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HOLERA Y NUMBER

10c
HOl'kYWOOD

Universal’s new star , whose picture , “ The Shanghai Lady," has set box-office records at the Colony Theatre,
New York, and in many other key cities. Her next starring vehicle, “Undertow,” is to be released
at an early date.

Tiffany Production

Extend The
Season’s Qreetings

"-and offer the


Los Angeles’
first

Premiere of the
s
New Year - - - -

n
The Lost Zeppelin
v
\
4
At the Million Dollar Theatre
12:01 A* M., January 1, 1930
HOL^OOD
Daily Scj^enVforld
"'today's motionpicture news today"
Vol. II HOLLYWOOD, CALIFORNIA (Los Angeles P. O.) DECEMBER 31, 1929 No. 198

FILM LEADERS PREDICT BIGGER YEAR FOR ALL


Marked Improvement in Universal’s Films
*r
Head of Universal M-G-M Studio Chief

m
By LOUIS B. MAYER
Marked improvement is seen in
all products of the Universal Pic- The union of scientific research
tures Corporation since Carl
and the imaginative creations of
Laemmle, Jr., became the general our greatest authors have devel-
manager some months ago. Under oped for the screen the ultimate
his regime, such high quality
in entertainment. And this en-
box-office successes as “The Shang- tainment in 1930 will bring to
hai Lady, “Hell’s Heroes” and
the motion picture industry, there
others have been made. Also such
is no doubt, the most prosperous
super-productions as Paul White-
and progressive year in the history
man’s “King of Jazz” and “All of pictures.
Quiet on the Western Front” have Talking pictures have during the
been launched, assuring exhibitors past year been so developed, mechan-
a wide range of subjects for their ically and artistically, that enter-
tainment of the screen during the
patrons during the months to
coming twelve months will transcend
come. anything audiences have ever before
In the face of all the mergers of seen. Great revues, famous dramas,
the past year, financial
and general readjustments conse-
adversities —
musical comedy, opera every phase
of the art of the drama will he given
quent to the revolution caused by all audiences.
talking pictures, the position of Uni- LOUIS B. MAYER Foreign versions are taking our
versal is unique. The institution, CARL LAEMMLE, Jr. best talking pictures to people of
founded by Carl Laemmle, is both other lands in their own languages.
traditional and potential in the Some of the great works of Europe
amusement field. will come to us. All over the world
Carl Laemmle, Jr., has inherited the the motion picture has been placed
shrewdness of his father, who is still on a new plane amid the fine arts.
very active, and every indication Progress in the art naturally car-
points to a new position in amuse- ries with it economic progress. Never
ment leadership by the Universal By ELIZABETH LONERGAN before have there been such oppor-
Pictures Corporation under its new New York Correspondent of the Daily Screen World tunities for the exhibitor, in the shape
progressive policy for higher quality of a great new product that will pack
products.
UST what 1930 will to the legitimate theatre is something
do his houses. To the public in general
J that is perplexing not only the producers, but the actors as well. 1930 will mean a year of greater en-
tertainment than even the most san-
“Sally,” Dillon Picture Nineteen twenty-nine dealt some particularly hard blows to the the- guine fan ever dreamed of. It will
atrical industry. The road has been practically abolished; theatres mean a new and increased interest
Opens Here January 10 have been taken over by the wholesale to house pictures and man- in the screen that will spread over
the whole world. It means the most
agers and actors have deserted their former callings to heed the cry
When First National’s most am- eventful milestone in the history of
of the films for talent. the industry.
bitious film release to date, “Sally,”
Road conditions have been slipping have been abandoned. Christ-
(Continued on Last Page)
directed by John Francis Dillon, mas week saw shows
for some time, due to a combination just 54 list-
opens at Warner Brothers’ Hollywood New
of higher salaries for players, heavy ed and after Year's there
Theatre on January 10, it will intro-
conditions imposed by unions and the will doubtless be around 30. Sev-
duce here two new motion picture demand of smaller centers for orig- eral reasons —
the high price of Sez Jake:
stars, Marilyn Miller and Alexander
refusal to accept
inal casts and their tickets, the often inferior qual-
They were leads also in the
Gray.
New York stage production. Gray substitutels. Many
cities which for-
merly had high-class theatrical at-
ity of show presented and the
very great opposition that talking
I HAVEI’vea been
hunch
had done three other important pic- tractions, have no theatre available (and
pictures present.
tures for the same company since,
for a traveling company should one Establish Habit pretty lucky with
and Miss Miller is returning to make For a long time I have marvelled hunches) 1930 will
be so foolish as to storm its doors.
a number of others as soon as her
Picture theatres everywhere, even how people who live in a city that be a bang-up
present Ziegfeld engagement in “Tom,
outnumbering the vaudeville and com- offers so many good things in the
Dick and Harry” closes in New York. year in the film
bination houses of a few years back. theatre can be content with pictures

SEITER TO MEXICO
On Broadway we had a few —
no matter how superior they are. I industry, so all
years ago somewhere around 80 have asked many questions and the we have to do is
William A. Seiter is off to Mexico high-class houses and usually replie's indicate that the growing buckle up, use
City by way of El Paso for a vaca- about 70 attractions at the height fondness for screen plays is due to
the old bean
tion, having just finished directing of the season. Many of these the fact that they are reasonable,
Corinne Griflith’s latest starring pic- theatres have become first-run that there is no uncertainty about get- and go to it!
ture for Fiirst National, “Back Pay.” picture houses, while others (Continued on Last Page)
)

HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD

(greetings for A Happy New Year


and Qood Times
'HE COMING of the New Year — 1930 — presents two cele-

brations of distinctly different character, but both of national


interest. One is the passing of the first milestone in the for-

ward march of Radio-Keith-Orpheum, a new amusement organi-
zation which will observe its first birthday on January first.
SflThe second, and more vital to all Americans, is the dawn of a
year in which a new era of prosperity is predicted. Our Chief
Executive, President Herbert Hoover, has taken the initiative in
pointing out possibilities of genuine security and national happi-
ness, thrift and good fortune by co-operation and a real desire to

help one another.

€J In this connection, and to stimulate interest in this drive for


greater prosperity, our theatres wherever located, during “JANU-
HIRAM S. BROWN
President Radio-Keith-
ARY GOOD TIMES JUBILEE,”
committed to a policy of
are

Orpheum Corporation helpfulness and local co-operation, with city officials, merchants,
financial institutions, civic organizations and public spirited citizens

like ourselves, desire to contribute to this movement to ex-


who, l I S K hit)
and enjoyment in the best interests of the
hilarate trade, enterprise
residents of our communities and commonwealths.

q We sincerely trust that the efforts of our representatives may be


an inspiration to others and that their co-operation may prove of
value to our neighbors, our patrons and our friends.
€J Wishing all a
Prosperous, Happy and record New Year, I am,

Sincerely
UBILEE
President, Radio-Keith-Orpheum Corporation.

RK-O THEATRES IN LOS ANGELES:

ORPHEUM and Broadway]


R'K-O
[8th and Hillj
[9th

WORLD PREMIERES Greater R-K-O Vaudeville


of and
First-Run Pictures
GREATEST PICTURES WEEKLY CHANGE
CONTINUOUS CONTINUOUS
POPULAR PRICES POPULAR PRICES
Now Showing: 3 Shows Daily
‘HIT THE DECK” 4 Saturday and Sunday
HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD

Radio Pictures Enter 1930 as a Titan


W
directors
ITH a studio that spells the last
facility at its
musical productions;
command for the
word in
making
efficiency;
of talking,
with a roster of stars, featured players,
and writers of proven ability; with the entire resources of the
R-C-A Photophone laboratories, the Radio Corporation of America and the
with every
singing,

Radio-Keith-Orpheum circuit of theatres, and with the guiding influences of a


master showman, William LeBaron, Radio Picture's enters 1930 as a Titan in
every sense of the word.
In preparing for its new season’s product, which will include the filming
of 12 special productions and more than 30 features, involving an expenditure
of $15,000,000, Radio Picture!: has brought the old F-B-O studios, which it ac-
quired early in 1929, to a state of physical perfection unsurpassedby by any
other Hollywood film plant.
More than $3,000,000 was spent during the past year for buildings and
equipment. Construction of the world’s largest sound stage was begun, a 45-
acre ranch in the San Fdrnando Valley was acquired an ddozens of new
studio buildings were completed.
Twelve Stages for Filming
When the giant new sound stage opens in February, R-K-O will have in
operation 12 stages for the filming of talking pictures. The new structure
will be more than 500 feet long, 150 feet wide and five stories high. It occu-
pies the entire north en dof the studio grounds and is divided into four sec-
tions. each an independent unit, permitting four companies to shoot pictures
simultaneously. The interior walls may be removed, making it possible to
film large spectacles with thousands of players.
A 60-foot concrete tank. 10 feet in depth, is one of the many innovations
of the new stage. This will be' used for water and ship scenes. The fact
that the stage permits the filming of scenes with dialogue and sound effects
which would be impracticable in the open.
Monorail Systems
Overhead monorail systems will permit the movement of entire sets to
the stage after they have been built in the mill.
This makes it possible to keep each of the 12
stage's in operation every day, as the sets can
be moved in and out ot night.
The first theatre ever erected especially for
the showing of pictures made on super-sized
film will be placed in operation at the Radio
Pictures studios in a few weeks. The screen
has an area of 22% x 42 feet, as compared with
the average screen of 16 x 18 feet. “Dixiana,, an
original talking-screen operetta, is being filmed
in its entirety by the Spoor-Berggren wide-film
process.
Three-Story Building
Other improvements recently completed by
Radio Picture include the construction of a
three-story administration building, a dance re-
hearsal hall, studio restaurant and barber shop,
generator and cutting-room buildings, and film
storage vaults. An automatic sprinkler system
has been installed, connecting with every struc-
ture on the lot, while block after block of new
streets appeared in the wake of paving con-
tractors.
Radio’s product for 1929 amazed the entire
industry. Nineteen-thirty promises to be an
even greater year.

