Académique Documents
Professionnel Documents
Culture Documents
80
Will CRISPR
Cure Diseases?
Feature p. 40
Inside the Wind
Power Boom
Review p. 96
VOL. 119 NO. 6
A Smarter Green-
Energy Strategy
VOL. 119 NO. 6 NOVEMBER/DECEMBER 2016
Driverless Cars
No Driver,
No Problem?
What you should know before
you get in a self-driving car.
p. 34
NOVEMBER/DECEMBER 2016
#encouragecourage.
15/09/2016 21:14:21
Untitled-5 3 9/28/16 6:00 PM
MIT TECHNOLOGY REVIEW
VOL. 119 | NO. 6 TECHNOLOGYREVIEW.COM
in stock. On its face, the plan is alluring: of creating advanced manufacturing jobs
“The combined company will generate in the city. As an earlier story by Rotman
power for customers on stylish roofs with (“Paying for Solar Power,” September/
embedded solar panels, store it in Tesla October 2015) explained, “Buffalo is
battery modules, and, of course, use some attempting an economic comeback
of it to power Tesla vehicles.” But Tesla fueled by the state’s Buffalo Billion ini-
and SolarCity are deeply unprofitable tiative, a multiyear redevelopment
ventures (the former lost $2.5 billion over plan spearheaded by Governor Andrew
the last five years, even more than the lat- Cuomo … At the heart of the city’s ambi-
ter squandered), and the combination is tions is the solar factory, which New
unlikely to make them profitable. York is spending $750 million to build
Tesla and SolarCity benefit from and equip. SolarCity … will lease it,
a variety of federal and state policies essentially for free, and has committed
designed to stimulate demand among to spending $5 billion … over the next
potential customers. The cost of Tesla’s decade.” At least some part of the insta-
cars is reduced by a $7,500 federal bility of the House of Gigacards is surely
Industrial policy has “a long and divisive tax credit and by other state incen- attributable to poorly conceived policies.
history,” David Rotman writes in “Capi- tives (Tesla helpfully lists them all on its Smart policy can help solve big
talism Behaving Badly” (page 96). If by website), and it enjoys direct subsidies, problems, especially when there has
crafting industrial policies government’s including California’s Zero Vehicle Cred- been some kind of market failure—for
purpose has been to direct “innovation its. Similarly, SolarCity’s panels were example, when it comes to captur-
and growth to achieve a desired objec- made an attractive investment to home- ing the externalities of the greenhouse
tive,” then policies have often failed. owners by the federal Solar Investment gases that cause global warming. Many
Rotman concedes, “Even advocates of Tax Credit and by state incentives. These of the world’s most important innova-
industrial policies acknowledge that they are more or less defensible policies, if tions, including the Human Genome
have had a checkered history.” As the governments’ goals are to underwrite Project and the Internet, were the result
Harvard economist Dani Rodrik puts it, the transition to electric vehicles and of publicly funded research conducted
while industrial policies have “undoubt- renewable energy, although the effec- in the context of government strategy.
edly worked” in a number of countries tiveness of the mechanisms is unknown. Policy can drive economic growth. But
and could boost green technologies, they The unprofitability of both Tesla and industrial policy gets into trouble when
have also been associated with expen- SolarCity is the strategy of their boards it does some of the things federal and
sive fiascoes and “white elephants” like and management, indulged by the pub- state governments are attempting with
the Concorde, a beautiful plane meant to lic markets, and cannot be attributed Tesla and SolarCity.
showcase British and French aerospace to incentives and subsidies. (A skepti- First, governments are notoriously
industries whose every flight lost money. cal observer might wonder, nonetheless, poor judges when it comes to pick-
More recently, the failures of President whether such losses would be tolerated ing individual winners: in the absence
Obama’s stimulus bill, including the in their absence.) of well-designed rules and procedures,
bankruptcies of favored companies like It is the other benefits Tesla and investment in companies is often the
the solar-panel manufacturer Solyndra, SolarCity enjoy that raise eyebrows. In result of political whims and can be hard
have shown how hard it is to get indus- 2009, during the financial crisis, Tesla to end. Second, the goals of a policy must
trial policy right. was given a $465 million low-interest be clearly defined and noncompeting:
Another story in this issue suggests loan by the U.S. government, for which mixing goals such as creating manufac-
why this should be so. “Elon Musk’s taxpayers received no shares and without turing jobs, encouraging solar energy
House of Gigacards,” by Peter Burrows which the company would not have sur- and electric cars, and competing interna-
(page 58), describes the entrepreneur’s vived. The case of SolarCity is even more tionally can too easily lead to an end in
audacious plan to have the electric-car striking. The innovative gigafactory in which none of the goals are realized.
GUIDO VIT TI
company Tesla buy the solar-panel pro- cloud-socked Buffalo is the direct result But write and tell me what you think
vider SolarCity for more than $2 billion of the New York state government’s goal at jason.pontin@technologyreview.com.
TECHNOLOGY
IS LIVE.
150%
faster
87%
smaller
80%
faster
transaction database size prototype
T:10.5”
S:10”
processing by eliminating development.
speed. aggregates.
Contents
Front Smarter ways to
spur innovation,
2 From the Editor p. 96
Back
8 Feedback
REVIEWS
Thirteen ideas for the tech breakthrough of the century into treatments.
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answer and you find your meal, I’d say the doesn’t need to revise it much (and when
answer is yes. she wins the case).
Even Knight himself, in his own arti- We’re making progress, even if it’s not
cle, mentions new natural-language- quite as fast as Knight would like it to hap-
processing capabilities in question pen. We’re seeing advances in tools whose
answering and image captioning; rapid (at least partial) language understanding
advances in speech recognition and trans- complements and augments what humans
lation between languages; and parsers are capable of processing and understand-
that untangle the relationships among ing. As one of my students once told me, “I
words in a sentence. He might also have want to understand what’s in documents
pointed to search engines, sentiment and without reading them.” In finance, health,
opinion analysis, information extraction law, politics, education, science, and many
and summarization from text, assistive other pursuits, natural language process-
devices, and more. For certain dialects ing is giving us that power.
within certain languages, we’ve seen mas- —Noah A. Smith
sive progress in language technologies. Associate professor of computer science
The struggle we researchers face is and engineering, University of Washington
to consistently explain what it means to
Give AI a Little Bit of Credit, Please “understand” formally enough to guide Will Knight responds:
Will Knight’s “AI’s Language Problem” is algorithm design and measure how close Professor Smith makes a good point
more or less a call to action to anybody we’re getting to human-level understand- about progress in language understand-
(like me) who works in artificial intelli- ing. (And this shouldn’t be surprising— ing in recent years. He’s also right when
gence. It’s time, Knight declares, for AI everyone has a brain, but our intuitions he says machines already “understand” a
to grapple seriously with language under- about how it works don’t qualify us to per- great deal of what we say. Still, limitations
standing. If AI systems can learn to win a form brain surgery. Why would it be any are revealed whenever you try to hold a
difficult game like Go, why can’t they yet different with our capacity for language meaningful conversation with a system
understand language—which the average understanding?) like Apple’s Siri or Amazon’s Alexa, and
child learns effortlessly? So how will we know that we’ve made these show there’s a long way to go. The
But Knight’s not really giving us as AI systems that truly understand us? problem will get even more serious as we
much credit as we deserve. And he’s Maybe it’s less complicated than we make depend more heavily on machines that
being a little too prescriptive about what it out to be. If you ask your self-driving car have essentially programmed themselves.
To take Smith’s example, if the driverless
car failed to deliver your daughter to the
Does your phone “understand” you when you ask it where right place, it would be nice to be able to
the nearest sushi is? If you find your meal, the answer is yes. ask what went wrong and to hold a dia-
logue so the car could get it right the next
it means to “understand language”—a to pick up your kid from day care, you’ll time. If our goal is AI systems that do our
debate that’s raged at least since Turing’s know it “understood” you when she’s deliv- bidding most of the time, we’re doing fine.
day. Does your phone “understand” you ered safely to your door. If a lawyer asks But if we want machines that we can col-
when you ask it where the nearest sushi her digital assistant to draft a brief for a laborate and coöperate with, they’ll need
is? If it responds with a good, humanlike case, she’ll know it “understood” if she a more sophisticated grasp of language.
Twitter Votes
Reactions to our stories on Google’s Tango,
artificial intelligence, coal, and nuclear power.
55%
54% Do wind/solar instead!
41%
28% Yes; they can’t melt down
@ FOLLOW US
Twitter @techreview, Facebook @technologyreview, Instagram @technologyreview mitpress.mit.edu
Views
from something called “multitask deep Yes, it’s true that since 1994 manufac-
learning,” in which a system trained turing labor productivity has doubled. But
Maureen Hand simultaneously to detect lane markings, if you measure something called “multi-
10
factor productivity” you get a different systems that can process data in real time, Yes, there are challenges. Wind is
story. Multifactor productivity takes into and the algorithms to quickly act on that unlikely to ever be our sole source of elec-
account how efficiently a factory uses all its data to cut costs and improve quality. tricity. Because the wind is variable, it cre-
inputs—not just labor but also equipment, Perhaps most important, domestic ates some problems for the electric grid,
buildings, energy, purchased parts and ser- manufacturers won’t just be producing old but they’re not insurmountable. My orga-
vices, software, and research and develop- products more efficiently; they’ll also be nization has done studies that have looked
ment. Because it includes a wider scope of using cutting-edge technology and smart into what would happen if wind and solar
inputs and costs, multifactor productivity design to create products that were impos- generated a third to a half or more of U.S.
is a better indicator of how innovative and sible to make before—things like artificial annual electricity demand, and we’ve
competitive an industry really is. organs and “smart” furniture that adjusts found that there are ways to mitigate this
Since 1994, multifactor productivity itself to the contours of the people using it. natural variability by using flexible gen-
has declined in nine out of 18 domestic New production capabilities will unleash erators, such as natural gas or hydropower
manufacturing industries. And if domes- a flood of creativity that will benefit both plants, and by coördinating operations
tic manufacturing can’t become more consumers and companies. over large geographic areas. In places like
efficient, it will have a tough time com- We’re about to find out that innova- Denmark, Portugal, and Ireland, opera-
peting in the global economy and an even tion in domestic manufacturing isn’t a job tors are already successfully managing the
tougher time adding jobs. destroyer at all—it’s a job creator. variable power generation that comes from
But we’re in luck—there’s a simple wind and solar plants.
way that domestic factories can increase Michael Mandel is chief economic strategist Thanks to research and development
their productivity, expand their market of the Progressive Policy Institute. programs and policy incentives, the cost
share, and hire more workers. The answer of wind has dropped by an order of mag-
(perhaps surprisingly) is to invest more in nitude since the early 1980s. Today there
information technology. ENERGY are long-term electricity price agreements
U.S. manufacturers currently put only
10 percent of their capital spending into
Wind on the Upswing in the U.S. supplying utilities with wind
power at prices that are lower than operat-
tech equipment and software, accord- As it gets ever cheaper, wind energy will play ing costs for natural-gas plants, leveraged
ing to data from the Bureau of Economic a huge role in our clean-power future. by technology advancements and favor-
Analysis. That’s down from 15 percent in able tax policy.
2000 and 12 percent as recently as 2007. Last May I attended an international A recent survey of 163 industry experts
Even if we add robots to the picture, the meeting on wind energy in Portugal, where found that the cost of wind energy is likely
figures don’t change much. North Ameri- 100 percent of that country’s electricity to drop 24 to 30 percent by 2030. They
can purchases of robots amounted to only demand was met by renewable energy—a attribute this to a variety of technology,
$1.6 billion in 2015, or less than 0.3 per- combination of solar, wind, and hydro—for design, manufacturing, construction, and
cent of total investment by manufacturers. four days. There have also been several operational changes. Larger rotors, taller
Compare that with the economy as short periods in which wind generation towers, and rotor design advancements
a whole, where computers, peripherals, alone has exceeded 40 percent of demand should allow land-based wind technology
communications gear, and software make in U.S. regional systems in places like to capture more energy at lower cost. Off-
up 22 percent of nonresidential capital Texas, Oklahoma, Kansas, Nebraska, and shore wind technology will take advantage
spending. Manufacturers fell behind in Colorado. of larger turbines, better designs for foun-
the information revolution. Some people think wind has value dations and support structures, and econo-
In part, that’s a reflection of how much only in limited locations and will play a mies of scale through larger project size.
harder it is to digitize the production of a small role in meeting our overall energy We’ve been waiting for low-carbon
physical object such as a machine than an needs (see “The One and Only Texas Wind technologies to transform the power sec-
“information object” such as a newspaper. Boom,” page 40). Instead, a history of cost tor. We may finally be seeing it happen.
But recent advances in technology mean reductions combined with decades of
manufacturers are finally getting low-cost deployment and operating experience are Maureen Hand is a senior engineer with
wireless sensors that can report back on bringing wind power to the cusp of trans- the Strategic Energy Analysis Center of the
the state of physical processes, computing forming our electricity industry. National Renewable Energy Laboratory.
