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Organization: A tool people use to coordinate their actions to obtain something they desire or value.
Entrepreneurship: The process by which people recognize opportunities to satisfy needs and then
gather and sue resources to meet those needs.
The organizational environment is a set of forces and conditions that create beyond and
organization’s boundaries but affect its ability to acquire and use resources to create value.
1. Official Goals
Official goals are guiding principles that the organization formally staes in its annual report
and in other public documents. Usually these goals lay out the mission of the organization:
they explain why the organization exists and what it should be doing.
Example: Being a leading producer of a product
2. Operative goals
Operative goals are specific long and short-term goals that guide managers and employees to
perform the work of the organization. Example: increase in market share or fall in costs of
inputs.
Inside stakeholder Inside stakeholders are people who are closest to an organization and have the
strongest or most direct claim on organizational resources: shareholders, managers and the workforce.
Outside stakeholders Outside stakeholders are people who do not own the organization and are
not employed by it, but they do have some claim on or interest in it.
Organizational effectiveness: Satisfying Stakeholders’ goals and interests
Each stakeholder group evaluates the effectiveness of the organization by judging how well it meets
the group’s specific goals.
An organization must a least minimally satisfy the interest of all the groups that have a stake in the
organization. The claims of each group must be addressed: otherwise, a group might withdraw its
support and injure the future performance of the organization.
Competing goals
Organizations exists to satisfy stakeholders’ goals but who decides which goals to strive for and
which goals are the most important.
Example: An attempt to maximize stockholder wealth, for example, may involve taking risks into
uncharted territory and making capital investments in R&D. Managers may prefer to maximize short-
term profits because that is the goal on which they are evaluated.
Allocating Rewards
Another major problem that an organization has to face is how to allocate the profits among the
various stakeholder group. The allocation of rewards, or inducements, is an important component of
organizational effectiveness because the inducements offered to stakeholders determine their
motivation – that is, the form and level of their contributions – in the future.
Authority : the power to hold people accountable for their actions and to make decisions concerning
the use of organizational resources.
1. Inside directors
Full time employees of the corporation who hold offices in the company’s formal hierarchy.
2. Outside Directors
Not employees of the company. Many are professional directors who hold positions on the
board of many companies. The goal of having outside directors is to bring objectivity to a
company’s decision making and to balance the power of inside director.
1. The CEO is responsible for setting the organization’s goals and designing its structure
2. The CEO selects key executives to occupy the topmost levels of the managerial hierarchy
3. The CEO determines top management’s rewards and incentives
4. The CEO controls the allocation of scarce resources such as money and decision-making
power among the organization’s functional areas or business divisions.
5. The CEO’s actions and reputation have a major impact on inside and outside stakeholders’
views of the organization and affect the organization’s ability to attract resources from its
environment.
The Top-Management Team
Top management team a group of managers who report to the CEO and COO and help the CEO
set the company’s strategy and its long term goals and objectives. All the managers of this team are
corporate managers.
The COO, who is next in line report directly to the CEO, together they share the responsibility for
managing the business. The COO has responsibility for managing the organization’s internal
operations to make sure they conform to the operation of a company’s strategic objectives. At the
next level re the executive vice presidents. A line-role is held by managers who have direct
responsibility for the production of good and services. A staff role is held by managers who are in
charge of a specific organizational function such as sales.
Divisional managers Managers who set policy only for the division they head
Functional Managers Managers who are responsible for developing the functional skills and
capabilities that collectively provide the core competences that give the organization its competitive
advantage.
For example, the shareholders (the principal) appointed the members of the top management (the
agent) to use organizational resources most effectively.
1) A principal finds it very difficult to evaluate how well an agent has performed because of the
information disadvantage
2) The agent has an incentive to pursue goals and objectives that are different from the
principal’s
Self – dealing Managers who take advantage of their position in an organization to act in ways to
further their own self-interest.
Solving agency problem
In agency theory, the central issue is to overcome the agency problem by using governance
mechanism.
Governance mechanism The forms of control that align the interest of principal and agent so both
parties have the incentive to work together to maximize organizational effectiveness.