Top: John Boles and Bebe Daniels in “Rio Rita”; Center: One of the beautiful ensembles in “Rio Rita”; lower left: A colorful ensemble from “Hit the
Deck”; lower right: Polly Walker, prima donna, and Jack Oakie in “Hit the Detck.”
HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD

^{Koliday Qreetings

LOUISE FAZENDA ANTHONY BUSHELL


“Bride of the Regiment” (F-N) “Disraeli” (Warner Brothers)
“Spring Is Here” (F-N) “Flirting Widow” (F-N)
“Furies” (F-N) Last .stage appearance opposite Jeanne Eagels in
Now at Fox in “High Society Blues” “Her Cardboard Lover”

ROBERT ARMSTRONG JAMES GLEASON


“Be Yourself!” (United Artists) Playwright :: Producer Actor
“Big News” (Pathe) “Oh, Yeah” (Pathe)
“Oh, Yeah” (Pathe)
“Putting on the Ritz” (U-A)
HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD

Many Outstanding Productions Being


Filmed at Metropolitan Sound Studios
O NLY
has
a little more than
gone by since Western
Electric sound recording was
installed at Metropolitan Sound Stu-
dios, but in that space of time those
a year
TALKIES IN THE MAKING at METROPOLITAN
who were responsible for putting
this pioneer independent studio into
talking picture making have had con-
siderable reason to be proud of the
results obtained by the leading pro-
ducing companies who are filming a
wide variety of outstanding pictures
there.
During the year, eighteen all-talking
feature productions and sixty-six
short subjects have been recorded at
Metropolitan, with fifteen different
producing organizations using the
facilities there for their all-dialogue
pictures. The investment of over a
million dollars for sound stages and
equipment, both for interior recording
and for location work, doubled the
value of the studio which had al-
ready been one of the leading centers
for various producers to make their
studio home.
Lloyd Pioneer Tenant
The Harold Lloyd producing com-
pany the pioneer tenant now at
is
Metropolitan, for it took up headquar-
ters there in 1924, and since that
time has produced consistently big
box office attractions, culminating in
Lloyd’s first talking picture, “Wel-
come Danger,” which is now estab-
lishing attendance records in its
showings. On this picture, as on oth-
ers recorded at Metropolitan, the
comments on the recording, it is said,
have been particularly gratifying.
Howard Hughes Production
Caddo Company’s “Hell’s Angels” is
nearing completion in its dialogue
and sound form at Metropolitan. This
organization, headed by Howard
Hughes, is expected to furnish one
of the biggest attractions of all time
with air scenes of such spectacular
nature that they may never be
equalled again.
Sono-Art Growing
Sono-Art, one of the most rapidly
growing producing organizations, set-
tled at Metropolitan last year to pro-
duce “The Rainbow Man,” with Ed-
die Dowling, and this picture also
has earned high praise for the quality
of its recording as well as its star
and story values. Sono-Art has already 1. EDDIE DOWLING, in Sono-Art’s 6. Edward Small’s “Playing the
completed its second picture, “Blaze “Blaze o’ Glory.” Market.”
o’ Glory,” and is ready to launch oth- 2. HAROLD LLOYD, filming “Wel- 7. The Broughton-Reed-Kent Co. film-
er Eddie Dowling pictures, and pic- come Danger.” ing “The Feminine Touch.”
tures with Reginald Denny, Ruth
Roland and other stars.
3. PRODUCER HOWARD HUGHES, 8. MET. Portable recording a Lloyd
with James Hall and Ben Lyon. Hamilton comedy.
Cruze Productions
The James Cruze company recorded 4. JAMES CRUZE Production, “So- 9. ROBERT C. BRUCE recording on
its “Great Gabbo” production at Met- ciety Sinners.” a distant location.
ropolitan and recently made “Society 5. VICTOR HALPERIN directing 10. A Buster West Comedy for Par-
Sinners,” with an all-star cast. This “Dangerous Business.” amount-Christie.
picture, like “The Great Gabbo,” is
to be marketed through the recently
soon be ready for showings. pany has also filmed a total of thirty- ferent languages; Bercowitz Produc-
combined Sono-Art World Wide dis- Another unique enterprise is Rob-
j

seven two-reel’ talking plays for Par- tions, filming for the Franklyn War-
tributing agency.
ert C. Bruce’s Outdoor Talking Pic- amount, which have set new stand- ner distributing company; Gilliam
Edward Small Pictures ture Company, filming a series of ards for story and star values in the and Reid, recording a novel single
Edward Small Productions have just twelve single-reel scenic, dialogue and short feature field as well as for gen- reeler with miniature characters;
made “Playing the Market,” which musical productions for Paramount. eral excellence of recording work. Major Hammond, recording a talking
is expected to be a roadshow attrac- These are filmed in many distant With Lloyd Hamilton travelogue, and other units.
tion, with a big cast, including Charlie California locations, including Yo- Lloyd Hamilton Talking Comedies,
. Film or Disc
Murray, Lucien Littlefield, Aggie Her- semite, Death Valley, remote seacoast for Educational is another unit Work- Some of Western Electric’s leading
ring, Eddie Nugent, Miriam Seegar scenic points and mountain locations. ing now, with eight pictures already men are operating the Metropolitan
and Reed Howes. This is being pro- Halperin Productions have just com- completed in a series of twelve for Recording Department. The staff is
duced for Columbia distribution. pleted their first talking production the current releasing year. Previously headed by R. S. Clayton and A. M.
About “Dude” Ranch at Metropolitan, “Dangerous Business,” another Educational unit, Coronet Granich, who were with Electric Re-
An unusual production is Cliff for release through Tiffany; Columbia Comedies, starring Edward Everett search Products, the Western Electric
Broughton, Willis Kent and Mrs. Wal- Pictures Corporation produced four Horton, had completed a series of subdivision for talking pictures, while
lace Reid’s “The Feminine Touch,” pictures during the year at this stu- six pictures. installations of the equipment were
which is practically all out in the dio; Christie Film Company, two Other companies engaged in produc- originally made at Metropolitan. Five
great open spaces, around the theme Douglas MacLean pictures, “The Car- ing at Metropolitan during the season mixers include Lodge Cunningham,
of a “dude” ranch in the West. This nation Kid” and “Divorce Made Easy,” include British International, which Ben Harper, Wm. Speed, Jack Gregor
was filmed mainly with Metropolitan’s which won plaudits from exhibitors filmed “Black Waters”; Italotone Pro- and Ted Murray. Other branches of
portable recording equipment and will on the recording. Christie Film Com- ductions, which will film in four dif- (Continued on Following Page)
HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD

