintained by
the market.

d) Room for Banking facilities, Police Station, Security Services

Area has been earmarked for facilities like banks, ATM, Police post and Security Services.

e) Computerized Systems

As a part of the IT equipment, Computers, Printers, Server and Tape backup are proposed.

Sambalpur-MTM 61
f) Rest rooms/ Kisan Ghar

Guest house facility would be provided for farmers who come for selling their produce at the
market. An area of 400 sq m has been proposed for this.

g) Sanitary Facilities

Public Conveniences would be provided for use of market participants. This is one of the
basic amenities to be provided. It would help in maintaining cleanliness and hygiene inside
the market premises. Two public Conveniences are proposed in an area of 200 Sq. m.

h) Canteen
Canteen facilities would be provided for the market participants who stay in the market fo r
long hours.

6.4.1.4 Optional facilities

a) Cash and Carry Stores

The market will have provision for cash and carry stores which can be developed in the
future where institutions/establishments, petty retailers and consumers will buy their
requirements; the produce will be made available in small retail and standardized packages.

b) Hotel and restaurant

Provision is being kept for hotel at the market which will serve the wholesalers, retailers,
consumers etc.

6.4.1.5 Plot Allotment

a) Distribution Centres

Distribution Centres is an emerging concept. Three plots of 3500 sq m will be allotted for
setting up of distribution centres in the proposed market.

b) Hotel
Plot of area 4050 sq m will be allotted for setting up of a hotel. This area can be leased out
to by the market and investors would be invited to construct and develop an exclusive
accommodation to cater to the needs of the market.

c) Food Processing Units

An area of 7000 sq m has been earmarked for setting up of food processing units. This plot
will also be leased out to the private investor to establish food processing centres.

Sambalpur-MTM 62
6.4.1.6 Future Expansion

Area has also been marked for

a) Green Belt
A green belt of width 10 m has been earmarked for planting of trees and other ornamentals
which would serve as a buffer and separate the market from the highway and commercial
activity.

b) Plots for food processing units

An area of 177,021 (app. 44acres) has been earmarked for setting up of food processing
units. Plots of 1 acre and 2 acres can be leased to the investor to set up food processing
units in the future. This area can be considered for setting up of future fruit and vegetable
processing units depending upon the market trends and the market potential.

c) Retail Activity
An area of 24,500 sq m has been earmarked for setting up a commercial centre and
convenient shopping.

d) Road Widening
Provision has also been kept for road widening and a 20 m wide belt has been left in the
front fro the development of the State Highway.
e) Roads and Parking
With the creation and expansion of the facilities in the proposed market, the infrastructure
facilities need to be created for the successful running of the market. An area of 47440 has
been earmarked for the future roads and parking area which will be utilized for expansion of
the present infrastructural facilities at the market.

6.4.2 Offsite Facilities

Collection Centres (Spokes) will cater to the need of the terminal market (Hub).

In order to ensure that a producer supplies standardized quality products in keeping with
market requirements and in large enough quantities at minimal selling costs (including
logistics), consolidation of produce and co-operation between the producers is necessary.

The present situation in which a trader buys from each individual farmer and consolidates
the purchase at the farm or at the local market offers little opportunity to introduce quality

Sambalpur-MTM 63
improvement activities. It is for this reason that the creation of collection centres is
recommended.

The collection centres will be set up by the authority governing the market. Most of the CCs
will be located in the concentrated production belts identified by the consultants in the
catchment areas.

6.4.2.1 The Catchment Area

The distribution of Catchment Areas (Collection Centres) (in blue) for MTM, Sambhalpur.is
depicted in Figure 32.

Figure 32 Catchment of Sambalpur MTM

i) Twenty collection centres have been proposed to be set-up in the catchment area to:

g) Facilitate consolidation of produce near the production areas

h) Provide common infrastructure for post harvest treatment
i) Improve quality of the produce for the consumer
j) Increase life of the produce by providing packing
k) Reduce garbage generation in the market

Sambalpur-MTM 64
 l) Disseminate Information and provide crop advisory services to farmers
m)
6.4.2.2 Location of collection centres

The collection centres are proposed to be set-up at the following locations:

Table 13 Location of Collection Centre
District Proposed Collection Distance from the proposed
centre market site
Sambalpur Kochinda 105
Redhakol 90
Padiabahal 40
Deogarh Deogarh 110
Jharsuguda Jharsuguda 70
Bargarh Bargarh
Barpalli 65
Padampur 120
Prakashpur 90
Kalahandi Bhawanipatna 240
Sonepur Sonepur 110
Bolangir Titlagarh 290
Patnagarh 160
Bolangir 120
Angul Boinda 137
Bauda Bauda
Sundergarh Sundergarh 102
Baneigarh 262
Naupada Khariar 230

Figure 33 Location of Collection Centres

1 Barpali 11 Bhawanipatna
2 Prakashpur 12 Sonepur
3 Padampur 13 Titlagarh
4 Bargarh 14 Patnagarh
5 Padiabahal 15 Bolangir
6 Rairakhol 16 Boudh
7 Kuchinda 17 Boinda
8 Jharsuguda 18 Sundergarh
9 Debgarh 19 Baneigarh
10 MTM 20 Khariar

6.4.2.3 Types of collection centres

The supply side of the fruit and vegetable system is characterized by the following factors:

A large variety and range (more than 100 kinds of fruits and vegetables).

Sambalpur-MTM 65

Specific requirements in terms of storage, packaging, transport and the distance
between the production belts and the markets.

A large variety in kinds of packaging and sizes.

Large number of producers and small quantities.

Due to this reason three different types of collection centres are being proposed, layouts of
which are given in Annexure 5.

Type A

Type A is a collection centre, offering highest handling capacity in terms of per hour inflow
of the products at its peak. The Collection Centre would on an average handling about
60,000 MT of produce per annum, with the peak inflow of about 200 MT per day with
handling at about 20 MT/hour. The capacity of the collection centre has been so designed to
handle this inflow of peak production. During off-season (November–March), these
collection centres can be used for storage as well of non perishable items and other less
perishable horticultural products. These types of collection centres will be located at Boudh,
Padampur, Bargarh and Debgarh.

To handle above said quantity, it will require about 5000 sq m of land. It will have the facility
of washing, grading/packing of the produce before sending to the market.

The farmers will bring the produce to this centre and handover the same indicating his
preference for the market.

Type B

Type B is a collection centre, offering medium handling capacity in terms of per hour inflow
of the products at its peak. The collection Centre would on an average handling about
35,000 MT of produce per annum, with the peak inflow of about 120 MT per day with
handling at about 12 MT/hour. The capacity of the collection centre has been so designed to
handle this inflow of peak production. During off-season, these collection centres can be
used for storage as well of non perishable items and other less perishable horticultural
products like onion, potato etc. These types of collection centres will be located at Kuchinda,
Jharsugda, Bolangir, Bhawanipatna, Khariar, Titlagarh, Sonepur, Patnagarh, Sundergarh
and Barpalli.

Sambalpur-MTM 66
 This type of collection centre can be established in approximately 3000 sq.m of space. The
centre will have facility of grading, packing and storage. The farmers will have options for
temporary storage.

Type C

Type C is a small size collection centre located in the production belts and consists of a
small building where the products can be graded and packed on the same day (once it is
collected). This type of CC is especially suitable for the daily collection of fresh perishable
produce. Cooling and storage facilities are not required. The collection centre has a
capacity of 15,000 MT per year.

This type of collection centre will require approximately 1400 sq.mt area. The farmers will
bring the produce to this centre and handover the same indicating his preference for the
market. These types of collection centres will be located at Padiabahal, Rairakhol,
Parkashpur, ,Angul and Baneigarh.
6.4.2.4 Estimation of throughput in Catchment Areas

(a) Vegetables
Table 14 Arrival of Vegetables in Catchment Area

Pointed Bitter
DISTRICTS Beans Brinjal Cabbage Cauliflower Cowpea Okra Cucumber Pea Gourd Gourd Pumpkin Radish
MTM 190 1,682 548 582 89 445 - 24 92 - 338 256
Kuchinda 206 1,226 139 140 141 370 310 - 866 262 463 227
Padiabahal - 1,509 540 361 - 106 - 39 - - - -
Rairakhol 111 369 37 59 89 106 22 - 38 15 228 81
Prakashpur 24 299 139 147 231 491 - - 353 - 503 139
Padampur - 5,163 1,826 1,578 - - - - - - 126 -
1,05
Bargarh 403 4,573 1,468 1,637 439 0 - - 506 - 1,500 461
Barpalli 71 1,336 372 450 30 264 - - 38 - 204 132
Jharsugdha - 581 343 332 - - - - - - - 212
Debgarh - 1,532 730 1,474 - 227 66 47 207 - 157 -
Boudh 134 6,915 854 516 - 121 - 165 - - - -
Baneigarh - 668 1,300 840 - 763 - 39 - - - -
1,82
Sundergarh - 1,658 2,724 2,035 - 0 - 126 - - - -
Bhawanipatn 1,66
a 40 3,528 730 420 387 1 - 86 - 167 377 1,032
2,71
Khariar 206 - 876 2,366 893 1 1,128 8 529 1,791 1,327 1,999
Angul 142 212 548 450 - 612 - 306 38 - - 59
1,02
Sonepur - 2,601 920 870 - 7 - 16 - - - -
Titlagarh - 3,002 1,044 649 - - - - - - - -
Patnagarh - 2,200 993 649 - - - - - - - -
Bolangir - 1,870 606 538 - - - - - - - -

Sambalpur-MTM 67
 Total
Catchment 11,7
Area 1,527 40,923 16,737 16,093 2,299 71 1,527 855 2,667 2,235 5,223 4,598

Table 15 Arrival of Vegetables in Catchment Area

TOTAL
Sweet Spine Knol Ridge Water VEGETA
DISTRICTS Potato Tomato Greens Coccinia Colocasia Gourd Yam Khol Gourd melon Others BLES
MTM 15 1,890 - - - - - - - - 547 6,697
Kuchinda 347 335 549 437 885 289 304 68 77 206 51 7,897
Padiabahal 66 1,258 - - - - - - - - 379 4,258
Rairakhol 140 283 85 23 80 15 38 8 15 71 87 2,000
Prakashpur - 275 - - - - - - - - 787 3,387
Padampur - 4,696 - - - - - - - - 2,842 16,230
Bargarh - 3,959 - - - - - - - - 816 16,812
Barpalli - 2,724 - - - - - - - - 233 5,855
Jharsugdha 89 327 - - - - - - - - 1,968 3,853
Debgarh 125 558 - - - 114 76 - - 1,976 2,041 9,332
Boudh 229 1,399 - - - - - - - - 3,017 13,350
Baneigarh 509 692 - - - - - - - - 969 5,781
Sundergarh 1,085 1,622 - - - - - - - - 2,245 13,314
Bhawanipatna - 1,064 - - - - - - - - - 9,494
Khariar 524 1,421 - - - 410 - - 230 - - 16,419
Angul 118 484 - - - - - - - - - 2,968
Sonepur 155 2,039 - - - - - - - - 4,788 12,416
Titlagarh - 1,987 - - - - - - - - 3,527 10,209
Patnagarh - 1,392 - - - - - - - - 2,325 7,559
Bolangir - 1,250 - - - - - - - - 2,806 7,071
Total
Catchment
Area 3,403 29,658 635 460 966 828 418 75 322 2,253 29,428 174,901

Sambalpur-MTM 68
 (b) Onion and Potato
Table 16 Arrival of Onion and Potato in Catchment Area

S.No
. DISTRICTS POTATO ONION TOTAL
1 MTM 466 186 652
2 Kuchinda 395 537 931
3 Padiabahal 158 15 173
4 Rairakhol 110 209 319
5 Prakashpur 221 89 310
6 Padampur - 60 60
7 Bargarh 852 551 1,404
8 Barpalli 110 149 260
9 Jharsugdha 308 306 613
10 Debgarh 418 596 1,014
11 Boudh 1,042 507 1,548
12 Baneigarh 95 164 259
13 Sundergarh 221 469 690
14 Bhawanipatna - 1,267 1,267
15 Khariar 213 1,453 1,666
16 Angul 284 395 679
17 Sonepur 166 514 680
18 Titlagarh - 1,923 1,923
19 Patnagarh - 708 708
20 Bolangir - 432 432
Total Catchment Area 5,058 10,530 15,588

Sambalpur-MTM 69
 (c) Fruits
Table 17 Arrival of Fruits in Catchment Area

S.No
. DISTRICTS Citrus Litchi Banana Mango Guava Others TOTAL
1 MTM 54 - - 7 - - 61
2 Kuchinda 178 71 237 347 - 663 1,495
3 Padiabahal - - - - - - -
4 Rairakhol - - - - - - -
5 Prakashpur 372 - 67 7 - - 445
6 Padampur 70 - - 29 - - 99
7 Bargarh 310 - 30 79 - - 419
8 Barpalli 93 - 7 43 - - 144
9 Jharsugdha 286 - 288 484 166 590 1,815
10 Debgarh 325 141 1,960 773 - 597 3,796
11 Boudh 46 - 192 433 40 184 896
12 Baneigarh 240 55 399 419 119 435 1,667
13 Sundergarh 550 102 799 990 229 1,113 3,782
14 Bhawanipatna 240 - 2,411 2,391 - 295 5,337
15 Khariar - - - - - - -
16 Angul 132 55 370 1,235 - 4,246 6,037
17 Sonepur 225 - 584 556 205 752 2,322
18 Titlagarh 209 - 2,685 1,669 - - 4,562
19 Patnagarh 186 - 2,130 1,705 - - 4,021
20 Bolangir 209 - 1,176 787 - - 2,172
Total
Catchment
Area 3,724 423 13,335 11,955 759 8,874 39,070

Sambalpur-MTM 70
 (d) Spices
Table 18 Arrival of Spices in Catchment Area
Green Dry
S.No. DISTRICTS Chilly Chilli Ginger Turmeric Garlic Coriander TOTAL
1 MTM 199 - 46 - - - 245
2 Kuchinda 319 177 481 83 64 - 1,124
3 Padiabahal 16 - 46 - - - 62
4 Rairakhol 128 16 38 60 16 - 258
5 Prakashpur 375 - 267 - - - 642
6 Padampur 446 - 46 - - - 492
7 Bargarh 1,227 - 160 - - - 1,388
8 Barpalli 749 - 23 - - - 772
9 Jharsugdha 96 - - 23 113 - 231
10 Debgarh - - 160 526 64 16 767
11 Boudh 72 - 8 45 40 16 181
12 Baneigarh 56 - 15 8 16 - 95
13 Sundergarh 135 - 390 - 64 - 589
14 Bhawanipatna 869 - 726 1,504 - - 3,098
15 Khariar 1,490 - 31 68 233 - 1,822
16 Angul 135 - - - 105 310 550
17 Sonepur 56 - - - 56 8 120
18 Titlagarh - - - 30 - - 30
19 Patnagarh - - - 30 - - 30
20 Bolangir - - - 15 - - 15
Total
Catchment
Area 6,368 193 2,437 2,391 772 349 12,511

Table 19 Total Arrivals in the Terminal Market

Total Total onion Total Total Grand

S.No. DISTRICTS vegetables & potato spices fruits total
1 MTM 6,697 652 245 61 7,656
2 Kuchinda 7,897 931 1,124 1,495 11,448
3 Padiabahal 4,258 173 62 - 4,493
4 Rairakhol 2,000 319 258 - 2,577
5 Prakashpur 3,387 310 642 445 4,785
6 Padampur 16,230 60 492 99 16,880
7 Bargarh 16,812 1,404 1,388 419 20,023
8 Barpalli 5,855 260 772 144 7,030
9 Jharsugdha 3,853 613 231 1,815 6,511
10 Debgarh 9,332 1,014 767 3,796 14,909
11 Boudh 13,350 1,548 181 896 15,975
12 Baneigarh 5,781 259 95 1,667 7,801
13 Sundergarh 13,314 690 589 3,782 18,376
14 Bhawanipatna 9,494 1,267 3,098 5,337 19,196
15 Khariar 16,419 1,666 1,822 - 19,908
16 Angul 2,968 679 550 6,037 10,234
17 Sonepur 12,416 680 120 2,322 15,538
18 Titlagarh 10,209 1,923 30 4,562 16,724
19 Patnagarh 7,559 708 30 4,021 12,317
20 Bolangir 7,071 432 15 2,172 9,690
Total
Catchment
Area 174,901 15,588 12,511 39,070 242,070

Sambalpur-MTM 71
6.4.2.5 Activities at Collection Centres

Activities at the Collection centres would include the following:

a. Farmer Registration
b. Receiving produce from farmer
c. Consolidation of produce and dispatch to Terminal market
d. Payment to farmer
e. Training to farmers

Collection centre would be at a place which is surrounded by maximum number of villages

where key fruits and vegetables are grown and it should have proper road connectivity.

6.4.2.6 Infrastructural facilities at CCs

The infrastructural facilities to be provided at CCs are:

a) Washing, Grading, Sorting, Weighing Services

As the farmers’ produce reaches the market, it will be weighed, graded and sorted.
Graded and sorted produce will be transported to the TM.

b) Transport Services to MTM Complex

Farmer’s produce will be transported to the TM in refrigerated vehicles so as to prevent

deterioration in quality.

c) Plastic Crates

At CCs farmers will be provided

plastic crates to collect, transport Figure 34 Collapsible Crate

and store the produce.

Sambalpur-MTM 72
 d) Facility for Collection and Aggregation of Produce

As the farmer brings his produce in small lots and individual lots cannot be transported
to the terminal market from the CC, the farmers’ produce is aggregated and then
transported to the TM.

e) Banking Services including Settlement of Payment

There will be an ATM facility provided at CC so that the farmer can withdraw his
money from the CC. Cash settlement is automated. As soon as the produce of the
farmer is sold, the money is transferred to the farmer’s account.

Sambalpur-MTM 73
7 MANAGEMENT AND OWNERSHIP

Management system will be the key to the success of the new Marketing structure. In
agricultural marketing, the problem of unorganized, inefficient and non professional
approach towards management of markets is well known. It has been proposed by Govt. of
India through its Model Act and resultant ratification by State Govt. that private markets
should be allowed to be established.

Presently the markets are managed by APMCs notified by Agriculture Department /

Marketing Board. A Secretary is appointed by the Agriculture Department / Marketing Board
who is responsible for handling day-to-day management of the APMC. Most of the markets
work on the principle of revenue collection / maximization rather than facilitation of
marketing activities and services to the stakeholders, as a result, the markets do not render
requisite services for making the management efficient.

It is essential to adopt an approach, which balances the necessity of an efficient marketing

system and professionalisation of the management, which fulfils the special needs of all
concerned.

7.1 Ownership and sources of funds

The strategic location of Sambalpur District in Orissa and expected development of

business in the district provides an opportunity for Orissa Government to attract private
sector participation in investment and management of the proposed market.

The market will be established on Public Private Partnership (PPP) model.

It is proposed to form a shell company which will obtain the statutory approvals from the
government to set up the market and collection centres after the private promoter is
selected. The shell company may outsource the operations and maintenance of all activities
and utilities to a single or a cluster of companies who would have enough experience and
adequate skills to operate and maintain the effective operations and desired performance of
all the utilities, if so desired.

7.2 Perceived Benefits

The perceived benefit from the proposed system of dynamic ownership and management
will be the following:
A. Provide the best value for the investments to the Government
B. Ensure a fair degree of the competition to the Private Enterprise
C. Enable the Private Enterprise to operate freely with a well defined path for growth and
ownership
D. Reduce the welfare interventions by governments over a phased manner
Sambalpur-MTM 74
E. Ensure/ give remunerative prices to the farmers for their produce and realization of their
payments on the spot
F. Reduce the price gap between the producer and consumer, help in stabilization of prices
of the agricultural commodities at reasonable level to the advantage of farmers and save
farmers from making distress sale of their produce

7.3 Market Management

The Terminal market and the collection centres will be managed by a Joint Venture through
its Board of Directors and other full time employees appointed by the Board. The Board will
consist of representatives of the private promoters as well as the Government in proportion
to the respective shareholding. However, it is suggested that in order to protect the interest
of other stake holders like farmers and traders, a certain %age of the equity (say 10-15%)
may be kept for subscription by registered farmers and/or traders. In case the identified
stakeholders are not willing to subscribe to the shares offered to them, the Government may
take these shares in the first instances which may be disinvested to the specified
stakeholders groups at a later date. The maximum %age of such shares being kept for
subscription by the stake holders should be clearly specified upfront so that the private
promoters are fully aware of it. It is also suggested that the shareholders agreement may
contain clause specifying that any shareholder who wishes to disinvest shall give the right of
first refusal to other shareholders. This will ensure continuity in management and stability of
enterprises.

7.4 Powers of the Board

The board will take care of the overall administration of the market. In addition, the
members would also contribute towards establishing trading system, maintaining system for
services, issuing licenses, defining conditions of leases and contracts etc.

7.5 Organization set up for market

The Board will appoint the Managing Director or Chief Executive and other permanent
employees who will be responsible for the day-to-day management and supervision of the
market.

The farmers’ interests will be safeguarded by the Board and their nominees on it. All
facilities right from the collection centres in the field will be under one management team.
With the development of the system over a period, the overall volumes are projected to be
increasing.

Sambalpur-MTM 75
7.6 Organogram of TM

The organization would be headed by a Managing Director or Chief Executive. The

organization would be functionally structured. Based on the functions, there would be two
departments in the organization viz., Auction Department and Operations Department.
These departments would be headed by officers of General Manager rank and would be
supported by Managers and Assistant Managers in day to day activities. The organogram of
the organization is briefly depicted below.
Figure 35 Organogram of the Terminal Market

Managing Director/ Chief

Executive Officer

GM GM
Operations Auction

Manager Manager Manager Manager Manager Manager Manager

Finance IT HR Fruit & Veg Logistics Marketing Procurement &
Operations hall QC
& IT/MIS

Accountant Assistant Assistant

Manager Assistant Manager
IT Manager Collection Centre
Produce Receiving Assistant Manager
& Dispatch Ripening & Cold Storage
Section and Utilities

7.6.1 Functions of the Terminal Market Company

The functions of the Terminal Market Company have been envisaged to be the following:
A. Ensure overall development of market with stakeholders’ interests in mind
B. Collection of the revenues by way of taxes and other charges as may be required under
law from market participants
C. Monitoring of the O&M
D. Establishment of proper trading systems
E. Issuing of licenses to traders and retailers
F. Recruitment and hiring of MTM personnel
G. Imposition of various penalties as may be applicable under law in the form of fines,
expulsions and withdrawal of trading licenses
H. Liaison with the District Administration and Agricultural Bodies
Sambalpur-MTM 76
I. Enabling the flow of produce into the market through suitable market and non-market
interventions such as Village Extension, Collection and Monitoring of Prices, etc
J. Monitoring of Project Implementation

7.6.2 Auction Department

The auction department would be headed by a senior official of General Manager rank.
Auction department would look after the auction system and processes, managing auction
halls and collecting revenues relating to auctions, receiving material and maintaining quality.

Management of auction would include cargo handling, mechanized handling & material
movement, auction time & management, coordination with instruction quality & information
through electronic display boards at collection centres, coordination with collection centres,
training stakeholders, managing un-registered suppliers and buyers, etc.

The auction department would consist of four sections namely; Auction Hall, Logistics,
Marketing and Procurement & Quality Check. The major functions of these sections are
briefly described below:

a. Auction Hall: The major functions of this section would be to look after all the aspects
related to auction of the produce arriving in the terminal market which includes handling of
produce, coordination with Procurement & QC Section to maintain the proper quality, price
information display, etc.

b. Logistics: In order to ensure proper logistic support to the material and maintaining
regular flow of produce, this section would be responsible for providing all logistic support
including transportation, electronic grading, containers, plastic crates, packaging,
warehousing, processing, ripening chambers, cold storages, quality stations and other
logistics required from time to time by different stakeholders.

c. Marketing: Marketing section would promote the concept of MTM, invite sellers & buyers,
collect commissions, receive payment from buyers, maintain records and monitor sales
online. This section would also ensure sale of material on remunerative prices.
To organize marketing activities such as preparation of marketing strategy and marketing
plans, this department will keep in communication with the outside agencies to promote the
concept. The department will also provide feedback on market trends and general
perceptions of the public so as to initiate rectifying proactive measures. Main activities will
include the following:

Sambalpur-MTM 77
• Preparation of marketing strategy and marketing plan
• Sale forecast
• Product promotion, advertisement and public relations
• Co-ordination with statutory organizations and to provide them regular feedbacks.
• Market feedback on prices and trends and introduction of new products/packaging etc.
• Feedback on the activities of competitors
• Market expansion strategies

d. Procurement and Quality Check: This section would be responsible for procurement of
produce and for maintaining the quality of the produce. This section would coordinate with
the collection centres.

The quality department will work in co-ordination with all stakeholders e.g. wholesalers, sub-
wholesalers, farmers, collection centres, suppliers, retailers and other quality enforcement
agencies.

7.6.3 Operations Department

The Operations Department would consist of three sections viz., Finance, IT Operations /
MIS and HR. The major functions of these sections are discussed below:

a. Finance: This department will exercise financial control. Apart from book keeping the
department would be responsible for regular feedback to the top management on the
financial health of the market. It would take care of all finance related issues including
budgeting, accounting, disbursements, etc., apart from functions such as taking care of
cash, management of receivables, profit & loss account and control system. Also, it would
be responsible for keeping track of company related accounts as per standard accounting
procedures.
Functions of this department will be as follows:
• Budgeting, annual plans, management of funds, etc.
• Bookkeeping, accounting, cash receipt and disbursement
• Billing, payments, management of receivables
• Preparation of balance sheets and profit & loss accounts
b. IT Operations / MIS: This section would be responsible for receipt and dispatch of the
produce. It would also be responsible for the operation of cold storage, ripening chamber,
weighing bridge, water treatment plant and other services offered in the market and at the
collection centres. This would be also responsible for all the IT related matters in the TM
and the CCs.
Sambalpur-MTM 78
The project will develop a management information system (MIS) to enhance decision-
making at all levels. Essential to the system is the data gathered, particularly price and
supply information. Incase, the data are unreliable and not time-relevant, this will result in
outputs, which will neither be instructive from a management standpoint nor be reflective of
true market conditions and requirements.

The information required for solving the general problems of organization, operations and
strategy, is to be collected, analyzed and made available to the decision maker,
expeditiously.

c. HR: This section would be responsible for handling issues related to employee
recruitment, induction, training, salaries & incentives, leave management, statutory
requirements like PF, etc. and handling of legal issues related to employees. The
department will also manage the human resources of the organization. It will formulate
personnel policies on recruitment, job allocation, training and skill up-gradation
programmes, service matters of the employees, security-related issues, legal matters etc.

Sambalpur-MTM 79
8 FINANCIAL ANALYSIS

Currency Unit - Rs in Lakhs

8.1 Project Cost

Total Cost of project is Rs.8, 078.94 Lakhs. Works to the tune of Rs 50.48 crores are
proposed to be carried out in the first phase, while works to the tune of Rs 30.30 crores are
proposed to be undertaken in the second phase.

Table 20 Cost of Project

(Rs in Lakhs)
Particulars Phase I Phase II TOTAL
LAND 225.92 225.92
DEVELOPMENT COST 1,110.37 736.43 1,846.80
BUILDING 2,554.31 1,574.37 4,128.68
PLANT & MACHINERY 189.09 283.59 472.69
MISC. FIXED ASSETS 522.50 162.75 685.25
PRE-OPERATIVE EXPENSES 446.03 273.56 719.59
Total 5,048.23 3,030.70 8,078.94

Contingency @ 5 percent taken into consideration has been added to respective

components.

A plot of 110 acre plot has been earmarked for fruit & vegetable market in the site plan by
Government of Orissa. The evaluation of the project cost is enumerated as under:

8.2 Cost of Land

A plot measuring 110 Acres (which includes 36.25 acres for development in Phase and
73.98 acres earmarked for expansion in Phase II) has been earmarked for Modern Terminal
Market (Fruits and Vegetables). The cost of land at the market has been considered at Rs.
2 lakhs per acre and at the collection centre at Rs. 1 lakh/acre. Total cost of land for both
phases comes out to be Rs.225.92 lakhs. The land required for 20 collection centres in
Phase I works out to be 43,000 sq m costing to Rs. 10.63 lakhs.

8.3 Site Development

Cost of site development comprising of land levelling, sewerage, water supply, drainage,
street lighting, entry points, roads, park, green area, landscaping, security post, boundary
walls and signage has been taken at par with prevailing market rates. Thus, cost of site

Sambalpur-MTM 80
development has been arrived at Rs. 1110.37 lakhs including Rs. 48.76 lakhs for collection
centres for Phase I. For Phase II, the same has been arrived at Rs. 736.43 lakhs.

8.4 Civil works

The civil works envisaged in the functional complex consisting of

a. Auction hall cum display area- for fruits, vegetables, onion, potato & spices
b. Whole sale section for perishables and non perishables
c. Sorting and grading hall for vegetables
c. Commercial complex including administrative block, office complex, transport office and
parking area.
e. Utilities will include water storage tanks, STP, Garbage disposal/ compost unit, plant
room/ DG set, Public conveniences, security room etc.

Details of areas and list of facilities is given below:

Table 21 Detail of Facilities
PHASE I PHASE II

CONSTRUCTION Sq m Rs. in lakhs Sq m Rs. in lakhs

Collection Center 18,688 784.90 - -
Collection Centers 18,688 784.90
F & V MARKET 32,542 1,574.37 32,542 1,574.37
Auction Hall Cum Display Area 5,520 363.09 5,520 363.09
Vegetable 1,500 102.38 1,500 102.38
Fruit 1,250 85.31 1,250 85.31
Onion, Potato & Spices 2,250 153.56 2,250 153.56
Circulation corridors 520 21.84 520 21.84
Shops (Duplex) 12,443 741.84 12,443 741.84
WS Shops-Non Perishables 4,416 301.39 4,416 301.39
Circulation corridors 2,015 84.62 2,015 84.62
WS Shops-F&V
Vegetable 768 52.42 768 52.42
Fruit 768 52.42 768 52.42
Onion, Potato & Spices 960 65.52 960 65.52
Circulation corridors 1,248 52.42 1,248 52.42
WS Shops (Small)-F&V
Vegetable 576 39.31 576 39.31
Fruit 384 26.21 384 26.21
Onion, Potato & Spices 480 32.76 480 32.76
Circulation corridors 828 34.78 828 34.78
Sorting & Grading Hall 750 51.19 750 51.19
Vegetable 750 51.19 750 51.19
Storage Area 13,829 418.25 13,829 418.25
Ripening Chambers 125 8.53 125 8.53
Cold Storage (2000MT) 2,048 139.78 2,048 139.78
Circulation corridors 256 10.75 256 10.75
Ware House 2,500 105 2,500 105
Grain Market Open Auction Area 8,900 154.19 8,900 154.19
COMMERCIAL COMPLEX 2,500 160.13
Administrative Block 900 61.43
Administrative Block/Spot Exchange 300 20.48
Training Center 300 20.48
Quality Testing Lab 300 20.48
Office Complex 1,200 81.9
Shoping Center /PO/Bank/ATM/Dispensery 800 54.6
Sambalpur-MTM 81
Kissan Ghar / Janata Lodgeing 400 27.3
Logistics Complex 400 16.8
Transport Office, Driver's Dhaba, Dormitory 100 4.2
Canteen 100 4.2
Garage for Handling Equipment 200 8.4
Sub Total 35,042 1,734.49
Weigh Bridge 90 3.78
Utilities/ Facilities 955 31.15
Water Storage Tanks 125 2.17
ETP / STP 150 6.3
Garbage Disposal / Compost 200 2.52
Plant Room / DG Set 100 4.2
Fire Station 100 4.2
Public Conveniences 200 8.4
Security Room & Police Post 80 3.36
Total 54,775 2,554.3 32,542 1,574.37

Cost of civil works based on construction of 54,775 sq m estimated at Rs 2,554.3 lakhs

including 18,688 sq m costing Rs. 784.90 lakhs for collection centres.