First the board of directors must monitor top managers’ activities, question their decision making
and intervene when necessary. The next step is t find the right set of incentives to align the interest
of both. The most effective way to aligning interest is to make rewards contingent on the outcomes
of their decisions there are several ways of doing this
The essential problem in dealing with ethical issues, and thus solving more dilemmas, is that no
absolute or indisputable rules or principles can be developed to decide if an action is ethical or
unethical.
The three principal sources of ethical values that influence organizational ethics are societal, group
or professional and individual.
1. Societal Ethics: Societal ethics are codified in a society’s legal system, in its customs and
practices, and in the unwritten norms and values that people use to interact with each other.
2. Professional Ethics: are the moral rules and values that a group of people uses to control the
way they perform a task or use resources. For example, medical ethics control the way
doctors and nurses are expected to perform their tasks and help patients.
3. Individual ethics: are the personal and moral standard used by individuals to structure their
interactions with other people
These three sources of ethics influence the ethics that develop inside an organization, or
organizational ethics, which may be defined as the rules or standards used by an organization and its
members.
Although there are good reasons for individuals and organizational to behave ethically there are also
many reasons why unethical behaviour takes place.
1. Personal ethics: Your personal ethics can differ from the ethics of the wider society due to
your different background/education/friends
2. Self-interest: Weighing our personal interest against the effects of our actions on others
(Bribe)
3. Outside pressure: The likelihood of a person’s engaging in unethical behaviour is much
greater when outside pressure exists for that person to do so.
4.
Organizational domain The particular range of goods and services that the organization produces
and the customer and other stakeholders serves.
The specific environment The forces from outside stakeholders groups that directly affect an
organizations ability to secure resources.
Global supply chain management The coordination of the flow of raw materials, components,
semi-finished goods, and finished products around the world.
The general environment The forces that shape the specific environment and affect the ability of
all organizations in a particular environment to obtain resources. These forces are environmental,
demographic, cultural, political, economic, technological and international.
All forces cause uncertainty for organizations, and make it more difficult for managers to control the
flow of resources they need to protect and enlarge their organizational domain. The set of forces
that cause these problems can be looked at in terms of how they cause uncertainty because they
affect complexity, dynamism, and richness of the environment.
For example, the number of suppliers. The greater the number, the more complex and uncertain is
the environment. Ford had over 3.000 Suppliers, to reduce uncertainty Ford had reduce their
suppliers to 500.
2. Environmental Dynamism: The degree to which forces in the specific and general
environment change quickly over time and thus contribute to the uncertainty an
organization faces.
An environment is stable if forces affect the supply of resources in a predictable way. An
environment is unstable and dynamic if an organization cannot predict the way in which the forces
will change over time. If technology, for example, changes rapidly as it does in the computer
industry, the environment is very dynamic.
In rich environments, uncertainty is low because resources are plentiful and so organizations need
not compete for them. In poor environments, uncertainty is high because resources are scarce and
organizations do have compete for them. Environments may be poor for two reasons: 1) An
organization is located in a poor country or poor region of a country 2) There is a high level of
competition and organization are fighting over available resources.
Thus an organization must simultaneously manage two aspects of its resource dependence:
1) Symbiotic interdependencies
2) Competitive Interdependencies
Organizations can use various mechanism to control symbiotic and competitive interdependencies.
For example, a deal with Intel that HP will only use the chip of Intel. In general, an organizations aim
to choose the interorganizational strategy that offers the most reduction in uncertainty for the least
loss of control.
Strategies for managing Symbiotic Resource Interdependencies
The formal a strategy, the greater is the prescribed area of cooperation between organizations.
Informal Formal
Reputation is a state in which an organization is held in high regard and trusted by other parties
because of its fair and honest business practices. It is the least formal way to manage symbiotic
interdependencies with suppliers and customers.
Cooptation (
A strategic alliance is an agreement that commits two or more companies to share their resources to
develop a new joint business opportunity.
Informal Formal
Long-term contract
The most informal way are alliances spelled out in long-term contracts between two or more
organizations. The purpose of these contracts is usually to reduce costs by sharing resources or by
sharing R&D.
