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JMH
18,4 Arthur Stinchcombe’s “liability of
newness”: contribution and
impact of the construct
402
Gianpaolo Abatecola, Roberto Cafferata and Sara Poggesi
Department of Business Studies, University of Rome “Tor Vergata”,
Rome, Italy
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Abstract
Purpose – This conceptual paper aims at providing the readers of the Journal of Management
History with an evaluation of the overall impact of Arthur Stinchcombe’s liability of newness construct
on the management literature about organizational evolution over time.
Design/methodology/approach – The paper adopts an historical approach for discussing the
development of those theoretical and empirical trajectories which, drawing on Stinchcombe’s seminal
underpinnings, have been developed by scholars over the second half of the twentieth century. The
most recent enhancements on this topic are also discussed.
Findings – The analysis demonstrates that the impact of the liability of newness on the related
literature is great and twofold. On the one hand, it emerges that this concept has directly inspired a
number of subsequently formulated constructs, such as the liabilities of smallness, adolescence and
aging. On the other hand, it is evidenced that Stinchcombe’s seminal insights still constitute one of the
most fascinating bases for directing and positioning scholarly efforts within the organizational
evolution research domain to date.
Originality/value – The value of this paper is that it adopts a unique way for examining the
development of a number of theoretical frameworks and empirical inquiries variously associated with
the liability of newness over time. Three time decades are historically identified and the links among
them are deepened.
Keywords Liability, Management, Newness, Organizational evolution, Innovation,
Organizational structures, Management history
Paper type Conceptual paper
Introduction
The outstanding American sociologist Arthur Stinchcombe has authored a number of
innovative and leading essays about organizational processes over the last four
decades. The ideas of this writer have played a pivotal role also for the development of
the management literature about organizational evolution (Cafferata, 2009; Hodgson,
2009; Hodgson and Knudsen, 2010; Breslin, 2011).
In providing a seminal explanation of the “struggle for survival” (Darwin, 1859)
between newborn and older organizations, Stinchcombe introduces the “liability of
newness” construct in 1965. Through this construct, he explains why organizations do
face the highest mortality rates within the earliest stages of their life cycle.
Journal of Management History Although the originality and the potential of the liability stream of research
Vol. 18 No. 4, 2012
pp. 402-418 immediately emerge, it is only in the middle of the 1970s that this argument starts to be
q Emerald Group Publishing Limited
1751-1348
systematically quoted and appreciated. In particular, much of the growing
DOI 10.1108/17511341211258747 organizational ecology literature refers to the liability of newness as one of the most
significant theoretical bases for developing further conceptual and empirical Stinchcombe’s
trajectories on organizational development and mortality. “liability of
How has the liability stream of research evolved over time? What is the influence of
Stinchcombe’s seminal construct to date? Our conceptual article adopts an historical newness”
approach (e.g. Dagnino and Quattrone, 2006; Whiteley, 2006; van Fleet, 2008; Cafferata,
2010; Cummings and Bridgman, 2011) to provide the readers of the Journal of
Management History with an evaluation of the impact of the liability of newness on 403
research and practice about organizational evolution. In particular, the location of the
conceptual and empirical research reported in this paper is presented in its historical
context following a practice pioneered by Mayhew (1987)[1].
Thus, we divide our paper in three main sections. First, we trace the initial
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the price compares, and know the people they have to deal with – whom to call up to get
action, for instance.
Stinchcombe argues that trust matters for building stable ties with other organizations
(e.g. potential suppliers and/or customers) within the firm’s specific task environment,
or with other important stakeholders in the more general social environment
(e.g. governmental regulators). In both these cases, he argues that time is needed for
trust to exploit into long-term formal relationships and this implies the negative age
dependence within mortality rates.
Moreover, Stinchcombe argues that trust matters also as far as the potential
building of organizational capabilities is concerned. According to his thought, trust
enhances collective action, thus its lack among the firm’s employees is problematic at
the very beginning of the organizational life cycle. As time passes, trust tends to
develop within the internal work groups. Therefore, the organizational capabilities
improve, because an important source of conflicts has been reduced.