11
technologyreview.com/mustreads
Upfront
Rights Crusader
last winter, he was hailed for his boldness
in fighting the government on a matter
of principle. In fact, Cook was borrowing
Brad Smith is fighting the U.S. government in a series
MIKE MCQUADE
13
Upfront
Smith, 57, has taken the government lance powers that their own products have date—October 30, 2013—that the Wash-
to court four times in the past three years, unintentionally weakened. Microsoft won ington Post published what he considers
each time accusing it of breaching the its latest case this summer, when a federal the worst of the secrets revealed by the
Constitution in its efforts to get its hands appeals court rejected the Department of onetime intelligence agency IT contrac-
on Microsoft customers’ data. He believes Justice’s claim that U.S. warrants served tor. It described a U.S.-U.K. project called
computers and the Internet have weak- on the company could now be used to pull Muscular, which harvested data from the
ened vital checks on government surveil- in data held in other countries. private networks of Google and Yahoo
lance that have typically helped to assure Challenging the government over the without the companies’ knowledge. “It
personal privacy. Now Smith, Microsoft’s scope of search warrants may seem like perhaps more than anything else caused
president and chief legal officer, says he is administrative arcana next to causes that a whole industry to step back and ask,
waging a legal war on the government in get crowds of protesters onto the streets. ‘Hey, what’s going on here?’” says Smith.
an attempt to restore those checks. “We But there is a connection between Micro- “It caused us to get more engaged in the
shouldn’t depart from the historic bal- soft’s court cases and other civil rights bat- public discussion.”
ance,” he says, speaking in his bland cor- tles, says Neil Richards, a law professor at Trust was a problem for Microsoft and
ner office on Microsoft’s quiet campus in Washington University in St. Louis. Pro- other large Internet companies after the
Redmond, Washington. test movements can’t form, he says, unless Snowden leaks. Smith says existing and
Smith’s cases affect anyone who uses people with unconventional ideas can com- potential customers overseas expressed
the Internet, from large corporations with municate and organize without the gov- concern that using Microsoft services
data in the cloud to the millions of indi- ernment looking over their shoulder. “It’s would open up their data to the U.S. gov-
viduals using Skype and Web mail. The only because of freedom of speech and pro- ernment. Microsoft and other compa-
smartphones, brows- tection from surveillance nies named in the leaks protested that
ers, and dating apps that we have desegrega- they did not let the government directly
we have so enthusiasti- tion, or marriage equal- access their systems and only handed over
cally embraced generate ity, or the trans bathroom data in response to legitimate requests. In
piles of data that can be fight in the upper South,” an angry letter to Attorney General Eric
reviewed by investiga- he says. “We need the Holder, Smith warned that the Consti-
tors. But restraints on breathing space to [pro- tution was “suffering” because govern-
the investigators’ power test] in an age of digital ment lawyers, citing national security,
were mostly devised in surveillance.” wouldn’t let Microsoft publicly explain the
a world where data was Google, Twitter, and protocols followed for data requests. The
stored on paper. The other tech companies company joined Google in a legal action
Fo u r t h A m e n d m e n t have also challenged the (later joined by Facebook and Yahoo as
and the laws and court government over sur- well) that won them the right to report
rulings built around it veillance in recent years, approximately how many requests they
force cops to get a war- but Smith stands out. have received from the secret agency that
rant from a judge if they Technology executives signs off on NSA activity inside the U.S.
want to tap your phone, at his level aren’t usually That case illustrates Smith’s multi-
read your postal mail, or so visible and active on ple motivations for campaigning on pri-
inspect papers in your home, for exam- issues of privacy and security, says A shkan vacy. He believes U.S. law urgently needs
ple. But while the police need a warrant Soltani, a privacy researcher who was updating to protect rights in the Internet
to search your smartphone, they don’t until this year chief technologist at the age, but he also has a duty to Microsoft’s
need one to see many digital traces of Federal Trade Commission. business. The company is betting heav-
your life, such as logs of your past move- Smith joined Microsoft in 1993, and ily on cloud computing services. To win
ments from a cellular network. Smith says later helped the company resist govern- and keep customers, particularly among
MIKE MCQUADE
that as Microsoft and other tech compa- ment antitrust charges. But his focus companies overseas, it must be seen as a
nies stand up to the government in court, changed after the Edward Snowden safe, trustworthy custodian of their data.
they can help restore the limits on surveil- leaks. Smith has memorized the exact —Tom Simonite
14
we have the opportunity to prevent the significant human engagement, compla- ple.” I think setting the limit is going to
crash altogether. And that’s going to save cency becomes an issue. That’s when lack be in the federal government domain, not
tens of thousands of lives. of skills becomes the issue. So our chal- state government. —Andrew Rosenblum
15
Not all emerging technologies will alter the business landscape—but some do have the potential to
disrupt the status quo, improve the way people live and work, and enable new levels of innovation.
We can help you make sense of and harness today’s emerging technologies to deliver more value
for your business. pwc.com/digitalandtech
© 2016 PwC. All rights reserved. PwC refers to the PwC network and/or one or more of its member firms, each of which is a separate legal entity. Please see www.pwc.com/structure
for further details. This content is for general information purposes only, and should not be used as a substitute for consultation with professional advisors.
AI’s Future Is Not So Scary the report. “The extreme positive hype
is wrong, and the fear-mongering is not
Artificial intelligence will transform just about everything, but technologists based on any data.”
should stop fretting that it’s going to destroy the world like Skynet. The report identifies the most prom-
ising areas for future AI research, and
The odds that artificial intelligence will leaders in the fields of AI, computer sci- Etzioni says key among these is research
enslave or eliminate humankind within ence, and robotics. The analysis is signifi- on ways for humans and AI systems to col-
the next decade or so are thankfully slim. cant because public alarm over the impact laborate effectively. Stanford’s One Hun-
At the same time, however, AI looks cer- of AI threatens to shape public policy and dred Year Study on Artificial Intelligence
tain to upend huge aspects of everyday corporate decisions. will report findings every five years. The
life, from employment and education to The report predicts that automated first report focuses on areas in which AI
transportation and entertainment. So trucks, flying vehicles, and personal robots will have a significant impact including
concludes a major report from Stanford will be commonplace by 2030, but it cau- transportation, health care, education, and
University coauthored by more than 20 tions that remaining technical obstacles employment. —Will Knight
Wristband phones and smart watches can send an alert by vibrating the
entire device, Moment uses four motors to allow for different
COMPANY:
Somatic Labs
types of haptic feedback depending on what it is trying to say.
Instead of glancing at your phone’s screen every time a new
PRICE: GPS direction comes up, imagine having an arrow traced on
$159
your wrist. For app, text, and other smartphone notifications, the
AVAILABILITY: device can assign different tactile patterns to different contacts.
Early 2017 —Signe Brewster
17
Upfront
Concrete +
wall along the Mexican border, Donald
Trump said it would cost between $8 bil-
lion and $12 billion. Fat chance.
That becomes apparent after you look 50ft tall 1,000mi long This gives you a volume of about 12.7
at what’s already on the border. After ini- million cubic yards, or 9.7 million cubic
tially proposing to wall off all 2,000 miles, meters. Since structural concrete costs
Trump said the wall could run along about $900 per cubic meter, we’re talking
roughly half of the border, with moun- almost $9 billion.
tains and other natural barriers block-
ing immigrants from crossing elsewhere.
And on the portion where Trump envi-
sions a wall, there are already 653 miles
of fencing—some designed to stop cars,
some to stop pedestrians, depending on
the likeliest mode of crossing in each sec-
tion. Building those fences has cost $2.3 15ft deep
billion since 2006.
65ft total height
2000 2010
65 ft × 1 ft ×
with steel—then the costs would mount
1,000 mi =
of the range that Trump has thrown out.
Border fencing, miles Then suppose the wall extended 15 feet
underground—a little more than is struc- length
× $900/m3 =
stant thickness, but let’s assume that on
average, it’s one foot thick—enough to
$500M make a 50-foot wall stable and hard to average price
$8.7 billion
cut through, a concern that Trump and
his supporters have raised with the exist-
ing border fence. approximate cost of concrete
Annual funding for fencing
18
× 7,900 kg/m3 =
the material costs. That makes a 1,000-
mile wall pencil out at $27 billion to $40 1m
rebar roughly 3% of the concrete volume, billion.
converted to weight (1 m3 of steel=7,900kg)
2.3 billion kg ×
total weight
.5m
$2/kg =
ILLUSTRATION BY LUKE SHUMAN
average price
$4.6 billion
2000
2005
2010
2015
19
Upfront
The world’s biggest chip maker says it’s ufacturer Micron. Intel has not disclosed
time to start building computers differ- how 3D Xpoint works, but it is believed to
ently. Intel executives recently showed write data by heating a glass-like “phase
off two new technologies for storing data change” material. Intel says it will launch
and moving it around that could shake up Optane disks in 2016 and memory chips
established ways of designing computers. that fit into the same slots as a computer’s
The new technologies are primarily being RAM in 2017. It says an Optane drive can
targeted at the giant data centers that locate and access a piece of data in a tenth
power mobile apps, websites, and emerg- the time a flash disk, or SSD, would need.
ing ideas in artificial intelligence. They In the past few years, flash disks have
could also appear in consumer products. been enthusiastically adopted by com-
Intel needs some new markets. In puting companies to make servers and
April the company announced it was lay- consumer PCs snappier. If Optane drives
ing off 12,000 workers and abandoning appear in PCs, they should also boost per- book would gladly pay for. The chips also
making chips for mobile devices, a huge formance. And Ethan Miller, a professor retain their data when powered off.
market Intel missed out on. The company and director of the Center for Research Intel has also developed a faster way
has also had to slow the pace at which in Storage Systems at the University of to move data between computers. It has
it brings out new generations of smaller California, Santa Cruz, says that Intel begun manufacturing silicon chips with
transistors, a trend that has underpinned and Micron’s technology could have an tiny built-in lasers as a way to replace
the industry and Intel’s business for even larger impact than flash on how some copper cables inside data centers
decades (see “50 Smartest Companies,” people build and use computer systems if with fiber-optic ones. Fiber-optic links
July/August 2016). researchers and companies outside Intel are today mostly limited to long-range
One of Intel’s new technologies is a embrace and experiment with it. For connections, such as telecom networks,
form of data storage that’s faster than the instance, Optane memory chips might because of the size and expense of the
flash disks used in laptops and data cen- offer ways to make the expensive data components needed. Intel’s technology
ters today. Intel calls it Optane. It is based centers that underpin search engines and can send 100 gigabits of data per second
on technology called 3D Xpoint, devel- social networks much more efficient— over a single optical fiber a few millime-
oped in collaboration with memory man- something Internet giants such as Face- ters thick. —Tom Simonite
experiences for gaming and virtual travel. But one of the most
Virtual-reality headset popular activities among early adopters of the technology is
less novel: watching 2-D movies and TV. When you slot your
COMPANY:
Expanse
smartphone into Expanse’s forthcoming headset, you can watch
Netflix and Hulu or play conventional 2-D mobile games on what
PRICE: appears to be a big screen. The device can’t simulate depth,
$80
but it offers significantly higher resolution than VR headsets,
AVAILABILITY: because it doesn’t need magnifying lenses or a separate display
Early 2017 for each eye. —Tom Simonite
20
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Upfront
QUOTED
Why We Still Don’t Have
“It’s only a one-time
thing, and it’s a chance Better Batteries
to improve my life.” Startups with novel chemistries tend to falter before
— 17-year-old Gary Ruot, who was they reach full production.
admitted into a gene therapy trial to treat
his eye disease after circulating a petition Despite very promising results from scores mise other aspects.” Added to this is the
to allow patients under 18 into it. of battery research projects, low-cost fact that energy storage research has a
energy storage remains elusive. A num- multiplicity problem: there are so many
ber of startups are closer to producing technologies, from foam batteries to flow
“It can be unsettling, but
devices that are economi- batteries to exotic chemis-
we’ve tested it in a lot of cal, safe, compact, and able tries, that no one clear win-
places and it just works.” to store energy at a cost of ner is emerging.
— Quoc Le, a Google researcher, referring less than $100 a kilowatt- And even the best-
to a major upgrade to the company’s hour. Energy storage at funded startups are des-
language translation system. Based on that price would have a gal- tined to struggle. “It will
deep learning, the system often does its
vanic effect, overcoming the cost you $500 million to set
work in ways that are mysterious even to
the people who created it. problem of powering a 24/7 up a small manufacturing
grid with renewable energy line and do all the minu-
that’s available only when tiae of research you need
“Maybe by taking out the wind blows or the sun to do to make the product,”
the bogeyman, the shines, and making electric says Gerd Ceder, a profes-
public can finally start vehicles lighter and less sor of materials science at
to entertain scientific expensive. But those bat- the University of Califor-
teries are not being com- nia, Berkeley, who heads a
conversations about
mercialized at anywhere near the pace research group investigating novel bat-
agricultural technology.” needed to hasten the shift from fossil fuels tery chemistries. Automakers, he points
— University of Florida horticulture to renewables. out, may test new battery systems for
professor Kevin Folta on Bayer’s
In fact, many researchers believe years before making a purchase decision.
takeover of Monsanto.
energy storage will require an entirely And even if new battery makers manage
BY THE NUMBERS new chemistry and a new physical form, to bring novel technologies to market,
replacing the lithium-ion batteries that they face a dangerous period of ramp-
32 over the last decade have shoved aside ing up production and finding buyers.
Number of states that allow ballots to be
competing technologies in consumer Both Leyden Energy and A123 Systems
cast over the Internet, despite persistent
recommendations against it from
electronics, electric vehicles, and grid- developed promising new systems, but
security experts. scale storage systems. Qichao Hu, the both failed as their cash needs climbed
founder of SolidEnergy Systems, has and demand failed to meet expectations.
$999 developed a lithium-metal battery that Meanwhile, the big three battery pro-
Amount it costs to make any car semi- offers dramatically improved energy den- ducers, Samsung, LG, and Panasonic, are
autonomous with Comma.ai’s forthcoming sity over today’s devices. The decade-long less interested in new chemistries and
off-the-shelf package.
process of developing the new system radical departures in battery technology
highlighted one of the main hurdles in than they are in gradual improvements
$200,000 battery advancement: “In terms of mov- to their existing products. And innovative
FEDERICO JORDAN
22
Upfront
sometimes fatal inability to fight infec- treatment to be commercialized that lives she adds, “that the industry will need to
tions. In a study involving 18 children, car- up to the promise. But potential cures for adapt the way in which medicines are
ried out at a Milan hospital, all but three hemophilia, a rare eye disease, and a fatal priced and funded.” —Antonio Regalado
24
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Uber thinks
its self-driving
taxis could
change the
way millions
of people get
around. But
autonomous
vehicles aren’t
anywhere near
to being ready
for the roads.
By Will Knight
Illustration by
Jean Jullien
utside a large ments arranged all over the vehicle. There Tesla cars drive themselves under many
warehouse in are no fewer than seven lasers, including circumstances (although the company
Pittsburgh, in a large spinning lidar unit on the roof; warns drivers to use the system only on
an area along 20 cameras; a high-precision GPS; and highways and asks them to pay atten-
the Allegheny a handful of ultrasound sensors. On the tion and keep their hands on the steering
River that was screen inside the car, the road looks aqua wheel). But despite its formidable com-
once home to blue, buildings and other vehicles are red, petition, Uber might have the best oppor-
dozens of fac- yellow, and green, and nearby pedestrians tunity to commercialize the technology
tories and foundries but now has shops are highlighted with what look like little quickly. Unlike Ford or GM, it can limit
and restaurants, I’m waiting for a different lassos. The screen also indicates how the automation to the routes it thinks driver-
kind of technological revolution to arrive. vehicle is steering and braking, and there’s less cars can handle at first. And in con-
I check my phone, look up, and notice a button that’ll ask the car to stop the ride trast to Google or Apple, it already has
it’s already here. A white Ford Fusion, any time you want. This being 2016, Uber a vast network of taxis that it can make
its roof bedazzled with futuristic-looking has even made it possible for riders to gradually more automated over time.
sensors, is idling nearby. Two people sit take a selfie from the back seat. Shortly Uber’s executives have little trouble
up front—one monitoring a computer, after my ride is over, I receive by e-mail imagining the upside. With no drivers
the other behind the wheel—but the car a looping GIF that shows the car’s view to split revenues with, Uber could turn a
is in control. I hop in, press a button on of the world and my face grinning in the profit. Robot taxis could become so cheap
a touch screen, and sit back as the self- top-right corner. People on the sidewalk and easy to use that it would make little
driving Uber takes me for a ride. stop and wave while we wait at a traffic sense for anyone to actually own a car.