Kellogg, the breakfast cereal manufacturer, enters into written contracts with the farmers who
supply the corn and rice it needs. Kellogg agrees to pay a certain price for their product regardless of
the market rate prevailing when the product is harvest. Both parties gain because a major source of
unpredictability (fluctuations in corn and rice prices) is eliminated from their environment.
Network
A network is a cluster of different organizations whose actions are coordinated by contract and
agreements rather than through a formal hierarchy of authority. Members of a network work closely
to support and complement one another’s activities.
Minority ownership
Organizations buy a minority ownership stake in each other. Keiretsu is a group of organizations,
each of which own shares in the other organizations in the group, that work together to further the
group’s interest.
Joint Venture
A strategic alliance among two or more organizations that agree to jointly establish and share the
ownership of a new business. Share ownership reduces the problem of managing complex relations.
The most formal strategy for managing symbiotic interdependencies is to merge with or take over a
supplier or distributor because now resource exchanges within the organization rather than between
the organizations. As a result, an organization can no longer be held hostage by a powerful supplier.
McDonalds, owns vast ranches in Brazil where it rears low-cost cattle for its hamburgers.
Informal Formal
A collusion is a secret agreement among competitors to share information for a deceitful or illegal
purpose. Such as keeping prices high as in the flash memory chip industry. Organizations collude to
reduce the competitive uncertainty they experience. A cartel is an association of firms that explicitly
agree to coordinate their activities. Cartels and collusion increase the stability and richness of an
organization’s environment and reduce the complexity of relations among competitors.
Third-party Linkage Mechanisms
A regulatory body that allows organizations to share information and regulate the way the compete.
For example, trade association, an organization that represents companies in the same industry and
enables competitors to meet, share information, and informally allow them to monitor one another’s
activities. This interaction reduces the fear that one organization may deceive or outwit another.
Third-party linkage mechanism provide rules and standards that regulate and stabilize industry
competition and so reduce the complexity of the environment and thus increase its richness.
Every dollar or hour of a manager’s time spent in negotiating or monitoring exchanges with other
organizations, or with managers inside one organization, is a dollar or hour that is not being used to
create value. Organization try to minimize transaction costs and bureaucratic costs because they
siphon off productive capacity. Organizations try to find mechanisms that make interorganizational
transactions relatively more efficient.
A company that invests $100 million in a machine that makes microchips for IBM machines
has only a very specific investment in a very specific asset. An organization’s decision to
invest money to develop a specific assets for a specific relationship with another relationship
in its environment involves a high level of risk.
Transaction costs and linkage mechanism
Organizations base their choice of interorganizational linkage mechanisms on the level of transaction
costs involved in an exchange relationship. Transaction costs are low when these conditions exist:
Internal transaction costs are called bureaucratic costs to distinguish them from the transaction costs
of exchanges between organizations in the environment.
1. Locate the sources of transaction costs that may affect an exchange relationship and decided
how high the transaction costs are likely to be
2. Estimate the transaction costs savings from using different linkage mechanism
3. Estimate the bureaucratic costs of operating the linkage mechanism
4. Choose the linkage mechanism that gives the most transaction costs savings at the lowest
bureaucratic costs.
In a simple organization, differentiation is low because the division of labor is low. In a complex
organization, both the division of labor and differentiation are high.
The basic building blocks of differentiation are organizational roles. Organization role is the set of
task-related behaviour required of a person by his or her position in an organization.
Authority The power to hold people accountable for their actions and to make decisions
concerning the use of organizational resources
Control The ability to coordinate and motivate people to work in the organization’s interest.
A function is a subunit composed of a group of people, working together, who possess similar skills
or use the same kind of knowledge, tools or techniques to perform their jobs. A division is a subunit
that consists of a collection of functions or departments that share responsibility for producing a
particular good or service. The number of different functions and visions that an organization
possesses is a measure of the organization’s complexity – its degree of differentiation.
1. Support functions Functions that facilitate an organization’s control of its relations with
its environment and its stakeholders. Such as, purchasing, sales & marketing, public relations
and legal affairs.
2. Production functions Functions that manage and improve the efficiency of an
organization’s conversion processes so more value is created. Production functions include,
production operations, production control and quality control.
