Digital and Web Analyst.

1. Digital Analytics Foundation

2. Google Analytics
3. Data Analysis
4. A/B testing
5. Google Tag Manager
6. Data Visualization
7. Email, Social and Campaign Analysis

https://www.udemy.com/career-in-digital-web-analytics/
https://www.digitalvidya.com/blog/

SQL Fundamentals for Marketing,

Digital and Web Analytics
https://www.udemy.com/sql-for-marketing-analysis/?couponCode=GAASQLDMA

Introduction
Installation and Overview of SQL Environment (MySQL)
Installing mySQL
My SQL Interface
Database Fundamentals
How databases are structured
Understanding a schema in MySQL
Missing Sakila Database and how to solve it
Selecting the Data
Write your first statement to select the data
Narrowing down your result set with WHERE clause
Sorting your result set
Using Numeric and Date Values to narrow down your result set
Other Key SQL Statements

Adding new records to the database

Updating exiting records
Deleting records
Some advanced Select Statements

Aggregating the data to do sum and count

Joining multiple tables to get desired result set
Marketing Use Cases
Who are the top or bottom customers?
How many products do we have in each category?
Using data from the database in other programs

Exporting data to CSV or Excel file

Connecting with Data Visualization Tool (Tableau)
Database Manipulation

Creating a table
Few more table manipulation commands
Importing data from a CSV file
Importing data from Excel to mySQL

Technical and Computer Skills

Scripting language (Matlab, Python)

Querying Language (SQL, Hive, Pig)
Spreadsheet (Excel)
Statistical Language (SAS, R, SPSS)
Programming (Javascript, XML)
Big data tools (Spark, Hive HQL)

Career Resources in Data Analytics

 Advanced Dеgrее – More Dаtа Sсіеnсе programs are рорріng uр to serve the сurrеnt dеmаnd, but
thеrе аrе аlѕо many Mаthеmаtісѕ, Stаtіѕtісѕ, and Cоmрutеr Sсіеnсе programs.
 MOOCѕ – Cоurѕеrа, Udacity, аnd codeacademy are gооd рlасеѕ tо ѕtаrt.
 Cеrtіfісаtіоnѕ – KDnuggets hаѕ соmріlеd an еxtеnѕіvе lіѕt.
 Bootcamps – Fоr more information аbоut hоw this approach соmраrеѕ to degree programs оr
MOOCs, сhесk out thіѕ guest blоg frоm thе dаtа ѕсіеntіѕtѕ аt Dаtаѕсоре Anаlуtісѕ.
 Kаgglе – Kаgglе hоѕtѕ data science competitions whеrе уоu саn practice, hоnе уоur ѕkіllѕ wіth messy,
rеаl wоrld dаtа, and tасklе асtuаl buѕіnеѕѕ рrоblеmѕ. Emрlоуеrѕ tаkе Kaggle rankings ѕеrіоuѕlу, as
they саn be ѕееn аѕ rеlеvаnt, hаndѕ-оn рrоjесt wоrk.
 LinkedIn Groups – Jоіn rеlеvаnt grоuрѕ to іntеrасt wіth оthеr members оf thе dаtа ѕсіеnсе соmmunіtу.
 KDnuggets – KDnuggets іѕ a gооd rеѕоurсе fоr ѕtауіng аt the fоrеfrоnt оf іnduѕtrу trеndѕ in dаtа
ѕсіеnсе.
Must Have Skills:
• Experience in designing, development and deployment of virtual agent technology such as
bots, auto-responders, virtual assistants, etc. on top of tableau, Qlik or other BI platforms or
database.
• Experience in programming codes using Python, Scala, .NET or similar languages.
Demonstrable knowledge of frameworks like Flask, Django is a definite plus.
• Hands on experience with Tableau, PowerBI, SiSense, Microstrategy and similar
visualization tools and platforms APIs is required.
• Demonstrable use of Cloud technologies using AWS services and having architected
solution for private, public Cloud environment, including Linux/Windows based cloud
deployment.
• Hands on experience in at least 1 relational database like SQL Server, Oracle, MySQL,
etc.
• AWS certification and prior experience with NoSQL databases will be a plus

Must Have Skills:

• 1 - 3 years of experience in analytics teams solving problems for top global companies
• Hands on experience in build and deployment of Statistical Models/Machine Learning
using following techniques – Statistical Algorithms (preferred in sequence)
o Segmentation (Cluster Analysis)
o Exploratory Analytics (T-tests)
o Multivariate Regression (Logistic, OLS, GLM etc.)
o Decision Trees
• Experience with SQL preferred
o Traditional DB’s – Oracle, TD, Sybase, MS SQL, Win SQL
• Excellent written and oral communication skills with ability to clearly communicate ideas
and results to non-technical business people

Good To Have Skills:

• Experience with SQL preferred
• Ability of Visual story-telling with BI & Visualization Tools (Tableau/Spotfire, Cognos,
Business Objects) is preferred.
• Experience using digital & statistical modeling software (one or more) – R, Revo R
(Preferred), SAS Basic & Enterprise Miner (Preferred), SQL (Preferred), SPSS
• Any of the Big Data querying language (Hive, PIG, Hadoop, etc.)

