How to GETRICH wif 5:3

"amine“ Opportunifyis
—

Frauds and Scams

 BIZ-OP:
How to Get Rich with
"Business Opportunity"
Frauds and Scams
by Bruce Easley

LoompanicsUnlimited
Port Townsend, Washington
 the publisher will be held
only. NeilherIll: author nor
u mid/M infannalian[Mr/'0 In
M informalianconlninedin this
-

11'“
.
book.
arwunlablrforIhr use or minus: aflllt

BIZOP: How to Get Richwith "BusinessOpportunity"Frauds and Scams

by Bruce Easley
O 1994

Cover by Daniel Wend/MEDIA Graphics

Illustrations by Mary Ellen Smith

Photos by BobJenks

All rights
reserved. No part of this book may be reproduced or stored in any form
whatsoever Without the prior written consent of the publisher. Reviews may quote
Sinai passages Without the written consent of the publisher as long as propercredit is
ven.

Published by:
LoompanicaUnlimited
PO. Box 1197
Port Townsend, WA98368
lanmpanua Unlimited is a division of
laompanicsEnterprises,Inc.

ISBN [“950-wa
lel’u'yof Centre“ Catalog Card Number 94-75058
 Contents

O O O O O O O O 0

Chapter 1
Introduction To Business OpportunityMarketingAnd Locating.............................1
Chapter 2
3
Biz-Op Start-Upf‘nst
Chapter 3 7
Classified Ark
Chapter 4
Basic Phone Pitch Rule: 9
Chapter 5
Singers And Avoiding Phone Fraud 11

Chapter 6
Charities 1'}

Chapter 7
MarketingPamphlet 17
Chapter 8
Best ProductsFor A Nnvirp 17
Chapter 9
Jackpots ,5
Chapter 10
Voice Mail 59
Chapter 1 l
Hnnk sq
Chapter 12
Locating 67
Chapter 13
Vending 71
 77
Ch‘P‘" 1‘ .............................................................
Auctions......................................................
Ch'P‘" ‘5 ...................................... 79
Rain Forest .........................................................................
Chapter 18 .................... 85
Greeting Cards ......................................................................................
““1”" 17............................................................................................................... ....... 93
Popcorn
Chapter18 97
Pay Phones.............................
Chapter 19 103
Pay Fax
Chapte 107
Doing Business With Other Biz apps"
109
PostScript
References
Biz-0p Locating Companies 111
Vending Machine 113
Box Manufacturers 118
Plastic {‘nrnpnnin: 120
Automotive Products 122
Toy (‘nmrnniac 123
Cosmetics (‘m-nnnnio: 124
Card Companies 126
MP nmnnnlac
Overseas Marla-L:
127
127
US. Government Auctions 128
Defense Reutilization And Marketing Regional Sales Offices............................... 129
Glossary of Biz--Op Slang 130
Appendix
Business Opportunity Contracts, Charity Forms,
Locating Agreements, Fu- 133
 MarketingAnd Loc a ti
' '

ChapterI: IntroductionTo Busmess Opportunity

' '
114];

Chapter 1:
Introduction To
Business Opportunity
Marketing And Locating
909990099
Making money in business opportunitymarketing is a lucrative racket that few
people are familiar with. It came into being with the creation of newsprint. The first
ads dealt with cure-alls, elixirs and miracle gadgets that did everything.The ads en-
ticed with the same ploy that is being used today, appealing to greed: "Become a dis-
tributorof my product and get rich."
The basic concept has changed little. Ifa biz-opper in 1807 made you an exclusive
distributorof an elixir, he could easily side-stepyou by putting a new label on his ex-
isting elixir bottle. The biz-opper could now set up another distributorship in the
same area.
Today's vending machine biz-op operators use the same approach. They either
change charities or sell a slightly different vendingmachine. Regardless, they give
each "mooch" (customer) a guaranteedarea.
This book, Biz-Op, contains all the necessary data you need to change
your life-
style. As long as you can follow instructions,you will quickly find yourself in an
income bracket. Making money in biz-op marketing is inexpensiveand simple. A first
upper
time biz-op operatorcan get started for under $900. The main theme of biz-op market-
ing is to show the public how to make money off your product.
There is nothing complex about getting a mooch to send you five grand. You only
have to do six things:

Find a product. A product can be almost anything.

0
Charity honor boxes, gas addi-
tives, toys, vending machines, seeds, etc. The trick is not
paying for the product
until a mooch gives you a deposit. This is called the "Sell Before You Buy Method."
In other words, you get the mooch's money before
you buy the product.
Advertise. (Place ads in out of state
0
papers only. Never make a mess in your own
backyard.) By following my successful ads you will receive a
(Included are copies of a variety of ads relating to
barrage of phone calls.
different products.)
 Biz-Op: How to Get Rich with "Business Opportunity"Frauds and Scams
contains my complete million
Put together a biz-op profit pamphlet. (This book
It
O

dollar marketing pamphlet. Is a proven winner.

need friends or relatives who
.
O Organize singers“(endorsers). For singers, you only
want to makemIf“
0 Collect money. you follow my step--by-step procedure. you will find yourself with
a line of hot cash--toting mooches.
Locate. (You will be taught the fine art of locating — the last step In the bIz-op
_ -

con.)

Reader. you are about to enter into a money-making world that very few people
know about. By using my biz-op marketing system you will pocket more money than
you ever dreamed possible.
en you are through with this book you can, if you choose, become part of a
small group of people who have become wealthy ofi' biz-~op marketing.
 Chapter2: Biz-0p Start-Up Cos;

Chapter 2:
Biz-0p Start-Up Cost

099009000
The best part of getting into a biz-op operation (besides-making money) is the
start-up cost. It is almost nothingcompared to a standard business. Biz-op marketing
is not a "track record," goodwill type of businessthat you sell after years of hard work.
This is a creative cash racketthat is put together to make quick "hit and run,‘ under
ground money. What I intend to do is show you how to get started making instant
money without spending big bucks.
Most people who are considering a businesshave excess money to invest. They are
ready to bankroll their project. Many big buck spenders look at restaurants. Even a
cheap, two-bit "mom and pop" will set you back 20 grand. A higher quality restaurant-
bar combo is 150 Gs. A McDonald's franchiseis one million.
Ifa person is into cars, he might consider a Minit Lube or PrecisionTune. In this
case, you are looking at a cool hundredthousand.
Your average biz-op investordoes not fall into the big buck investor category. You
will discover that 95% of your mooches will only have between $5,000 and $10,000 to
invest. They expect you to get them a piece of the Americandream pie for peanuts. In
reality, that's what they will end up with, peanuts.
What makes going into businessattractive? Independence?No one to answer to?
Bullshit! Going into businessis suicide. You are thrown into a sea of employeeswho
will rip your heart out. Federaland state governmentshave their slimy tax hands in
your pocket and you had better be a good customerass kisser if you expect to survive.
Franchisersexpect you to conform to their rules and regulationsand if you don't. God
help you. When everythingis said and done, business is a big headache. I know. I
have had restaurants and several car rental agencies. Neither one of those businesses
has come close to generatingthe income I am presently
making. A good biz—op
tor can pick up a quarter of a million yearly. (A lot of that is "hidden money.") Aopera-
50-50
operatorcan stick at least 60 grand in his pocket.
Biz-op marketing has very few of the problems that a regular business has. All of
your customers (the mooches) will eventuallyhate you. You will never have a happy
 ' ' Frauds and Scams
Rich with "Business
Opportunrty'
3'IZ' Op- How to Get
-

and walk. The

ne , sa :0od-bye
4 '
You take $3311:me-5.)).,As long as you give them
You have no employee taxes or medical In-
.
their a are dealing in an all-cash
are not a problem. Since you
surance to pay. Federal taxes Uncle Sam. Franchise fees?
The only fee ls
I e money from
business, it is easy to h‘d collect an exclusive dis-
yon can actua lly
.

what you collectfrom the mooch.Sometimesmooch.

tributorship fee from a super gullible

Cost OI A Biz-Op Operation

business, this is what is required:
get started in this lucrative
To

0 Business phone line run to an

answering service - $50 set-up charge (one time
service.
only).Monthly fee $21.46plus long distance $6 plus line usage.
_

— $30 set-up (one time only). Monthly charge

. A 1-300-number"moochhit list." you will need another l-BOO-number.)
(When you get a
calls. The charge after 55 calls is 40
_

o Answering service — Monthly fee $45.50 for 55

cents each. NEVER GIVE AN ANSWERINGSERVICE YOUR HOME ADDRESS
0R PHONE NUMBER!The fewer people who know where you are, the better.
Give your mail box number as your mailing address.
0 Business cards — $50 (needs to be a nice looking card).
o Two suits — Prices vary for men and women. My suits usually run about $300
each. You really don't need to purchase a suit until you get your first job deposit. I
find it is easier to do locating in a suit. Store owners have more respect. It also
makes a better impression on the mooch. If you do not have a nice looking car, I
suggest you take some of the profit from your first deal and get one. If you have to
tour a mooch in an older car. explain that your auto is in the shop and that the
mechanic let you use his extra car. It's all part of the game - gold jewelry, nice car.
suit. After all, if you have someone "hooked" for ten grand, you want to look as if
you are successful. Don't worry about the car or jewelry until you have "bagged a
mooch" or two.
0 File cabinet. 2-drawer -
It can be cardboard or metal. Just have a place to keep
track ofyour mooch hit list. (A computer is nice ifyou have one.) A hit list can be
sold to telemarketing servxces and sold in USA Today.
O
£3 3::‘35b1'102rtdre;:13. xii; 1:133;th $35. You start with one
ii; monthslrent,

s.
MAIL BOX EMPLOYEE YOUR HOME kagsghRngfiowglggchgE
find a place that doesn't ask for your driver's license ' ry
tAO

If y0 u cannot, pay someone to

rent the box for you or use a false l.D.
-

O C _ .

- Necessary for news-

you 30 days to pay. Those 1 usually string along
for 90 days. NewspEpers w'llgwe
I not accept an out of state ad nless
first, Occasional]y you w:'l I
get a new person who will take
u you pay for it
yo ur ad withoutrealiz-
 Chapter2: Biz-0pStart-Up Cost
5

ing there is an out of state policy. but the majorityof times. you had better have a
check ready.

Total Set-Up Cost

Business phone, $50 set-up(one time), monthly flat fee $21.46. $ 71.46
l-BOO-Number, $30 set-up (one time),
monthly flat fee $6 plus line usage. 3 36.00
Answering service: 3 45.50
Business cards: $ 50.00
Suit (optional): $250.00
Cardboard file: 3 10.00
Mail Box: $ 3500
Newspaper cash: $30000
TOTAL $797.96
This is all the operatingcapital you need to get started.
 Chapter3: ClassifiedAds
7

Chapter 5:
Classified Ads

60600999.
I'm assuming most of my readers are new to biz-opping. If that is the case, then
your experience in placing classified ads is limited. Here are some pointers for the
beginner.
Be brief. Even though some of the ads you will read are more than four lines, it is
still better to keep it to four or five lines. All the ads in this book have been
"continuous runners" — ads that run in the paper week after week. That means
they're making money. If you're not getting a response to your ad, check the news-
paper first to make sure they haven't misworded your ad. I had a seed displayad that
was worded "deed display." If everythingis correct,then something is wrong and you
need to rework your ad.
Start your ad with attractive bold type. The heading is THE MOST IMPORTANT
PART OF YOUR AD. Examples:

EARN $1,000 A WEEK

5 PAY FAX 5
BEST ALL CASH BUSINESS
LDCRATIVE
GROUND FLOOR OPPORTUNITY
EXCITING new PRODUCT

Make sure the reader gets excited enough to make the phone call.
To find a list of out-of-state newspapers(or in-state
ones. too) go to a library and
ask to see Gale's Directory of Publications. This guide lists all
city and state of publication. It gives the newspaper'saddress.
newspapers by their
phone number, ad
rates, and usuallythe name of the advertisingmanager. It also gives the newspaper's
Circulation.
Biz-Ops: How to Get Rich with "Business Opportunity"Frauds and Scams

ClassifiedDiscounts
When talking to the classified salesperson, declare yourself an in-house agency.
This means you're creating the ads for your company instead of having an advertising
agency do it. Standard discount for an in-house agency is 15 percent.
Pay in advance. Since you'll be paying cash for most of your ads, ask if there is a
discount for paying cash. The majority of times, you'll receive a 5 to 10 percent dis-
count.
If you're onto a good product and it appears you'll be running it for longer than
four weeks,ask for a contract rate. The price of the ad will continue to drop the longer
you run it. They will expect you to fulfill the contract (6-16 weeks), but if you're mak-
Ing good money. that will not be a problem.
 Chapter4: Basic PhonePitch Rule;

Chapter 4:
Basic Phone Pitch Rules

960960000
Biz-op phone pitch rulesare quick and easy to follow. The object of the first phone
pitch call is to get the mooch to accept your Fed-Ex packageof information.You only
need to give a brief sketch of your product. The main thing is, you fulfill the mooch's
"greed factor." LET HIM KNOW HOW MUCH HE IS GOING TO MAKE.
Your second call is made after the mooch has his package.This call is known as
the "singer set-up." Its main purpose is to give your mooch your singers' phone num-
bers.
Your third call back is the "urgentone." It is made after your singers contact you.
They will give you a "mooch report" on whether he is "hot to trot" or still debating. On
this call, you tell the mooch you have severalother people who are looking at his area
and that if he is still interested in making money you need a tentative answer. If he
gives you an okay, but wants another day, tell him you will call him back within 48
hours.
The fourth call back is "the close." Time for the mooch to overnight a cashier's
check. We will go over the phone pitch again in other chapters.

Answering Service
The answeringservice is the tool that opens the door to the mooch. Their
job is to
take your 1-300-number messages. They will also relay special instructions. such as
quoting prices of "re-buy vends." (See Chapter 13.) Their job is mainly limited to
get-
ting you mooch numbers.
 Chapter 5:
Singers And
Avoiding Phone Fraud

000000006
Singers are illegal. The federal governmentlooks upon them as perpetrators of in-
terstate phone fraud.
A singer is usually a friend or relative who lives in another state. They earn their
money by lying about the product you are selling. A singer only has samples of your
product, but he will tell the mooch that he has 10 high-grossingstores that are han-
dling it and he is considering purchasingenough product for 10 more stores. He tells
the mooch that he is happy with his businessand that at present is netting between
$700 and $1,000 a week.
A singer is paid by units. If you sell a mooch 10 displays of skin cream. you pay
your singer $200, or $20 a unit (providing the deal closes). The majority of times it is
advisable to have two singers.
Your singer must have pictures of the displays, samples of the product, and the
marketingpamphlet. He also needs a complete cost breakdown.If you are selling a
mooch a bottle of skin lotion for $5 and its retail value is $15, less the store's 30 per-
cent, the net would be $5.50. That means in order to have a $1,000 a week profit you
need to move 200 bottles of skin lotion.
A singer's math mustjibe. If he is unsure of the amount of a product he is moving
it will jinx the sale. I always drill my singers with questions such as: "What kind of
stores do you have the displays in?" "How much did you pay a locator to find the
stores?" Money questions are important. Repeatedly ask
your singer: "How did you
pay for the product?" "Do you ever discountyour product?" "How much are you mak-
ing on each item?" If you have several products,the singer must have the
mation on each one.
net infor-
As I previously explained, singing is illegal. The federal
government views it as
interstate phone fraud. but there are ways you can beat this. One is to make
.

your singers use a middle or fictitious name. NEVER LET THEM USE THEIR FULL
sure
NAME. After you have collected the mooch's
money, pay to have your singer's phone
numberchanged. The first time the phone company does it free. After that there is a
 "Business Opportunity"Frauds and Scams
Biz-Opa- Bow to Get Rich with
12

Th
$10 charge.moozhnt: mber should always be unlisted. It then becomes almost. impos-
the
sible for a locate the singer. The only way he has of tracing smgerhis
chance the mooch were to get t e
through the disconnectedphone number. If by some
he ever talked to. the person. There 15 ab-
new number, all the singer has to do is deny I have never known
solutely no way to prove otherwise. In all my years of operating.
' ha n.
thlsgmhgpeway of maneuvering around phone fraud is "the plant." A plant is a
singer who has displays. If you are on to a good thing and have a lot of product to un-
load (as I did with Rain Forest displays) it pays to spend a little protective cash. When
I set up the Rain Forest program I sent two singers 10 displays each and paid them
$50 a unit to place them in different local stores. This eliminates the federal phone
fraud rap. The government can no longer claim the singer is a decoy. because the
singer has actual displays in retail outlets. A plant is good when you are dealing with
a productthat might gross $100,000and take up to six months to move.
I still recommend, especially for the beginner, that
you stay with a product you
can "oil" in 30 days. Quick "hit and run" money is the best and safest.
 Chapter 6: Charities
13

Chapter 6:
Charities

900000999
Charity products are mainly food vends. such as honor boxes and countertop
vending machines. Originally countertop vending machineswere installed on a per-
centage basis. The location was paid 10 percent of the machine's gross. After years of
biz-op operators pushing vending machines, the market has become saturated. Now
most biz-op operators "double-up a location" (place a machine in a location that al-
ready has one) by using a charity sympathypitch.
My charity system is great for the first time biz-op operator. All the necessary
charity contracts and locating forms are in this book. All you have to do is photocopy a
charity contract and give it to your mooch. As long as the mooch sends in his contract
and pays the monthly fees, the charitiesare happy.
Every charity has a fee for using its name. It averages between $1.50 and $3 a
unit per month. Filly honor boxes at $2 each would cost the mooch $100 a month.
Most mooches, when they realize the projected profit sheet is bullshit (see
marketing
pamphlet), only pay once. Then, after weeks of disappointingsales, they take their
honor boxes home and eat what's left.
If you read different charity contracts you will see the formats are similar. The
same is true of the charity locating forms. Most charity contracts include
a tax ex-
empt number. When using a charity locating form, this number should be
the bottom. written at
This tax number allows the mooch to deduct the
The tax numberalso allows the location to deductthe
amount he pays to the charity.
amount it pays for rent on two
squarefeet. The federal governmentconsiders the space the honor box or the vending
machine takes up as a donation. The businessis allowed to deductthat donated
as ifit were a cash contribution. Ifa business is paying $10 space
a square foot for rent. it
can deduct $20 a month. That's a total of $240 a
year.
It always impresses the mooch when you give him that. information.
Since you have copies of the charity agreements,you will not be
charity. The only name they Will ever receive is that of dealing with the
your mooch.
 with "Business Opportunity:Frauds and Scams
Biz-Ops: How to Get Rich
14
CharityLocating
t ' 25 '
charity honor boxes or 10 vending machines. a
Mriififllofitfiecréi vending machine.
_

per honor box and $100 per

ilsnszo
d fly. e
' ' t en $500 and $1.000 a day. .
Wig déyfvzgyrhlofinmb: Sign. of time a location keeps a progucctl. I‘t. 235121;:: 1;:
on ' b is to
'
k. Thats not your problem. Your JO ge ri o
thftlf°gsnpyéible Naturally you do not tell the mooch this. He beliezes' you
_ _

ax: gt?-
3:: him good, solid. long lasting. money making locations. After all, e is payi g p
to a business remember two things: they do not like to make a long-
deliz'lhgiirtti‘iiid’liig

term commitment and they may ask how much money goes toward ltlhe-chanty. 315::
are three basic ways to overcome these problems. One, use your c anty as; 0
create as much sympathy as you can. If I am placing honor boxes or ven ing mal;
chines for the National Federation of the Blind, I wear an eye patch. Two, always as

_—.
for the manager. Three. use the following pitch or a close variation of it. Hello, my
name is I am working for the National Federation of the Blind
and we are conducting our annual vending machine (or honor box) fund-raiser. The
machines will be placed in your premises for 60 days (if it's an honor box, only two
weeks)and all of the money goes toward our different rehabilitation programs. At the
end of 60 days the machines will be removed. Last year we raised almost $200,000
and we are hoping to repeat that again this year. One of the nice things about our
charity is that you get to eat your donation." (That always gets a chuckle from the
manager.)
If you are placing a countertop vending machine you show the
manager a picture
of the machine. which you get from the manufacturer. When locating honor boxes
carry them in with you. Most of the time the manager will let you leave it. You do not
need a locating agreement for honor boxes. but remember to
use the sign-off form
(from the APliiendix) and write down the name of the
business, the manager's name.
the address and the phone number.

footage tax write-off.Then hand the

1 work
person a pen, get his signature, and split.
alone190percent of the time and use the National
The rest ofthe time I work With Federation of the Blind-
My son was the key when I
my son and use children's type of charities.
hooked u with th 9 A ' ' '
Children. With the cute kid in merlcan ASSOClat-lon ' '
Of Mlssmg
tow I would
was missing and this organization
found him. I now re
My son and] also
teamed up with the National Awareness
Foundation (”Hugs “0'5
use my older son died of a
drug
r children." Of course that's all
 Chapter 6: Charities
15
kid, could soften
bullshit, but it worked quite well. My son, a nic e looking, innocent
the heart of even the most cold-blooded businessperson. Our success ratio was a lways
M.S. Society. We finished in
.

way above average. One summerwe did a job using the

record time by simply puttinga leg brace on him.
Even though my son and I made a good team, I still find it easxer to work “nth an
_ '

eye patch than with another person.

