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   !" #  !$$ % Brightpearl, formerly known as Pearl, has secured funding from Eden Ventures and
Notion Capital to support the rapid growth of its end -to-end web based solution for SMEs. The investment validates
the company¶s success in establishing its cloud computing solution as a disruptive new force in business software. The
funding will enable the company to move ahead with its plans for larger global expansion. Brightpearl already has an
established global customer base of small businesses in countries as diverse as China, India, South Africa, Spain and
the United States.

The funding will allow Brightpearl to continue to advance rapidly its end -to-end platform which offers SMEs a fully
integrated accounting, CRM, order and stock management, ecommerce, and helpdesk capability. Customers can use
just one module or the whole platform, which is designed to integrate seamlessly with key Web services such as
Gmail, Google Apps, MailChimp and many others. Brightpearl provides SMEs with a way to optimize their total
business processes, generating significant time savings in management and ad ministration.

³We were impressed by the quality of the Brightpearl product and by how easy it is to get started using it. Brightpearl
hits the SMEs top need: reducing time spent on systems and admin, providing enormous and instant benefit to its
customers,´ comments Eden Ventures.

Founder and Head of Product for Brightpearl, Chris Tanner continues, ³Our vision is that business owners should be
able to focus their energies on running their businesses and not on integrating their information systems ² when they
add CRM to their accounts system or inventory management to their orders system, it should just work together as
one seamless whole. ³

Tanner, a serial entrepreneur, grew Bristol -based Brightpearl out of his first business, Lush Longboards, which h e built
from scratch into a leading manufacturer of skateboards. At Lush, Tanner experienced first -hand the challenge of
running a small business with production and inventory while implementing and coordinating multiple different
systems²CRM, accounts, and stock management. To solve the problem, Tanner created what became Brightpearl as
an integrated platform for all aspects of a small business¶ needs. He was joined in 2007 by co -founder Andrew
Mulvenna, an experienced IT professional, who joined the team from Atos Origin.

According to Tanner, ³This funding will allow us to continue to execute rapidly on our international vision, adding
resources to enrich the product and to help us get the word out to more businesses. We¶re excited to be working with
the proven entrepreneurs at Eden and Notion to grow Brightpearl.´

³Brightpearl has the potential to take the market by storm. It offers a greatly simplified solution, integrating previously
complicated and disparate technologies at the right price for small businesses to help them get up-and-running really
quickly. And by taking advantage of cloud computing, it is opening to SMEs the technology benefits that were only
previously available to larger companies due to economies of scale and the ubiquity of the internet, ³comments Notion
Capital.

  

Brightpearl, formerly known as Pearl, develops a leading end -to-end web based solution for SMEs that provides a fully
integrated accounting, CRM, order and stock management, ecommerce and helpdesk capability. The Bristol -based
British company was set up by Chris Tanner, serial entrepreneur, in 2007. Pearl is a privately owned business, funded
by Eden Ventures and Notion Capital. Brightpearl¶s board members include proven entrepreneurs and industry exp erts
such as Doug Richard and Salman Malik. For further information please visit: www.brightpearl.com

Eden Ventures invests in technology companies in the telecommunications software, enterprise software, SaaS, digital
media, e-commerce, Internet, social media and mobile sectors in Europe. As serial entrepreneurs, Eden¶s partners
bring the highest levels of expertise in building early stage technology companies. In addition Eden brings a strong
investment track record, offering potential for high returns in this exciting sector. Eden adds significant sales and
marketing, organizational and financial focus and capabilities to the existing inherent technology value of its portfolio
members. For more information, please visit www.edenventures.co.uk.

Notion Capital is a venture fund and advisory business that invests in growth businesses in the IT sector, with a
particular focus on Internet based services with recurring revenue models. Notion Capital creates value by helping
companies and management teams to accelerate growth through financial injection combined with strategic and
operational participation. The partners are all proven entrepreneur s and line executives, having founded and built a
number of highly successful IT businesses. For more information please visit: www.notioncapital.com

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Sarah Jennings
Ballou PR
Email: sarahj@balloupr.com
Telephone: +44 (0) 7725 989 594

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