TALKIES IN THE MAKING AT METROPOLITAN


(Continued from Preceding Page)
the recording division include 32 men '
Tricks With Sound studio organization can handle the*ings; 9 stages, of which 4 were built
who handle the various processes in The recording division stands ready other branches of the work. and equipped particularly for sound
recording. No job is apparently too to do all sorts of processes and tricks recording; one of which is 100x 200
Acquired in 1924
small or too large for this smooth with sound. Quite frequently, after a and one of the largest sound stages
working staff, as the same men oc- picture is completely filmed with dia- Originally established as the Hol- in
the industry, this independent
cupy their posts on everything from logue, a background of music is laid lywood Studios, this plant of seven renting studio is in a position
to
a small test of sound recording to on, sometimes completely through the acres was acquired by the Christie handle some of the
biggest produc-
the making of a two million dollar picture and sometimes in certain Brothers in 1924. For a time, Metro- tions of the coming year.
feature. spots where it adds to the effective- politan Pictures were produced there The operating organization of the
Recording is done on film or disc, ness of the action. Metropolitan main- for P. D. C., and later for Pathe. studios is headed by William S. Hol-
or both simultaneously, altho all pro- tains a music department headed by Then for a time the studios were un- man, treasurer and general manager,
and Leo Cahane, secretary and stu-
ducers at Metropolitan have chosen H. D. Lawler, which conducts, through der lease to the Pathe organization,
dio manager. Phil L. Ryan is general
the film method as the most flexible Electric Research Products, searches and when sound came along in the representative; Sam Wood, studio
for handling as well as giving the for availability of musical composi- summer of 1928, the Christies again superintendent; R. S. Clayton, head
best in tone quality. Frequently disc tions, arranges for original music to took over the operation of the stu- of sound department; Chas. Cadwal-
recordings are also furnished for re- be written, and for musical talent for dios, adding the $1,300,000 investment ader, art director; Wallace Oettell,
electrical department; James P. Ryan,
lease, and discs are used for immedi- performing. of sound to a studio previously val-
purchasing agent, and E. J. Ratliff is
ate playbacks to see if the scene is There is also intricate process work ued at $750,000. Now, with 31 build- auditor.
properly taken. done by the sound department, a good
Five complete channels for re- example of which was the multiple
cording are available so that five exposure work in “The Great Gabbo,”
companies can be making pictures at in which many sounds and pictures
one time in this studio. From the fact
Dialogue isn’t writing
were all combined in one scene of
that there are 32 men required in the the picture. Quite frequently not all It’s fighting . . . .
sound division and the tre-
alone, of the sounds of a particular scene
mendous original investment and up- can be recorded at one place, but . with words
keep, with latest replacements going and all blended with the right pro-
in constantly, it can be readily re- portion on the final film.
alized that there
for the
quarters
was no foundation
argument advanced in a few
during the early days of
sound that such pictures could be
Many departments are thus avail-
able for the use of the various pro-
ducers who make their pictures at
this independent center, including
GERRIT LLOYD
produced cheaper than silent. It is the departments of art and design,
possibly true that modern efficiency property, construction,
methods have cut down shooting time cording, music, chmera, cutting, pro-
electrical, re- U nited
below what used to be taken some jection, still photography, wardrobe, Artists
years ago, but this saving is said to etc., so that a producer need only
be greatly offset by the added costs have his story, cast and director set
Studio.
for sound itself. to make a picture, and the central

AUDIBLE PICTURES, INC.


J. H. WEITER Jr.,
present

EIGHT DIALOGUE DRAMAS


R-C-A Recording

“IN OLD CALIFORNIA”


with Henry B. Walthall, Helen Ferguson and George Duryea.
Directed by Burton King.

“THE LAST DANCE”


with Vera Reynolds and Jason Robards
Directed by Scott Pembroke.

Now in Production . . . Stellar Debut in America of the Famous


European Star . . . FERN ANDRA in

“THE LOTUS LADY”


Directed by Phil Rosen.

To Be Followed by —
HUMPHREY PEARSON

“WHISPERS”
Author of
“ AND WIFE!”
“ON WITH THE SHOW” “THE INSIDE STORY”
(Warner Bros.) First all-color
Vitaphone Production. “BEHIND THE FOOTLIGHTS”
“DR. DRAKOLA’S EXPERIMENT”
“BRIGHT LIGHTS” (First National
Dialogue
“THE BRIDE OF THE REGIMENT” (First National). Supervised by LON YOUNG
UNDER CONTRACT to FIRST NATIONAL
HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD

ELL’S ANGELS,” the most lavish screen enterprise of all time, will make

H world debut on Broadway, at the George M. Cohan theatre, in March.


its
The Westernpremiere will follow shortly thereafter, and subsequently the
film will be road-showed throughout the country.
The multi-million-dollar air thriller, produced and personally directed by How-
ard Hughes, president of the Caddo Company, is finally and actually nearing com-
pletion, after approximately three years in the making.
The last shot, a battle scene in which exactly 1700 ex-soldiers participated, was
filmed on December 7, and the picture is now being cut and edited for public
showing.
‘'Hell’s Angels” promises to be the 1930 sensation of the film industry.
It will be 100 per cent, sound and talking, will have a Technicolor sequence,
and is packed with authentic thrills admittedly unequalled in previous productions.
Actual filming of “Hell’s Angels” began on October 31, 1927, following six
months of preliminary research and preparation. Shooting has proceeded steadily,
with 18 months alone devoted to the aviation and Zeppelin sequences. Delays, oc-
casioned by unfavorable weather for aerial photography, have prolonged the pro-
duction.
Also the decision of Producer-Director Hughes several months ago to re-film the
silent version,converting his picture into an all-talking presentation, has delayed
itscompletion. “Hell’s Angels” originally began as a silent picture, before the ad-
vent of “talkies.”
All of the non-flying sequences were re-shot, with conversation
and sound.
Ben Lyon and James Hall, principal players in this stupendous
drama of air-war, are supported in the feminine department by Jean
Harlow, comparatively unknown actress, who appears in her first
a
screen role in “Hell’s Angels.”
Miss Harlow, a former Chicago society beauty, replaces Greta
Nissen, the Norwegian star, who appeared in the silent version.
She is a natural blonde of striking beauty, and is being groomed
by the Caddo Company for stellar roles in the future.
Others who appear in the roster of players include John Darrow,
(Continued on Following Page)

HOWARD HUGHES AND SCENES FROM HIS GIGANTIC PRODUCTION, “HELL’S ANGELS.”
HOLIDAY NUMBER HOLLYWOOD DAILY SCREEN WORLD
Fokkers, British T. M.’s, S. E. 5’s, Angels” sky fleet was in action
“Hell’s Angels Avros, DeHavilands, Snipes, a Ger- more than four months filming
for business methods of filmdom’s young-
mass est producer and director, believe he
man Gotha bomber and a Zeppelin. air battles in which 40 planes partici- will out-wise
(Continued from Preceding Page) A total of 137 pilots, and as many pated simultaneously. them all and emerge
with a bigger bank-balance than
Lucien Prival, Jane Winton, Douglas mechanics, were employed during the More Than 1000 Extras ever.
Gilmore, Stephen Carr, Lena Malena 18 months filming of action above
the clouds. The pilots included prac- The same lavish enterprise was 50 to 100% Profit
and Wyndham Standing. displayed in the operations on terra-
Hughes Licensed Pilot tically every stunt flyer and ex-war
ace in America. firma. A charity ball in London at In his previous screen ventures, “Two
Producer-Director Hughes, himself war-time,
screened in
Thirty-five Cameramen
technicolor, Arabian Knights,” “The Racket,” and
an expert licensed pilot, has estab- has been reproduced with more than
The technical staff of 35 cinemato- 1000 extras supplying “The Mating Call,” Hughes averaged
lished a record for all time in mo- background and from 50 to 100 per cent, profit on his
tion-picture extravagance in the film- graphers, including 26 aerial camera- atmosphere.
Another 500 extras ap- investments, despite his extravagant
ing of his air classic. On air scenes men, and a staff of 12 editors and pear in a
costly German beer-garden production methods, and despite the
alone he has expended nearly $2,000,- cutters, were on the Hughes payrolls
setting, and the same number in fact that he paid handsome dividends
000, and the total distances covered during the two years of elapsed pro-
French cafe scenes. to the companies which released his
in the mimic sky battles was exactly duction.
More than 2,000,000 feet of cellu- output.
227,000 miles. Eight separate locations were main- loid was consumed by “Hell’s Angels” With “Hell’s Angels” Hughes will
More than extras were em- tained for the aerial sequences. They
20,000 cameras during the period of produc- deal directly with the public, leasing
ployed in the various mob-scenes of included the main flying base at
tion. The completed picture will be his own theatres and road-showing his
the picture. Total cost of “Hell’s Caddo Field,Van Niiys; a training shown in 12 reels, or approximately picture wherever movies are shown.
Angels” will approximate $4,000,000. school camp at Inglewood; a German 12,000 feet. He has already leased the George M.
The largest air-fleet ever assem- field at Chatsworth, and other loca- Whether Howard Hughes will ever Cohan Theatre on Broadway for a
bled, except by governments, partici- tions at Santa. Cruz, Encino; Ryan see a return of the tremendous sum year’s run, and will next seek leases
pated in the picture. The aerial Field, San Diego; March Field, River- invested in “Hell’s Angels” is one of on houses in Los Angeles, Chicago,
squadron comprised 87 planes, in- side, and Oakland Airport, Oakland, the moot questions in Hollywood. Philadelphia, Boston, Cleveland, De-
cluding more than 40 true war-type California. Many insist it can’t be done. Others, troit, San Francisco and other key
ships. The air-fleet included German At the latter airport the "Hell’s better acquainted with the spectcular centers.
HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD

l^ilph Spence^
Noted author of the stage play, and the motion picture, “ The Gorilla,” and former writer for
Ziegfeld and the Schuberts. Now writing dialogue and screen plays.
HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD

NSpitfATION pictures
' .
..PRESENT
UENBY KING'S

ItlUAM
I.NITED ARTIST# PICTURE

mwm

UOLLYWOO
where rue tyd tyiduAiiL, are made
HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD

TREM CARR TALKERS CRASHING

TREM
him
this
BIG-TIME THEATRE CIRCUITS

viable

in
year.
a
CARR’S
record
independent
most
His
as
long and en-
a
producer
strategic
“The
successful
finds