In the second phase, cost of civil works based on construction of 32,542, sq m estimated at
Rs 1,574.37 lakhs.

8.5 Plant and Machinery

Essential facilities proposed shall require the following plant and machinery with a capital
investment estimated at Rs. 189.09 Lakhs in Phase I and Rs. 283.59 lakhs in Phase II as
detailed below:
Table 22 Machinery and Equipments
Particulars PHASE I PHASE II
Rs.( In lakhs)
Auction System with Digital Display 10.50
Electronic Auction System - 105.00
Refrigeration System for Cold Storage 172.03 172.03
Refrigeration System for Ripening Chambers 6.56 6.56
Total 189.09 283.59

Sambalpur-MTM 82
8.6 Miscellaneous fixed Assets

Miscellaneous fixed assets comprise of office furniture, guest house, weigh bridge, material
handling equipments, power house equipment, water distribution system and
communication system amounting to Rs. 522.5 in Phase I including Rs. 299.90 lakhs for
collection centres.

In the fifth year of operation, it is proposed to mechanize and expand the existing facilities. It
is proposed that automation of the existing auction system and mechanization of the sorting,
grading line can be considered as a viable proposition. This will amount to Rs. 162.75 lakhs
in Phase II. Details of cost of miscellaneous fixed assets are given below:
Table 23 Miscellaneous Fixed Assets

Particulars PHASE I PHASE II

(Rs. In lakhs)
Office Furniture & Computer Systems 17.85
Sorting & Grading System 15.75 105
Weigh Bridge 21
Fire Fighting Equipment 15.75
Effluent Treatment Plant & Garbage disposal System 21
Material Handling Equipment 36.75 26.25
Lab Equipment 21
D.G.Set-60 KVA 8.4 8.4
D.G.Set-120 KVA (Cold Store) 12.6 8.4
Transformer, Feeder & Electrical Equipments 31.5 14.7
Water Distribution System 15.75
Communication System 5.25
Equipment at Collection Centers 299.9
Total 522.5 162.75

8.7 Preliminary and Preoperative Expenses

Preliminary & pre-operative expenses have been estimated at Rs. 446.03 lakhs for Phase I
and Rs, 273.56 lakhs for Phase II. These include salary, Administrative Overheads, Interest
during Construction Period, Consultancy & Architect Fee, Deposits for Electricity &
Telephone Exchange and establishment expenses.

Table 24 Pre-operative expenses (

Particulars PHASE I PHASE II
(Rs. in lakhs)

Sambalpur-MTM 83
Salary & Wages 18.9 9.45

Administrative Overheads 22.56 11.28

Interest During Construction Period 272.61 163.66

Consultancy & Architect Fee 100.96 89.17

Deposits For Electricity & Telephone Exchange 31

Total 446.03 273.56

8.8 Means of Finance

The project cost of Rs. 8078.94 lakhs is proposed to be financed as indicated below:
Table 25 Means of Finance
( Rs.in lakhs)
Particulars Phase I Phase II Total %
Total 5048.23 3030.7 8078.94 100
Equity Share Capital 2019.29 1212.28 3231.57 40

- Govt. of Orissa 989.45 594.02 49

- Private Investor 1029.84 618.26 51
Term Loans 3028.94 1818.42 4847.36 60

Funding pattern for the project will be in the form of debt and equity with 60
percent debt and 40 percent equity. Further the 40 percent equity contribution will be
shared by the Government of Orissa and the private partner in the proportion 49
percent and 51 percent respectively. 11 percent of the contribution of the
government will be in the form of land and the rest 38 percent will be in the form of
cash with day-to-day management being vested with the private investor. Debt would
be taken from the financial institution @12 percent p.a. Interest moratorium of
around 18 months has been envisaged on loan obtained from financial institution.

Table 26 Assumptions for Means of Finance

Equity Share Capital / Internal accruals 40.00%

Term Loans % per annum 12.00% 60.00%
Repayable in Half Yly Installments No of Installments 14

8.9 Market Fee

Table 27 Assumptions for Market Fee

PARTICULARS Year 1-4 Yr 5 Onwards
MARKET FEE 1.00% 1.00% of value transacted
AUCTION FEE 1.00% 2.00% of value transacted
Service Charges at Collection Centers 1.00% 1.00% of value transacted
PAYMENT OF MARKET FEE TO MANDI
BOARD / GOVT AUTHORITIES 100.00% 100.00% of fee collected

Sambalpur-MTM 84
Throughput (From Production of Catchment Area)
The following assumptions have been taken into account while estimating the throughput. It
is expected that out of a total production of 32 lakhs MT, the marketable surplus will be 50
percent, of which 15 percent will arrive in the market in the first year of operation.

Table 28 Assumptions for Production and Arrivals

ASSUMPTIONS FOR PRODUCTION & ARRIVALS (FRUITS & VEGETABLES) Phase 1
Arrivals
of Fruits Potato Onion Spices Vegetables
Production 2004-05 264,650 32,050 70,650 80,000 1,166,450
YOY GROWTH ON
PRODUCTION 5.00% 5.00% 5.00% 5.00% 5.00%
Target Arrival % 15% 15% 15% 15% 15%
YOY GROWTH ON
ARRIVALS 12.00% 12.00% 12.00% 12.00% 12.00%
REALISATION RATE
YEAR 1 8,710 5,620 6,760 23,670 7,060

The financial model has been worked out on the basis of gradual build-up in the throughput
to be handled by the market. The proposed facility will be sufficient enough to handle the
auctioning of produce for a substantial period of time in future. The arrivals have been
broadly divided in three categories namely “Fruit & Vegetable”. Fruit & Vegetable segment is
further divided in four categories namely vegetables, fruits, spices and onion and potato.
The arrival mix has been envisaged, based on the production of the catchment area. Price
per ton has been arrived at on the basis of weighted average of prices of all commodities.

Arrivals are estimated at the proposed market as detailed below:

Table 29 Production, Arrivals and average mandi prices of the produce within the district
Phase I
S. No. Produce Marketable Surplus % Target Arrival (MT) Avg Mandi Price
in Catchment Area (Rs./MT)
1 Fruits 264650 15 39,698 8,710
2 Potato and 102700 15 15,405 6400
Onion
3 Spices 80000 15 12,000 23,670
4 Vegetables 1,166,450 15 174,968 7,060
Total 16,13800 2,42071

Table 30 Arrivals and average mandi prices of the produce from non-catchment areas

Sambalpur-MTM 85
S. No. Produce Arrivals from Arrivals in % Target Arrival Avg Mandi
Outside Distribution (MT) Price
Area (30%) (Rs./MT)
1 Fruits 81,000 24,300 100 24300 12,180
2 Potato and 45,000 13,500 100 13,500 16,400
Onion
3 Spices 2,400 720 100 720 47500
4 Vegetables 16,000 4800 100 4800 6190
Total 1,44400 4,3320 4,3320

Market fee collected @ 1 % will be remitted to the Government.

8.9.1 Auction Fee

Auction fee shall also be applicable @ 1 percent on the total produce traded in the market.

8.9.2 Service Charges at Collection Centres

Service charges will be applicable @ 1 percent for the services provided at the Collection
Centres.

8.9.3 Lease Rent

The successful lessees will be handed over the facilities to operate on deposit of 10 percent
of the cost as security deposit.
Table 31 Lease Rent
(Rs. In lakhs)
Particulars Upto Yr 4 After Yr 5
Plots 37.91 94.78
Shops Non Perishable 65.21 163.03
Shops F&V 40.65 101.63
Ripening Chambers 1.22 3.05
Cold Storage (2000MT) 26.34 65.85
Ware House 11.43 28.58
Sorting & Grading Hall Vegetable 5.76 14.40
Administrative Block - -
Training Center Quality Testing Lab 3.69 9.23
Shoping Center /PO/Bank/ATM/Dispensery 4.98 12.45
Transport Office, Driver's Dhaba, Dormitory 1.00 2.50
Canteen 0.45 1.13
Garage for Handling Equipment 3.38 8.45
Weigh Bridge 2.20 5.50
Total 204.22 510.55

The lease rentals are worked out to operate the market on self sustainable basis hence
operator’s margin has been incorporated in the pricing formula. The lease rentals are
provided with an increase of 25 percent from 5th year.

8.9.4 Annual Maintenance Charges

Table 32 Maintenance Charges of Common Facilities

(Rs. In lakhs)
Particulars At 100% At 100%
Plots 64.97 162.44
Shops 25.38 63.46
Ripening Chambers 0.97 2.42
Sambalpur-MTM 86
Cold Storage (2000MT) 20.18 50.46
Ware House 5.85 14.63
Sorting & Grading Hall Vegetable 4.91 12.26
Administrative Block - -
Training Center Quality Testing Lab 3.38 8.46
Shopping Center /PO/Bank/ATM/ Dispensary 4.51 11.28
Transport Office, Driver's Dhaba, Dormitory 0.79 1.97
Canteen 0.46 1.16
Garage for Handling Equipment 2.39 5.97
Weigh Bridge 1.47 3.69
Total 135.27 338.17

It is proposed that these facilities shall be operated by the promoters and therefore the
operational costs of the common facilities along with operator’s margins will be recovered
from them. The revenues are estimated to be recovered in proportion to the capacity
utilization of the facilities.

8.10 Financials

8.10.1 Projected Profit & Loss Account

The projected profitability statement has been prepared for a period of 10 years.

Table 33 Profitability Statement

(Rs. in lakhs)
Particulars Year 1 Year 2 Year 3 Year 4 Year 5 Year 8 Year 10 Year 12

INCOME 1,004.39 1,136.23 1,293.64 1,454.19 2,615.43 3,682.71 4,022.34 4,283.91

MARKET FEES 236.11 282.93 338.83 395.84 462.96 742.65 831.65 900.19

AUCTION FEE 236.11 282.93 338.83 395.84 925.92 1,485.29 1,663.29 1,800.39
SERVICE
CHARGES AT
COLLECTION
CENTERS 192.67 230.88 276.49 323.02 377.79 606.02 678.65 734.58
LEASE RENT ON
FACILITIES 204.22 204.22 204.22 204.22 510.58 510.58 510.58 510.58
MAINTENANCE
CHARGES OF
COMMON
FACILITIES 135.27 135.27 135.27 135.27 338.17 338.17 338.17 338.17

EXPENDITURE 456.02 526.96 607.30 689.09 875.49 1,189.11 1,303.50 1,399.89

VARIABLE 250.32 297.14 353.03 410.05 489.60 769.28 858.28 926.83

FEE TO MANDI
BOARD 236.11 282.93 338.83 395.84 462.96 742.65 831.65 900.19
ELECTRICITY
COST 10.63 10.63 10.63 10.63 19.93 19.93 19.93 19.93

FUEL COST 3.58 3.58 3.58 3.58 6.71 6.71 6.71 6.71

FIXED 205.70 229.83 254.27 279.05 385.89 419.83 445.21 473.06

ADMINISTRATIVE
/OFFICE EXP 41.16 42.39 43.67 44.98 49.75 54.36 57.67 61.19

SALARY 111.93 117.53 123.40 129.57 186.03 215.36 237.43 261.77

REPAIR &
MAINTENACE 34.59 51.89 69.18 86.48 129.72 129.72 129.72 129.72

Sambalpur-MTM 87
INSURANCE 11.88 11.88 11.88 11.88 14.25 14.25 14.25 14.25
MARKETING &
COLLECTION
EXPENSES 6.14 6.14 6.14 6.14 6.14 6.14 6.14 6.14

GROSS PROFIT 548.37 609.27 686.33 765.10 1,739.94 2,493.60 2,718.85 2,884.02

DEPRECIATION 159.91 159.91 159.91 159.91 265.32 265.32 265.32 265.32

INTEREST -TERM
LOAN 363.48 324.53 272.60 384.34 373.99 62.44 - -
PRELIMINARY
EXP.W/O 44.60 44.60 44.60 44.60 71.96 71.96 71.96 27.36
PROFIT BEFORE
TAX (19.62) 80.23 209.22 176.25 1,028.67 2,093.88 2,381.56 2,591.34

TAXES - - - - 142.94 664.13 785.25 868.47

PROFIT AFTER
TAXES (19.62) 80.23 209.22 176.25 885.73 1,429.75 1,596.31 1,722.87

DIVIDEND - - - - 323.16 807.89 1,292.63 1,615.79

DIVIDEND TAX - - - - 72.39 180.97 289.55 361.94

RETAINED
PROFIT (19.62) 80.23 209.22 176.25 490.18 440.89 14.13 (254.85)

8.10.2 Projected balance sheet

Table 34 Projected Balance Sheet
PARTICULARS Year 0 Year 1 Year 2 Year 3 Year 4 Year 5 Year 8 Year 10 Year 12
LIABILITIES
EQUITY SHARE
CAPITAL 2,019.29 2,019.29 2,019.29 2,019.29 3,231.57 3,231.57 3,231.57 3,231.57 3,231.57
RESERVES &
SURPLUSES - (19.62) 60.61 269.83 446.08 936.26 2,531.10 2,489.86 1,935.94
TERM LOAN 3,028.94 2,812.59 2,379.89 1,947.19 3,332.91 2,467.51 87.62 (0.00) (0.00)
CURRENT
LIABILITIES 340.15 340.15 340.15 754.55 754.55 754.55 754.55 754.55
TOTAL 5,048.23 5,152.41 4,799.95 4,576.47 7,765.12 7,389.90 6,604.85 6,475.98 5,922.06
ASSETS

FIXED ASSETS 4,602.20 4,602.20 4,442.29 4,282.38 7,153.18 6,993.28 6,197.30 5,666.65 5,136.01
LESS
DEPRECIATION 159.91 159.91 159.91 159.91 265.32 265.32 265.32 265.32
NET BLOCK 4,602.20 4,442.29 4,282.38 4,122.48 6,993.28 6,727.95 5,931.98 5,401.33 4,870.68
CURRENT
ASSETS - - - - - - - -
PRELIMINARY
EXP.NOT W/O 446.03 401.43 356.83 312.22 541.18 469.22 253.34 109.42 54.71
CASH & BANK
BALANCE - 308.69 160.73 141.77 230.66 192.73 419.52 965.23 996.67
TOTAL 5,048.23 5,152.41 4,799.95 4,576.47 7,765.12 7,389.90 6,604.85 6,475.98 5,922.06

Sambalpur-MTM 88
8.10.3 Cash Flow Statement
Table 35 Cash Flow Statement
(Rs. in lakhs)
PARTICULARS Year 0 Year 1 Year 2 Year 3 Year 4 Year 5 Year 8 Year 10 Year 12
SOURCES OF FUNDS
INCREASE IN EQ SHARE
CAPITAL 2,019.29 - - - 1,212.28 - - - -
DECREASE IN CURRENT
ASSETS / SECURITY
AGAINST LEASED PROPERTY 340.15 - - 414.40 - - - -
NET PROFIT - 343.86 404.76 481.82 560.59 1,259.72 1,492.19 1,596.31 1,722.87
DEPRECIATION - 159.91 159.91 159.91 159.91 265.32 265.32 265.32 265.32
PRELIMINARY EXP.W/O - 44.60 44.60 44.60 44.60 71.96 71.96 71.96 27.36
INCREASE IN TERM LOAN 3,028.94 - - - 1,818.42 - - - -
TOTAL 5,048.23 888.52 609.27 686.33 4,210.20 1,597.00 1,829.47 1,933.60 2,015.55
DEPLOYMENT

INCREASE IN FIXED ASSETS 4,602.20 - - - 3,030.70 - - -

PRELIMINARY EXPENSES 446.03 - - - 273.56 - - - -
DECREASE IN TERM LOAN 216.35 432.70 432.70 432.70 865.40 649.09 - -
INTEREST PAYMENT ( TERM
LOAN/WC)) 363.48 324.53 272.60 384.34 373.99 62.44 - -
DIVIDEND & DIVIDEND TAX - - - - 395.54 988.86 1,582.18 1,977.72
TOTAL 5,048.23 579.83 757.23 705.30 4,121.30 1,634.93 1,700.39 1,582.18 1,977.72
OPENING BALANCE - 308.69 160.73 141.77 230.66 290.44 613.81 958.84
SURPLUS/DEFICIT - 308.69 (147.96) (18.97) 88.90 (37.94) 129.08 351.42 37.83
CLOSING BALANCE - 308.69 160.73 141.77 230.66 192.73 419.52 965.23 996.67

Following assumptions have been made:

Table 36 Assumptions for administrative costs
ADMINISTRATIVE COST
PARTICULARS Rs/Month
TELEPHONE, FAX 30,000.00
PRINTING & STATIONERY 40,000.00
TRAVEL & CONVEYANCE 35,000.00
CONTRACT FOR SECURITY SERVICES 28,000.00
COLLECTION CENTER 10,000.00
MISCELLANEOUS EXP. 20,000.00
PREOPERATIVE PERIOD 12 MONTHS
ANNUAL INCREASE IN ADMN EXPENSES 3%

ANNUAL INCREASE IN ADMN EXPENSES 10%

CONTRACT FOR SECURITY SERVICES 150%

The assumptions made for expenses on various administrative functions have been listed in
the table 36. The YOY increase in administrative expenses has been provided @ 3 percent

Sambalpur-MTM 89
p.a. In the fifth year of operation, after the creation of the additional infrastructure, an annual
increment of 10 percent in the administrative expenses has been provided.
Table 37 Assumptions for salary and wages
SALARY AND WAGES Year 1 Year 5
PARTICULARS Nos. Rs/Month Nos.
ADMINISTRATIVE STAFF
GENERAL MANAGER 2 25,000 2
MANAGER FINANCE 1 30,000 1
MANAGER COMMERCIAL 1 25,000 2
DEPUTY MANAGERS 3 22,000 5
OFFICE ASSISTANTS 8 12,000 12
CC ASSISTANTS 19 5,000 29
OPERATION
ENGINEERS 1 25,000 2
SHIFT SUPERVISORS 4 15,000 4
AUCTION MASTER 2 25,000 2
AUCTION RECORDER 4 15,000 6
CC SUPERVISOR 19 10,000 19
DRIVERS 2 5,000 4
ELECTRICAN 2 7,000 3
MAINTINENCE 2 7,000 3
WORKERS
CASUALS 10 3,000 15
PREOPERATIVE PERIOD 10.00 MONTHS
Fringe Benefits 15%
ANNUAL INCREASE IN
SALARIES 8%

8 percent increment has been provided for in total salary & wages every year. The
impact of inflation shall be taken care of by its impact on revenue.

Maintenance and Consumables

Table 38 Assumptions for repairs and maintenance

Particulars REPAIRS INSURANCE

BUILDING 2.00% Rs per Lacs 363.66
PLANT & MACHINERY 3.00% Rs per Lacs 363.66
MISC. FIXED ASSETS 2.50% Rs per Lacs 363.66
DEVELOPMENT COST 1.50% Rs per Lacs -

Repair & maintenance on Building @ 2.00 percent p.a, on Plant & machinery @ 3.00
percent p.a., on other fixed assets @ 2.50 percent and on site development at 1.00
percent p.a. of the actual cost. Provision has been made on the basis of capacity
utilization. The machinery being new, during first year, the amount has been
charged@ 40 percent which is increased to 60 percent during the second year and

Sambalpur-MTM 90
 to 80 percent during third year. For Phase II, the maintenance charges are
increased by 50 %.
Table 39 Assumptions for fuel and power
HRS OF
CONNECTED LOAD HP KVA OPRN Planned days
Street light 70 10 365
Other Facilities 20 10 365
Misc 30 12 365
BHP 0.80
BKW 0.748
POWER SOURCE
DG SET 20%
SEB 80%
POWER COST / UNIT
FUEL COST 6.50
SEB POWER COST 4.00
FIXED DEMAND 166.80
POWER COST PER DAY
MIN CHARGES 466.80

The total energy requirement for the project is estimated at 120 KWA of the entire
facility (160 KWA for Phase I & 80KWA for Phase II). 80 percent requirement is
proposed to be met from SEB @ Rs. 4.00 per unit and balance 20 percent from DG
set at a cost of Rs. 6.50 per unit.
Table 40 Assumptions for depreciation

Particulars SLM WDM

BUILDING 3.34% 10.00%
PLANT & MACHINERY 10.34% 15.00%
MISC. FIXED ASSETS 7.07% 15.00%
DEVELOPMENT COST 1.63% 5.00%

Depreciation is assumed on SLM basis as per schedule XIV of the Companies Act,
1956.

Preliminary expenses are amortized over 10 years as per Indian accounting
practices.

Provision for Income tax has been made @ 33.60 percent

Dividend tax has been taken @ 22.40 percent

As per projected profitability estimates, the project makes net profit since inception.

8.11 Financial Indices

Table 41 Financial Indicators

NET PRESENT VALUE 11,640
INTERNAL RATE OF RETURN 17.67
DEBT SERVICE COVERAGE RATIO 3.03
BREAK EVEN POINT % 32.19
PAY BACK PERIOD (YRS) 8.64

Sambalpur-MTM 91
Details of calculations are given in the financial indices as mentioned above. IRR, DSCR
and pay back period depict that the project is self sustainable and is capable of absorbing
future exigencies without any major impact on the financial viability.

The proposed market will be developed into phases. Considering the total throughput and
market arrivals over the years, the layout details have been worked out. The actual plan will
be worked out by the Private Investor selected for setting up the market. According to the
arrivals and phased development, the financial parameters have been worked out and
sensitivity analysis has been done.

Sambalpur-MTM 92
9 PROJECT IMPLEMENTATION

The implementation strategy will involve three types of activities:

 Construction and development of physical infrastructure

 Marketing and sales of shops and other commercial facilities
 Development of organisation and systems

The first two activities are interrelated and will require common scheduling. These activities,
therefore, have been depicted in a combined PERT CHART. The third activity has been
depicted separately. However, the scheduling of various activities in two PERT CHARTS
has been done keeping in view the interdependence of factors of each phase.

The implementation of the project will be undertaken by Government of Orissa after taking
management level decision on the investment, organisation structure and commitment of
funds. The financial tie-ups will also have to be managed by Government of Orissa which
are pre-project activities and thus, not specifically detailed in the implementation schedules.

9.1 Project implementation

9.1.1 Appointment of project management team

Government of Orissa will appoint an interim management team to start the developmental
activities. It is however recommended that the managers of the project, who will be
responsible for project co-ordination and operations, may be involved right from the
beginning. It is therefore recommended that the critical positions such as chief executive
officer, technical and operations head, general manager, some personnel from general
administration and finance may be recruited expeditiously.

9.1.2 Development of Architect designs and specifications

The management team will appoint architect for designing and preparation of detailed
engineering drawings which will lead to preparation of bills of materials and tender notices.

9.1.3 Award of contracts and construction of infrastructure and buildings

Thereafter, contractors will be appointed for various construction works such as
development of roads and other infrastructural facilities, wholesale blocks, auction hall and
administrative buildings.

9.1.4 Purchase and installation of plant, machinery and equipment

When buildings are 75 percent complete the process of acquisition of plant and machinery,
development of interiors for office and administrative blocks may be initiated. Since a large
number of buildings are to be constructed, it is expected that the process of completion of
various blocks will take place at different points in time. The management of market will take
due care that the construction of independent buildings is completed in the minimum
Sambalpur-MTM 93
possible time and accordingly plant, equipments, machinery etc. may be purchased. It will
be advisable to prepare more detailed activity schedules and critical path charts for close
monitoring at the time of commencement of works.

9.1.5 Development of systems and lease of shops and plots

In between the consultative committee may be appointed as soon as the development of
physical infrastructure is initiated. This committee will assist the management in strategic
decision making with regard to infrastructure and lease/allotment of shops and plots for
various services and facilities. Simultaneously, the management should also start public
relation exercise to inform general public and trading community about the market. The
process of allotment should start 4-6 months in advance of the expected completion of the
infrastructure development and construction of buildings.

9.1.6 Recruitment of staff and training

The management would have to ensure the recruitment of staff and their training is
arranged and completed in time so that they are in their positions at least 2-3 months before
the commencement of operations of the market.

9.1.7 Inauguration and operation of the market

The start of auction and wholesale activities are independent of each other but can be
started simultaneously. However, it may be helpful to start wholesale section before the
auction so that a buyer base is already developed before central auctions take place.
Similarly farmers’ involvement and establishment of collection centres has to take place
alongside the other developments in the market. Before operation of the market, the staff
will carry out operational rehearsals and dry runs. Each department will make its own plan
and schedule of activities for the efficient operation of the market.
The PERT CHARTS are presented below:

Sambalpur-MTM 94
Development of Organization and Systems

Activity List 1 2 3 4 5 6 7 8 9 10 11 12 13 14

Decision on organisation
setup
Appointment of Directors

Appointment of team by
Government of Orissa &
interim management
Familiarization to the
concept
Selection of key personnel

Formulation of consultative
committee
Setting up of farmers
interest groups/assoc.
Training of key executives
Selection of supervisory &
field staff
Setting up of the software
system for MIS
System for dissemination of
the information
Procurement & wholesale
operations
Full scale operations

ss

Sambalpur-MTM 95
 Horticultural Scenario in Sambalpur and Catchment Area
I) Horticultural Scenario in Sambalpur District
1. Vegetables

Sambalpur district produces about 2.8 lakh MT of vegetables annually. The major
vegetables grown in the district are Brinjal, Tomato, Cole crops and Okra. Brinjal and
Tomato constitute the major share of the vegetable production of the district contributing
around21 % and 18 % of the total vegetable production respectively. Other vegetables
like pea, cowpea, knolkhol, ridge gourd, yam and watermelon etc. constitute 20 percent.

Table 1 Production of vegetables

Production
Vegetable MT
1 Brinjal 61116
2 Cabbage 17521
3 Cl.Flower 15682
4 Collocasia 13350
5 Green Vegetables 8321
6 Okra 13807
7 Others Veg 56161
8 Pointed Gourd 13071
9 Pumpkin 13237
10 Radish 7938
11 Sweet Potato 7930
12 Tomato 5080
Total Veg 278940
The share of each vegetable in the total vegetable production of the district is depicted in
figure 1.
Figure 1 Production of vegetables

Production of Vegetables in Sambalpur District

18% 21%

3%
3%

5% 6%
5% 6%
5%
20% 3%
5%

B rinjal Cabbage Cl.Flo wer Co llo casia

Green Vegetables Okra Others Veg P o inted Go urd
P umpkin Radish Sweet P o tato To mato

2. Onion and Potato

Sambalpur District produces around 27 thousand MT of Onion and Potato annually. The
Production data of onion and potato is given in the table 2.

Table 2 Production of onion and potato

Production
S.No. (MT)
1 Onion 12914
2 Potato 14431
Total Onion &
Potato 27344

Production of Onion & Potato in Sam balpur District

47%

53%

Onio n P o tato

Figure 2 Production of onion and potato

3. Fruits

Sambalpur District produces around 21 thousand MT of fruits annually. The major fruits
grown in Sambalpur District are Mango, Banana and Citrus. The production data of
major fruits grown in the district are given in the table 3.
Table 3 Production of fruits
S.No. Fruit Production MT
1 Banana 3305
2 Citrus 2354
3 Lemon 760
4 Litchi 927
5 Mango 5017
6 Others 9036
Total 21399
 Production of Fruits in Sam balpur District

15%

43% 11%

4%
4%
23%

B anana Citrus Lemo n Litchi M ango Others

Figure 3 Production of fruits

4. Spices

The major spices grown in Sambalpur district are chilli and ginger. The Production data
of major spices in the district is given in the table 4.

Table 4 Production of major spices

S.No. Fruit Production MT
1 DryChilli 5398
2 Garlic 1182
3 Ginger 8112
4 GreenChilli 5680
5 Turmeric 2092
Total 22465
 Production of Spices in Sambalpur District

9%
24%

25%

5%

37%

DryChilli Garlic Ginger GreenChilli Turmeric

Figure 4 Production of spices

 II) Horticultural Scenario in the Catchment Area

Sambalpur District and 10 other districts around it would constitute the proposed
catchment area of the Modern Terminal Market in Sambalpur. (Figure 5)

Figure 5Catchment area

The catchment area consists of, apart from Sambalpur district itself, Bargarh,
Jharsuguda, Deogarh, Sonpur, Angul,Boudh, Bolangir, Nuapada, Kalahandi and
Sundergarh.
 1. Bargarh District

a. Vegetables
Bargarh district produces about 5.6 lakh MT of vegetables annually. The major
vegetables grown in the district are Brinjal, Tomato, Cole crops and Okra. Brinjal and
Tomato constitute the major share of the vegetable production of the district contributing
around 26 % and 29% of the total vegetable production respectively. Other vegetables
like beans, cowpea, pumpkin, radish, ridge gourd, yam and watermelon etc. constitute
21 percent.

Table 5 Vegetable Production

S. No. Vegetables Production MT
1 Brinjal 144917
2 Cabbage 52376
3 Cl.Flower 51932
4 Okra 24120
5 Other Veg 120298
6 Pointed Gourd 11750
7 Tomato 156838
Total Veg 562230

The share of each vegetable in the total vegetable production of the district is depicted in
figure 6.

Production of Vegetables in Bargarh District

29% 26%

2% 9%

21% 9%
4%

B rinjal Cabbage Cl.Flo wer Okra Other Veg P o inted Go urd To mato

Figure 6 Vegetable Production

 b. Onion and Potato

Bargarh District produces around 27 thousand MT of Onion and Potato annually. The
Production data of onion and potato is given in the table 6.

Table 6 Production of onion and potato

S. No. Production MT
1 Onion 11570
2 Potato 15201
Total Onion &
Potato 26771

The share of onion and potato is depicted in figure 7

Production of Onion & Potato in Bargarh District

43%

57%

Onion P o tato

Figure 7 Production of onion and potato

c. Fruits
Bargarh District produces around 21 thousand MT of fruits annually. The major fruits
grown in Bargarh District are Lemon and Mango. The Production data of major fruits
grown in the district are given in the table 7.
Table 7 Production of major fruits
Production
Fruits
S. No. MT
1 Banana 1593
2 Lemon 11000
3 Mango 2354
Total
Fruits 14947
The share of each fruit in the total fruit Production of the district is depicted in figure 8.

Production of Fruits in Bargarh District

16% 11%

73%
B anana Lemo n M ango

Figure 8 Production of Fruits

d. Spices
The major spices grown in Bargarh district are chilli and ginger. The Production data of
major spices in the district is given in the table 8.
Table 8 Production of spices
S. No. Spices Production MT
1 Ginger 6750
2 Green 35265
Chilli
Total 42015
Spices

The share of each spice in the total spice production of the district is depicted in figure 9.

