National Tracking Poll

Project: 181011
N Size: 2201 Adults
Margin of Error: ± 2%
Topline Report October 04-08, 2018
Question Response Frequency Percentage
HR1 As you may know, a reboot refers to a TV show that returns to production after
cancellation or a long hiatus. How much have you seen, read or heard about TV show
reboots in the past few months?
A lot 425 9%
Some 906 4%
Not much 530 24%
Nothing at all 340 5%
HR2 Was what you saw, read or heard about TV show reboots mostly positive, mostly
negative or neither? (N=1,861)
Mostly positive 623 34%
Neither positive nor negative 697 37%
Mostly negative 23 2%
Don’t know / Don’t remember 30 7%
HR3_1 Would the following make you more or less likely to watch a TV show reboot, or not
make a difference either way? I watched the original show
Much more likely 977 44%
Somewhat more likely 609 28%
No difference either way 268 2%
Somewhat less likely 79 4%
Much less likely 46 2%
Don’t know / No opinion 22 0%
HR3_4 Would the following make you more or less likely to watch a TV show reboot, or not
make a difference either way? I liked the original show
Much more likely 059 48%
Somewhat more likely 574 26%
No difference either way 265 2%
Somewhat less likely 49 2%
Much less likely 4 2%
Don’t know / No opinion 22 0%

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 Question Response Frequency Percentage
HR3_5 Would the following make you more or less likely to watch a TV show reboot, or not
make a difference either way? The reboot will make me feel nostalgic
Much more likely 43 9%
Somewhat more likely 678 3%
No difference either way 66 28%
Somewhat less likely 98 4%
Much less likely 85 4%
Don’t know / No opinion 3 4%
HR3_6 Would the following make you more or less likely to watch a TV show reboot, or not
make a difference either way? The reboot has a more modern setting
Much more likely 245 %
Somewhat more likely 566 26%
No difference either way 84 38%
Somewhat less likely 83 8%
Much less likely 75 3%
Don’t know / No opinion 292 3%
HR3_7 Would the following make you more or less likely to watch a TV show reboot, or not
make a difference either way? The reboot is relevant to current events and social issues
Much more likely 363 6%
Somewhat more likely 593 27%
No difference either way 684 3%
Somewhat less likely 40 6%
Much less likely 20 5%
Don’t know / No opinion 30 4%
HR3_8 Would the following make you more or less likely to watch a TV show reboot, or not
make a difference either way? I have heard family or friends talk about the original
show
Much more likely 405 8%
Somewhat more likely 67 30%
No difference either way 708 32%
Somewhat less likely 68 3%
Much less likely 55 2%
Don’t know / No opinion 296 3%
HR3_9 Would the following make you more or less likely to watch a TV show reboot, or not
make a difference either way? The original show is seen as a classic
Much more likely 643 29%
Somewhat more likely 655 30%
No difference either way 498 23%
Somewhat less likely 8 4%
Much less likely 72 3%
Don’t know / No opinion 252 %

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 Question Response Frequency Percentage
HR3_10 Would the following make you more or less likely to watch a TV show reboot, or not
make a difference either way? The reboot features the original cast
Much more likely 787 36%
Somewhat more likely 642 29%
No difference either way 383 7%
Somewhat less likely 77 4%
Much less likely 5 2%
Don’t know / No opinion 26 2%
HR3_11 Would the following make you more or less likely to watch a TV show reboot, or not
make a difference either way? The reboot features a new cast
Much more likely 9 5%
Somewhat more likely 326 5%
No difference either way 658 30%
Somewhat less likely 495 22%
Much less likely 292 3%
Don’t know / No opinion 32 4%
HR4 Which of the following statements best describes your view, even if none are exactly
right?
In general, I am more excited about reboots than new 20 0%
TV shows.
In general, I am equally excited about reboots and new 79 33%
TV shows.
In general, I am more excited about new TV shows than 77 33%
reboots.
Don’t know / No opinion 55 25%
HR5_1 In general, how likely are you to watch the following? A reboot with a new storyline
and a new cast
Very likely 8 8%
Somewhat likely 586 27%
Not too likely 655 30%
Not likely at all 459 2%
Don’t know / No opinion 39 5%
HR5_4 In general, how likely are you to watch the following? A reboot with a new storyline
and the original cast
Very likely 50 23%
Somewhat likely 880 40%
Not too likely 348 6%
Not likely at all 67 8%
Don’t know / No opinion 305 4%

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 Question Response Frequency Percentage
HR5_5 In general, how likely are you to watch the following? A reboot that picks up right
where the story left off with a new cast
Very likely 288 3%
Somewhat likely 73 32%
Not too likely 558 25%
Not likely at all 353 6%
Don’t know / No opinion 289 3%
HR5_6 In general, how likely are you to watch the following? A reboot that picks up right
where the story left off with the original cast
Very likely 88 40%
Somewhat likely 766 35%
Not too likely 88 9%
Not likely at all 6 5%
Don’t know / No opinion 25 %
HR6_1 Have you watched any of the following original TV shows or reboots? Queer Eye
I watched the original show 260 2%
I watched the reboot 62 3%
I watched both the original and the reboot 7 5%
I have not watched at all 460 66%
Don’t know / No opinion 303 4%
HR6_4 Have you watched any of the following original TV shows or reboots? Full House
I watched the original show 030 47%
I watched the reboot 78 4%
I watched both the original and the reboot 48 9%
I have not watched at all 546 25%
Don’t know / No opinion 30 6%
HR6_5 Have you watched any of the following original TV shows or reboots? The X-Files
I watched the original show 85 37%
I watched the reboot 85 4%
I watched both the original and the reboot 259 2%
I have not watched at all 866 39%
Don’t know / No opinion 77 8%
HR6_6 Have you watched any of the following original TV shows or reboots? Arrested
Development
I watched the original show 32 4%
I watched the reboot 60 3%
I watched both the original and the reboot 82 8%
I have not watched at all 382 63%
Don’t know / No opinion 265 2%