Also ‘,The Phantom in the House”
was booked over the Loew’s circuit in
the East.
In California it will have its pre-
position miere at the
Marion Davies Theatre
Phantom in San Francisco.
J
in the House,” a feature talker
from Andrew Soutar’s novel and Sensational Novel
just recently established
released, Carr, who releases through Con-
a precedent for independents in tinental Pictures, Inc., has just com-
Management Lichtig & Englander
pleted “The Rampant Age,” from the
first-run house recognition. It sensational novel by the brilliant
opened at the Fox-Brooklyn The- young author, Robert Carr. Critics
atre (a house that stands next to declare this talking feature of great
the Roxy in importance) box-office value because it embraces
a point of view of the younger gen-
eration from the eyes of youth itself.
Another talking feature
aration, “Unforbidden
O. Hoyt is preparing
scenario.
Sin.”
the
is in prep-
Harry
dialogue
ENDRE BOHEM
Buddy Post is Carr’s
production
manager. He was a former leading
man in films. He has made an ex- ORIGINALS :: ADAPTATIONS
cellent record for efficiency and pic-
ture value knowledge during his long
association with Carr.
DIALOGUE
DR. FRANCIS A. MANGAN
Announces
The Opening of the (Two Years with M-G-M)
Seventh Branch of
The Mangan Master
School of
Musical Arts
Voice and Piano Training for
Microphone
5478 MARATHON
Opp. Main Gate Paramount Studio
TREM CARR

D
n
D
n Here’s Wishing You n
n
D
D
ii
Health - - - Happiness n
B
n
D
- - Prosperity - - fl

0
n For the New Year fl
D
n
D
II
LOIS MORAN D
A
D
b
1=9
HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD

RALPH BLOCK
MJIIIlillll

19 2 9 !»4

Productions for Pathe


p

“The Leatherneck”
Howard Higgin

“Big News”
Gregory La Cava

“Rich People”
Edward H. Griffith

“The Racketeer”
Howard Higgin

“This Thing Called Love”


Paul Stein

“His First Command”


Gregory La Cava

“Officer O’Brien”
Tay Garnett
I

HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD

Pemberton Denies
L -
BOB COWING
— SENDS
— GREETINGS » -
i
j

Robert H. Cowing, dramatic editor


Selling to P-F-L
of the Daily Screen World, who has NEW YORK. (Special Dispatch to
been visiting his folks in Philadelphia Daily Screen World.) — It was ru-
mored along Broadway that “Strictly
for several months, and going on Dishonorable,” one of the big hits
hunting trips and acting as news of the season, had been sold to Par-
and business representative for us in amount for Maurice Chevalier. This
was denied by Brock Pemberton, its
New York and the East, sends the fol- producer, who says that while he
lowing Nejw Year’s greetings by has had many offers to date for the
screen rights, he is not considering
Western Union: any until he decides upon the end
of the run for this very clever com-
edy. The part, from what I hear,
would suit Mr. Chevalier wonderfully.
DAILY SCREEN WORLD
HOLLYWOOD, CALIFORNIA, Former Screen Stars
WIRE AND LETTER RECEIVED on Broadway Stage
THANKS STOP HOLIDAY ISSUE
ARTICLE FOLLOWS HERE NEW Lou Tellegen and Beverly Bayne
YEARS MESSAGE DRAMATIC ED-
ITOR SCREEN WORLD READERS
which
will be starred in “Escapade,”
was written by Hunter Williams, PATRICK
STOP HAVING SPENT SIX BUSY
YEARS IN HOLLYWOOD DECIDED
I NEEDED FRESH AIR AND EX-
CITEMENT THEREFORE JOUR-
ROBERT H. COWING
well-known

it
New York playwright.
The play will open in -New York
about the beginning of the new year,
was announced.
?
1
NEYED TO MY OLD HABITAT' Columbia Films Buys
MAINE WOODS WHERE MAJST SEL- Non-Inflammable
DOM SETS FOOT AND THERMOM- “Rain and Shine”
ETERS RUN BACKWARDS IN
WINTER STOP SHOT A GOOD Sound Screen Made “Rain and Shine,” a clever musical
comedy which has been scoring heav-
BUCK RAN DOWN BULL MOOSE ily on Eastern stages, has been pur-
IN CANOE GAINED EIGHT POUNDS What is declared non-inflammable chased for the screen by the Eastern
ON VENISON AND WAS ALTO- sound screen has been placed on the studios of Columbia Pictures, it was
market in New York Schoonmaker
GETHER HAPPY UNTIL I DISCOV- Equipment Company. byThe product is
learned here.

ERED MY GUIDE SECRETLY STUD- called Raytone Flameproof Sound WYNNE GIBSON ADDED
YING ELEANOR GLYN’S ADVICE Screen. It is said it is being used Wynne Gibson, New York stage and
TO STORY WRITER RETURNING by Electrical Research Products with musical comedy actress, has been
its Western Electric installations and added to the cast of “Th^ Song
SOON BITTERLY FROZEN IN BOTH is available to all Western Electric Writer” at M-G-M, to play the role
FEET AND HEART. —BOB. wired houses. of “Emma," the vaudeville singer.

W2?9>'n?

BOX OFFICE HITS


F A
STREET GIRL” (R-K-0)
WRITER
“CONDEMNED” (United Artists)

Under
WESLEY RUGGLES Contract

To
Paramount
Another one coming from Par amount and one from M-G-M
B
HOLIDAY NUMBER HOLLYWOOD DAILY SCREEN WORLD

Christie Sets Up Production Record


and Plans Bigger Year for 1930 —an ’ arty and

HRISTIE FILM COMPANY has of two-reel talking plays for Para-


prosperous
C just closed the largest produc-
tion year in its history since its
organization as an independent pic-
mount, and two feature-length pro-
ductions, as well as finishing the last
series of silent comedies early in
New Year!
ture producing company in January 1929. Early in 1930, it is estimated,
of 1916. The
increase, not only in production will be completed on the
number of films made but in total entire group of thirty-seven talking
expenditure, was due to the introduc- short pictures for Paramount, includ-
tion of talking two-reel pictures a ing releases down through March,
littleover a year ago and an in- which will close the Christie releas-
creased demand for the type of prod- ing season, and complete a three-year
uct which was introduced at that distribution arrangement with Para-
time. mount.
In money
outlay for production, the During this period Christie has
increased average cost per picture established a record, it is claimed, in
was due the added expense for
to two-reel production, by the number Edward C. Jewell
sound over and above the costs for of stars presented in all-talking short
Silent pictures, greater number of ex- features. Success of the policy, it is Art Director
pensive stars used, in comparison said, has led Christie to start plan-
ning already for the coming year of
with the previous year, added staff
for recording and other charges for production, which will begin early in
Pathe Studios
upkeep and additions to sound equip- March.
ment have raised the costs far above
those of silent pictures, without tak-
ing into consideration any portion of JOAN jVIARSH CONTRACTED GILBERT FILM COMING DUFFY PLAYERS CELEBRATE
the original investment for sound Universal has renewed the con- John Gilbert will have the Henry Duffy has announced three
equipment and stages. tract of its 15-year-old “discovery,” role in the M-G-M picturization midnight matinees for New Year’s
The
Christie Company started mak- Joan Marsh, who was recently cast Ernest Hemingway’s popular Eve. Anxious to give the celebrants
ing sound pictures prior to 1929, but as the “poster girl” of the Universal “Farewell to Arms.” M-G-M has of the New Year real entertainment,
in the calendar year just closing, has super picture, “All Quiet on the as yet made any definite plans as Duffy has decided to have the special
completed thirty-three of the series Western Front.” when the story will be ready for performances at the El Capitan, the
screen. President and Hollywood Playhouse.

JACK JUNGMEYER ALFRED A* COHN


Alfresd A. Cohn, an editorial supervisor at First National.
Original Stories , Adaptations , Dialogue A1 made a great record during the past year, the first part of
which was spent at the Metropolitan studio, where he wrote and
Pathe Productions supervised production of some dozen or more Christie-Paramount
"HIS FIRST COMMAND" "BIGNEWS" talking pictures, including the already famous Western travesty,
"SHADY LADY" "SHOW FOLKS" “Faro Nell,” in which Louise Fazenda is starred, and the Octavus
Roy Cohen negro comedies. He also wrote and supervised pro-
"OFFICE SCANDAL" duction on the two Douglas MacLean talkie features at the same
"THE PAINTED DESERT" (future release) studio.
/

HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD

WE HAVE WITH US TODAY PREDICTIONS


By VICTOR HALPERIN
Halperin Productions, Inc.

“The year 1930 will see the de-


velopment of a new technique in the BEST WISHES
making of talking pictures. Having
just completed the direction of the for the
‘Party Girl,’ I have been enabled to
put into execution some of this new
technique and helped develop part NEW YEAR
of it.