Production of Spice s in Bargarh Dis trict

16%

84%

Ginger Green Chilli

Figure 9 Production of spices

 i. Jharsuguda District

a. Vegetables
Jharsuguda district produces about 52 thousand MT of vegetables annually. The major
vegetables grown in the district are Brinjal and Tomato. Brinjal and Tomato constitute
the major share of the vegetable production of the district contributing around 14 % and
9% of the total vegetable production respectively. Other vegetables like beans, cowpea,
pumpkin, ridge gourd, pointed gourd, colocasia, coccinia, green vegetables, yam and
watermelon etc. constitute 51 percent.

Table 9 Production of vegetables

Production
S. No. Vegetables MT
1 Brinjal 7499
2 Cabage 4799
3 Cl.Flower 4563
4 Other Veg 27066
5 Radish 2999
6 S. Potato 1299
7 Tomato 4499
Total Veg
52724

The share of each vegetable in the total vegetables production of the district is depicted
in figure 10.

Production of Vegetables in Jharsuguda District

2% 9% 14%
6%
9%

9%

51%

Brinjal Cabage Cl.Flower Ot her Veg Radish S.Pot at o Tomato

Figure 10 Production of vegetables

 b. Onion and Potato
Jharsuguda District produces around 8 thousand MT of Onion and Potato annually. The
Production data of onion and potato is given in the table 10.

Table 10 Production of onion and potato

Production
S. No. MT
1 Onion 4197
2 Potato 3976
Total Onion
& Potato 8173

The share of onion and potato is depicted in figure 11.

Production of Onion & Potato in Jharsuguda District

49%

51%

Onion Potato

Figure 11 Production of onion and potato

c. Fruits
Jharsuguda District produces around 24 thousand MT of fruits annually. The major fruits
grown in Jharsuguda District are Mango, Banana, Citrus and Guava. Other fruits grown
in the district are sapota, papaya and pineapple. The Production data of major fruits
grown in the district are given in the table 11.
Table 11 Production of fruits
S. No. Fruits Production MT
1 Banana 3975
2 Citrus 3784
3 Guava 2148
4 Litchi 65
5 Mango 6723
Other Fruits
6 8016
Total Fruits 24711

The share of each fruit in the total fruit Production of the district is depicted in figure 12.

Production of Fruits in Jharsuguda District

16%
33%
15%

9%
27% 0%

Banana Citrus Guava Litchi M ango Ot her Fruits

Figure 12 Production of fruits

d. Spices
The major spices grown in Jharsuguda district are chilli and garlic. The Production data
of major spices in the district is given in the table 12

Table 12 Production of major spices

Production
S. No. Spices MT
1 Chilli 1239
2 Garlic 1400
3 Turmeric 302
Total Spices
2941
 P ro duct io n o f S pic es in Jharsuguda D ist rict
10%
42%

48%

Chi l l i Gar l i c Tur mer i c

Figure 13 Production of major spices

The share of each spice in the total spice production of the district is depicted in
figure 13.

ii. Deogarh District

a. Vegetables
Deogarh district produces about 1.2 lakh MT of vegetables annually. The major
vegetables grown in the district are Brinjal, Cabbage, Cauliflower, watermelon. Brinjal
and Cauliflower contribute 16 percent while cabbage contributes 20 per cent towards the
total Production of vegetables. Watermelon is produced in large quantities and
contributes 8 per cent. Other vegetables like beans, cowpea, pumpkin, ridge gourd,
pointed gourd, colocasia, coccinia, green vegetables etc. constitute 23 percent.

Table 13 Production of vegetables

S. No. Vegetable Production MT
1 Brinjal 19500
2 Cabbage 10000
3 Cl.Flower 20000
4 Cucumber 960
5 Okra 3040
6 Others Veg 28000
7 Pea 640
8 Pointed Gourd 2700
9 Pumpkin 2000
10 Spinegourd 1500
11 Sweetpatato 1750
12 Tomato 7500
13 Water Melon 25000
14 Yam 1000
Total Veg 123590
The share of each vegetable in the total vegetable production of the district is depicted in
figure 14.

Production of Vegetables in Deogarh District

1%
20% 16%

8%
6%

1%
1%
2%
2%1% 16%

23% 2%1%

B rinjal Cabbage Cl.Flo wer Cucumber

Okra Others Veg P ea P o inted Go urd
P umpkin Spinego urd Sweetpatato To mato
Water M elo n Yam

Figure 14 Production of vegetables

b. Onion and Potato

Deogarh District produces around 13 thousand MT of Onion and Potato annually. The
Production data of onion and potato is given in the table 14.

Table 14 Production of onion and potato

Production
S. No. MT
1 Onion 8000
2 Potato 5330

Total Onion & Potato 13330

The share of onion and potato is depicted in figure 15

Production of Onion & Potato in Deogarh District

40%

60%

Onio n P o tato

Figure 15 Production of onion and potato

c. Fruits
Deogarh District produces around 51 thousand MT of fruits annually. The major fruits
grown in Deogarh District are Banana, Mango and Citrus. Other fruits grown in the
district are sapota, papaya and pineapple. The Production data of major fruits grown in
the district are given in the table 15.

Table 15 Production of major fruits

S. No. Fruits Production MT
1 Banana 26500
2 Citrus 4204
3 Litchi 1860
4 Mango 10750
5 Others 8100
Total 51414
The share of each fruit in the total fruit Production of the district is depicted in figure 16.

Production of Fruits in Deogarh District

16%

21% 51%

4%
8%

B anana Citrus Litchi M ango Others

Figure 16 Production of major fruits

d. Spices
The major spices grown in Deogarh district are ginger and turmeric. The Production data
of major spices in the district is given in the table 16.

Table 16 Production of major spices

Production
S. No. Spices MT
1 Coriander 220
2 Garlic 836
3 Ginger 2132
4 Turmeric 7000
Total
Spices 10188
The share of each spice in the total spice production of the district is depicted in figure
17.

Production of Spices in Deogarh District

2% 8%

21%

69%

Co riander Garlic Ginger Turmeric

Figure 17 Production of major spices

iii. Angul District

a. Vegetables
Angul district produces about 39 thousand MT of vegetables annually. The major
vegetables grown in the district are Okra, Cabbage and Tomato. Okra and Cabbage
contribute 20 and 19 per cent respectively, while tomato contributes 17 per cent towards
the total production of vegetables.

Table 17 Production of vegetables

Production
S. No. Vegetable MT
1 Brinjal 2760
2 Cabbage 7500
3 Cauli Flower 6125
4 French Beans 1800
5 Okra 8125
6 Pea 3900
7 Pointed Gourd 500
8 Radish 810
9 Sweet Potato 1660
10 Tomato 6575
Total Veg 39755
The share of each vegetable in the total vegetable production of the district is depicted in
figure 18.

Production of Vegetables in Angul District

17% 7%

19%
4%
2%
1%

10%
15%
20% 5%

B rinjal Cabbage Cauli Flo wer French B eans Okra

P ea P o inted Go urd Radish Sweet P o tato To mato

Figure 18 Production of vegetables

b. Onion and Potato

Angul District produces around 8 thousand MT of Onion and Potato annually. The
Production data of onion and potato is given in the table 18.

Table 18 Production data of onion and potato

Production
S. No. MT
Onion 5335
Potato 3600
Total Onion &
Potato 8935
The share of onion and potato is depicted in figure 19.

Production of Onion & Potato in Angul District

40%

60%

Onion Potato

Figure 19 Production of onion and potato

c. Fruits
Angul District produces around 82 thousand MT of fruits annually. The major fruits grown
in Angul District are Papaya, Mango and Jackfruit. Other fruits grown in the district are
banana, custard apple, sapota, papaya and pineapple. The Production data of major
fruits grown in the district are given in the table 19.

Table 19 Production of fruits

Production
S. No. Fruits MT
1 Banana 5000
2 Custard Apple 5900
3 Jack Fruit 12720
4 K.lime 1751
5 Litchi 700
6 Mango 17100
7 Papaya 39000
Total Fruits 82171
The share of each fruit in the total fruit production of the district is depicted in figure 20.

Production of Fruits in Angul District

6% 7%

15%
48%

2%
1%

21%

Banana Custard Apple Jack Fruit K.lime Litchi Mango Papaya

Figure 20 Production of fruits

d. Spices
The major spices grown in Angul district are coriander and chilli. The production data of
major spices in the district is given in the table 20.

Table 20 Production of major spices

Production
S. No. Spices MT
1 Chilli 1755
2 Coriander 3960
3 Garlic 1300
Total
Spices 7015
The share of each spice in the total spice production of the district is depicted in figure
21.

Production of Spices in Angul District

19%
25%

56%

Chilli Coriander Garlic

Figure 21 Production of major spices

iv. Sonpur District

a. Vegetables
Sonpur district produces about 1.6 lakh MT of vegetables annually. The major
vegetables grown in the district are Brinjal, Tomato and Cole Crops. Brinjal and Tomato
contribute 16 and 20 per cent respectively, while cole crops contribute 15 per cent
towards the total production of vegetables.

Table 21 Production of vegetables

Total
Production
S.No. Vegetables (MT)
1 Brinjal 33176
2 C.Flower 11800
3 Cabbage 12620
4 Okra 13687
5 Others 65726
6 Pea 220
7 Sweet Potato 2195
8 Tomato 27410
Total
Vegetables 166834
The share of each vegetable in the total vegetable production of the district is depicted in
figure 22.

Production of Vegetables in Sonpur District

16% 20%
1%
0%
7%

8%
40% 8%

B rinjal C.Flo wer Cabbage Okra Others P ea Sweet P otato To mato

Figure 22 Production of vegetables

b. Onion and Potato

Sonpur District produces around 9 thousand MT of Onion and Potato annually. The
Production data of onion and potato is given in the table 22

Table 22 Production of onion and potato

Total
Production
S.No. (MT)
1 Onion 6954
2 Potato 2160
Total Onion &
Potato 9114
The share of onion and potato is depicted in figure 23.

Production of Onion & Potato in Sonpur District

24%

76%

Onio n P o tato

Figure 23 Production of onion and potato

c. Fruits
Sonpur District produces around 31 thousand MT of fruits annually. The major fruits
grown in Sonpur District are Banana, Mango, Citrus and Guava. Other fruits grown in the
district are custard apple, sapota and pineapple. The Production data of major fruits
grown in the district are given in the table 23.

Table 23 Production of fruits

Total Production
S.No. Fruits (MT)
1 Banana 7952
2 Ber 703
3 Citrus 2995
4 Guava 2680
5 Mango 7767
Other
6 Fruits 8932
7 Papaya 648
Total
Fruits 31677
The share of each fruit in the total fruit production of the district is depicted in figure 24.

Production of Fruits in Sonpur District

2%
25%
29%

2%
9%
25% 8%

B anana B er Citrus Guava M ango Other Fruits P apaya

Figure 24 Production of fruits

d. Spices
The major spices grown in Sonpur district are garlic and chilli. The Production data of
major spices in the district is given in the table 24.

Table 24 Production of major spices

Total
Production
S.No. Spices (MT)
1 Chilly 759
2 Corriander 135
3 Garlic 764
4 Ginger 24
5 Turmeric 28
Total
Spices 1710
The share of each spice in the total spice production of the district is depicted in figure
25.

Production of Spices in Sonpur District

1% 2%

44%

45%

8%

Chilly Co rriander Garlic Ginger Turmeric

Figure 25 Production of major spices

v. Boudh District
a. Vegetables
Boudh district produces about 1.7 lakh MT of vegetables annually. The major vegetables
grown in the district are Brinjal, Tomato and Cole Crops. Brinjal and Tomato contribute
49 and 11 per cent respectively, while cole crops contribute 11 per cent towards the total
production of vegetables.

Table 25 Production of vegetables

S.No. Vegetables Production MT
1 Beans 1700
2 Brinjal 88000
3 Cabbage 11750
4 Cl.Flower 7050
5 Okra 1680
6 Other Veg 41400
7 Peas 2160
8 Sweet Potato 3150
9 Tomato 18850
Vegetables
Total 175740
The share of each vegetable in the total vegetable production of the district is depicted in
figure 26.

Production of Vegetables in Boudh District

11% 1%
2%
1%

24% 49%

1% 4%
7%

B eans B rinjal Cabbage Cl.Flower Okra

Other Veg P eas Sweet P o tato To mato

Figure 26 Production of vegetables

b. Onion and Potato

Boudh District produces around 20 thousand MT of Onion and Potato annually. The
production data of onion and potato is given in the table 26

Table 26 Production of onion and pot5ato

Production
S.No. MT
1 Onion 6800
2 Potato 13200
Total Onion &
Potato 20000
The share of onion and potato is depicted in figure 27.

Production of Onion & Potato in Boudh District

34%

66%

Onio n P o tato

Figure 27 Production of onion and potato

c. Fruits
Boudh District produces around 12 thousand MT of fruits annually. The major fruits
grown in Boudh District are Mango, Banana, Papaya and Guava. Other fruits grown in
the district are custard apple, sapota and pineapple. The production data of major fruits
grown in the district are given in the table 27.

Table 27 Production of fruits

S.No. Fruits Production MT
1 Banana 2600
2 Citrus 600
3 Guava 500
4 Mango 6000
Others
5 Fruits 1500
6 Papaya 1050
Fruits
Total 12250
The share of each fruit in the total fruit production of the district is depicted in figure 28.

Production of Fruits in Boudh District

9%
21%
12%

5%

4%

49%

B anana Citrus Guava M ango Others Fruits P apaya

Figure 28 Production of vegetables

d. Spices
The major spices grown in Boudh district are chilli and turmeric. The Production data of
major spices in the district is given in the table 28.

Table 28 Production of major spices

Production
S.No. Spices MT
1 Chilli 935
2 Coriander 250
3 Garlic 538
4 Ginger 140
5 Turmeric 630
Total
Spices 2493
The share of each spice in the total spice production of the district is depicted in figure
29.

Production of Spices in Boudh District

25%

37%

6%

22% 10%

Chilli Co riander Garlic Ginger Turmeric

Figure 29 Production of major spices

vi. Bolangir District

a. Vegetables
Bolangir district produces about 3.3 lakh MT of vegetables annually. The major
vegetables grown in the district are Brinjal, Tomato and Cole Crops. Brinjal and Tomato
contribute 27 and 19 per cent respectively, while cole crops contribute 19 per cent
towards the total production of vegetables.

Table 29 Production of vegetables

S.No. Vegetable Production MT
1 Brinjal 90000
2 Cabbage 36380
3 Cauliflower 25125
4 Others 118800
5 Tomato 62250
Total Veg 332555
The share of each vegetable in the total vegetable production of the district is depicted in
figure 30.

Production of Vegetables in Bolangir District

19% 27%

11%
35%
8%

B rinjal Cabbage Cauliflo wer Others To mato

Figure 30 Production of vegetables

b. Onion and Potato

Bolangir District produces around 41 thousand MT of onions annually.

c. Fruits
Bolangir District produces around 1.4 lakh MT of fruits annually. The major fruits grown
in Bolangir District are Banana and Mango. Other fruits grown in the district are kagji
lime, custard apple, papaya, sapota and pineapple. The production data of major fruits
grown in the district are given in the table 30.

Table 30 Production of fruits

Production
Fruits
S.No. MT
1 Banana 81000
2 K.Lime 7920
3 Mango 57620
Total
Fruits 146540
The share of each fruit in the total fruit Production of the district is depicted in figure 31.

Production of Fruits in Bolangir District

39%

56%

5%

B anana K.Lime M ango

Figure 31 Production of fruits

d. Spices
The major spice grown in Bolangir district is turmeric. 1240 MT of turmeric is produced
annually.

vii. Kalahandi District

a. Vegetables
Kalahandi district produces about 1.2 lakh MT of vegetables annually. The major
vegetables grown in the district are Brinjal, Okra, Tomato and Cole Crops. Brinjal and
Okra contribute 36 and 18 per cent respectively, while tomato contributes 11 per cent
towards the total production of vegetables.

Table 31 Production of vegetables

Vegetables Production MT
1 Bittter Gourd 2493
2 Brinjal 44960
3 Cabbage 10098
4 Cauli Flower 5821
5 Cow Pea 5366
6 Okra 22060
7 Pea 1195
8 Pumpkin 4889
9 Radish 14199
10 Tomato 14310
Total 125391
The share of each vegetable in the total vegetable production of the district is depicted in
figure 32.

Production of Vegetables in Kalahandi District

11% 2%

11%
36%
4%

1%

18%
8%
4% 5%
B ittter Go urd B rinjal Cabbage Cauli Flo wer
Co w P ea Okra P ea P umpkin
Radish To mato

Figure 32 Production of vegetables

b. Onion and Potato

Kalahandi District produces around 17 thousand MT of Onion annually.

c. Fruits
Kalahandi District produces around 72 thousand MT of fruits annually. The major fruits
grown in Kalahandi District are Banana and Mango. Other fruits grown in the district are
custard apple, papaya, sapota and pineapple. The production data of major fruits grown
in the district are given in the table 32.

Table 32 Production of fruits

S. No. Fruits Production MT
1 Banana 32664
2 Citrus 3142
3 Mango 33136
4 Other Fruits 4053
Total 72995
The share of each fruit in the total fruit production of the district is depicted in figure 33.

Production of Fruits in Kalahandi District

6%

45%

45%

4%

B anana Citrus M ango Other Fruits

Figure 33 Production of fruits

d. Spices
The major spices grown in Kalahandi district are turmeric and chilli. The production data
of major spices in the district is given in the table 33.

Table 33 Production of major spices

S.No. Spices Production MT
1 Chilli 10919
2 Ginger 9588
3 Turmeric 20000
Total 40507

The share of each spice in the total spice production of the district is depicted in figure 34.

Production of Spices in Kalahandi District

27%

49%

24%

Chilli Ginger Turmeric

Figure 34 Production of major spices

 viii. Nuapada District
a. Vegetables
Nuapada district produces about 2.2 lakh MT of vegetables annually. The major
vegetables grown in the district are Okra, Radish, Bitter gourd and Cole Crops. Brinjal
and Tomato contribute 16 and 20 per cent respectively, while cole crops contribute 19
per cent towards the total Production of vegetables.

Table 34 Production of vegetables

S.No. Vegetable Production MT
Bitter
1 Gourd 24680
2 Cabage 12070
Cauli
3 Flower 32118
4 Cow pea 12040
5 Cucumber 15350
6 Okra 35960
7 Other Veg 31437
8 Pumpkin 16952
9 Radish 27330
10 Tomato 19110
Total 227047

The share of each vegetable in the total vegetable Production of the district is depicted
in figure 35.

Production of Vegetables in Nuapada District

8% 11%
12% 5%

7% 14%

5%
14%
7%
17%

B itter Go urd Cabage Cauli Flo wer Co w pea

Cucumber Okra Other Veg P umpkin

Radish To mato

Figure 35 Production of vegetables

 b. Onion and Potato
Nuapada District produces around 22 thousand MT of Onion and Potato annually. The
production data of onion and potato is given in the table 35.

Table 35 Production of onion and potato

S. No. Production MT
1 Onion 19500
2 Potato 2700
Total 22200

The share of onion and potato is depicted in figure 36.

Production of Onion & Potato in Nuapada District

12%

88%

Onio n P o tato

Figure 36 Production of onion and potato

c. Spices
The major spices grown in Nuapada district are garlic and chilli. The production data of
major spices in the district is given in the table 36.

Table 36 Production of major spices

S. No. Spices Production MT
1 Chili 18791
2 Coriander 74
3 Garlic 2940
4 Ginger 495
5 Turmeric 945
Total
Spices 23245
The share of each spice in the total spice production of the district is depicted in the
figure 37.

Production of Spices in Nuapada District

2% 4%
13%
0%

81%

Chilli Co rriander Garlic Ginger Turmeric

Figure 37 Production of major spices

ix. Sundergarh District

a. Vegetables
Sundergarh district produces about 2.5 lakh MT of vegetables annually. The major
vegetables grown in the district are Tomato, Brinjal, Okra, Sweet Potato and Cole Crops.
Okra and Tomato contribute 13 and 12 per cent respectively, while cole crops contribute
37 per cent towards the total Production of vegetables.

Table 37 Production of vegetables

Production
S.No. Vegetables MT
1 Brinjal 29744
2 Cabage 55147
3 Cl. Flower 39065
4 Okra 34277
5 Other Veg 44212
6 Pea 2204
7 Sweet Potato 21644
8 Tomato 31133
Total
Vegetables 257426
The share of each vegetable in the total vegetable Production of the district is depicted
in figure 38.

Production of Vegetables in Sundergarh District

12% 12%

8%
1% 22%

17%

15%
13%
B rinjal Cabage Cl.Flo wer Okra
Other Veg P ea Sweet P o tato To mato

Figure 38 Production of vegetables

b. Onion and Potato

Sundergarh District produces around 12 thousand MT of Onion and Potato annually.
The production data of onion and potato is given in the table 38.

Table 38 Production of Onion & Potato

S.No. Production MT
Onion 8635
Potato 4095
Total Onion &
Potato 12730
 Production of Onion & Potato in Sundergarh District

32%

68%

Onion Potat o

Figure 39 Production of Onion & Potato

c. Fruits
Sundergarh District produces around 73 thousand MT of fruits annually. The major fruits
grown in Sundergarh District are Banana, Mango and Citrus. Other fruits grown in the
district are litchi, custard apple, sapota and pineapple. The production data of major
fruits grown in the district are given in the table 39.

Table 39 Production of fruits

Production
S.No. Fruits MT
1 Banana 16247
2 Ber 426
3 Citrus 10307
4 Guava 4523
5 Litchi 2087
6 Mango 19583
Other
7 Fruits 20190
8 Papaya 531
Total
Fruits 73894
The share of each fruit in the total fruit Production of the district is depicted in figure 40

Production of Fruits in Sundergarh District

1%
22%
27%

1%

14%

26% 3% 6%

Banana Ber Citrus Guava Litchi M ango Other Fruit s Papaya

Figure 40 Production of fruits

d. Spices
The major spices grown in Sundergarh district are ginger, garlic and chilli. The
Production data of major spices in the district is given in the table 40

Table 40 Production of major spices

Production
S.No. Spices MT
1 Chilli 2478
2 Coriander 44
3 Garlic 1177
4 Ginger 5380
5 Turmeric 166
Total
Spices 9244
The share of each spice in the total spice production of the district is depicted in figure
41.

Production of Spices in Sundergarh District

2%
27%

0%
58%
13%

Chilli Coriander Garlic Ginger Turmeric

Figure 41 Production of major spices

Profiles of Horticultural Markets in Sambalpur and Catchment Areas

1. Sambalpur Market

There are nine major markets in the Sambalpur district viz, Rairakhol, Naktideul, Sahaspur Haat,
Padiabahal Market, Gol Bazaar, Kuchinda Market, Rengali Haat, God posh Market and Jamankira
Haat market. A brief profile of the markets is given below:

1.1 Rairakhol Market

Located in Rairakhol block, Rairakhol market is spread in an area of 1 acres and only 2 traders work
for the market. Around 5980 MT of produce arrives annually in the Rairakhol Market consisting
mainly of Brinjal, Tomato, Collocasia, Cauliflower, Cabbage and Yam.

The catchment area of the market consists of 330 villages and 1 block. Operating time of market is 6
am- 2 pm. The details of the arrivals in the Rairakhol market are given in table 1.

Table 1 Detail of arrivals in Rairakhol market

Total
Annual
Commodity Volume Peak Seasons From which places it is sourced (% wise from
Name Dealt (Qtls) and volumes each place)
Brinjal 7000 Dec-Mar Madhupur,Sharradhapalli,Dimirimunda
Tomato 4000 Nov-Jan Churmal,Sharadhapalli,Musakani
Collocasia 5000 Oct-Nov Kashibahal,Dimirimunda
Cauliflower 7400 Nov-Jan Madhupur,Sharradhapalli,Dimirimunda
100
Cabbage 4800 Dec-Feb Madhupur,Sharradhapalli,Dimirimunda
Yam 4000 Mar-May Madhupur,Sharradhapalli,Dimirimunda
Potato 17250 Mar-Apl Madhupur,Sharradhapalli,Dimirimunda
Onion 10350 Mar-Apl Churmal,Sharadhapalli,Musakani
Total 59800

1.2 Naktideul Market

Located in Naktideul block, Naktideul Market is spread in an area of 2 acres and around 5 traders are
working for the market. This is a NAC type of market. Around 5280 MT of produce arrives annually in
the Naktideul Market.

The catchment area of the market consists of 120 villages and 1 block. Operating time of market is 5
am- 2 pm. The details of the arrivals in the Naktideul Market are given in table 2.
Table 2 Detail of arrivals in Naktideul market

Total Annual
Commodity Volume Dealt Peak Seasons From which places it is sourced (% wise from each
Name (Qtls) and volumes place)
Brinjal 13000 Dec-Apl Naktideul,Shardhpur,Musakani
Onion 2500 Mar-Apl Batagaon,Jamujori,Shardhapur
Collocasia 2500 Oct-Nov Panimara,Musamara,Similipal
Cow Pea 550 Sept-Oct Bijagarh,Uparamunda,Panimara
Bitter
250 Sept-Oct Bijagarg,Musakani,Luhabir
Gourd
Ridge
600 Sept-Oct Shardhapur,Musakani,Musamara,Bijagarh
Gourd 100
Pumpkin 13500 Mar-Apl Musamara,Bijagarh,Shardhapur
Water
12200 Mar-May Balang,Hitasara,Ralli,Chandanpur
Melon
Lemon 400 Mar-May Batagaon,Jamujori,,Musakani,Naktideul
Cabbage 1600 Dec-Feb Balang,Hitasara,Ralli,Chandanpur
Cauliflower 1200 Nov-Jan Batagaon,Jamujori,,Musakani,Naktideul
Potato 4500 Mar-Apl Uparmunda,Bijagarh,Balang,Musakani
Total 52800

1.3 Sahaspur Haat

Located in Maneswar block, Sahaspur Haat is spread in an area of 1 acre and around 5 traders are
working for the market. Around 5040 MT of produce arrives annually in the Sahaspur Haat.

The catchment area of the market consists of 104 villages and 1 block. Operating time of market is 1
pm- 6 pm. The details of the arrivals in the Sahaspur Haat are given in table 3.

Table 3 Detail of the arrivals in the Sahaspur Haat

Commodity Total Annual Volume Dealt Peak Seasons From which places it is sourced
Name (Qtls) and volumes (% wise from each place)
Brinjal 8000 Jan-Apl Deogaon,Bargaon
Pumpkin 5000 Mar-May Batemunda
Water Melon 3500 Mar-May Badatikra,Dhama
Cabbage 4200 Dec – Feb Pradhanapalli,Bullabandh
Tomato 12000 Nov-Feb Charpalli,Haldi
100
Cauliflower 3200 Nov-Jan Badatikra,Dhama
Radish 1000 Nov-Jan Batamunda,Baragaon
Green Chili 1500 Dec-Jan Badatikra,Dhama
Onion 4000 Mar-May Batamunda,Baragaon
Potato 8000 Mar-May Badatikra,Dhama
Total 50400

1.5 Padiabahal Market

Located in Jujomora block, Padiabahal Market is spread in an area of 3 Acres and around 15 traders
are working for the market. Around 5040 MT of produce arrives annually in the Sahaspur Haat. Main
commodities are Brinjal, Tomato, Cabbage, Cauliflower and Pumpkin.
The catchment area of the market consists of 126 villages and 1 block. Operating time of market is
12 noon- 6 pm. The details of the arrivals in the Padiabahal Market are given in table 4.

Table 4 Detail of the arrivals in the Padiabahal Market

Commodity Total Annual Volume Peak Seasons and From which places it is sourced
Name Dealt (Qtls) volumes (% wise from each place)
Brinjal 16000 Dec-Apl Padiabahal
Potato 21000 Mar-Apl Kharsanmal
Tomato 26000 Nov-Feb Kaputikra,Turang
Cauliflower 16000 Nov-Jan Mudahali
Cabbage 16000 Dec-Feb Pasupalli,Tikrapada
Pumpkin 14000 Mar-Apl Dangarpada 100
Greenhill 10000 Dec-Feb Jayantpur
Onion 16000 Mar-Apl Barshapali
Radish 6000 Nov-Jan Khaliapalli
DryChilli 11000 Mar-May Sindurpank
Cow Pea 4000 Sept -Oct Sambalpur,Kulundi
Total 156000

1.6 Gol Bazaar Market

Located in Dhankoda block, Gol Bazaar is spread in an area of 4 acres and around 12 traders are
working for the market. Around 88 000 MT of produce arrives annually in the Gol Bazaar. Main
commodities are Tomato, Brinjal, Cabbage, Pumpkin, Carrot and Banana. This is an RMC type of
market.

Operating time of market is 12 noon- 6 pm. The details of the arrivals in the Gol Bazaar are given in
table 5.

Table 5 Detail of the arrivals in the Gol Bazaar

Total Annual Peak

Commodity Volume Dealt Seasons and From which places it is sourced (% wise from each
Name (Qtls) volumes place)
Tomato 60000 Nov-Fen Sindurpank
Cauliflower 16000 Nov-Jan Sambalpur,Kulundi
Cabbage 18000 Dec-Feb Nasik,Bangalore,M.P,Bargarh,Sambalpur
Brinjal 25000 Dec-Apl Panichatar,Maneswar,Barpali
Carrot 15000 Nov-Jan Birmaharajpur,Bargarh,Nagpur
Onion 14000 Mar-Apl Bargarh,Maneswar,
Garlic 8000 Mar-Apl Ranchi
Potato 22000 Mar-Apl Nasik
Pointed 1000 Sept-Oct U.P
Gourd
Pumpkin 12000 Mar-May Sambalpur
Banana 55000 Nov-Dec Bargarh ,Ap
Mango 510000 Mar-May Bargrh,Sambalpur,Maharashtra,AP
Apple 101000 Jan-Dec Delhi
Orange 16900 Jan-Dec Maharashtra
Grapes 5350 Jan-Dec Nasik,AP,Karnataka
Total 879250
1.7 Kuchinda Market

Located in Kuchinda block, Kuchinda Market is spread in an area of 3 acres and around 6 traders are
working for the market. Around 12000 MT of produce arrives annually in the Kuchinda Market. Main
commodities are Brinjal, Tomato, Pumpkin, Cauliflower, Cabbage, Water melon and okra. This is an
RMC haat type of market.

The catchment area of the market consists of 133 villages and 1 block. Operating time of market is 6
am – 2 pm. The details of the arrivals in the Kuchinda Market are given in table 6.

Table 6 Detail of the arrivals in Kuchinda Market

Total Annual Volume Peak Seasons From which places it is sourced (% wise
Commodity Name Dealt (Qtls) and volumes from each place)
Brinjal 17500 Dec-Apl Kotrapalli
Tomato 13000 Nov-Feb Mohuldihi
Pumpkin 14455 Mar-Apl Ardabahal
Cauliflower 11250 Nov-Jan Poruabhadi,Jayporegad
Cabbage 12250 Dec-Feb Tileimaal
Colocasia 4500 Oct-Nov Kundaposi,Lad
Potato 17000 Jan-Dec Bhusa
Onion 5000 Jan-Dec Bhusa
Water Melon 7900 Mar-May Kotrapalli
Okra 7000 Mar-Apl Mohuldihi
Bitter Gourd 4100 Sept- Oct Ardabahal
Radish 4500 Nov-Jan Kundaposi,Lad
Total 118455

1.8 Rengali Haat

Located in Rengali block, Rengali Haat is spread in an area of 3 Acres and around 9 traders are
working for the market. Around 23450 MT of produce arrives annually in the Rengali Haat. Main
commodities are Brinjal, Tomato, Cauliflower, Cabbage, Pumpkin and Water melon.