As we zip out onto the road toward light, and a guy driving a pickup behind Taken to its logical conclusion, automated
downtown, the car stays neatly in its lane, us keeps giving the thumbs-up. driving could reprogram transportation
threading deftly between an oncoming My ride is part of the highest-profile itself. Uber is already experimenting with
car and parked trucks that stick out into test of self-driving vehicles to date, after food delivery in some cities, and it recently
the street. I’ve been in a self-driving car Uber began letting handpicked customers bought Otto, a startup that is developing
before, but it’s still eerie to watch from the book rides around Pittsburgh in a fleet of automated systems for long-haul trucks.
back seat as the steering wheel and ped- automated taxis. The company, which has Self-driving trucks and vans could ferry
als move themselves in response to events already upended the taxi industry with a goods from fulfillment centers and stores
unfolding on the road around us. smartphone app that lets you summon to homes and offices with dizzying speed
To date, most automated vehicles have a car, aims to make a significant portion
been tested on highways in places like of its fleet self-driving within a matter of
California, Nevada, and Texas. Pittsburgh, years. It’s a bold bet that the technology
in contrast, features crooked roads, count- is ready to transform the way millions of
people get around. But in some ways, it is A touch screen in back shows the world
less bridges, confusing intersections, and
as perceived by the car’s laser system.
more than its fair share of snow, sleet, a bet that Uber has to make. In the first
and rain. As one Uber executive said, if half of this year it lost a staggering $1.27
self-driving cars can handle Pittsburgh, billion, mostly because of payments to
then they should work anywhere. As if to drivers. Autonomous cars offer “a great
test this theory, as we turn onto a bustling opportunity for Uber,” says David Keith,
market street, two pedestrians dart onto an assistant professor at MIT who stud-
the road ahead. The car comes to a gentle ies innovation in the automotive industry,
stop some distance from them, waiting “but there’s also a threat that someone else
and then continuing on its way. beats them to market.”
A screen in front of the back seat Most carmakers, notably Tesla Motors,
shows the car’s peculiar view of the world: Audi, Mercedes-Benz, Volvo, and General
our surroundings rendered in vivid colors Motors, and even a few big tech compa-
and jagged edges. The picture is the prod- nies including Google and (reportedly)
uct of some of an amazing array of instru- Apple, are testing self-driving vehicles.
36
and efficiency. Shortly before my test ride lost. To be fair, though, he weaves through one to help put your suitcase in the trunk
Andrew Lewandowski, head of Uber’s traffic just as well as a self-driving car. or return a lost iPhone.
autonomous operations, a veteran of Also, when the map on his phone leads I take a rain check on the beer, say
Google’s self-driving program, and one us to a bridge that’s closed for repairs, good-bye to Brian, and arrive at NREC’s
of the cofounders of Otto, said: “I really he simply asks a couple of road workers vast warehouse about 20 minutes late.
believe that this is the most important for directions and then improvises a new The building is filled with fascinating
thing computers are going to robotic prototypes. And if
do in the next 10 years.” you look carefully, you’ ll
Uber is moving quickly. find some ancestors of
The company created its today’s automated vehicles.
Advanced Technology Cen- Just inside the entrance,
ter, where it’s developing its for instance, is Terregator, a
driverless cars, in February six-wheeled robot about the
2015 by hiring a number of size of a refrigerator, with
researchers from the robotics a ring of sensors on top. In
department at nearby Carne- 1984, Terregator was among
gie Mellon University. Using the first robots designed to
that expertise, Uber devel- roam outside of a lab, roll-
oped its self-driving taxis in ing around CMU’s campus
a little over a year—roughly at a few miles per hour. And
the amount of time it takes Terregator was succeeded,
most automakers to redesign in 1986, by a heavily modi-
an entertainment console. fied van called NavLab, one
But is it moving too of the first fully computer-
quickly? Is the technology controlled vehicles on the
ready? road. Just outside the front
door to NREC sits another
Robo ancestors notable forerunner: a cus-
For the rest of my time in tomized Chevy Tahoe filled
Pittsburgh, I get around with computers and deco-
using Ubers controlled rated with what looks suspi-
exclusively by humans. The ciously like an early version
contrast is stark. I want to of the sensor stack on top
visit CMU’s National Robot- of one of Uber’s self-driving
ics Engineering Center cars. In 2007 this robot,
(NREC)—part of its Robot- called Boss, won an urban
ics Institute, one of the pio- driving contest organized by
An experimental version of Uber’s app
neering research groups shows an automated car roaming nearby.
the U.S. Defense Advanced
involved in developing self- Research Projects Agency. It
driving vehicles—to see what was a big moment for auto-
its experts think of Uber’s mated vehicles, proving that
experiment. So I catch a they could navigate ordinary
ride with a guy named Brian, who drives route. He’s friendly, too, offering to waive traffic, and just a few years later Google
a beat-up Hyundai Sonata. Brian says he’s the fare and buy me a beer to make up was testing self-driving cars on real roads.
COURTESY OF UBER
seen several automated Ubers around for the inconvenience. It makes you real- The three of these CMU robots show
town, but he can’t imagine a ride in them ize that automated Ubers will offer a very how gradual the progress toward self-
being as good as one with him. Brian then different experience. Fewer wrong turns driving vehicles was until recently. The
takes a wrong turn and gets completely and overbearing drivers, yes, but also no hardware and software improved, but
37
Learning to drive
For a more hands-on perspective, I head
across town to talk to people actually
developing self-driving cars. I visit Raj
Rajkumar, a member of CMU’s robotics
faculty who runs a lab funded by GM. In
the fast-moving world of research into
driverless cars, which is often dominated
Uber employees monitor
by people in Silicon Valley, Rajkumar
each car, ready to take might seem a bit old school. Wearing a
control if necessary. gray suit, he greets me at his office and
then leads me to a basement garage
38
this issue seriously; it recently added two not be far away. “The additional trickiness robotics at MIT Technology Review. His
prominent experts on automotive com- is that Uber makes most of its money in feature “AI’s Language Problem” appeared
puter security to its team. Rajkumar urban and suburban locations,” Rajkumar in the September/October issue.
39
By Richard Martin
R
olan Petty stabbed at the dirt the groundwork for this boom was being set, this area had little
with a boot toe and looked up at but cotton and grain farms, oil fields, scrub and dry riverbeds,
the broiling west Texas sun. “I and small towns that were mostly withering.
call it farming on faith,” he said Today it’s a land of spindly white turbines that line the high-
of his unirrigated cotton farm. ways—and the pockets of landowners. At night, when the wind
“You just have faith that the rain blows strongest and steadiest, if you stand out in one of the fields
is gonna come.” you can hear the great blades make a ghostly shoop-shoop sound
If it doesn’t come, Petty has a as they turn. Wind power has brought prosperity to towns that
backup income stream: leasing fees. All around us, towering 150 were literally drying up less than a generation ago. “In the 2011
feet over Petty’s combine and the scrubby-looking cotton plants drought a lot of people around here would have filed for bank-
in neat rows, stood a forest of wind turbines that stretched to ruptcy if not for the turbines,” said Russ Petty, one of Rolan’s
the horizon. Petty’s land on the arid plain of west Texas lies on brothers, who was giving me a driving tour of the property. “What
the edge of the vast Horse Hollow wind farm, with 430 turbines it’s done is helped keep this land in the family.”
spread over 73 square miles. It was the largest wind farm in the It has also shown that a big state can get a substantial amount
world when it was completed, in 2006. Petty’s family leases land of its power from renewable sources without significant disrup-
to Horse Hollow and another wind farm in the area, making tions, given the right policies and the right infrastructure invest-
about $7,500 a year on each of the several dozen turbines on their ments. The U.S. Department of Energy’s 2015 report “Wind
property. Wind power has become a big windfall for the Pettys, Vision” set a goal of getting 35 percent of all electricity in the
as it has for many landowners in Texas—allowing Rolan and his country from wind in 2050, up from 4.5 percent today. In Texas,
parents and three brothers to make hundreds of thousands of at times, that number has already been exceeded: on several
dollars every year whether the rains come or not. And the Petty windy days last winter, wind power briefly supplied more than
farm is just a small player in the largest renewable-energy boom 40 percent of the state’s electricity. For wind power advocates,
the United States has ever seen. Texas is a model for the rest of the country.
With nearly 18,000 megawatts of capacity, Texas, if it were But it also reveals what wind power can’t achieve. Overall,
a country, would be the sixth-largest generator of wind power wind still represents less than 20 percent of the state’s genera-
in the world, right behind Spain. Now Texas is preparing to add tion capacity—a number that dips into the low single digits on
several thousand megawatts more—roughly equal to the wind calm, hot summer days. And even with the wind power boom,
capacity that can be found in all of California. Most of these the state’s total estimated carbon emissions were the highest in
turbines are in west Texas, one of the most desolate and windy the nation in 2013, the most recent year for which data is avail-
regions in the continental United States. Fifteen years ago, when able—up 5 percent from the previous year.
42
43
What’s more, the conditions that have spurred Texas’s boom Named for a small ghost town that today is marked only by
may not be easily duplicated. Not only is Texas scoured by usu- an antique cotton gin, Wake incorporates state-of-the-art tech-
ally steady winds, but it has something most other places lack: nology: 260-foot towers with rotors 330 feet in diameter, and
a gigantic transmission system that was built to bring electric- advanced software that allows technicians to troubleshoot the
ity from the desolate western and northern parts of the state to turbines using laptops. Rapid improvements in technology have
the big cities of the south and east, including Dallas, Austin, San made turbines so much cheaper to build and easier to maintain
Antonio, and Houston. Under a program known as Competi- that wind power almost competes with electricity from natural
tive Renewable Energy Zones, or CREZ, the power lines were gas on price alone. (Wind power operators are subsidized by fed-
approved in 2007 and cost nearly $7 billion to build. They have eral tax credits and by the long-distance transmission lines that
added a few dollars a month to residential electricity bills, but were built at ratepayer expense.)
they now look like a far-sighted infrastructure investment that Wake is distinctive in another way as well: most of the elec-
other states are unwilling or unable to make. tricity produced here will go directly to two companies, fiber-
I drove nearly 1,200 miles, from Abilene to Amarillo and glass giant Owens Corning and Equinix, which operates big data
many places in between, this summer to explore the wind explo- centers in Dallas. In fact, a growing number of wind farms in
sion in Texas. I wanted to understand what was driving this ongo- Texas are funded by corporations that want to lock in a price for
ing boom, and what the ultimate limit might be. How much wind power over 20 years. Facebook, for example, said last year that
power can the Texas grid absorb, economically and physically? it will partner on construction of a 200-megawatt wind farm
And can other states, and other nations, achieve what Texas has, near its new $1 billion data center in Fort Worth, allowing it to
or are there conditions here that will be difficult or impossible to claim that the facility (which will get its power from the regular
reproduce anywhere else? Texas grid) “will be powered by 100 percent renewable energy.”
And Google, which has already invested $75 million in a wind
PROSPECTING
farm near Amarillo, plans to partner with Invenergy on a new
225-megawatt facility north of Lubbock.
Guy Payne is one of the beneficiaries of the wind boom. A for- One reason all this is happening is that Texas deregulated
mer prison guard, he was driving a chain bus—used to transport its electricity market in 2002, forcing power generators, trans-
shackled prisoners—when “I started passing all these wind tur- mission providers, and electricity retailers to separate. Unlike
bines,” he recalls. In 2003, a friend who’d left the corrections busi- deregulation in California, which led to a near-collapse of the
ness mentioned the opportunities available in wind energy: free grid and a series of major blackouts in 2000 and 2001, the policy
training, good pay and benefits, outdoor work, and a much lower in Texas has mostly worked as planned, thanks to efficient grid
chance of being assaulted by a convict. After a six-month training operations and the abundance of transmission lines in the CREZ
program with General Electric in Tehachapi, California, Payne network. “There’s no regulatory agency, no permitting, no wind
became a wind turbine technician, a job that combines many laws,” says Rod Wetsel, an attorney in Sweetwater who specializes
functions: electrician, mechanic, tower climber, emergency first in wind leases and who cowrote Wind Law, the definitive text on
responder. He now oversees 65 technicians for a wind developer,
Invenergy, working at multiple farms. One of them, with 100
General Electric turbines, sits in cotton fields east of Lubbock,
on the edge of what locals call the Caprock and geographers call
the Llano Estacado. This vast mesa, which covers much of north-
west Texas and eastern New Mexico, has some of the best, most
consistent wind on the North American continent—often well
above the 28 miles per hour that’s ideal for generating electricity.
The day I visited, Payne was getting ready to bring Invenergy’s
latest Texas farm online. A 257-megawatt complex that will
cover 66 square miles of cotton fields and scrub, the Wake Wind
Energy Center illustrates how quickly such farms can sprout:
Russ Petty at the door to one of the
ground was broken in January, and the turbines were on track turbines that Invenergy operates
to be at full power production by October. under a lease with his family.
46
48
the legalities of wind power. “It’s like prospecting: you can basi- Top left: A Texas state waffle,
cally go stake your claim and build your project.” common in complimentary hotel
breakfasts in Sweetwater.
That means you can also lose your shirt. Billionaire oilman
T. Boone Pickens was forced to back out of his grandiose plans Bottom left: A tumbleweed
for the world’s largest wind farm, in north Texas, after spending blows down a gravel road near
the Mesquite Creek wind farm.
more than $2 billion—essentially because he was too early to
market. “That was pre-CREZ,” Wetsel says. “If he’d waited a few Below: Rod Wetsel, wind lawyer
years he’d have been fine.” and long-distance motorcyclist,
in a cotton field that doubles
as a wind farm.
UNSTOPPABLE
A pair of snow-white cattle egrets winged across a field of alfalfa
as I pulled up to the Clear Crossing Substation, 30 miles from
the nearest town in the empty scrubland of Haskell County.
Built at a cost of $42 million by Electric Transmission Texas,
a joint venture between American Electric Power and Warren
Buffett’s Berkshire Hathaway Energy Company, Clear Crossing
is a 345-kilovolt switching station, a waypoint on the web of
CREZ lines that stretches from Amarillo to San Antonio, 500
miles to the south, and from Odessa 350 miles east to Dallas.
Clear Crossing collects power from the lines that run from the
wind farms in the north and west and sends it east. The power
lines hummed in the 100° day as Greg Blair, an AEP spokesman,
and I stood contemplating the 40-acre complex of circuit break-
ers and wires. Across the road a large solar farm, owned by San
Antonio’s municipal utility, was under construction.
“There’s plenty of wide-open spaces out here for big projects
like these,” Blair remarked in a Texas-sized understatement.
Electric Transmission Texas has built more than one-fifth of
the 3,600-mile CREZ system in the past decade. That system
is Texas’s answer to the basic quandary of wind power: the best
wind for generating electricity is in remote places where no one
wants to live, in part because it’s so damn windy. Without CREZ,
there would be no wind boom in Texas.
CREZ was built under Rick Perry, the small-government
Republican governor who ran the state from 2000 to 2015.
It’s clear now, says Jeff Clark of the Wind Coalition, that CREZ
“should be recognized as one of the most visionary infrastructure
projects ever built in Texas.”
It was possible because Texas is the only U.S. state with its
own power grid. The continental U.S. has three primary grids:
the Eastern Interconnection, the Western Interconnection, and
the Electric Reliability Council of Texas, or ERCOT. The first
two cover multiple states, while ERCOT operates in Texas only,
covering three-quarters of the state. It can invest in and build
long-distance transmission lines as it, lawmakers, and state regu-
lators see fit, without the interstate political wrangling that has
blocked other ambitious long-distance transmission projects
planned across state lines.
So unstoppable is the Texas wind boom, though, that even
the CREZ system is starting to reach full capacity. At particu-
larly windy times, some wind farms have ended up being effec-
tively stranded, without a way to get power east to the cities.