“The results, from a critical stand-


point, have been highly gratifying.
Briefly, this new technique consists
of the greater use of sound in the
development of story action. It calls
for nuances in the application of
sound to situations; it employs voices
and sound to establish character and
uses the radio broadcasting method
of portraying action off-scene. This
means that with proper sound effects
audiences, themselves, can be made
to play scenes which need never be
T. E. DICKSON
photographed.

By HAL ROACH
President of Hal Roach Studios, Inc.

“With the beginning of 1930 the


Hal Roach Studio will start another
gigantic program of two-reel talking
comedies. Spanish and French ver-
sions of our comedies are already be-
ing made, and with the new year we General Manager
will start German editions.
“Peopleof foreign countries have of
shown great interest in American-
made comedies, and to stimulate that
interest we must give them the best.
Studio Service
With the introduction of such talent
ed comedians as Laurel and Hardy,
Charley Chase, Harry Langdon and
PATHE
Our Gang to these foreign speaking,
people, our present supply of com-
edies no longer equals their demands,
and plans for the new year are the
PAUL KOHNER biggest in our history.”
Paul Kohner, who has been entrusted by Carl Laemmle, Jr.,
with the handling of Universal’s' Foreign Department, is looking
forward to a very active year in the production of pictures for
the foreign markets. Universal, which has always been the lead-
ing distributor of pictures in the foreign field, has taketi the lead1

in producing the first talking pictures in many languages, includ-


ing Hungarian, Czechoslovakian, German, French, Italian, etc.
Mr. Kohner was brought to this country by Mr. Laemmle
about nine years ago, and subsequently to being Mr. Laemmle’s
personal representative in this country, was appointed casting
director and supervisor of production. Some of Universal’s big-
gest successes have been made under his supervision such as—
Alan Hale
“The Man Who Laughs,” the talking version of “The Phantom of
the Opera,” and others.
Mr. Kohner is now devoting his time to the foreign market,
to which work he is particularly suited on account of his experi-
ence and knowledge of foreign conditions and needs and his ability
to speak several languages. He is 27 years of age. He has been Sailor's Holiday
with Universal since he was 18, having started as Mr. Laemmle’s
secretary, later founding the first foreign publicity department in
the motion picture industry, with headquarters in New York.
Red Hot Rhythm

new avenues
for young singers, act-
The Sap
Joseph Plunkett, Head ors, playwrights,
composers, scenic
and fine musical organizations
artists
through its measureless media of the
The Spieler
of RKO sound-films, through its coast-to-coast
Theatres, Sees circuit of newly equipped theatres,
through its systematized method of
Power
introducing over the radio, and broad-
1930 as Greatest Year
casting throughout this country and
Canada, the most eminent stars of Skyscraper
Joseph Plunkett, vice president every branch of stage and screen,
Radio-Keith-Orpheum has put new
and general manager of Radio- life and energy into every department Direction for DeMille
Keith-Orpheum theatres, believes of the theatrical profession.
the coming year 1930 will witness Increased Patronage
the greatest interest in amuse- The material or financial success of Direction for Fox
ments the theatre has ever known. this first complete year of the new
He bases his opinion and proph- era is proved by the increased pat-
ronage everywhere on the R-K-O cir-
ecy on the revolution in the en- cuit.
Four Horsemen
This signifies the foresight,
tire world of theatrical entertain- wisdom and practicality of the in-
ment as accomplished by Radio- augural broadcast statement of Pres- Covered Wagon
Keith-Orpheum during the past ident Hiram S. Brown, made just a
year ago when he said that the new
twelve months.
New Opportunities
appeal of his organization would be Robin Hood
to the youthful minds and hearts of
It has not destroyed any other the public. That this appeal would
branch of the stage or the films. be made through the newest and best
On the contrary, it has opened up proved devices of science and art.
HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD

(greetings From Paul Wl

Ray Rennahan HAL \


(Cinematographer )
Director of F
Technicolor
i i

PAUL
WHITEMAN
and His Orchestra

Y
HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD

u
liteman’s King of Jazz

lOHR Jerome Ash


^holography Associate Photographer

4
V
HOLIDAY NUMBER HOLLYWOOD DAILY SCREEN WORLD

Harold Lloyd
The outstanding talking picture comedy of 1929 was "Welcome Danger," the work of the peerless funster,
Harold Lloyd. He is now preparing his 19 30 contribution to the world’s merriment.
HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD

“THE ADORABLE CHEAT”


“THE HOUSE OF SHAME
“SOUTH OF PANAMA”
“CIRCUMSTANTIAL EVIDENCE
“JUST OFF BROADWAY
“THE PEACOCK FAN
“BELO W THE DEADLINE
“CAMPUS KNIGHTS
“IN OLD CALIFORNIA
“THE LAST DANCE ”
THE LOTUS LADY

All Box-office Titles Originated and


Productions Supervised by
b
fa

liagiwiii
i .
.
'

PAUL SLOANE
LON YOUNG "HEARTS IN DIXIE”
Director
(Fox)
Tec Art Studios Hollywood, California In Preparation:
“RADIO RAMBLERS” (R-K-O)

w
IS

Q
HOWARD BRETHERTON
Director

IS
“The Time, The Place and the Girl”
SI

Q “From Headquarters”

“The Argyle Case”

II
“The Isle of Escape”
IS

“Second Choice”
B
0 &
I! 100 % Vitaphone Productions
for
n Warner Brothers
o
HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD

Screen Copy of Stage Work Will Soon Change


Into Real Art of Illustrative Individuality

—So Says Dr Frederick Kohner, European Ex-


BEST WISHES FOR THE
pert in Film Aesthetics .

Hollywood is known all over the globe as a world center of pic- BEST OF YEARS
ture making and a paradise for those who agree to sign on the dotted
line for enormous sums. Writers and directors of international fame
have arrived in California with the intention of landing big contracts
that would keep the hungry wolf in modest distance from their
threshold. There are, nevertheless, some honorable exceptions who
would disregard the financial possibilities of a studio contract and
visit Hollywood for the sake of gaining practical knowledge in the
art of making screen productions.
One of those exceptions is, in our^* “The talkie,” he says, “is a revolu-
opinion, a new member of Holly- tionary invention culminating first
wood’s celebrated German colony, Dr. in expressing the sound of the hu-
Frederic Kohner, European writer, man voice and music. America showed
newspaper man, essayist and author brilliance in commercializing new
of several short stories, who came to ideas and initiative in screening
Hollywood as guest of Carl Laemmle, stage activities with all the sound
Jr., general manager of Universal effects and color-variety that stage
studios and who is determined to work has to offer. But that sort of ARTISTS’ REPRESENTATIVE
make a thorough study of American interpretation is only a screen copy
picture work. Some time ago he ac- of stage work and will soon change
quired considerable theoretical expe- into real art of illustrative individu-
rience while being associated with ality of the screen, giving interpreta-
Michael Curtiz in Viennese produc- tions of the reality of life with all
tions. He later limited his activities the effectiveness of sound and music
to literary work with special atten- the situation would require. Today
tion to aesthetic problems. When we mostly witness screened stage

graduating from college gaining edu- plays, while the near future will
cation at the famous Parisienne “Sor- bring us the real art in talking mo-
bone” at Universities of Berlin, Vi- tion pictures.”

enna and Prague he won his doctor Dr. Frederick Kohner is the brother
degree of philosophy and philology of Paul Kohner, production executive HOllywood 5723 GRanite 1662
upon an outstanding German disserta- of Universal Studios, and represents
tion titled “Film ist Dichtung” (Film large European publications. We
are
is Poetry), which is an accomplished fully convinced that producers hav-
work on subjects of film-aesthetics ing in mind increased activities on
and Will be shortly published here in foreign talkies will consider advis-
the English language. able to secure the valuable services
We had an opportunity to discuss of this prominent European film
the talker situation with Dr. Kohner. aesthete.

