Present a critical business review of the current position of LEON based on the application of

appropriate analytical models. Summarise your findings on a SWOT or TOWS model.

To identify the strengths and weaknesses of LEON select and apply; three internal analysis

models.

To identify the opportunities and threats that LEON currently faces; select and apply three

External Analysis Models.

Identify the key stakeholders, individual or groups who will direct the future of LEON.