When you have finished securing your charity locations you will need to collect the
rest of your locating money.
Il'you are puttingin charity honor boxes you just simply turn the locationlist (see
.

Appendix) over to the mooch and collect what is due you. You do not tour mooches
with charity honor boxes, but make sure all your addressesare correct.
Charitycountertop vends are a dilTerent story. You will have to tour your mooch,
but try to avoid taking him into the location. Ifyou take the mooch in, the store owner
might say, "This is only for 30 days. Right?" Your mooch, who is expectinghis vending
machine to stay in forever, will not want to hear that.
In order to prevent this I tell the mooch that I haveexplainedto the locationthat a
representativeof the charity will be in to place the vendingmachine. "As far as the
location is concerned, they believe the charity owns the machine not a private party.
Ifl take you in and introduce you as the vendingmachine owner they will think
something is strange. They are expecting a charity representative to place the vend,
not a private vending machine owner. You are just the person that collects the money
and fills the machine."
By telling the mooch this it alleviatesthe necessityof introducinghim to the loca-
tion owner. Insteadof takingthe mooch inside, you just point his locationsout as you
are driving by. Once you have finished the tour you turn the charity contracts over to
the mooch and collect your money.
 Chapter 7: MarketingPamphlet
17

Chapter 7:
Marketing Pamphlet

9990099..
In this chapterI have laid out my complete marketingpamphlet. This is the same
pamphlet that a mooch receives. The only necessaryrevamps will be inserting the
name ofyour product and the restructuringof the profit sheet and location list. Those
two must be tailored to meet the requirementsof your product. Putting together a
sales pamphletis not complicated.
The pamphletis a sales tool. It helps alleviate the mooch's fear of business by
showing him how simple and profitable it is to handlethe productyou are selling.
Study this pamphletcarefully. You will use basically the same pamphlet, over and
over, for every different product mentioned in this book: vendingmachines, work-at-
home, greetingcards. phone and fax machines, etc. The pitch is alwaysthe same, only
the name of the product and the numbers change. This is
your mooch bait, so you
have to learn how to dangle it in front of the mooch.
 with “BUSINESS 0 Ppol tumt y Fl auds and S Cams
3‘ll ' 0 PS. H0“ 10 Get RI. C II
1

Capture The Untapped Market

With Merchandise
Be a Distributor of an Incredible Product
A Product that has no companion
A Product that sells on sight
A Product that can be placed in
a variety of retail stores
Own Your Own Business that...
0 Produces year-round income
0 Operates with a minimum of
0 Requiresno special skills to
expense .
0 Products are
operate or semce
compact, light, easy to handle
0 No rent, utilities, or labor
expenses pay to
0 Does not require service of
any mechanical
ui ment
0 Exce lent expansion and growth potential

Keys to Business Success

0 No Employees
0 MultipleSalts
0 my wvidns
0 Potential Gmwth 0 UniqueProductLine
0 Attractive
Displays
0 GoodProfit I: Prldng
0 Tested Businus Structure
com. 0 RepeatSale-
o 0 Reasonable
'ry Tune
0 Low Overhead Investment
°
Comm Support
Weprow'dethean
mm mgwugumgipmmmamsternum“ .515”
-—‘
-

g
. .

i. Emmy master“ in ' hm we u

ammo
the
nun z
sum
groughl Distribu
about
w. w
an; unetglsgsufil;We}? Your local level- in

Sample I
 Chapter 7: MarketingPamphlet
19
The first page (see Sample #1) gets the mooch's blood pounding. Phrases like "No
Rent — No Employees — Repeat Sales" start his financialglands salivating. You will
find the average "mooch" has never been in businessand he will believe a great deal
of what you tell him.
 \
r
' ' ' '
Biz-Ops: How' to Get Rich With 'Busmess
'
Opportunity'
Frauds and Scams
20

OM
deuofix [TOME

l'ARTnME - FL'LLTIME - URAUSl-NHEE

' Easy Work!

- Set You: Own Hours!
- Work Full of Part time!

No Sellin I
No Royalties!
No Overhead!
Immediate Income
Huge Tax Advantages
Fantastic Return on Your
Investment

Sumph: 2
 Chapter 7: MarketingPamphlet
21
The second page (see Sample #2) is the "be your own boss" page. Every mooch
without exception wants to become independentand escape from his present job.
"Easy Work — Set Your Own Hours — Huge Tax Advantage" are buzz words that light
the mooch's fire. He wants a piece of the American Dream but his inexperiencewill
turn his dream into a nightmare.
At the bottom of the page (see Sample #2) I use the phrase "Ground Floor Oppor-
tunity." I want the mooch to understand he is getting in on something new and will
have exclusive territory.
B.IZ- 0 P! R.Ich with "Business OPPOI tulllty F] suds and Scams
I

2 HOW to G et

Become a Distributor Today

Let work for you!
Unlimited Retail Locations
The anuysis of a retail store or business
as a potenial location for
very simple. yourDisplayis
1. Do: the businas have
thaffw.’
2. Are children llhlyto beg/3minthe
pranks, with their parents or alone?
.

It the Answer to these

questions Ls 'Y'E', then that business has the
I potenialof
'

HIGEI- reuil location, and it '5 highly likely that the operatoris
ACT 915
oppornuiitis. anxiousfor
The following is A list of
Woes of stores Ind businesses which
sumful loauons {or Dislributors.
have been

' WWI/Then: Pub Department Slots 0

- A , - Discount Stars
Ioriums . DNS 5.0",
0
' BookStoreCud Store ' Expmsway Oasis'
-
.
n“ Mayhem 0

' 3‘” F“ M
BowhnfioAum
Family 0
F

Restaurants
- Fun 5 ts

W
. Guru 4: Parry Sho is r:
- Convenigre Star: ' ngiégiwgsm
H M: '

' 3 Has His

- Civil Organiugi‘ms
0
- Hotel Cih Sho
' Clubs - lniersule Cu rm. ck StaPS
. Earth-y - Military '

Bus

Rm ouflonsm.
loalicmservice or bestowedOneal M° .
-
WW” “9‘97 "VOL! h
fur-rub the mmeso,
"Edam
-

(or you
Eh!!!)smbum
pro essional location
1; a P' re! '
essxonaJ
Services‘to
Secure good :tifiggl’ions

Sample 3
 Chapter 7: MarketingPamphlet
23
The location page (see Sample #3) helps convince the mooch that there are enor-
mous numbers of locations available for his product. It is important for the mooch to
think that he will be able to get his product into the stores quickly.
The only major adjustmentson Sample #3 will be the locations. If you are dealing
with lK-rated porn products many of these locations would be unsuitable. With a fam-
.

ily-oriented product all of these locations could be used. The longer the list of loca-
tions the betterthe mooch likes it. The locations in Sample #3 are family places.
 w It h B usmes S 1,pp 01"“ n I ty F 1' andS a nd scams
BIZ ()PS H0“, to Get Rich

rllmislrilurliiji l’roqrmu
Make’ em an'oflcrthey can't refuse .
. ., In
" '
A u "I, (P o I I
luau
u“) NIuLqui
also doesn' t have the worries HPY
gifi'liiwimvirmto! their own The retailer
ate invaitoriaor the need to pay someone to keepthe
o

oi
filly studied. This puuts you, the distributor, in a u.ii.ili:'1‘ue‘im-‘fl
offer that an, i.
positionIn mzking an r ,.
cream:
’I CAN'J'In[DEF situation for the store owner.

Slicingu
reuiig the Pie
The ou ets «trying
dis P lays
willmroccive
$1.00 ‘or
“Ch sold,
gown“ net profit is $1.5
may use Toll Free Line Fax number to NH: rder
ord l“our oor
irom receipt of[fivcshna
from
March
order to0assure \OUI' displais are kept full withino
round.
year
This fantastic eliminates
pmyamandisc, dthe need to inventory and store large quantifies
and Ilmios eliminates
the needtorsuchilzmsasln youroverhead Myesteducing
oflice,em
emplo yecs, business telephon
warehouse space Spcclal
cqmpmcni and \chiclcs.The tax adi
iour oun husmL-ss can be lmpl’CSSl\C. so check \iiih
anlagcslo ouning
dL‘lL'rnllnl: your accountantl0
)our actual benefits

Our 5 Step Distribution

Plan is Simple!
1. Locate Retail
2. Deliveran
Outlets For Dis p la y5
3. Service YoursetpU Displays
4. Reorder thisplays
5. Count YourMoneyI entory
"S"!

Sample 4
 Chapter 7: MarketingPamphlet
25
The consignment page (see Sample M) drives home the idea that all businesses
want the mooch's product. They want the product because it's a "guaranteed sale."
(The store just pays for whatit sells.) The only thing the store has to give up is a little
floor or counter space. In exchange they receive a percentageof the sales price.
All the mooch has to do is put his displays in, restock and collect money. What
could be more simple? He makes money and the stores make money. Everyone is
happy. His product could become a merchandisingbonanza. Everyone knows of an
overnight success story and everyone especially the mooch wants to become part of
one. Only the mooch's story will not be a happy one.
Biz-Ops: How to Get me]. With Businessopportunity Frauds and Scams
. , . . - ' -

26

PHENOMENAL TAX BENEFITS

AND SAVINGS!
'lable to ou as a
Sighéibiiltor,
so yg'u KEEPmore of your busrness _

mcome.
IMPORTANT TAX INFORMATION
As a
Distributor,you may
write off through depreciationthe
price of the equipment,
total purchase
3-5 years. This benefit isusuallyover a period of
also known as "Cost
recovery".
In addition,and this is
most important as it goes on
an
allowed tax deductions for Distributorsare
expenses incurredin
generating and collecting income
and in operatingand
servicing the displays.
Besides direct
expenses, the business
of the followingcosts portion
can be deducted from
your gross income:
\AUTO
Gas and Oil
IiQuss
icenses House payments
Taxes and or Rent
Insurance insurance
Repairs Electricity, Gas, Water
Deprecration Re airs and
Telgphone Maintenance
_

DEPreciation (if
5‘ince you KEOGH P LAN
- TAX BONUS owned)
must own
(up to $30,000), this your own business to mak '
savings is your;um m dedumon
valuable tax ’

Sample 5
 Chapter 7: MarketingPamphlet
27
The tax page (see Sample ”5) createsthe illusion of the mooch makingmegabucks.
You as the biz-op operatorare looking out for the mooch's interest making sure he
will net as much as possible off each dollar.
Tax jargon such as "Equipment Write-Offs" "Cost Recovery" and "Keogh Plan"
plants the seed in the mooch's mind that you the biz-op operator understand his tax
needs. Since the average mooch knows very little abouttaxes he appreciatesthat.
 Rich with "Business Opportunity"Frnuds and Scams
Biz-Ops: How to Get
28

r_i
"I can't invest nowH
AGE 25 TO 35
AGE 18 - 25 -You muIanPossIbIblI upmmlomveslmw!
Ian: InnII-sInmI lmlm
Khn! you (ml
vaung' l’msnll In
I mt Io Invfil non
III-onlI bun nIhI‘Iéo'OIHom
muss 'Inll bi: uhn
“10¢:an I ll sun
oAnyway, Ive sullgol
my
Bruin lmvoun: and Ivtgnl rm :Mk o!
IhIIILIng I-nII-snng
lIII- nhn:of m Then-II plum oI JIn'
ln-Ifnf'p. h‘I

AGE 451’0 55
AGE 35 TO 45' -Idhi:Io IIII-esI now,buI II' syusI ml posslhlc.
Ian-un I: uh un- ué “Ill ull IJI' Ms m. II cl k L
(Mn
Inn-tan:
F v [we'gomm ndth the hsI muffle years Iusl Io
(on-I metal] bIllL Bulhopthlly I‘Iwonl
hs' lom,gl1l snnII-Ivunng

\
'

AGE 55 TO 65
I l ACE OVER 65
.90.»de-
a
SWIM -l essu'uuohlemwoWelosI
‘

Inml
n we 1:)deniola nun '8' In 5":
“raga“h no». our daughm andurhttanuly.
II-Ilh

& “'1 Hldu-I mm)II-IunAgo

A

“h::‘r
ll 3 avarkwardbqu
bro-n. my“ “I
I

InmII-dwhgnlhadrmmy

No one Plans to FaIl - But Most

le to Plan
g
.
.

Ln Provide you with the Financial

Security you
need for the Fulurc'

sample 6
 Chapter 7: MarketingPamphlet
29
Pages 2.8 and 30 (see Sample #6 and Sample #7) are "Urgent Message" pages: "If
you do not Invest you will get old and your kids will have to feed you."
As you can see In Sample #6, each age group has a reason for not investing.
 Rich with "'Busines s
Opportunity"Frauds and Scams
Biz-Ops: H ow to Get
30

d n't have a p1.an for the Future

yoltirycigngesof Financxal Secunfy are low.

Th: at
I! 65
wmobe ry vou wi_H {all into
bummed
the Financial Plans
you nub toduy.

! e Amen
Axe still wand“;
Axefinancial]y
People ue dependant mdependent.
_

on relatives, men

you NILZED
A PLAN FOR THE FUTURE

the US Depanmeuo.’ Labo:

HY?
Actordmx; The Soda]
repom

NJ
en Imca oriy'Epc'wnLnSOCa! Sean-imard
'
age 65 mil
_

have as mud”. as $24,000

‘ESOuloHOOx-ea 65donot
p055: as much as SZEO'.
Why does this happen?
Because the Convenient Tune to Save
Money NeverComa!
1:1:
pirated aha! 0(100 indjnduals
:eammg a‘ge 65
- 4.
may Ln'e [D be 30
- 24
may Lwe to be 35
-10 may LIVE to be
i)
The Future
L“ ‘ gill not Take Can of Itself, SO YOU MUST!I
mb A
'4 '

finan 0‘1 deusxon

pronde lot you {amlyss wiflgflgufigr‘fgw!
'

you make mday to

sump!” 7
 Chapter 7: MarketingPamphlet
31
Sample #7 includes government stats like: "85 out of 100 reaching 65 do not pos-
sess as much as $250.00;" and "Only one American in 500 will have as much as
$24,000 when he reaches 65." The mooch doesn'twant to become a governmentstat.
He wants to become financially secure. He knows that a good business can and will
give him the security he needs. All great entrepreneursare gamblersand if he doesn't
take a chance he may be denying his family a better life.
The pamphletis a significanttool. In between your calls to the mooch, the pam-
phlet keeps his mind working. It is during this time that the mooch will call your
singers. Your singers must have an identical pamphlet.
 Rich With "Business
Opportunity"Frauds and Scams
Biz-OP0: How to Get
32

SALES I PROFIT POTENTIAL

LEVELI a DISPLAYS

PromlMOl'llh Profit/You
Slum Profit/Week
(p-
displly)
1204.00 14.4481!)
4
e 1.00011) 21,672.00
a 2,400.00 28.Q6.w
12 3.612.00 43,344.“)

LEVEL II 16 DISPLAYS

Siam ProliUWeek Profit/Month Profit/Year

0' WI!) mm sumo 23.661!)
A
2,400.00
O 120.00 040.00 3,612.“)
an mm 1
. 120.00 4,010.00 57,792.00
M
240.00 LEM 7.24.“) BB.$B.W
LEVEL m
2 DISPLAYS
sunny ProliUDny PlotiUWeek
2?- mm mm
Profit/Month Hem/Year
.12000
1
4,816.“) 57.7921!)
a 2401!)
a @100
1
7.24.0) 06,000.00
320.00 2240.“)
12
mm SKEW 1 15,584.!!!
3.3mm 14,448.“) 173,376.!”
“renown” mathematicaltableand must not be
earrings. Each durbuor‘ 6 degree of Successis di common as a guarantee of income or
handed to the ourmn '95"!
and expansionof heme: bus anrbuted to the time and effon
.

NOTE. Tm above

(AI fans and

comm are based on 31.25 pvom
per sold.
specialovum;
retails10! $4.95 01 a profit of
$2.25.)

Sample 8
 Chapter 7: MarketingPamphlet
33
The projected profit page (see Sample #8) is the most important part of the pam-
phlet. All Americans shop at supermarketsand they are in tune to the volume of
product that 15 being sold. The mooch also knows this but when he looks at the pro-
Jected profit sheet, he is overwhelmed by the dollarfigures.Just by selling 4 items a
day in 8 locations he can make $1,204.00 a month. With 16 locations he can pocket
almost $30,000.00 8 year. IF THE LOCATIONS SELL 12 UNITS A DAY THE
MOOC.H WILL NET $86,688.00 A YEAR” God has finally shown him a way to escape
from his hum-drum existence and you the biz-op operatorare his salvation.
 ' ' Frauds and Scams
with "Business Opportunity'
Biz-0pc: How to Get Rich
34

PRICE LIST
LEVEL 1 FIRST TIME SET UP INCLUDES:

WWW-ma. Rionslomuhul
m.
I.

z
m mm
b nl groans
Fouthat maul My:
3 Fou amn- My:
t. 064
5. Hams
6. Guns Imampan-pubis
7. 288 Back-w
LEVEL PACKAGE
1
86.00003PLUS UPS.

mummnfivmomu
mnmumm.
1. predicts.

m
5.
a. Gun- i'mn'nn
7. 576 But-w
I£VEL 2 PACKAGE 311,500.00 PLUS U.P.S.
LEVEL3 FIRST TIME SET UP INCLUDES:
1,
WMWWI.HWIOHWII
cum u m: Mom.
products.
Ron: I:
2.
my;
Saloonfloor mood
8
4.
Simon
3.458
MapMy:
5 Him
6 Gm Manna paw;
7 1.152 Back-q:

m
LEVEL 3 PACKAGE

m
$22,000.00 PLUS U.P.s.
Al m. prion on

mnhmdmum
'n 81 75
.
«eh. The men
'

WWOISIJS
-

ETI-
”Mum-mummum_

30mm. 9
 Chapter 7: MarketingPamphlet
35
The price list page (see Sample #9) should always have a nice spread. Some people
can only make a minimum investment, others go crazy with greed and chunk out
heayy duty bucks. Whatever they want to spend you take. The only thing you are
looking at 15 closing as quickly as possible and collecting as much as you can.
 Chapter8: Best ProductsI“or A Nouiac';

Chapter 8:
Best Products
For A Novice

996090099
Charityhonor boxes are the bread and butter of the small biz-op operator. Honor
boxes are also the best thing for a novice to try. They are easy to assembleand pitch.
The charity box must be made of white cardboard. The ideal size for a charity honor
box is 4 inches high, 24 inches deep, and 12 inches wide. Most Yellow Pages have
listings for container companies. lfthe company does not have the exact box, they will
have something similar.
I suggest you pick up two boxes to experimentwith. You have to punch 10 neat
rows of holes across the top. Each hole holds one Tootsie Pop. There should be a total
of 100 Tootsie Pops stuck in the box's top. A slot that will accommodatea quarter
needs to be cut in the top front of the box. A decal with the bold lettering "On Your
Honor Please Deposit $.25“ is to be glued right below the slot. Your charity's logo
must be put on the box and be visible. (See sketch.) I usually use the National Fed-
eration of the Blind, but Chapter6 lists several other charities.