The catchment area of the market consists of 67 villages and 1 block. Operating time of market is 12
Noon- 6 pm. The details of the arrivals in the Rengali Haat are given in table 7.

Table 7 Detail of the arrivals in the Rengali Haat

Commodity Total Annual Volume Peak Seasons From which places it is sourced (% wise
Name Dealt (Qtls) and volumes from each place)
Brinjal 40000 24000 Gurupalli,Katabaga,Khenda
Tomato 60000 35000 Nisanbhanga,Bugula,Tamparkella,Salad,
Pumpkin 50000 30000 Khenda,Mihirpada,Kassipalli
Pointed
5000 4000 Mangalpur
Gourd
Cauliflower 10000 9000
Cabbage 12000 11000 Lafanga,Basupalli,Tamparkella,Kalabaga
Potato 14000 7000 Lafanga,Basupalli,Tamparkella,Kalabaga
Onion 3500 3500 Thelkulli,Renhali
Water
40000 4000 Lafanga,Basupalli,Tamparkella,Kalabaga
Melon
Total 234500
1.9 God posh Market

Located in Bamra block, God posh Market is spread in an area of 2 Acres and around 4 traders are
working for the market. Around 5000 MT of produce arrives annually in the God posh Market. Main
commodities are Tomato, Brinjal, Cauliflower, Cabbage, and Pumpkin.

The catchment area of the market consists of 137 villages and 1 block. Operating time of market is
10 am – 4 pm. The details of the arrivals in the God posh Market are given in table 8.

Table 8 Detail of the arrivals in the God posh Market

Total Annual Peak

Commodity Volume Dealt Seasons and From which places it is sourced (%
Name (Qtls) volumes wise from each place)
Tomato 7000 Nov-Feb Pindapathar,Kechhupani,Latalaga
Brinjal 9000 Dec-Apl Tileimal,
Cauliflower 3500 Nov-Jan Burbuda
Cabbage 3600 Dec-Feb Bamra
DryChilli 3400 Mar-Apl Birtula,Badapada
Pumpkin 9000 Mar-Apl Niirabahal
Pointed
6000 Feb-May ,Karmabahal
Gourd
Radish 3200 Nov-Jan Badapada,Gadposh,Bamphei
Potato 4500 Mar-Apl Sambalpur
Onion 1300 Mar-Apl Sambalpur
Total 50500

1.10 Jamankira Market

Located in Jamankira block, Jamankira Market is spread in an area of 2 acres and around 7 traders
are working for the market. Around 13630 MT of produce arrives annually in the Jamankira Market.
Main commodities are Brinjal, Tomato, Chilly, Pumpkin, Cabbage and Cauliflower.

The catchment area of the market consists of 250 villages and 1 block. Operating time of market is 1
pm -6 pm. The details of the arrivals in the Jamankira Market are given in table 9.

Table 9 Detail of the arrivals in the Jamankira Market

Commodity Total Annual Volume Dealt Peak Seasons From which places it is sourced (%
Name (Qtls) and volumes wise from each place)
Brinjal 39000 Dec-Apl Kadlipali
Tomato 26000 Nov-Jan Kuagula
Potato 13700 Jan_Dec Sarei,Sarvejaal
Cauliflower 12500 Nov-Jan Bhaluchua
Cabbage 15500 Dec-Feb Langabahal
Onion 6700 Jan_Dec padiabahal
Radish 3000 Nov-Jan Mukteswar
Greenhill 5500 Dec-Mar Bhojpur
Pumpkin 14400 Mar-Apl Fasimal,Badarama
Total 136300
2. BARGARH

There are eleven markets in the Bargarh district viz., Paikmal Gaislet, Attabira, Sarandapalli,
Padmapur, Sohela, Panichhatra, Bhatli, Jharbandh, Jaring, Bheden and Bhukta. A brief profile of
each of the market is given below:

2.1 Paikmal Market

Located in Paikmal block, Paikmal market is spread in an area of 2 Acres and houses 6 commission
agents, 4 wholesellers and 50 retailers. The market is NAC haat type of market. Around 12230 MT of
produce arrives annually in the Paikmal market consisting of mainly Tomato, Cauliflower, Cabbage,
Pointed Gourd, Brinjal and Collocasia. The catchment area of the market consists of 128 villages and
1 block. Operating time of market is 6 am-2 pm.

The details of the arrivals in the Paikmal market are given in table 10.

Table 10 Detail of the arrivals in the Paikamal Market

Total Annual
From which places it is sourced (% wise
Commodity Name Volume Dealt Peak Seasons
from each place)
(Qtls)
Tomato 23000 Nov-Jan Baliabandh,Kasmunda
Cauliflower 11500 Nov-Jan Bhenjarajpur
Cabbage 14200 Dec-Feb Bherenga
Bhubaneswarpur,Manika
Pointed Gourd 9200 Jan-Apl
l
Brinjal 28000 Nov-Mar Jhetki 100

Collocasia 7200 Oct-Nov Sareipalli,Koknara

Ginger 10200 May-July Hirapur
Greenchill 11500 Nov-Dec Mandiadhipa
Radish 7500 Nov-Jan Lucheipada,Chhedgaon
Total 122300

2.2 Gaislet Market

Located in Gaislet block, the market is spread in an area of 1 Acres and houses 4 commission
agents and 100 retailers. Around 8560 MT of produce arrives annually in the Gaislet market
consisting of mainly Brinjal, Tomato, Cauliflower, Cabbage, Spine Gourd and Pumpkin. The
catchment area of the market consists of 103 villages and 1 block. Operating time of market is 6 am-
2 pm. It’s a traders as well as farmers market. It’s a marketing channel for the adjoining areas.
The details of the arrivals in the Gaislet market are given in table 11.

Table 11 Detail of the arrivals in the Gaislet market

From which places it is

Total Annual Volume Dealt Peak
Commodity Name sourced (% wise from each
(Qtls) Seasons
place)
Brinjal 13500 Dec-Mar Tangarpalli
Tomato 17200 Nov-Feb Kathaumal
Cauliflower 9600 Nov-Jan Nathapalli
Cabbage 11500 Dec-Feb Nuapalli,Butibahal 100
Spine Gourd 6400 Oct-Nov Kundakhai,Talpalli
Pumpkin 13400 Sept-Oct Jamupalli,Fatabahal
Onion 5000 Mar-Apl Kundakhai,Talpalli
Potato 9000 Jan-Dec Bargarh 100
Total 85600

2.3 Attabira

Located in Attabira block, Attabira market is spread in an area of 2 Acres and houses 6
commission agents and 200 retailers. The market is RMC haat type of market. Around 3250 MT
of produce arrives annually in the Attabira market consisting of mainly Brinjal, Tomato, Cabbage,
Pumpkin, Radish and Cow pea. The catchment area of the market consists of 78 villages and 1
block. Operating time of market is 5 am – 2 pm.

The details of the arrivals in the Attabira market are given in table 12.

Table 12 Detail of the arrivals in the Attabira Market

From which places it
Total Annual Volume
Commodity Name Peak Seasons is sourced (% wise
Dealt (Qtls)
from each place)
Brinjal 2700 Nov-Mar Dilipalli
Tomato 6000 Nov-Feb Katara
Green chili 700 Dec-Mar Janapada
Cabbage 2320 Dec-Feb Barahamunda
Cauliflower 1580 Nov-Jan Bhursipalli 100
Pumpkin 8600 Aug-Oct Baibira
Ginger 1400 Dec-Jan Parsapalli
Radish 2200 Nov-Jan Kaveripalli
Cow pea 1500 Sept-Oct Kurunda
Potato 4000 Jan-Dec Bargarh 100
Onion 1500 Jan-Dec Bargarh 100
Total 32500

2.4 Sarandapalli

Located in Barapalli block, Sarandapalli market is spread in an area of 4 Acres and around 4
commission agents, 2 wholesellers and 60 retailers work for the market. Around 15380 MT of
produce arrives annually in the Sarandapalli market consisting of mainly Brinjal, Cauliflower,
 Chilli, Pumpkin, Cucumber, Bitter Gourd, Cabbage and Tomato. The catchment area of the
market consists of 74 villages and 1 block. Operating time of market is 6 am – 2 pm.

The details of the arrivals in the Sarandapalli market are given in table 13

Table 13 Detail of the arrivals in the Sarandapalli market

Total Annual
From which places it is sourced
Commodity Name Volume Dealt Peak Seasons
(% wise from each place)
(Qtls)
Brinjal 31000 Nov-Mar Sarandapalli,Kantapalli
Cauliflower 16600 Nov-Jan Banjhipalli,Chikinipalli
Green chili 8900 Nov-Feb Nuapalli,Butibahal
Pumpkin 19200 Dec-Feb Mahulpalli
Cucumber 14100 July- Sept Bandhapalli,Kusunpuri
Bitter Gourd 8600 Nov-Jan Kumbhari 100
Cabbage 20100 Dec-Feb Dhirpur,Telaimal
Spine Gourd 8500 Oct-Nov Bandhamunda
Tomato 19000 Nov-Jan Charmunda
Onion 3200 Jan-Feb Agalpur,Kusunpuri
Potato 4600 Feb-Mar Bandhapalli,Kusunpuri
Total 153800

2.5 Padmapur

Located in Padmapur block, Padmapur market is spread in an area of 4 Acres and around 10
commission agents, 2 wholesellers and 450 retailers. Around 10419 MT of produce arrives annually
in the Padmapur market consisting of mainly Tomato, Cauliflower, Cabbage, Brinjal and Radish. The
catchment area of the market consists of 278 villages and 2 blocks (Padmapur & Paikmal). Operating
time of market is 5 am – 2 pm.

The details of the arrivals in the Padmapur market are given in table 14.

Table 14 Detail of the arrivals in the Padmapur Market

From which places it is

Total Annual Volume
Commodity Name Peak Seasons sourced (% wise from
Dealt (Qtls)
each place)

Potato 5000 Feb-Apl Amamunda

Tomato 37000 Nov-Feb Badimal
Onion 2000 Feb-Mar Gailgida
Cauliflower 8900 Nov-Jan Chakmaki 100
Cabbage 10700 Dec-Feb Sahajbahal
Brinjal 32000 Dec-Apl Badimal
Ginger 1690 Aug-Sept Amamunda
Radish 6900 Nov-Feb Badimal
Total 104190
2.6 Sohela

Located in Sohela block, this market is spread in an area of 10 Acres and around 5 commission
agents, 2 wholesellers and 80 retailers are working for the market. Around 5600 MT of produce
arrives annually in the Sohela market consisting of mainly Brinjal, Chilli, Pointed Gourd, Bitter Gourd,
Tomato and Pumpkin. The catchment area of the market consists of 129 villages and 1 block.
Operating time of market is 6 am – 2 pm.

The details of the arrivals in the Sohela market are given in table 15.

Table 15 Detail of the arrivals in the Sohela Market

Total Annual From which places it is

Commodity Name Volume Dealt Peak Seasons sourced (% wise from
(Qtls) each place)
Brinjal 16700 Dec-Apl Gorbhanga,Lebuidi
Green Chili 11600 Oct-Feb Bandala,Nuagaon
.Pointed Gourd 5900 Jan-Feb Salipalli,Bodipalli
Bitter Gourd 4400 Sept-Oct Chipilipalli,Kongon 100
Tomato 6500 Nov-Feb Kopdpalli
Ginger 4200 Aug-Sept Baisen
Pumpkin 6700 Aug-Sept Girin,Dhumarpalli
Total 56000

2.7 Bhatli

Located in Bhatli block, this market is spread in an area of 3 Acres and around 12 commission
agents, 6 wholesellers and 200 retailers are linked with the market. Around 12650 MT of produce
arrives annually in the Bhatli market consisting mainly of Brinjal, Culiflower, Cabbage, Pointed Gourd,
French beans, Cucumber and green chillies. The catchment area of the market consists of 84
villages and 1 block. Operating time of market is 6 am – 2 pm.
The details of the arrivals in the Bhatli market are given in table 16.

Table 16 Detail of the arrivals in the Bhatli Market

Total Annual
From which places it is sourced
Commodity Name Volume Dealt Peak Seasons
(% wise from each place)
(Qtls)
Brinjal 39800 Nov-Mar Nuagaon
Cauli flower 10000 Nov-Jan Mulgaon
Cabbage 13500 Dec-Feb Gopalpur
Pointed Gourd 17200 July-Aug Antapalli
French Beans 2200 Nov-Jan Tezagarh
Country Beans 3150 Jan-Feb Raisaba
Ginger 4000 Dec-Jan Nuagaon 100
Green chili 8000 Dec-Mar Mulgaon
Cucumber 14000 July-Aug Gopalpur
Banana 1050 Mar-Apl Antapalli
Bitter Gourd 3000 July-Aug Tezagarh
Cow pea 6550 Sept-Oct Raisaba
Lemon 4050 July-Aug Raisaba
Total 126500
2.8: Jharbandh market

Located in Jharbandh block, this market is spread in an area of 1 Acres and around 3 commission
agents, 2 wholesellers and 55 retailers are linked with the market. Around 6190 MT of produce
arrives annually in the Jharbandh market consisting mainly of Tomato, Cauliflower, Cabbage, Brinjal,
Pointed Gourd, Pumpkin and okra. The catchment area of the market consists of 83 villages and 1
block. Operating time of market is 1 pm – 6 pm.

The details of the arrivals in the Jharbandh market are given in table 17.

Table 17 Detail of the arrivals in the Jharbandh Market

Total Annual Volume Dealt

Commodity Name Peak Seasons
(Qtls)
Tomato 9000 Nov-Jan
Cauliflower 6500 Nov-Jan
Cabbage 7500 Dec-Jan
Brinjal 9000 Nov-May
Pointed gourd 5000 Jan-Apl
Pumpkin 8500 Jun-Aug
Green chili 9000 Nov-Jan
Okra 7400 Jul-Aug
Total 61900
2.9 Jaring Market

Located in Bijepur block, this market is spread in an area of 2 acres and around 75 retailers are
linked with the market. Around 24550 MT of produce arrives annually in the Jaring market consisting
mainly of Brinjal, Green chili, Okra, Cucumber, Cauliflower, Cabbage and Pumpkin. The catchment
area of the market consists of 110 villages and 1 block. Operating time of market is 6 am – 2 pm.

The details of the arrivals in the Jaring market are given in table 18.

Table 18 Detail of the arrivals in the Jaring Market

Total Annual Volume Dealt From which places it is sourced

Commodity Name Peak Seasons
(Qtls) (% wise from each place)
Brinjal
78000 Dec-Apl Jaring
Green chili 22000 Dec-Mar Purma
Okra 10000 Sept-Oct Gandpalli
Cucumber 16000 Jul-Aug Lembher
Pointed Gourd 8300 Jul-Sept Pipilipalli
Bitter Gourd 7200 Jul-Sept Dec-Jan Bhairapur 100
Cauli flower 24500 Nov-Jan Kermonda
Cabbage 33000 Dec-Feb Chanpali
Onion 2300 Feb-Mar karmonda
Cow pea 4200 Aug-Sept Pipilipalli
Pumpkin 30000 July-Aug Bhairapur
Potato 10000 Mar-Apl Kermonda
Total 245500
2.10 Bheden market

Located in Bheden block, this market is spread in an area of 3 Acres and around 8 commission
agents and 80 retailers are linked with the market. Around 11000 MT of produce arrives annually in
the Bheden market consisting mainly of Cabbage, Cauliflower, Pumpkin, Brinjal and Tomato. The
catchment area of the market consists of 98 villages and 1 block. Operating time of market is 6 am –
2 pm.
The details of the arrivals in the Bheden market are given in table 19.

Table 19 Detail of the arrivals in the Bheden Market

Commodity Name Total Annual Volume Dealt (Qtls) Peak Seasons

Potato 18000 Feb-Mar
Onion 14200 Feb-Mar
Cabbage 11000 Nov-Feb
Cauli flower 10000 Nov-Jan
Pumpkin 16200 Jul-Aug
Tomato 14200 Nov-Feb
Brinjal 17300 Nov-Mar
Green Chili 9000 Nov-Mar
Total 109900

2.11 Bhukta Market

Located in Ambabhana block, this market is spread in an area of 5 acres and around 7 commission
agents, 2 whole sellers and 250 retailers are linked with the market. Around 17000 MT of produce
arrives annually in the Bhukta market consisting mainly of Brinjal, Green chili, Cabbage, Cauliflower,
Ginger, Pumpkin, Collocasia and Tomato.

The catchment area of the market consists of 109 villages and 1 block. Operating time of market is 6
am – 2 pm.

The details of the arrivals in the Bhukta market are given in table 20.
Table 20 Detail of the arrivals in the Bhukta Market
Total Annual From which places it is
Commodity Name Volume Dealt Peak Seasons sourced (% wise from each
(Qtls) place)
Brinjal 43300 Nov-Mar Laxmanpur
Green chili 16000 Nov-Jan Behera
Cabbage 23000 Nov-Feb Uttam
Cauli flower 18800 Nov-Jan Tileimal
Ginger 4200 Feb-Mar Karla
Lemon 800 Mar-Apl Banjipalli,Khuntapur 100
Collocasia 13000 Oct-Nov Tunguri
Pumpkin 18000 Apl-May Chikti
Country Beans 420 Jan-Feb Banjipalli,Khuntapur
Sweet potato 4200 Jan-Feb Banjipalli,Khuntapur
Tomato 28000 Nov-Feb Banjipalli,Khuntapur
Total 169720
3. Jharsuguda

There are five markets in the Jharsuguda district viz, Adhapara, Bagdihi , Jhariabahal , Samasingh,
and Sukar Bazar Market. A brief profile of each of the market is given below:

3.1 Adhapara Market

Located in Lakhanpur block, Adhapara market is spread in an area of 0.5 acres and around 7 traders
are working for the market. Around 1050 MT of produce arrives annually in the Adhapara Market
consisting of mainly Tomato, Cabbage, Cauliflower, Okra and Capsicum.

The catchment area of the market consists of 148 villages and 1 block. Operating time of market is
6am-2pm.

The details of the arrivals in the Adhapara market are given in table 21.

Table 21 Detail of the arrivals in the Adhapana Market

Total Annual
Volume From which places it is sourced
Commodity Name Dealt (Qtls) Peak Seasons (% wise from each place)
Tomato 250 Dec-Apl Remeda, Telenpali,
Cauliflower 100 Nov-Jan Pandri.
Cabbage 120 Dec-Feb
Beans 8 Dec-Feb
Okra 80 mar-may 100
Brinjal 140 Nov-Dec
Green Chilly 30 Dec-Mar
Capsicum 105 Jan-Dec
carrot 120 Nov-Feb
Radish 90 Nov-Feb
Total 1043

3.2 Bagdihi Market

Located in Kirmira block, Bagdihi market is spread in an area of 1 Acres and around 40 traders are
working for the market. This is a Gram Panchayat Haat. Around 103 MT of produce arrives annually
in the Bagdihi Market consisting of mainly Tomato, Cauliflower, Cabbage and pointed gourd.
The catchment area of the market consists of 42 villages and 1 block.
The details of the arrivals in the Bagdihi market are given in table 22.

Table 22 Detail of the arrivals in the Bagdihi Market

Commodity Total Annual Volume Peak Seasons and From which places it is sourced
Name Dealt (tones) volumes (% wise from each place)
Dec-Apl
Tomato 20
Nov-Jan
Cauliflower 25
Jan-Mar
Cabbage 30
Bagdihi, Bhaunra,
Dec-Jan Budapara, Bidmal, 100%
Cowpea 6
Handtopa,
Mar-May
Pointed Gourd 12
Nov-Jan
Brinjal 10

Total 103

3.3 Jhariabahal Market

Located in Laikira block, Jhariabahal market is spread in an area of 0.5 acres and around 10 traders
are working for the market. This is a Gram Panchayat Haat type of market. Around 190 MT of
produce arrives annually in the Bagdihi Market consisting mainly of Tomato, Cauliflower, Cabbage,
Brinjal and Okra. Operating time of the market is 6 am-1pm.

The catchment area of the market consists of 45 villages and 1 block. The details of the arrivals in
the Jhariabahal market are given in table 23.

Table 23 Detail of the arrivals in the Jhariabahal Market

From which places it is sourced

Commodity Total Annual Volume Peak Seasons and (% wise from each place)
Name Dealt (tones) volumes
Tomato 10 Dec-Apl Bhamradihi, sahaspur, ctc, BBSR
Cauliflower 30 Nov-Jan Boliadihi, Sahaspur
Cabbage 35 Jan-Mar Boliadihi, Sahaspur
Potato 40 Dec-Apl Sahaspur, Bhamradihi, CTC, BBSR
Okra 10 Mar-May Kantamal, Sahaspur
Brinjal 12 Nov-Dec Bhatloida, Ramchipidi 100%
Green
Chilly 5 Dec-Mar Muradipali, Bhamradihi
Radish 10 Sep-Jan Boliadihi, Kendudihi
Small
onion 15 Nov-Jan Kendudihi, CTC
Pumpkin 23 Mar-Jun Boliadihi, Kendudihi
Total 190

3.4 Samasingh Market

Located in Kolabira block, Samasingh market is spread in an area of 0.5 Acres and around 4 traders
are working for the market. This is a Gram Panchayat Haat type of market. Around 470 MT of
produce arrives annually in the Samasingh Market consisting mainly of Cucumber, Bitter Gourd,
Papaya, Brinjal and Beans.
The catchment area of the market consists of 47 villages and 1 block. The details of the arrivals in
the Samasingh market are given in table 24.

Table 24 Detail of the arrivals in the Samasingh Market

Total Annual
Peak Seasons and From which places it is sourced
Volume Dealt
volumes (% wise from each place)
(tones)
Cucumber 20 Mar-Feb Pudukimal, Bhograpali,
Bitter gourd 12 Apl-Jan kuliamal, local
Papaya 40 Jan-Dec
Radish 10 Jan-Apl
Chilly 16 Dec-Mar
Brinjal 25 Nov-Dec
Okra 10 Dec-Feb 100%
Beans 18 Dec-Feb
Cabbage 120 Jan-Mar
Cauliflower 80 Nov-Jan
Tomato 100 Dec-Apl
Potato 20 Jul-Sept
Total 471

3.5 Sukar Bazaar

Located in Jharsuguda block, Sukar Bazaar is spread in an area of 2 Acres and around 4 traders are
working for the market. This is a Haat type of market. Around 3000 MT of produce arrives annually in
the Sukar Bazaar consisting mainly of Tomato, Cabbage, Cauliflower, Okra, Brinjal, Carrot and
Pointed Gourd
The catchment area of the market consists of 74 villages and 1 block. The details of the arrivals in
the Sukar Bazaar are given in table 25.

Table 25 Detail of the arrivals in the Sukar Bazaar

Total Annual Volume From which places it is sourced

Commodity Name Peak Seasons
Dealt (Tones) (% wise from each place)
Tomato 400 Dec-Apl
Cabbage 150 Nov-Jan
Cauliflower 120 Jan-mar
Beans 15 Dec-Feb
Okra 100 Mar-May
Brinjal 200 Nov-Dec
Capsicum 15 Jan-Dec
Chilly 150 Dec-Mar
Rajamal,
Carrot 300 Nov-Feb
Bhograpali,
Radish 150 Jan-Mar 100%
kuliamal, local
Papaya 60 Jan-Dec
Ridge gourd 200 July-Sept
Pointed Gourd 350 Apl-May
Bottle gourd 140 Mar-Apl
Bitter gourd 140 Apl-Jan
Cucumber 150 Mar-Jun
Lemon 45 Jan-Dec
Banana 300 Jan-Dec
Total 2985
4. Deogarh

There are three markets in the Deogarh district. These three markets are Deogarh, Reamal and
Bijayanagaram. A brief profile of each of the markets is given below:

4.1 Deogarh Market

Located in Tileibani block, Deogarh market is spread in an area of 2 Acres and 2 commission agents,
5 wholesellers and 50 retailers. Around 16100 MT of produce arrives annually in the market
consisting of mainly Tomato, Brinjal, Cabbage, Cauliflower and Garlic.
The catchment area of the market consists of 240 villages and 1 block. Operating time of market is
6Am - 1Pm & 3 pm - 7 Pm.
The details of the arrivals in the Deogarh market are given in table 26.

Table 26 Detail of the arrivals in the Deogarh Market

Total Annual
Peak Seasons and From which places it is sourced
Commodity Name Volume Dealt
volumes (% wise from each place)
(Qtls)
Tomato 28,000 Jan-Mar Taisar,
Brinjal 16,000 Dec-April Kundapassi,
Gundriposhi,
Cabbage 20,000 Jan-Feb Balam,
Cauliflower 19,000 Jan-Feb Suguda,
100%
Potato 21,000 Feb-April Niktimal, Bhukabeda,
Kundapassi,
Onion 20,000 Mar-April
Dandasingha,
Green Chili 21,000 Mar-May Dandasingha
Garlic 16,000 Feb-Mar
Total 161,000

4.2 Reamal Market

Located in Reamal block, Reamal market is spread in an area of 3 Acres and 1 commission agents,
4 wholesellers and 80 retailers are working in the market. Around 25700 MT of produce arrives
annually in the market consisting of mainly Brinjal, Tomato, Cauliflower, Cabbage, Green Chili and
Collocasia.

The catchment area of the market consists of 335 villages and 1 block. Operating time of market is 8
am-3pm.
The details of the arrivals in the Reamal market are given in table 27.

Table 27 Detail of the arrivals in the Reamal Market

Total Annual From which places it is

Commodity Name Volume Dealt Peak Seasons sourced
(Qtls) (% wise from each place)
Brinjal 30,000 Dec-April Timur
Tomato 50,000 Dec-Mar Rengabahal
Potato 32,000 Feb-Mar Jharjhari
Cauliflower 36,000 Dec-Mar Timur
100%
Cabbage 37,000 Dec-Mar Kansar
Onion 35,000 Mar-April Tarang
Green Chili 25,000 Mar-May Jharjhari
Collocasia 12,000 Nov-Dec Talabahal
Total 257,000

4.3 Bijayanagaram

Located in Barkote block, Bijayanagaram market is spread in an area of 3 Acres and 1 commission
agents, 4 wholesellers and 80 retailers are working in the market. The type of market is Gram
Panchayat. Around 12500 MT of produce arrives annually in the market consisting of mainly Brinjal,
Potato, Cauliflower, Cabbage and Tomato.
The catchment area of the market consists of 290 villages and 1 block. Operating time of market is 6
am- 1pm.

The details of the arrivals in the Bijayanagaram market are given in table 28.

Table 28 Detail of the arrivals in the Bijayanagaram Market

Total Annual From which places it is
Peak Seasons
Commodity Name Volume Dealt sourced
and volumes
(Qtls) (% wise from each place)
Brinjal 18,000 Feb-Mar Kandapitha
Potato 20,000 Feb-Mar Dhubhipathar
Onion 21,000 Feb-Mar Basaloi
Cauliflower 19,000 Jan-Feb Kalamati
Cabbage 19,000 Jan-Feb Churiabahal
Tomato 28,000 Jan-Mar Gariaposhi
Total 125,000

5. Anugul

There are two markets in the Anugul district viz., Boinda and Thakurgarh. A brief profile of each of
the market is given below:

5.1 Boinda Market

Located in Kishore Nagar block, Boinda market is spread in an area of 4 Acres and houses 6
commission agents and 2 wholesellers. The market is Gram Panchayat Hat type of market. Around
11000 MT of produce arrives annually in the Boinda market consisting of mainly Cauliflower,
Cabbage, Brinjal, Tomato, Pumpkin, Cowpea and Okra. The catchment area of the market consists
of 250 villages and 1 block. Operating time of market is 6 am-2 pm.
The details of the arrivals in the Boinda market are given in table 29.

Table 29 Detail of the arrivals in the Boinda Market

Total Annual Volume Dealt From which places it is sourced (% wise

Commodity Name
(Qtls) from each place)
Cauliflower 11000 Luhamunda
Cabbage 14000 Anugul
Brinjal 9000 Anandapunda
Tomato 13000 Chakundamunda
French Beans 2500 Hingridei
Pointed Gourd 1500 Echhapur
Bitter Gourd 1000 Charkhaman
100%
Potato 24000 Madhupur
Country Beans 1000 Golasara
Pumpkin 3500 Jamunali
Cow Pea 2500 Pravatipur
Okra 3000 Chakundamunda
Banana 14000 Chakundamunda
Onion 9000
Total 109000

5.2 Thakurgarh Market

Located in Athhamallik block, Thakurgarh market is spread in an area of 2 Acres and houses 3
wholesellers and retailers 60. The market is Panchayat Hat type of market Around 11000 MT of
produce arrives annually in the Thakurgarh market consisting of mainly Cauliflower, Cabbage,
Brinjal, Tomato, Okra, Mango and Cucumber. The catchment area of the market consists of 353
villages and 1 block. Operating time of market is 6 am-2 pm.
The details of the arrivals in the Thakurgarh market are given in table 30.

Table 30 Detail of the arrivals in the Thakurgarh Market

From which places it is sourced (% wise from each
Commodity Total Annual Volume Dealt
place)
Name (Qtls)
Cauliflower 6000 Paiksahi
Cabbage 7000 B.D.Singh
Brinjal 20000 Pakoda
Tomato 11000 Tumunsingh
Potato 22000 Tapahal 100%
Onion 14000 Kusumdhan
Okra 4500 Sadanandpur
Mango 16000 Dinabandhupur
Cucumber 9500 Tumunsingh
Total 110000

6. Sonepur

There is only one major market in the Sonepur district viz., Sonepur market. A brief profile of the
market is given below:
6.1 Sonepur Market

Located in Sonepur block, Sonepur market is spread in an area of 0.5 Acre and around 6
commission agents, 1 wholesaler and 30 retailers work for the market. Around 2100 MT of produce
arrives annually in the Sonepur Market consisting mainly of Tomato, Cauliflower, Cabbage, Radish
and Brinjal.

The catchment area of the market consists of 157 villages and 1 block. Operating time of market is 6
am- 2 pm. The details of the arrivals in the Sonepur market are given in table 31.

Table 31 Detail of the arrivals in the Sonepur Market

Total Annual
Peak Seasons and
Commodity Name Volume Dealt
volumes
(Qtls)
Tomato 3,500 Jan-Mar
Cauliflower 3,000 Dec-June
Chili 1,000 Dec-June
Potato 3,000 Jan-Feb
100%
Cabbage 2,200 Feb-Mar
Radish 2,000 Dec-Jan
Onion 3,200 Jan-Feb
Brinjal 2,500 Jan-Feb
Total 20,400
7. Boudh

There is only one market in the Boudh district i.e. Ganesh Market. A brief profile of each of the
market is given below:
7.1 Ganesh Market

Located in Boudh block, ganesh market is spread in an area of 3 Acres and 2 wholesellers and 280
retailers. Around 8400 MT of produce arrives annually in the Ganesh Market consisting of mainly
Brinjal, Cauliflower, Cabbage, Pumpkin, Yam and Water Melon.
The catchment area of the market consists of 401 villages and 1 block. Operating time of market is 9
am-6 pm.

The details of the arrivals in the Ganesh market are given in table 32.