49
50
51
52
53
57
By Peter Burrows
58
59
For Musk’s fans and investors, the comparison should not the largest building in the world and prepared to deliver its
be entirely comforting. In the course of a few short years, the first electric car for the masses, the Model 3. Then in July
Wizard of Menlo Park was unceremoniously forced out of the he announced that Tesla would buy the solar-panel provider
electricity game. After he stubbornly refused to embrace the SolarCity for $2.6 billion in stock. As he wrote in a blog post
transmission technology that became the foundation of the titled “Master plan part deux,” the combined company will gen-
U.S. grid and focused increasingly on developing inventions erate power for customers on stylish roofs with embedded solar
such as the phonograph and the motion picture, his board of panels, store it in Tesla battery modules, and, of course, use
directors merged his Edison General Lighting with a rival to some of it to power Tesla vehicles. The company won’t just sell
create today’s General Electric—leaving the 46-year-old Edison traditional cars, mind you; it plans to introduce an expanded
with no management role. “Many great innovators are great at portfolio of autonomous models, including a new type of small
introducing new things but not so great at adapting to market bus and an 18-wheeler. Musk has also described a ride-sharing
changes,” says Paul Israel, director of the Thomas A. Edison service, in which Tesla customers make their self-driving cars
Papers, an archive at Rutgers University. One could argue that available when not using them.
he “got too distracted” from his power plan, Israel adds. And he’s pursuing all this while running the commercial
Many Tesla Motors investors are wondering if Musk, 45, rocket maker SpaceX, which lets him pursue his life’s dream:
has begun to lose his way as well. This summer the com- enabling mankind to colonize Mars. In September he revealed
pany was already burning through billions of dollars as it plans to create a fleet of rockets capable of taking 100 people
constructed a battery factory in Nevada that will be at a time to the Red Planet for around $200,000 per ticket.
“You have to respect his chutzpah, but that doesn’t mean
it’s going to be successful,” says Jigar Shah, a former solar
industry executive and cofounder of Generate Capital, which
invests in sustainable-power infrastructure.
The Tesla-SolarCity deal looks so bad on paper that many
investors worry it’s simply a bailout of SolarCity, which Musk
cofounded and continues to chair. Fellow cofounders Lyndon
and Peter Rive, the CEO and chief technologist, are Musk’s
cousins. While SolarCity dominates the mar-
ket for leasing, installing, and maintaining
solar panels for residences and businesses,
it’s racked up more than $2 billion in losses
over the past five years. Its business model
requires it to raise huge amounts of capital to
cover the up-front costs of providing panels
for no money down to consumers on multi-
year contracts. Since its inception, the company has accumu-
lated more than $3 billion in debt against just $1.5 billion in
revenue. Now it is having a harder time convincing people to
lend it money. The company recently offered “Solar Bonds” at
a cushy 6.5 percent interest rate, sending e-mails to its cus-
tomers to invite them to invest. “Nobody bought it,” says Ross
Gerber, president of the investment firm Gerber & Kawasaki,
which also passed on the deal. Instead, Musk and the Rive
brothers bought $100 million of the $124 million bonds on
offer. There was a similarly friendly buyer for $165 million
worth of Solar Bonds last year: SpaceX, which has com-
mitted to loan SolarCity another $90 million. SolarCity
also raised $305 million by selling future cash flows to a
fund advised by billionaire George Soros.
Tesla is no exemplar of financial stability either. It’s lost
$2.5 billion in the last five years, even more than SolarCity. It
60
$769M
$575M
$533M
$375M $396M
$294M
$254M
$152M
$114M
$74M $74M
2011 2012 2013 2014 2015 2016* 2011 2012 2013 2014 2015 2016*
*First half of the year *First half of the year
hasn’t had a quarterly profit since 2013. This summer Musk make life far more difficult for other green-energy entrepre-
beseeched employees to cut costs so the company could get neurs, who already struggle to raise funds to pursue ambitious
back into the black in the third quarter before it begins burn- long-term goals. Perhaps if Musk flames out or just muddles
ing cash again as it races to complete the Model 3 factory and along, future entrepreneurs will be told, “Oh, please: even Elon
the huge battery “gigafactory” in Nevada. “The simple reality of Musk couldn’t make green tech work.”
it is that we will be in a far better position to convince potential
investors to bet on us if the headline is not ‘Tesla Loses Money No more glitches
Again’ but rather ‘Tesla Defies All Expectations and Achieves At this point, any investors who believe that Tesla and
Profitability,’” he wrote in a memo to the entire company. “That SolarCity ought to be combined are giving Musk the benefit
would be amazing!” (Musk declined to comment for this story.) of the doubt. He has already written himself into the history
It also would be amazing if he could get the financing to books alongside Edison for a series of epic accomplishments.
pull everything off. Analysts think Tesla will need to raise $1 Tesla’s Roadster, unveiled in 2008, wiped the boring off of
billion or $2 billion in the next year to build the Model 3 and electric cars with its stylish design and record-setting accel-
develop the bus and the 18-wheeler. If it goes ahead with the eration—faster than any Porsche, going from zero to 60 miles
plans to buy SolarCity, which is in the process of building a per hour in 3.7 seconds. He earned his rep as a real-life Tony
gigafactory of its own in Buffalo, New York, it could need $3 Stark from his work as CEO of SpaceX, which is threatening to
billion or $4 billion in that time, Gerber says. Earlier this year, revolutionize space travel with rockets that cost a fraction the
Musk said his grand plan would cost tens of billions of dol- price of those operated by state space agencies such as NASA.
lars, although he didn’t say how much of it he expected to SpaceX was the first private company to deliver a satellite into
finance from the company’s cash flow. That’s a main reason orbit, and the first to build a rocket that could launch payloads
Tesla shares dropped 10 percent in the two months after the into orbit and make a return trip so it could be used again.
merger was announced. “I’d only invest if I knew the money While Musk is often compared to Steve Jobs for his ability
would only be used by the Tesla side,” says Gerber, whose firm to shake up hidebound industries, he doesn’t share the Apple
has sold 20 percent of its stake in Tesla since the SolarCity deal cofounder’s reticence about predicting the future. Musk says the
was announced. He’s hoping Tesla or SolarCity shareholders opportunity in sustainable energy is so large that Tesla could be
kill the merger when they vote this fall. “The last thing a cash- the first company in the world to be worth more than a trillion
flow-negative company needs is another cash-flow-negative dollars, surpassing even Apple’s $600 billion valuation.
company,” Gerber says. For anything close to that to happen, many unlikely things
A debacle for Tesla would be a shame for anyone who is need to work out incredibly well. Job one is to deliver the
building technologies meant to combat global warming. No Model 3 on time and glitch-free. Musk says that it will have a
one has done more than Musk to spur demand for electric cars base price of $35,000—roughly half the price of Tesla’s cheap-
and residential solar power, disproving naysayers by reach- est car today—and will begin shipping next July. More than
ing milestones once thought unattainable. If the SolarCity 373,000 people have plunked down $1,000 to preorder the
deal proves to be one big hairy audacious goal too far, he could car. But Tesla has missed its delivery target on its first three
61
cars by an average of
11 months. And the stakes are
higher this time. While Tesla had the market mostly to itself in
the past, all the big car companies are rushing electric vehicles
to market. Even if Tesla remains the iPhone of electric cars,
plenty of people will opt for more yeoman-like models such as
the Chevrolet Bolt.
Moving from affluent early adopters to mainstream buy-
ers will require Tesla to improve the quality of its cars. Its
first three models have had a variety of bugs, from faulty
drivetrains to body panels that don’t align properly. Until
a recent software fix, the falcon-wing doors on the Model
X SUV sometimes refused to close because they erroneously
detected objects in the way (now they’ve been compared to percent complete,
guillotines, since they are more apt to close regardless of the building will
obstructions). Musk told analysts in August that the quality of be as large as 100
the cars was rising “quite dramatically,” even as the company’s football fields and
weekly production passed the 1,000 mark. have the capac-
The problems haven’t seemed to bother Tesla’s early ity to double the worldwide
adopters, including many wealthy Silicon Valley techies. production of lithium-ion batteries.
Despite poor reliability ratings from Consumer Reports, Buying SolarCity will put another major manufac-
Tesla’s Model S enjoys the highest customer satisfaction turing challenge on Tesla’s plate. SolarCity, founded in 2006,
score among all cars on the market, says Jake Fisher, direc- got big by getting homeowners to lease panels made by low-
tor of auto testing for the group. But mainstream consumers cost suppliers, mostly in China—a hyper-competitive mar-
won’t be as forgiving, predicts Horace Dediu, an analyst with ket that has destroyed dozens of startups. Profit would come
Asymco: “If your mission is to change the world, you have to by charging the customer more over the life of the contract
cross the chasm from people who are tolerant of being abused than the cost to finance, install, and service the panels, and by
to people who are not tolerant of being abused.” selling excess energy back into the grid. Flush with growth,
The most difficult challenge will be to meet Musk’s aggres- SolarCity was also able to securitize its leases, much as Wall
sive plans to increase the production capacity of Tesla’s fac- Street banks do with mortgages, by bundling them into finan-
tory in Fremont, California, from 50,658 cars in 2015 to cial instruments that it could sell to investors willing to put up
500,000 in 2018 and a million in 2020. While the company cash in exchange for future cash flow from those leases.
shows off its robots and automated processes during tours of In recent years, with panel prices continuing to plunge,
the facility, basic math suggests it is one of the more labor- more customers have decided it’s a better deal to buy their
intensive plants in the car business—as does the daily com- solar setups outright rather than lease from companies like
petition for scarce spots in the vast parking lot. A typical SolarCity. So in 2014, the company changed course and
3,000-employee factory might make 250,000 or so cars in bought Silicon Valley–based Silevo, which makes panels that
a year, but the 6,000 workers in Fremont will build around are better-looking and slightly more efficient at converting
80,000 this year. sunlight to electricity than commodity models (see “10 Break-
Musk says the Tesla factory will roll out a radical, as-yet- through Technologies: SolarCity’s Gigafactory,” March/April
undisclosed manufacturing process that will look as familiar to 2016). With the help of $750 million in incentives from New
traditional carmakers as an “alien dreadnought.” With smarter York State, the company decided to quintuple the output
placement of equipment and improved processes, the company of a plant Silevo had planned to build in Buffalo. SolarCity
believes, it can deliver a fivefold improvement over the most expects that Silevo’s technology will give it an edge in the
efficient existing car factories. The plan will also depend on the solar business. But if it can’t keep pace on price or deliver a
smooth ramp-up of battery production from Tesla’s gigafac- truly differentiated product, the panel factory could become a
tory 240 miles to the east near Reno, Nevada. Now roughly 15 boat anchor.
62
“That’s not how people think” billion, says Shah. And Tesla is also hoping to become a lead-
“Master plan part deux” relies on a bold new sales and market- ing provider of equipment and services to large utilities. The
ing strategy as well. Rather than continue hiring thousands company recently announced a deal to provide 20 megawatts
of door-to-door and telephone reps to sell solar panels, Tesla of power storage to Southern California Edison for the “largest
intends to push SolarCity’s business through its rapidly grow- lithium-ion battery storage project in the world.”
ing chain of retail stores by converting them into one-stop That said, Tesla has yet to show it can build a world-class
shops for environmentally conscious consumers. Instead of industrial sales organization. And how many people are really
buying an electric car only to have it use electricity from a far- going to go to their local Tesla store and buy in to Musk’s
off coal plant, a customer would be able to lease or buy solar dream? Even Tesla’s affluent true believers might balk, says
panels as well as Tesla Powerwall storage units so power is Gerber. “Elon seems to think that green-minded rich guys
available on cloudy days and at night—or to sell back into the like me will decide to put solar on my house, and buy a car or
grid. Musk hasn’t provided details on what such a package two while they’re at it,” he says. “That’s not how people think.”
would cost, but Shah, the Generate Capital executive, thinks What’s more, 63 percent of homes in the U.S. are not owned
Tesla could charge $900 a month on a 20-year contract to get by the resident but by landlords or condo associations, accord-
a Tesla, a solar roof, a storage unit, and the right to upgrade to ing to the National Multifamily Housing Council. These own-
a newer-model Tesla twice during the life of the contract. ers have little incentive to invest in solar and storage.
Like so much else with Elon Musk, the vision is elegant Possibly the biggest risk is that Musk loses credibility by
and ripe with potential. So far, only 100 million of the world’s taking on so many huge challenges at once. While he’s deliv-
2.5 billion cars are electric, and only 1 percent of U.S. homes ered on many bold product promises in the past, his luster
have gone solar. Sales of the Powerwall and a higher-capacity could fade with a few well-publicized misses. Tesla is facing
version designed for businesses have been disappointing. Tesla criticism for the aggressive way it marketed its Autopilot fea-
says production problems are to blame, though it’s not clear ture, leading some people to believe they could leave the driv-
that fixing those issues will be enough make the Pow- ing to the car. “They’re pushing hard to be seen as being on
erwall a cost-effective way to run a home entirely on the leading edge, and I’m not sure safety is their number-one
solar power. But if consumers do decide to buy these priority,” says Fisher of Consumer Reports. After a Florida man
soup-to-nuts renewable-power setups, and if solar was killed in May, Tesla updated the cars’ software so that
penetration rises to 15 percent, as it has in Austra- drivers who ignore too many warnings to keep their hands on
lia in recent years, the overall market opportunity the wheel won’t be able to reactivate Autopilot for the rest of
just in the U.S. will be $470 the trip.
Just how safe Tesla investors are is another matter, judg-
ing from the daunting degree of difficulty facing Musk. Many
investors think Tesla was assuming appropriate levels of risk
with its crisp plan to take on Detroit. Others believe the com-
pany’s best opportunity is to become the leading maker of
batteries for storing solar power and powering multiple man-
ufacturers’ electric cars. That could be lucrative even if Musk
can’t dominate the electric-car or solar-installation busi-
nesses. But unless shareholders shoot down the
SolarCity merger, Tesla investors will not be taking
one of those routes.
Instead, Musk will ask them to go along with
something far bolder. His record as an innova-
tor and visionary is beyond question. But the next
year or two will determine whether he can do what
Edison failed to do: translate his sweeping vision into
historic business success.