3. Maintenance Functions Functions that enable an organization to keep its departments in
operation. Maintenance functions include personnel, engineering and janitorial services.
4. Adaptive functions Functions that allow an organization to adjust to changes in the
environment. Adaptive functions include research and development, market research and
long-range planning.
5. Managerial functions Functions that facilitate the control and coordination of activities
within and among departments. Managerial functions include control of resources,
acquisition of investment.
Vertical differentiation The way an organization designs its hierarchy of authority and creates
reporting relationships to link organizational roles and subunits.
Horizontal differentiation The way an organization groups organizational tasks into roles and
roles into subunits (functions and divisions)
A subunit orientations is a tendency to view one’s role in the organization strictly from the
perspective of the time, goals, and interpersonal orientations of one’s subunit.
Integration The process of coordinating various tasks, functions, and divisions so that they work
together and not at cross purposes.
There are seven integrating mechanisms or techniques that manager can use as their organization’s
level of differentiation increases. The simplest mechanism is a hierarchy of authority, the most
complex is a department created specifically to coordinate the activities of diverse functions or
divisions.
1. Hierarchy of authority
A ranking of employees integrates by specifying who reports to whom.
2. Direct contact
Manager meet face to face to coordinate
3. Liaison role
A specific manager is given responsibility for coordinating with managers from other
subunits on behalf of his or her subunit.
4. Task force
Managers meet in temporary committees to coordinate cross-functional activities.
5. Team
Managers meet regularly in permanent committees to coordinate activities
6. Integrating role
A new role is established to coordinate the activities of two or more functions or divisions
7. Integrating department
A new department is created to coordinate the activities of functions or divisions.
A complex organization that is highly differentiated needs a high level of integration to coordinate its
activities effectively. By contrast, when an organisation has a relatively simple, clearly defined role
structure, it normally needs to use only simple integrating mechanisms.
Advantage: Let top managers coordinate organizational activities and keep the organization focused
on its goals.
Disadvantage: Top managers become overloaded and decision making slows down
The design challenge for managers is to decide on the correct balance between centralization and
decentralization of decision making in an organization. If authority is too decentralized, managers
have so much freedom that they can pursue their own functional goals and objectives at the
expenses of organizational goals.
In contrast, if authority is too centralized and top management makes all the important decisions,
managers lower down in the hierarchy become afraid to make new moves and lack the freedom to
respond to problems as they arise in their own groups and departments. The ideal situation is a
balance between centralization and decentralization of authority so that middle and lower managers
who are the scent of the action are allowed to make important decisions, and top managers’ primary
responsibility becomes managing long-term strategic decision making.
Standardization Conformity to specific models or examples – defined by set of rules and norms –
that are considered proper in a given situation
Formalization is the use of written rules and procedures to standardize operations. Rules are
formal written statements that specify the appropriate means for reaching desired goals.
Mutual adjustment evolving process through which people use their current best judgement of
events rather than standardized rules to address problems, guide decision making, and promote
coordination.
Norms are standards or styles of behaviour that are considered acceptable or typical for a group
of people.
Socialization The process by which organizational members learn the norms of an organization
and internalize these unwritten rules of conduct.
Mechanistic and Organic Organizational structure
Mechanistic structure are designed to induce people to behave in predictable, accountable ways.
Organic structure promote flexibility so people initiate change and can adapt quickly to changing
conditions.
The structure is designed to respond to various contingencies – things or changes that might happen
and therefore must be planned for. One of the most important of these is the nature of the
environment. According to the contingency theory, in order to manage its environment effectively,
an organization should design its structure to fit with the environment in which the organization
operates. In other words, an organization must design its internal structure to control the external
environment.
Lawrence and Lorsch investigated how companies in different industries differentiate and integrate
their structures to fit the characteristics of the environment.
- They found that the extent of differentiation between departments is greater in companies
that faced an uncertain environment
- They also found that when the environment in unstable and uncertain organizations are
more effective if they are less formalized, more decentralized and reliant on mutual
adjustment.
- and they found that effective companies ha levels of integration that matched their levels of
differentiation.