Table 32 Detail of the arrivals in the Ganesh Market

Total Annual
From which places it is sourced
Commodity Name Volume Dealt
(% wise from each place)
(Qtls)
Brinjal, 10000
Cauliflower 12000
Cabbage 14000 Marjadpur, Girisingha, Tutusingha,
100%
Pumpkin 16000 Tileswar
Watermelon 15000
Yam 7000
Onion 3500 Sambalpur
100%
Potato 6500 Sambalpur
Total 84000
8. Balangir
There are four markets in the Balangir district viz., Balangir daily haat, Patnagarh Daily Market,
Kantabanji and Titlagarh. A brief profile of each of the market is given below:

8.1 Balangir daily haat

Located in Balangir block, the market is spread in an area of 2 Acres and houses 5 whole sellers and
70 retailers. The market is Municipality Haat type of market. Around 16200 MT of produce arrives
annually in the Balangir market consisting of mainly Cauliflower, Cabbage, Tomato, Chilli and Brinjal.
The catchment area of the market consists of 125 villages and 1 block. Operating time of market is 9
am-8 pm.

The details of the arrivals in the Balangir market are given in table 33.

Table 33 Detail of the arrivals in the Bolangir Market

From which places it is
Total Annual Peak Seasons and
Commodity Name sourced (% wise from each
Volume Dealt (Qtls) volumes
place)
Cauliflower 10,000 Dec - Jan Umankot,Jaypur & Local
Tomato 12,000 Mar -April Nasik ,Bangolor & Local
Potato 5,000 Feb-Mar Local,Raipur
Cabbage 15,000 Jan-Feb Nasik , Raipur & Local
Chili 5,000 Jan-Feb
Local
Brinjal 10,000 Dec - Jan
Banana 3,60,000 Dec-Jan Maharastra& Andhra Pradesh
Orange 7,50,000 Dec-Mar Nagpur
Apple 35,000 Oct-Jan Delhi
Grape 70,000 Feb.-May Nasik & Bangolor
April-June
Mango 1,00,000 Andhra Pradesh & Local
Total 162,000

8.2 Patnagarh Daily Market

Located in Patnagarh block, this market is spread on an area of 1 Acres. The number of traders
linked with the market is - commission agents - 3 and retailers - 40. The market is NAC Haat type of
market. Around 7000 MT of produce arrives annually in the market consisting mainly of Tomato,
Brinjal, Cabbage, Radish and Chillies. The catchment area of the market consists of 164 villages and
1 block. Operating time of market is 9 am-6 pm.
The details of the arrivals in the Patnagarh market are given in table 34.

Table 34 Detail of the arrivals in the PatnagarhMarket

Commodity Total Annual Volume Peak Seasons and From which places it is sourced
Name Dealt (Qtls) volumes (% wise from each place)
Tomato 10,000 Jan-Mar Local Village
Brinjal 15,000 Dec-Feb Local Village
Cauliflower 10,500 Dec-Feb Local Village
100%
Cabbage 10,000 Dec-Feb Local Village
Radish 15,000 Nov-Dec Local Village
Chili 9,000 Dec-Feb Local Village
Carrot 200 Jan-Feb Raipur
Total 69,700
8.3 Kantabanji Daily Market

Located in Bangomunda block, this market is spread on an area of 0.5 Acres. The number of
traders associated with this market are - commission agents - 4 and retailers - 40. The market is
NAC Haat type of market. Around 5650 MT of produce arrives annually in the market consisting
mainly of Cabbage, Cauliflower, Onion, Tomato, Brinjal and Bitter Gourd. The catchment area of
the market consists of 133 villages and 1 block. Operating time of market is 6 am-2 pm.
The details of the arrivals in the Kantabanji market are given in table 35.

Table 35 Detail of the arrivals in the Kantabanji Market

Total
Peak
Annual
Commodity Seasons From which places it is sourced (% wise from each
Volume
Name and place)
Dealt
volumes
(Qtls)
Cabbage 12,000 Feb-Mar
Green Chili 3,000 Aug-Sept
Larakira ,Jamjur, Phulkani ,Surudaguda,
Cauliflower 10,000 Dec-Jan
Patamunda, Kukudahada, Belapada,
Onion 5,000 Mar-April
Buramae, Samarsingh, Dadumura,
Cowpea 1,500 July- Aug 100%
Palesira, Sindekela,
Tomato 15,000 Dec-Jan
Bangamunda,Khutulumunda,Malpamunda
Brinjal 8,000 Dec-Jan & other villages
Carrot 1,000 Jan-Feb
Bitter gourd 1,000 Aug-Sept
Total 56,500

8.3 Titlagarh Daily Market

Located in Titlagarh block, this market is spread on an area of 2 acres. The number of traders
associated with this market are - commission agents - 5 and retailers - 100. Around 6680 MT of
produce arrives annually in the market consisting mainly of Tomato, Potato, Onion, Cabbage,
Cauliflower and Okra.
The catchment area of the market consists of 133 villages and 1 block. Operating time of market
is 6 am-2 pm.
The details of the arrivals in the Titlagarh market are given in table 36.

Table 36 Detail of the arrivals in the Titlagarh Market

Total Annual
Peak Seasons From which places it is sourced (%
Commodity Name Volume Dealt
and volumes wise from each place)
(Qtls)
Tomato 12,000 Dec-Mar Local , Raipur 70% ,30%
Green Chili 2,800 Dec-Mar Local 100%
Onion 11,000 Mar-April Local 100%
Garlic 1,000 Mar-April Bargarh 100%
Potato 14,000 Mar-April Bargarh 100%
Cowpea 1,500 July-Aug Delhi 100%
Okra 2,500 April-May Local 100%
Cabbage 10,000 Jan-Feb Local 100%
Cauliflower 12,000 Dec-Jan Local 100%
Total 66,800
9. Kalahandi
There are three markets in the Kalahandi district viz, Kesinga Golmunda and Bhabanipatna Market.
A brief profile of each of the market is given below:

9.1 Kesinga Market

Located in Kesinga block, Kesinga market is spread in an area of 1 Acre and around 7 traders are
working for the market. Around 9800 MT of produce arrives annually in the Kesinga Market
consisting of mainly Brinjal, Tomato, Cauliflower, Cabbage, Bitter Gourd, Beans and Pea.

The catchment area of the market consists of 102 villages and 1 block. Operating time of market is 6
am-2 pm. The details of the arrivals in the Kesinga market are given in table 37.

Table 37 Detail of the arrivals in the Kesinga Market

Commodity Total Annual Volume From which places it is sourced
Name Dealt (Qtls) (% wise from each place)
Cauliflower 15000 Rajapara,Hatikhuj
Cabbage 12000 Tansir,kantesiri
Tomato 20000 Turlapara
Brinjal 10000 Kisupara
100%
Bitter Gourd 9000 Patharla
Beans 15000 Dumurimunda
Carrot 12000 Kanchel,Manga
Pea 5000 Denga,Gaidhar
Total 98000

9.2 Golmunda Market

Located in Golmunda block, Golmunda market is spread in an area of 2 Acres and around 4
commission agents, 2 wholesellers and 50 retailers work for the market. This is NAC Haat type of
market. Around 5300 MT of produce arrives annually in the Golmunda Market consisting of mainly
Cauliflower, Cabbage, Brinjal, Tomato and Pumpkin.

The catchment area of the market consists of 126 villages and 1 block. Operating time of market is 6
am-2 pm. The details of the arrivals in the Golmunda market are given in table 38.

Table 38 Detail of the arrivals in the Golmunda Market

Total Annual
From which places it is sourced
Commodity Name Volume Dealt
(% wise from each place)
(Qtls)
Cauliflower 7000 Manjhari,Sukunimunda
Cabbage 6500 Kurheisina,Jhankargunda
Brinjal 7000 Chuharpali,Khaliapalli
Radish 1500 Mahaling,Makaraguda
Onion 10000 Limisere
100%
Chili 300 Bahadurpada,Mangalpur
Sweet Potato 500 Gajalpur
Pumpkin 3500 Sargiguda
Okra 2500 Punjia
Tomato 14000 Lakherbhate
Total 52800
9.3 Bhabanipatna Market

Located in Bhabanipatna block, Bhabanipatna market is spread in an area of 2 Acres and around 4
commission agents, 2 wholesellers and 50 retailers work for the market. This is Municipality Haat
type of market. Around 5900 MT of produce arrives annually in the Bhabanipatna Market consisting
of mainly Cabbage, Tomat, Pumpkin and Radish.

The catchment area of the market consists of 253 villages and 1 block. Operating time of market is 6
Am-2 Pm. The details of the arrivals in the Bhabanipatna market are given in table 39.

Table 39 Detail of the arrivals in the Bhabanipatna Market

From which places it is sourced

Commodity Name Total Annual Volume Dealt (Qtls)
(% wise from each place)
Potato 10000 Siripur,Kanakpur
Onion 9000 Bhatpada
Capsicum 300 Midinipur
Ginger 1000 Bijepur
Beet 200 Durgagarh
100%
Cabbage 12000 Badpur,Ummarkote
Garlic 700 Basumatipur
Tomato 15000 Khiriamaal
Radish 7000 Balijura,Belpada
Pumpkin 4000 Balijura,Belpada
Total 59200

10. Nuapada

There is only one major market in the Nuapada district. This is Kumana market. A brief profile of the
market is given below:

10.1 Kumana Market

Located in Kumana block, Kumana market is spread in an area of 1 Acre and around 2 commission
agents, 2 wholesellers and 10 retailers work for the market. Around 3500 MT of produce arrives
annually in the Kumana Market consisting of mainly of Cauliflower, Cabbage, Pumpkin, Tomato,
Radish and Pointed Gourd.
The catchment area of the market consists of 159 villages and 1 block. Operating time of market is 6
am- 1 pm. The details of the arrivals in the Kumana market are given in table 40.

Table 40 Detail of the arrivals in theKumana Market

Total
Annual
Commodity Peak From which places it is sourced
Volume
Name Seasons (% wise from each place)
Dealt
(Qtls)
Dec -
Cauliflower 7,000
Jan
Cabbage 6,000 Jan-Feb
Dec -
Radish 2,500
Jan
Dec - Silet pani, Ladu pali, Kantapali,Tjukulapada, Dumerbahal,
Tomato 6,000 Kunabira,
Mar
Mar- Budhachhapur,Jhalkusum,Hatitara,Daldali,Guhirapadar,Kandetara 100%
Pumpkin 2,500
April
Pointed
3,000 Feb-Mar
gourd
Dec -
Chili 2000
Jan
Mar-
Onion 6000
April
Total 35,000
11. Sundargarh
There are two major markets in the Sundargarh district viz, Krushak Bazar and Ispat market. A brief
profile of the markets is given below:
11.1 Krushak Bazar
Located in Sundargarh block, Krushak Bazar is spread in an area of 2 acres and around 217 retailers
are working for the market. Around 4300 MT of produce arrives annually in the Krushak Bazar
consisting mainly of Brinjal, Cauliflower, Cabbage, French Beans, Pumpkin, Green chili and Sweet
Potato.
The catchment area of the market consists of 89 villages and 1 block. Operating time of market is 9
Am- 6 Pm. The details of the arrivals in the Krushak Bazar are given in table 41.
Table 41 Detail of the arrivals in the Krushak Bazar
Total Annual Volume From which places it is sourced
Commodity Name Peak Season
Dealt (Qtls) (% wise from each place)
Brinjal 4500 Dec-Mar Sanpatharapalli
Cauliflower 5200 Nov-Jan Ratnapur
Cabbage 5800 Dec-Feb Rajpur
French Beans 3100 Jan-Feb Kustuna
Capsicum 1600 Mar-Apl Khutgaon
Okra 2400 Mar-Apl Kire
Pumpkin 3700 Sept-Oct Kudabaga
Mar-Apl 100%
Pointed Gourd 3200 Bhendabahal
Sept-Oct
Radish 1800 Nov-Jan Badapatharapalli
Cow Pea 1700 Sept-Oct Tenganmuhan
Green Chili 2100 Dec-Mar Tengarbadi,Mahulibure
Sweet Potato 3000 Lemlama
Potato 3400 Jan-Dec Bargarh
Onion 1100 Jan-Dec Bargarh
Total 42600
11.2 Ispat Market

Located in Rourkela block, Ispat Market is spread in an area of 5 Acres and around 5 Whole sellers,
and 2000 Retailers are working for the market. Around 74500 MT of produce arrives annually in the
Ispat Market.

The catchment area of the market consists of 200 villages and 1 block. Operating time of market is 9
Am- 8 Pm. The details of the arrivals in the Ispat Market are given in table 42.

Table 42 Detail of the arrivals in the Ispat Market

Total
Annual Peak From which places it is sourced
Commodity Name
Volume Season (% wise from each place)
Dealt (Qtls)
Brinjal 28000 Dec-Apl
Tomato 220000 Nov-Feb
Cabbage 21000 Dec-Feb
Cauliflower 17000 Nov-Jan
Radish 3400 Nov-Jan
French Beans 3400 Sept-Oct
Carrot 8000 Mar-Apl
Bitter Gourd 6200 Sept-Oct
Cow Pea 3500 Mar-Apl Most of the villages of
Bottle Gourd 8400 Nov-Jan Lathikata,Kuarmunda,Bisra,Nuagaon 100%
Pumpkin 24000 Dec-Jan
Potato 300000 Sept-Oct
Onion 60000 Jan-Dec
Garlic 9000 Jan-Dec
Collocasia 3000 Jan-Dec
Yam 1500 Sept-Oct
Raw Banana 18000 Apl-May
Cucumber 9000 Sept-Oct
Total 743400
 DoH Officials

1. Name of the District:

2. Block wise data for fruits, vegetables, flowers and spices (last five years)

3. Major Fruits, Vegetables, Flowers and spices grown in the district

4. Major Production Hubs

S. Production Major Total Production Distance from Distance from

No Hub Commodities (000 MT) Nearest NH* Nearest SH**
1

*Name of NH and distance in Km

**Name of SH and distance in Km

5. Crop calendar

S. No Commodity Sowing season Harvesting season Important Clusters

(Name of Blocks)
1

6
6. Major F&V markets

S. Name of the Major commodities

No Market Commodity Source Peak Lean Dispatch
season of season of to
arrival arrival locations
1

7. Details of Processing Industries

S. No Commodity Type of % of production No of processing

Processing processed units in the district
1

S. No. Name of the Contact Person Contact Number Commodities Processed

processing
unit
1
2
3
4
5

8. Export Details

S. No. Commodity Form of Export % of production Export No of

exported Destination Exporters
1
2
3
4
5
 S. No. Name of the Contact Person Contact Number Commodities Exported
Exporter
1
2
3
4
5

9. Details of Storage Infrastructure

S. Location No of Warehouses No of Cold Storages

No.
Govt Private Commodities Govt Private Commodities
Stored Stored
1
2
3
4
5

10. Commodity wise charges for Warehouses

a.
b.
c.
d.
e.

11. Commodity wise charges for Cold storage

a.
b.
c.
d.
e.

12. Organic Farming

S. No. Location Commodities Production Certified / Not

(MT) Certified
1

5
13. Contract Farming

S. No. Location Commodities Production Name of the

(MT) contractor
1

5
 Farmers

1. Name of village:

2. Name of the Block

3. Name of the District

Area & production of major fruits, vegetables, flowers and spices

Crop Acreage (acre) Production(qtl) Productivity (Yield)

 Farmers

3. Crop Calendar (F&V) – Sowing & Harvesting

Crop Jan Feb Mar Apr May June July Aug Sept Oct Nov Dec

Note: Tick months of sowing (S) & spread of Harvesting months (H) also show
availability of crop produce L- less availability ,M – Medium availability, P – peak
availability

4. Land Holding pattern of F&V Farmers

4.1. Total No of Farmers in the Village...……. .…

4.2. No. of farmers growing fruits, vegetables, flowers and spices ……………
 Farmers

4.3. Distribution of land holding of F&V farmers

Distribution of total land

Land holding of F&V Farmers
(%)

< 0.5 acres

0.5 - 1 acres

1.1 - 2 acres

2.1 - 3 acres

Above 3 acres

6. Connectivity with village to the market – frequency of Bus / Transportation

services & quality of Roads.
Very Good Good Average Poor
Bus/Public transport
Quality of Roads

5. Which markets do you sell your produce?

Commodity Market – 1 (with Market – 2 (with Market – 3 (with

reason) reason) reason)

6. How much do you sell to traders and how much directly to consumers?

Commodity % Sold to trader % sold directly to consumer

 Farmers

7. Do you go to the market or traders come to collect your produce from your
doorstep?

Commodity % of produce % produce sold at

taken to market doorstep

8. What price you obtain for your produce if you are taking to the market?

Commodity Peak Season Lean Season

Months Price Range Months Price Range

9. What is the difference in price if the trader collects the produce from your
doorstep?

10. Are you aware of where your produce is being sold by the trader? Whether it is
exported?

11. What is the mode of sales in the market? Is the produce auctioned?

12. Do you know at what price your produce is being sold?

13. If no, do you feel that you should know at what price your produce is being sold?

14. Is the weighing of your produce correct?

15. What are the charges/taxes you pay?

 Farmers

15.1. Trader/Commission agent

15.2. Government/Market

16. Do you do some kind of preliminary processing to your produce?

Commodity Type of processing

17. Problems faced by F & V Farmers Crop wise (after focused group discussions)

Problem Details of problem

A Pre Harvest
Productivity(in comparison to ave
1
stake productivity)
Availability of good
2
seed/planting material
Availability of quality
3 fertilizers/pesticides & other
inputs
4 Land related problems
5 Irrigation problems
Availability of farm machines
6
(sprayers, farm machinery)
Finance/credit availability for
7
F&V cultivation
New technology (Cultural
8
practices )availability/adoption
B Post Harvest
Harvesting (availability of labour,
9
harvesting machines etc.)
10 Storage facility F&V
11 Transportation & logistics F&V
C Market Related
Price information(availability of
12
price information)
Trustworthiness of vegetable
13
vendor/purchaser
 Farmers

Right price realization of his

produce(fair price
14
transparency,right
weighment,deductions)
Payment(mode of payment,
15
partial payment etc)
D Others if any

16
 Traders
1. Name of the Trader:

2. Name of the Firm:

3. Contact Number:
(Pls affix the business card of the firm if available)

4. Name of the Market:

5. Area of the Market (acres):

6. No of traders in the market:

7. Name of the Block:

8. Name of the District:

9. Distance of the market from Cuttack / Berhampur (Km):

10. Type of business : Wholesaler/ Commission Agent/ Retailers

11. What are the commodities (fruits, vegetables, flowers and spices) you are dealing in?
Can you tell us the details please?

From which places it Where it is sold (Name of the place)

Peak Seasons
Total Annual is sourced (% wise Inside Outside
Commodity and volumes Export
Volume Dealt from each place) Orissa (% Orissa (%
Name (%)
(Qtls) wise) wise)
Months Volume Place % Place % Place % Place %
 Traders

12. You are doing business in this market since long. So you may know the details of arrivals &
sales of fruits, vegetables, flowers and spices. Can you tell us the details please?

From which Where it is sold (Name of the place)

places it is
Commodity Total Annual Peak Seasons Inside Orissa
sourced Outside
Name arrival (Qtls) and volumes (% wise) Export
(% wise from Orissa (%
(%)
each place) wise)
Months Volume Place % Place % Place % Place %
 Traders

13. Which are the other major markets of fruits, vegetables, flowers and spices in this district?
What are the details of those markets?

Name Major Peak Procurement To which place it is sold Distance of this market
of the Commodities Season sources (%) (Km)
market And Inside Outside Export From From
volumes Orissa Orissa Cuttack Berhampur

14. What are the major production villages of fruits, vegetables, flowers and spices in this
district?

Commodity Village Name Block Name Approx Prod (Qtls)

 Traders
15. Procurement system / model for fruits, vegetables, flowers and spices

Commodity % procured
From farmers’ From Farmers From From Any other
doorstep coming to market Aggregator other
traders

16. What are the market charges you pay in the market? Is the market charge same for all
commodities? Please tell us the details.

Commodity Market Charge

Type of Charge Charge (Rs. or %)

17. Do you do any processing of the fruits, vegetables, flowers and spices? Do you supply to
any processing plant? If yes, what are the commodities and volumes?

Commodity Volume Processed Type of Processing

Annually

18. Are there any cold storages in the district?

18.1. If yes, do you store produce in cold storage? Which commodities?

18.2. If no, do you feel cold storage should be set up? For which commodities?

19. Are there exporters in this region? If yes, details:

Name of the Commodities Contact Person Contact No

exporter Dealt with
 Traders

20. Could you tell the problems faced by the traders in the marketing of fruits, vegetables,
flowers and spices?:

21. Could you suggest some solutions for these problems?

22. Your views on quality of produce brought by farmers to the market

23. Govt. is planning to modernize the market facilities. Can you rate the facilities listed into 4
categories like: Not essential, Essential, Very essential, Not sure

Not Very much

Facilities Essential Not sure
Essential essential

Loading/unloading Bay
Modern Weighment Equipments
Electronic auction centers
Cold storage facilities
Ware House
Ripening chambers for banana
Sorting, Grading equipments
Bank
ATM
Vehicle parking sheds
Vehicle repair shops
Guest House for farmers/ traders
Communication Facilities (Post office/ Telephone)
Shops and offices for commission Agent/ Traders
Shops for supplying production input
Garbage collection system
Retail & wholesale shops
Sulabh Complex
Drinking water arrangement
 Godrej & Boyce Mfg. Co. Ltd.
Godrej Bhavan, Sher Shah Suri Marg,
New Delhi: 110 065
T. : 91- 11 - 6650 7345 / 6650 7070
F. : 91 - 11 - 6650 7355 / 6650 7056
W. : www.godrej.com

MATERIAL HANDLING EQUIPMENT DIVISION

Telephone: 09910397302 Fax: 665 07355

SKG/MHE/YBL/5683 October 27, 2007

YES Bank Limited

7th Floor, Tower –B Tel: 0124 - 4619030
Building No. 8 Fax: 0124 - 4619022
DLF Cyber City, Phase: II
Gurgaon – 122 002

Kind Attn: Mr. Shashi Kant Singh – Manager (FASAR)

Dear Sir,

Your requirement of GODREJ & Crown Equipments

This refers to the discussions you had with undersigned regarding your subject requirement.

As desired, we are enclosing herewith following offers for your kind consideration.

1) Godrej 1.5 Ton Electric Forklift Truck Model: GX150E.

2) Godrej 3.0 Ton Electric Forklift Truck Model: GX300E.
3) Godrej 1.5 Ton Diesel Forklift Truck Model: GX150D.
4) Godrej 3.0 Ton Diesel Forklift Truck Model: GX300E.
5) Godrej Hand Pallet Truck Model: GPT 2500.
6) Crown Hand Pallet Trucks Model: PTH 20-45 & 27-45.
7) Godrej Manual Stacker Model: GMS 1015
8) Godrej Semi Electric Stacker Model: MS 1024 & 1033
9) Godrej Fully Electric Stacker Model: ES 1536

Technical literatures of the equipment are also enclosed for your reference.

Should you require any other clarification, please do let us know.

Thanking you and assuring of our best attention always,

Yours faithfully,
For GODREJ & Boyce Mfg Co Ltd

Sanjay Gera
Asst. Manager – Sales
Mobile: 9910397302

Regd. Office: Pirojshanagar, Vikhroli, Mumbai: 400 079. T.: 91 - 22 - 6796 1700 / 1800
 Godrej & Boyce Mfg. Co. Ltd.
Godrej Bhavan, Sher Shah Suri Marg,
New Delhi: 110 065
T. : 91- 11 - 6650 7345 / 6650 7070
F. : 91 - 11 - 6650 7355 / 6650 7056
W. : www.godrej.com

SKG/MHE/YBL/5683 October 27, 2007

QUOTATION – HAND PALLET TRUCKS

S. No. Description / Model Unit Basic Price (Ex-

GODREJ Works, Mumbai)

01 GODREJ Hand Pallet Truck of 2.5 Ton Capacity / Rs.17,600/-

Model GPT 2500
02 GODREJ Hand Pallet Truck of 2.5 Ton Capacity / Rs.15,600/-
Model GPT 2500H
03 CROWN Hand Pallet Truck of 2.3 Ton Capacity / Rs.24,000/-
Model PTH 20-45
04 CROWN Hand Pallet Truck of 2.3 Ton Capacity / Rs.24,000/-
Model PTH 27-45

(For technical details & specifications of the equipment, refer enclosed leaflet)

Packaging Charges extra @ Rs.250/- per unit

Excise Duty
Excise Duty is applicable Extra @ 16.48% on Basic Price of the Hand Pallet Truck and
Packaging Charges. To avail MODVAT, please inform us your ECC no.

Sales Tax & Other Govt. Imposts

Sales tax will be extra as applicable at the time of despatch. At present CST is applicable @ 3%
if form C provided, otherwise, VAT will be applicable @ 12.5%.

Octroi or any other govt. imposts, if any, will be extra as ruling at the time of delivery.

Delivery Period
2 weeks from the date of receipt of order along with payment. However, a few units are available
subject to prior sale basis.

Payment Terms
100% payment advance along with order.

Freight Charges
@ Rs.1100/- per hand pallet truck.

Validity
30 days from the date of this offer.

For GODREJ & Boyce Mfg Co Ltd

Sanjay Gera
Asst. Manager – Sales
Mobile: 9910397302

Regd. Office: Pirojshanagar, Vikhroli, Mumbai: 400 079. T.: 91 - 22 - 6796 1700 / 1800
 Godrej & Boyce Mfg. Co. Ltd.
Godrej Bhavan, Sher Shah Suri Marg,
New Delhi: 110 065
T. : 91- 11 - 6650 7345 / 6650 7070
F. : 91 - 11 - 6650 7355 / 6650 7056
W. : www.godrej.com

SKG/MHE/YBL/5683 October 27, 2007

QUOTATION FOR GODREJ Manual Stacker model GMS 1015

Model : GMS 1015

Capacity : 1000 Kg at 450 mm load centre
Lift Height : 1500 mm
Closed Mast Height : 1965 mm
Overall length : 1410 mm
Overall Width : 930 mm
Min. Turning Radius : 1130 mm

(All other specifications and technical details as per enclosed leaflet).

Price (Ex-GODREJ Works, Mumbai)

Rs.64, 000/- (Rupees Sixty Four Thousand Only)

Excise Duty
Excise Duty is applicable Extra @ 16.48%. To avail MODVAT, please inform us your ECC no.

Sales Tax & Other Govt. Imposts

Sales tax will be extra as applicable at the time of despatch. At present CST is applicable @ 3%
if form C provided, otherwise, VAT will be applicable @ 12.5%.

Octroi or any other govt. imposts, if any, will be extra as ruling at the time of delivery.

Delivery Period
4-6 weeks from the date of receipt of order along with advance. A few units of this stacker are
available ex-stock, subject to prior sale basis.

Payment Terms
50% Earnest and balance 50% plus taxes and duties against proforma invoice before despatch.
100% advance with order for ex-stock delivery.

Transportation & Transit Risk Insurance

Transportation and transit risk insurance from our works, Mumbai to your site to be arranged and
borne by the purchaser. We can also arrange for transport and freight in that case would be
Rs.5000/-

Validity
30 days from the date of this offer.

For GODREJ & Boyce Mfg Co Ltd

Sanjay Gera
Asst. Manager – Sales
Mobile: 9910397302

Regd. Office: Pirojshanagar, Vikhroli, Mumbai: 400 079. T.: 91 - 22 - 6796 1700 / 1800
 Godrej & Boyce Mfg. Co. Ltd.
Godrej Bhavan, Sher Shah Suri Marg,
New Delhi: 110 065
T. : 91- 11 - 6650 7345 / 6650 7070
F. : 91 - 11 - 6650 7355 / 6650 7056
W. : www.godrej.com

SKG/MHE/YBL/5683 October 27, 2007

QUOTATION FOR GODREJ HULIFT Semi Electric Stackers

Technical Parameters Model

MS 1024 MS 1033
Capacity Kg 1000 1000
Lifting Height mm 2450 3300
Collapsed Height mm 1800 2225
Overall Height Raised mm 2980 3830
Overall dimensions (LxWxH) mm 1820x800x1800 1820x1090x2225
Pump motor W 800 800
Battery Ah/V 135 / 12 135 / 12
Battery Charger A/V 15 / 12 15 / 12
Unit Basic Price (Ex-GODREJ Rs.1,84,600/- Rs.2,02,600/-
Works,Vikhroli,Mumbai)
(All other specifications and technical details of above equipments are as per enclosed leaflet).

COMMERCIAL TERMS
Excise Duty
Excise duty is applicable @ 16.48% (including cess).

Sales Tax & Other Govt. Imposts

Sales tax will be extra as applicable at the time of despatch.. Presently concessional sales tax is
applicable @ 3% if form C is supplied or VAT is applicable @ 12.5% if no form is supplied.

Octroi or any other govt. imposts, if any, will be extra as ruling at the time of delivery.

Delivery Period
6-8 weeks from the date of receipt of technically & commercially order along with advance
payment. Possibility of ex-stock / early delivery can be discussed.

Payment Terms
• 50% advance along with order and balance 50% against proforma invoice before
despatch. 100% payment against proforma invoice for ex-stock delivey.

Transportation & Transit Risk Insurance

Transportation and transit risk insurance from our works, Mumbai to your site to be arranged and
borne by the purchaser. We can also arrange for transport and freight in that case would be
Rs.8000/-

Validity
30 days from the date of this offer.

For GODREJ & Boyce Mfg Co Ltd

Regd. Office: Pirojshanagar, Vikhroli, Mumbai: 400 079. T.: 91 - 22 - 6796 1700 / 1800
 Godrej & Boyce Mfg. Co. Ltd.
Godrej Bhavan, Sher Shah Suri Marg,
New Delhi: 110 065
T. : 91- 11 - 6650 7345 / 6650 7070
F. : 91 - 11 - 6650 7355 / 6650 7056
W. : www.godrej.com

SKG/MHE/YBL/5683 October 27, 2007

QUOTATION – GODREJ FULLY ELECTRIC STACKER MODEL ES 1536
Sr.No. Description Unit Price (Rs.)
Ex-works, Vikhroli, Mumbai
01 GODREJ Fully Electric Stacker model ES 1536 fitted with 2 5,07,000=00
stage mast with following specs. (Rupees Five Lakh
Capacity - 1500 Kg. at 600 mm load centre Seven Thousand Only)
Maximum Fork Height - 3660 mm
Collapsed Height - 2440 mm
Overall Height Riased - 4160 mm

(with other features as per enclosed leaflet)

02 Battery Charger 31,500=00

03 Operator’s Platform 21,000=00
04 Load Back Rest 2,700=00
COMMERCIAL TERMS & CONDITIONS

Excise Duty
Excise Duty is applicable Extra @ 16.48%. To avail MODVAT, please inform us your ECC no.

Sales Tax & Other Govt. Imposts

Sales tax will be extra as applicable at the time of despatch. However, at present VAT is
applicable @ 12.5% if no form is submitted or @ 3% if sales tax form ‘C’ is submitted.
Octroi or any other govt. imposts, if any, will be extra as ruling at the time of delivery.

Delivery Period
10-12 weeks from the date of receipt of techno-commercially clear & acceptable order along with
advance payment.

Payment Terms
30% advance alongwith order and balance against proforma invoice before despatch.

Transportation & Transit Risk Insurance

Transportation and transit risk insurance from our works, Mumbai to your site to be arranged and
borne by the purchaser.

Validity
Our offer, unless previously revoked, is valid for 30 days from the date of offer.