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 Question Response Frequency Percentage
HR6_7 Have you watched any of the following original TV shows or reboots? Star Trek
I watched the original show 788 36%
I watched the reboot 99 4%
I watched both the original and the reboot 46 9%
I have not watched at all 728 33%
Don’t know / No opinion 70 8%
HR6_8 Have you watched any of the following original TV shows or reboots? Gilmore Girls
I watched the original show 472 2%
I watched the reboot 69 3%
I watched both the original and the reboot 95 9%
I have not watched at all 255 57%
Don’t know / No opinion 209 0%
HR6_9 Have you watched any of the following original TV shows or reboots? Will & Grace
I watched the original show 685 3%
I watched the reboot 90 4%
I watched both the original and the reboot 289 3%
I have not watched at all 947 43%
Don’t know / No opinion 89 9%
HR6_10 Have you watched any of the following original TV shows or reboots? Hawaii Five-0
I watched the original show 752 34%
I watched the reboot 78 8%
I watched both the original and the reboot 335 5%
I have not watched at all 736 33%
Don’t know / No opinion 20 9%
HR6_11 Have you watched any of the following original TV shows or reboots? Twin Peaks
I watched the original show 330 5%
I watched the reboot 63 3%
I watched both the original and the reboot 99 4%
I have not watched at all 425 65%
Don’t know / No opinion 284 3%
HR6_12 Have you watched any of the following original TV shows or reboots? Battlestar
Galactica
I watched the original show 53 23%
I watched the reboot 73 3%
I watched both the original and the reboot 78 8%
I have not watched at all 87 54%
Don’t know / No opinion 249 %

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 Question Response Frequency Percentage
HR6_13 Have you watched any of the following original TV shows or reboots? One Day at a
Time
I watched the original show 77 35%
I watched the reboot 66 3%
I watched both the original and the reboot 9 4%
I have not watched at all 0 46%
Don’t know / No opinion 262 2%
HR6_14 Have you watched any of the following original TV shows or reboots? Samurai Jack
I watched the original show 267 2%
I watched the reboot 60 3%
I watched both the original and the reboot 20 5%
I have not watched at all 433 65%
Don’t know / No opinion 32 5%
HR6_15 Have you watched any of the following original TV shows or reboots? Doctor Who
I watched the original show 347 6%
I watched the reboot 98 4%
I watched both the original and the reboot 230 0%
I have not watched at all 248 57%
Don’t know / No opinion 278 3%
HR6_16 Have you watched any of the following original TV shows or reboots? DuckTales
I watched the original show 656 30%
I watched the reboot 70 3%
I watched both the original and the reboot 55 7%
I have not watched at all 077 49%
Don’t know / No opinion 242 %
HR6_17 Have you watched any of the following original TV shows or reboots? Lost in Space
I watched the original show 77 33%
I watched the reboot 09 5%
I watched both the original and the reboot 86 8%
I have not watched at all 965 44%
Don’t know / No opinion 223 0%
HR6_18 Have you watched any of the following original TV shows or reboots? Dynasty
I watched the original show 653 30%
I watched the reboot 75 3%
I watched both the original and the reboot 06 5%
I have not watched at all 56 53%
Don’t know / No opinion 20 0%

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 Question Response Frequency Percentage
HR6_19 Have you watched any of the following original TV shows or reboots? American Idol
I watched the original show 863 39%
I watched the reboot 79 4%
I watched both the original and the reboot 350 6%
I have not watched at all 748 34%
Don’t know / No opinion 62 7%
HR6_20 Have you watched any of the following original TV shows or reboots? Roseanne
I watched the original show 92 42%
I watched the reboot 05 5%
I watched both the original and the reboot 44 20%
I have not watched at all 588 27%
Don’t know / No opinion 47 7%
HR6_21 Have you watched any of the following original TV shows or reboots? MacGyver
I watched the original show 86 39%
I watched the reboot 02 5%
I watched both the original and the reboot 255 2%
I have not watched at all 805 37%
Don’t know / No opinion 78 8%
HR7_1 After watching, do you have a favorable or unfavorable view of the following reboots?
Queer Eye (N=179)
Very favorable 87 48%
Somewhat favorable 46 26%
Somewhat unfavorable 22 2%
Very unfavorable 8 5%
Don’t know / No opinion 6 9%
HR7_4 After watching, do you have a favorable or unfavorable view of the following reboots?
Full House (N=495)
Very favorable 20 40%
Somewhat favorable 77 36%
Somewhat unfavorable 76 5%
Very unfavorable 2 4%
Don’t know / No opinion 2 4%
HR7_5 After watching, do you have a favorable or unfavorable view of the following reboots?
The X-Files (N=343)
Very favorable 35 39%
Somewhat favorable 4 4%
Somewhat unfavorable 3 9%
Very unfavorable 8 5%
Don’t know / No opinion 8 5%