WHITE CAKDBMRD Box PchH 10 HOLES

In men Raul...

_, Nu.»
hm HOLE
Haw 13:13.53?
. ,2.
Assembly InstructionsFor CharityHonorBoxes (Page I)
 a lZ-OPS z flow to Get Rich with "Business Opportuni'Y'Fraud” and scam”
l

”A”
I, 1/]
I
ll
If)
/
{

I.
f
I,
.

I [I
.1"
on YOUR uouoa , PLEASE DEPOSIT
may DEW—uni — 7-5 ¢

AssemblyInuruell'om For Charity Honor Bare.

One of the nice things about charity honor boxes
is the start-up cost. The only out-
of-pocketexpense is the newspaper ad. This is
eral times: a successful ad that I have used sev-

CHARITY HONOR BOXES

SUPER HONEY-MR
SHALL INVESTMENT
— BIG RETURN
1-800-000-0000

:27]: :11: :12,

his:
£21,202: in hlids
uou tacre-a handling your charity honor boxes (Whieh
is
mam“ c_o_[), to him Interested in having
a Fed-Ex package of infor-
reciz‘VILehg‘izzsr‘fluoaniqflzgi:
:bolut lthe CAOD. charges, your comeback
go broke. So we only send pampiilets al . ' ' to him is ' "We
:pegp'lzlwvhee‘! 00} the ' 100k"!'
Lou's ' we would
t3:- C.0.D. charges." A true rnoochwill
t e understand
pacll‘t‘age. (Fed-Ex charge — 810
as qu1c y as poss'bl to $15 )The i
e The
I
I
do“ him sooner the mocch
.

gels th
You let the
mooch have a d
.. aytodlestth
. '

'52:? In; another Indiyidual

.
'
inlerestedgin theesarinrzeeglal- 0" the call-batik
(
'lml‘th‘d basis. if he is first. YOU t8" him
”It. prime
spots and be ob]e he will have threa al'Id that you deal 0n 8 firs”-
to expand e entire area. He
will
-

rapidly, Explain
that his territory also have
_

can Profit-
 Chapter8: Best ProductsFor A Noting;

ably support 400 honor boxes and that translates into a daily net of $1.000. Assure
the mooch that he will soon be able to become a full-time honor box route person.
(One of the things I have learnedabout a mooch is that they all want to become inde-
pendentand when you dangle that possibility in front of them it helps expedite the
sale.) It is imperativethat you work as quickly as possible. Never give a hOt m°°Ch
time to cool off. You want to close him while he is still slobberingwith greed.
Usually a mooch will want a day to go over all the data with his wife. This is when
you give the mooch your singers' phone numbersand once again remind him there
13

anotherperson interestedin his area. You call the mooch 24 hours later and ask if he
had a chance to talk to the references (your singers). (The singer, of course, has al-
ready told you what the mooch wanted to know.) If the singers have done their job
you can usually close the deal by tellingthe mooch the other interested party will be
calling back in the evening to either purchasethe area or withdraw. But the mooch
can alleviatethe problem by overnighting a cashier's check for half the amount. (The
other half will be collected when the honor boxes are delivered.)
Let the mooch know this is a great deal. He is getting started in a lucrative busi-
ness at a fraction of what it would cost to open a cheaprestaurant. He is only invest-
ing $2,500 in 50 honor boxes and another $1,000 in locatingfees. (The locating fee is
optional, but I've yet to run across a mooch who wanted to locate his own product.)
For $3,500, he will be in a business that has the potentialof netting $46,560 a year.
If the mooch gives you any argument,offer to go there in person and install the
boxes, but he must send you halfthe money now and pay you the other half as soon as
you arrive. "What we are looking for," you tell him, "are people who are willing to ex-
pand and become part of our family. The more you expand, the more boxes we sell.
Unfortunately," you tell the "mooch," "I will have to charge you $20 per box to find
premium locations, but I will give you a written guarantee that all the locations will
be profitable." (See location guarantee in the Appendix.) "If after 90 days you have 10-
cations that are not generatingthe proper money, I will personallygo back and relo-
cate each one. Your success is my concern." (The 90-day guarantee gives the mooch
plenty of time to become discouraged. Very few people abide by the contract and send
in their weekly reports. In the end it makes no difference. The mooch is usually tired
of the hasslesand you should have changed your 1-800-number.)
This closing pitch, along with the enthusiasm of your singers and the projected
profit sheet, should send the mooch to the nearest bank. That's good because you do
not purchaseany boxes until the mooch gives you the money.
As long as the mooch lives in a neighboring state, you can make the "going down
there in person" promise, but if the mooch is on the other side of the country it is not
profitable. You only want to make long trips when the mooch is kickingout 10 grand
or more. The best way to back up a cross-country location guarantee is to hook the
mooch up with a locating company. There is a list of US. Locating companiesin the
REFERENCE chapter.
Now to give you, the biz-op operator,an idea of how much you will make on
an
honor box job. lfyou run a 7-day newspaperad in a city of 100,000 you should close
three charity honor box deals. Here is the cost breakdownon 150 honor boxes.
 BlZ-OPS-flow to Get Rich with "Business Opportunity"Frauds and Scams
40
ProfitsOn Honor Box Project
0 t {boxes — 150 0 $2.25ea. = $337.50
10:: :ingers'
fees (on honor boxes, the fee is $5 a unit) - $5 x 300 = $1,500. (Only to
.
0
be paid if the deal closes.)
O Printing pamphlets (copies)- $.03 ea. X 100 sheets = $3.00
Newspaperad - it depends upon the paper, but I can safely round it off at $135.00
.
O

a week.
0 1-800 phone number (starter line incoming calls) - should not be over $50.00.
0 Return calls on regular business phone — $175.00
o 15,000 TootsiePops - $450.00
o Two-daylocating expenses (motel. food,gas) — $200.00
9 Decalsfor honor boxes — $22.50
0 Answeringservice - $45.00

Summary

Boxes 8 337.50
Singers
Printing 1,500.00
Newspaper 3 ' 00
l-BOO-number 135'00
urn calls
Tootsie Pops 175 00
locati E 450-00
Decalsng mm”
.

Answering “mm ‘
233%)
.

45.00
Total:
$2,918.00
Mom Generated
Honor boxes — (Three
packages, 50 umts
'

mung fee _ 320 per un‘; x each) — $50 ea.

.

1 50 x 150 = $7 500 00
Total: 810,500.00
I
= 33,000.00 ' I

Coal: 2,918.00
NET PROFIT:
$7,582.00
(The honor box
ma’, "I”
,
be used as a "how
4° Project
. "
' See Cha
Pler 10.)
 Chapter8: Best ProductsFor A New}:

Rapine The American Housewife

— Work-At-HomePrograms
The American housewife is tailor-made for biz-op work-at-homeprograms. She is
stuck at home — on a limited budget — with kids. Biz-op work-at-homeprograms of-
fer her an opportunityto breakout of her stagnated mold and become financially in-
dependent. For a few bucks, she has a fleeting chance to touch a deceptivedream of
monetary freedom.
Every year millions of housewives respond to work-at-home ads. It is this vast pool
of mooches that makes work-at-home programs easy pickings for the new, as well as
the established, biz-opper.
One of the advantagesto the work-at—home projects is cost. You do not need an an-
swering service, phone number, 800 numberor a suit. Your only start-up cost is a PO
box, a false ID. and advertisingmoney.
There are six basic work-at-home business rules:
Run your ads in tabloids or housewife orientedromance magazines.
Do not run ads more than three times a year.
Do not run ads longer than three weeks.
5"!“Wl‘l!‘

Use a different PO box with each ad.

Use your false I.D. when renting a work-at-home PO box. (Work-at-home
programs are on the government's possible mail fraud list. Because of this you
want to keep a low profile.)
F” Only use a work-at-home project PO box for 60 days. You push
your ad for three
weeks, collect money for eight weeks, then close up shop.
My base work-at-home programs are "Stuffing Envelopes" and "Charity Boxes."
You, as a biz-opper, can work with anything from assemblingearrings to assembling
Christmasornaments.
Biz-oppers refer to work-at-home mooches as "bon-bon eaters." The average work-
at-home mooch is a bon-bon eating, overweight, robe wearing, coffee-sucking house-
wife who wants to make an easy $1,000 a week. For a "starter kit" fee of $20 to $200
she expects you to show her the road to riches. Unfortunatelyher road dead ends in
"Sucker Alley."
Work-at-home programs promise the mooch a net of $700 to $3,000 a week. Almost
all are assembly oriented scams. The biz-opper makes money by selling the mooch a
starter kit. The kits range from assemblingelectronic gadgets to Christmas orna-
ments. The mooch will pay from $20 to $200 for a biz-opper's starter kit.
"Turn your home into a small factory and become rich" is a phrase that has helped
bag many a work-at-home mooch. That phrase, combined with a "money back
tee" will cause a bon-bon eater to shakeher piggy bank.
guaran-
Guarantee,as I explain in Chapter 12, makes irresistible mooch bait. Anytime 3
mooch is convinced that her starter kit money is refundable,she will cut a hot trail to
her local bank.
 Biz—Ops.flow to Get Rich
with "Business Opportunity"Fraud“ and 5“”
I will go over some of the work.
42

Before I
' ooch work-at-home program.
flggqggsfme tags relate to the money back guarantees.
have inspectlon or hate chauses.Cl {o'u the
11‘
at-horerpmfassemble-nt-home programs
03:: not approve the work-at-home mooch's product, or if t e pr]: u: 15 “3t
Al

bgrfified within a certain time frame, you the biz-opper can reject lt. t ere y VOI -
.

I
inwemoneyhm ”mm '
When I run a work-at -home bIMP prog'rm
' '
am.ltsony l ror so da y.5 If the mooch de-

"thin 30 days that she doesn't want assemble the product and she requests
'd
you are gavmg the bon-bon
' .
33mg” back, I just ignore her. Basically. the guarantee
reject them. If they
eater doesn't mean shit. If they send you finished products, you
on i ore them. Rake in as much as you can, then disappear.
ne back,tire
'

mill—1:312: projects algxaysgood for at least $2,000 a week. The best tlme to
The bon-bon eat-
run your work-at-homeads are September. October and November:
ers look at work-at-home programs as a way to create extra Chnstmas money. In
reality. it's the biz-opperwho ends up with the Christmas bonus.
When running ads for work-at-home mooches. I use the tabloids. The tabloids
seem to have a surplus of bon-bon eaters. The National Enquirer has a circulation of
18 million.The same peoplealso control the Star. Rates in the National Enquirerare
$8.95 a word with a lO-wordminimum. The Star is $7.20 a word with a 10-word
minimum. The Enquirer and the Star will sometimes ask for a copy of the letter you
will be sending the mooch.As long as
you use a variation of my formatted mooch bait
letter. you will not have any trouble. The National Enquirer and the Star can be con-
tacted at (800) 223-6226;address: PO Box 10178, Clearwater, FL 34617. The Globe
tabloid group consists of the Globe, the National Examiner and the Sun; combined
circulation, 3 million. Your ad automatically is run in all three tabloids. Cost, $6.10
per word with a lO-wordminimum. The Globe tabloid group doesn't care what
you
send in or .Wht.’ you screw. Just send them a cashier's check along with
your ad and.
2:9- my kind or people. Address: Globe Tabloid Classified
$3: "12lbusmess‘. NY 129790021.
3&0“ mg‘m-“users?“ Phone (.514) 849-7733.
to the
right ad m the righting oretzsvantages beforetabloids ls circulation. If you run the
whelming reaPOnse If just one-hill]:00!“!it Chnstmaslyoucan expect an over-
-
one percent of a mllllon people sent
S.A.S.E., you would have 5,000 ban-b0 ' you a
eaters on line. If only 500 of those responded
at $20 “Ch‘ you “you” gross 10 grand."

Work-At-Home Ads
Here are some typical
work-at-home ads:
assent; OURdevices at home.
No
emrtence- Send 5 as: t° "e pay up ‘0 $1 000 weekl
BIG "“3 HONEY, ' Y'
1.4.. CA 39377. Suite 44,
(The cost of this ad for
one week in the Globe
is $134 20 l
 Chapter8: Best ProductsFor A Novic;
4
H0513 MILLIONAIRES INC. , 400 Dollar Way, Suite 3, El Paso,
TX 67754.
(Cost torun this ad for one week in the Globe, $158.60.)

m earrings at
HOLIDAY
Year-round opportunity.
homel We pay up to $1,000 weekly.
No experience. Rush stamped enve-
Diamond Crest, Suite 9, NY.
lope to BIG BUCKS, 62
66654.
(Cost in the Globe, $152.50.)

Work-At-HomeMooch Bait Letter

The following is a sample of a work-at-home mooch bait letter a biz-oppersends to
a bon-bon eater.

MAKE BEAUTIFULHAND-ASSEMBLED
GLASS-BEADEDEARRINGSAT HOME
Hellotherel Thank you for your interest in this excellent opportunity!Now you can make
$60,000 to $100,000 a year in the comton at your own home by making simple, beautilul
glass-beaded earrings. No experience is necessary. we show both men and women as-
semblers how to make our line products.
Big Bucks Earrings are some of the loveliest and most unique on the market today. We
currently need independent contractors who would like to make $100.000 a year. We are
lookingtor contractors who will take pride in assembling a top-ol-the-Iine product.
UP TO 32.000 A WEEK!!!
We will pay you $500 tor every 50 sets at earrings you produce according to our speciti-
cations. It you can assemble 200 earrings a week. WE WILL PAY YOU$2.

HERE'S THE PLAN

Bilg Bucks EarringCompany will provide you with a starter kit. which will give
you every-
thing you need to start producing earrings tor prolit. These packages represent a remark-
able money-making opportunity. Your starter kit contains enough beads and charms.
thread. beading. needles. earring hooks and threaders to make 10 individual earrings. Your
starter kit also includes clear instmctions. illustrationsand a photo ol the linished product.
so you can get to work makingyour lirst earrings.
CHOOSETHE EARRINGOF YOURCHOICE

With Big Bucks Earring Company. you have the opportunity to choose the earring with
colors that appeal to you. (Alterwe have purchased 50 earring sets lrom you. we reserve
the right to send you a new design We always need to vary our inventory.) We now have
two strikinglybeautilul designs you can choose lrom.
BIZ-OPS: How to Get Rich with "Business Opportunity"Frauds and Scams
44
HERE ARE THE DESIGNS WE CURRENTLY NEED

Far East Symphony — A dramatic piece oi jewelry. Dark blue beads combine with gold
tor a rnystanous. ancientlook. Set with glowing amberand green glass beads.
Victorian Fantasy — A teminine, linkllng vision with lavender. pink and blue glass
beads.lecturing golden heartsand roses
Both designsare elegantand creative.yet they are actuallyderived lrom simple. tradi-
tional beading panerns lound in many craft magazines.Thousands all over Americahave
used these techniquestor decades. Big BucksEarringsuses these age-old methods. then
enhancesthe traditional designwith inventive and creativenew use ol colorsand textures.
 Chapter8: Best ProductsFor A Novic;
4

l
Big Buck Home-Based SuEEIier Agreement |

MD MUG-I7»a! I'm.
Name
Address
City State Zip
Social Security I! Phone ( )

“u. . " ' '

mun.r -
w Inner-u
" '
.....I.Ir- up
'
'

' n\J
v

_r
_

to SIuuo Fl IIoclIIII.1IIIIIIuIII " o " ' " ‘ ' and

u...“ "... '
‘

. I
u I: I I I.
l’l r.
I? v I, I
. .

' .,
first I" m '3‘ ' ' cIchIIlIIIchIsI
UIIfoIIuIIIIcly. ‘IIIICIIIIOMWGYO’QMW
...
. .
”nu-nunuu
. . . .. -
.
v “e "
I
F , r...
Rcslslrnllonadults )0" lo
5 v
. : r r
v'
., r
' spoufimuons

rLllll‘
v T fi '
' InnI-Illlllb) ' '

"'_, " ' , ' ,.

'

", r' ‘ '

, anumllyz sIIIoc II: "In“ Ell IleIII\Ic buy l'mm you.

kll I
"I
If a. t

I“-
l I In
r‘A
77 u
"I
I

''
‘

compklc .1IIIIII. ’lclioll “ ' ‘ “ mm. m. )0

coiIIanoI. ' ‘ r ‘ .. L' ' ,
‘ r '
NO-RISK REFUND POLICY prolcfls you Two ways!
Flfll. u'ru. .m, .... ......
- - - . .
IIIIlIIII'IquIpquI ' r
" v" '
_
' ' ' ' ' '' "' " ' In
Second..mu . ' L ' u-u “:.
\REFUNDEDIN FULL
.
quiu mIIl '
I H)! VI! RIi/ll) ANI) UNDERSTAND'I'le' 'I'EIM/IS ()I-~ THISAGREEMENT
I’IuaII' rvgmcrmy ax II Big [luck Honw-Iimc'd Supplier IIIIII.Ieml my my StarterKII.
Signalurc DaIc

| Have Enclosed: 0 Money Orderw.- LII-«hum D Check m. momma...“

Iwould like lo make “I: following design
nu“ k- I 'W n! M (I'd-‘I
(NOTE I'II'IIJI'chum: (artfully I") I‘ll (Ir/mug”) I’Imkfill III maplrlrII'
chIumIIon Fcc VIcIoIInIIFIIIIlns).S)
F:Ir Enst SIIIIpIIoIII.S15
.05
33 5
(Iclmnhhk)
mm.

3_ _fiflL
SIIIwIIIg:IIId HnIIdIIIIgI. S u-llcfullhbk)
(IIIIII- . . .

RUSIISHIPPING(IIIoIICI oIdcisoI'Il). IIoII-Icl’uIIdnblc).51m "J ml)

“closed 3
ln’cordI.
[1.1543]! 11ng and [IIIu/Iu'upyIIIIIIIng'I-IIII'IIIfor WM
IIII-II umII IIIII lz'IVIIRE PAGE wIIII [~II'IIII'III III. ig Buck
SuIIl u, Lou Ans-la. CAM077

Samdhmwmhun "autumn-Iguana
Io BIL: m o stupmucO

Work-At-Home Earring ProjectApplicationForm

 BIZOPS- How to Get Rich with "Business Opportunity"Frauds and Scan;
46

Cost0! Earring Work-At-Homc Starter Kit

Bach starter kit contains enough product to assemble 10 sets of earrings.