For GODREJ & Boyce Mfg Co Ltd

Sanjay Gera
Asst. Manager – Sales
Mobile: 9910397302

Regd. Office: Pirojshanagar, Vikhroli, Mumbai: 400 079. T.: 91 - 22 - 6796 1700 / 1800
 Godrej & Boyce Mfg. Co. Ltd.
Godrej Bhavan, Sher Shah Suri Marg,
New Delhi: 110 065
T. : 91- 11 - 6650 7345 / 6650 7070
F. : 91 - 11 - 6650 7355 / 6650 7056
W. : www.godrej.com

SKG/MHE/YBL/5683 October 27, 2007

QUOTATION
EQUIPMENT SPECIFICATIONS Unit Price
(Rs.)
Godrej Diesel Forklift Truck Model GX 300 D Capacity 3000 Kg. at 500
mm load centre, with Simpsons S433 / Tata 4SP Engine, Single Drive (2
wheels in front), pneumatic tyres, Dual Speed Automatic Torque
Converter Transmission, 1000 mm long forks and 2-Stage Clear View
Mast of the following specifications :

Maximum Fork Height : 3660 mm 8,50,000=00

Collapsed Height : 2630 mm

Extra for Solid Tyres in lieu of Pneumatic Tyres 13,500=00

Extra for Dual Drive in lieu of Single Drive 16,000=00
Extra for Kirloskar 3R or Tata 497 Egnine in lieu of S-433 / Tata S433 8,300=00
Engine
Head & Tail Lights 2,300=00
Load Back Rest 2,900=00
Standard Tool Kit 3,600=00

TERMS & CONDITIONS

• The Unit Price is Ex-Works, Mumbai and excludes all government imposts which will be
extra as applicable. Currently, excise duty is applicable @ 16.48%. In case you wish to
avail MODVAT, kindly furnish ECC no. Concessional rate of Sales Tax @ 3% will be
charged if Form ‘C’ is furnished. If no form is submitted, VAT is applicable @ 12.5%.

• Payment Terms : 30% advance along with technically & commercially clear order and
balance against proforma invoice before despatch.

• Delivery : Ex-Works Vikhroli, 10-12 weeks from the date of receipt of clear and
acceptable Purchase Order along with advance. If earlier delivery is required, please
contact us.

• Validity : Unless previously revoked, this offer is valid for 30 days.

• The Offer will be subject to the ‘General Terms & Conditions of Sale’, copy enclosed.

For GODREJ & Boyce Mfg Co Ltd

Sanjay Gera
Asst. Manager – Sales

Regd. Office: Pirojshanagar, Vikhroli, Mumbai: 400 079. T.: 91 - 22 - 6796 1700 / 1800
 Godrej & Boyce Mfg. Co. Ltd.
Godrej Bhavan, Sher Shah Suri Marg,
New Delhi: 110 065
T. : 91- 11 - 6650 7345 / 6650 7070
F. : 91 - 11 - 6650 7355 / 6650 7056
W. : www.godrej.com

SKG/MHE/YBL/5683 October 27, 2007

QUOTATION
EQUIPMENT SPECIFICATIONS Unit Price
(Rs.)

Godrej Diesel Forklift Truck Model GX 150 D Capacity 1500 Kg. at

500 mm load centre, with Simpsons S 433 suitable Engine, Single Drive (2
wheels in front), pneumatic tyres, Single Speed Automatic Torque
Converter Transmission, 1000 mm long forks and 2-Stage Clear View
Mast of the following specifications :
7,60,000=00
Maximum Fork Height : 3660 mm
Collapsed Height : 2630 mm

Extra for Solid Tyres in lieu of Pneumatic Tyres 12,500=00

Extra for Dual Speed Transmission in lieu of Single Speed Transmission 12,000=00
Head & Tail Lights 2,300=00
Load Back Rest 2,900=00
Standard Tool Kit 3,600=00

TERMS & CONDITIONS

• The Unit Price is Ex-Works, Mumbai and excludes all government imposts which will be
extra as applicable. Currently, excise duty is applicable @ 16.48%. In case you wish to
avail MODVAT, kindly furnish ECC no. Concessional rate of Sales Tax @ 3% will be
charged if Form ‘C’ is furnished. If no form is submitted, VAT is applicable @ 12.5%.

• Payment Terms : 30% advance along with technically & commercially clear order and
balance against proforma invoice before despatch.

• Delivery : Ex-Works Vikhroli, 4-6 weeks from the date of receipt of clear and
acceptable Purchase Order along with advance. If earlier delivery is required, please
contact us.

• Validity : Unless previously revoked, this offer is valid for 30 days.

• The Offer will be subject to the ‘General Terms & Conditions of Sale’, copy enclosed.

For GODREJ & Boyce Mfg Co Ltd

Sanjay Gera
Asst. Manager – Sales
Mobile: 9910397302
Email: skg@godrej.com

Regd. Office: Pirojshanagar, Vikhroli, Mumbai: 400 079. T.: 91 - 22 - 6796 1700 / 1800
 Godrej & Boyce Mfg. Co. Ltd.
Godrej Bhavan, Sher Shah Suri Marg,
New Delhi: 110 065
T. : 91- 11 - 6650 7345 / 6650 7070
F. : 91 - 11 - 6650 7355 / 6650 7056
W. : www.godrej.com

SKG/MHE/YBL/5683 October 27, 2007

QUOTATION

EQUIPMENT SPECIFICATIONS Unit Price

(Rs.)
Godrej Electric Forklift Truck Model GX 300 E, Capacity 3.0 Tonne
at 500 mm load centre, 1000 mm long forks, State-of the-art
Separately Excited Motor (SEPEX) with microprocessor based
programmable controller with Power Steering, 48V, 553 Ah Battery
and 2 stage clear view mast of the following specifications :

Maximum Fork Height : 3660 mm 9,05,000=00

Collapsed Height : 2630 mm
Battery Charger – (Electronic – 12 hrs. recharge time rating) 57,500=00
Extra for Exide GenX Battery 48V / 650 AH 42,000=00
Head & Tail Lights 2,300=00
Load Back Rest 2,900=00
Standard Tool Kit 3,600=00

TERMS & CONDITIONS

• The Unit Price is Ex-Works, Mumbai and excludes all government imposts which will be
extra as applicable. Currently, excise duty is applicable @ 16.48%. In case you wish to
avail MODVAT, kindly furnish ECC no. Concessional rate of Sales Tax @ 3% will be
charged if Form ‘C’ is furnished. If no form is submitted, VAT is applicable @ 12.5%.

• Payment Terms : 30% advance along with technically & commercially clear order and
balance against proforma invoice before despatch.

• Delivery : Ex-Works Vikhroli, 10-12 weeks from the date of receipt of clear and
acceptable Purchase Order along with advance. If earlier delivery is required, please
contact us.

• Validity : Unless previously revoked, this offer is valid for 30 days.

• The Offer will be subject to the ‘General Terms & Conditions of Sale’, copy enclosed.

For GODREJ & Boyce Mfg Co Ltd.

Sanjay Gera
Asst. Manager – Sales
Mobile: 9910397302

Regd. Office: Pirojshanagar, Vikhroli, Mumbai: 400 079. T.: 91 - 22 - 6796 1700 / 1800
 Godrej & Boyce Mfg. Co. Ltd.
Godrej Bhavan, Sher Shah Suri Marg,
New Delhi: 110 065
T. : 91- 11 - 6650 7345 / 6650 7070
F. : 91 - 11 - 6650 7355 / 6650 7056
W. : www.godrej.com

SKG/MHE/YBL/5683 October 27, 2007

QUOTATION

EQUIPMENT SPECIFICATIONS Unit Price

(Rs.)
Godrej Electric Forklift Truck Model GX 150 E, Capacity 1.5 Tonne
at 500 mm load centre, 1000 mm long forks, State-of the-art
Separately Excited Motor (SEPEX) with microprocessor based
programmable controller with Power steering, 48V, 470 Ah Battery
and 2 stage clear view mast of the following specifications :
7,55,000=00
Maximum Fork Height : 3660 mm
Collapsed Height : 2630 mm

Battery Charger – (Electronic – 12 hrs. recharge time rating) 53,500=00

Extra for Exide GenX Battery 48V / 520 AH 40,000=00
Head & Tail Lights 2,300=00
Load Back Rest 2,900=00
Standard Tool Kit 3,600=00

TERMS & CONDITIONS

• The Unit Price is Ex-Works, Mumbai and excludes all government imposts which will be
extra as applicable. Currently, excise duty is applicable @ 16.48%. In case you wish to
avail MODVAT, kindly furnish ECC no. Concessional rate of Sales Tax @ 3% will be
charged if Form ‘C’ is furnished. If no form is submitted, VAT is applicable @ 12.5%.

• Payment Terms : 30% advance along with technically & commercially clear order and
balance against proforma invoice before despatch.

• Delivery : Ex-Works Vikhroli, 10-12 weeks from the date of receipt of clear and
acceptable Purchase Order along with advance. If earlier delivery is required, please
contact us.

• Validity : Unless previously revoked, this offer is valid for 30 days.

• The Offer will be subject to the ‘General Terms & Conditions of Sale’, copy enclosed.

For GODREJ & Boyce Mfg Co Ltd

Sanjay Gera
Asst. Manager – Sales
Mobile: 9910397302
Email: skg@godrej.com

Regd. Office: Pirojshanagar, Vikhroli, Mumbai: 400 079. T.: 91 - 22 - 6796 1700 / 1800
 Nilkamal Limited
Mfrs.of Bottle Crates, Material Handling Plastic Crates & Moulded Furniture

Administrative Office: 77/78, Nilkamal House, Road No. 13/14, M.I.D.C. Andheri (East) Mumbai-400 093
Tel No: (022) 28361366 / 28211172, / 28313958 Fax: (91-22) 28367891 / 28361923
Email : cratessales@nilkamal.com Visist us at : www.Nilkamalplastics.com
GR/2509/2007-08 Dated: 25th September
2007

The Manager,(FASAR),
YES BABK,
TOWER-B, Bldg.No.8,
DLF Phase -II
GURGAON-122 002

Kind Attn.Mr.SHASHI KANT SINGH

Reg: QUOTATION FOR F & V CRATES

Dear Sir,

This has reference to the personal meeting and discussions you had with the
undersigned regarding the Quotation for Crates. In response to the same, I am
giving below our most competitive offer for the following products for your kind
perusal and approval.

SL.No. MODEL No. COLOUR RATE PER Pc

01 JR 53155 BLUE Rs.284.75

02 JR 53256 BLUE Rs.382.50
03 JR 53300 BLUE Rs.289.00
04 JR 53300 DW BLUE Rs.284.75
05 JR 6238300 BLUE Rs.374.00
06 JR 5838210 BLUE Rs.318.50

THE ABOVE RATES ARE AFTER DISCOUNT

Terms & Conditions

1. Rate are FOR OUR WORKS

2. Delivery : Within 15-20 days
3. Excise Duty 16.48% will be charged extra
4. CST Nil against C' Form or 4% will be charged Extra
5. Payment: 50% ADVANCE AGAINST ORDER; 50% PDC CHEQUE FOR 15
DAYS
6. Kindly send your Valuable orders in the name of 'NILKAMAL LIMITED
7. Validity - VALIDITY FOR THIS QUOTATION IS ONLY UP
TO 25.10.2007
Regards,
Mr. JAIBEER KUMAR
Nilkamal Limited,
SFF 109, 1st Floor,
Ansal Palam Triangle,
Palam Vihar, GURGAON - 122 001
MOB: 9312264504
Ph: 4035920/4259975
 

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 th
Ref.: - ENDEL/QUOT/SK/2033/2007-08 Date: 26 October, 2007

To,
YES Bank
Tower – B, Bldg. No.-8,
DLF Phase – II,
Gurgaon – 122002,
Mob: 09351332123

Kind Attn: Mr. Shashi Kant Singh (Manager – FASAR)

Sub: Introducing Endel Weigh System Pvt. Ltd.

We take this opportunity to thank you for giving us an opportunity to serve you. As per your
requirement we are hereby submitting quotation. We have taken uttermost care to give our quote as
these Balances are for your prime use.

We at ENDEL are proud to share with you the secret behind our blazing track record. Though we are
in this field since little less than a decade, we have grown to be reckoned as one of the top market
leaders.

The secret behind reaching this topmost point of success is attributed to our using state of the art
technology that matched those of the world leaders. Our engineering designing is also par excellence.
We also make sure to use only the best quality raw materials.

Further we have a maintenance team of highly motivated, talented, trained and experienced
personnel committed to give you their best services, & attend all complaints within the shortest period
of time, even at odd hours.

We are also noted for our quality, performance and reliability, which have triggered this meteoric rise
of our company. We always keep our customer satisfaction in forefront.

All this we offer for a very affordable / economical market price without compromising on quality.

We invite you to join our ENDEL family of satisfied customers.

Please, find the price quote in following pages as well as other relevant details are contained in
Annexure(s) enclosed herewith.
MODEL NO: PS - (S) , (M) , (L)
Features:
o Capacity 100Kg. to 500Kg.
o Sturdy MS square pipe structure provides equal Load
distribution
o Standard Stainless Steel Top cover and Back grill for
support
o High Resolution Load Cell with Over Load stoppers and
Transport Protection
o Optional weighing indicators
Specifications:
No Model No. Capacity x Accuracy Platform Size Price (Rs.)
(Mtr.)
1 EPS – 100 100Kg x 10 g 500 mm x 500 mm 7250.00
2 EPM - 100 100Kg x 10 g 600 mm x 600 mm 8750.00
3 EPM – 500 500Kg x 50 g 600 mm x 600 mm 8900.00
4 EPL - 500 500Kg x 50 g 750 mm x 750 mm 11250.00

MODEL NO: EPSS / EPSX

Features:
o Capacity 500 kg, 1T, 2T, 3T & 5T
o Extra ‘C’ channel structure provides equal Load
distribution
o Standard Mild Steel checkered Top cover and Back grill
for support
o Over Load stoppers and Transport Protection
o Rocker pin foot assembly provides stability and durability (EPSX
series)
o EPSS Series – Single Load Cell system - High Resolution Jumbo
Load Cell
o EPSX Series – Four Load Cell system - Single point beam Load
Cell
o Optional Weighing Indicators
o Easy access junction box
No Model No. Capacity x Accuracy Platform Size Price (Rs.)
(Mtr.)
1 EPSS -1T 1Ton x 100 g 1m x 1m 19000.00
2 EPSX – 1T 1Ton x 100 g 1.2m x 1.2m 28500.00
3 EPSX – 2T 2Ton x 200 g 1m x 1m 24000.00
4 EPSX - 2T 2Ton x 200 g 1.2m x 1.2m 32500.00
5 EPSX - 5T 5 Ton x 500 g 1m x 1m 42500.00
6 EPSX - 5T 5 Ton x 500 g 1.2m x 1.2m 44500.00
7 EPSX - 5T 5 Ton x 500 g 1.5m x 1.5m 52500.00
MODEL: EPS - 2PR

FEATURES:

o Capacity 5kg, 10kg, 15kg, 30kg

o Readability 1g, 2g, 5g
o ABS plastic Cabinet
o Stainless Steel pan
o Standard dual display on Pole
o Red LED Display (0.56” high)
o 8 Nos. of PLU
o Battery provides up to 40 hours of continues use.
o 24 keys operation

No Model No. Capacity x Accuracy Platform Size Price (Rs.)

(Mtr.)
1 EPS - 2PR 30 Kg x 5 g 320 x 245 6250.00

Terms & Conditions:

01. TAX / VAT : 3% against “C” Form OR 12.5%

VAT Extra.
02. Excise : Not Applicable.
03. P & F Charges : Extra as actual.
04. Installation Commissioning : Extra as actual.
Calibration and Stamping Charges
05. Transportation Charge : Extra as actual.
06. Payment : 100% Advance
07. Delivery : 1 Weeks from the date of
Confirmed P.O.
08. Octroi (if any) : Extra as actual.
09. Validity : This offer is valid for 30 Days.
10. All disputes are subject to Ahmedabad Jurisdiction.
11. Above prices are on ex-works basis at our Ahmedabad works.

If there is any query please contact to Mr. Sharad Kothari - 9825384262 or mail us on
info@endelweighing.com or visit our site: www.endelweighing.com.

Looking forward to your confirm assignment.

Thanking you,

Yours faithfully,

For, ENDEL WEIGH SYSTEM PVT. LTD.

DAXESH UPADHYAYA (DIRECTOR)

9825065765 / 9377665765
ENDEL WEIGH SYSTEM PVT. LTD.
AN ISO 9001-2000 COMPANY

EP Series Platform Scales

Model : EP(DS)

Features:
o Capacity 55kg, 65kg or 75kg
o Sturdy MS square pipe structure provides equal Load distribution
o Standard Stainless Steel Top cover and Back grill for support
o High Resolution Load Cell with Over Load stoppers and Transport
Protection
o Small but sturdy structure for rugged use
o Optional weighing indicators
Specifications
Capacity 55 kg 65kg 75kg
Readability 5g
Platform Size 350 x 450

w w w . e n d e l w e i g h i n g . c o m
ENDEL WEIGH SYSTEM PVT. LTD.
AN ISO 9001-2000 COMPANY

Model : EP(S), EP(M) & EP(L)

Features:
o Capacity 100 kg, 200 kg, 300 kg & 500 kg
o Sturdy MS square pipe structure provides equal Load distribution
o Standard Stainless Steel Top cover and Back grill for support
o High Resolution Load Cell with Over Load stoppers and Transport
Protection
o Optional weighing indicators
Specifications:
Capacity 100 kg 200 kg 300 kg 500 kg
Readability 10 g 20 g 50 g 50 g
Available 500 x 500 mm EP (S)
Platform Sizes 600 x 600 mm EP (M)
750 x 750 mm EP (L)
* Other customized sizes are also available

w w w . e n d e l w e i g h i n g . c o m
ENDEL WEIGH SYSTEM PVT. LTD.
AN ISO 9001-2000 COMPANY

EPSS Series Floor/Deck Scales

Model : EPSS/ EPSX
EPSX

Features:
o Capacity 500 kg, 1T, 2T, 3T & 5T
EPSS
o Extra C channel structure provides equal Load distribution
o Standard Mild Steel checkered Top cover and Back grill for support
o Over Load stoppers and Transport Protection
o Rocker pin foot assembly provides stability and durability (EPSX series)
o EPSS Series Single Load Cell system - High Resolution Jumbo Load
Cell
o EPSX Series Four Load Cell system - Single point beam Load Cell
o Optional Weighing Indicators
o Easy access junction box
Specifications:
Capacity 500 kg 1000 kg 2000 kg 3000 kg 5000 kg
Readability 50 g 100 g 200 g 500 g 500 g
Available 900 x 900 mm EPSS
Platform Sizes 1250 x 1250 mm EPSX
* Other customized sizes are also available

w w w . e n d e l w e i g h i n g . c o m
ENDEL WEIGH SYSTEM PVT. LTD.
AN ISO 9001-2000 COMPANY

Indicators
Model : END-RTZ

Features:
o Keyboard Adjust & calibration
o Durable SS molded body
o Simple counting and check weighing functions
o Manual storage and accumulation of weighing records
o AC/DC power supply, with built-in rechargeable battery
o 7-bit LED
o Compatible to any kind of Weighing Platforms
o Can connect up to 4 load cells
Specifications:

Capacity 0~99999
Readability 1, 2, 5, 10, 20, 50
Divisions Max.30,000 d
Display 0.56 high contrast red LED
Power Rechargeable battery powered

w w w . e n d e l w e i g h i n g . c o m
ENDEL WEIGH SYSTEM PVT. LTD.
AN ISO 9001-2000 COMPANY

Model :END-KW

Features:
o Adjustment & calibration through key board
o Tare & Preset Tare value
o Manual Storage and accumulation of Weighing records; stores up to 200
records
o Simple counting function available
o Simple Check weighing function is available
o AC / DC power supply, with built-in rechargeable battery
o Battery provides up to 50 hrs of continuous use.
o 7 Segment; 6 digit LED, 6 status indication
o Compatible with any kind of Weighing Platforms
o Connect up to 4 load cells
Specifications:

Capacity 0~99999
Readability 1, 2, 5, 10, 20, 50
Divisions Max.30,000 d
Display 0.56 high contrast red LED
Power Rechargeable battery powered

w w w . e n d e l w e i g h i n g . c o m
This document was created with Win2PDF available at http://www.daneprairie.com.
The unregistered version of Win2PDF is for evaluation or non-commercial use only.
 AWETA G&P

Burgemeester Winkellaan 3
2631 HG Nootdorp (NL)
Yes Bank P.O. Box 17

Tower-B, Bldg. No. 8 2630 AA Nootdorp (NL)

Telephone +31 (0)15 310 99 61
DLF Phase-II
Telefax +31 (0)15 310 73 21
Gurgaon -122002 E-mail aweta@aweta.nl
Internet www.aweta.com
Attention : Shashi Kant Singh, Manager(FASAR)
Rabobank 38.18.32.716

DATE: October 18, 07

QUOTATION: MULTIFRUIT ROLLERSTAR 2-8

Dear Sir,

With reference to our previous communication we are pleased to quote below a complete multi fruit line.

This quotation consists of;

• a determination of required capacity based upon information provided by the customer
• a general layout of equipment with prices
• a description and explanation of each item of the complete line
• conditions of payment and delivery
• general conditions of sales ORGALIME dated September 2001

FRUIT / VEGETABLES TO BE NAME AVERAGE FRUIT WEIGHT

PROCESSED:
TOMATOES 110 gr
APPLES 110 gr
ORANGE 150 gr
PEACH 120 gr

ALL FRUIT WEIGHTS ARE

ASSUMPTIONS

CAPACITY ROLLERSTAR: Maximum sizer speed: 15 pcs / sec / lane

sizer filling percentage: 70 %

MAXIMUM PEAK CAPACITY: TOMATOES : 12 x 70 % x 3600 x 2 = 60.480 pcs x 110 g = 6,6 t/h
APPLES : 8 x 70 % x 3600 x 2 = 40.320 pcs x 110 g= 4,4 t/h
ORANGE ; 10 x 70 % x 3600 x 2 = 50.400 pcs x 150 g= 7,6 t/h
PEACH : 10 x 70 % x 3600 x 2 = 50.400 pcs x 120 g= 6,0 t/h

OUTLET PACKAGES KIND OF PACKAGES DIMENSIONS

Not determined yet
All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

1/16 Aweta G&P bv is inscribed in the trade

register of the Chamber of commerce
in The Haque (NL) under no. 27073114
V.A.T. no. NL001191172B01
INLET PACKAGES KIND OF PACKAGES DIMENSIONS
Not determined yet

GENERAL LAY OUT OF EQUIPMENT

1 WATER CONTINUOS BOXES DUMPER

Complete with:
- main frame made of stainless steel AISI 304
- stainless steel AISI 304 tank
- adjustable guide for different boxes dimension

2 S.S. CONNECTING CHANNEL MOD. 1250 X 5000 MM

Complete with:
- main frame made of stainless steel AISI 304
- legs in stainless steel AISI 304

3 ELEVATOR – PVC ROLLER CONVEYOR

MOD. 750 X 4000
Sorting section length: mm 1500
Complete with:
- frame made of stainless steel AISI 304
- parallel roller return
- fix roller rotation
- adjustable speed
- elevator tank made of stainless steel AISI 304
- pump complete with PVC pipe and adjustable valve
- PVC overflow
- inspection and cleaning doors made of stainless
steel AISI 304
- leaves remover with double grid, made of stainless
steel AISI 304
- dripping water collection tank made of stainless
steel AISI 304
- slide for industry

4 ROLLER ELEVATOR WITH PVC ROLLERS

MOD. 600 X 3000
To feeding peaches and citrus
Complete with:

All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

2/16
 - main frame made of painted steel
- galvanized chain
- speed variator
- rollers diam. 58 mm
- hopper box covered by rubber

5 BELT CONVEYOR MOD. 300 X 2500

To feeding peaches and citrus
Complete with:
- main frame made of painted steel
- gear motor
- two-ply belt covered with PVC
- fix deviation
- final hopper (up/down)

6 PLATFORM FOR PERSONAL MOD. 800 X 1500

Complete with
- main frame of painted steel
- stairs

7 STANDARD BRUSHER– WASHER - DRYER

MOD. 750 X 3360 (28 ROWS)
Complete with:
- frame made of painted steel
- internal side made of stainless steel AISI 304
- brushes and sprockets polyamide supports
- waved nylon brushes with squeezers
- rolls with “donuts” and squeezers
- natural cylindrical brushes with squeezers
- water collecting tanks made of stainless steel
AISI 304
- adjustable brush rotation
- driven emptier
- detergent sprayer with metering pump
- rinsing shower
- upper fun
- upper cover

7a BELT CONVEYOR BY-PASS MOD. 750 X 3360

Complete of:
- main frame made of painted steel
- belt conveyor mod. 3360
- 2-ply belt covered by PVC
- gear motor

All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

3/16
 - wheels with guide of slide

8 STANDARD BRUSHER– WAXER MOD.

750 X 1200 (10 ROWS)
Complete with:
- frame made of painted steel
- internal side made of stainless steel AISI 304
- brushes and sprockets polyamide supports
- waved nylon brushes with squeezers
- rolls with “donuts” and squeezers
- natural cylindrical brushes with squeezers
- adjustable brush rotation
- driven emptier
- wax sprayer with pump
- upper cover

8a BELT CONVEYOR BY-PASS MOD. 750 X 1200

Complete of:
- main frame made of painted steel
- belt conveyor mod. 1200
- 2-ply belt covered by PVC
- gear motor
- wheels with guide of slide

9 DRYING TUNNEL MOD. 1000 X 7000

For wax drying
Complete with:
- structure made of painted steel
- aluminium rollers
- fix and alternated roller rotation
- adjustable speed
- thermostat
- moisture meter system
- automatic system to check and control air humidity
- recycling warm air generator
- roller cleaning system with driven brush
DRYING CAPACITY 8 TONS PER HOUR

Note: Gas burner and chimney are not included

10 BELT CONVEYOR MOD. 1000 X 1500

For distribution product
Complete of:
- main structure made of galvanised and painted steel

All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

4/16
 - gear motor
- two-ply belt covered by PVC
- fix deviation

11 ROLLER ELEVATOR WITH ROLLERS COVERED

BY RUBBER MOD. 600 X 2000
To feeding pomegranates
Complete with:
- main frame made of painted steel
- galvanized chain
- speed variator
- rollers diam. 58 mm
- hopper box covered by rubber

96 Main board controls each line machine.

Electrical tension: 380 V, 3-PH, 50 Hz
The electrical board includes:
- main switch with alarm
- start-stop switch for each motor
- emergency push-button (red buttons) for all working areas
- cable pipe made of hot galvanised steel (IP40)
- Omron PLC and frequency inverter

TOTAL EQUIPMENT BY AWETA SISTEMI € 164.286

1 Rollerstar 2-8+1
- Multilane frame
- Length app 17500 mm
Complete with:
- 1 x V-groove L=1.300 mm pre-singulator + brushes
- V- groove fix ratio
- Inververter for V-groove
- Returnbelt belt (doubles)
- Singulator turning fix ratio
- Inververter for singulator
- Control box
- Weight
- 9 x rotating receiving brush with ramps
- 9 x conveyor belts, width 340 mm
- 5 x packing bin
- Standard legs in machine
- Low frame
- PC Can board € 105.360

All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

5/16
 1 PC
Complete with:
- 17" screen
- Cabinet (only for 17" screen)
- Software
- Laser printer for A4 paper € 7.430

1 Camerasystems (MV=Monovision) € 12.670 OPTION

Colour camera (MV-C) with camerabox € 7.780 OPTION
Diameter camera (MV-D) with camerabox € 18.330 OPTION
Colour/diameter camera (MV-D) with camerabox

1 Camerasystems (DV = Dual Vision)

Colour camera (DV-C) with camerabox € 14.890 OPTION
Diameter camera (DV-D) with camerabox € 14.890 OPTION
Colour/diameter system (C/D) with camerabox € 21.670 OPTION

1 Packing station type B length 4500 mm € 21.720

2 x accumulating belt
1 x full boxes belt in middle
Gravity roller conveyor 1500 mm

1 Integration & control flow € 5.120

Total gross price € 303.916

EXTRA COSTS NOT INCLUDED IN QUOTATION

Transport 6 x 40 foot container FOB cost € 3.600

Excluded traveling and
Installation and training lodging € 37.500

SPECIFICATION IN ACCORDANCE WITH ABOVE LIST OF EQUIPMENT

1) Qty 1 WATER CONTINUOUS BOX DUMPER

The continuous water box dumper is intended to manually feed the boxes into the water channel.
This ensures a very delicate emptying of the apples into the water, as the apples will float in the
water when the boxes are submerged. The maximum obtainable capacity is 360 boxes per hour.

All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

6/16
 The construction is made of stainless steel AISI 304.

THIS IS A NON MOTORIZED DESIGN.

2) Qty 1 CONNECTING CHANNEL

The connecting channels functions as a buffer and transports the apples gently to the elevator.
The channel is executed in stainless steel AISI 304 with dimensions 1.250 x 5.000mm.

3) Qty 1 ELEVATOR – PVC ROLLER CONVEYOR

The elevator transports the apples from the channel to the sorting section which forms an inte-
grated part. The sorting section has a length of 1.500 mm. Incorporated in the construction is a
pump as well as leaves remover with double grid.

The frame, elevator tank, inspection doors, leaves remover grid and collection tank are executed
in stainless steel AISI 304.

4) Qty 1 ROLLER ELEVATOR

This section is intended as a socalled dry infeed where the workers can empty manually boxes
onto the hopper. For a gentle emptying of the boxes the hopper is covered by rubber.

The roller elevator is intended to transport the fruits like citrus, peaches, kiwis and tomatoes
through a conveyor belt (nr 5) to the sorting table.

The main frame is executed in painted steel and has a speed variator.

5) Qty 1 BELT CONVEYOR

The belt conveyor with dimensions 300x2.500 mm transports the fruit to the sorting section.

6) Qty 1 PLATFORM

A platform for personal with dimensions 800x1.500 mm is included so that workers can visually
check the fruit at the sorting section at normal working height. The structure is made of painted
steel and is inclusive of stairs.

7) Qty 1 STANDARD BRUSHER WASHER DRYER

This machine serves to brush, wash and dry fruit: each single product comes out well cleaned
and polished by simply passing through.

All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

7/16
 First the products are brushed by natural cylindrical brushes. Then the fruit passes to the
washing section where water is sprayed on the fruit for thorough surface cleaning. The products
are then dried by means of a fan and special sponge disks called “donuts”.

The brusher washer with dimensions 750x3.360 mm, consists of a frame made of painted
steel. The internal sides and water collecting tanks are made of stainless steel AISI 304. It has a driven
emptier, adjustable brush rotation, detergent sprayer with metering pump, and rinsing shower.

7a) Qty 1 BY PASS CONVEYOR BELT

A bypass conveyor belt is included in case the brusher washer dryer does not have to be used.
The brusher washer dryer is than moved side ways by means of wheels which run on guides.
Than the bypass conveyor belt is used to transport the fruit the sorting section towards the
waxer or drying tunnel.

8) Qty 1 STANDARD BRUSHER WAXER

The BRUSHER – WAXER has been designed for waxing fruit, that is to say for evenly spreading
fruit surface with food grade wax in order to cover it with a transparent film.

This coating not only makes fruit more attractive by enhancing its colour and brightness, but also
reduces dehydration, thus preventing weight loss and helping to maintain turgidity. Wax more-
over partially protects fruit from decay fungi and it may as well be used to ensure uniform
treatment with fungicides, for instance.

