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Banking Model: Simplified
• State Bank of Pakistan is the Central bank of the country and its head office is
at Islamabad.
• It has offices at Karachi, Hyderabad, Sukkur, Rawalpindi, Lahore, Faisalabad,
Central Gujranwala, Sialkot , Multan ,Peshawar and Quetta.
Banking
Source: Wikipedia
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Banking Model: Simplified
• Post Office Savings Bank is the only Savings Bank in the country.
• It is controlled by the Government of Pakistan.
• It accepts deposits from the public and invests them in various
Savings Banks Government projects.
Source: Wikipedia
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Unbanked Pakistan
Source: Finscope
Pakistan Today
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Mobile Connectivity
Source: Budde
• Mobile phone subscriptions in Pakistan is 112
million whereas only 25 million people –
mostly from high income group have bank
accounts
Source: Tribune
Obopay Confidential 7
Mobile Banking: The Solution
Source: MIFA
Mobile Banking: The Solution
Source: MIFA
Bringing it all Together
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• Ubiquitous • Direct integrations
• UI • Inter-operable
Platform
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GTM
• Efficient
• Investment in branding, distribution
• Global
and operations
• Strategic partnerships
• Appetite to stay the course
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