 Advanced MS Excel, Access and VBA (Preffable).

 Web Analytics tools (Google Analytics, Omniture, Marketo)
 Production tools & languages: Photoshop, Dreamweaver, Content Management
Systems and HTML (Desirable)
 Maintaining content within an enterprise web experience management platform (e.g.
Microsoft SharePoint, Adobe CQ5)
 Database reporting packages (e.g. Report Builder, Crystal Report Writer, COGNOS
Reporting) (Desirable)
 -3 years Research& Reporting: experience, analytics for website, social media and
digital advertising.
  COETL - Business Analyst Training in
Hyderabad
 201, Sri Sai Ram's Swarna Latha Estates, Yousufguda Main Rd, Keerthi Apartments Ln, Call :
088865 29997, Ali Nagar, Padala Ramareddy Colony, Yella Reddy Guda, Hyderabad, Telangana

COEPD
Third Floor, Sahithi Arcade, 301, SR Nagar Main Rd, Srinivasa Nagar, Sanjeeva Reddy Nagar,
Hyderabad, Telangana

Imarticus Learning - Data Analytics, Data Science

Courses & Finance Training Institute
303, 3rd floor , Block 1, white house, Begumpet, Kundanbagh Colony, Begumpet, Hyderabad, Telangana

Analytics Path
Plot No. 28, 4th Floor, Suraj Trade Center, Opp. Cyber Towers, Hitech City, Jaihind Enclave, Madhapur,
Hyderabad, Telangana

We enrolled to new courses in Cousrera and edx where we started learning, and searched for job myself.

if one does not have any industry experience in Big Data/Data Science/Statistics/Analytics domain then
he/she WILL NOT magically land a job in the relevant roles by earning a certificate or clearing the course
with high grades.

From my personal experience self learning or online learning websites such as Coursera, edX and
Udacity were far better compared to this Institution for what I paid to achieve the certification. If one would
really want to land in a job in the relevant roles then consider Kaggle data science challenges.

http://sqlschool.com/Microsoft-Datascience-Training.html

The few courses which I can suggest are:

1. Udacity - Take the free course called introduction to computer science at Udacity -
Free Online Classes & Nanodegrees .
2. Take courses from Learn R, Python & Data Science Online | DataCamp
3. Learn data science with Python and R. Get started for free.
4. MIT 6.00.1x on edX
I am learning “Machine Learning” from online
resources and I want to learn “TensorFlow”. I have
some basic knowledge in Python coding. How do I
start? What online resources should I follow?
Follow the deep learning course by Andrew Ng on Coursera. It will teach you.

But before that learn machine learning and linear algebra. For that you can follow
Abdrew Ng’s course named Machine Learning again on Coursera.

https://www.quora.com/What-are-the-best-learning-sites-for-Python
https://www.quora.com/What-are-some-good-free-resources-to-learn-Python
https://www.quora.com/What-are-the-best-sources-to-learn-Python-language
https://www.quora.com/How-should-I-start-learning-Python-1
https://www.quora.com/Which-is-the-best-place-to-learn-Python-having-previous-knowledge-in-
programming
https://www.quora.com/Which-is-the-best-book-for-learning-the-Python-programming-language
https://www.quora.com/My-boss-gave-me-30-days-not-working-days-to-learn-Python-to-transfer-to-
the-Data-Science-team-What-is-the-best-approach-to-learn-as-much-as-possible
https://www.digitalvidya.com/python-data-science-course/

Profiles related to web analytics : Tableau+ Google analytics, Omniture + Advance Excel, VBA ,
Dashboard creation.

https://www.analyticsvidhya.com/blog/2013/10/read-books-web-analytics/

You may find there articles useful:

1. How to start a career in Business Analytics?

2. Learning path to start your career in Business Analytics
3. Late career shift into analytics? Better be prepared
4. Lack of analytics work experience.

Hope this helps.