The essential parts of this machine are:

- Brush rollers, with either horsehair or synthetic bristles, conveying fruits by force of their rotation
- A wax dispensing system consisting in nozzles located above the brush-rollers and spraying wax
on fruits by means of an electronic pump.

8a) Qty 1 BY PASS CONVEYOR BELT

A bypass conveyor belt is included in case the brusher washer dryer does not have to be used.
The brusher waxer is than moved side ways by means of wheels which run on guides.
Than the bypass conveyor belt is used to transport the fruit the sorting section towards the
drying tunnel.

9) Qty 1 DRYING TUNNEL

The purpose of this equipment is to dry the surface of fruits that have been previously washed
and waxed. Inside the tunnel, fruits are moved on by means of a chain conveyor with aluminium
rollers allowing fruit rotation and complete drying.

All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

8/16
 An air heater and a fan unit gently force hot air through the flowing fruit, without absolutely im-
pairing its quality. Moisture degree and air temperature are monitored by means of the hygro-
meter and thermostat this unit is equipped with. The forced airflow return within the tunnel
allows remarkable energy savings since new air is let in only when a too high moisture degree is
gauged.

This drying tunnel is also equipped with roller cleaning and speed adjustment devices.

The drying tunnel has dimensions 1.000 x 7.000 mm, The drying tunnel is designed for a
maximum capacity of 8 ton per hour.

10) Qty 1 BELT CONVEYOR

This conveyor transports the fruit from the drying tunnel to the rollerstar grader with extra space
for an extra elevator.

11) Qty 1 ROLLER ELEVATOR

This section is intended as an extra dry infeed for pomegranates where the workers can empty
manually boxes onto the hopper. For a gentle emptying of the boxes the hopper is covered by
rubber.

The main frame is executed in painted steel and has a speed variator

12)Qty 1 ELECTRONIC SORTER TYPE ROLLERSTAR (WITH 2 LANES) WITH WEIGHT

The two lane sorter consists of an integrated singulator and grader.

The singulator will divide the fruit in a continuous singulated flow so that the product will be
transported smoothly and gently onto the carrier.

The singulator with a length of 1.300 mm consists of 2 belts of different lengths placed in a V
shape which operate with different speed in order to convert the bulk to single line flow. At the
end the V shape belts are equipped with a transfer flap to move the product smoothly and
delicately onto the carrier with minimum impact due to the minimized drop.

The lanes of the grader will be equipped with carriers at 95,25 mm pitch, carried by a single
chain. There will be one chain to prevent synchronization problems with various chains over the
whole length of the structure. The carriers will be clicked on the chain for easy removal and re-
placement. No special tools are required. The carriers consist of a so-called carrier hand and 2
soft rollers of rounded design, which rotate the tomato only during camera detection. This ensu-

All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

9/16
 res full view of the product for detection of colour (optional). The carrier hands can be tilted in
both directions.

The Rollerstar carriers are perfect for all round fruits and vegetables in a wide range of sizes.
Because of the unique frame, Aweta is able to design the machine for small products such as
plums, prunes, stone fruit, citrus fruit, as well as for apples, tomatoes and even larger products.
The Rollerstar carrier has been designed to be able to rotate products with a diameter of 40 –
120 mm.

Advantages versus other machines:

• Better Weighing Accuracy (special patented roller with fork design)
• Higher Productivity – great filling rate
• Two sided deposit – pivoting motion (for one lane frame only)
• Technology – modular frame

All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

10/16
 • Automatic chain tensioning (pneumatically)

The chain mechanism is equipped with a pneumatic system, which will keep the chain properly
tensioned at all times.

Each lane is equipped with dual load cells to ensure the highest possible accuracy for weight
and allows a maximum deviation in weight of +/- 1 gram at the maximum speed of 15 carriers
per second.

The speed of the grader machine can be adjusted from 3 to 15 carriers per second per lane.

The singulator and the grader form one structure, which is executed in a combination of
painted steel and aluminium. The legs on which the machine rests are executed in galvanised
steel.

The grader will be equipped with an electronic control system complete with central unit, con-
trollers, PC, printer, keyboard, and Microsoft Windows based software and internet connection.
Operating language: English.

The computer can store the grading results in a way you can track the production results. This
can be done for a whole day of production, but also for each individual batch you run on the
machine. Information about the total amount of kilograms, number of pieces, and time informa-
tion is stored for every grade you run on the machine. This enables good tracking of all the
production results.

The grader is equipped with 8 outlets plus an extra for incorrect measured fruit: All outlets are
equipped with rotating receiving brushes for smooth transfer of the product and receiving belts
with a width of 340 mm.

All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

11/16
 Four plus one exits are executed with a packing bin which can be executed with an electronic
weigher.

Four exits are executed with accumulation belts. The workers take the fruit from the belt and
pack it into the box on the inclined lay bord. When the box is filled the workers push it onto the
conveyor belt which transport is towards the pallets places.

OPTIONAL: CAMERA SYSTEMS FOR COLOUR AND / OR DIAMETER

Following 25 years of intense research to develop the most accurate camera system to detect
flaws, Aweta now has a camera system that works with different parameters. Strategically
placed above the singulator (where the products are directed in single rows) with an open view, it
has great access to the products passing by and has the ability to measure and calculate the
parameters specified and help grade the product. The user has the choice to measure three
things: colour, diameter or colour/diameter.

For color detection a digital RGB camera is used. For diameter a digital IR Camera is used. For
diameter the maximum deviation is 1 mm of the product size.

Colour
The Aweta Colour Scan (CS system) is a colour grading system that can be integrated into an
electronic weight grader. The CS system consists of a special camera and an accessory
computer. The camera takes care of a colour scan, meaning that the product rotates in the
singulator underneath the camera which enables the camera to make a film (a scan) of the
complete rotation. The computer in its turn measures the results of the complete layout of the
product and determines the colour precisely.
The CS system is a unique system, totally different from all the other existing colour sort
systems. It is the result of several years of research, and the application of the newest
possibilities in the field of high speed electronics, and state of the art computer technology.

Features of the CS system

• The camera is able to distinguish more than 16 million different colours
• The special developed computer can process more than 4 million colour measurements
per second
• The CS system is able to fully scan and grade more than 25 parts per second (more than 12
products per lane per second).
• The CS system takes more then 6000 color samples of each product while the fruit is scanned.
In fact the system makes a "map" of the skin/peel.
• Sorting limits can be set for all the measured parameters, resulting in unlimited colour
grading groups.

The advantages of the CS colour system

• Uniform colour grading
• No different colour interpretation by different people
• Constant colour grading (no "Monday morning" or Friday afternoon" effect, which people
have)
• High accuracy by use of digital technology
• Easy to use operating system (self learning system)

All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

12/16
 User friendliness
In order to operate such a complex colour measuring system, Aweta has made a combination of
tools that makes it easier for the user to do his own colour settings quite easily. While grading
the products, the user is able to monitor the measured parameters of each product and to see
the colour scan on the computer screen.

Diameter system

The Aweta Diameter System (IR system) can be used to measure the size of round
products, with an accuracy of 1mm of the product diameter (stdev). For very accurate
size grading, a combination of weight and size can be used.

MONOVISION CAMERA SYSTEM

Sensors
Max product size 130 mm
Maximum machine speed* 15 products/sec
Pixel resolution 4 mm²
Number of view angles per lane 1
Illumination PL-lamps

Color
Type of camera Digital RGB
Minimum color area 10%
Color measurement area 80%

Diameter
Type of camera Digital IR
Standard deviation 1 % std on average diameter

DUAL VISION CAMERA SYSTEM

Sensors
Max product size 130 mm
Maximum machine speed* 15 products/sec
Pixel resolution 2 mm²
Number of view angles per lane 2
Illumination LEDS

Color
Type of camera Digital RGB
Minimum color area 2%
Color measurement area 100%

Diameter
Type of camera Digital IR
Standard deviation 1 % std on average diameter
Shape sorting possible on request

All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

13/16
CONDITIONS OF SALES AND DELIVERY:

Installation : Board / lodging and travel not included

Delivery : FOB, Rotterdam / Ravenna according to INCO terms 2000
Aweta reserves the right to ship from any of its production facilities directly to the
customer.
Delivery time : Depending of order date, to be agreed
Line start up : To be agreed

Packaging : Shipment will be prepared and packed for conventional road or sea transport.
Specific requirements for packing from the customer or regulations by the
country of import can be honored at additional charges.

Payment : 30 % directly on signed order

` 70 % irrevocable letter of credit confirmed by Rabobank payable at sight

Letter of credit must be opened immediately after signing of order and will be payable
against transport documents. Payments which are based on documents to be signed
by the customer are not allowed.
Partial shipments should be allowed.
Transshipments should be allowed.

All banking costs are for the account of the customer.

Currency : Euro

Validity : 30 days after above mentioned date

General conditions : See attached Orgalime SE 01

WARRANTY:

1 year, for parts and labor where construction errors or other defects have been ascertained. This
warranty is excluding:
- Damages to machine and/or machine parts, caused by unprofessional use, lack of maintenance,
for having carried works not advice by the seller.
- Electrical parts like motors, variable gears motors and similar, brushes, donuts, wear parts in
general.
- All equipment in contact with chemicals product
- All board, accommodation and travel cost of the technician and transport of the parts.

All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

14/16
GENERAL EXCLUSIONS:

The delivery includes only all materials expressly listed in the offer. This means that the following items
are not going to be supplied, i.e. ARE EXCLUDED:
• All new construction for the building (hole, wall, etc)
• All packing accumulation belt and peripherical equipment not described in this document
• Unloading of equipment at the customer packing house
• Lightening over packing station
• Supply of heavy forklift to move and install machines
• Supply of electricity and light for assembly
• Supply of electricity 380 V + Hearth + Neutral for new equipment
• Board and lodging for technicians
• Connection to control cabinet at the position required
• UPS to protect computers
• Compressed air supply (8 bars)
• Illumination of the various workstation on the line
• General cleaning after commissioning the line
• Supply fruits and packing for test
• Disassembly of existing or old equipment
• Maintenance of existing equipment (reparation, man power, spare parts)
• Catwalk and stairs (modifications, disassembly and assembly on new line)
• Technicians from customer have to be present from beginning of assembly. Technicians will be
trained and they will pilot the line after assembly
• Telephone line at the control cabinet
• Provision of ASDL phone line at the control cabinet
• Local Transport and insurance
• Local customs duties and taxes
• The customer must take out an insurance policy immediately on delivery of above equipment
covering it for broken machinery, theft, fire and electrical damage

BANKERS’S DETAILS

Rabobank Rotterdam
Postbus 10017
3004 AA Rotterdam

Account N° .38.18.32.716
IBAN – nr NL96RABO0381832716
BIC: RABONL2U

All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

15/16
We trust to have been at your service and remain,

With kindest regards.

Joop P. Korvezee
Area sales manager
Aweta G&P BV

All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

16/16
 AWETA G&P

Burgemeester Winkellaan 3
2631 HG Nootdorp (NL)
Yes Bank P.O. Box 17

Tower-B, Bldg. No. 8 2630 AA Nootdorp (NL)

Telephone +31 (0)15 310 99 61
DLF Phase-II
Telefax +31 (0)15 310 73 21
Gurgaon -122002 E-mail aweta@aweta.nl
Internet www.aweta.com
Attention : Shashi Kant Singh, Manager(FASAR)
Rabobank 38.18.32.716

DATE: October 19, 07

PROJECT: Rollerstar 1-12+1 tomato
QUOTATION: tomato line
AWETA DRAWING NR:

Dear Sir,

With reference to your communication with Mr Gandhi we are pleased to quote below a complete line for
tomatoes. In the quotation you will find some options and alternatives. Quotation will give you an idea of
the possibilities.

This quotation consists of;

• a determination of required capacity based upon information provided by the customer
• a general layout of equipment with prices
• a description and explanation of each item of the complete line
• conditions of payment and delivery
• general conditions of sales ORGALIME dated September 2001

FRUIT / VEGETABLES TO BE NAME AVERAGE FRUIT WEIGHT

PROCESSED:
TOMATOES 110 gr

CAPACITY ROLLERSTAR: Maximum sizer speed: 15 pcs / sec / lane

sizer filling percentage: 65 %

MAXIMUM PEAK CAPACITY: TOMATOES : 12 x 65% x 3600 x 1 = 28.080 pcs x 110 g = 3,088 t/h

OUTLET PACKAGES KIND OF PACKAGES DIMENSIONS

INLET PACKAGES KIND OF PACKAGES DIMENSIONS

Wooden or plastic box

All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

1/12 Aweta G&P bv is inscribed in the trade

register of the Chamber of commerce
in The Haque (NL) under no. 27073114
V.A.T. no. NL001191172B01
All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

2/12
GENERAL LAY OUT OF EQUIPMENT

1 1x tipping belt
- Mod. 500x2.000 mm
Complete with:
- Only motor, NO inverter
- Hopper
- Tipping support € 4.130

2 1x elevator with 90° angled

- Mod. widht 500 mm
Complete with:
- Motor with inverter
- Hopper between tipping belt and elevator € 7.180

3 1x small fruit eliminator

- Mod. 500x1.050 mm
Complete with:
- Only motor, NO inverter
- Conveyor belt for undersized fruit € 8.430 OPTION

4a 1x sortingtable
- Mod. 500x2.000 mm
Complete with:
- Motor with inverter
- Both sides platform
- 1x second quality belt above table € 12.680

Option: lighting above sorting table

4b Mod. 2.000 mm € 390 OPTION

5 1x feeding belt
- Mod. 500x1.500 mm
Complete with:
- Only motor, NO inverter € 2.470

6a1 Rollerstar 1-12+1

- Mono frame
- Length app 18.750 mm
- Capacity: 3 ton/hour
- Average weight product: 110 gram
- Max. speed: 12 products/sec./lane

All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

3/12
 - Filling rate each lane: 65%
Complete with:
- 1x V-groove L=1.300 mm pre-singulator +
brushes
- Inverter for V-groove
- Inverter for singulator
- Control box
- Weight
- Chute before loadcells
- Manual lubrication
- 13x rotating receiving brush with ramps
6b - 13x packing bin
- Standard legs in machine
- Low frame € 69.960

6c 12x weighing units

- Mod.: SOEHNLE 7755
- 0 - 30 kg
- NOT certified
Complete with:
- Weighing platform 310x275mm
- Included support € 5.730

6a2 Rollerstar 1-12+1 (OPTION: B)

- Mono frame
- Length app 15.000 mm € 67.060 EXCLUDED

7 PC
Complete with:
- 17" screen
- Cabinet (only for 17" screen)
- Software
- Laser printer for A4 paper € 7.430

Option: Camerasystems (MV = Mono Vision)

8a Colour system (C) with camerabox € 9.670 OPTION
8b Diameter system (D) with camerabox € 7.330 OPTION
8c Colour/diameter system (C/D) with camerabox € 15.000 OPTION

9 Integration & control flow € 2.400

Total gross price € 111.980

All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

4/12
EXTRA COSTS NOT INCLUDED IN QUOTATION

Transport
FOB
Rotterdam 2 40 ft container Budget € 1.200
Excluded traveling and
Installation and training lodging € 5.990

SPECIFICATION IN ACCORDANCE WITH ABOVE LIST OF EQUIPMENT

1) Qty 1 TIPPING BELT

The tipping belt consists of a belt with dimensions 500x2.000 mm to gently drop the tomatoes
on the belt. The belt is executed with a hopper with a minimum height of at least 200 mm and
a tipping support for easy emptying of boxes. The belt is controlled by a photocell and has a
speed of 40 mm per second.

The belt material is PVC with a standard colour of dark green.

2) Qty 1 ELEVATOR WITH 90 DEGREES ANGLE

The main structure of the elevator is executed in painted steel driven by a motor with inverter.
For round tomatoes the elevator will be executed with fingers with a height of 40 mm with a
centre to centre distance of 80 mm. The belt material is PVC with a standard colour of dark
green.

3) Qty 1 SMALL FRUIT ELIMINATOR

The main structure is executed in painted steel. The belt has dimensions 500 x 1.050 mm with
openings to allow elimination of fruit of less than 35mm diameter. The eliminator is executed
with a conveyor to remove the undersized fruit. Upon request the undersized belt can be provi-
ded with following seizes of holes, being 18, 25, 40, 47, 57, 60 or 67 mm.

4) Qty 1 SORTING TABLE

The sorting table is executed with dimensions 500x2.000 mm and equipped with a platform on
both sides and 1 belt to remove rejects. The quality inspection table is equipped with aluminium
tubes with soft rubber, roller diameter 70 mm, which is very gentle for the tomatoes.

5) Qty 1 FEEDING BELT

All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

5/12
 The feeding belt consists of a belt with dimensions 500x1.500 mm to gently transport the toma-
toes from the sorting table to the singulator.

6-8)Qty 1 - ELECTRONIC SORTER TYPE ROLLERSTAR (WITH 1 LANE) WITH WEIGHT SIZING

The one lane sorter consists of an integrated singulator and grader.

The singulator (6a) will divide the tomatoes in a continuous singulated flow so that the product
will be transported smoothly and gently onto the carrier.

The singulator with a length of 1.300 mm consists of 2 belts of different lengths placed in a V
shape which operate with different speed in order to convert the bulk to single line flow. At the
end the V shape belts are equipped with a transfer flap to move the product smoothly and
delicately onto the carrier with the minimum impact due to the minimized drop.

The lane of the grader will be equipped with carriers at 95,25 mm pitch, carried by a single
chain. There will be one chain to prevent synchronization problems with various chains over the
whole length of the structure. The carriers will be clicked on the chain for easy removal and re-
placement. No special tools are required. The carriers consist of a so-called carrier hand and 2
soft rollers of rounded design, which rotate the tomato only during camera detection. This ensu-
res full view of the product for detection of colour (optional). The carrier hands can be tilted in
both directions.

The Rollerstar carriers are perfect for all round fruits and vegetables in a wide range of sizes.
Because of the unique frame, Aweta is able to design the machine for small products such as
plums, prunes, stone fruit, citrus fruit, as well as for apples, tomatoes and even larger products.
The Rollerstar carrier has been designed to be able to rotate products with a diameter of 40 –
120 mm.

All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

6/12
 Advantages versus other machines:
• Better Weighing Accuracy (special patented roller with fork design)
• Higher Productivity – great filling rate
• Two sided deposit – pivoting motion (for one lane frame only)
• Technology – modular frame
• Automatic chain tensioning (pneumatically)

The chain mechanism is equipped with a pneumatic system, which will keep the chain properly
tensioned at all times.

Each lane is equipped with dual load cells to ensure the highest possible accuracy for weight
and allows a maximum deviation in weight of +/- 1 gram at the maximum speed of 15 carriers

All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

7/12
 per second.

The speed of the grader machine can be adjusted from 3 to 15 carriers per second per lane.

The singulator and the grader form one structure, which is executed in a combination of
painted steel and aluminium. The legs on which the machine rests, are executed in galvanised
steel.

The grader will be equipped with an electronic control system complete with central unit, con-
trollers, PC, printer, keyboard, and Microsoft Windows based software and internet connection.
Operating language: English.

The computer can store the grading results in a way you can track the production results. This
can be done for a whole day of production, but also for each individual batch you run on the
machine. Information about the total amount of kilograms, number of pieces, and time informa-
tion is stored for every grade you run on the machine. This enables good tracking of all the
production results.

The grader is equipped with 12 outlets plus an extra for incorrect measured fruit: All outlets are
equipped with rotating receiving brushes for smooth transfer of the product and receiving belts
with a width of 340 mm and a packing bin which can be executed with an electronic weigher of
the mark SOEHNLE model 7755 .

8a-c) OPTIONAL: MONOVISION CAMERA SYSTEM FOR COLOUR AND / OR DIAMETER

Following 25 years of intense research to develop the most accurate camera system to detect
flaws, Aweta now has a camera system that works with different parameters. Strategically
placed above the singulator (where the products are directed in single rows) with an open view, it
has great access to the products passing by and has the ability to measure and calculate the
parameters specified and help grade the product. The user has the choice to measure three
things: colour, diameter or colour/diameter.

For color detection a digital RGB camera is used. For diameter a digital IR Camera is used. For
diameter the maximum deviation is 1 mm of the product size.

Colour
The Aweta Colour Scan (CS system) is a colour grading system that can be integrated into an
electronic weight grader. The CS system consists of a special camera and an accessory
computer. The camera takes care of a colour scan, meaning that the product rotates in the
singulator underneath the camera which enables the camera to make a film (a scan) of the
complete rotation. The computer in its turn measures the results of the complete layout of the
product and determines the colour precisely.
The CS system is a unique system, totally different from all the other existing colour sort
systems. It is the result of several years of research, and the application of the newest
possibilities in the field of high speed electronics, and state of the art computer technology.

Features of the CS system

All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

8/12
 • The camera is able to distinguish more than 16 million different colours
• The special developed computer can process more than 4 million colour measurements
per second
• The CS system is able to fully scan and grade more than 25 parts per second (more than 12
products per lane per second).
• The CS system takes more then 6000 color samples of each product while the fruit is scanned.
In fact the system makes a "map" of the skin/peel.
• Sorting limits can be set for all the measured parameters, resulting in unlimited colour
grading groups.

The advantages of the CS colour system

• Uniform colour grading
• No different colour interpretation by different people
• Constant colour grading (no "Monday morning" or Friday afternoon" effect, which people
have)
• High accuracy by use of digital technology
• Easy to use operating system (self learning system)

User friendliness
In order to operate such a complex colour measuring system, Aweta has made a combination of
tools that makes it easier for the user to do his own colour settings quite easily. While grading
the products, the user is able to monitor the measured parameters of each product and to see
the colour scan on the computer screen.

Diameter system

The Aweta Diameter System (IR system) can be used to measure the size of round
products, with an accuracy of 1mm of the product diameter (stdev). For very accurate
size grading, a combination of weight and size can be used.

MONOVISION CAMERA SYSTEM

Sensors
Max product size 130 mm
Maximum machine speed* 15 products/sec
Pixel resolution 4 mm²
Number of view angles per lane 1
Illumination PL-lamps

Color
Type of camera Digital RGB
Minimum color area 10%
Color measurement area 80%

Diameter
Type of camera Digital IR
Standard deviation 1 % std on average diameter

OPTIONAL: SINGLE SIDED TILTING OF CARRIERS AGAINST DUAL SIDED TILTING OF

All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

9/12
 CARRIERS

The single lane Rollerstar sorting machine can be designed the transfer the product from the
carriers to one side or both sides to reduce the length of the machine and make it even more
compact. Drawing option A and option B.

ADDITIONAL OPTIONS NOT QUOTED OR MENTIONED IN DRAWING:

WASHER / BRUSHER / DRYER

A brusher / washer / dryer is equipped with 3 rows of brushes and 12 rows of sponges. At the
Front end a sprinkler system will rinse/spray the product, then the brushes will take of the
dirt/dust and then will be dried by being transported over the sponges. To help the drying
process the drier is equipped with one air fan. The structure is from stainless steel and the
brushes are made from horse hair.

EMPTY AND FULL CARTON HANDLING.

A roller gravity conveyor with legs and supports can be integrated for the transport of empty
boxes (over the packing tables).

A full box transport system consisting of 1 conveyor belt, 2 conveyor belts, 2 angles roller gravity
conveyor and 1 roller gravity conveyor including legs and supports can be provided.

CONDITIONS OF SALES AND DELIVERY:

Installation : Board / lodging and travel not included

Delivery : FOB, Rotterdam / Ravenna according to INCO terms 2000
Aweta reserves the right to ship from any of its production facilities directly to the
customer.
Delivery time : Depending of order date, to be agreed
Line start up : To be agreed

Packaging : Shipment will be prepared and packed for conventional road or sea transport.
Specific requirements for packing from the customer or regulations by the
country of import can be honored at additional charges.

Payment : 30 % directly on signed order

` 70 % irrevocable letter of credit confirmed by Rabobank payable at sight

Letter of credit must be opened immediately after signing of order and will be payable
against transport documents. Payments which are based on documents to be signed
by the customer are not allowed.
Partial shipments should be allowed.

All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

10/12
 Transshipments should be allowed.

All banking costs are for the account of the customer.

Currency : Euro

Validity : 30 days after above mentioned date

General conditions : See attached Orgalime SE 01

WARRANTY:

1 year, for parts and labor where construction errors or other defects have been ascertained. This
warranty is excluding:
- Damages to machine and/or machine parts, caused by unprofessional use, lack of maintenance,
for having carried works not advice by the seller.
- Electrical parts like motors, variable gears motors and similar, brushes, donuts, wear parts in
general.
- All equipment in contact with chemicals product
- All board, accommodation and travel cost of the technician and transport of the parts.

GENERAL EXCLUSIONS:

The delivery includes only all materials expressly listed in the offer. This means that the following items
are not going to be supplied, i.e. ARE EXCLUDED:
• All new construction for the building (hole, wall, etc)
• All packing accumulation belt and peripherical equipment not described in this document
• Unloading of equipment at the customer packing house
• Lightening over packing station
• Supply of heavy forklift to move and install machines
• Supply of electricity and light for assembly
• Supply of electricity 380 V + Hearth + Neutral for new equipment
• Board and lodging for technicians
• Connection to control cabinet at the position required
• UPS to protect computers
• Compressed air supply (8 bars)
• Illumination of the various workstation on the line
• General cleaning after commissioning the line
• Supply fruits and packing for test
• Disassembly of existing or old equipment
• Maintenance of existing equipment (reparation, man power, spare parts)
• Catwalk and stairs (modifications, disassembly and assembly on new line)
• Technicians from customer have to be present from beginning of assembly. Technicians will be
trained and they will pilot the line after assembly
• Telephone line at the control cabinet
• Provision of ASDL phone line at the control cabinet
• Local Transport and insurance

All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

11/12
 • Local customs duties and taxes
• The customer must take out an insurance policy immediately on delivery of above equipment
covering it for broken machinery, theft, fire and electrical damage

BANKERS’S DETAILS

Rabobank Rotterdam
Postbus 10017
3004 AA Rotterdam

Account N° .38.18.32.716
IBAN – nr NL96RABO0381832716
BIC: RABONL2U

We trust to have been at your service and remain,

With kindest regards.

Joop P. Korvezee
Area sales manager
Aweta G&P BV

All transactions take place according to General Orgalime Conditions registered with the registry
of the District Court in Brussels, October 1992, unless explicitly indicated otherwise.

12/12
 Our ref: Date: 31.10.07
E.Mail to: shashi.singh@yesbank.in

Mr. Shashi kant Singh

Manager (FASAR)
Yes Bank.
Tower-B,Bldg. No. 8
DLF Phase-II
Gurgaon-122002

Kind Attn: Mr. Shashi kant Singh (09351332123)

Sub: Offer for Fruit / Vegetable Grading Lines

Ref: Your discussions with Mr. R.K.PAndey (V.P, Mktg) and Mr. Gautam Biswas (Manager,
R&D).

Dear Sir,

With reference to above, we are pleased to submit you the Offers for
1. Round fruit Grading Line (3-3.5 TPH)
2. Potato/onion grading plant (3.5-4 TPH)
With terms and conditions of supply as under;

TERMS AND CONDITIONS:

1. Prices: Our prices are Ex- works, Ambala Cantt. Freight to Pay.
2. Paint: All the metallic parts of the machines shall be painted in synthetic enamel
paint as standard supply in the quoted prices.
3. Transit Insurance shall be charged extra @ 0.5% on the 110% invoice value.
4. Octroi ( if any ) at site shall be paid by the buyer extra.
5. State Entry Tax during transportation shall be paid by the purchaser at his own cost.
6. Unloading of equipment at site shall be arranged by the purchaser at his own risk & cost.
7. VAT/CST: It shall be charged extra as applicable at the time of supply. At present rate of
VAT/CST is 3% against Form “C”, otherwise 4%.
8. Central Excise Duty: At present there is no Central Excise Duty on our equipment.
If it is applicable at the time of despatch then it shall be to purchaser's account.
9. If there is any change in the rate of taxes and/or imposition of any new taxes at the time of
supply that shall be to purchaser's account.
10. Validity: Our offers shall remain valid for 60 days from the date of our offer.
11. Delivery : The equipment shall be despatched within 6-8 weeks after receipt of
your technically & commercially clear purchase order at Ambala Cantt.
12. Warranty: 12 Calendar months from the date of despatch against any manufacturing defect
and/or bad workmanship.
13. PAYMENT : 25% payment advance and balance 75% payment against
inspection/despatch of equipment at our works at Ambala Cantt. All the payments by bank
draft in favour of OSAW AGRO INDUSTRIES PVT.LTD. payable at any nationalized
bank at Ambala Cantt.
14. Service Tax @ 12.36% shall be charged extra on installation & commissioning amount.

Trust you will find our offer most competitive and favour us with your valued order. Should you need any
further information, please feel free to contact us.

Thanking you and assuring you of our best attention always.

Yours sincerely,
for OSAW AGRO INDUSTRIES PVT.LTD.

SANJEEV SAGAR
MANAGING DIRECTOR.
 Offer for Sorting and Grading line for round fruits & vegetables Cap. 3-3.5TPH.

Sl No Item with Specification Qty Unit Price Total Price

(Rs) (Rs)
1 FEEDING CUM SORTING CONVEYOR: 1 322400.00 322400.00

Consisting of PVC rollers which is food grade material. The

products will be dumped onto the rollers which will be
conveyed forward with the help of the rollers. On the sorting
section, rollers will move on their own axis & at the same time
shall move forward. These rollers will carry the products
forward. The workers standing on both sides of the machine will
sort out the damaged or rotten products and will take those
products out of the machine. Frame is made up of M.S and other
contact parts are fabricated from food grade materials.

Length : 3000-3500 mm.

Width : 1400 mm.

2 CULL BELT CONVEYOR: 1 55100.00 55100.00

MOC : Mild Steel.

Length : 2000mm
Width : 150-200mm
Belt : PVC food graded.
To eliminate the damaged fruits.

3 WASHING + SPONGING +WAXING MACHINE: 1 440300.00 440300.00

This machine will be composed in three sections, washing
section, sponging section and waxing section. provided for
washing purpose, sponging purpose and polishing purpose of
the fruits respectively.

The washing section is fitted with nylon bristle rollers rotating

on their own axis. Products will be let onto the bristle rollers
from the sorting table. Sprinkler arrangement will be provided
on the top of the moving products. Water will be sprayed on the
products while they move forward slowly. The bristle rollers
gently rub the surface of the products and clean it properly. The
dirty water accumulates on a water tank fitted below the
machine and discharges out continuously. The contact parts will
be fabricated from food grade material and structure of mild
steel. The machine is fitted with pump. This washing process is
automatic only the machine should be connected with a constant
water supply point.

In the sponging section, the washed products will come with

contact of the sponging rollers and the water from the surface of
the products will be squeezed with the help of sponging rollers.
The sponging rollers are itself squeezed with the help of the G.I
rollers fitted under the sponging rollers in staggered pattern.

After sponging, the products will move on top of the horse hair
rollers and liquid edible wax will be sprayed from the top with
the help of wax dosing pump and compressor. A thin layer of
wax will be applied on the surface of the products and the
products will be uniformly polished with the help of the horse
hair rollers.

Length : 3000-3500 mm.

Width : 1400 mm.