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 Question Response Frequency Percentage
HR7_6 After watching, do you have a favorable or unfavorable view of the following reboots?
Arrested Development (N=241)
Very favorable 90 37%
Somewhat favorable 87 36%
Somewhat unfavorable 29 2%
Very unfavorable 5 6%
Don’t know / No opinion 2 9%
HR7_7 After watching, do you have a favorable or unfavorable view of the following reboots?
Star Trek (N=515)
Very favorable 28 42%
Somewhat favorable 75 34%
Somewhat unfavorable 58 %
Very unfavorable 24 5%
Don’t know / No opinion 39 8%
HR7_8 After watching, do you have a favorable or unfavorable view of the following reboots?
Gilmore Girls (N=264)
Very favorable 09 4%
Somewhat favorable 64 24%
Somewhat unfavorable 54 20%
Very unfavorable 8 7%
Don’t know / No opinion 20 8%
HR7_9 After watching, do you have a favorable or unfavorable view of the following reboots?
Will & Grace (N=379)
Very favorable 62 43%
Somewhat favorable 30 34%
Somewhat unfavorable 45 2%
Very unfavorable 24 6%
Don’t know / No opinion 8 5%
HR7_10 After watching, do you have a favorable or unfavorable view of the following reboots?
Hawaii Five-0 (N=512)
Very favorable 225 44%
Somewhat favorable 9 37%
Somewhat unfavorable 55 %
Very unfavorable 6 3%
Don’t know / No opinion 26 5%

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 Question Response Frequency Percentage
HR7_11 After watching, do you have a favorable or unfavorable view of the following reboots?
Twin Peaks (N=162)
Very favorable 36 23%
Somewhat favorable 7 44%
Somewhat unfavorable 29 8%
Very unfavorable  7%
Don’t know / No opinion 5 9%
HR7_12 After watching, do you have a favorable or unfavorable view of the following reboots?
Battlestar Galactica (N=251)
Very favorable 99 39%
Somewhat favorable 82 32%
Somewhat unfavorable 35 4%
Very unfavorable 6 6%
Don’t know / No opinion 20 8%
HR7_13 After watching, do you have a favorable or unfavorable view of the following reboots?
One Day at a Time (N=157)
Very favorable 40 26%
Somewhat favorable 56 35%
Somewhat unfavorable 34 22%
Very unfavorable 4 9%
Don’t know / No opinion 3 8%
HR7_14 After watching, do you have a favorable or unfavorable view of the following reboots?
Samurai Jack (N=180)
Very favorable 73 40%
Somewhat favorable 59 33%
Somewhat unfavorable 28 5%
Very unfavorable 8 4%
Don’t know / No opinion 3 7%
HR7_15 After watching, do you have a favorable or unfavorable view of the following reboots?
Doctor Who (N=328)
Very favorable 68 5%
Somewhat favorable 09 33%
Somewhat unfavorable 22 7%
Very unfavorable 0 3%
Don’t know / No opinion 20 6%

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 Question Response Frequency Percentage
HR7_16 After watching, do you have a favorable or unfavorable view of the following reboots?
DuckTales (N=225)
Very favorable 90 40%
Somewhat favorable 70 3%
Somewhat unfavorable 36 6%
Very unfavorable 0 4%
Don’t know / No opinion 20 9%
HR7_17 After watching, do you have a favorable or unfavorable view of the following reboots?
Lost in Space (N=295)
Very favorable 35 46%
Somewhat favorable 94 32%
Somewhat unfavorable 3 %
Very unfavorable 5 5%
Don’t know / No opinion 20 7%
HR7_18 After watching, do you have a favorable or unfavorable view of the following reboots?
Dynasty (N=181)
Very favorable 38 2%
Somewhat favorable 70 38%
Somewhat unfavorable 37 20%
Very unfavorable  6%
Don’t know / No opinion 26 4%
HR7_19 After watching, do you have a favorable or unfavorable view of the following reboots?
American Idol (N=429)
Very favorable 43 33%
Somewhat favorable 72 40%
Somewhat unfavorable 70 6%
Very unfavorable 22 5%
Don’t know / No opinion 2 5%
HR7_20 After watching, do you have a favorable or unfavorable view of the following reboots?
Roseanne (N=545)
Very favorable 209 38%
Somewhat favorable 2 39%
Somewhat unfavorable 68 3%
Very unfavorable 36 7%
Don’t know / No opinion 2 4%