20 piecesofstring .02
20 earring hooks (.05 ea.) $2.00
20 eye pins (.05ea.) $1.00
200 plastic beads. assorted colors .60
20 glass beads, assorted colors
.20
Instructions (copy) .03
Small. cheap shipping box .25
(Ban-honeater pays postage.)
Total Cost, One Kit:
Cost ofa starter kit to mooch: 4.10
35.00
(plus postage)
Biz-opcost:
4.10
”"5
$30.90
200“glen you advertise in the tabloids for three weeks
ts. you should mail out at least

‘
Cost on 200 starter kits
Advertising 820.00
PO Box 450.00
38.00
TOTAL
1,308.00
200 starter kits cost
to mooches
(plus postage) 7,000.00
C0!!! to
biz-opper
1 308 00
PROF”:
$5 692 00
Puttin to 1
costs. Fingcl 53:35: EZZk-at-hgme PTOKTam is not hard.
greed r“Curr. Biz-opPel’B “203,". Be creative Fi
re our
a1:8”
‘0
assemble, but also satisfies thfumogch's
really “'9" in- the "1°“
aPl-iealing Products
are the ones who
 Chapter8: Best ProductsFor A Novifi

BIG BUCK Emj EAPQING

Mata-Lats
a.
In
U-‘V
coém
c 1 large glass bgad.
d- 1 can—(n3 era
A
Ssem‘olj Instruchbns

®5lr£ng phi-1: kneels

{file to

© put banter-«1t o;
had.
é\1%“chst
Cord. thru, SL135
“v.1.
earn-w
Loop {n uJLfe

€08an and; back @‘fie Knot Tum q

Mu. slag bead- ugl endab
{Ab inflow!
n no null; repud- cad.) OF 8L3

Work-Al-Home Earring Assembly Instructions

 BIZOPS~ How to Get Rich with "Business Opportunity"Frauds and Scams
48
Stufiing Envelopes
I'm always
velo s project Is the eaSIest of the to bloid biz-op scams.
' ' ‘

11:53:: :3]; ser'ifiuslybelieve that they can make $1,000 a week stuffingenve-
am. much for the bon-
'
tl .g'reedand the "something for nothing" ploy are too
ariaivrtnreiist. What the mooch doesn't know is stuffing envelopes is. a sophisti- . .

cated highly mechanized operation that is run by legitimate businesses that special-
ize in‘mass mailings. The possibility of them using a bon-bon eater Is not only remote,
it's a joke. As a bizopper. you look upon bon-bon eaters as a Joke — a profitable Joke.
l have been running my stulling envelopes ads for eight years. Once a year I will
run a three week tabloid ad similar to these:

m :1, 000 e reek proceuing n11. Guaranteed. Start: immedi-

ately. free detetle. Send eelf—eddreued, stamped envelope to
Ierketlng, Suite 99, NY, NY 99866.
I'll
(Cost in the Globe for one week: $122.00.)
m $3, 000 per 1, 000 envelopes untied. Send self-addressed,
ace-pod envelope to V5, Dept . 10, 731 Hoodburn Ave. , Phoenix,
AZ 66789.
(One week in the Globe:$91.50.)
lake $2, 000 nanny stuffing envelopee.
Dietrtbuttng. Suite 22, Lynn Haven, 1'!
Send
9322‘.
SASS to christian
(0101*cost, one week: $91.50.)

When I receive a bon-bon‘sSASE. I send the

following mooch bait letter (See pages
49 and 50). Note that there is no phone number
on the letter, only a suite number.
 Chapter8: Best ProductsFor A Nomi:
Big Inc.
Stutters, 22415
Suite
66. Golden.('0.

Make $1,000 Weekly

.S'lnjjing [Clive/(”MI
Dear Friend:
(CAN YOU SI'UFI" ANI) MAII. L000 ENVELOPES I'ZA('II \VI'II'ZK l"()l( SI.000.00'.’
”your answer is YES! then our company needs ou. We are seeking folks who want to
improve their standard olliving I-‘olks who want more money more '0 I
satisfaction more security and more Mail the good things in life. We have every
reason to believe that we are lookingfor someone like \’OU.
Yoiu job will he III SI‘K'IIIUC. STUFFand MA". I-iN\’l".l.()l’l".S FOR OUR ( '()M I’ANY.
You will he paid at the late oI'SIJIll for each envelopethat you stulTwith our business
eireulnrs. ”you stuff 500 envelopes.you will be paid $500 00 il'you slulT |.000 envelopes.
you will he paid $I.t)0()_ and so on You will he pnid for every single envelope tlInt you
secure and stuff with our businesseireulnrs at the rnle ol'Sl.llll l'or eueII envelope. Yom
paymentlot the envelopesyon stnll'and send to us Is (illAllAN'l'EEl)! You Will Ile l’aid
I’IoIanly' No Long Wait I-'oI ('IIeeks'l'o Amve! You will IeceiveSI 00 to: each envelopeon a
Iegulal basis Stuff as many envelopesas you weave and you will be paid for every smgle one.
When you Iecelveom IIIsIInetions. you will see that we meanevertlIing that we say In this
letter. We will show you how to S'I'Ul-‘l’ ()Ull ENVELOI'ES and MAKE MORE MONEY
DAY Al-‘l'Ell DAY. and WEEK [\li'l'Ell WEEK l'oI as long as you want. OI‘eouIseyou are
not obligatedto us . and you can choosewill own onkIng lIouIs.. s.laIt wmking when you
want and stop when you want. Y on can quit ouI pIogIamanytimeand even Ie-join at a law
date iI'yon wish. We tIy to make thingsas easy as possibleI‘m \'.0U
We need yom lIelp badly . becausewe have mote welk than out localstaff can handle. We
wouldlike to InaIl om oITcIs to thousandsof people in the U.S./\. and Canada If we give out
om shilling and Inailmgjobs to lIonIeonkeIs like you. we save a lot ol‘ money that we would
nonnally have to spend gel Inme office space and mote oITIce onkeIs. We can aIToId to pay
to
SLOOO l‘oI stuffing I.000 envelopesand will save moneythat normallywould be spent on
oveIlIead and office expenses.

()ur SystemOI'StulTIngEnvelopesis very simple You will not have to buy any envelopes
.

or postagestamps. We supply all ciIeulaIslice ol'clnnge. lly followingom instInelioIIsyou

will Icccwe all the envelopesto be stuITed All envelopesale aheady addIesscdand have the
postagestampspastedon No lickingstamps or addressing envelopes!
Anyonecan do this kindol‘woik! Theonly quniiemenl is that you nmst be Ill years or oldci
I’Iaee oI'Iesidencedoes not nIalteI! You can live III a Iaige city on a small Village, I-Idncation
does not Inaltel' As long as you can lead and wIilesnnplc linglisll.you qualify to stulT
Cllvclopcs [0| ouI company. .. ..,IMA(.‘INES'I'lIII'FING500 ENVELOI'ES AND
COLLECTING $500... Oll S'l‘llFlI‘lNGI.000 ENVELOl'ES ANDCOLLECTING sumo.
Our companycan make it happenfor you just like we make It happen IOI otlIeI folksjust like
.

\’(lll. Pleasenote that this is not a chant lettei of a pyIaIInd scheme You will not be asked to
Envelope StuffingMooeh Bait Letter(Page 1)
 ' ' Frends and Scams
'
with"Busnness Opponumty'
B [Z-OPS: flow to Get Rich
50
r
'
will uol lnwc losugn nny eonliue,1s AND "EST ()I-'
”)1"ng 03?:3:hi:/\\’lil?li‘l()I|l|\' ANYTHING l-ZI.Sl-'. “(GM [‘5 IN
.
()RIM,“ u)
. .
.
slull F

C"
'
“(,1ng
I i I
I
and Illeue IS no olllel \volk
Involved cxeepl wluu we say
'
by slnlling Cllvclopcs_
f Ilis who me uol sellous nlmul cnuuny.' Iuon cy
I" 0'15!"'0 cII“In";iiilfi-s‘ilie‘ir rm n 33500
. > .

curiosuy. we have deCIded lo ask cucli pflllIClpnlll

b." "'
W" (It‘ll u"I'IIIS
£15 00 DIEI'OSI'I l5 FULLY REFUND/\UIJ:As soon ns yo“ SCIId lls
mlu"I?!Isllmzl()l'lmslumnl elli‘elopcs we \ull nelum you: dcposil plus llle cusl rm ulmlmg lhc
you:
envelopes lo us
'
I l scenic and slufl envelopes Io: om eolupnny IS.
‘
LIMI'I'EI). This Iuenus llml
-

31:33:21;
D

enough folks In lchSICI we WI" slop Inkling nppllcnllons. 5o

.
donl' lel- Ilus.
ONF TIME EXTRA INCOME OI'I’OR‘I‘UNI'IT pass you by. We ulge you lo consnder Ilus
.

oppoilnunv ulule you snll have lune Think of yom fulule and lel us hear fiom you TODAY]!

MONEY BACK GUARANTEE! We gunmnlee lluu as soon as you send us your l'nsl 200
mytlopes Ilnn you have sworn! :nul slull’cd \\‘Illl ouI enculms. you .w‘lll weave-$200.00
pay-mm plm A REFUND (IF \ ()llk 5.35.00 Ill-ZGIS'I'RA'I'ION I'l'.I-, We on" also pny you

\
I»: III: cosl uf Iunllnlg lllc Cln'elopcs Io us, Ilus way the msnueuous and slmllngSll|l|lllCS cosl
you mulling Send us as many envelopes .15 you wnnl walk as long as you wont Slopand
"511“" out pvoglnm nuymnc you wnul wnlnuu paying any exlul l'cc This is ouI conlplclc
guaulllll't lo you

To Start canning money quickly jusl I'III um and rush the regislralion form
lo us.
As soon 15 we gel u we w-ll luSll youl msnuenuns and slanting supplies Io
you. Don't delay!
Acl Today! The soonel we hem floul you llle soonel
you can START.

Snlcuelyyouls.
Big SlulTeIs. Inc.

RI'ZCISI'RA'I'IONFORM

\
Ll (‘Iwcl 'J Cash U Manley Oldel
El Enclosed Is $.15 00 Please "fill my suulmg supplies and
U am sending $2 00 exlm PLEASE
I
msllucllons,
RUSII my supplies by FIRST (‘LASS
MAIL
SEND ORDERS 'I'O: IIIG S'l'UFFEHS.
INC. SUITE 66. GOLDEN. CO
22435.
Num-
Address
(.1!)
Slnle Zip
Amounl ufuioney
you wanl lo make weekly U
$500.00 U SI 000 00
U MOIU'
I’Irulr .hur [{rxnllulmu
lll'lllld ll'l' .mll m mum-ruI
mppliu JIM/11rd m 5 Ala.” ( In nullI -

'lluli ulr IRAN)",“lwlzuizjnflud”I“,

Envelope Stuffing Mood:

Bait Letter (Page
2)
 Chapter8: Best ProductsFor A Novice
51
Once you receive the bon-bon mooch's money you send this letter:
Dear (Bon-Bon):
Congratulations on your decision to become an envelope stutter. With this letter. you
now have the tool to make. as I do. $1,000 a week. In order to make money stulling enve-
lopes. all that's required is lor you to run the lollowingad in a tabloid or local newspaper:
MAKE $1.000 WEEKLY envelope to
stullingeenvelopes. Send stamped. sell-addressed
(insert the name of your companyh ere).
Alter you have run your ad. all you doIs wail lor people to send you their SASEs. (Just
like I waited for you to send me your SASE.) When you receive the $35. you simply send
them a copy ol the letter you are now holding.You should easily receive 50 letters a week.
givingyou a net ol $1.000 weekly.
GOODLUCK ON YOURNEW
ENVELOPESTUFFINGVENTURE
THANKS.
BIG STUFFERS. INC.

What is really nice about bon-bon eaters is they are always short on cash. In other
words, they do not have the capital to run a nationalad. They also believe they have
been taken and if they do the same thing to someone else they might be arrested.
There is a question of mail fraud involved with all the tabloid programs. But as long
as you use a different mail box for each project and use your false I.D., you will re-
main undetected.

Cost Of Envelope Stuffing Project

The cost includes sending out 5,000 mooch letters and selling 500 envelope stuffer
starter kits.
Three weeks of advertisingin tabloids 450.00
PO Box 33.00
5,000 copies of mooch bait letter 50.00
(@ $.03 ca.)
500 copies of final envelope stuffingletter 15.00
(@ $.03 ea )
500 envelopes 20.00
Postage, 500 stamps 145.00
Total: 718.00
Cost to mooches on 500 kits 17.500-00
(@ $35 ea )

PROFIT: $ 16,782.00
 Frauds and scams
Rich with"Business Opportunity'
BlZ-OPS- flow to Get
52
CharityWork-At-Horne Program
mooch and the vending machine
The onl
'
difference between the work-at.-home limited to a $20 to $200 in-
myoney. The work-at-home housewrfe is u sually
.

moochis grand. Both seem to be

mooch is always good for several
vestment, while the vending successful work-at-home
is easy charity money. My
drawn toward what they think
charity ad reads:
home. Hake $1,000 weekly assembling
“Ill Hem Work at: Send SASB to Charity Harketinq, Suite
charity products.
2020, Chicago. IL 9998‘ .
(Cost in the Globefor one week: $123.20.)

When I receive the mooch'sSASE. I send this mooch bait letter:

Hello.
Thank you tor inquiring into America‘s newestand hottestwork-at-homeprogram. Our
program is the least time consuming and most profitable on the market. can make you up
It
to $3,000 a month (depending on how many boxes you assemble). while contributingto a
needycharity.
We at Charity Marketing are privileged to work with and help three nationallyrecog-
" s f' Th se '- -“ " ‘ ,, programslike ours and on people like you.
,
.

Not only will you be helping them. but you will alsobe financially helpingyoursell.
There IS nothing complicated or expensiveaboutour program.All you have to do is as-
semble the boxes and place them rn designatedlocations.You then collect the money
weekly. send the chanty $2.00per box per month and keepthe rest lor yoursell.

Vllhy is a charity willing to awept $2.00and let you keep the rest? In a timeat recession.
mantles are more than happy to awept a smalleramount.At the present time. most chari-
ties are struggling lust to keep their programsalloat. Remember
you are doing all the work.
5:" though it IS
easy and tun. you still have to assemble boxes,collect money and keep
You are the middle person. Wrthout people like
lion?‘ you. the charities would lose mil-

The amount at money you make

_
depends u pen the numberat boxes ou assemble.
Using our srmple. oopynghled method. you can
.

quickly put together50 charyity boxes. You

lot. WITH 50 CHARITY HONOR

anxfimhutlgeTcgasmwogguAawggaefitlzfi BOXESYOU
rs the initial labor in assembling
your boxesand a tow hoursa we“ filedigantznrguired
ThlS is the biggestmoney ma ker
and easresl work-at-home
'

day. programon the market tO-

$99.95plus postageyour charity honor box
For
work-al-hom e starter kit will
1. Copyrighted include:
assemblyInstructions.
2. 10 unassembled.slurd V-
beaU ll L“ pink boxes (We
'

make our moneyselling

I

boxes at 39.95each.) you more

 Chapter8: Best ProductsFor A Novice
53
3. Legal charity contract that you sign and send in to the participatingcharity.
4. List at local businesses to put the charityboxes into.
5. Our IRON CLAD GUARANTEE.ll within 30 days you change your mind. just return
your boxes unassembled and we will promptlyreturn all your money.
THERE IS NO WAY YOU CAN LOSE. Just lill out the enclosed paper work. attach a
cashier's check and you will be in business.
THANK YOU.
CHARITYMARKETING

Biz-Oppcr Cost On Charity

Marketing Starter Kit
10 boxes.(Purchase pie boxes at local bakery) $1.50
(@ $.15 ea.)
Copies of charities' agreements .09
(See the Appendix.)
Assembly instructionscopy .03
(See next page.)
Location list copy .03
(See Chapter 7.)
Large padded envelopes, 20"xl4" 1.75
(mooch pays postage)
Total: 3.40
Cost of Starter Kit to Mooch: 99.95
Cost of Starter Kit to Biz-Opper: 3.40

PROFIT: $96.55

If you run your tabloid ad for three weeks you should sell at least 100 charity
starter kits.
Tabloid advertisingcost $ 450.00
Cost of 100 starter kits to biz-opper 34000
PO Box 39.00
Total: 329.00
Cost of 100 Starter Kits to Mooches 9,995.00
Cost of Starter Kits to Biz-opper 329-00

PROFIT: $9,166.00
 Chapter9: Jackpots
55

Chapter 9:
Jackpots

909000090
Anotherhigh-profit, easy to assemble project for the beginner is the Jackpot. The
Jackpot's clear acrylic pipe is 28 inches in length, l/u-inch thick, and has an inside di-
ameter of 4 inches. The acrylic pipe costs between $5 and $7 a foot. The boot, or bot-
tom, is a piece of colored plastic 8 inches x 8 inches and ‘xfi-inch thick. A Ila-inch thick,
5-inch long acrylic rod is glued to the center of the plastic bottom. On the top of the
acrylic rod is glued a 1 inch x 1 inch x IA-inch thick plastic coin catcher. A hot glue
gun is used to attach the boot to the acrylic pipe. (See diagram.)Total cost. including
glue, $19.95.
The Jackpot is still new and a good product to hit the classifieds with. (The
Jackpotmay also be used as a "How-To Project," see Chapter 10.) It's a game people
play for charity.The object of the game is to try and drop a quarter on the plastic coin
catcher.

AnemblyInstructionsForJackpot
 ' wnh
' '
"Busmess Opportunity" Frauds and Scams
BIZ-OP: How to Get Ric h
56
I did mine usmg the National Federationof
‘ ' ‘
'n charities.
locate «1893?:b¥[::'agrund-raiser
and would only be into; 30 (gays.t w: 11d
. .
You
the Blmlnd. 12:19.1:in lasl. ( ee ap er 0r
year and it generated almost'3500,000.
Shir: pitch.) With this pitch you can easily place 25 units a day.
Jackpot Newspaper Ads
NEW FOR '90s. Best solid business opportuLicy 1:
1113
America today. No selling . Charity related. A cas
business. You need $4,000 to $10,000 for equipment. CALL -
ALL CASH BIZ. Qualified individuals needed with ability to
handle large amounts of cash. No selling. Ideal part time.
Charity. (It-10K investment. Areas going fast. Call
m cm
55 make: of
MACHINE. Just collect cash. No selling. Charity
the '909. Must have ex for equipment. Areas
going fast. Call
Your intro phone pitch is:
Have you seen charity honor boxes? (Yes) Well, our charity fun machine is
more popular and makes more money without the hassle of stocking or carrying
candy products. Right now we have distributors who are making $1,000 week
0/750 machines. Our biggest distributors have 200 fun machines and they
a
netting almost 84,000 a week.
are
We are looking for an exclusive
distributor in your area. If you are that
person, we will guarantee that you will make money because will be able to
we
cream the area getting you the best locations. Just like the
you will be getting in on the ground floor of a new deal. The
first candy machines,
is for you to expand. Does this sound like only thing we want
something you might be interested in?
(Yes, but what kind of machine is it?) It 's
a new fun device that allows a
to be inserted into it. quarter
(kDon't) give them a lot ol'inl'o about the Jackpot. Make them
pac age. n or er to get you all the pertinent take the Fed-Ex
inrormat'1°"; we need ‘0 Fed -
C.0.D. package of material. E" a
llyou have him "hooked,"he 1' 'Ve
g] y ou th e 0_ K . If not,
3° on to the next call. (You
-
Will get a lot olcalls
on a 34,000 biz-op ad,
especially when it relates to a
charity.)
 Chapter9: Jackpots
57
Mooch Bait Letter
Dear
We at 8.5. Corporation want to thank you lor your interest in the ALL NEW JACKPOT
FUN MACHINE.
have spent months and many. many dollars on research. development, and test
marketing this exciting machine. Afteryou have read this booklet. we are sure that you will
leet the same as we do — THIS IS A WINNER!!!!!! We have 'THE SENSATION' ot the
'90s.
We are certain you will agree this is the best business opportunity in America today. For
as little as $4.000. you can start your own business. You need no otlice or warehouse
space. no advertising budget or utility bills. Best at all. there is no product to sell. You only
collect the money lrom the Jackpot every week and count it. You are only obligated to send
the sponsoring charity $2 a month. Locations—— Every business is a prospect. They are all
willing to donate the space to the charity.Anyonecan easily place 50 Jackpots in one day.
(Bulls/til. I’ve ye! Ia see a mace/7place one.) It you do not want to place the Jackpots. we
have prolessional locators with years at experience who will secure premium spots. 01
course. there is a tee.
Either way — it you place your Jackpots or have them prolessionally located — we are
sure this is the best opportunityavailable today. You will have a live-year contract with the
charity.Take a day to read over the enclosed material.We will call back with informationon
distributorswho have become linanciallyindependent.