(r
B
D
D Tom Buckingham B
B
B
B
B
B
B “OFFICER O’BRIEN”— ORIGINAL STORY AND DIALOGUE
B
(Pathe Talker starring William Boyd, directed by Tay Garnett)

B
fl
B What a Few of the Critics Say:

B
Daily Screen World: “ plenty of action, sus- Motion Picture News: “They’ll go far this one. It
B
B pense, humor . .
is excellent program stuff.”
=^5$S9=
Exhibitors Herald-World: “The
great virtues of this
fl
Bob Wagner in Beverly Hills Script: “Tom Buck-
B ingham has worked out a double-barreled plot
picture are action and plot. The action is first-
rate. There is a great deal of humanness in the
full of unique situations and constant surprises.” picture . . .” B
B
=D
V
HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD

New Year’s Eve Fete Training School for


Ned Matin Producing a Talker at Fox ]

at Roosevelt Hotel Masters of Ceremony

The rung out, and


old year will be
Plan in Hollywood
the New Year in at the Roosevelt
Hotel tonight with one of the most Aspirants to honors as master of
festive celebrations ever staged at ceremonies soon may have opportun-
the capital hostelry.
film Not only ity to attend a special training school

will merrymakers foregather in the in Hollywood if plans as announced


by a well-known vaudeville headliner
famous Blossom Room, where George becomes an actuality.
Olsen and his music will be featured, Comedian and master of cere-
but the College Inn and the main monies, Bob Murphy, who for several
dining room will also be thrown open years has toured over leading vaude-
ville circuits, is behind the idea. Fin-
to celebrants.
ishing a tour in Los Angeles he came
A program of entertainment, feat-
to Hollywood, has leased a large
uring variety acts and a number of house on Hollywood Boulevard at
presentations will be staged in all Curson Street, and plans remodeling
three rooms at the Roosevelt. Sou- it into an academy for footlight
poise and “wise-cracks.”
venirs will be presented and a num-
Cinema palaces all over the coun-
ber of other events are scheduled to try are demanding masters of cere-
lend gaiety to the occasion. Many monies, and according to Murphy, the
reservations in the names of noted supply is considerably less than the-

folk presage a notable, as well


demand and makes impossible the
film
frequent changes desired.
as a large gathering. Since completing his vaudeville
New Year’s Day will also be a gala tour, Murphy has been in conference
event at the Roosevelt, for at 8:30 in with several motion picture producers
concerning comedy roles in 1930 pro-
the evening a brilliant banquet, hon-
ductions. Murphy has spent 15 years
oring the Pittsburgh University foot in vaudeville, two in dramatic stock
ball team, which will compete with and three years in burlesque. Be-
U. S. C. in the annual Rose Bowl sides being a singer and master of
the morning, will be
in
ceremonies himself, Murphy also has
grid classic
scores of original songs to his credit
staged. The affair is being presented as a lyricist and composer.
by the local alumni of the U. of P.
Sam Kress, president of the Bank of
Hollywood and well known local NED MARIN LUCIEN PR1VAL BUSY
alumnus of the Eastern college, as Immediately on completing his role
chairman of the entertainment com- Who recently closed an outstanding record of success as pro- in “Hell’s Angels,” Friday last Lu- —
mittee, anticipates a turn-out of sev- ducer at First National to affiliate with Fox studios as associate cien Prival, popular heavy, was en-
eral former students of Pitt in honor producer. His first talker under his new banner is “The Golden gaged to do most of the menacing in
of their team, its corps of coaches Lon Young’s latest production, “The
Calf,’’ starring Sue Carol and being directed by Millard Webb.
and trainers and executives. Lotus Lady,” starring Fern Andra.
m g;

A.P.<biu>YC(UNGER

Watch T iffany
c
o'Ward J£iggin^
Writer - Director
Pathe Productions:
“THE LEATHERNECK” (William Boyd)
“THE RACKETEER” (Armstrong-Lombard)
nr
“HIGH VOLTAGE” (William Boyd) i a «
-M m
HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD

WHERE NATURE REIGNS IN ALL HER GLORY

SCENE AT NOAH BEERY’S PARADISE TROUT CLUB


Phone GLadstone 2115 for Reservations and Information Regarding
Membership

Happy New Year! uteres 'Wishing


You a ^Big
VERA GORDON
About

‘THE COHENS AND KELLEYS IN


to Start
1930
P. S— Yes;
of
It’s

“Humoresque.”
ATLANTIC CITY”
O. K. by me if they want to make a talker out
BOB FELLOWES
PATHE STUDIOS

BEST NEW YEAR’S WISHES


from Robert Wyler
Supervised

cZAdele^ Qomandini “ANYBODY HERE SEEN KELLY?”


WRITER “SHAKEDOWN”
M Adaptation, Continuity on ...
P. S. —
I'm enjoying the Holidays with home
,

Folks in New York City, but hope to be back


in Hollywood
“WHAT MEN WANT”
real soon. (In collaboration with Winnifred Reeve) (future release)
f

<

HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD

KEN MAYNARD
Universal Western Star
100 %
DIALOGUE AND SOUND PICTURES
‘KETTLE CREEK” “THE WAGON MASTER
THE FIGHTING LEGION” “SENOR AMERICANO”

EDDIE OUILLAN

UILLAN FAMILY
EXTEND.

holiday
Qreetings
To their many friends of the stage and screen

*
HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD

“DRAG"
“WEARY RIVER
“YOUNG NOWHERES"
“SON OF THE GODS
All First National-Vitaphone Productions Starring

RICHARD BARTHELMESS
by the man who directed

“THE DIVINE LADY and


“THE SEA HAWK"

FRANK

Qreetings from

(fharlie^ (fMmray
“The^ Uuke^ of Dublin'
Playing ©/xe e!Market
HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD
SSSSK=^^===^SSs==SSS===SSSs=SSr=5SSs=SK5==*3
Qreat Opportunities Offered For
Strong Dramatic Talking Pictures
By HERBERT BRENON
(Director, Radio Pictures’ dramatic special, “The Case of Sergeant Grischa.”

eason
W HAT type of talking picture
will be most popular during the
next few years? Will it be a
musical show, operetta, costume film,
ation.
“The Case of Sergeant Grischa” was
written as a novel by Arnold Zweig.
It was a best-seller both here and
s

Western, underworld drama, mystery


play or gripping dramatic story?
throughout Europe. It deals with the
fate a simple Russian peasant-
of
Qreetings
Personally, I am of the opinion soldier, Grischa (played by Chester
that a good story well told, will al- Morris in the picture), who is caught
ways meet with popular reception by in the machinations of the German
American audiences. The type of military machine during the war.
story is not as important as the story As one of the book reviewers wrote
itself. in commenting on the novel, “Gris-
I believethe greatest opportunity
cha” is of heroic stature, with its
today in the
lies production of
head in the clouds of hu,man destiny,
strong, dramatic plays as talking
with the mysterious richness and
pictures. During the coming year the
texture of life itself, a tremendous
musical pictures will take their right- parable of the clash between right
ful place in the cinematic scheme of and wrong, a true catharsis of pity
things. Musical comedies of the cali- and terror, noble, original and war-
scarred masterpiece.”
ber of “Rio Rita” and “Hit the Deck”
will always be popular because they a~
are well done. JEWELS WITHIN A JEWEL
Pictures like “The Case of Sergeant Hollywood’s Finest Jewelry Store
Grischa,” which I have just finished
directing for Radio Pictures, have a
market virtually without competition
because so few of their type are
Qeorge
made. “Grischa” is a powerful human Hollywood
drama. It has the pulse of life run- •
JEWELER
ning through it; the spectator can
feel it; the characters are genuine; GAIL REINGOLD O’Ttrieru
the tinsel has been stripped off and Manager
we see and hear real human beings. 6368 Hollywood Blvd., Hollywood
Such pictures are founded on char-
acter rather than on plot and situ-

D
Joseph n
n
Schildkraut D
UNIVERSAL STAR D
D
D
“Show Boat”
0
“The Gambler”
0
“The Night Ride”
n
a
FORTHCOMING PRODUCTION a
Joseph Schildkraut’s “Gaylord Ravenal” in “Show Boat’’
a characterization that will long be remembered.
is
“The Command to Love” a
r
HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD
” B"

SEASON'S GREETINGS
GARY COOPER
“THE VIRGINIAN
from
“SEVEN DAYS LEAVE
CHARLES (Buddy) ROGERS “ONLY THE BRAVE”
for PARAMOUNT .

HOLIDAY GREETINGS
Qreetings from
The—4 BABY (KOSLOFFS)—
to

GUS EDWARDS JACK HASKELL


Jean (Boy) Wood Frederick Hansing
Carol Easton Alice Jean Elliott
y[\ Though Only 4 Years Old we Sing, Act and Dance
WATCH US GROW!
Daphne Marquette Margaret Ettinger Pupils of Elsie Schuyler Garrett
2320 Highland Ave. GL. 2478 HOllywood 4672 1805 North Cahuenga

Best Wishes for the New Year

Jean Hersholt
Co-Starred with ;

n
Lupe Velez in “HELL’S HARBOR
(Henry King Production)

Starred in

“MAMBA” (Tiffany Production) 1

Featured in
.. fjf| I HP
'I.,:--'",. |i!

a
THE CASE OF SERGEANT GR1SCHA”
(R-K-O)
HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD