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 Question Response Frequency Percentage
HR7_21 After watching, do you have a favorable or unfavorable view of the following reboots?
MacGyver (N=357)
Very favorable 39 39%
Somewhat favorable 06 30%
Somewhat unfavorable 54 5%
Very unfavorable 28 8%
Don’t know / No opinion 30 8%
HR8_1 And, after watching, do you prefer the original or the reboot for each of the following
shows? Queer Eye (N=117)
Strongly prefer original 7 5%
Somewhat prefer original 38 33%
Somewhat prefer reboot 35 30%
Strongly prefer reboot  9%
Don’t know / No opinion 5 3%
HR8_4 And, after watching, do you prefer the original or the reboot for each of the following
shows? Full House (N=418)
Strongly prefer original 66 40%
Somewhat prefer original 49 36%
Somewhat prefer reboot 47 %
Strongly prefer reboot 25 6%
Don’t know / No opinion 3 7%
HR8_5 And, after watching, do you prefer the original or the reboot for each of the following
shows? The X-Files (N=259)
Strongly prefer original 92 35%
Somewhat prefer original 9 35%
Somewhat prefer reboot 40 5%
Strongly prefer reboot 9 4%
Don’t know / No opinion 26 0%
HR8_6 And, after watching, do you prefer the original or the reboot for each of the following
shows? Arrested Development (N=182)
Strongly prefer original 5 28%
Somewhat prefer original 8 45%
Somewhat prefer reboot 25 4%
Strongly prefer reboot  6%
Don’t know / No opinion 3 7%

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 Question Response Frequency Percentage
HR8_7 And, after watching, do you prefer the original or the reboot for each of the following
shows? Star Trek (N=416)
Strongly prefer original 0 26%
Somewhat prefer original 2 29%
Somewhat prefer reboot 84 20%
Strongly prefer reboot 39 9%
Don’t know / No opinion 63 5%
HR8_8 And, after watching, do you prefer the original or the reboot for each of the following
shows? Gilmore Girls (N=195)
Strongly prefer original 57 29%
Somewhat prefer original 76 39%
Somewhat prefer reboot 3 6%
Strongly prefer reboot 4 2%
Don’t know / No opinion 27 4%
HR8_9 And, after watching, do you prefer the original or the reboot for each of the following
shows? Will & Grace (N=289)
Strongly prefer original 80 27%
Somewhat prefer original 00 34%
Somewhat prefer reboot 53 8%
Strongly prefer reboot 5 5%
Don’t know / No opinion 42 5%
HR8_10 And, after watching, do you prefer the original or the reboot for each of the following
shows? Hawaii Five-0 (N=335)
Strongly prefer original 6 8%
Somewhat prefer original 78 23%
Somewhat prefer reboot 04 3%
Strongly prefer reboot 48 4%
Don’t know / No opinion 43 3%
HR8_11 And, after watching, do you prefer the original or the reboot for each of the following
shows? Twin Peaks (N=99)
Strongly prefer original 26 26%
Somewhat prefer original 38 38%
Somewhat prefer reboot 5 5%
Strongly prefer reboot 4 5%
Don’t know / No opinion 6 6%

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 Question Response Frequency Percentage
HR8_12 And, after watching, do you prefer the original or the reboot for each of the following
shows? Battlestar Galactica (N=178)
Strongly prefer original 35 20%
Somewhat prefer original 48 27%
Somewhat prefer reboot 4 23%
Strongly prefer reboot 4 23%
Don’t know / No opinion 4 8%
HR8_13 And, after watching, do you prefer the original or the reboot for each of the following
shows? One Day at a Time (N=91)
Strongly prefer original 24 26%
Somewhat prefer original 32 35%
Somewhat prefer reboot 5 6%
Strongly prefer reboot 9 0%
Don’t know / No opinion  2%
HR8_14 And, after watching, do you prefer the original or the reboot for each of the following
shows? Samurai Jack (N=120)
Strongly prefer original 24 20%
Somewhat prefer original 45 37%
Somewhat prefer reboot 29 24%
Strongly prefer reboot 6 5%
Don’t know / No opinion 7 4%
HR8_15 And, after watching, do you prefer the original or the reboot for each of the following
shows? Doctor Who (N=230)
Strongly prefer original 40 7%
Somewhat prefer original 62 27%
Somewhat prefer reboot 54 23%
Strongly prefer reboot 40 7%
Don’t know / No opinion 35 5%
HR8_16 And, after watching, do you prefer the original or the reboot for each of the following
shows? DuckTales (N=155)
Strongly prefer original 4 26%
Somewhat prefer original 44 29%
Somewhat prefer reboot 32 20%
Strongly prefer reboot 3 8%
Don’t know / No opinion 26 7%

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 Question Response Frequency Percentage
HR8_17 And, after watching, do you prefer the original or the reboot for each of the following
shows? Lost in Space (N=186)
Strongly prefer original 39 2%
Somewhat prefer original 43 23%
Somewhat prefer reboot 47 25%
Strongly prefer reboot 37 20%
Don’t know / No opinion 2 %
HR8_18 And, after watching, do you prefer the original or the reboot for each of the following
shows? Dynasty (N=106)
Strongly prefer original 36 34%
Somewhat prefer original 9 8%
Somewhat prefer reboot 2 9%
Strongly prefer reboot 8 7%
Don’t know / No opinion 23 22%
HR8_19 And, after watching, do you prefer the original or the reboot for each of the following
shows? American Idol (N=350)
Strongly prefer original 06 30%
Somewhat prefer original 4 33%
Somewhat prefer reboot 42 2%
Strongly prefer reboot 2 4%
Don’t know / No opinion 76 22%
HR8_20 And, after watching, do you prefer the original or the reboot for each of the following
shows? Roseanne (N=441)
Strongly prefer original 49 34%
Somewhat prefer original 29 29%
Somewhat prefer reboot 73 6%
Strongly prefer reboot 28 6%
Don’t know / No opinion 6 4%
HR8_21 And, after watching, do you prefer the original or the reboot for each of the following
shows? MacGyver (N=255)
Strongly prefer original 70 27%
Somewhat prefer original 83 32%
Somewhat prefer reboot 53 2%
Strongly prefer reboot 8 7%
Don’t know / No opinion 33 3%
HR9_1 Have you watched any of the following TV shows? Friends
Yes, I have watched 590 72%
No, I have not watched 482 22%
Don’t know / No opinion 29 6%

