Prepare a full case write-up on the attached case study on Dr Pepper Snazzle 2011 covering the

following:

i) Case Abstract
ii) Vision Statement (Proposed)
iii) Mission Statement (Actual)
iv) CPM – Competitive Profile Matrix
v) External Factor Evaluation (EFE) Matrix
vi) Internal Audit
vii) Financial Ratio Analysis (December 2009 and December 2010)
viii) Internal Factor Evaluation (IFE) Matrix
ix) SWOT Strategies
x) SPACE Matrix
xi) Grand Strategy Matrix/QSPM
xii) Recommendations