63
By Nanette Byrnes
Photographs by Stacy Kranitz
I
Yet Greenville is booming. Visit its
n the foothills of the Appala- pretty downtown and you will find run-
chian Mountains in a corner of ners pushing jogging strollers and tourists
South Carolina sits a town that snapping shots from the pedestrian bridge
should be economically dead. across the Reedy River in Falls Park. On
For decades, Greenville was Main Street you can eat at nationally rec-
the heart of the state’s textile ognized restaurants. A flock of construc-
industry—and its economic engine. First tion cranes spend the days erecting pricey
attracted by the area’s fast-moving rivers new condominiums. In recent years, the
as a way to power looms, textile manu- city and its surrounding counties have
facturers employed tens of thousands of benefited from large increases in tax
people here. Beginning in the 1970s, how- revenue and improved funding for local
ever, facing competition from lower-cost schools.
manufacturing regions like Mexico and While Charlotte, North Carolina, a
Southeast Asia, these companies began 90-minute drive to the northeast, bet on
to struggle. Over the next decades, many financial services as the centerpiece of its
factories closed. Others moved produc- economy, and other cities have tried to
tion overseas. In 1990, 48,000 people cultivate software hubs or tourism, Green-
65
ville has remained focused on manufac- but if trends seen across the country also When Shauntae Stewart decided to go
turing. Major global manufacturers with apply here, its origins likely lie in a lack back to work after 12 years at home with
outposts here include BMW, ABB, Fluor, of opportunity caused by factors such as her children, her first job was working as
Michelin, Bosch, and General Electric’s higher rates of poverty, economic segrega- a contractor at the BMW plant, inspecting
power division. As local factories have tion, poor housing conditions, and crime. parts from suppliers as they were about
adopted increasingly computerized and In some ways Greenville exemplifies to be installed on the assembly line. The
automated techniques, the region has the future for communities built around work paid $9 an hour.
evolved into one of the country’s leading advanced manufacturing. The changes in It wasn’t long before Stewart quit to
centers of advanced manufacturing. factories and factory work under way in join a program, sponsored by a group
The payoff for Greenville has been a manufacturing centers across the U.S. and called Greenville Works, that pays for
strong economy by many conventional Europe, and even beginning to accelerate workers’ training in skills needed by local
measurements. Though it sank with the in once low-cost manufacturing meccas manufacturers. She learned to operate a
rest of the country during the recession, such as China, are boosting local econ- machine that makes parts based on com-
it has bounced back since. Unemployment omies, but they’re also demanding that puter instructions. Now she earns $24
today is below the national rate at 4.7 per- workers make the transition to jobs that an hour at Baldor Electric, a division of
cent, and median household income and require far more computer and technical ABB that makes electric motors, where
property values have risen in recent years. skills. In an election year in which eco- she spends her days operating a lathe and
Between 2010 and 2014, $1.5 billion was nomic dissatisfaction, particularly in tra- a grinder, reading the blueprints for the
invested in businesses in the county, ditionally blue-collar cities, has been a parts and checking that the machine is
which added 8,947 new jobs. New busi- dominant theme, Greenville illuminates making them to the proper specifications.
nesses are being created here faster than what can be expected—and what can’t— Stewart grew up in Greenville. Her
anywhere else in the southeastern U.S., from a factory-focused economy in a digi- aunt used to work in the textile mills.
according to data tracked by the South tal, automated age. Now she’s become a kind of advanced-
Carolina Department of Commerce. manufacturing evangelist. “I see a wait-
But there is a downside to this trans- New skills ress at the Waffle House who doesn’t look
formation of Greenville’s economy. When politicians refer to manufacturing satisfied, or someone at the gas station.
Increasingly, these modern factories are as a source of numerous jobs, they’re talk- I give them my name and number. I tell
dominated by machines, employing far ing more about what manufacturing once them you don’t have to stay here in this
fewer people than textiles once did. For was than what it is today. Modern manu- dead-end job,” she says.
those workers still on the factory floor, facturing is a story of increasing output But making that transition can be diffi-
jobs are changing too, requiring new but slowing employment growth. That’s cult. When the economy began to improve
skills. Those without such training are because investment in automation and following the recession of 2007 to 2009,
being left behind. software has doubled the output per U.S. many people who had worked in manu-
In 2004, the Greenville area’s per cap- manufacturing worker over the past two facturing and lost their jobs had trouble
ita income was 83 percent of the U.S. aver- decades. During that period, overall man- getting back into factory work. They either
age. Today it’s fallen to 80 percent of the ufacturing output grew by 40 percent, lacked the requisite credentials or were
national average. The number of people despite a nearly 30 percent decline in the not familiar with the newer manufactur-
collecting food stamps has doubled over number of manufacturing jobs. ing technology, explains Amanda Warren,
the past decade. Even in this boom, 21.5 Computerization and modern pro- a counselor who works on employment
percent of children in Greenville live in duction have created new types of factory readiness at United Ministries, a Green-
poverty—and the county has tradition- jobs, many of which pay more than the old ville nonprofit. Those who were hired were
ally been one of the toughest places in the ones. They just haven’t created as many of most likely to get their jobs through con-
country for a child to climb out of poverty, them. As a result, competition for the new tractors, as temporary workers who could
according to research led by academics at jobs can be intense. And just as Green- more easily be added or let go.
Stanford and Harvard. That research did ville has had to adapt to a different type The stark reality is that the arithme-
not draw specific conclusions about what of manufacturing, its people have had to tic is not favorable to people who might
has created this problem in Greenville, adjust to a new type of factory work. once have worked in manufacturing as a
66
An aerial view of
the BMW plant
in Greer, South
Carolina. Already
producing more cars
than any other
BMW factory,
it is now adding a
new body shop.
67
way to a middle-class life. Whereas the which has both a large gas-turbine fac- It’s not just that people need certain
textile mills of earlier days had a seem- tory and a new advanced-manufactur- technical skills to work in these new fac-
ingly endless appetite for workers, today ing research center in Greenville. The tories. They must also have softer skills,
many are left out of the factory boom changes are inevitable, says Annunziata, like the ability to solve problems and work
and must scrape by on low-paying ser- because “the [business] incentives are in teams. Three years ago Solvay, a Bel-
vice jobs. just overwhelming” to take better advan- gian chemicals and materials manufac-
“Some workers will be displaced. Some tage of digital technologies. Asked how turer, decided to hire 100 new people for
people will have to be retrained, even in communities like Greenville will manage its plant in Greenville, which made carbon
the best of cases,” says Marco A
nnunziata, this evolution, he says, “I am worried and fibers in growing demand from custom-
chief economist for General Electric, optimistic at the same time.” ers in the aerospace industry. It made the
68
ability to work collaboratively a key focus for 17 years for a local supermarket chain
of the interviewing process. “We are look- before it moved its headquarters to Flor-
ing for not just mechanical and industrial ida. Today she spends her shifts on a team
skills but also the ability to look beyond of five people testing the quality and phys-
what’s right in front of you,” says Kelly ical properties of the carbon fibers made
Kosek, the human resources manager at in the plant. It took her a year to feel
Solvay. “You don’t just punch a clock on expert in the 50 different tests she per-
your job and check out.” forms, and she still hasn’t gotten used to
Renda Fant was one of those hired by the swing-shift schedule, but Fant is mak-
Solvay, in October 2013. Fant had worked ing $28 an hour, almost twice what she
69
99 percent robotic
With more than 8,000 workers at its fac-
tory in Greer, South Carolina, a Greenville
suburb near the airport, BMW is one of
the larger local employers. It also uses a lot
of robots. A day spent in the factory shows
the company striking a balance between
automation and human skill, while con-
stantly searching for ways technology can
improve the production process.
Since setting up shop in South Car-
olina, where the company established
its first full factory outside of Germany
in 1994, BMW has invested $7.4 billion
in the facility. Much of that has gone to
increase its use of automation, starting
with the 1,400 robots in the factory’s body
shop. The factory makes 1,400 cars a day,
almost one every minute. It produces the
company’s popular X series sport-utility
vehicles and is now the largest BMW
plant in the world.
72
73
Two decades ago, when this plant shell gets its engine, wiring, interior, and
opened, the body shop was full of human wheels to become a recognizable car. Here
welders soldering together the fram- people surround the car, sometimes work-
ing of the car. Today it’s a dimly lit place ing next to it, other times beneath it—
where large robotic arms, switching on assembling the power train, installing the
and off without human assistance, easily fuel tank and fuel lines, placing seats and
lift heavy car bodies of steel and alumi- carpeting, and finally testing the vehicle.
num like giant orange storks. When the These tasks require a level of dexterity
plant opened, robots did 30 percent of and flexibility that robots have not yet
the work in the body shop. Now they do mastered.
99 percent of it. The few people you see The cars made in Greer are highly
in the shop are mainly delivering com- customized: all of the 400,904 vehicles
ponents the robots need and checking made here last year were manufactured
banks of computer monitors that track to exact customer specifications. With all
the machines’ work. those variations, there’s a certain amount
By contrast, the plant’s assembly line of human assessment required. All along
is full of people. This is where the painted the line, workers and supervisors peer at
“ I am
worried and
optimistic
at the same
time.”74
75
76
77
cars from different angles, running their seal. It’s a repetitive task that requires do different things. Now BMW is testing
hands over them, judging whether they enough force and work at strange angles ways they can work more collaboratively
look and feel right. to cause thumb and wrist injuries and with people, including handing a tool to
Humans have a feel, an instinct, that other ergonomic problems in the peo- workers when they ask for it.
it’s hard to imagine replicating in a robot ple who used to do it. Unlike the orange Other technologies being tested on
at a cost that makes sense, says Gadrian giants in the body shop, which must work the floor include an autonomous vehicle
Zayas, a manager of BMW’s worker train- inside locked cages to protect human that could replace a forklift, and an exo-
ing programs: “There’s some things that workers nearby, these robots can sense skeleton vest that helps workers keep
might need that human touch.” and respond to the presence of a person, their arms above their head when drill-
In a few spots along the line, robots stopping before they come into contact. ing screws into the bottom of a car. “We
and humans work side by side. When the Ma d e b y Un i v e r s a l R o b o t s , a are not replacing people,” says Richard
doors are assembled, they make one stop Denmark-based manufacturer of collab- Morris, vice president of project inte-
at a small robot that rolls foil along the orative robots, the machines are flexible gration at the factory. “We are using the
interior of the door, making a watertight and can be reprogrammed quite easily to automation to help them.”
78
Although it’s easy to imagine a future printers, computer-driven machining “Manufacturing has changed,” says
in which at least some of the work done tools, robotic arms. Community college Keith Miller, president of Greenville
by humans on the assembly line today students, many studying for new degrees Tech. “Students need to be more flexi-
is done by robots, manufacturing plants that combine mechanics and electronics, ble. And we needed a different approach.”
like the BMW factory will still need collaborate with engineering students For communities like Greenville that
thousands of workers. And for a city like from nearby Clemson University to study have hitched their economic prospects
Greenville, preparing people for those a type of manufacturing where design to advanced manufacturing, automa-
rapidly changing jobs is both a challenge and execution are closely linked. tion and computerization will continue
and an opportunity. It’s a dazzlingly different vision from to transform both their factories and the
In September, Greenville Technical the repetitive manufacturing lines of the work done within them. The only option
College opened a glass-and-steel building past—and for Greenville County, which is to adapt.
with soaring ceilings and hard concrete borrowed $25 million to build the facil-
floors, its main classrooms populated ity, it’s a big bet on a new type of factory Nanette Byrnes is MIT Technology
with computerized machinery: 3-D work. Review’s senior editor for business.
79
80
Can CRISPR
Save Ben Dupree?
Scientists are rushing to figure out how to use the gene-editing
tool to stop devastating diseases like muscular dystrophy.
By Antonio Regalado
Illustration by Dadu Shin
81
The problem is that Dupree’s body doesn’t make dystro- if still distant, promise. In early-stage lab experiments, aca-
phin, a protein in muscle fibers that acts like a shock absorber. demic scientists are showing that gene editing offers new ways
Without it, your biceps, calf muscles, and diaphragm slowly to attack cancer, to knock out HIV and hepatitis infections,
turn to a fatlike substance. You end up on a ventilator, and even to reverse blindness and deafness. Companies aren’t far
then your heart stops. Dystrophin is manufactured by a gene behind. Three startups in the Boston area have already raised
that is not only the largest in the human genome but the larg- a combined $1 billion and partnered with some of the world’s
est anywhere in nature. It consists of 79 components known biggest drug companies, like Bayer and Novartis. “None of us
as exons, each an instruction for one ingredient of the protein. can anticipate where this technology will end up,” says Olson.
Dupree’s problem, he told me, is a “pseudo” exon—it’s as if in “I’m operating under the premise that it will take us farther
the middle of this epic recipe someone had added a mistaken than we can imagine.”
instruction that read, “Stop the cooking.” There are thousands Scientists know the gene errors responsible for around
of ways a gene this size can go wrong, and Dupree’s mutation— 5,000 inherited disorders, and sequencing labs discover some
a single letter of DNA that reads ‘G’ instead of ‘T’—is unique, 300 more each year. Some are one-in-a-billion syndromes.
so far as scientists know. Duchenne is at the other extreme; it is one of the most com-
Dupree, who majored in biochemistry and hopes to mon inherited disorders, affecting 1 in 4,000 boys. Girls are
become a genetic counselor, has sometimes imagined what affected rarely, and to a lesser degree.
life would be like if that small error were not there. A year ago, Gene editing could be a way to erase such diseases, with a
in December, he learned how a technology called CRISPR one-time, permanent alteration of a person’s DNA. It’s a step
might make that possible. A scientist named Eric Olson had beyond conventional gene therapy—the 30-year-old idea of
requested some of Dupree’s blood a few months earlier, and inserting entire replacement genes into a person’s cells, usually
Dupree had agreed. Soon he was rolling through the lab on using a virus. That approach is impractical for some diseases.
his TiLite wheelchair so Olson, a biologist at the University The gene for dystrophin, for instance, is too large to fit inside a
of Texas Southwestern Medical Center, could show him the virus, as CRISPR’s DNA-snipping proteins can. And sometimes
results—and what some scientists now predict is the likeliest a faulty gene that’s doing harm needs to be silenced, so adding
way to cure Duchenne. a new one won’t help. CRISPR’s ability to delete and swap out
Using CRISPR, which makes it possible to snip DNA open genetic letters makes a huge new range of treatments possible.
at a precisely chosen spot, a team at the hospital had modified Some doctors are now calling CRISPR “gene therapy 2.0.”
his cells in a dish, cutting through the extra exon. When DNA To be sure, even gene therapy 1.0 has yet to fully arrive.
is broken this way, a cell races to make a repair, but the natu- After 30 years of research, scientists are still learning how to
ral repair process typically makes a small error. This causes use viruses to move genetic instructions into a living person’s
the unwanted genetic instructions to become unintelligible. cells. Only two gene-replacement treatments for inherited
The editing process required only a single step and had taken disease have ever been approved, both in Europe. But Olson
three days. In an image taken with a microscope, his cells were says he is convinced CRISPR is the most plausible way to stop
clouded with green puffs of perfect dystrophin. Duchenne. Early this year, he showed he could repair muta-
“I try to be realistic with my expectations,” says Dupree. tions in mice with muscular dystrophy after sending viruses
“But that gave me a sense of ‘Wow, this is here.’” stuffed with CRISPR ingredients into their veins. “A mouse
The potential to precisely and easily “edit” any genome is not a boy, but we think we know exactly what needs to be
using CRISPR is changing the way we think about nature. The done,” says Olson. If it works, he adds, “this is a cure, not a
CRISPR technique is often likened to a “search and replace” treatment.”
function for DNA. To laboratory scientists, it might better be Olson says the very first human test of a CRISPR therapy
compared to the discovery of fire. Every day they publish an in a patient with Duchenne could begin in two years, in what
average of eight scientific articles describing new uses of the would be a small, exploratory clinical trial involving just a
technology—or merely reflecting on its exponentially expand- few boys. Working with Jerry Mendell of Nationwide Chil-
ing possibilities, like designer babies engineered with desirable dren’s Hospital in Ohio, a center for gene-therapy studies, they
traits and mosquitoes with DNA programmed to make them expect to give the treatment to monkeys during the next 12
go extinct. months, a prelude to human tests. The researchers will also
Among these possibilities, the chance to end the pain and be looking to see whether the CRISPR gene therapy has unex-
suffering of people like Dupree is CRISPR’s most compelling, pected effects. Accidental edits are a particular concern.