4 HOT AIR DRYER: 1 428400.00 428400.00

 This machine comprises of PVC rollers on which the products
are conveyed after being washed. The dryer is fitted with
electric heaters and infrared lamps. Slow drying of the products
occurs in the dryer by hot air at controlled temp (30-50°C)
Material of construction - structure of mild steel. Contact parts
made up of food graded materials. Complete with hot air
circulating fan, electrical heaters, I.R. Lamps, temperature
controller, thermostat, etc.

Length : 6000-6500 mm.

Width : 1400 mm.

5 INCLINED ROLLER CONVEYOR: 1 152400.00 152400.00

This machine will provided to convey and elevate the products

from the dryer to the grader. Rollers and other contact parts will
be made up of food graded materials. Frame will be fabricated
from M.S.

Length : 1500-2000 mm.

Width : 1400 mm.

6 GRADER: 1 645500.00 645500.00

Rollers and other contact parts are fabricated from materials

which are food graded. Structure of mild steel. This is a roller
type grader, with openings between the rollers. The openings
increase gradually towards the discharge side. Products are
graded according to their diameter. There will be provision for
adjust the gap to grade different products.

No of grades : 5
Length : 4000-4500 mm.

7 DISTRIBUTION BELTS: 1 set 534700.00 534700.00

Take –Out Belts : 5Nos.

8 CONTROL PANEL: 1 50000.00 50000.00

The control panel helps in proper electrical synchronization and

control of all the machines from a single place. All the
machines can be switch On or Off from a single place by a
single person. There is no need for individual motor starter and
main switch to be fitted on each machine.

9 INSTALLATION, COMMISSIONING AND TRIAL 1 50000.00 50000.00

CHARGES

Total Cost : Rs 26,78,800.00

Total area required : 26 M× 6M

1. The customer has to provide:

a. Water connection upto the equipments.
b. Electrical connection (3 phase) upto the control panel with proper earth.
2. The minimum diameter of the fruits and vegetables that can be handled in this plant is 25
mm.
 SORTING & GRADING LINE FOR POTATO/ONION (3500-4000 KGS/HR)

SL NAME OF MACHINE QTY UNIT PRICE TOTAL PRICE

(RS) (RS)
NO.

1 FEEDING CUM SORTING CONVEYOR: 1 329500.00 329500.00

The frame of the machine will be fabricated in M.S

and all other contact parts will be in food grade
material. Rollers will be made up of PVC i.e. of food
grade material. Feeding will have to be done
manually. The products will be let onto the rollers.
Rollers will carry the products forward and will
dump into the sorting table. In the sorting table
rollers will move on their own axis & will move
forward. Workers (generally 2 workers on both
sides) standing around the machine will sort out the
rotten, damaged or oblong shaped products from
the sorting table and will take that out of it.
Diverters will be provided in the sorting table along
its length. Workers will sort out the round products
as well as the oblong shaped products and will
arrange them in two different lanes of the sorting
table. As the round and oblong shaped products
will go in two different graders and will be graded
out separately.

Length (total) : 5000-5500 mm.

Width : 1700mm

2 POTATO GRADER: 1 396900.00 396900.00

This is a coarse grader.This machine is fitted with

soft nylon bristle rollers rotating on their own axis.
The gap between the two consecutive rollers
grades the potatoes on the basis of their diameter.
The rollers are arranged in such a way that the gap
between them increases gradually. Two outlets are
provided for a single grade of potatoes. The graded
potatoes are discharged form suitably designed
spouts and collected in plastic crates. (Crates will
not be supplied by us). This machine performs
perfectly for round or near about round shaped
potatoes. The grading of oblong shaped potatoes
will not be proper as in case of oblong shaped
potatoes, the diameter and the length is not similar.
So, to avoid this problem, the oblong shaped
potatoes are sorted out from the sorting table and
after the grading of the round potatoes, the oblong
potatoes can be fed in the machine for grading
purpose. The position of the rollers as well as the
spouts can be altered as per the size of the
potatoes to be graded. Some unique features of
this machine are that the rollers acts as a cleaning
agent for the potatoes, it brushes away the soil
particles adhered to the surface of the potatoes.

Length : 2300mm.
Width : 1900mm.
Grading variation: ± 5 mm

3 CONTROL PANEL: 1 12000.00 12000.00

 The control panel helps in proper electrical

synchronization and control of all the machines

from a single place. All the machines can be make

On or Off from a single place by a single person.

There is no need for individual motor starter and

main switch to be fitted on each machine.

TOTAL COST : 7,38,400.00

AREA REQUIRED : 11 M × 6 M (for easy operation)
An Advanced Electronic Trading Solution
for

Fruits & Vegetables Auctions

Presented by

Techno-Magica
Bangalore, India

October, 2007

www.techno-magica.com
 Techno-Magica

Electronic Fruit & Vegetable Auction Market

The Electronic Fruit & Vegetable Auction Market (e-FVAM) is a modern,
state of the art Auction Market designed using the latest technology. e-
FVAM is a comprehensive solution and encompasses all aspects of produce
handling related to the seller, buyer and the Auction Market.

The various sub-modules of e-FVAM work in tandem to create the highly

integrated solution. The individual sub-modules are :

Seller Management Module

Buyer Management Module

Pre-Auction Module

Auction Module

Post Auction Module

Internet Hosting Module

Techno-Magica offers the modules as a complete package. Each of the

modules are built on Industry Standard technology blocks and are
interconnected seamlessly using highly specialized software and hardware
developed by Techno-Magica.

Techno-Magica encourages you to implement the complete solution as

offered. This will result in a highly integrated Auction Market with world
class facilities.

Confidential Document e-FVAM Page 2 of 5

 Techno-Magica

Sl Description Qty Rate Amt.

Per order In Rs. In Rs.

Hardware Components
Bidding Terminal model AM-5
Wired Handheld bidding terminal
• Colour LCD display
• 5-Key Keyboard 100
1 40,000 40,00,000
• 6-indicator lamps pcs
• Ethernet 100-base-T port
• Serial Port
• Audio handset built-in
Auction Chair Assembly model BT-2000
Auction Seating system with built-in Electroncis
• Dual Seats
• Retractable/foldable seat back
2 • Cushioned seats 50 pcs 36,000 18,00,000
• Power supply built-in
• Network Connectivity built-in
• Pouch for storing Bidding Terminal on the front
• Standard colour – Dark Green
3 Auction Master’s Table with Chair model AT-1 1 pc 70,000 70,000
Auction Clock model AC-1
Embedded Auction Clock
• 100 Clock segments
• 22 LEDs per segment
• 1.8m diameter clock face
4 • 4 fields of information 2 pcs 14,50,000 29,00,000
• 4” high Alphanumeric display
• Serial Port
• Ethernet Port
• Steel Frame
• Built-in Power supply, Compact Design
Auction Display model AD-108
Embedded Auction Display system
• Software controlled brightness
• 4” high Alphanumeric display
5 • Serial Port
2 pcs 12,00,000 24,00,000
• Ethernet Port
• Steel Frame
• Built-in Power supply, Compact Design
Product Display System model PD-1
High quality Image capture and display system
• Includes 2 pcs of 50” Plasma Display screens
• 5.5 Mega-pixel digital camera
6 2 pcs 9,50,000 19,00,000
• Computer system
• Software for operation
• Lighting Control system
• Special Table with RFID sensor
Auction Master’s Console model CC-100
7 Includes Computer system, audio connectivity Public 1 6,00,000 12,00,000
Address system and related hardware
Server System model LBT-9
8 - 15,00,000 15,00,000
Full set of all server hardware required for Auction Market

Confidential Document e-FVAM Page 3 of 5

 Techno-Magica

Desktop Computer System model WBT-9

9 Full set of all Desktop computers required for Auction - 5,00,000 5,00,000
Market
1000
10 Smart Card for Buyers/Sellers 150 1,50,000
pcs
Sub-Total : Rs. 164,20,000

Software Components
1 Buyer Management Software model SBM-1 9,00,000
2 Seller Registration Software model SSR-1 6,00,000
3 Pre-Auction Software model SPR-1 14,00,000
4 Auction Software model SA-1000 19,00,000
5 Post Auction Software model SPO-1 9,00,000
6 Database Software model DB-1 8,00,000
Sub-Total : Rs. 65,00,000

Services
1 Installation & Commissioning 5,00,000
2 Training at Site 5,00,000

Confidential Document e-FVAM Page 4 of 5

 Techno-Magica

Standard Terms and conditions :

• Payment :
o Payment is to be made as follows :
 40% of the order value upon Order Confirmation (mobilization advance)
 40% of the order value upon delivery of the system
 20% of the order Value after Installation & Commissioning

• Delivery :
o Delivery will be made as per the following schedule :
 Delivery of all items – 120 days after receiving Order
 Installation & Commissioning – 30 days thereafter

• Warranty :
o All products, supplied by Techno-Magica, carry a warranty of 12 months from
the date of installation or 13 months from the date of delivery whichever is
earlier. The warranty covers all malfunction due to manufacturing defects. The
warranty does not apply to consumables and other parts that may wear out in
normal operation. The warranty will be deemed void if the product is not used
as instructed. Damage caused in transit during shipping will not be covered
under warranty.

o If any computers/parts are supplied by the Client, then warranty will be

provided by Techno-Magica only on the items supplied by it. If the cause of
failure of the Techno-Magica supplied equipment is detected to be related to
failure or malfunction of the Client supplied computer/parts, then warranty and
all other claims on Techno-Magica will be null & void.

• On-Site Support and Maintenance during Warranty period :

o Techno-Magica will only provide support for items supplied by it. It will not
provide direct or in-direct support for any items provided by the customer.

o If the cause of malfunction is detected to be caused by the client supplied

equipment, then Techno-Magica reserves the right to refuse to service the
supplied equipment unless & until the client supplied equipment is rectified to
the satisfaction of Techno-Magica.

• Annual Maintenance Contract :

o Upon completion of the warranty period, the customer may enter into an
Annual Maintenance Contract (AMC) with Techno-Magica for the items supplied
by it. The AMC charge will be equal to 10% of the total invoice value, for the
year immediately after the warranty period. For subsequent years, the AMC
charge will increase at the rate of 1% per year thereafter. If the customer does
not enter into an AMC with Techno-Magica immediately after the warranty
period, or breaks his contract with Techno-Magica, then Techno-Magica
reserves the right to refuse the AMC. The AMC will cover all parts and Labour
and will exclude Picture tubes, glass components, consumables and other parts
that may be explicitly removed from the AMC by Techno-Magica on a case to
case basis.

• Taxes :
o All Taxes are not included in this offer.

Confidential Document e-FVAM Page 5 of 5

Dear Sir:

Sub : Our Offer for Refrigeration System at your Cold Storage

We are thankful for your Enquiry and are pleased to submit our offer vide following
Annexures.

• Annexure – I ------- Our Proposal

• Annexure – II ------- Basis of Design
• Annexure – III ------- Scope of Supply
• Annexure – IV ------- Items not included in the Contract
• Annexure – V ------- Price
• Annexure – VI -------Terms and Conditions

We hope that our offer meets your requirements. Should you require any
clarifications, please feel free to contact us.

We now look forward to hearing further from your goodself.

Thanking you and assuring of our best attention, we remain,

Very Truly yours,

BLUE STAR Limited,

S.UPENDRA
Manager – Refrigeration Projects

*Encl: As above
ANNEXURE – I

OUR PROPOSAL

Based on the inputs furnished by you and considering the practical operating
conditions we have arrived at the Economical Refrigeration System Design

We have offered complete efficient water cooled Systems which are meant for
trouble free operation.

We have offered R22 Refrigerant .

We have considered 4 Nos. of floor mounted Condensing Units, 8 Nos. of Ceiling

suspended Evaporator Units.

One No. Condensing Unit will have 2 independent circuits and connected to 2 nos.
Evaporator Units for One Cold Storage Chamber. Copper Refrigeration pipes length
between Condensing Units and Evaporator Units are minimum

We have considered 4 nos. independent storage Chambers of 500 MT Capacity

each.

All Chambers height will be 12 ft x 2 floors., i.e., total height shall be 24 ft.

We have considered individual Electrical Control Panel and cabling for each
Condensing Unit – Evaporator Set.

The Cooling Tower and Pumps Location are in the Ground Floor and closer to the
Condensing Units.

The Refrigeration and Cooling water Pipes and Electrical Cables quantity are arrived
based on certain assumptions. However actual quantity will be taken at the time of
invoicing.
 ANNEXURE – II

BASIS OF DESIGN

Sl Description Onion Vegetables Garlic Chillies

N Chamber Chamber Chamber Chamber
o

1) Room Size in feet 56(l) x 50(w) x 56(l) x 50(w) x 56(l) x 50(w) x 71(l) x 50(w) x
24(h) 24(h) 24(h) 24(h)
2) Room Temp. in 0 Deg.C 0 Deg.C 0 Deg.C 0 Deg.C
Deg.C
3) Ambient 40 Deg.C 40 Deg.C 40 Deg.C 40 Deg.C
Temperature
4) Product Capacity 500 MT 500 MT 500 MT 500 MT
5) Daily Incoming Load 25 MT 25 MT 25 MT 25 MT
6) Product Incoming 30 Deg.C 30 Deg.C 30 Deg.C 30 Deg.C
Temperature
7) Final Product 0 Deg.C 0 Deg.C 0 Deg.C 0 Deg.C
Temperature
8) Pull Down 24 hrs 24 hrs 24 hrs 24 hrs
9) Wall and Ceiling 100 mm EPS 100 mm EPS 100 mm EPS 100 mm EPS
Insulation
10) Floor Insulation 150 mm EPS 150 mm EPS 150 mm EPS 150 mm EPS

ANNEXURE – II

SCOPE OF SUPPLY

Sl. Description
no Quantity
1) BLUE STAR make water Cooled Condensing Unit 4 Nos.
Refrigerant -- R22
Capacity – 18.3 TR @ -5 Deg.C SST
Power Input -- 18.56 KW
2) For Onion, Garlic and Chillies Chambers 6 Nos.
STAR Coolers / Equv. make Evaporator
Air Volume -- 20,952 CMH
Fan motor Capacity -- 0.55KW x 2 Nos.
Defrost Type -- Air Defrost
FPI -- 4
3) For Vegetables Chambers 2 Nos.
 STAR Coolers / Equv. make Evaporator
Air Volume -- 30600CMH
Fan motor Capacity -- 0.55KW x 3 Nos.
Defrost Type -- Air Defrost
FPI -- 4
4) MIHIR / Equv. make Cooling Tower 1 No.

5) BEACON / Equv. make Cooling water circulation Pumps 2 Nos.

Type - Monobloc ( TEFC Motors ) ( 1W + 1S )
Power Input - 10 HP / 7.5 KW
Flow Rate - 20 lps @ 21 mtr Head
6) Condenser Water Pipes with compete fittings and necessary 1 Lot
Accessories
7) Water line Pressure Gauges 16 Nos.
8) BLUE STAR approved make Electrical Panel incorporating all 1 Lot
safeties, timer delays, Status indications and necessary
accessories.
9) Interconnecting Power and Control Cabling and Earthing with 1 Lot
necessary supports
10) Copper Refrigeration Piping and fittings with necessary supports 1 Lot
11) Suction line insulation with Nitrile Rubber 1 Lot
12) DANFOSS / Equivalent make Refrigeration Controls comprising 1 Lot
of the following.
Thermostatic Expansion Valves
Solenoid Valves
Sight Glasses
Filter Driers
Ball Valves
Temperature Indicator cum Controllers
13) DANFOSS / Equv. make Differential Pressure Switch 8 Nos.
14) First Charge of R22 Gas 1 Lot
15) Complete Supports for Equipments 1 Lot

16) PVC Drain Pipes to drain out the Condensate from the 1 Lot
Evaporator outlet to the nearest Drain Pit
17) Labour for Erection, Testing, Commissioning and Fine tuning the 1 Lot
System
18) Manuals, As built Drawings and Training to Client Staff 1 Lot
ANNEXURE – III

ITEMS NOT INCLUDED IN THE CONTRACT

Our Scope does not include the following items of supply / work and request for
facilities to be provided by Customer

1) Any kind of Civil and Structural Works such as foundation works, making
opening / closing in the wall / slab

2) Security and Storage for our equipments and tools.

3) Water and Power should be available at free of Cost during the execution
of the Project.

4) Continuous supply of Soft and Uncontaminated water to Cooling Tower

Sump.

5) Any kind of arrangements to fix support rods for Evaporators.

6) Structural / Civil Platforms for Condensing Units.

7) Some means of Shelter for Condensing Units.

8) Incomer 3 ph Power Supply and Earthing to Our Electrical Panels.

9) Any Kind of Insulation works, except Refrigeration Suction Line.

10) Any other works / items not specifically mentioned in our Scope of supply.

ANNEXURE –I V

PRICE

Our Offer for Design, Engineering, Supply, Installation, Testing and Commissioning
of Refrigeration System shall be Rs. 52, 75, 500 /-

( RUPEES FIFTY TWO LAKHS, SEVENTY FIVE THOUSAND AND FIVE

HUNDRED ONLY )

Note :

1. Above Price is inclusive of Taxes, Duties, Freight and Insurance.

2. Works Contract Tax is not included.

 3. Octroi is not included. If applicable, the same will be extra.

4. Entry Tax and Service Tax not included and shall be extra.

ANNEXURE - V

TERMS & CONDITIONS

This contract is subject to the following conditions. No variations / alterations / additions to

these conditions will be binding on us, notwithstanding that such variations / alterations /
additions are contained in your acceptance of this proposal, except when they are specifically
accepted in writing by us.

1 Validity : - This proposal is valid for a period of 30 days from date hereof and
thereafter subject to our written confirmation.

2. Specifications : - In line with our policy of continual improvement we reserve

the right to modify the design and change the specifications of any material, if
in our opinion such modification constitutes an improvement or is in
accordance with revised standards or manufacturing methods. Therefore,
specifications, illustrations, dimensions and weights given or agreed to by us
in our proposal, catalogues, drawings, photographs etc.are not binding in
detail.

3 Variation in Scope of Work - If there are any additions or changes to the

scope of work outlined in our proposal and its annexures, the value of the
contract will be enhanced accordingly and payment will be made in
accordance with the terms of payment outlined in this proposal. All the
measurements will be carried out as per BIS regulations.

4 Insurance : - All equipment and materials required for the execution of

the contract will be covered against all risks during transit, storage and
erection at site. The insurance cover will be valid for installation period
agreed in the contract. In case the insurance cover is to be extended, the
additional premium will be to customer’s account. We will also assume
liability for accident(s) to our and our subcontractor’s workmen during the
erection period.
However we assume no third party liability whatsoever.

5. Storage, Safe Custody and Site Facilities : - The customer will provide at
his cost, adequate independent lockable storage facilities acceptable to us for
equipment, materials, tools and tackles brought to site from time to time
during the execution of the contract. We shall be responsible for the safe
 custody of materials, tools etc. only if such storage facilities are
available.

We will progressively bring to site necessary equipment and materials

required for the execution of the contract.

Necessary facilities including power required for erection, testing and

commissioning will be provided by the customer in time, at his cost at points
to be nominated by us.

6 Taxes & Duties - It is a condition of this contract that any increase in

taxes, duties, levies or rates imposed by any State or Central Government or
local authority or any fresh levies imposed by such authorities on
components, raw materials, or the installation as a whole after the date of
quotation and upto the time of billing, for any reason whatsoever, will be paid
by the customer.

Our offer does not include Octroi / Entry Tax to any other items. The
same shall be payable extra by you, at actuals, if applicable

7 Works Contract: - The contract in question is in the nature of indivisible

works contract. Sales Tax liability as per the prevailing statute will be
discharged by us. Any statutory variation on the Sales Tax applicability will be
extra to your account.

8 Terms of Payment - We request you to issue us with the following

payment terms

50 % of the contract value as advance

40 % of the contract value against pro-rata Supply.
10 % of the contract value against pro-rata Completion of work.

All bills will be paid within 7 days from their date. In case, we do not receive the
above-mentioned payments on the due dates, we will be entitled to withhold all
further work.

Interest will be charged at 9% above the prevalent Reserve Bank rate on all bills
not paid within the stipulated time.

Where, under any law for the time being in force, the customer is obliged to
make a tax deduction at source, certificate of deduction will be given to us, in
prescribed form, within 30 days of deduction of tax.

9 Unit Rates - The unit rates quoted in our offer are valid for a period of 6 months
from the date of receipt of the order. Any work done after this period of 6
months will be charged at the unit rate prevailing at that time.

10. Warranty :- Subject to the terms of payment agreed upon being punctually
complied with and the plant being operated properly, the machinery covered by
this contract carries a warranty against defective materials or workmanship for a
 period of 12 months from the date of commissioning or for a period of 15 months
from the date of delivery, whichever ends earlier. If any part of the plant is put to
use earlier for any reason whatsoever the warranty period will commence from
the date of such use.

We agree to repair / replace such parts, which may prove defective and which
do not fail from neglect or misuse or faulty operation. Our decision whether to
repair or replace such parts shall be final.

This warranty
a) does not extend to consequential damages or loss

b) is null and void if repairs and modifications are carried out without our
approval in writing

c) does not cover deterioration or failure of our Equipments due to corrosive

atmosphere

11. Completion of Work - We anticipate that we will be able to complete the

work in approximately THREE MONTHS from the date of receipt of the order
along with advance payment and receipt of all necessary technical information
/ date to enable us to proceed with the job. The completion date is also
subject to our being allowed to work uninterruptedly at site and there being no
delay on the customer’s part in providing us with necessary materials and
services not included in this offer. This time period is based on the
assumption that essential raw materials will be readily available to us / our
suppliers and while we use our best endeavors to perform the contract within
the time stipulated, we shall be under no liability to damages, cancellations or
otherwise for failure in meeting the above date.

12 The price quoted is based on the present day cost to us of materials, bought
out parts / components and labour. Any increase in their cost will be added to
the agreed contract price and will be payable by the customer against
presentation of our invoices.

13. Property Rights & General Lien - Property in all materials/suppliers /

equipment etc. brought on site in execution of the contract shall at all times lie
with Blue Star Limited, notwithstanding the fact that the progress bills have
been paid for. The ownership right in the job performed shall get transferred
from Blue Star Limited only upon full payment of all the dues of Blue Star and
upon formally being handed over to the customer. Blue Star Limited shall at
all times be entitled to remove any of such goods, supplies, materials,
equipments etc. whether in loose condition or in installed condition without
any let or hindrance from the customer from the work site.

14. Suspension / Cancellation of work - We shall be entitled to suspend/cancel

the work on account of :
 a) Customer’s instructions / lack of instructions
b) Non payment of our bills

If we are required by the customer to delay bringing the equipment to site, or if, for any
reason beyond our control we cannot bring the equipment to site, or commence or
continue erection then we may at our option, divert our workmen or materials or
equipment to other uses and customer shall in such cases bear the increase in cost of
material or equipment as well as other expenses such as transportation, insurance etc.

If the work or part of the work is cancelled after customer’s acceptance,

cancellation charges as levied by our suppliers/manufacturers shall be borne
by the customer. In addition, the customer shall pay us compensation for
cost, expenses and losses incurred by us up to the date of cancellation.

15 Limitation to Liability :- In no event shall we be liable for any consequential

loss or damage arising out of or connected with this order in any way
whatsoever.

16 Force Majeure :- No penalty / liability shall be attached to us for non-

performance or delayed execution of this order as a result of force majeure.

17 Arbitration :- In case of any dispute or difference arising out of this contract

the same shall be referred to Arbitration by a panel of three Arbitrators, one
each to be appointed by either party and the third by the two Arbitrators so
appointed. The provisions of the Indian Arbitration and Conciliation Act, 1996
shall apply to such Arbitration. The Arbitration proceedings will be held in
Chennai

18 Jurisdiction :- this agreement shall be subject to the exclusive jurisdiction of

the Courts in the City of Chennai.
 Kamal & Co
Showroom and Address for Correspondence:
# 42, Mambalam High Road, T.Nagar, Chennai 600017
Tel: +91-44-2814 0111 , 2814 0222 , 2814 0333 , 2814 0444 , 2814 0555
Fax / Tel : +91-44-2814 0814
Web: www.factorydisplay.com www.fixosign.com www.fixovision.com
E.Mail: kamalco@eth.net fixosign@yahoo.co.in

We are pleased to receive your esteemed enquiry for Display Systems / Boards / Exhibition
Systems / Training Aids / Signs / Electronic L.E.D Boards / Scrolling Displays Etc.,

Our Esteemed list of customers include:

Amalgamations Valeo, American Express, ASAHI Glass, Ashok Leyland, Asian
Paints, AUDCO, Bharath Petroleum, Birla Soft, Brakes India, Caterpillar India,
CITIBANK, CUMI, Delphi TVS, Ford India, Hanil Lear, HARITA Group, HCL,
Hexaware, Hyundai Motors, IM Gears, Infosys, IOC, ISRO, J.K Paper Mills, Lucas
TVS, Lumax SL, Mando Brakes, Nippon Thermostat, NTPC, Nuclear Power
Corporation of India, PHC manufacturing, Rane Madras, Royal Enfield, Saint
Gobain Glass, Saint Gobain Sekurit, Sanmar Xomox, Sharda Motors, Software
Technology Parks of India, Southern Railways, SPIC Ltd, Sundaram Clayton,
Sundaram Fasteners, TNEB, Tyco Sanmar, Valeo Friction, Visteon India, Western
Thomson, WIPE India, Wipro etc...

TO

Mr.Shashi Kant SIngh, Manager

M/s.Yes Bank
DLF Gurgaon
09351332123
I am sending the details for the LED electronic scrolling boards. These boards can be used in various
areas like:

• Production - To display production data

• Sales - Sales update -Projection
• Motivational messages
• Welcome Display board
• Festival message
• Announcements

We can also custom build LED display units to display various data in Production, Inventory control,
Despatches etc..
Spec for display:

1. Display size given below

2. English, Hindi, Tamil language display. (Trilingual) for 2 line display only.
3. Message can be split into two lines for 2 line displays
4. Alphabets can be displayed in fat,thick,thin style
5. 5mm LED : Red round diffused with uniform glow
6. Clock Display with or without seconds
7. Programmable Graphics
8. See table below for number of characters which can be seen at a time depending on the size
chosen..
9. 9 speeds
10. Different - 32 eye-catching effects
11. Data store in memory in case of power failure.
12. Working on 230 volt A.C , 50 Hz
13. Aluminium black powder coated frame
14. Variable width of alphabets

PRE TAX PRICES FOR SCROLLING LED DISPLAYS………………………

L.E.D Moving Message Displays

P R I C E S
SINGLE LINE DISPLAYS
No of
Red LED
Model Display Area Display Matrix characters /
price
Screen
FOS-102 2.3”X22.3” 7X64 8-12 15,600
FOS-103 2.3”X33.5” 7X96 12-19 19,200
FOS-104 2.3”X44.7” 7X128 16-25 22,800
FOS-105 2.3”X55.9” 7X160 20-32 26,400
FOS-106 2.3”X67.1” 7X196 24-39 50,640
DOUBLE LINE HIGH DISPLAYS
No of
Red LED
Model Display Area Display Matrix characters /
price
Screen
FOS-202 5.5”X22.3” 16X64 8-12 24,600
FOS-203 5.5”X33.5” 16X96 12-19 31,800
FOS-204 5.5”X44.7” 16X128 16-25 39,000
FOS-205 5.5”X55.9” 16X160 20-32 43,800
FOS-206 5.5”X67.1” 16X196 24-39 50,640
LARGE DOUBLE LINE HIGH DISPLAYS
No of
Red LED
Model Display Area Display Matrix characters
price
/screen
FOS - L - -202 11”X 44.3” 16X64 8-12 39,060
FOS - L - -203 11”X 66.7” 16X96 12-19 50,340
FOS - L - -204 11”X 89.1” 16X128 16-25 61,620
FOS - L - -205 11”X 111.5” 16X160 20-32 72,900
FOS - L - -206 11”X 133.9” 16X196 24-39 84,180
 • PC interface - Rs. 4,250/- extra
• RS232 - RS485 converter for communication beyond 25 meters - Rs. 4,750/-
• Communication cable charges Rs. 26.50 per meter
o Supply will NOT INCLUDE:

Provision of Conduit for Communication cable

Provision of Conduit for Power cable

Civil work at your place

Provision of power supply wiring for the board (you will have to provide a
5amps power supply with proper earth for the board)

Provision of any clamps or any sheet metal work for fixing the boards.

Not to supply Generator power to the Led display board.

IMPORTANT NOTE
The boards have to be hung under shade well covered from rain and sun. You will have to ensure that
provision is made for the same too.

TERMS

• VAT @ 12.5% (or) CST 12.6% extra

• Confirmation along with PO
• 100% advance against proforma invoice.
• Packing charges 12% Extra.
• Delivery within 3 weeks of your confirmed order
• Material through ARC parcel service on To-Pay basis.
• Validity of quote 90 days
I am enclosing a screen shot for the proposed board as required by you along with the prices in a grid
fashion

The specs for the board will be as follows:

1" Dotmatrix Alpha Numeric Board as per specs below:

1. 5 lines of Data
2. Each line having atleast 40 Characters
3. All lines static
4. Data input from PC in ASCII as per our Protocol using Comport (9 pin)
5. Software for data transfer from PC will be charged extra
6. Box size 24" high x 60" wide (approx) - This is only an indicative price
7. Title composition with computer Cut Vinyl Stickers
8. Box made from Laminated Ply and Black coloured
9. Wall hanging mounts provided with the board ( Bottom Support Mandatory for the
board )
10. Board front covered with Red Filter (Perspex Sheet)
11. Board works off 230V AC
12. Refresh rate >30 seconds
13. Data Memory not provided - Can be provided if necessary

L.E.D.NOTICE CHARACTERS PER LINE

BOARD 16 24 32 40 48
ONE LINE 1 10,920 13,560 18,960 21,720 27,120

TWO LINE 2 21,720 27,120 37,920 43,320 54,120

THREE LINE 3 32,520 40,560 56,760 64,920 81,120

FOUR LINE 4 43,320 54,120 75,720 86,520 108,120

FIVE LINE 5 54,120 67,560 94,680 108,120 135,120

SIX LINE 6 64,920 81,120 113,520 129,720 162,240

SEVEN LINE 7 75,720 94,680 132,480 151,440 189,240

EIGHT LINE 8 86,520 108,120 151,440 173,040 216,240

NINE LINE 9 97,320 121,680 170,280 194,640 243,240

 TAKT Displays

Real time Target Vs Real time Production Display.

Keypad / IR Remote / PC input for setting TAKT.
Input from line increments Actual production. Embedded software calculates Real time target /
variance / gap

Safe Man-Hours data Display

For display of safe man-hours and longest accident free period

Shift Production with Gap and Efficiency Display

Input for Target done manually, Actual Data is input from line, Gap and Efficiency calculated
automatically by Display.
 PPM Displays

Input for all parameters done Via Keypad / IR / PC.

Daily & Shift Production Display

Input for Day / Shift Targets are received from line.

Actual is input from line.

Product Mix Chart Display

Input the Premix required to get the production mix chart

Input premix code Via Keypad / IR Remote / PC.
Online Production display with Alpha numeric indicator for part
number

PC/Keypad entry for Part number and Target. Actual is input from line. Balance is calculated
automatically by board.

Online Humidity / Temperature indicators

Display converts your analog data to digital display on board

 Productivity Score Board

Display metrics of various units in your workplace. Send data to this board Via PC / IR Remote /
Keypad.