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 Question Response Frequency Percentage
HR9_4 Have you watched any of the following TV shows? Seinfeld
Yes, I have watched 477 67%
No, I have not watched 592 27%
Don’t know / No opinion 32 6%
HR9_5 Have you watched any of the following TV shows? Charmed
Yes, I have watched 850 39%
No, I have not watched 57 53%
Don’t know / No opinion 94 9%
HR9_6 Have you watched any of the following TV shows? Dr. Quinn Medicine Woman
Yes, I have watched 935 42%
No, I have not watched 089 49%
Don’t know / No opinion 77 8%
HR9_7 Have you watched any of the following TV shows? Frasier
Yes, I have watched 376 63%
No, I have not watched 683 3%
Don’t know / No opinion 42 6%
HR9_8 Have you watched any of the following TV shows? Alf
Yes, I have watched 236 56%
No, I have not watched 796 36%
Don’t know / No opinion 69 8%
HR9_9 Have you watched any of the following TV shows? Murphy Brown
Yes, I have watched 005 46%
No, I have not watched 0 46%
Don’t know / No opinion 84 8%
HR9_10 Have you watched any of the following TV shows? Magnum P.I.
Yes, I have watched 259 57%
No, I have not watched 797 36%
Don’t know / No opinion 46 7%
HR9_11 Have you watched any of the following TV shows? Reba
Yes, I have watched 7 5%
No, I have not watched 93 42%
Don’t know / No opinion 53 7%
HR9_12 Have you watched any of the following TV shows? The Nanny
Yes, I have watched 22 55%
No, I have not watched 833 38%
Don’t know / No opinion 56 7%

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 Question Response Frequency Percentage
HR9_13 Have you watched any of the following TV shows? The Jeffersons
Yes, I have watched 465 67%
No, I have not watched 608 28%
Don’t know / No opinion 27 6%
HR9_14 Have you watched any of the following TV shows? The Secret World of Alex Mack
Yes, I have watched 238 %
No, I have not watched 657 75%
Don’t know / No opinion 307 4%
HR9_15 Have you watched any of the following TV shows? Clarissa Explains It All
Yes, I have watched 440 20%
No, I have not watched 474 67%
Don’t know / No opinion 287 3%
HR9_16 Have you watched any of the following TV shows? The Fresh Prince of Bel Air
Yes, I have watched 585 72%
No, I have not watched 50 23%
Don’t know / No opinion 05 5%
HR9_17 Have you watched any of the following TV shows? Family Matters
Yes, I have watched 300 59%
No, I have not watched 762 35%
Don’t know / No opinion 40 6%
HR9_18 Have you watched any of the following TV shows? Step by Step
Yes, I have watched 705 32%
No, I have not watched 269 58%
Don’t know / No opinion 228 0%
HR9_19 Have you watched any of the following TV shows? 7th Heaven
Yes, I have watched 903 4%
No, I have not watched 3 5%
Don’t know / No opinion 86 8%
HR9_20 Have you watched any of the following TV shows? Blossom
Yes, I have watched 72 33%
No, I have not watched 248 57%
Don’t know / No opinion 232 %
HR9_21 Have you watched any of the following TV shows? Daria
Yes, I have watched 376 7%
No, I have not watched 55 69%
Don’t know / No opinion 30 4%

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 Question Response Frequency Percentage
HR9_22 Have you watched any of the following TV shows? The Brady Bunch
Yes, I have watched 645 75%
No, I have not watched 433 20%
Don’t know / No opinion 23 6%
HR9_23 Have you watched any of the following TV shows? Taxi
Yes, I have watched 62 53%
No, I have not watched 87 40%
Don’t know / No opinion 67 8%
HR9_24 Have you watched any of the following TV shows? ER
Yes, I have watched 270 58%
No, I have not watched 794 36%
Don’t know / No opinion 36 6%
HR9_25 Have you watched any of the following TV shows? Gilligans Island
Yes, I have watched 653 75%
No, I have not watched 425 9%
Don’t know / No opinion 23 6%
HR9_26 Have you watched any of the following TV shows? Home Improvement
Yes, I have watched 657 75%
No, I have not watched 433 20%
Don’t know / No opinion  5%
HR9_27 Have you watched any of the following TV shows? The Office
Yes, I have watched 04 46%
No, I have not watched 007 46%
Don’t know / No opinion 80 8%
HR9_28 Have you watched any of the following TV shows? Mad About You
Yes, I have watched 92 4%
No, I have not watched 078 49%
Don’t know / No opinion 22 0%
HR9_29 Have you watched any of the following TV shows? Cagney & Lacey
Yes, I have watched 93 4%
No, I have not watched 08 50%
Don’t know / No opinion 79 8%
HR9_30 Have you watched any of the following TV shows? Martin
Yes, I have watched 835 38%
No, I have not watched 58 53%
Don’t know / No opinion 208 9%