Finally, Stinchcombe seminally stresses the importance of a series of external
factors, which may positively affect people’s capacity to form new organizations, as
well as the initial survival chances of their start-ups. Table I summarizes these factors.
As Table I illustrates, Stinchcombe firmly believes that social and economic
macro-structures can play a pivotal role in enhancing the survival chances of infant
firms.
both at national (e.g. Wholey and Brittain, 1986) and community (e.g. Marrett, 1980)
level.
Most of their findings are consistent with Stinchcombe’s arguments. In particular,
some researchers evidence that those institution-based buffers which can attenuate the
liability of newness are somehow based on the acquisition of an adequate level of
“legitimacy” by the populations (e.g. Wievel and Hunter, 1985; Singh et al., 1986).
Third, ecologists are constantly engaged in implementing their analytical tools for
evaluating the liability of newness. For example, one of the major troubles with the
initial empirical research on this topic is the questioning of how the concept of
organizational death can be effectively measured (e.g. Freeman et al., 1983).
In the 1980s, testing the liability of newness starts to be mainly associated with
contemporarily considering the dimension of firms. This kind of ecological research
warrants additional discussion, as it historically plays a pivotal role among the most
relevant extensions to Stinchcombe’s seminal foundations (Baum, 1999).
One of the first empirical evidences about the relationship between age and size is
provided by Freeman et al. (1983), who interestingly find that the increasing of size can
somehow reduce – even if it cannot completely eliminate – the effects of the liability of
newness.
JMH Thus, ecologists argue that, in order to fully understand the impact of the liability of
18,4 newness, further tests should also take into account the potentially
mediator/moderator role of size itself[5].
In 1986, Aldrich and Auster formulate the “liability of smallness” construct more
formally. This kind of liability mainly emerges from:
.
the lack of financial resources, that partially derives from the absence of
406 creditors’ strong financial support to small firms;
.
the impossibility for small firms to attract the same skilled work force that large
firms can, as the latter organizations are able to provide better perceived
long-term employments and career advancements; and
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.
the difficulty for small firms to meet high interest rate payments and to handle
the administrative costs pertaining to the compliance with governmental
regulations.
stressed that this decline is assumed for the same reasons that underlie the liability of
newness construct.
The liability of adolescence concept raises a shift in the way the death rate is
associated with the age of newborn firms. In fact, while Stinchcombe’s seminal
propositions prospect a monotonic decline within failure rates, the liability of
adolescence predicts a non-monotonic inverted U-shaped pattern. Figure 1 summarizes
these differences.
One of the first supports to the liability of adolescence derives from the
well-regarded empirical research performed by Brüderl and Schüssler (1990) on a
sample of German firms in the area of Munich and Upper Bavaria during the years
between 1980 and 1989.
Over the decade, the comparison between newness and adolescence rapidly grows.
No winner formally emerges, as some findings support the former perspective
(e.g. Lehrman, 1994; Nass, 1994), while some others support the latter view (e.g. Kale
and Arditi, 1998). The tentative reconciliation of these perspectives arrives at the end of
the decade trough the brilliant viewpoint provided by Henderson (1999, p. 283):
Figure 1.
Newness versus
adolescence
JMH Common to both the newness and the adolescence perspectives is that the early years of a
firm’s life are the most hazardous, and failure rates eventually decline with age. They differ
18,4 only about whether failure rates peak at founding or several years later.
Henderson recognizes that, taking the overall firm’s lifecycle into account, only minor
differences exist between newness and adolescence. In fact, both these views converge
in arguing that enterprises do face the significant risk of being selected out from their
408 competitive environment more in the first years of their existence, than later.