F there is any question as to this same majority —and that is pure- besides some of them make ’em over- greatest fame came to him in “The
whether Charlie Chaplin will in- ly —
numerical will gradually sneak night with the proper inspiration. Connecticut Yankee.” ’Nuff said!
I ject dialogue into his screen work,
back to a. silent program. Or bank- Even Talkies.
It is
And the folks of the city from every-
suffice to say that Charlie where.
ruptcy.
let it be settled tor now and
all time.
So, with the talking picture now Chaplin is not going into competition In closing I would just like to ask
Charlie Chaplin will not!
holding the center of the limelight, is with the stage, radio or phonograph Charlie Chaplin a question.
“Make it emphatic, buddy,” reminds it possible that Charlie Chaplin, the with “City Lights.” He does not have “What do you honestly think of talk-
a
the genius producer-star, “because lone survivor of the silent film, is to, for I have already told how he is ing pictures, Mr. Chaplin?”
lot of folks in Hollywood and else- making a bad decision to stick to the lone survivor of the silent film. “SILENCE!”
where have an idea that theie is a pantomime? For one, I think not. I Must Pass the Critic Therefore, in considering Charlie
certain amount of indecision on my am willing to string along with the Chaplin has never worked so hard Chaplin’s position in the silent pic-
part. There is no such thing. It
judgment of the greatest of all mo- in all his life as he has on “City ture, I might call it, the survival of
would be the mistake of my life to tion picture producers. Lights.” He has one of the most se- the fittest. And there is an old say-
try and place words in the mouth
of
For more than a year Charlie Chaplin vere critics in the world over to view ing that goes something like this:
my character. And at the present has been busily engaged producing a his efforts each day, and, that’s him- “the first shall be last and the last
stage of the game I do not intend
to
picture. It will be released under the self. If it is not right it will never shall be first.” Climb on, brothers!
change my screen personality be- title of “City Lights.” Indications are pass the critic. To date the critic
cause of a fad. In fact as long as I that “City Lights” will have its de- thinks that the tramp has done the
portray the character that has been but sometime in September, 1930. The best work of his career.
mine since the beginning of my ca- story is woven around three princi- Also, there are two others that PUBLIC STENOGRAPHERS
reer before the camera, no words
ever be spoken by him. That s
size of it, buddy.”
will
the pal characters; a tramp; a blind
girl and an eccentric millionaire. The
setting is ANY metropolitan city. It
must pass muster. The blind girl por-
trayed by Miss Virginia Cherrill, and,
for once and all time Virginia Cherrill
WRIGHT
6282 HOLLYWOOD BLVD.
-O
Charlie Chaplin now. stands the would not be policy to divulge what IS portraying the blind girl, and how!
HEmpstead 6812
lone survivor of the silent film.
I
happens. A defense against plagar- The other, the eccentric millionaire,
do not want to appear presumptuous ism is costly and inconvenient and none other than Harry Myers, whose
and yet 1 venture to predict that
within the next year many more pro-
ducers and many more stars will once
again return to silence for a medium
of expression.
How do I figure? Well, just this
way. Some eight or nine years ago
the exhibitors of the United States
were in a pretty bad way for motion
picture productions of a grade cap-
able of filling their theatres. There
were plenty of pictures. But what
kind? When things were at their
blackest, along came Charles Chaplin
with his first full length film, “The
Kid,” and what a whale of a business
the theatres did.
“The Kid” Scores Heavily
Right then Chaplin established him-
self as a great tragedian as well as
the most outstanding comedian of the
screen and while “The Kid” acted as
a sort of tonic to a badly bilious in-
dustry, it placed Chaplin in the front
ranks as a producer and writer, with
a different angle from the hackneyed
routine in vogue.
It was not long after that Chaplin
again decided to do something differ-
ent. This time he confined his genius
to producing and he offered the public
a picture known as “A ofWoman
Paris.” It is not necessary to recall
just what influence this offering had
on the rest of the industry. Anyone
who ever saw “A Woman
of Paris”
knows that a lot of things appeared
on the screen in the way of innova-
tions to the art. Yet it was meerely
common sense from the understanding
of life as conceived by a “comedian.”
Now we have the talking picture;
the singing and dancing picture, and
what have you! The majority of pro-
ducers rushed for this new form of
entertainment like a lot of grub-stak-
ers for a gold dump. A lot of “stars”
with great vocal “talent” have mi-
grated to Hollywood. Some of the
greatest attractions of the picture
business both male and female of
,

the yesterdays no longer twinkle.


New and unknown faces appear on
the screen throughout the world
nightly. No longer is it a motion
picture business. The art and grace-
fulness of pleasing portrayal has be-
come electrified. But will it last?
Silent Films Will Return
All of this has happened during lit-
tle more than a year. It is true that
some producers have reaped harvests
of gold for their product. But how
many? In the majority, the greatest
art in the world has been sacrificed
for the cas hregister. Again, possibly,
I am presumptuous when I declare,
HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD

DUNCAN RENALDO
“Trader Horn ” (M-G-M
The Bridge of San Luis Rey” (M-G-M)

m.
HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD

I
YOU’VE HAD YOUR SAY, NOW
i LISTEN TO THE POOR P.A.
The Merry Yuletide season may be reading Christmas cards.
a cause for celebration for the aver- It is about this time that he dis-
covers that he has not paid his life
age kluck but it’s a pain in the
insurance, that the interest on the
adenoid to the press agent.
mortgage for the old homestead is
It is the time of the year that adv. overdue, that the car needs a new
solicitors suddenly say hello to every- engine, that the guy who loaned him
one and descend upon the studios like fifty bucks demands payment with
about gifts to people who have been the threat to tell all, that his wife
simply has nothing to wear, that the
flies attacking a
Chinaman’s kitchen. baby needs new shoes and under-
wear, and a tonsil operation, that the
The p.a. rehearses
on why stock he owns (if any) is all fifteen
his speech
points below what he bought it at,
his clients cannot or
not advertise that he cannot sell the real estate he
will
and actors start owns (if any) and that his pants are
shiny.
ducking out of side
entrances. Merry Christmas, sez you?
It is also the pe-
Nuts, sez the press agent.
riod of struggling
with the dandruff-
producing occupa-
tion of figuring on
what’s to be done Pete Smith
kind —and
1

many who have been sons


of something-or-other. The press
agent has more names on his Christ-
mas list than there are apples in the
combined strudels of the world. If
unrolled this list would reach from
here to there and from there to
thence, if not further.
To the uninitated p.a. it looks like
a great time is coming. He recalls
the swell things he has done for a
lot of people, including many nit-
wits, and pictures himself on Xmas
eve, filling a moving van with the
gifts from an appreciative public. It
takes him a year to get over the
shock. After that he can even enjoy

Edward
Ionian
Director of

“THE KIBITZER”
(PARAMOUNT)

HARRY RICHMAN
in

“PUTTING ON THE RITZ”


(UNITED ARTISTS)
TV
HOLIDAY NUMBER HOLLYWOOD DAILY SCREEN WORLD

D^y_Sci;een World
‘TODAY'S MOTION^PICTIIRF NEWS TODAY - (Continued from First Page)

The West's Only Daily Motion


By CHARLES H. CHRISTIE pictures. The public can look to Vitap
Our plans for the new season are new operettas, color pictu
Picture Newspaper Now
that all of the producers mak- by far the most comprehensive ever dramas, all greater in
ing talking pictures have had a full laid out. While pioneering in orig- ment value than ever befoi
Published every morning-, except Sunday
and Monday, by the year to try out different forms of en- inal screen operetta, we are pre-
SCREEN WORLD PUBLISHING CO. tertainment, 1930 should see produc- paring a complete program which will By MAJOR ALBERT WARNER
6715 Sunset Boulevard, Hollywood, Calif. tion and exhibition settling down preserve a desirable balance of the Vice President, Warner Brdfhers
Phone HEmpstead 7283 without the necessary mad rush which various types of drama. The pro- Pictures, Inc.
characterized the past year. More gram will be the most complete we
LOUIS JACOBINO, Publisher time can be spent in analyzing have yet attempted in every respect. Vitaphone pictures will continue
HARRY E. MODISETTE, Editor values of stars and material. More
next season to be the barometer of
time will be spent in trying for ex-
Subscription Rates: Three months, 53.00; cellence By WILLIAM LE BARON the industry’s progress just as they
of recording and in pre-
six months, $5.00; one year, $8.00; for- Vice President in charge of produc- have for the past three years. The
eign countries, $10.00 per year; payable senting sound. The public will, of screen today enjoys a popularity
in advance. course, recognize fully when they are tion of Radio Pictures.
never before equalled. The tremen-
getting good or bad recording and
dous sum paid in at the box-office by
Entered as second-class matter January the pictures ADIO PICTURES’ produc- the public during 1929 will be even
24, 1929, at the Post Office at Los An-