82
Deleting diseases
CRISPR evolved inside bacteria, over billion-year time
scales, as a form of immunity against viruses. Bacteria
collect and store short snippets of DNA from viruses
that have invaded them, spacing the segments out
through their own genome in a pattern called clustered
regularly interspaced short palindromic repeats—the
term that gives CRISPR its acronym. When reinfected
with one of these viruses, bacteria can create copies
of these genetic snippets, which zip up letter for letter
Debbie Dupree and her son, Benjamin, 24, who with the new virus’s DNA—signaling to a specialized
has Duchenne muscular dystrophy. Ben has cutting enzyme that it should attach itself and close,
volunteered cells for gene-editing experiments. pincer-like, onto the viral genome and sever it.
By 2013, teams of scientists in Boston, Berkeley,
and Seoul separately showed that this naturally occur-
ring bacterial immune process could be simplified and
repurposed to cut DNA in human cells. Though sci-
entists had previously created gene-editing proteins,
these were difficult to design and build compared with
COURTESY OF DEBBIE DUPREE
83
1971–’73: Develop- 1978: A team at 1990: Physicians in 1999: Teenager 2009: U.S. biotech- 2013: Scientists in
ment of recombinant Genentech adds the Pennsylvania attempt Jesse Gelsinger is nology firm Sangamo the U.S. and South
DNA allows research- human insulin gene gene therapy on a the first person to Biosciences initiates Korea demonstrate
ers to cut and paste to bacteria, launch- four-year-old girl. A die in a gene-therapy an effort to cure HIV CRISPR as a new,
genes in bacteria. ing the biotechnology gene is added to her experiment. Com- with blood cells from much easier method
industry. body using a virus. mercial interest slows which it has, for the of changing human
DAVID GRESHAM
84
way to get the CRISPR instructions into the body. Most are and billions of cells. So far, in his mice, Olson has succeeded in
counting on viruses for that job, but Intellia’s strategy is to producing dystrophin in 5 to 25 percent of muscle fibers. It’s
package CRISPR into fatty blobs that liver cells suck up, just half calculation and half speculation, but he thinks that editing
as if they were cholesterol. This August, at the annual CRISPR 15 percent of the muscle cells in a boy will be enough to slow, if
meeting in Cold Spring Harbor, New York, researchers from not halt, muscular dystrophy.
the company showed that with a single dose, they could alter When I last spoke to Olson, he was rushing to a phone
the genomes of at least half the cells in a mouse’s liver. If meeting to drum up commercial support for his idea of start-
Intellia can successfully edit liver cells in a person, that may ing a human test for a Duchenne treatment. He’s been talking
let the company treat a slew of previously unassailable meta- with several companies, including Editas, probably the best-
bolic conditions like a form of hereditary amyloidosis, in which known of Boston’s trio of CRISPR startups. It has Bill Gates
painful plaques build up in the body. and Google as investors. And the company, founded by several
What’s obvious is that it will be easier to get CRISPR to of the inventors of CRISPR technology, also declared an early
work in some parts of the body than others. The easiest task interest in Duchenne, licensing work done at Duke University.
is probably deleting genes in blood cells, since these cells can But its chief operating officer, Sandra Glucksmann, said it isn’t
be removed from a patient and then put back. Already, a Chi- providing updates on the Duchenne program.
nese drug company has opened a study to create supercharged In fact, Editas has been lying low. CRISPR could poten-
immune cells to battle cancer, and scientists at the University of tially treat so many different diseases that the company has
Pennsylvania have announced similar plans with the financial been reluctant to announce what its do-or-die project will be.
backing of the billionaire Internet entrepreneur Sean Parker. And proving that any CRISPR drug is effective could easily
If you’re looking for gene editing’s Everest, it’s probably take a decade. That puts Glucksmann in a tough position. On
rewriting DNA in the human brain—say, to treat Huntington’s weekends she answers e-mails from desperate parents: “Could
disease. Editing muscle cells lies somewhere in the middle CRISPR cure my child?” In theory the answer may be yes, but
of the difficulty scale. Genetically, it’s a good candidate. Even about a quarter of the time Glucksmann has never even heard
with just a delete key, Olson says, up to 80 percent of mus- of the illness before. And the answer Editas has been giving
cular dystrophy cases could be cured in theory. Initially, the to the parents of boys with muscular dystrophy has been par-
editing treatment he’s working on will target a hot spot in the ticularly disappointing: “I am very sorry to hear about your
dystrophin gene—exon 51, in which Editas has also signaled son. Unfortunately, we are still in the very earliest stages of
an interest. Deleting that exon could treat about 13 percent of research.”
Duchenne cases.
The most significant unknown is whether it will be pos- Individual treatments
sible to edit enough muscle cells and make enough dystrophin One thing that’s already apparent is that many inherited
in a human body. “I think this represents the most promising genetic diseases will require tailoring a CRISPR treatment
strategy,” says Olson. “But the thing that has to go right is that to very specific mutations—those affecting small subsets of
it has to be efficient.” Muscles, including the heart, glutes, and patients or even individual people. Take Dupree, who lives less
biceps, make up 40 percent of a person’s body mass—billions than a mile from Olson in a Dallas suburb. His mutation is
unique, and it’s not near exon 51, so he wouldn’t be helped by
the first CRISPR treatment that Olson is developing.
But there’s no question in Olson’s mind that Dupree’s
mutation is correctable too, given that the technique can
potentially target any spot on the genome. Dupree now sees
2014: Adding 2015: Chinese sci- 2016: First human
at least a glimmer of a chance that someone could make a
CRISPR to muscle entists edit the DNA tests of CRISPR, as
cells in a lab dish, a of human embryos. part of cancer treat- CRISPR treatment just for him. “It’s only given once, and
team at Duke Uni- Within months, ments, win initial maybe it’s not that expensive,” he says. “It made me think
versity eliminates a the world’s scien- approval in the U.S. about how it could be done, because I see things moving
mutation that causes tists condemn as and China. closer.”
Duchenne muscular “irresponsible” any
At Toronto’s Hospital for Sick Children, I met its pedia-
dystrophy. attempt to make
gene-edited babies. trician in chief, Ronald Cohn, who is also a muscular dystro-
phy doctor. Cohn is certain that with CRISPR one-of-a-kind
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treatments are possible and even likely. Last December, he student in the lab, Tatianna Wong, told me. “I can’t work on
published a paper showing corrections of several rare muta- this case just because I feel bad for him. I have scientific ques-
tions—again in cells in a lab dish, including some taken from tions to answer.”
a child with dwarfism and others from another boy with
Duchenne. That boy, named Gavriel Rosenfeld, is the son of High expectations
close friends of Cohn’s in London. They run a charitable foun- Some veterans of gene therapy roll their eyes when they hear
dation that Cohn advises. what newcomers think CRISPR will do. I visited the vector
Cohn is a newcomer to CRISPR. A few years ago, he was development center at St. Jude, touring a cramped L-shaped
studying hibernating squirrels. They don’t move for months, lab with Byoung Ryu, an expert in making viruses, who
yet their muscles aren’t any worse for it. That is the sort of “we chopped the air above his head and said, “People’s expectations
might just find something” approach favored in basic-research are up here.” Ryu warns that basic, unresolved biological prob-
labs. Now, with gene editing, he sees a direct path to cur- lems remain. One is whether editing will work often enough
ing someone he knows. Gavriel is 14, and since correcting his in cells such as those in the bone marrow, the type that need
cells, Cohn’s lab has also created a mouse model that shares to be changed to correct sickle-cell disease. If too few cells end
his mutation. Like Dupree’s, the mutation is one of a kind, and up edited, the treatments won’t be effective. “It’s a numbers
within a few weeks Cohn’s lab will start treating the mice. game,” says Ryu.
But then what? Cohn says he doesn’t know. How would you Ryu was the first employee at a Boston-area gene-therapy
even test a drug designed for one person? Who would pay for company, Bluebird Bio, whose stock price staggered down the
it? He says he visited Health Canada, the country’s regulator, chart after its first few patients didn’t all respond the same
and was told to come back if he cured the mice. “This is going way. “I’m not negative on CRISPR, but there is a reality check,”
to require a significant rethinking,” he says. “And the fact that Ryu says. “It’s not coming to people next year. It works in the
you and I are having this conversation is the beginning of the petri dish every single time, but my perspective is that genome
paradigm shift.” editing may happen in the future but not in the near term.”
Cohn’s approach of correcting individual mutations has CRISPR’s future as a treatment depends heavily on the
stirred hopes among parents of boys with Duchenne. “This is skills of gene therapists like Ryu. They’ve been making prog-
a CURE!!!” one wrote on the Web. His lab has used CRISPR ress, yet so far, only two gene therapies—the kind that add an
to fix mutations in cells taken from several boys he knows, and entire gene—have reached the market to address an inherited
a waiting list he keeps in a spreadsheet currently lists 53 chil- disorder. One, called Strimvelis, provides an outright cure for a
dren with muscular dystrophy. The parents of all of them want fatal immune deficiency and was approved this year in Europe.
to know if their child could be helped by gene editing. But it took 15 years to test it on 18 children, and similar tri-
If a gene-therapy study like the one Olson plans is suc- als had failed. “What I learned about gene therapy is that the
cessful, and if CRISPR reaches enough muscle cells, there rabbit does not win the race. The tortoise wins the race,” says
might be a strong argument that a one-off treatment would Weiss, who leads the St. Jude effort to apply gene editing to
work. After all, to aim at a new mutation all you’d do is tweak sickle-cell disease.
the component of CRISPR that zeroes in on a specific DNA Side effects could also be an obstacle. CRISPR has the
sequence. The price of manufacturing a single dose also might potential to cause accidental, unwanted edits that could not be
not be an obstacle. Two existing gene therapies approved in erased if they ended up written into a person’s genome. Cur-
Europe cost $1 million and $665,000. Even if it cost twice rently, researchers rely on academic computer programs to
that, a one-time gene fix with CRISPR would be cheaper than predict such effects. (One, maintained at Harvard, is called
a lifetime of costly drugs, wheelchairs, and dependency. CHOPCHOP.) But a program can’t predict everything. Two
In holding out the hope of individual cures, Cohn admits early tests of gene therapy, in the 2000s, accidentally caused
he’s created some new problems. He has invited parents to leukemia in several children. No one had anticipated that con-
the lab, and little boys have tottered among the lab stools. But sequence of changing the genome. Although Olson says he
during a three-hour lab meeting this fall, he and his students has not seen ill effects in his mice, he allows that CRISPR can
decided to stop referring to “Gavriel’s cells” or “Jake’s cells” cause “inadvertent changes in DNA that are important for life.”
and use numerical code names instead. They still know who is And editing billions of individual cells in a person’s body, sci-
who, but this gives them space to be impartial. “I know in the entists acknowledge, will be the surest way to discover how
back of my head, but you want to stay unbiased,” a graduate CRISPR can go wrong.
86
“What I learned
tion of boys. His mother, however, has allowed herself to hope.
“I was ecstatic. I remember thinking, ‘This could be something
87
HEADS
BLAST GAUGE
OFFERS IMPROVED
WAY TO IDENTIFY
UP:
SOLDIERS AT RISK
FOR TRAUMATIC
BRAIN INJURY
T
raumatic brain injuries (TBIs)—often a problem for Large explosions aren’t the only threat, however; multiple smaller hits can
military personnel, due to their frequent exposure to also cause brain injuries. For example, “breachers”—soldiers who knock
blasts—have long stumped medical researchers, down doors and other obstacles, often using explosives—are routinely
neurologists, and other clinicians. exposed to smaller blasts. “Recent research has shown that our service
members are subjected to really significant repetitive blast exposures,”
Unlike other injuries, TBIs often have no immediate symptoms, so they
explains BlackBox Biometrics founder and CTO David Borkholder.
can go undetected until it’s too late for them to be treated effectively.
BlackBox Biometrics developed Blast Gauge with assistance from ADI,
But if medical personnel could better detect when soldiers have been
whose technology contributed significantly to the device’s design and
subjected to potentially damaging shockwaves, they might be able to
engineering.
limit further exposure and decrease the soldiers’ risk of developing TBIs.
Founded in 2011, BlackBox Biometrics focuses on developing wearable
Today, a wearable device created from a collaborative effort between
devices that measure blast “overpressure,” the rapid pressure change
Analog Devices, Inc. (ADI) and BlackBox Biometics is providing
and multiple shockwaves generated by IEDs, artillery, shoulder-fired
real-time data on blast effects. The Blast Gauge System measures
rockets, and explosives.
exposures that could put soldiers (and others) at risk for a TBI long
before its physical and cognitive symptoms surface.
Sensors worn in three locations—
Blast Gauge can quickly and accurately indicate when, and how
helmet, shoulder, and chest—collect
severely, soldiers have been exposed to harmful shockwaves. That
data that helps medical personnel
information helps medical personnel determine whether and when
monitor soldiers’ exposure to blast
soldiers should return to the field—and helps reduce their risk
for TBIs.
levels that could lead to TBIs.
Blast Gauge began as a collaborative effort among Borkholder’s technology helps Blast Gauge devices capture data about the impact of
team at the Rochester Institute of Technology, the Defense Advanced a blast on individual soldiers—an impact that often measures between
Research Projects Agency (DARPA), and ADI. Today, the device is 60 and 120 times the force of gravity, ADI’s Meyer explains. ADI was
used by more than 500,000 special-operations military forces from the ideal partner for providing that capability because of its expertise
the United States, Canada, Australia, and the European Union, as well in MEMS sensor technologies, Bolkholder says, adding that ADI also
as by the FBI and police departments’ special weapons and tactics, achieved the first-time integration of three high-performance sensors in
or SWAT, teams. one low-power, wearable, ruggedized device.
Blast Gauge consists of three ruggedized sensors that soldiers wear ADI continues to be instrumental in helping BlackBox Biometrics
on their helmets, chests, and shoulders. Each includes an ultra-low- develop additional generations of Blast Gauge, Borkholder says. “The
power microelectromechanical systems (MEMS) inertial sensor that battery life of the very first Blast Gauge prototype was only about one
captures blast magnitude and acceleration force. Blast Gauge uses the month. Now, thanks in large part to ADI’s low-power technologies,
sensors’ data to measure the blast impact, says Wayne Meyer, MEMS batteries can last up to a year.” That makes a big difference to soldiers
sensor strategic marketing manager at ADI, who has long collaborated in the field, Meyer notes: “When our system is deployed, they don’t
with Borkholder on the Blast Gauge project. have to recharge it—which is really important.”
In September 2016, BlackBox Biometrics rolled out its next-generation Borkholder predicts that data from the use of increasingly sensitive
Blast Gauge. The new version includes a low-power accelerometer devices will reveal the development of long-term neurological disorders
designed by ADI that dramatically increases the device’s battery life. from “repetitive sub-concussive hits,” which are experienced not
only by soldiers, but by athletes and industrial workers as well. ADI
It also allows medical personnel to wirelessly collect blast-impact data
and BlackBox Biometrics have collaborated on Linx IAS, technology
and make immediate decisions based on their findings. Previously,
designed to help coaches, parents, and managers share crucial
soldiers used USB ports to manually download Blast Gauge data to
information with medical professionals to more accurately triage and
computers, delaying medics’ access to critical information.
treat head injuries.