Profit On Jackpot Project

Cost OfJackpot Project
(20 unit deal)

Material (includes glue) $ 399.00

$19.95/unit x 20
Boxes — need 5 boxes x 510 50.00
(4 Jackpots per box)
Copies of marketingpamphlet: 30.00
Singers — $20/unitx 20 400.00
(paid only ifthe deal closes)
1-800-number (above averageresponse): 65.00
Return calls (above average): 150.00
Answering service: 75-00
Locating expense: 250.00

Total Costs: $1.419.00

. Jackpotshave sold for as high as $200 and as low as $100. For this example, we
will price them at $150. Twenty Jackpotsx $150 = $3.000.
v Locating - $150/unitx 20 = $3.000-
BIZ-0P:1-low to Get Rich with "Business Opportunity"Frauds and Scams
53

Summary:
Jackpots $3,000.00
Locating 3,000.00
Total: $6,000.00
Cost ofProduct:
1,419.00
Profit:
$4,581.00
 Chapter 10: Voice Mail
59

Chapter 10:
Voice Mail

900909900
Voice mail is a good tool for beginners as well as pros. This type of biz-op market-
ing is used mainly to sell $35 to $100 how-to packages (how to get-rich-overnight
plans).
Voice mail is like an answering machine. but instead of just taking messages, it
sells your product. Voice mail boxes are inexpensive. Rentalsrun about $15 a month.
Many private mail box rental places have voice mail boxes. For larger projects (10-25
boxes). you switch to your phone company. When you rent a voice mail box, you have
complete control over what you want to record.
These are the major steps in a voice mail project:

Get voice mail box - $15/month.

Have l-800-numbertransferredto voice mail (optional).
Record mail box pitch (one to two minutes).
Run newspaperads.
When you receive mooch's $4 check, send him the info letter.
Mooch respondsto info letter by sending you $35 check for complete package.

You can utilize your l-800-number for voice mail by contactingyour 1-800 carrier
and tellingthem you want to transfer your 1-800-number from your answering serv—
ice to a voice mail box. AT&T calls their service the "300 call waiting" system. It only
costs $20 for the transfer. Ifyou do not use AT&T's "800 call waiting" system,there is
a $30 charge to piggyback the line to the voice mail box. Then there is another $30
Charge to have it re-hooked to your answeringservice. If you use AT&T's l-BOO-num-
her call waiting, you can transfer your 1-800-number back to your answering service
by “Sing a special code. There is no charge for this. AT&T can also fill your voice mail
box needs. I
suggest you stay with the voice mail box's phone number to start with.
No need running
up a l-BOO-number bill.
 BILOP: flow To Get Ric ' h With '
' "Business Opportunitf'Frauds and Scams
60
'
'
Two “weds Eliatkl htalcilhian lot of success With were "Assembling Your Own Honor
Boxes‘ and Machine." I sold the how-to booklets for $35.
"met; 0%
ally hull-l gross:leastllo a week. In order to do this type of volume. you mus
Itegeritu _
voicemail boxes and have something that catches il'w'o
thznghagg‘lndingis an eye catcher. I gave the public
ey .
thehpuh-
a chance to get into t e 1g“Ls.
' '
pnfid “flogmntiisvz: din for a song.
_

voie mail box sales. Place .

your ad in three dilTerent daily
. .
acre
rs You do not want to make a massive newspaoer
mint/Zea ii'inner. Give the ads a month. Jumo until you know if
and if at that time you re filling 75 to 100
orders ii week. go big time.
This is my successful "AssemblingYour Own Honor Box"
these ads: program. It begins with

$500 "It. POSSIBLE. Work with new

charity vend system. Own
your own business. Very
Blt.-5 little cash needed. 1-800-000-

ECONOMICAL CHARITY VEN'DS.

honor boxes? My new
Why spend SSK-SIOK on charity
charity
under $150. Call BOO-Ext 10. system delivers 50 boxes for

This is the recorded voicemail box

pitch the mooch hears:
Thanhyou for calling.If you
are callingabout the ad,
marketing companiesthat deal inyou must interested in char-
ity vending Mo t big be
They chargefrom 850 875
to for charity vending are rip-o/Ts.
machines.Our company, Charitysmall charity vendsand up to 8800 for larger vending
into this businesswithouthocking Marketing,is making it possible for a
the entrepreneur,will only their house. We have person to get
developeda system where
Just as much as a 8100 vend. pay $2.50[or a charity vend — you,
a charity vend that will make
that have taken and willtakealso have a collection of testimonials from
We
fir":
ID“ charity vends. Filly 82.50 large U.S.
vends can bring in 8500
All ofour charities a
are
If ,vou umuld like I’lOl’l’ registeredivith thefederalgovernment.
I7J3.
H Street. .Suite information, jusl send check
.
757, Chicago, a for S4 10' Ch ority
'
away. Illinois 98230 and I . '
Marketing,
will
send it out to you right
For $4 the mooch
gets the followmg letter.
 Chapter 10: Voice Mail
61
"Assembling Your Own Honor Box"
Pitch Letter
Dear Customer:
Thanks tor your interest in my company.
Alter working Ior 10 years with dillerent charity marketing companies. I became con-
vinced that the customer. the person buying the charity marketing products (vending ma-
chines. honor boxes). was being taken. knowthat charityvending is good tor the charities.
I

but it was not good Ior people buyingthe charityhonor boxes. I have watched the vending
marketing companies charge people $800 tor a $100 vending machine and $75 tor a $5
honor box. People who wanted to get into business were selling their kids for these over-
priced vends. It was unIairand I decided to develop a system that would allow the lirst time
entrepreneur to get his toes wet tor under $150.
Using my system. your honor boxes only cost $2.50. Why are they so reasonable? Be-
cause you assemble them.
In September 01 1990 | Iormed a company that not only helped the charities. but also
gave the buyer an even break. Instead 01 going into debt to purchase charity vending ma-
chines and honor boxes. a person can now utilizemy method and make the same amount
at a traction ot the cost.
The packet you receive Irom my company will have legal charity contracts lrom tour dil-
terent charities. It will also have inlormalionabout the charities. All you have to do is
choose the charity you want to work with. Each month you send the charity $1.50 to $2.50
(depending on which charity you choose). That means it will only take one display a week
and a hall to make the money tor the charity.The remainingmoney generated over 30 days
will go into your pocket.

Example: One vend can generate $10 a week; 50 vends generate $500 a week. That
translates into a monthlygross at $2.000. Out oI that $2.000 you pay the charity $75. leav-
ing you with a net oI $1,925. All charities are aware at this. but in this time ot recession.
they are happy to receive any money.
Our package will take you a step at a time through the assembly at the charity vends.
There are several ditterent displays you can choose Irom. Some displays hold products.
others do not. You will not believe how easy they are to assemble. Why spend $3.000 to
$10,000 when you can purchase our packet tor $35 and assemble 50 charity displays your-
sell tor under $150?! A $2.50 vend will make just as much as a $100 vend. l GUARANTEE
IT.

YOURCHARITYMARKETINGPACKAGEWILL INCLUDE:
1. Instructions and diagrams on where to get and how to assemble $2.50 honor boxes.
Everything will be diagrammed. They are easy and tun to do. Especially when they start
bringingthe money in.
2. Instructions and diagrams on how to assemble Jackpots. the hottest and highest gross-
ing charity vend in the country today. Putting 1099'“er J3Ckp°'_5 is a snap. There are only
Iour pieces 10 assemble. We have signed statements lrom mator restaurants venlytng that
the Jackpots have taken in as much as $1.343 in 45 days. The dackpol '5 a non-product
vend. In other words. it has no candy in "- P°°pI° put their money m Jackpots because they
Enjoy playing it and at the same time theY are C°""i°““”9 a portion 0' 'l to a charity.
 "Business Opportunity" Frauds and Scams
BIZ-OI" How To Get Rich with
62
the o tron of pickingout the charity y0u
. . .-

'
3. You M" raceM '0”, chenty 002:3; Loirczltractgou will become a legal repreSen.

vending operatorsThat meansthe moneyyou send

in is making a big dillerence.
unit. Also tn this
The “(1135' monthly lees vary lrom St .50 to $2.50per charity vendrng
lorrns.
package will be inlonnation on thecharitiesand charity locating
' '
lrom national businesses (including a variety ol restaurant
' '
I

3:):"mxce‘ef:mthzncwh:nty vends. These testimonialswill allow you to place your

vends in these and other premium locations. Just by showingthese testimonials, compa.
nies (many chain last tood restaurants)will be morethan happy to accept the chanty vends.
It you are thinking at getting into this business. but do not want to be ripped off tor over-

priced vends. Charity Marketing has the answer. Why pay $5.000 to 810.000 tor honor
boxes and vending machineswhen. tor a small investmentat $35. I can show you how to
put out 50 honor boxestor under5150?These $2.50honorboxes will make you more than
the larger. expensive vendsbecause you will have moreol them.
Just compare 50 ol the $2.50vends to 50 ol the $75 vends. You are lookingat a sav-
ings at $3.600. Ask the big charity marketing companiesit they have testimonials
you can
use to place their vends. They won‘t know what you are talking about. The only thing they
want is to squeezeyou tor everydime you have. Don't let the big
vendingcompanies get lat
your money.
wt'l'H OUR SYSTEM. YOU WILL MAKE THE MONEY.
NOT THE BIG MARKE‘HNG COMPANY.
Send your check tor $35 to Charity Marketing. 1733 H Street. Suite 757. Chicago. IL

I WANT YOU TO SUCCEED.

THANK YOU.

CHARITY MARKETING

When you receive the $35 00 check

' . you send out a P acka ge '
th a t includes
sketch of the Jackpot. the sketch of the honor box ; the

the contracts from four different

different charities. (See the charities, and the
agreements from the four
1

REFERENCE Chapter 800mm:

nd the Appendix.)
 Chapter I 1: H00]:
63

Chapter 1 1:
Hook

006009900
Your initial contactwith the mooch will be via the telephone. Phonepitchingis the
first step in setting the "hook." Once you have the mooch committed to acceptingyour
C.O.D. marketingpackage, you have startedthe "money reach."
THE PRODUCTS YOU SELL NEED BRAND NAME FAMILIARITY. In other
words, you need to draw a correlation between your product and a brand name prod-
uct. When I was working with Spacebal (a toy ball with a latex loop running through
it), I pitched it as the Frisbee Hoola-Hoop of the '905. If it was a skin lotion, I used
Max Factor. The old reliable for a gas or oil additive is STP. With plant products or
seeds it was Lilly. Always stay with a product that allows you to use a brand name
similarity. It makes your phone pitch much easier when you paint the mooch a rec-
ognizable picture.Anotherimportantpart of the phone pitch is the "Big figure gross."
The larger the gross of the industryyour product is attached to, the better it sounds.
Sports and toys gross over $60 billion a year, cosmetics $40 billion, automotiveprod-
ucts $70 billion, and vending $10 billion. Give the mooch figures so dazzling he will
automatically assume he can get a tiny piece of the pie.
Always promise the mooch an exclusive distributorship.Use Coke and McDonald's
as examples. Tell him 50 years ago a Coke distributorshipsold for $750. Now the
same distributorshipis worth millions. Remind him that McDonald's started back in
the '505 and at that time a franchise cost only $8,000. Now the franchise fee is $1
million.
You cannotguarantee this product will become as successful, but let him know the
product is selling well in different parts of the country and he is getting in on a
ETOundfioor opportunity.If the product makes it big, so will he.
The following is an example of how I found a product and put a marketing and
pitch program together. Spacebal was a toy product that I ran across in a small
Washington town. It was a weird, well-constructed toy. A thick, hollow latex loop ran
Out of a solid 2-inch rubber ball. The idea was to place the loop on the end of your
thumb, pull back, and fire the ball into the air. Wham. It would take off about 200
 Frauds and Scams
BIZ-OP- flow to Get Rich with "Business Opportunity"
64
knocker. Spacebal
lose range, it would be an ass
'
' ' t
with a ball attached to it. It looked more like a
.
fmiltelendemic?11::ngsigning;it::loilrligash‘rit
remin
weapsr$zzztfiygg a small street fair. After talking to the man in the bootth,
iglwas being produced locally. Unfortunatgy, sltlalztsfigr:rrl'1eer$n;:isit::ienziryb3
1:3,“
out '
He was 'ust trying se _

ism: $2313“. 1 instai‘itly saw the possibility of biz—opping

. .
211:?
.

“It: proguct
I was overcome
When 1 found out there were 50,000 of them in storage. 3i". gree
establishe a price 0 f5 0
l made an appointment with the owner and we eventually
cents a ball ($25,000 total). came up
I with a contract that would allow me to pur.
be paid in Six
chase the balls as I needed them. I also guaranteed the bill would
months. With this settled, I went instantly to work on the marketing pamphlet. The
lead in. or first page, was set up in the following fashion.
Americans spend over $50 billion dollars a year on sports equipmentand toys. Sports
toys such as the Frisbee and Hoola-Hoop not only tall in the lad category. but they also
have becomea regular part at the American sports and recreationscene. Frisbee sales
have reacheda whopping $1 billion and the laddish HooIa-Hoop is sittingat a cool
million. Spacebalis last becoming the Frisbee or Hoola-Hoop of the '905. Within a short
period or time we have sold over a million Spacebals at $4 each. (7771!; was bullshit)
Spacebat‘spatenthas been applied tor and we expect with our new marketingprogram to
move over 5 million Spacebalsin 1992. We want you to become part of our grassroots pro-

tinancially independent.It you can attord to spend tive hours a week servicing your ac-
countsand collecting money. you can achieveyourfinancial goals.
Our original marketing teamcashed in by selling the major chain
stores of K-Mart. Osco
Drugs. Fred Meyers. Long Drugs. and PayLess. (Which is
more bulls/ill) Sales quickly
rocketedto over halt a million. but the marketing team soon realizedsomethingwas
In orderto becomea Frisbeetype at wrong.
success. Spacebalneeded to be marketed— just like
the Frisbee— at the smaller. high trattic stores. This was when the business
was put together.The idea was to set up private
opportunity
3:30;” Spacebal distributors in prime

We are looking tor peoplewho want to

grow with us and are willin g to handle S acebal
sports productsas well as Spacebal. You.
as an independententrepreneur can bpecome
teed locations. the amountol money you make cle
pends upon how stores you have.
The more you have. the more
money you make. (I wouldenclose amany
Pia/eclad Pro/ii Shae!
SIM/lei la the one in ChapterZ)

youvweillat: 23:69:0f'I1t5lI292‘Ohgtll you Wt" makea million overnight but with

o no a month with 'ust live ' l ' the right locations I

The
sport 0' Spacebal WI"
.
'
our next step Spaceballaunchers
and cattghers willjlsaays' be
distributors. These items.
along Mlh Spacebal.will make
profitable. You. as one at
our original distributors, Will be
 ChapterI 1: Hook
65
Vile have all heard people 53V. 'I wish I had purchased a McDonald's lranchise
(originallya lrancht_sewas °"'Y $3.000 anywhere in the U.S.) or bought into Polaroid. Coke.
Wham-0 0' 5°“Y- FOHUDES have been made by those who had the foresight to do so.
Spacebal_0"ers Such an Opportunity. At present. it is one ot the hottest business
opportunitieson the market.
There is no better lime to start. Accordingto Fortune magazine. 'a changing economy.
abundant support. and a national mood that embraces enterprise make these the best
times tor launching a business in the U.S.'
The truth is'that starting _a business is less risky than most people think. Among mem-
bers ot the National Federation oi independent Business (an association at small business
companies). 77 percent survive the tirst three years.
Fortune also states that 'entrepreneurship (which. in this case. means owning a
Spacebal distributorship) suits the way that Americans want to live today' — independent.
unsupervised. mobile. People want to choose where they live and work. set their work
hours and be their own bosses. By taking on a Spacebal distributorshipyou are taking on
something that may set you up lor lite. A small investment ol your time. money and eitort
may reallypay oft in a spectacular way.
WE WANT YOU TO SUCCEED.

Spacebal Newspaper Ads

HOT NEW PATENTED SPORTS PRODUCT. Great for the beach. Dis-
tributorehip available. Minimum investment 6K. SPACEBAL
Marketing. 1-800-524-6692 203 E. 5th St., Portland, OR
98772
(This ad was run in coastal cities.)

HOT PATENTBDSPORTS PRODUCT. will replace the FRISBEB.

NEW
Distributorehip available. Minimum inveetment 6K. SPACBBAL
Marketing. 1-300-524-6692, 203 E. 5th St., Portland, OR
98772
(This ad was run in land-locked cities. Both ads did well.)

Spacebal Phone Pitch

Hello. Are you familiar with the Frisbee and Hoola-Hoop? (Yes. Everyone is.)
We”. Spacebalis on the same level as they are. It 's a 2-inch rubber ball that has
a latex loop running through it. The ball can be shot over 300 feet. We believe
that Spacebal will become the Frisbee or Hoola-Hoopt of the. 995. We have
already sold over a quarter of a million and we antictpate tripling that next
year. What we are offering you is a ground floor opportunity to become part of
”10 Spacebalphenomenon. In order to answer a lot of your questions, we would
 BlZ-OP- How to Get Rich with "Business Opportunity"Frauds and Scams
66
like to C 0 D you a Fed-Ex package. The package will contain a Spacebal and
our marketing pamphlet.

