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10/22/2018 What is so magical about the Margazhi Music Season?

- The Hindu

 Chennai Margazhi season

Where then lies the magic?

V. SRIRAM
NOVEMBER 30, 2017 16:35 IST
UPDATED: NOVEMBER 30, 2017 16:35 IST

Reality may be a far cry from the hype, but the Season is indeed irresistible

Come December all kinds of statistics float around. The most common one is that “around 60
organisations put up around 2,000 music performances.” That would really make the
December Music Festival huge. But is it really that big? If we had that many performances

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10/22/2018 What is so magical about the Margazhi Music Season? - The Hindu

ranging from mid-November to mid-January, it would mean we were hosting on an average 33


performances each day, morning to evening, across the city.
To see if this were even remotely possible, I studied the Mudhra Music Planner Cum Directory.
Listing as it does artistes by specialisation, I discovered that it has around 800 people who can
be termed main performers, the rest being accompanists. Not all of these performers would
have concert opportunities during the Season and as we all know, it is only the top 30 artistes,
who sing on an average around 15 concerts in December. Of the rest, around 200 have on an
average five performances each. So taking 450 performances by the top rankers and 1,000 by
the others we come to a total of 1,450. Still impressive.

But performers need venues. So I took the list of music organisations next. There are around
100 listed but out of this, I could not identify more than 30, which are active during the
Season. Of these, only around 15 can really be termed organisations that are seriously into
music. The rest are what the late R. Krishnaswami of Narada Gana Sabha would dismiss as ‘fly
by night operators foolishly imagining that money could be made out of Carnatic Music.’ But
for practical purposes I have taken them all as sabhas. The average tenure of a season for a
sabha is 15 days. Around eight sabhas have five performances a day which makes it 40 concerts
a day and that makes it 600 concerts. The rest have two concerts a day on an average and that
makes it 660 concerts. The two together would mean 1,260 concerts in the season.

We next come to the audience and this is where the figure gets smaller. Let us assume that all
30 Sabhas have performances in an evening and that the average seating is 300 people (this is
an average between the large seating capacity auditoriums and the small venues). Let us also
assume that all the venues are packed to the rafters, which as is well-known is probably the
most erroneous premise possible. It would still mean just about 9,000 people. Let me double
this on the grounds that I am being unduly pessimistic. That would still be just around 18,000
people.

And so what are we talking about? We are a niche audience providing patronage to a classical
art. By its very nature it appeals to very few. Even with the greatest publicity and
democratisation efforts, it can never hope to gain the kind of popularity that film music gets.
The Season has not even spread out geographically. From its North Chennai base it has now
moved to South.

The impact
Those are hard facts. The Season gets its status from the impact it has on so many factors. Take,
for instance, the entire population of artistes — around 1,500 of them as per the same directory
referred to earlier. This is when they get to be heard. And then you have the support economy
— cars, valet parking services, canteens, mike and sound technicians, printers, advertising
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10/22/2018 What is so magical about the Margazhi Music Season? - The Hindu

agents — no less than 1,00,000 people would be involved in the activity. And there is the spill
over — concerts heard here bring in wedding concert opportunities, caterers get booked for
events and so on.

But above all it is the intangible. There is something in the atmosphere in December. What
makes the NRI fly back with unfailing regularity? After all they get to hear most of these
artistes back in the U.S. — either when they tour or by way of recorded music. But still most do
not hesitate in stating that to them listening to Carnatic music in Chennai is a different
experience altogether. The same applies for local rasikas as well.
The December magic is inexplicable. It helps that the rest of the world is caught up in the
Christmas and New Year spirit and so business pressures too wind down thereby enabling
more people to soak in the atmosphere. This probably explains why the same artiste
performing in January gets half the crowd that comes in during December. The founding
fathers of the Season were clearly men of vision when they selected Christmas Week over
Easter Week. Imagine having a Music Festival in March/April when we are plagued with end of
the year/beginning of new financial year stresses! Not to mention the heat.

Lastly, by indulging ourselves in music, we are only doing ourselves some good. Carnatic
music is habit forming but it is a beneficial addiction.

Printable version | Oct 22, 2018 12:00:00 AM |


https://www.thehindu.com/entertainment/music/what-is-so-magical-about-the-margazhi-
music-season/article21216703.ece

© The Hindu

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