3, 1879.
will have to be so well
geles, California, under the act of March recorded that audiences can sit back
and not be conscious of the me-
chanics which produce their enter-
R tion schedule in 1930 does greater in 1930 and this
will mean
not include program pictures. the biggest year that producers and
Twelve road-show productions of exhibitors have ever known.
NEW TREND OF THE THEATRE tainment.
the caliber of "Rio Rita,” "Hit
(Continued from First Page) By JOE BRANDT
the Deck,” "The Case of Ser-
By AL CHRISTIE President, Columbia Pictures
ting tickets, that theatres are com- geant Grischa,” "Dixiana” and
fortable and you are: treated with In the field of short comedies, the "Radio Ramblers” will be made, In all probability the year' 1930 will
courtesy and that the entertainment outlook at the be fraught with many changes in the
beginning of a new in addition to which more than
is for the most part very satisfying.
year was never as bright as it is motion picture industry.
And thus pictures have become a With sound no longer a novelty, now. 30 feature talking pictures will
It will be
the given over to weeding out the super-
well established habit with many old standards
of quality and variety bear the Radio trade-mark. ficial qualities and the settling down
regular attendants who prefer to see in this form Filmgoers may look to R-K-O for
four or five good pictures to one again
of entertainment will to a stabilized product of a much
come to the front. Nineteen- extensive development of what will higher standard than ever before.
poor show. thirty will see the full effect from a eventually be one of the greatest Wjhile gorgeous spectacles in color
Managers have recognized and prestige as well as money standpoint
this changes that has ever taken place will continue to be made, they will
are trying in every way to win back in pictures. This is the new super- decrease in popularity and give way
of the great strides which have been
their lost audiences. But unless there sized screen, made possible by the
made in this branch of the industry to real dramatic values in the dia-
is a sudden reaction, this will be a Spoor-Berggren process, and bringing
during the past twelve months. New logue feature. A screen art equal in
long and unsuccessful experiment. stereoscopic pictures with a distinct every respect to the highest expres-
star values have been established in
The talkies opened a new field short comedies and still greater prog- effect of depth projected on a screen sion of the stage will be developed
for the stage actor, who, before ress will be made in the material more than three and a quarter times and resolve around better story ma-
this,did not possess the screen filmed next season. This all should as large as the standard screen. terial than has hitherto been pre-
requirements as to age and per- result in greater appreciation by the Before the end of 1930 R-K-O the- sented in screen productions.
sonal appearance. Many of the theatres of the values they are receiv- atres across the continent will have
beauties of the season were un- ing and greater efforts on the part been equipped with the super-screen By PHIL GOLDSTONE
able to qualify for the talkies of exhibitors to realize the full box and projection apparatus, and will be Chief Studio Executive
and the stage actor was quick to office value therefrom. exhibiting an inspiring new type of Tiffany Productions
step into the breach and once he entertainment to the public.
had a strong foothold, he stayed All-Color Features The year 1930 will see not only an
there. In consequence, the man- By JACK L. WARNER Color will come into greatly in- improvement in talking picture me-
agers have been badly handicap- Vice President and Production creased use in 1930. There is a pos- chanics and technique, but a definite
ped in casting their new shows Executive, Warner Brothers sibility that several all-color features crystallization of public taste. While
and the shows have suffered for will be included on the R-K-O pro- the talkies have been a school for
new talent cannot compete with Productive resources of the motion gram. producers, they likewise have been
th eold. picture industry enter the 1930-31 Radio’s accomplishments in 1929. a school for the public. No one
season in an undeniably healthy con- thanks to the efforts of the men and knows what the public wants, but
At Vast Profit
dition. Production of talking pic- women in the organization, have in- during 1930 everybody will find out.
Next comes the managers who let tures has been systematized and im- cluded such productions as “Rio Rita,” The public’s taste will have been fully
their theatres to pictures rather than proved to an astounding degree of “Hit the Deck,” “Seven Keys to Bald- developed.
have vacant houses and sometimes perfection.
pate,” “The Case of Sergeant Grischa” During 1930 twenty-six all-talking
let them at a vast profit. Mechanically Warner Brothers are “The Vagabond Lover,” “Street Girl,” technicolor features will be made in
But when song writers, dance di- adequately prepared and equipped to
Night Parade,” “Tanned Legs,” “Jazz the Tiffany studios, at an approxi-
rectors, high salaried stars and im- meet any physical emergency.
Ex- Heaven,” “Dance Hall,” “Love Comes mate cost of $10,000,000, not including
portant producers deserted the ranks perimentally we are working far in
Along,” “Girl of the Port” and many features and shorts released by Tif-
of the theatre it left a gap which advance of current needs, and a others. -Preparations are now being- fany from other producers. Many 1929
will take a long time to fill. The number of innovations may be ex made for “Radio Ramblers,” a sing- “specials” will be obsolete in style
names mean little outside of New pected to be introduced in the com ing, dancing musical extravaganza, by the middle of 1930, because a dis-
York, but Broadway, the stronghold of ing season with far reaching effect. and “Dixiana,” the screen’s first orig- tinct “third technique” will be de-
American drama, is slowly slipping. In every branch of studio effort the inal operetta.
What will the new year bring? We veloped, unlike the stage or previous
personnel is highly adequate. Many Roster of Stars pictures.
are all waiting anxiously to see. of the most popular and most talent- The roster of stars and featured
The road is contenting itself with ed artists known to the screen and players under the Radio Banner in-
stock companies which are carrying stage will be prominent in the pro- By HERMAN FOWLER
cludes Bebe Daniels, Richard Dix,
the message of the theatre all over duction line-up for the new season. Head of Fowler Studios
the country. The stocks seem strong-
Rudy Vallee, Betty Compson, Rod La
The most capable directorial talent, Rocque, Olive Borden, Hugh Trevor,
ly entrenched and will keep alive writers, composers and musicians, Theoutlook for the independent
Sally Blane, Ivan Lebedoff, Roberta
the legend of the old days. have been drafted by talking motion producer for the future has never
Gale, Helen Kaiser, Dorothy Lee, Rita
It has been interesting to watch been so encouraging and optimistic
La Roy, Renee Macready, June Clyde, as it is as the year 1929 draws to a
the growing interest in the talkies.
Musical shows continue to be Marguerita Padula, Arthur Lake and The
At first they had many critics who close. sound situation, which
the most popular in New York, Joseph Cawthorn. Bert Wheeler and has heretofore made it difficult for
have gradually got into line and now
yet the opposition of the musical Robert Woolsey, the comedians who the independent film-maker to func-
can praise as loudly as the original
boosters of sound pictures. film is being felt. From the ranks made a sensation in “Rio Rita,” will tion successfully and profitably, is
That be seen and heard again in “Radio
they are firmly established, is evi- of musical comedy have been decidedly in a satisfactory position.
drawn more big stars than one Ramblers.” Independents are able to make excel-
denced by the large audiences, the
I look forward with happy antici-
numbers of shows which are well at- can count. Song and lyric writ- lent sound product at a cost within
ers have contracted to the vari- pation to what Radio Pictures will
tended, the many new and beautiful reason. Therefore, the coming year,
ous studios and many of the big- accomplish in 1930. as well as the future, holds an en-
theatres which have been and are be-
ing erected and the trouble one has gest producers are directing pic- couraging and prosperous outlook,
to get seats for a real success. tures, not shows. Arthur Ham- By H. M. WARNER particularly in the “shorts” field.
merstein, whose “Sweet Adaline” President, Warner Brothers Pic-
More Discriminating
is one of the new season’s hits, tures, Inc. By SAM
In the past week two stars ot is on the Coast with United Art-
E. MORRIS
note opened in plays which lasted Vice President, Warner Brothers
ists. Florenz Ziegfeld, George M. With the whole world giving its
barely a week. A year or so ago the Cohan and Irving Berlin are also
Pictures, Inc.
preference to talking pictures over Due to Warner Brothers’ extensive
poorest play would have filled their on the United’s roll and Schwab all other forms of entertainment, development of Technicolor in com-
theatres so great was the personality and Mandel are producing for 1930 should be the most prosperous bination with Vitaphone, the industry
of the star. Present audiences are Paramount. year that this industry has ever will witness its most successful year
becoming more discriminating; they The "Old Guard” is gradually being known. Warner Brothers, during the
demand good shows irrespective of depleted. Will new talent take their in 1930. The past season witnessed
coming season, will pursue the policy a revolution in entertainment and
the star, for they begrudge paying places, or must we depend in
future of initiative that has distinguished while results have been most satis-
for something that is not worth- entirely upon the studio for our en- their entire development of Vita- factory, their full development has
while. tertainment? phone since its introduction in 1926. only begun.
HOLIDAY NUMBER : : HOLLYWOOD DAILY SCREEN WORLD

R K O COMEDIES

Mickey (Himself) McQuire Series


FROM
Fontaine Fox’s Famous Cartoons

EL G. WITWER 5

a
WITH
ALBERTAANDVAUGHN
AL COOKE

Larry Darmour Productions


FOR
STANDARD CINEMA CORPORATION
. .

HOL .DAY NUMBER :: HOlv.WOODDA. . ,a.kEEN WORLD

TREM CARR
Presents:

‘‘The Phantom in the House”


(From novel by Andrew Soutar, with Ricardo Cortez,
Nancy Welford, Henry B. Walthall, Jack Curtis.)
World Premiere at Fox-Brooklyn.
Booked over Loew Circuit.
West Coast Opening at Marion Davies Theatre, San
Francisco.

“The Rampant Age”


(Another box-office talker from sensational novel on
modern youth by that brilliant young novelist,
Robert Carr)

Next of Series:

“The Unforbidden Sin”

All 100% Talking Features, with R* C. A. Recording

Produced by

TREM CARR
For Continental Pictures , Inc
Scanned from the collection of

Karl Thiede

Coordinated by the
Media History Digital Library
www.mediahistoryproj ect.org

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