(Keepthe phone pitch brief. You want them to accept the COD. material.)
Profit 0n Spaccbal Project
t0 S
Czar bal P ' t
Quixmple lru‘r’iflcuse the LEVEL ONE SPACEBAL Package:

Four floor model spinners — my costs-10 ea. — 4 x 40 = $ 160.00

Four counter-top spinners — my cost $25 ea. —— 4 x 25 = 100.00
1,152Spaoebals — my cost $.50 ea. — 1.152 x 8.50 = 576.00
Headers and game pamphlets
50.00
Singers" fees — $20/unit — 20 x 8 displays
160.00
(only if the deal closes)
l-BOO-numberstarter-line
Business line return calls 60.00
Answering service 125.00
Newspaper ad 45.00
locating expenses 185.00
(gas. food. motel, etc.) 250.00

T0181 Costs:
$1,711.00

Spacehal Project Sales

i:::rsLl-Zl\gEl1. OdNE SPACEBAL package included:
8 4
£000.06 ea ers, 20 game sheets and counter-top spinners, 4 floor
1,152 Spacebals. LEVEL
ONE sold for:
locating fee —
$200/unit x 3 units
Total money generated:
Cost of Spacebal 1,333.00
project:
1,711.33
PROFl T:
$5,389.00
 Chapter12: Locating
67

Chapter 12:
Locating

690069009
Locating is the "wrap." or the last part of your sale. Locating is the placementof
the product you have sold. As a biz-op operator, you are offering the mooch a complete
package and locating is an importantpart of that package. "Guaranteedlocations"
(locations guaranteed to make money or they will be replaced by ones that will) are a
powerful closing tool. A mooch will gobble up the promise that his locations are guar-
anteed to make him money.
It makes no difference if you do the locating or a locating company does. (A list of
biz-op locating companies can be found in the REFERENCE chapter.)In order to close
your sale, YOU MUST LET THE MOOCH KNOW THAT HIS LOCATIONS ARE
GUARANTEED TO MAKE MONEY. That is one of your strongestselling points.
In the Appendix you will find a document that guarantees locations. According to
the agreement, you will provide the mooch with "relocates" (new locations) if his
product does not sell. Fortunately,"tags" (stipulationsthat give you ways to break the
contract) are written into the agreement. The tags are:

o The mooch must provide you with a weekly sales report. (99 percent of the time, a
mooch will not continuouslysend in a weekly sales report. thus makingthe con-
tract invalid.)
The displays or machinesshall be installed within seven days after the locations
have been secured.The mooch has to show proof of this. If he cannot, the contract
is null and void.
A letter requesting new locations must be sent by certified or registeredmail. You,
the biz-op operator, must receive the letter no later than the 65th day. otherwnse
the contract is invalid. If the mooch does not meet all of the above requirementS,
but still wants new locations. he must pay to have his displays or machinesrelo-
cated.
 "Business Opportunity" Frauds and Scams
BIZ—0PHow to Get Rich with
68 mooch will say
en screwed. The average
After 60 days a mooch kn ow: :fidhfvsri: it on‘ as a bad experience. Unfortunately,
'the hell with it," lick his wound«in
occasionally have a who will fulfill all of the location agreementre.
you hag?
' meats. If he is persis n an d keeps calling your
service. you condo one of two
313::- Either change your 1:800-number to a new. unilisted one (prowdlng that you
5° rvice tell the mooch that
are not in the middle of a llll’OIOC'vll:l or'iiave yfudllzrngsxirtlipg
‘

os ital. The mooc w1 even u .

”"1331: ieslihepmostcreative part of the-biz-o'p scam. As I explained . _

earlier, you
sell a moochon a display product by convincing him it IS
worth more than it actually
“I value of the
The only problem with this system is a store owner knows the retail
mooch that a 3.1
product. Your marketing pamphlet will convmce an inexperienced
bottle of skin cream is worth 57, but trying that With an established store owner is
entirely different.
When signing up a store for a display, I use two different forms. The Independent
..

Location Agreement" and the "Placement Agreement." Both can be found in the Ap-
ndix.
If you read these over, you will see that they are "loose." meaning they are very
weak legally. The meat of the locating form boils down to this: The location is letting
the mooch put his displays in. The displays belong to the mooch. The store owner gets
a percentage. If the store wants the display taken out, the mooch must remove it. If
the mooch wants to take the display out, he can do so at any time without legal liabil-
ity. The agreements are simple and non-binding. but it gives the mooch a feeling of
security. He now has been accepted by a member of his business community, some-
thing he has always wanted. He is independent, free. calling his own shots. He owes it
all to you and he is grateful. You are also grateful, especially when he kicks out the
greenbacks.
Anyway. back to the problem of slipping an overpriced product into the store of a
savvy businessman.
The "Independent Location Agreement" and the "Placement Agreement" forms
custom made {0' the “WV businessman. Take a good look are
THERE IS NO PLACE THAT REQUIRES YOU TO WRITE
at both of these forms.
DOWN THE RETAIL

”special instructions." Nowhere is there a section devoted to the retail

moochs product. ThlS gives you. the locator, price of the
a tremendous advantage. You now have
0 to verbally state a retail price without
fr:-t hand
5 say you are dealing with
writing it down '
greeting cards . You've
purchasing seconds or close-outs. You have entered intogottena
' ood deal
a contragct with thinntihenl: '2;
~ ~

sell him 10,000 cards at 60 cents each. 009

Your cost was 10
cents on each card sold, the mooch will end
Of course you know that the cards up making 65 c
are not worth more than 50
are working with an artist biz-0p card.
(See Chapter 1 6.) You
Cents _unless you
must now convince
 Chapter12: Locating
69
swres to take the displays.The first thing you do is go to a Hallmarkor any good card

“.
four high quality cards. You glue the back of the cards onto nice card—
store and buy a
board folder. You do not want the store owner to see the Hallmarkname on the back
of the cards. The pitch is quick and fast.

"Hi, my name is I'm working with a new, local card com-

pany and we're placing small consignment displays of"seasonal cards. " (Flash
the Hallmarksat him.) "We put them in free of charge. (Open up one of those
spectacular Hallmarks.) "They retail for $1.25 (instead of $1.75) and you keep
50 cents for yourself." (The store owner knows he can easily sell the cards for
$1.25.) "We will come in on a weekly basis to restock the best selling cards. " (If
you happen to be placing cards just before a holiday, make sure you have sev-
eral of those holiday cards. If it's a holiday, tell the owner you are placing dis-
plays of that holiday card. Explain how your company will supply all seasonal
cards such as Christmas,Easter, etc. The location will be receiving a $500 dis-
play at no cost.) "The only thing we require is this form." (Hand him the form.)
"It's very loosely written. Basically it states the cards belong to us, but you are to
get 50 cents for each one that sells and you can have the displayremoved at any
time. " (After he has read the form, hand him a pen. You should have already
filled in the mooch's company name on the "Placement Agreement" and in-
serted how much the location is to receive for each card they sell.)

\
Any common sense businessmanwill see the potential of getting something for
nothing. There is no risk involved.
By usingthe "PlacementAgreement" form, you do not expose the retail price of the
product. When the mooch looks at the "Placement Agreement" he only sees the 50-
cent commission. He has no idea you have told the store owner his $1.75 cards are
going to sell for $1.25.
Alter you have completed the agreed numberof contracts,list all the stores on the
LOCATION LIST. (See the Appendix.) The bottom of the LOCATION LIST form
reads: "I hereby acknowledge receipt of a copy of the list of locations from my route of
(Insert the product. In this case it would be 10 greeting cards dis-
plays.) with the understandingthat no guarantee of profit is made or implied by the
seller and that all commitmentsmade by
__ (your company name) haVe
been complied with. I am satisfied with the locations and am aware that I may change
locationsin should desire." You then have the mooch. Sign it and initial next to "I
have touredthese locations."
‘
Touring the locationsis always tricky. One golden rule of the tour lS NEVER LET
_

THE MOOCH HAVE AN IN DEPTH CONVERSATION WITH THE LOCATION

OWNER.
. .
I have
two effective ways of accomplishing this. Since your mooch IS a novice en-
"epreneur, he needs your advice. You are a teacher: he is the student. Usmg this
ind 0f POWBF. business owners do not Ilke to be dis-
you pre-warn the mooch that
before you could talk to the
you had to set up an appointment
tuI'bed. Tell the mooch
 and Scams
BIZ—OP- How to Get Rich with "Business Opportunity"Frauds
7°
we only want,
' In " order to ta in the o wner's good graces.
s y
“are owner. Explain that. ' . loy. you eliminate the chance of the
'

to pop in and out By usmg this Prebovzlimgfatds

‘
- --

"10313.133::ngvgflgnggiflgafitfiz tour is to use only one car, yours. .I always insist

the drive
that
x3e
take my automobile. By controlling the tempo of ttmefiygu “is?
When the tour is finished. stop aha c banal 3
tively keep the mooch from loitering.
the paperwork signed. Give the mace a car n- ess
or a bright little coffeeshop. Get
notebook.(He will use this when delivering the cards. Someone in the store must sign
In this case the remain.
for the card inventory.) Then collect the rest of your money.
be paid by either cash or money
ing amount due on 10 card displays is $1,500. It must
order. NEVERACCEPT A PERSONAL CHECK.
Aftermath

Most of the time, a mooch will get his displays installed. It is usually by mistakeor
luck. The store owner might be too busy to look at the display and he will just point to
an area and say. "Put it over there." Sometimes the store owner will be out when the
mooch drops the display off. Other times the store owner will just feel sorry for the
mooch and let him leave it. It makes little difference. Usually after 30 days the store
owners will want the displays taken out.
If you are a smart biz-op operator, you will get the mooch a "backup" location.
There is a good chance the store owner might turn down the card display. Backup lo-
cations can alleviate excess mooch bitching. Hopefully this will do the trick. If not, all
hell will break loose and you will need to have your 1-800-number changed to a new,
unlisted one. That means the only way the mooch has of contacting you is through
your PO Box. Afier 30 days he will tire of sending you nasty letters.
 Chapter13: Vending
71

Chapter 1 5:
Vending

009609000
Snack vending is the backbone of business opportunitiesmarketing. When I
started biz-opping, vendingwas my primarysource ofincome. New biz-oppers still cut
their teeth on honorboxes and candy vending machines.
Vending has been around longer than Christianity.The first vend popped up in
215 3.0. It was a primitivevend that reacted to the weight ofa coin and spilled out a
small amount of holy water. Since that time, inventorsand biz-oppers have created a
business that is currently grossing over $10 billion annually.Vending machinesnow
spit out everythingfrom frozen steaks to hot, by-the-slice pizza.
Candy vending accounts for 80 percent of the solid food vends. There are bulk
vends that dispensehandfuls of nuts, countertop vends that kick out full-size candy
bars. compact vends that hold bite-size candy bars, and vends with built in micro-
waves that not only give you candy, but pop popcorn as well. (See REFERENCE chap-
ter for a list of manufacturers.)
Your vendingmachinenewspaperad plays an importantpart in vending sales. It
of successful vending ma-
"I?“ more interesting than other ads. Here are samples
be
c ine ads.

SNACK ROUTE. Newest and most profitable snack machines are

°Denin9 up hundreds of new locations. Seeing is believing.
Earnings can exceed $1,000 weekly. Part time. All cash busi-
ness can be yours for as little as $5,600. Call 1-800-
5 SUCCESS IN 1994 5. Unlike anything you've ever seen, the
hOttest little vending machine is sweeping the nation. This is
an incredible opportunity to secure your financial future. To-
t‘ll ' 4
‘, No , ‘ - needed. No selling. Deal
onlY With highly established accounts. Fantastic profits, part
01' full time. Be the first in your area with our proven money-
In“kef- If you are sincere about your financial future, contact
“8 today far a c010: pamphlet. Investment of $3,600 opens your
 ' ' Fraud! and Seans
' Opportunity
BIZOP- How to Get Rich with
"Business
72 thin
Call 1-800- to get in on
chain of instant profit canton.
ground floor opportunity.
number one
us: on I»! BUSINESS ma. ' U.S.A.'oIt's here novIlilon;‘:y-:::a:‘::
automatic merchandising. It aNohot!
ovarhea 4. Start part: time. hp -
ado ndent. no telling.
:21? 4 :aJvk. Invuuaent required $15,950. Limited opportu-
24 hour- for brochure. 1-80 -
nity. cm
SHACK IOU'I‘I. lltab 1 1. had locations. Profitability guaranteed.
snow-“k cash income. Can u houra for tree brochure. 1-300-
The last ad promises an established candy vending route. It gives the impression
that the machines are in place and making money. The ad is called a "grabber,' some-
thing that will get the mooch on the telephone. Once he's on line, ask what city he
lives in. Then explain that you have 10 great locations (in his area) that want vending
machines. These locations are so good that he will make $800 a week. All he has to do
is purchase the vends. plaoe them in the high grossing locations, and start making
money.
This is your primary lead in pitch for an established vending route ad. When you
run an established vending route ad, the locations are included. Because of this, you
will have to up the price of the vending machine to compensate for the locating fee.
Alter closing one of these deals. you will have to hustle. The locations should be
ready before the machines are sent. 11‘ not. don't worry about it. As long as you have
the mooch's money, he is at your mercy. When using the established route ad, have
the machines in stock. 0n the other ads, you can wait until you have the mooch's
money before purchasing the vends.
 Chapter 13: Vending

Counierjcop Vending Machine

Weight: 85%.
SL361 {50" x 20" x 22."
Capactiy : 185 items

"it! Buck Brand MechanicalC'ountertop Vending Machine

 Frauds and Scams
to Get Rich with "Business Opportunity"
3MP. flow
74
works best for you. I occa-
vending ads. See which 0 ne
Play around with different in the same paper. It's interesting when the same
ds
'onally run two difl‘erent a have an "air-head" on line.
:iooch responds to both ads. You know right away that you
.

and sell-
machine 5. Manufacturers are producing
Today there is a glut of vending '
machines ' not
a blem. The only difficulty
ds t record rate. Selling the
‘

is pro
ifiozfizion: bin that can be easily overcome by usmg charities. (See Chapter6.) If you
‘

in the Appendix, you can locate from 5 to 10

study Chapter 6 and the charity forms
mn'i‘ll‘iI2risi: :zyart used machines
to purchasing vending machines. The best buys are
hit list, a list of all people to whom
from your previous mooches.Always keep a mooch
have sold vending machines. (Do not worry about any of .the followmg until you
you w1ll want to unload their
have built up a mooch hit list.) 70 percent of your mooches
machines within one year. Driving from business to business to put in one candy bar
quickly changes their vision of the billion-dollar vending industry. That's
where you
once again step in. Only this time the mooch doesn't know who you are. You will need
to get another mailbox and l-800-number. Do not use your old PO Box or l-BOO-num-
her. Even a half-witted mooch will recognize the address and phone number of the
person who "dry humped him."
Put together a mass mail postcard. You are now going to become a buyer of used
vending machines. I call my company Vending Liquidators of America. The name is
boldly printed on both the front and back of the postcard. (Do not use a PO Box num-
ber. only a suite address.) The rest of the postcard reads: "WE BUY ALL USED
UPRIGHT VENDS. MICRO VENDS,
VBE‘gthEL gleglirgls‘IffoggTERTOPs,
- H. 1-300-"
Sincethe mooch will recognize your voice, make arrangements with your answer-
ing serVice to give out the infon'nation. There will be an additional charge, but it
.

keeps you out of the picture. (Instruct the answering service not to give your name,
only your'companys name.) The answering service is to ask what type of machine it
if it is in good shape, andhow old it is. Authorize them to quote these prices: $75
:31,
for
Sréfiuzfirfif'y’ei? ginght Lends, and $300 for microwave vends. The mooch is
“mill?“ Trytogetgrin“) :vethte Fm. slentIrCOD. Willcalll to your specified U.P.S.
t. he bitches, youll have to
When' they arrive Checpk y"h reigh pay.
e the boxes. Qountertops m“ weigh 85
Pounds; microwave vends 158 “deal;t :1. form indicates the weight is dif-
ferent, ask for one of the 1,0er:an edUI.P.S.
{they refu5e_ do not accept the ship-
ment. The mooch who sent the machin?ene
I

Do be
paid by cashiers check. There
is nothing wrong with this but rotects “Peel?
and given U.P.S. the cashier's clfeck yoiohgzebegeiciéozu?:k‘le CBECkeghth: weigl}:
' Y- pen e oxes.
the "mooch" h .

them back to aspillkfiaeaflyedannflgee: the boxes and g'iVe

cel the cashier's check.
,
1:13:33. . "it”:
utjhen
your an and have them can-
, of this-but your bank can
-

mem on a cashier's chxfistEpseoeilliilzlire-{unaware stOP Pa)“

p y I you tell them "5 to Prevent an
fraud. attempted
Until you have compiled a mooch hit
list, you Will have to rely on Classifieds and
manufacturers for your vending mach
ines. If you are a serious biz-opper, the classi-
 Chapter13: Vending
75
fiedS will become your second Bible. You have to devote time to the classifieds. Read
them daily. You never
know when a hidden money-maker will
pop up. Many a time 1

have practically stolen used vending machines advertised in the classifieds. A deeper-
ate mooch will sometimestake almostany offer to get rid of his vending machinebur-
den. Another classifiedvending method is the vending purchasing ad. "LOOKING
FOR USED VENDING MACHINES. WILL PAY CASH. Phone It." This ad will some-
times create more businessthan you can handle.
Always check the mechanics and condition of the vends. For countertopsofTer $75
to $120, for upright vends $150 to $200, for microwave vends $200 to $500, and for
hot food vends offer $200 to $300.
Your last option is the manufacturer.Even though the prices are structured to let
you make good money, your net profit will not be nearly as much as on the used ma-
chines. A list of vendingmanufacturersand prices of their machines can be found in
the REFERENCE chapter.

Profit On Vending Machine Project

I am going to work with the most popular vend, the countertop. The package will
be 10 used machines.Very seldom will the mechanism in a manualvendingmachine
give you trouble.If a coin mechanism goes out, just order a replacement.Most of the
used machines will need to be touched up and polished. It only takes a little work to
make a vend look brand new. If at all possible, keep the machines in the original
boxes. If not, buy good, sturdy, nice-looking shipping containers.

Vending Machine ProjectCosts

(10 Countertops)

Cost of 10 used vends: $75 x 10 = $750.00

Cost of refurbishing— spray paint, steel wool: 30.00
(you can have it done by professional
appliance repair person)
Shipping boxes (good ones): $10 x 10 = 100.00
Singer fee: $20 a unit x 10 = $200 at 2 singers = 400.00
(only if deal closes)
l-BOO-number starter-line: 50-00
Business line return calls: 100-00
Answering Service; 45.00
NEWSpaper ad; 175.00
locatingexpenses; 250.00
(gas, food, motel, etc.)

Total Costs: $1,900.00

 Opportunity"Frauds and Scams
BIZ-0P: How to Get Rich wi th
"Business
76
Vendin‘ Project Profit
0
10 Countertops 0 $600 = 3?,ggg . go
locating fee. MOO/unit= 3700000
Total Sale: $1,900.00
Total Costs = . .

PROFIT: $5,100.00

If you run a week-long ad. you should close three vending packages, for a total
profit of $15,300.00.
The pitch on the vending machines is similar to that for the honor boxes. (See
Chapter 8.) Ask the mooch if he would like to make $800 a week with only 4 hours of
work. He will have an exclusive distributorship, a ground floor opportunity — all of
your distributors are making money — and he will be guaranteed to make money or
the machines will be moved. The mooch will be taken around and introduced to the
store or company owner.
It doesn't have to be a long or complicated pitch. Go for the greed factor. The
mooch is calling because he is hoping to go into business and get rich. Tell him what
he wants to hear.
Here's the lead-in to your profit pamphlet:

Dear

Here Ls the pamphletyou requestedregardingthe billion dollar world at

vending. Each
day. millions of coinsare pouredthrough coin-operateddevices. Automaticmerchandising
IS one ol today’s lastest growing industries.Everyday nearly 7 out 0! 10
persons will do
business With automaticmerchandisers.The lantasticpotentialtor this business has only
begun to be lully realized.
Not onlyis the greatest growth 0! vending ahead 0! us. but also the greatest diversifica-
>
tion 0! vending IS yet to come.