While adolescence can be interpreted as integrating, rather than opposing, newness,
both these views result in contrast to the “liability of aging”, which is another age
liability construct also predicted by some scholars (e.g. Barnett, 1990; Baum and Oliver,
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A number of studies start to follow the call for research, which, launched by
Eisenhardt and Schoonhoven (1990), specifically regards the possible relationship
between the liability of newness and the resource based view of the firm. In particular,
trying to fill what they prospected as a specific literature gap, Eisenhardt and
Schoonhoven seminally discovered that some features of their sampled firms’ founding
team, as well as the characteristics of the market in which these firms competed, were
able to mitigate the liability of newness.
Following this call, Bruton and Rubanik (2002) analyze the death rates and survival
chances of high technology start-up firms in the Russian transitional economy. They
find that some factors, such as the firms’ top management team largeness and
capability to integrate internal resources, as well as the firms’ product innovativeness,
counteract the liability of newness within their investigated sample.
Thornhill and Amit (2003) study the determinants of death rates at different stages
of the life cycle within a sample of Canadian enterprises. Interesting results emerge. On
the one hand, the younger failures can be attributable to the deficiencies that often
regard the managerial knowledge and the financial management capabilities of the
newborn firms. On the other hand, the older failures can be attributable to a wider
misalignment between the resources and capabilities that the mature firms possess and
the environmental changes that eventually occur. This happens especially if these
changes are not somehow anticipated.
Choi and Shepherd (2005) focus on how the external and internal stakeholders’
perceptions of “newness as a liability” can play a pivotal role in enhancing the
start-ups’ survival chances. They find that these perceptions determine the level of the
stakeholders’ “support” to the start-ups. Defined as the likelihood that the stakeholders
will commit to a long-term relationship with the organization, thus enhancing its initial
stability, support turns to be very important in the earliest stages of the firm’s lifecycle.
Choi and Shepherd (2005) observe that the level up to which the support to the firms
is given is determined not only by the physiological age of the firms, but also – and
more relevantly – by the stakeholders’ perceptions about the firms’ capability to
appear “mature” while facing with their problems of initial founding.
Sørheim (2005) demonstrates that the maturity of the start-ups’ entrepreneurial
team counts also for its possibility of attracting those business angels that can properly
reduce the liability of newness. Furthermore, the overall “appealing” capabilities of the
founding entrepreneurial team, thus their potential impact on the start-ups’ survival
chances, are relevantly affected also by the previous entrepreneurial experiences of
both the team’s founder (Politis, 2008) and outside directors (e.g. Certo et al., 2001; Kor
and Misangyi, 2008).
JMH Aspelund et al. (2005), as well as Esteve-Perez and Manez-Castillejo (2008), explore
18,4 the resource/capability determinants of new ventures’ survival within the
Scandinavian technology and Spanish manufacturing industries respectively. In
both these studies, the technological commitment through R&D expenditures comes to
be the most relevant survival factor, although the former study supports the liability of
newness, while the latter work finds higher support for the liabilities of adolescence
410 and aging.
Apart from testing the relationship between the liability of newness and the
resource based view of the firm, other specific, although still sparse, research directions
emerge.
For example, by associating the underpinnings of Burns and Stalker’s (1961)
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“contingent structural theory” with Stinchcombe’s arguments, Sine et al. (2006) focus
on the choice of specific organizational structures as capabilities for potentially
reducing the liability of newness. In particular, these scholars examine the effect that
choosing an “organic” or “mechanistic” organizational structure can have on the
performance of new ventures in the Internet industry during the years 1996-2001.
While Burns and Stalker (1961) argued that, in dynamic economic sectors, firms
with organic structures outperform firms with more mechanistic structures, Sine et al.
(2006) find opposite evidence. In fact, they discover that the new ventures with
mechanistic structures (i.e. with higher founding team formalization, specialization,
and administrative intensity) outperform the new ventures with organic structures.
Deeds and Rothaermel (2003) examine the relationship between the age of a
“strategic alliance” and its performance within the US bio-technology industry. They
detect a liability of adolescence, with the initial honeymoon period deriving from the
initial endowment of social capital or goodwill. Similarly, Mudambi and Zahra (2007)
study the connections between the liability of newness and the liability of
“foreignness”, when international strategic alliances are chosen as the specific entry
mode into foreign markets. Again, they find that those new ventures that are composed
of top management teams characterized by adequate international experience and
technological capabilities, are more likely to survive.