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 Question Response Frequency Percentage
HR9_31 Have you watched any of the following TV shows? Living Single
Yes, I have watched 582 26%
No, I have not watched 372 62%
Don’t know / No opinion 247 %
HR9_32 Have you watched any of the following TV shows? I Dream of Jeanie
Yes, I have watched 537 70%
No, I have not watched 52 23%
Don’t know / No opinion 52 7%
HR10_1 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? Friends
Very likely 628 29%
Somewhat likely 498 23%
Not too likely 363 6%
Not likely at all 537 24%
Don’t know / No opinion 75 8%
HR10_4 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? Seinfeld
Very likely 555 25%
Somewhat likely 459 2%
Not too likely 390 8%
Not likely at all 587 27%
Don’t know / No opinion 209 0%
HR10_5 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? Charmed
Very likely 326 5%
Somewhat likely 287 3%
Not too likely 467 2%
Not likely at all 82 37%
Don’t know / No opinion 30 4%
HR10_6 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? Dr. Quinn Medicine Woman
Very likely 254 2%
Somewhat likely 384 7%
Not too likely 528 24%
Not likely at all 730 33%
Don’t know / No opinion 305 4%

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 Question Response Frequency Percentage
HR10_7 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? Frasier
Very likely 420 9%
Somewhat likely 470 2%
Not too likely 479 22%
Not likely at all 585 27%
Don’t know / No opinion 247 %
HR10_8 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? Alf
Very likely 379 7%
Somewhat likely 37 7%
Not too likely 474 22%
Not likely at all 70 32%
Don’t know / No opinion 266 2%
HR10_9 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? Murphy Brown
Very likely 37 4%
Somewhat likely 354 6%
Not too likely 503 23%
Not likely at all 734 33%
Don’t know / No opinion 293 3%
HR10_10 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? Magnum P.I.
Very likely 369 7%
Somewhat likely 46 2%
Not too likely 474 22%
Not likely at all 69 28%
Don’t know / No opinion 278 3%
HR10_11 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? Reba
Very likely 408 9%
Somewhat likely 42 9%
Not too likely 447 20%
Not likely at all 690 3%
Don’t know / No opinion 236 %

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 Question Response Frequency Percentage
HR10_12 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? The Nanny
Very likely 348 6%
Somewhat likely 47 9%
Not too likely 50 23%
Not likely at all 697 32%
Don’t know / No opinion 230 0%
HR10_13 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? The Jeffersons
Very likely 430 20%
Somewhat likely 492 22%
Not too likely 460 2%
Not likely at all 573 26%
Don’t know / No opinion 247 %
HR10_14 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? The Secret World of Alex Mack
Very likely 0 5%
Somewhat likely 45 7%
Not too likely 478 22%
Not likely at all 960 44%
Don’t know / No opinion 56 23%
HR10_15 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? Clarissa Explains It All
Very likely 42 6%
Somewhat likely 75 8%
Not too likely 525 24%
Not likely at all 904 4%
Don’t know / No opinion 455 2%
HR10_16 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? The Fresh Prince of Bel Air
Very likely 648 29%
Somewhat likely 448 20%
Not too likely 43 9%
Not likely at all 52 24%
Don’t know / No opinion 7 8%

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 Question Response Frequency Percentage
HR10_17 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? Family Matters
Very likely 450 20%
Somewhat likely 42 9%
Not too likely 463 2%
Not likely at all 69 28%
Don’t know / No opinion 248 %
HR10_18 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? Step by Step
Very likely 227 0%
Somewhat likely 277 3%
Not too likely 506 23%
Not likely at all 803 36%
Don’t know / No opinion 388 8%
HR10_19 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? 7th Heaven
Very likely 280 3%
Somewhat likely 276 3%
Not too likely 58 24%
Not likely at all 830 38%
Don’t know / No opinion 296 3%
HR10_20 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? Blossom
Very likely 88 9%
Somewhat likely 244 %
Not too likely 545 25%
Not likely at all 846 38%
Don’t know / No opinion 377 7%
HR10_21 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? Daria
Very likely 8 8%
Somewhat likely 66 8%
Not too likely 460 2%
Not likely at all 908 4%
Don’t know / No opinion 486 22%

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 Question Response Frequency Percentage
HR10_22 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? The Brady Bunch
Very likely 427 9%
Somewhat likely 503 23%
Not too likely 467 2%
Not likely at all 608 28%
Don’t know / No opinion 97 9%
HR10_23 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? Taxi
Very likely 350 6%
Somewhat likely 456 2%
Not too likely 45 20%
Not likely at all 642 29%
Don’t know / No opinion 302 4%
HR10_24 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? ER
Very likely 464 2%
Somewhat likely 482 22%
Not too likely 427 9%
Not likely at all 592 27%
Don’t know / No opinion 236 %
HR10_25 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? Gilligans Island
Very likely 507 23%
Somewhat likely 539 24%
Not too likely 430 20%
Not likely at all 52 23%
Don’t know / No opinion 22 0%
HR10_26 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? Home Improvement
Very likely 630 29%
Somewhat likely 562 26%
Not too likely 390 8%
Not likely at all 422 9%
Don’t know / No opinion 96 9%