A I present.our vending.

companyIS working
. .

wtlh a select numberol

.

our distributorsruns a profitable operationand

' distributors.Each 0'
we 3'9 '°°k"‘9 lor.

our lamity. more distributorsto join

Please go over all the enclosed prom
matena nd .

are becominglinalncahllfimfezrmefidenlfltwe WI" call on you Wilh

.
inlormation on distributorswho
.
 Chapter14: Auctions

Chapter 14:
Auctions

999900000
Government auctions present excellent opportunities for biz-oppers. The govern-
ment sells over $1 billion in surplus every year. My most profitable biz-op government
auction deal involved the purchaseof 100 microwaves. (See Chapter 17.)
The major drawbackto auctions is cash. If you arejust starting,and short of cash,
auctions might be beyond your means. I have put together a complete list of things
you need to know about auctions.
Once you have decided to attend one. make sure you know how to get to the loca-
tion. Drive by before the auction, check out parkingand see how to get inside. This
eliminates some possible reasons for being late when the time comes.
Get there early enough to inspectthe merchandise. There is usually an open in-
sPection period that will allow you to look at the goods. Sometimes the inspection
takes place the day before the auction. Always ask. If you are after biz-op items, make
sure they fall into the biz-op merchandisingcategory. REMEMBER, at an auction all
sales are final.
When bidding for an item. make eye contact with the auctioneer. This will let him
know you are a serious bidder. Make sure you know the bidding amount of the item
YOU
are interested in. If you are unsure, ask the auctioneer to repeat the amount.
.
uCtioneers speak rapidly, so don'tget confused and buy something for more than you
Intended.
At governmentauctions, no deposit is required to bid. Ifyou make a purchase, you
(Unless full payment
.musl- make a partial
'5 l'equired.) Full
payment of 20 percentof the total amount.
cash or money order. No
payment will be accepted in the form of
Personal checks. . .
, ,

overnment auctions are supervised by the General Servnces Administratizn

ERG-3A.). See REFERENCEchapter for the G.S.A. office closest
to
YOUR MStPI'Hattio:
EFERENCE the governments Defense e-u l I:
chapter is a complete list of
and Marketing
regionalsales oflices.
 and Scams
BILOP- How to Get Rich with "Business Opportunity"Frauds
78
neither is too much benefit to the biz.
There are two other go vernment auctions —
ent and the U.S. Customs. These items
sell.“ by drug legfzrflem'ust
-

”P"sold— menhand'.“
-

auction. except the bids are

are sealed bid auctions. A sea e l 15) like an
at .
sealed. and turned over to the auctioneer. wh o
placed in an envelope by the bidder -_ .
-

then awarded to t h e h''8 h e st .bidder - Th e

opens the envelopes. The merchandise is real
boats. automobiles,
items auctioned usually include liquor, jewelry,
tate. clothing items and household goods — very few things
airplanes.
that a bizropper can wor e:
with, mainly personal things at a very low price. Although these auctions are open to
the auction. To be-
anyone. you must become a member/subscriber to participate In AZ 85621,
come a member/subscriber, contact: EG&G. 55 Bodega Drive, Nogales.
(602) 281-4705.This company is under contract with the U.S. government to conduct
the customs and drug seizure auctions. Send them a stamped. self-addressed envelope
and they will send you an application.
Other auctions that l have done extremely well with are the bank and financial
.

auctions. I bid on and got 100,000 boxed bottles of Rain Forest skin lotion and hair
cream — a horrible product from the rain forest of Costa Rica that turned out to be a
great money maker. (See Chapter 15.)
Bank auctions are held because companies or individuals can no longer meettheir
financial commitments. In order to recoup some of their money, the banks have an
auction. This means a biz-opper can get a great discount on money making items.
These auctions are held about every two weeks. depending on how long the institu-
tions want to hold the merchandise.
Where do you find these auctions? First look in the Yellow Pages under Banks.
Credit Unions. and Finance Companies. Call them and ask when the next auction of
repossessed property will be held. They will tell you the time and date. Also check the
classifieds in the local paper and in U.S.A. Today.
When you get to an auction and you have been declared the high bidder, proceed to
the cashier's table. You must pay at least $150 on
your purchase price before the end
of the auction. This is a deposit on your merchandise. You will then have
seven days
to pay the balance. (Be sure to keep the receipt for
your deposit.) If the balance is not
paid in the specified time, you lose your deposit and the merchandise is auctioned off
again.
 Chapter15: Rain Forest

Chapter 1 5:
Rain Forest

096909600
Bank auctions can sometimeslead to unexpected wealth, as in the case of Rain
Forest. I was workinga mooch in Florida and, as always, I picked up the local paper
and checked out the classifieds.UnderAuctions, I found that the Bank of Carney was
auctioning off several different lots of repossessed items. I called and discovered one
lot contained skin care products.
There was a combinationof 100.000 bars of soap, and bottles of skin cream and
hair cream. A cosmetic company called Rain Forest had imported the product from
Costa Rica. According to what I could glean from the literature, all the ingredients
were from the Costa Rican rain forest. I opened up several bottles and wasn't im-
pressed. It was poorly packagedand the bottles were of a cheap rubber composition.
The skin cream reminded me more of white axle grease than skin lotion. I could see
why it didn't sell. That madelittle difference. Ifthe price was right, I knew it could be
biz-opped for a tidy profit.
Included in the lot were 1,000 empty small sample jars labeled Rain Forest and
approximately 900 cheap, thin-pressed wood displays. The displays were not much
more than firewood, but that was all I needed. Those items combined with the bottled
axle L'Teasewould be the key to the Rain Forestproject.
My bid 0f $5.000 got the whole lot. My cost per unit was five cents. The displays
Were just thrown in
as part of the package.
There were three different products — hair repairingcream, cleansmg bars, and
_

25 units. The big package would

go with packages of 12 and
Fkin cream. I decided to
"ldude 25 displays with 1,000 bottles of hair cream, 1.000 bars of Rm.“ Forest soap.
and 1.200 bottles of 35 big
skin cream. I had enough product to 39" approxnmately
MCkages.
 BlZ-OP- flow to Get Rich with "Business Opportunity"Frauds and Scams

where
' ’ ‘
ull-down backdrop for a snapshot. Our cho-
ylf: anihzeakfztzzdfi.{glitthl-eafifmily, we substituted a Rain Forest display.
13:02 33951: ended up with a nice cover photo for the Rain Forest marketingpam.
phlet. We then joined the Better Business Bureau. The BBB. can be a tii'eallaassgt.
when you are working on a long-term project. Since your company IsAnew, he . .

will not have any complaints. That gives you bonus mooch pomts. I.
more. afways
feels more comfortable when the B.B.B. verifies thatyour company is comp amt- rec.-
One of the things you must do when working .mth a cheap. worthless product is
create the brand name illusion. You want to convmce the mooch that this product is
as good as Estee Lauder. The only reason it is being sold for less IS that people are not
familiar with it. it also creates a consumer friendly attitude. Instead of paying $60 an
ounce for Estee Lauder, they can now buy a product that is comparable, Rain Forest,
at fl‘soal'inelp
ounce.
enhance Rain Forest's image, we put together a list of the best skin lotions
in the world. Naturally. the list included our bottled axle grease. This list helped
plant the seed in the mooch's mind that Rain Forest skin cream was as good as any
big-name product.
Facial Skin Care and Hair Care Products Represent
A $4 Billion a Year Market In The US.
This is a List of The Very Best
Brand Name Size Retail Price
Healing Skin Creams
l. Lancome Anti-Aging Cream 1.75 oz. $35
2 Biotherm Wrinkle Smoother 1.37 oz. $32
3. Prescriptives Multi Moisturizer 1.09 oz. $37
4. Estee Lauder Controlling Cream 1.75 oz. $60
5. La Prairie Creme Cellular 1
oz. $80
6. Ultima ll All Night Moisturizer 1
oz. $40
7. Shiseido Facial Nourishing Cream 1 oz. $37
8. Princess Marcella Borghese
1.85 02. $25
9. Elizabeth Arden Day
1.75 02. $52
Renewal Emulsion
10. Clinique Daytime Moisturizer
1.75 02. $37
11. RAIN FOREST NATURAL
PRODUCTS CREAM
2 ounces $333335
12.95! ! ! .' !
 Chapter 15: Rain Forest
31
MiraCle skin creams are in abundance.Claims of getting rid of
wrinkles and old
a e
blotches 8“? 85 common as apple pie. I3V8|2Yone wants to
stay The mooch
ate to this. He also realizesthat skin creams are expensive. young.
Many people may
w ant
high-priced skin cream, but cannotafford it. But
now, thanks to the Rain Forest
distributor. the dreams of the average working woman can be fulfilled. Beauty and
youth will be hers
forever.

Rain Forest Newspaper Ads

5 UNLIMITED$$$$$- New! All-natural skin products. More

advanced than Estee Lauder. Ground Floor Opportunity. RAIN
FOREST — the COSMETIC WAVE OF THE FUTURE CALL -
a+$UPER DOLLARS. Billion dollar industry. NEW“ HOT! All
natural skin product. Exclusive distributorship — $10K
required. RAIN FOREST - Call
MARE $200,000 A YEAR” Own a natural cosmetic business.
NEW. Exclusive distributorship — No experience necessary
— $10K RAIN FOREST — Call
The Rain Forest phone pitch will sound familiar. (That's because all the pitches
have the same format.)

Hi

Are you familiar with Estee Lauder and Max Factor? (Yes, everybody is.)
What we are offeringis a product that is on the some level, if not above, Estee
Lauder. We have spent millionsof dollars on research. It has taken years to
Perfect an all-natural product ofthis natureand we have finallygotten the OK.
1° b“gin
our marketing in the United States. We do not want the skin cream to
be mass marketed in. chain stores such
as KMart or Wal-Mart. We want to set up
distributorswho will have an exclusive territory. They, in turn, will get this
fabulous new product into the hands of the independent beauty shops, tanning
5°10“. dermatologists,etc. — shops that work one on one with their customers.
he shin cosmetics businessgrossedover $4 billion last year and Rain Forest
.
'8 going to be
taking a big piece of the pie. The distributorsthat get in on this
ground floor Opportunity are going to make money. If this is something you re
""WeSled in, we would like to COD. you a Fed-Ex paclN-‘ltlc of information.
 and Scams
BIZ-OP- How to Get Rich with "Business Opportunity"Frauds
82
Markefin‘ Pamphlet First Page
'
‘
that. the old Rain IForesl. company had put. together.A
f the literature
product pushing. sofl sell. I Incorporated it some of my own
.
lollo‘fiidisszll‘:wfikey,
.
With
hype and this is what came up
I with.

Dear

We appreciateyour responseto RAIN FOREST. THE NATURAL COSMETICWAVE OF

THE FUTURE. Rain Forest Productshas developed the most advanced beauty system
availableanywhere in the world. Our rare and activeingredientsare obtained deep inside
rain lorest in Central America. Our natural. patentedlorrnulasare the premlse to an en-
tire line at all-natural skin and hair care products.
We are acquiring high quality. all-natural ingredientslrorn the incredible Costa Rican
rain lorestand trying to help re-llourish the destroyedarea. We always lry_to avord use of
industrialized ingredients. but in some cases it is necessary to includea'minlm-umamount
at some stabilizer or preservatives.(I personally”laugh!they go! Illa Ingredienls [mm a
Sou America/r rubberleclory.)
We have spent many years improving our techniquesto achievethe most natural prod-
uct. We are now sure that our line is one at the best tor people who appreciate natural
products. Our soaps and creams are manulacturedwith absolutelytraditionalprocedures.
usmg ancienttechniquesto maintain their uniquequality.
Our line is the result at years ol experimenting with raw and roughingredientslike herbal
powders.inlusions. oils. extracts.concentrates.mud. clay. sea elements.etc.
We are now altering distributorships to a tew selected people.Those who become part
at our lamily will be on the same level as the lirst Max
Factoror Coca-Coladistributor.
and think. How many people do you know who made an $3.000investmentin the lirst Stop Mc-
Donald‘s lranohise?Not too many. (McDonald‘s
lranchisesare now $1 million.) That's be-
cause it lattes people with insight who are willing to take that lirst
Those with that insight will be America'snext millionaires. entrepreneurial step.
Are you one ol thosepeople?
We havethe productand we wantdependable distributors
whoare vrstonanesto handle Rain Forest. Our prolessionallocatorswill secure the
highest
Rain Forest displays. All out distributorshave to do is restock (which
tor the
quatrtyupblzczz
you w: my a lot 0 ). drop oll literature. see it the she
THEN COLLECT YOUR MONEY. What p ownerhas any ques ton s. ond
I

could be simplefl
You have a chance to become
pan ol a ground floor 0 peration in
‘
' '
an tndust
grosses over$4 DIHIOn annually. This opportunity may
‘
ry that
nevercome alongagain.
Try the sample that we have
enclosed I'm
cream in America. (/I was.)Then carelully read sure you enclog a tee that It ' s the best 5km'
'
. . . Will ‘
I

over the '

tor you.
 Chapter 15: Rain Forest
33
Profit On Rain Forest Project

C0,, Of Rain Forest Project

I sold two different packages. One package had 12 units, the other 25. In this ex-
ample we will use a packageof 25. I will also include the cost of my "plant" (See Chap-
ter 5) as well as the Sears pictures, wooden display and cost of a good skin cream.
These items are a one time only expense. On a big money project, we went to national
All the expenses will be higherthan normal.
as well as local papers.
(Based on packagesof 25)
, Rain Forestskin cream. The "mooch" receives 1,250 assortedskin creams. My cost:
$62.50.
0 Rain Foresthair cream. The "mooch" receives 1,000 units. My cost: $50.
o Rain Forestcleansingbars. The "mooch" receives 1,000 units. My cost: $50.
Cost of marketing pamphlet, color covers and 500 pamphlets for the mooch to
hand out: $225.
USA Today advertising:$475/week.
Local newspaperadvertising.California and Texas: $350.
l-BOO-number incoming calls: $145
Business line (going out): $350.
one...

Answering service: $125.

Singers — two singers were paid $50/unit to set up a total of 24 "plants" (See
Chapter 5.) $1,200. The singers were then paid $20/unit to tell the mooch how
great Rain Forest sales were. Two singers x 50 units x $20 = $2,000.
Cost of skin cream to fill the empty sample bottles: $340.
.00.
Nice wooden display:$125.
Sears photos: $29.95.
Locating expense(25 units). Motel, gas, food, etc. $350.
Summary:
Skin cream 62-50
Hair cream 50.00
Soap 50.00
Printing 225.00
USA Today ads 475.00
local paperads 350.00
1
.300 ,, 145.00
Elusiness line Egg-33
SWering serv'we '

zingers 3,203.33
00d skin cr 34 .
iSplay
“m 125.00
PhOtos 29.95
Locflting CXpense 350.00
Total Costs: $5,877.45
BIIrOP: How to Get Rich with "Business Opportunity"Frauds and Scams
84

Profit On Rain Forest Prm'ec!

at $5.77 ea. = $7,212.50.

Rain Forest skin cream —— 1,250containers
Rain Forest hair cream — 1,000containers at $3.99 ea. = 3,990.00
Rain Forest aoap— 1.000 bars at $1.45 = 1,450.00
25 Rain Forest deluxe displays $229 ea. = 5,720.00
Locating fee $250/unit x 25 = 6,250.00

Total: $24,622.50
Cost of Product: 5,877.45
PROFIT: $13,745.05

We ended up having enough product to sell 30 packages. After that. we shut down
and 1 beat a hot path out of Florida. My partners and I netted almost halfa million in
six months.
The REFERENCE chapter has a list of cosmetic companies you can purchase dis-
continued items from. Most of the time you will have to create a new name for the
product and have new labels made for each bottle.
 Chapter 16: Greeting Cards
85

Chapter 16:
Greeting Cards

06000009.
There is hardly a person alive who has not received a greeting card. Everyone
knows that cards are a profitable.big business. Just look at Hallmarkand Carrollton.
A $2 card has a buck and a half of profit in it. It's this "fat money" that makes Hall-
mark big, but it's the mooch's fat money that makes the biz-op operatorbig.
If you are going to run a greeting card ad, you need to find a card source. Good
sources are stores that are bankrupt or going out of business. A biz-opper has to be a
continual classifiedad watcher.It's in the classifieds that you find good deals — drug-
stores going under, stationery or grocery stores closing. These are things that sud-
denly pop up in your local paper. One week there will be a bankruptcyauction, the
next week everything will be sold. If you are looking to pick up auction bankruptcy
cards, you must continuallyscan the paper. You should never pay more than one to
two cents a card at an auction.Your price to the mooch is 50 cents a card.
There are easier ways of locating cards than at an auction. One is purchasingsec-
onds, or close-outs, that the big card companies have. (There is a list in the REFER-
ENCE chapter.)The best way to approach these companies is with a letter. Here is
the correspondence I send requestingseconds or close-outs:

Big Time Marketing

Seattle. WA

AmericanGreeting Cards
Cleveland,OH
Attn: Sales
Dept.
Our Company represents a chain ol 99-cenl stores in lhe Northwest. Our client has arree
tluesled a larger selection ol greeting cards. We realize that Amencan GregtlalghcarZ
0' a high quality and 0' "‘9 Ilnehcar are
we do not expect them to give us a top miashzls
[-31
but
Searchinglor are seconds and close-outs. We do not care the carc'ls d'i‘ibgal birthday-and
II

well as
we w°“'d like
seasonal cards (x-mas. Easter, etc). as 129 ral 'do
909 e not exp“! high
5.000 to 10.000
gal-Wells. We need
to purchase them in lols 0!
 Opportunity"Frauds and Scams
amp: How to Get Rich with "Business
35
need envelopes and. it al all possuble.head-
.

. . ' I

33:3 :asszgétoxz.fignglrllecfigtr:tryepli’ wilhin 30 days. It you have any questions,

please all 999999-. The“"you-
seed
(You can use a variation of this formatted letter with cosmetic companies,
'
anies.)
tive cornilvill
m%:d::::e1:::°r::ompany come up with something. Always keep the price at
.