Long-Time Collaborators Meanwhile, Meyer says, ADI and BlackBox Biometrics engineers
ADI and Borkholder have been working together since 2009, when regularly exchange ideas not only for new iterations of Blast Gauge, but
DARPA granted Borkholder $1 million to develop what eventually for other products as well. That means that plenty of groundbreaking
became Blast Gauge. With ADI’s help, BlackBox Biometrics met an developments are likely just over the horizon.
aggressive military deadline, deploying 1,000 units to soldiers in
Afghanistan in just 11 months. BlackBox Biometrics needed an ultra-
low-power high-G inertial sensor to use with military personnel. ADI’s To learn more about the collaborative work of Analog Devices, Inc. and
BlackBox Biometrics, visit analog.com or blastgauge.com/about.
Reviews
90
By Elizabeth Woyke
Photographs by Leonard Greco
In a tiny private theater in the Berkshire Hills International Space Station to 3-D shots
of Massachusetts, filmmaker Douglas of planets and stars so detailed that I
Trumbull is screening one of his lat- feel as though I’m on the ISS itself, look-
est creations. At first, the movie looks ing through its cupola windows. A huge
familiar: it’s footage of astronaut Chris image of Earth fills my field of view and
Hadfield singing David Bowie’s “Space begins rotating. I’m wearing 3-D glasses,
Oddity” in a clip that went viral on You- but the picture is far brighter and sharper
Tube a couple of years ago. But halfway than is typical in 3-D movies. Next to me,
through the song, the film shifts from people mumble things like “Completely
Hadfield strumming his guitar in the unreal” and “Awesome.”
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This is Magi, a system that captures manufacturers keep developing sharper, images. The standard was established in
images in 3-D and “4K” ultrahigh resolu- brighter, more color-accurate screens. the 1920s, largely to sync film images with
tion and displays the resulting frames at To develop something far better, soundtracks, and is ill suited to action
five times the usual rate. Trumbull devel- Trumbull built a studio on his sprawling movies, where it can cause blurriness
oped the technology as a way to create Berkshires property; hired a multitasking because the camera’s shutter is open too
movie experiences more immersive than crew that ranges from four to 50 people, long to keep up with the fast motion.
regular 3-D or giant-screen IMAX—and depending on the project; and produced a Motion blur is particularly bother-
restore the joy of going out to the movies. series of demos that tested new cinematic some in 3-D movies, because most digital
Trumbull, 74, has spent techniques, such as how to cinema projectors show 3-D by quickly
his entire life thinking about combine different frame switching between images meant for the
Magi process, Magi Pod
how people experience the Trumbull Studios rates and resolution levels left and right eyes to create the illusion
illusions of cinema. He grew in one movie. On top of all of depth. Blur makes it difficult for our
up in Los Angeles fascinated by the Cin- that, he has created a new type of movie visual systems to fuse the images, which
erama widescreen movie format; got his theater optimized for showing Magi films. can cause eyestrain, according to Tim J.
first Hollywood job, doing visual effects His self-sufficient approach means Smith, a visual scientist at Birkbeck, Uni-
for 2001: A Space Odyssey, in his 20s; Trumbull can have an idea in the morn- versity of London.
and went on to direct two cult-classic ing, shoot it in the afternoon, and view At higher speeds, however, the mind
films (Brainstorm and Silent Running) it on a screen by evening. Going it alone isn’t distracted by the stitched-together
and design visual effects for Blade Run- suits his personality, but he admits that effect. After years of analysis, Trumbull
ner, Close Encounters of the Third Kind, his quest has been frustrating at times. “I thinks 120 fps is the optimal projection
and Star Trek: The Motion Picture. Now, really like the excitement of the explora- speed for digital 3-D movies. To make
in an age when the movie theater is los- tion, but I’ve spent many years of my life Magi movies, he uses two cameras or two
ing its allure, he’s hoping to wow people trying to make this happen and also feel sensors in one camera, and he photo-
yet again—this time using Magi’s “hyper- like I’m a fish out of water in the sense graphs the left- and right-eye images at
reality,” which enables audiences to con- that I’m having to pay for and do all of a slight offset instead of simultaneously,
nect intensely with stories and vividly these experiments myself,” he says. which is how conventional 3-D movies
experience a character’s perspective. But Trumbull isn’t alone in his obses- are made. Because one of the two camera
Magi isn’t suitable for all movies, just sion with using such techniques to shutters is open at any given moment,
as 3-D isn’t appropriate for intimate dra- improve the moviegoing expe- the Magi process captures all the
mas and many other conventional films. rience. Director Ang Lee action instead of just half of it.
But Trumbull hopes filmmakers will use shot part of his latest film, Trumbull then projects the
Magi when they want viewers to feel awe- Billy Lynn’s Long Half- movies in the same way
struck in a highly sensory way, as I did time Walk, using a sim- they were shot—alternat-
upon seeing shots of Earth in Trumbull’s ilar process, combining ing left and right frames
space-station demo movie. “What inter- 3-D, 4K resolution, and at 60 fps per eye—for a
ests me is being able to create profound ultrahigh frame rates. result that looks incred-
personal experiences for audiences,” Lee’s drama about Ameri- ibly realistic.
Trumbull says. “Whatever it is, I want you can soldiers returning home A few other directors
to feel like what’s happening on the screen after fighting in Iraq attracted similarly believe that high
is actually happening in real time, to you, early praise ahead of its November frame rates can pull audiences more
in this theater.” opening and should lend legitimacy to deeply into their movies. James Cam-
The movie industry could use some this still-experimental technology. eron has said he intends to use 48 or 60
magic. North American box office receipts fps for his Avatar sequels, the first of
have been relatively flat for years. Many Outdated standards which is expected to be released in 2018.
consumers prefer the convenience and Most movies today are shot at 24 frames Between 2012 and 2014 Peter Jackson
affordability of watching movies on their per second (fps): in the course of every released 48-fps versions of all three of
TVs and mobile devices, especially since second, the projector shows 24 still his Hobbit films.
92
93
01 02
directors want. Many theaters upgraded multiplex cinemas and other facilities 01. A helmet used in Trumbull’s 1983 movie
their projectors to show the Hobbit mov- and assembled by a handful of people Brainstorm, which depicted characters
transferring their thoughts and emotions to
ies, but only about half of theaters glob- in a week.
each other via virtual-reality–type headsets.
ally can play 3-D movies at 120 fps, which Every aspect of the Magi Pod is
is the speed Trumbull has specified for meant to amplify the immersive nature 02. One of Trumbull’s Academy Awards. He
Magi movies. What’s more, those the- of the Magi experience. The theater is won one in 1992 for inventing Showscan, an
aters would have to exhibit Magi films at a deliberately small (1,300 square feet), immersive high-frame-rate film process he
developed in the 1970s and ’80s, and another
lower resolution than Trumbull intended, to reduce audience eyestrain. Rows are
in 2011 for “technological contributions” to
in part because studios impose limita- laid out to ensure that each seat faces the the motion picture industry.
tions on cinematic projectors for what center of the 36-foot-wide, 17-foot-tall
they describe as quality control reasons screen, which offers a field of view twice 03. A model of the DeLorean time machine from
and have yet to release a standard for this that afforded by a regular movie screen. Back to the Future, which Trumbull turned into
a ride at Universal Studios.
movie format. Because the screen is curved, to act as a
lens focusing the light emitted by the pro- 04. An early 1900s hand-cranked “Cameragraph”
Magi Pods jector, images appear three times brighter projector from the Nicholas Power Company,
Trumbull’s solution is to build his own than the industry standard. Trumbull also which Trumbull keeps in his studio.
theaters. He has spent the past year craft- included a 32-channel s urround-sound
ing an oval-shaped, prefabricated mini- system for more realistic audio effects and
theater called a “Magi Pod,” big enough put special insulation inside the walls to
for 60 people, that could be shipped to eliminate reverberation.
94
03 04
The pod might solve several prob- But Trumbull doesn’t relish a future good as 2001,” he says. “I think it rep-
lems for the movie industry by helping hawking Magi products. His goal is to resented an apex in movie quality that
to ensure that the theater experience far find investors who share his passion for hasn’t been achieved since.”
exceeds what’s possible at home. But if movies and will help commercialize the More than 50 years after Trumbull
theater owners, who say they have already technology. What he ultimately wants is started working in movies, the idea of
spent more than $3 billion on new tech- to return to making feature-length films, transporting people to alternate worlds
nology in recent years, pass on the idea, this time using the Magi process. He has continues to drive him. It’s why he’s
Trumbull will market it to other venues, already selected his next project: a space expanding the studio on his property to
including theme parks, zoos, aquariums, epic about “man’s place in the universe” include a new green-screen stage and a
planetariums, national parks, and historic that will “pick up where 2001 left off,” in miniature props photography room at a
landmarks. And if Trumbull fails to rein- terms of image and exhibition quality. time when he could be excused for retir-
vent the cinema, he’s got other plans for In fact, Trumbull says, his desire to ing. The additions will enable him to pro-
the technology. One idea is to make Magi advance cinema technology largely stems duce his space epic in his backyard, using
movies whose stories and characters can from his experience watching Stanley virtual sets.
also play out in virtual- and augmented- Kubrick use extreme wide-angle lenses “People want something different
reality headsets. He recently joined the and huge screens to compose scenes that from everyday reality,” he says. “My job is
advisory board of Magic Leap and has made the audience experience the feel- to get you there in a nontoxic way.”
been mulling how to create content that ing of going into space and encountering
would begin in Magi Pods and then live the unknown. “Part of my quest has been Elizabeth Woyke is business editor at MIT
on in the startup’s “mixed reality” device. trying to get back to something that’s as Technology Review.
95
Capitalism It’s time to rethink the role that government plays in shaping and
supporting policies to solve big problems like climate change
By David Rotman
Despite healthy corporate earnings, the causes and, even more important, the coherent and deliberate strategic plan-
an employment rate that has slowly cures for these problems. ning in tackling our economic problems,
rebounded since the financial crisis of That’s the starting point for Rethink- especially in finding more effective ways
2008, and the outpouring of high-tech ing Capitalism. A series of essays by to reduce greenhouse-gas emissions.
distractions from Silicon Valley, many authors including Joseph Stiglitz, an In particular, Mazzucato, who also co-
people have an aching sense that there is economist at Columbia University who edited the book and co-wrote an intro-
something deeply wrong with the econ- won a Nobel Prize in 2001, and Mariana duction with Michael Jacobs, wants to
omy. Slow productivity growth is stunt- Mazzucato, a professor of the economics counter the view that free markets inevi-
ing their financial opportunities; high of innovation at the University of Sus- tably lead to desirable outcomes and that
levels of income inequality in the United sex and a rising voice in British politics, freer markets are always better: the faith
States and Europe are fueling the book attempts to provide, that “the ‘invisible hand’ of the market
public outrage and frustration as explained in its introduction, knows best.” In fact, she argues, we should
in those left behind, leading to “a much better understand- admit that markets are created and
unprecedentedly angry poli- ing of how modern capitalism shaped by government policies, includ-
JAY DANIEL WRIGHT
tics; and yet despite the obvi- works—and why in key ways ing government support of innovation.
ous symptoms, economists and it now doesn’t.” Together, the There is nothing too contentious in
other policy makers have been essays provide a compelling that statement, but she extends the argu-
largely befuddled in explaining argument that we need more ment in a way that is controversial. Not
96
only is it the responsibility of govern- assert a role in steering innovation. She One of Mazzucato’s more controver-
ments to facilitate innovation, which she writes that governments should not only sial claims is that the private sector gets
calls “the driving force behind economic try to “level the playing field, as ortho- too much credit—and too many riches—
growth and development,” but the state dox view would allow.” Rather, for some of today’s most popular
should also set its direction; the trajec- “they can help tilt the playing technologies. The iPhone, she
tory of innovation needs to be guided field towards the achievement contends, relied on advances,
by policies to solve specific problems, of publicly chosen goals.” including the touch screen, Siri,
whether the aim is increasing produc- For them to do so, M
azzucato GPS, and the Internet, that were
tivity or creating a green-energy transi- said in a recent interview, “the all developed by state-funded
tion. Mazzucato writes that innovation whole framework needs to research. Maybe. At times, she
needs both “well-funded public research change.” The belief that the gov- clearly takes this argument
and development institutions and strong ernment should only intervene too far. Take, for example, her
industrial policies.” to “fix” the market in extreme assertion that nanotechnology
Industrial policies—or what circumstances, rather than act- was initially funded by govern-
Mazzucato sometimes calls mission- ing as a partner in creating and shaping ment initiatives and that the private sector
oriented public policies—have a long markets, means we’re constantly put- jumped in later. In fact, key early inven-
and divisive history. Economists define ting “bandages” on problems and “noth- tions were made by IBM at its Zurich lab;
industrial policy in a very specific way: ing changes.” The intractability of today’s these allowed researchers to image and
it’s when governments set out to play a slow growth and widening inequality manipulate single atoms for the first time.
deliberate role in directing innovation can be traced, she says, to the fact that Regardless, Mazzucato’s argument has
and growth to achieve a desired objective. governments in the U.S. and Europe resonated among many of today’s policy
Her call for the revival of such policies have increasingly shied away from their makers. After Theresa May took over as
counters the idea that has held sway for responsibilities. “We have to admit that the U.K.’s prime minister this summer,
decades among many politicians, partic- policy steers innovation and growth, and Mazzucato was summoned to Downing
ularly in the United States and the U.K., so the question is where do we want to Street. Change was clearly in the air. A
that government is better off not trying to steer them?” few weeks earlier, May had announced a
97
newly formed Department for Business, Because of this history, he writes, should be well-defined rules and proce-
Energy and Industrial Strategy. More “economists traditionally exhibit scepti- dures, insulating decision making from
than 30 years after Margaret Thatcher cism—if not outright hostility—towards political whims and interests.
effectively killed off industrial policy industrial policies.” But despite the chal- Take, for example, the failure of the
in the country, another conservative lenge of making them work, he argues, solar company Solyndra. It is often held
prime minister was hinting industrial policies “have an up as the kind of thing that occurs when
at its revival. While it’s too indispensable role in put- government picks winners. But, writes
Rethinking Capitalism:
early to know the outcome, Economics and Policy ting the global economy on a Rodrik, Solyndra failed largely because
Mazzucato says, “It seems for Sustainable and green growth path,” because competing technologies got much cheaper.