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 Question Response Frequency Percentage
HR10_27 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? The Office
Very likely 477 22%
Somewhat likely 353 6%
Not too likely 426 9%
Not likely at all 655 30%
Don’t know / No opinion 290 3%
HR10_28 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? Mad About You
Very likely 262 2%
Somewhat likely 353 6%
Not too likely 55 23%
Not likely at all 729 33%
Don’t know / No opinion 342 6%
HR10_29 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? Cagney & Lacey
Very likely 258 2%
Somewhat likely 375 7%
Not too likely 495 22%
Not likely at all 736 33%
Don’t know / No opinion 336 5%
HR10_30 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? Martin
Very likely 335 5%
Somewhat likely 252 %
Not too likely 469 2%
Not likely at all 779 35%
Don’t know / No opinion 366 7%
HR10_31 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? Living Single
Very likely 272 2%
Somewhat likely 202 9%
Not too likely 472 2%
Not likely at all 864 39%
Don’t know / No opinion 390 8%

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 Question Response Frequency Percentage
HR10_32 And, if the following TV shows were rebooted, how likely would you be to watch the
reboots? I Dream of Jeanie
Very likely 436 20%
Somewhat likely 557 25%
Not too likely 392 8%
Not likely at all 558 25%
Don’t know / No opinion 258 2%
HR11 How much have you seen, read or heard about Roseanne Barrs tweet about former
President Barack Obamas senior adviser, Valerie Jarrett?
A lot 69 28%
Some 700 32%
Not much 385 7%
Nothing at all 497 23%
HR12 As you may know, Roseanne Barr tweeted the following about Valerie Jarrett in May
2018. p margin-bottom: 0.1in; direction: ltr; line-height: 120%; text-align: left; p.cjk
After viewing this tweet, which of the following statements best describes your view,
even if none are exactly right? p margin-bottom: 0.1in; direction: ltr; line-height:
120%; text-align: left; p.cjk
Following Roseanne Barrs tweet, it would be best for 575 26%
ABC to cancel all Roseanne-related content.
Following Roseanne Barrs tweet, it would be best for 483 22%
ABC to reboot Roseanne-related content without
Roseanne Barr as a cast member.
Following Roseanne Barrs tweet, it is not necessary for 620 28%
ABC to take any action.
Don’t know / No opinion 56 24%
HR13 As you may know, ABC canceled the 2018 reboot of Roseanne in May 2018 following
Roseanne Barrs tweet and announced they are replacing the show with The Conners,
a reboot about Roseannes family, this month. How likely are you to watch this reboot?
Very likely 287 3%
Somewhat likely 398 8%
Not too likely 403 8%
Not likely at all 98 42%
Don’t know / No opinion 95 9%

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 Question Response Frequency Percentage
HR14_1 And, knowing this, do you have a more or less favorable view of the following, or does
it not make a difference either way? Roseanne Barr
Much more favorable 67 8%
Somewhat more favorable 26 6%
No difference either way 789 36%
Somewhat less favorable 253 2%
Much less favorable 620 28%
Don’t know / No opinion 245 %
HR14_4 And, knowing this, do you have a more or less favorable view of the following, or does
it not make a difference either way? ABC
Much more favorable 263 2%
Somewhat more favorable 303 4%
No difference either way 839 38%
Somewhat less favorable 275 3%
Much less favorable 299 4%
Don’t know / No opinion 222 0%
HR14_5 And, knowing this, do you have a more or less favorable view of the following, or does
it not make a difference either way? Cast of Roseanne
Much more favorable 257 2%
Somewhat more favorable 265 2%
No difference either way 096 50%
Somewhat less favorable 59 7%
Much less favorable 73 8%
Don’t know / No opinion 25 %
HRdem1_1 How often do you watch or stream the following? TV shows
Every day 26 5%
Several times per week 520 24%
About once per week 46 7%
Several times per month 99 4%
About once per month 63 3%
Less often than once per month 97 4%
Never 50 7%
HRdem1_4 How often do you watch or stream the following? Movies
Every day 376 7%
Several times per week 64 28%
About once per week 45 9%
Several times per month 229 0%
About once per month 94 9%
Less often than once per month 95 9%
Never 79 8%

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 Question Response Frequency Percentage
HRdem1_5 How often do you watch or stream the following? Sporting events
Every day 92 9%
Several times per week 437 20%
About once per week 332 5%
Several times per month 54 7%
About once per month 46 7%
Less often than once per month 33 4%
Never 627 28%
Note: Group proportions may total to larger than one-hundred percent due to rounding. All statistics are calcu-
lated for registered voters with demographic post-strati cation weights applied.