2001). Thus, future research focusing on the relationship between the liability of
newness of non-US start-ups and the socio-cultural features of their founders looks
promising.
Second, the ever-growing interest by scholars and practitioners to the liabilities of
entrepreneurial start-ups is justified by the relevance that start-ups have for countries,
as they may represent an important source of employment. We know that some
governments encourage start-ups by means of a growing number of incentives, policies
and programs. In this regard, the founding and survival of new ventures has been
generally proven to be associated with a number of determinants, such as: extent of
communal business taxes, availability and price of trade areas, transport connections
of communities, closeness to universities and educational institutions, gross domestic
product per capita, average degree of education and endowment with infrastructure
(Diachon et al., 2007). Still, evidences about these factors seem currently fragmented
and their prospective systematization appears challenging. Moreover, differences
between US, European and transitional economies exist. Policy makers should
consider them when they evaluate governmental programs and policies aimed at
encouraging and sustaining new businesses.
In sum, it seems to us that Stinchcombe’s ideas still constitute a very relevant
standpoint in the research agenda of both scholars and practitioners to date.
Notes
1. Mayhew specifically chronicles the origins of the contemporary institutional theories in the
writings of Veblen and Commons about the US in the 1980s.
2. It has to be pointed out that, differently from Stinchcombe, interesting views in the 1980s
(e.g. Pondy and Boje, 1980) try to capture the mechanisms of organizational evolution also by
following the post-structural perspective (e.g. Derrida, 1967) on organizations.
3. It is worth-noting that, in 1965, Emery and Trist also publish their essay entitled The Causal
Texture of Organizational Environments. In this essay, the analysis of how evolution works
within those environments that these scholars qualify as “turbulent”, presents significant
linking pins with Stinchcombe’s general view of organizational infant mortality.
4. It is known that the organizational ecology literature primarily seeks to understand how and
why entire populations of firms come to life, prosper and ineluctably die.
5. Basically, the construct of “organizational inertia” (Hannan and Freeman, 1984) supports
this view.
6. “Proprietary strategists offer products whose key technologies are internally developed and Stinchcombe’s
firm-specific . . . Standards-based strategists offer products whose key technologies conform
with open and publicly available specifications” (Henderson, 1999, p. 284).
“liability of
7. According to the ecological approach, evolutionary change involves essentially three key
newness”
processes (e.g. Hodgson, 2010; Hodgson and Knudsen, 2006; Breslin, 2008): i) variation of
genotypes; ii) selection of consequent phenotypes; and iii) retention of underlying genotypes.
413
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Further reading
Aldrich, H.E. and Auster, E.R. (1986), “Even dwarfs started small: liabilities of age and size and
their strategic implications”, Research in Organizational Behavior, Vol. 8 No. 2, pp. 165-98.
Cafferata, R. (2010), “The enduring presence of groups and public enterprises in the Italian
economy”, Journal of Management and Governance, Vol. 14 No. 3, pp. 199-220.
Campbell, D. (1965), “Variation, selection and retention in sociocultural evolution”, in
Barringer, H.R., Blanksten, G.I. and Mack, R.W. (Eds), Social Change in Developing Areas:
A Reinterpretation of Evolutionary Theory, Schenkman, Cambridge, MA, pp. 19-49.
Emery, F.E. and Trist, E.L. (1965), “The causal texture of organizational environments”, Human
Relations, Vol. 18 No. 1, pp. 21-32.
Lounsbury, M. and Ventresca, M. (2002), Research in the Sociology of Organizations, Elsevier,
New York, NY.
Stinchcombe, A.L. (2005), The Logic of Social Research, University of Chicago Press, Chicago, IL.
mainly lie in the field of organizational behavior, corporate governance and service management.
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