superficially encouraging.” Inclusive Growth markets have failed to prop- Such outcomes are not necessarily an
Edited by Michael Jacobs erly account for the social cost indictment of industrial policies. The real
and Mariana Mazzucato
Flying white elephants Wiley-Blackwell
of carbon dioxide emissions problem, Rodrik argues: the U.S. Depart-
The debate over industrial 2016 and the true technological ment of Energy loan guarantee program
policies played out in the benefits of risky energy R&D. that supported the solar company had a
United States and the U.K. “Green Industrial Policy” Rodrik said in an inter- mixed set of goals, from creating jobs to
Dani Rodrik view that while “unfortu- competing with China to helping fund
in the early 1980s as Presi-
Oxford Review of
dent Reagan and Prime Min- Economic Policy nately” we’re stuck with new energy technologies. What’s more,
ister Thatcher preached the Vol. 30, No. 3, 2014 the label “industrial policy,” it did not properly define procedures for
power of free markets and today’s versions are very dif- evaluating the progress of potential loan
“‘Green’ Growth and the
the dangers of government ferent from ones conceived recipients and, importantly, terminating
New Industrial Revolution”
meddling. And for at least the Alex Bowen, Chris Duffy, decades ago. Rather than support to those companies when appro-
next few decades, the free- and Sam Fankhauser singling out a specific sec- priate. Instead, according to Rodrik, in the
market rhetoric clearly won Grantham Research tor—say, aerospace or steel absence of such rules, money was lent to
Institute
out, as popular wisdom held manufacturing—for support Solyndra for political reasons—President
January 2016
that such interventions are with large investments and Obama and his administration used the
tantamount to governments American Recovery and tax incentives, new think- company as a high-profile way to high-
picking winners and losers. Reinvestment Act ing suggests working across light its green-energy initiatives. Having
February 2009
Even advocates of indus- sectors to achieve a desired singled out the solar company for praise,
trial policies acknowledge that they have goal such as addressing climate change, the administration was then reluctant to
had a checkered history. In “Green Indus- using tools such as carbon pricing. “It’s end its commitment.
trial Policy,” Dani Rodrik, an economist at really just pushing markets in a direction
Harvard’s John F. Kennedy School of Gov- they wouldn’t otherwise go,” he says. “The Pork-barrel politics
ernment, argues that such a strategy is idea is to get government working closely President Obama’s eight years in office
needed to make the sweeping changes with businesses to achieve more rapid and will be judged in part on the $787 bil-
required to slow climate change. But he appropriate growth.” lion stimulus bill that passed in 2009 and
notes that executing industrial policies In that sense, says Rodrik, it is some- included some $60 billion for energy proj-
fairly has been a challenge. While such thing that governments have been doing ects and research. In some ways its results,
policies have “undoubtedly worked” in all along, even as industrial policy fell out both positive and negative, present a valu-
Japan, South Korea, China, and other of fashion in the 1980s. However, one con- able lesson on just how difficult it is to put
countries, Rodrik writes, they have a rep- sequence of attempting to “fly under the economic theory about industrial policy
utation for being gamed in many coun- radar” is that governments are often not into practice.
tries by both businesses and political explicit about their objectives, he says. “If The stimulus bill was well-intentioned,
leaders. And industrial policies to support the goal is to spawn new technologies in and the instinct to use government spend-
desirable sectors have given clean energy, let’s say that.” ing for a specific social goal, supporting the
birth to such white elephants And, he says, “being more development of green energy, was laud-
as the Concorde, a plane self-c onscious and open able. The investment in energy was badly
meant to bolster the aero- provides a big advantage in needed. But from the start, the energy
space industry in the U.K. designing better policies.” spending was headed for trouble because
and France. Included in such designs it tried to serve multiple purposes: provide
98
Events
a monetary boost, create jobs, and seed says, “experience tells us there are more
the beginning of a green-energy infra- misses than hits” with such government Harvest Summit
structure. As a leading economist warned interventions. And he suggests that such November 4, 2016
in these pages: “It’s very much like pork- programs often fail because their creators Sonoma County, CA
barrel politics.” (See “Can Technology Save are not familiar enough with any given harvestsummit.com
the Economy?” May/June 2009.) technology and its business. “The deci-
The problem was that those objectives sions might seem plausible, but they turn
often conflicted. Stimulating the econ- out to be unproductive. The devil is in
omy meant spending money as quickly as the details.” EmTech Asia
possible, while investing wisely in energy Even some of the stimulus’s
February 14–16, 2017
projects required deliberate decisions greatest apparent successes
Singapore
and rigorous due diligence, now seem to be less effec-
emtechasia.com
both of which take time. tive than originally hoped.
What’s more, investments Steven Chu, a Nobel Prize–
were made to help eco- winning physicist, was
nomically stressed regions named secretary of the
even if they weren’t the wisest Department of Energy in EmTech India
choices for building an energy early 2009 and implemented many of March 9–10, 2017
sector. Government invest- the bill’s most ambitious efforts to boost New Delhi, India
ments were made in a number of large energy R&D. It funded large increases emtech.livemint.com
battery production facilities in Michigan, in energy research, and Chu created a
each one coming with a promise to boost series of well-conceived centers and ini-
the local economy, even though there was tiatives, including the Joint Center for
not yet nearly enough demand for the bat- Artificial Photosynthesis and ARPA-E, SXSW
teries. Among the outcomes of the stimu- a program to support early-stage energy
lus investments, not surprisingly, were the technologies. But in subsequent years,
Interactive Festival
bankruptcies of Solyndra and other solar budget cutbacks and political pressure March 10–14, 2017
and battery startups. took their toll on these projects, which Austin, TX
The stimulus energy investments were needed patience and consistent funding. sxsw.com/festivals/interactive
“a bit of a disaster,” says Josh Lerner, a As a result, ambitious research and tech-
professor at Harvard Business School. “A nology initiatives are now ghosts of their
lot of the problem was in the ways they once high-profile selves.
were implemented. They violated all the The outcome makes one wonder just EmTech Digital
rules of how these things should be done.” how such policy initiatives, which include March 27–28, 2017
Not only did the government make large investments in research and engineering San Francisco
bets on a few companies, in effect picking projects that require years to bear fruit, events.technologyreview.com/emtech/
winners, but it did so without clear rules will ever survive the constantly changing digital/17
and criteria for the choices. And, says political moods and government leader-
Lerner, “the selection of the battery and ship. Creating a rigorous industrial pol-
solar companies was extremely opaque. icy to encourage green technologies is no
A lot of it seemingly came down to if you doubt a worthwhile objective. Economists
had a former assistant secretary of energy and the lessons from efforts like the stim- To place your event, program, or recruitment
doing the lobbying for you.” ulus bill can teach us how to design such ad in MIT Technology Review’s Professional
Still, Lerner is not dismissive of gov- policies to be robust and effective. Resources, please contact amy.lammers@
ernment interventions to support green- But won’t wise industrial policies also technologyreview.com.
Mark Zuckerberg’s
Zuckerberg said last year: “You can’t have
a mission to want to connect everyone
in the world and leave out the biggest
Long March to China country.”
A decade after Google’s hopeful but
ill-fated entry into China, U.S. Internet
R. KIKUO JOHNSON
The Chinese government likes to control social media and what people
do with it—but Facebook looks willing to launch in China anyway. companies may see the Chinese market as
even more tantalizing—yet impenetrable.
By Emily Parker The number of Chinese Internet users
100
has surged to some 700 million, and they he says. “They think Mark Zuckerberg Facebook doesn’t have to unseat
represent a valuable untapped resource is a friend of China. He’s successful. He’s WeChat in order to succeed. Captur-
for American companies with saturated, very China-friendly. He has a Chinese ing a relatively small fraction of China’s
highly competitive home markets. But wife. He speaks Chinese. So what else do enormous Internet market could bring
the Communist Party’s attempts to con- you want?” in significant revenue. The U.S. company
trol information have also grown more should be able to differentiate itself by
intense. In addition to the “Great Fire- At your service providing a bridge to the wider world.
wall” that blocks access to foreign web- Facebook will still have to overcome Bei- “WeChat can’t compete in that domain,”
sites, legions of human censors, many jing’s suspicions that American Internet says Cheng, of the Brookings Institution.
employed at Internet companies, police companies could destabilize the Com- “Facebook is a global name. WeChat is a
domestic blogs and social networks. And munist Party’s rule. Media outlets that Chinese name.”
a U.S. company would now have to described the Arab Spring as the Google could make a similar argu-
compete with China’s own Internet “Facebook Revolution” didn’t do ment. Despite closing down its Chinese
Facebook
giants. WeChat, a messaging app the company any favors. And doc- search engine in 2010, Google still sells
WeChat
from the behemoth Tencent, has uments leaked by the former intelli- advertisements in China. Lokman Tsui,
hundreds of millions of users. gence contractor Edward Snowden fueled Google’s former head of free expression
Zuckerberg clearly thinks China is Chinese suspicions that American tech- for Asia and the Pacific and now an assis-
worth the trouble, even if that means nology companies had “back doors” for tant professor at the Chinese University
leaving some “Western values” at the U.S. government surveillance. of Hong Kong, says, “If you are a Chinese
door. Earlier this year, he traveled to Bei- But Facebook’s potential to help Chi- company and want to reach global audi-
jing and had a high-profile meeting with nese businesses go global could lead Bei- ences, Google is still a really good option.”
China’s propaganda chief, Liu Yunshan. jing to see the company as a net positive. This past June, Google’s CEO, Sundar
Chinese state media reported that Face- It already sells advertisements to Chinese Pichai, said that he wanted the company to
book’s founder praised China’s Internet companies for display outside the country, properly return to the country. “We want
progress and pledged to work with the but launching a version of Facebook in to be in China, serving Chinese users,” he
government to create a better cyberspace. China could strengthen the connections said, speaking at the Code Conference.
Liu highlighted the notion of Internet between Chinese companies and overseas Tsui says there have been “rumors” that
governance “with Chinese characteris- customers. Google’s Play Store may enter China (the
tics.” The translation was clear: a Chi- The fact that China now has mature company declined to comment). Google’s
nese version of Facebook would definitely social-media companies of its own might Android mobile operating system is wildly
be censored. This year’s trip was some- also make the government less wary popular in China, but the company’s abil-
thing of a sequel. In 2014, he hosted Lu of Facebook. The company would be ity to extract revenue from that position
Wei, minister of the Cyberspace Admin- unlikely to displace incumbents such as is limited because the Play Store isn’t
istration of China, at Facebook’s offices. the ubiquitous WeChat, which has taken available.
President Xi Jinping’s book The Gover- hold in China in a way that few outside Google’s troubled history with Bei-
nance of China just happened to be on the country truly appreciate. People use jing represents a considerable hurdle,
Zuckerberg’s desk. WeChat not only to communicate but to however. “They are certainly not trusted,”
This courtship hasn’t been with- says Kaiser Kuo, formerly
out some awkward moments. When director of international
Z uckerberg posted a photo of himself
Zuckerberg’s overtures to China have communications at the
cheerfully jogging through the polluted already caused some alarm, but he Chinese search engine
haze of Tiananmen Square this year, he doesn’t seem to care. Baidu and now the host
was mocked on Chinese social media. of the Sinica podcast at
But overall he has made the right moves, make purchases, hail taxis, and book doc- China-focused media startup SupChina.
says Cheng Li, director of the John L. tor’s appointments. In America you can Kuo, a well-respected voice on Chinese
R. KIKUO JOHNSON
Thornton China Center at the Brookings say “I’m not on Facebook” and still be a Internet issues, thinks Facebook’s China
Institution. “Chinese leaders pay a lot functioning member of society. Avoiding prospects look promising. “It’s likely that
of attention to personal relationships,” WeChat in China is much harder. they will be in with some of their signifi-
101
cant services within the coming year,” he example, Facebook already occasionally (Xi declined) or so publicly made nice
says. “There is fairly high-profile engage- alters what people in different places with his propaganda chief.
ment with high-ranking Chinese officials around the world can see on the site. Zuckerberg likes to say that Facebook
and ranking brass at Facebook. You can’t In 2015 the company blocked users in exists to “make the world more open and
ignore those signals.” France, and only France, from viewing connected.” China is an important part
a photo of terrorist attack victims. That of this plan. Google made a similar argu-
Deal with it same year, a photo of a boy urinating on ment when it went to China in 2006: It’s
If Facebook does get the green light from the Indian flag was made unavailable in better to be there than not. More connec-
Beijing, sticky questions remain about the India. After receiving a request from the tivity is good, even if you have to make a
conditions that would be attached. Would U.K. Gambling Commission, Facebook few sacrifices along the way, such as par-
it have to work with a Chinese partner? restricted U.K. access to groups promot- ticipating in Chinese censorship.
Would the government require that Face- ing raffles. Would Americans buy that argument?
book store data inside China, making it Regularly censoring Chinese pro- Maybe not. Journalists would write scath-
easier for authorities to access? democracy activists would generate ing articles. Activists and social-media
Some technical challenges are already much more controversy. Zuckerberg’s users would unleash derision. U.S. gov-
clear. Facebook wants to bring everyone overtures to China have already caused ernment officials might express concern.
into a global network, but Chinese users some alarm; his recent Beijing trip trig- But people would keep using Facebook.
would be offered very different experi- gered tweets tagged with #suckerberg.
ences from those available to their friends But Zuckerberg doesn’t seem to care. If Emily Parker has covered China for the
in other countries. Sparapani, Facebook’s he were so worried about accusations Wall Street Journal and been an advisor in
former policy director, argues that this of cozying up to China, then he prob- the U.S. State Department. She is the author
shouldn’t be hard to do. “You can geo- ably would not have asked President Xi of Now I Know Who My Comrades Are:
fence just about anything,” he says. For Jinping to give his baby a Chinese name Voices from the Internet Underground.
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102
Demo
1 The mesh
1 2
electronics—lines of
gold between layers
of a polymer—are
produced in batches
on a silicon wafer.
3 As demonstrated here
in water, the mesh is
extremely flexible once in
the brain.
By Julia Sklar
Photographs by Joshua Mathews
104
105
tions. It involves implanting rigid, dense electrodes in the The extremely flexible mesh, made of gold wires sandwiched
brain. That’s far from ideal in such a soft organ: after about between layers of a polymer, easily coils into a needle so it can be
four weeks, scar tissue begins to build up. The only way to get injected rather than implanted, avoiding a more extensive sur-
the electrodes to work through this tissue is to keep upping the gery. Part of the mesh sticks out though the brain and a hole in
voltage used to excite the neurons. That can be dangerous, and the skull so that it can be wired up to a computer that controls the
sometimes another surgery is required to replace the implant. electric jolts and measures the neurons’ activity. But eventually,
Charles Lieber, a Harvard chemist and nanomaterials pio- Lieber says, the controls and power supply could be implanted in
neer, had a different idea: a conductive brain interface that mir- the body, as they are in today’s systems for deep brain stimulation.
rors the fine details of the brain itself. Just as neurons connect The researchers foresee the mesh having many uses beyond
with each other in a network that has open spaces where proteins Parkinson’s. It might help treat depression and schizophrenia
and fluids pass through, the crosshatches in Lieber’s bendable more precisely than today’s drugs, which bathe the entire brain
mesh electronics leave room for neurons to fit in, rather than in chemicals and cause an array of side effects.
being pushed to the side by a boxy foreign object. “This device First, though, it needs to be tested in humans. Lieber’s group
effectively blurs the interface between a living system and a non- is partnering with doctors at Massachusetts General Hospital
living system,” says Guosong Hong, a postdoc in Lieber’s lab. and will soon begin experiments in people with epilepsy.
106
87 Years Ago
Film Adaptation
Since the dawn of the movies, filmmakers have
grappled with the techniques of visual storytelling.
Excerpted from “Grandeur Movies,” in the December 1929 issue of Technology Review.
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108
NIJ.gov/ForecastingChallenge