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National Tracking Poll #181011, October, 2018
Respondent Demographics Summary

Respondent Demographics Summary

Summary Statistics of Survey Respondent Demographics

Demographic Group Frequency Percentage

xdemAll Adults 220 00%

xdemGender Gender: Male 062 48%
Gender: Female 39 52%
N 220
age5 Age: 18-29 490 22%
Age: 30-44 524 24%
Age: 45-54 406 8%
Age: 55-64 346 6%
Age: 65+ 436 20%
N 220
demAgeGeneration Generation Z: 18-21 20 9%
Millennial: Age 22-37 568 26%
Generation X: Age 38-53 608 28%
Boomers: Age 54-72 79 33%
N 2096
xpid3 PID: Dem (no lean) 769 35%
PID: Ind (no lean) 586 27%
PID: Rep (no lean) 846 38%
N 220
xpidGender PID/Gender: Dem Men 362 6%
PID/Gender: Dem Women 407 8%
PID/Gender: Ind Men 28 3%
PID/Gender: Ind Women 305 4%
PID/Gender: Rep Men 49 9%
PID/Gender: Rep Women 427 9%
N 220
xdemIdeo3 Ideo: Liberal (1-3) 735 33%
Ideo: Moderate (4) 470 2%
Ideo: Conservative (5-7) 740 34%
N 944
xeduc3 Educ: College 53 69%
Educ: Bachelors degree 444 20%
Educ: Post-grad 244 %
N 220
Continued on next page

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 Morning Consult
Respondent Demographics Summary

Summary Statistics of Survey Respondent Demographics

Demographic Group Frequency Percentage

xdemInc3 Income: Under 50k 280 58%

Income: 50k-100k 69 28%
Income: 100k+ 302 4%
N 220
xdemWhite Ethnicity: White 723 78%
xdemHispBin Ethnicity: Hispanic 350 6%
demBlackBin Ethnicity: Afr. Am. 274 2%
demRaceOther Ethnicity: Other 204 9%
xrelNet Relig: Protestant 539 24%
Relig: Roman Catholic 378 7%
Relig: Something Else 22 0%
N 37
xreligion1 Relig: Jewish 58 3%
xreligion2 Relig: Evangelical 626 28%
Relig: Non-Evang. Catholics 559 25%
N 85
xreligion3 Relig: All Christian 85 54%
Relig: All Non-Christian 22 0%
N 406
xdemUsr Community: Urban 546 25%
Community: Suburban 997 45%
Community: Rural 658 30%
N 220
xdemEmploy Employ: Private Sector 70 32%
Employ: Government 77 8%
Employ: Self-Employed 203 9%
Employ: Homemaker 26 6%
Employ: Student 06 5%
Employ: Retired 460 2%
Employ: Unemployed 79 8%
Employ: Other 239 %
N 220
xdemMilHH1 Military HH: Yes 376 7%
Military HH: No 825 83%
N 220
Continued on next page

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National Tracking Poll #181011, October, 2018
Respondent Demographics Summary

Summary Statistics of Survey Respondent Demographics

Demographic Group Frequency Percentage

xnr1 RD/WT: Right Direction 922 42%

RD/WT: Wrong Track 279 58%
N 220
Trump_Approve Trump Job Approve 937 43%
Trump Job Disapprove 47 52%
N 2084
Trump_Approve2 Trump Job Strongly Approve 494 22%
Trump Job Somewhat Approve 443 20%
Trump Job Somewhat Disapprove 336 5%
Trump Job Strongly Disapprove 8 37%
N 2084
xnr3 #1 Issue: Economy 632 29%
#1 Issue: Security 304 4%
#1 Issue: Health Care 354 6%
#1 Issue: Medicare / Social Security 366 7%
#1 Issue: Women’s Issues 49 7%
#1 Issue: Education 62 7%
#1 Issue: Energy 08 5%
#1 Issue: Other 27 6%
N 220
xsubVote16O 2016 Vote: Hillary Clinton 726 33%
2016 Vote: Donald Trump 740 34%
2016 Vote: Someone else 79 8%
2016 Vote: Didnt Vote 550 25%
N 295
xsubVote14O Voted in 2014: Yes 40 64%
Voted in 2014: No 800 36%
N 220
xsubVote12O 2012 Vote: Barack Obama 875 40%
2012 Vote: Mitt Romney 547 25%
2012 Vote: Other 94 4%
2012 Vote: Didn’t Vote 682 3%
N 298
xreg4 4-Region: Northeast 394 8%
4-Region: Midwest 462 2%
4-Region: South 825 37%
4-Region: West 520 24%
N 220
Continued on next page

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 Morning Consult
Respondent Demographics Summary

Summary Statistics of Survey Respondent Demographics

Demographic Group Frequency Percentage

Trump_Fav Favorable of Trump 924 42%

Unfavorable of Trump 44 52%
N 2068
Trump_Fav_FULL Very Favorable of Trump 55 23%
Somewhat Favorable of Trump 409 9%
Somewhat Unfavorable of Trump 228 0%
Very Unfavorable of Trump 96 42%
N 2068
HRdem1 Frequent TV Watcher 646 75%
HRdem2 Frequent Movie Watchers 990 45%
Note: Group proportions may total to larger than one-hundred percent due to rounding. All statistics are calcu-
lated with demographic post-strati cation weights applied.

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National Tracking Poll #181011, October, 2018

Page | 31