10 cents a card or less. Remember. you have to pay for these up front; the sell then
" ethod will not work.
buyrhn;
least expensive way (the way I like most) of biz-opping cards is the local artist
. .

route. If you know an artist or a cartoonist who is willing to put together a series of _24
different greeting cards on a percentage basis, go for it. Prowding, of course, the artist
is halfdecent.
I worked with an HiSpanic college artist who was exceptional. He put together a
series of cards that appealed to the Spanish population. I sold 10 different distributor-
ships in California, Texas. and Arizona. All of his artwork was of a Spanish cartoon
theme done in black and white. I produced samples by going to the local quick printer.
There I instructed the printer to make copies of the cards on a high quality, heavy
duty gloss paper. Alter the copies were run, I precisely cut and folded them. Twenty
complete sets were made. One was for the artist, one was for myself, and the rest
were mooch bait. Since I was using quality paper and only running 480 copies, I paid
15 cents each. The price dropped to 7 cents each when I ordered 5,000.
You must always work out the percentage agreement with the artist before enter-
ing in a biz-op artist deal. Even if he is a friend, put it in writing. If he doesn't create
cards that look decent, no one makes money. All he has to do is create a mooch card.
It needs to have a character or scene that you can sell as being
your trademark.No
one else has this card and your mooch will be the only one in his territoryto have it.
Ihfy};
Hispanic artist created a crazy rabbit. All of the text was in Spanish and in Eng-
is .
My agreement with the artist guaranteed that he would receive 7 cents for each
card sold. On a five-display deal (5,000 cards). his
percentage was $350. A card pack-
age always stai1.s at five units. It consists of five floor model card
45 different cards, 5,000 cards (1,000 per display) and five spinners that hold
headers.
If you are purchasing cards at an auction. the
spinners might be included. If not,
grocery and drugstores. Ask if they have any used spinners
they do. make sure the spinners are sized to fit they want to get rid of. If
for a used spinner. your cards. Never give more than $20
One drugstore actually gave me 10 aluminum '
more room in their storage area. I took the
. . greeting card '
dis la s ' ust to make
the old paint removed. The next spinners to a sandblasting, she P and had
slop was at an auto '
white coat. Sandblasting $125 .
painting 3200 . total $325. A b ' ' '
elbow grease, sandpaper and cannifdglsrpll-i'iryg :liznfpper can
811W money by "5mg 0 Mlle -
. _

Ifyou cannot find used displays, check in the Yellow

store Displays or Showroom Displays. You Pages under l(Directs. -D -
should be able to find what wrgnt rblgt
you
 Chapter 16: Greeting Cards
87
too expensive.The cheapestroute IS to go mail order With 8'
‘ ‘
' '
, [night be
ӣ33331:th
-

It card spinners will cost you $60

(See REFERiElgtiEhggzzgithrenty
I

o esa e price of the dis p la ys . If they are $60. you charge

nt to trip e
a: mOOCh $132; e card 5 go, you need to wholesale them a t 50 cents ”Ch. Anything '
As far as t
above that might
scare your mooch olT.
“- you are printing a local artist card. you should be able to produce them to 16%
includes the artists fee, printingand an envelope. have
. . .
I gotten
cent-5 a piece. That
.

for as low as two cents, but everything at an auction is cash. The

cards at an auction
same is true of
the Hallmark type of close outs. The big drawback to company and
auction cards IS you have the cards before you have bagged the mooch. With artist
for the cards with the mooch's money.
biz-op cards, you pay

Complete Displays

Counter Top
Tmsum CCHS‘SJSO‘has-'KOIUS'VaDS
Ialaxovs cghlfi Bani—amass we
?3’ conic! poo cm:- '2 D'ac‘~c'nc::
base Display sinus m UPS cane"
($1er #23-32A)$18.72 ea

$33.70ea
Minimum qu Inlily so,
Custom primed nude! algn available.

Product Dioplayf 0d "6 ta)

Siege! IMP,"yPr
(Illustrations courtesy
 ' ' Frauds nn d S
BIZ 01" How to Get Rich with "Business Opportunity’ cams

GREEHNGICARDDDISPLAYS

COUNTER T35 D:SPL‘VS DC‘JELE SPINNER

95?“!

AR:
5- ‘CAFIZJ 5?».qu K33:

GrIIwring Card
Displays
(Phatmr (ourIIIM Siegel Display Products.)

34»

In IlrruiunsIIf .S'IIIIId
(II/ualrulmna I IIIIrlII SH I S'pmm-Irs
In ["1 I)L\/)lu\
I'l'lfllllt'lh.)
 Chapter16: Greeting Cards
89
This is the lead in I used for the marketingpamphlet:

Dear/'
attrlgacgialgs at; ltlhleerlteitsblflt‘hglitrtlaefalg‘rl: sabevsf'ng card distnbutorship. Our uniQue.

uyou are a new entrepreneur. you need to knowtour things ab0ut cards:
1. Howsale is my investment?

2. Who is in the business now?

3. Howmuch are they making?

4. Can reasonably expect to do as well or better!
I

Those are really important questions and the enclosed material has the answers. You'll
lind facts. figures and specilic inlormation.

Hispanic Creations. you will have the best of several worlds— money. success.
With
enjoymentand — perhaps the greatest gilt at all — complete independence.
Our distributors require no special skills in sales. bookkeeping or technical training to
manage their business. No heavy lilting is involved.All that's required is a desire to be ti-
nanciallysuccessiul.
ll there is one thing you can say about successlul people it is that they open the door
whenopportunity knocks. Our distributorshipis knockingreallyloud. You are lookinglor the
best business you can lind; we are searching tor the bestsellers in your area.
We appreciate your interest. Now. carelully reviewthe lacts and figures in the enclosed
material.Go all by yoursell where it's quiet and read it lrom cover to cover. You‘ll see why

g.
cards by Hispanic Creations are a success. You'll discover why. as a grassroots distributor.
you have the same opportunity as the lirst Coca-Cola distributor.

Analyze the inlormation today. Make notes about any questions you may have. We will
call you back withinthe next few days and respond to any questions you have.

Should you want answers belore we call. use our toll tree line, 1-800-. and ask for
You will now have the opportunityto join the satislied lamily ol
HispanicCreations. OUR DISTRIBUTORSDO NOT ANSWERTO A SUPERVISOROR
BOSS. THEY CHOOSE THEIR OWN WORKINGHOURS. PART TIME OR FULL TIME.
THAT IS EXCITING AND TRULY RE-
LHEY ARE ASSOCIATED WITH AN INDUSTRY
ARDING.

Best ol all. you can be up and running in a tew weeks. But don‘t hesitate too long. We
have received inquiries tron-t many. many persons who responded to the same newspaper
advenisement in your area.
The next time we speak on the phone, I'll give y0u the names and phone numbers at
oi Hrs-
s°m.° 0' °Uf dealers. This will enable you to get an ov erall picture at the success
panic Creations.
 BILOP: How to Get Rich with "Business Opportunity"Frauds and Scams
90
Profit On GreetingCard Project
Cost OfGreeting Card Project:
' .
(Based on s lO-spinner biz-op artist package usmg reconditioned .
spinners.)
_

Cost of printing cards (black and white on good gloss paper):

8 cents ea. x 10,000 = 3 800.00
Cost of 10 reconditioned displays: = 350.00
Singers' fees: $20 a display it 10 x 3 singers = 600.00
(only to be paid if deal closes)
Artist's percentage: 7 cents x 10.000 cards = 700.00
Answering service: 45.00
l-BOO-numberstarter-line: should not be over 60.00
Business line return calls: should not be over 85.00
Newspaper ad: 175.00
Locating expenses — gas, food, motel, etc; 250.00
Total Costs:
$3,065.00
MoneyTaken In On Card Project

10,000cards I 50 cents =
10 spinners x 8240 =
$ 5,000.00
2,400.00
locating fee — 10 x $300 =
Total money generated: 3,000.00
Cost of Project: $10,400.00

m
$3,065.00
PROFIT:

SuccessfulNewspaperAds
223's PROFIT“ GREETING
puts you in business.billion per year indus-
CARDS A $7
::-yilP::li:her
a v nve s t nent . No High income poten-
plan. 1 -3 o— selling. Call for free business
S GRZBTING CARDS
locations.
5 Exclusive distributorsh
'

no" 1400-
Recoup investment of $5 , 200 in :D- Guaranteed
months. Cell
HISPANIC SEASONAL
CARDS Hot
sellin:OIDGV cards. Exclusive
distributorship. Guaranteed high
investment $3,500. l-Boo- ume locations. Hin.
 Chapter 16: Greeting Cards
91
ad in several Spanish news papers. W ' '
I ran the Hispanic
' fluent In Spanish. For card 10238;:pvivtzhdlizlzlfsp-
but l had to hire a person
_

ships!
met 12-
 Chapter 1 7:
Popcorn

000000000
Auctions make biz-oppers money. Unfortunately, you must have cash. The "sell
then buy" method does not work with auctions. There is a risk factor involved when
purchasing items before selling them. I suggest new biz-oppers stay with the "sell
then buy" methoduntil they have become more experienced.
One of my most successful government auctions involved microwaves. The horror
stories you hear about the governmentspending $500 on a hammeror $800 on toilet
seats must be true. I bid on and purchased 100 small commercial Litton microwaves
for $3,000. At that time it was the smallestcommercial microwave Litton made: 13
inches x 18 inches x 9 inches high, .5 cu. ft. interior, 700 watts of power; weight 37
lbs. It retailed for $200. I do not know whatthe government paid, but my per unit cost
was $30. (Litton is no longer making that model.) I have sold and purchased many
coin-operated large microwave vending machines, but this project would be a little
dilTerent.
My first move was to contact Deli Express (Eden Prairie, MN, 1-300-328-8184) and
work a deal to purchase 1,000 cases of their assorted microwave popcorn. There are
48 packs of popcorn
per case. My cost per case was $6.50. Without purchasingthe
popcorn, I began running my ads. The object was to sell microwave popcorn routes.
The microwave popcorn ads read:

5 11496 PROFIT
s. Phenomenal return on investment. $3,500
I“Ecl'uired. #1 selling snack food. CALL -

ONLY
$3,500!!! Small investment. LARGE RETURN. America's
“1 Snack. Established micro route. CALL 1-800-
included. 114%
ll 1 SNACK.
$3,500 investment. Equipment
Profit. CALL 1'300-
 BlZ-OP- flow to Get Rich with"BusinessOpportunity"Frauds and Scene
94
The popcorn phone pitch was:
billion dollar popcorn husiness? 99
"How would you like to become part of the
an opportunity to become
out of 100 people eat popearn and we are ofl'ering you
this industry for only $3,500. That includes Litton state-of-the-art micro-
part of
double your investment. We have
wave equipment and enough product to almost
tavern locations in your area right now. If
.

people who are contacting prime

we'll overnight you a C.0.D. package
you 'rv interested" in this type of program,
of information.

I kept it brief. I didn't tell the mooch how much popcorn he would be receiving or
the size of the microwave. Nor did I explain about the locating fee. Only give the
moochinformation if he insists. Push the C.0.D.. Fed-Ex package.
First page of the marketing pamphlet:
I would like to thankyou ior inquiring into this uniquebusiness opportunity.

Neany everyone i speak with has consideredgoing into business. However.ior various
reasons. they continueworking tor their present employerand have not taken any serious
steps to enhance their present iinancial status.
The proposalottered by POP LIGHT gives that person a chance to become iinancially
independentwithout great tinancial risk (only 53.500).Due to our expertise and the popu-
larity oi the product. the success oi POP LIGHT is one oi the highest in the country. The
cost is low. the profit on popcornis high.
WHICH SNACK IS WHOLESOME. NATURAL. ECONOMICAL. DELICIOUS AND FUN?
— POPCORN!!! 630 Million poundsare sold annually— 42 quarts ior every man. woman
and child. Popcornsales double every 10 years. It‘s the wortd'snumber one-selling. most
profitable snack iood,
With our state—ol-the-an micro—Powers. all you do is go to the location.drop oil a case
oi popcornand collect could be simpler! No employees, no risk. Work
your money. What
out oi your house. Attatn imancial security. Your locationswill be the best. Proiessional lo-
cators will makesure oi that.
:ilgabe amaafed atlthe proiit in popcorn. In a good grossing
mvrne'agozvgrousrer'tliaztggnm
y. rans ates into a p roi'it at $7,300 a year FOR
JUST ONE LOCATION !

I Will contactyou laterlhlS weekwith iniomtation on othersuccessiul distributors.

Profit 0n Popcorn Project

COST OF POPCORN PROJECT
(10 units per sale.)

Microwaves 6 $30 ea. (government auction)'

. $3 0 X 10 = $
Popcorn (100 cases per 10 displays J $6.50/case x 100 = 22000
Copies of marketing pamphlet: = 0‘00
Singer fee: $20 a unit x 10 = 3200 x 2 singers 43333
=
 Chapter17: Popcorn
95
1'300_numbef1 75. 00
(lots of calls on $3,500 ads)
of return calls):
Bushes? line (lots 175.00
Answering service (above average use): 3500
Newspaper ad: 175.00
Locating expenses— gas, food, motel, etc.: 250.00

Total Costs: $2,140.00

Money Taken In On Popcorn Project:

10 Microwaves x $350 = 3,500.00

100 Cases popcorn x $12.96/case = 1,295.00
Distributing fee = 30000
right to use POP LIGHT name (On a lower priced project,
try squeezingthe mooch for the right to distributeyour
product. It helps cover the singersand extra phone bills.)
Locating fee $100/unitx 10 = 1,000.00
Total: $6,096.00
Cost of Product: $2,140.00

PROFIT: $3,956.00

(1 sold and located 10 of these packages in 90 days. My net profit — $39,560.)

Ifyou are interested in doing a project of this nature, you'll need to contact a res-
taurantsupply companyor a name-brandmicrowave distributor.Get a price on 10 to
50 .5-cu. ft. microwave units. Have the store give you a picture of the unit, then con-
tact Deli Express, 1-800-328-8184, and get a popcorn price. (You might be able to get
the same or a better price from a local distributor.) After you have all that info, run
YOur ad and wait for the phone to ring.

Locating
The best places for these units are bars. Call on the bar owner either early in the
Morning, 3-9, or in the middle of the afternoon. Since the microwaves are light, carry
one in and ask the bar Tell him you
owner if you can pop some corn for hispatrons.
are not selling it, but if he likes the popcorn, you will leave him a microwave and a
c?“ °f Popcorn at no cost. Explainthat he only pays for what sells and he mll be net-
tmg $30 a case.
Selling price for a bag of popcorn: $1.25. booze sa l
having hot popcorn; it enhances their 1
_

Most taverns like

esth com for
The idea behind
a popcorn route is easy to understand- purchase. fopt’hpe tavern
6'50 a case. I He In turn 59' S 't
sell it to the mooch for $12.95 a case.
 BIZ-OP: flow to Get Rich with "Business Opportunity"Frauds and Scams
96
for $31.20. There are 48 bags of popcorn. The tavern gets $1.25 a bag. This means the
tavern will be getting $60 for the popped product.
This is another "sell then buy" program. Even if you only sell one package of 10
microwaves. there is still a lot of profit in it and you will know how to biz-op another
D
 Chapter 18: Pay Phones
97

Chapter 18:
Pay Phones

900006906
The most economical way to biz-op pay phones is with used equipment. Running
an ad in the classifieds can pay dividends. "LOOKING FOR USED PAY PHONES.
WILL PAY CASH. CALL it" You will be surprisedhow many people have purchased
new pay phones but are unable to place them. The most you want to pay is $300.
Most phone companieshave an annual used equipment auction. (Call and ask.)
Included in the auction will be used pay phones. If you do not want to mess with an
auction, call the big as well as smaller phone companies and inquire about used pay
phones. Explain that you are going to convert them into lamps. It is usually much
easier to work with the smaller,independentphone companies. Regardless. your best
buys are still at the big phone company auctions. I have picked up good-looking, sal-
able, older phones for as low as $25 a unit.
Some of the pay phones might be inoperable, but they can be made to look good.
(It's a rare mooch who knows the innards of a pay phone.) You want phones that a
professional appliance repair man can polish into new looking units. (1 have mine
done by a professional
companythat does appliance painting and repair. Cost $75 a
unit. You can do it yourself for a couple cans of paint, spit. polish and elbow grease.)
H°W do you sell a good-looking phone that doesn't work? Simple: the phones are never
Installed becausethere is no place to put them.
ext time you're drivingaround, stop in a convenience store and ask the manager
'r he SiEnP—d he may "0% km“
.

a contract for his pay phone. The answer, even though

the 'firms of the from 5 to 10
agreement, is always yes. The contract runs ‘0 break. years-They
are legally
binding and not worth the legal expense of trying 1“?" 'r th:
or the sale and IS Passc
Stare 0Wner sells
the store, the contract is considered part
on.
MOSt
store owners couldn't care less about their pay phone contract and a new
0 Wner l ocating company) can get an
may be unaware of it. You, as the locator (or a
phone. (See the Ap-
Unaware store owner to sign a new contract for a mOO‘fh's pay the amount
pend” [0" w' pay him twice
ll
pay phone contract.)The main PitCh is you
 Frauds and Scams
BIZ-OP- How to Get Rich with "Business Opportunity”
93
(10 percent is standard.) Plus you will pay
that his present phone company is paying. ' with the old
. Since the contract
a $50 mh Sign uanluiellfil'ell‘eyfil$23333?worn;
‘
~

about actually paying the

5:50;:izz1sllml ;:u want. is a high traffic location to sign a contract so you can collect
$50 bonus, higher l’|‘:tercl:nltfage
your locating fee. Locating pay phones by using the
pitch is easy. It also pays well. I charge $300 a unit, half up front, the ot er a on
comfieigui):one
time you let a mooch take his time when he tours his locations. Stroll
in with the mooch. Introduce him as the town's newest phone company owner. Let the
mooch and owner chat while you use a measuring tape to get the dimenSIons of the
old phone display (all a smoke screen). If the owner of the store happens to mention
the $50. tell the mooch that's part ofyour program and you will take care oflt.
After the mooch has completed his tour. you explain that the first thing he must
do is contact the old phone company and have the old pay phone removed. Then he
has to get in touch with an independent phone installer and make arrangementsto
have his pay phone installed. The last step is to have his new number activated.

Aftermath
Expect a call from your phone mooch within seven days. He will be very upset be-
cause the existing phone contracts cannot be broken. He will want to know what you
are going to do. If you have several other phone deals in the works, you will not be
able to close up shop and disappear. So, your job over the next few weeks will be to
provide an encouraging voice. "That's impossible," you tell the mooch. "I've
50 of those phones in locations exactly like the ones you have. I'll put almost
get my attorney on
this right away. I know we can straighten this out. Just give
my attorney time to
work on it." Stall the mooch for a few weeks with attorney
excuses. "He's out of town."
"He's in court." When the mooch again reaches the boiling
point, spring the good news
on him. "My attorney has reached an agreement with the
and they are going to remove their phones. It cost existing phone company
I intend to get
me a grand to work all this out, but
you set up and making money."
By this time, you should be ready to change
1'lOn. your 1-800-number and go on vaca-
 Chapter 18: Pay Phones
99

Used pay phones,such as this, are cheaper.

biz-upper.
and, therefore, more p rofilubleto the
 Frauds and Scams
BIZ-0P: How to Get Richwith "Business Opportunity"
100
Profit 0n Paw Phone Project
Con! or Pay PhoneProject
The cost of a pay phone project depends 0n how much you pay for the phones. The
most 1 have ever paid is $150, so we will use that. as the "high end price." You should
always try to sell a package of three, but if a mooch only wants one, then make him
happy by sticking it to him for $2,500. (If you want to go With new pay phones, they
can be purchased at Alltel Supply lnc., 6625 The Corners Pkwy., Waycross, GA 30092.
1-800-533-3161. QURDUM pay phones will cost you $960, AT&T $1,100. I have never
purchased new units. 1 only do pay phone projects once every three years — too much
heat.)

Three pay phones $150 at 3 = 5 450-00

Cost of refurbishing 575 x 3 = 225-00
Boxes for pay phones: $25 ea. x 3 = 75.00
(You want excellent ones stamped "Telephone.")
Singer fee: $50 a unit x 3 = $150 1: 2 singers = 300.00
(only to be paid if deal closes)
l-SOO-numberstarter-line (incoming calls): 30.00
Business line return calls: 75.00
Answering service: 45.00
Newspaper ad (per week): 150.00
Locating expenses — gas, food. motel, etc; 250.00

m
Copies of marketing pamphlet: 30.00
Total Costs:

Pu Phone Project Profit

A standard price for
one pay phone is $2,500. but most packages consist of
pay phones. For three pay phones, the price is $2,000 each. For three
six, it's $1,500 each.
Never gobany lower $1,500 unless the mooch wants to do
one as uying 20; thant en we bottom out at $1000
something really stupid
'
. eaCh- We WI" use the Standard
three-pack in this example:

Three pay phones 0 $2,000 ea. =

\
Locating fee ~ $300/unit =
(1 this up asjust one sale. but in
“£333 I

amhsetltidng
be able to move at least nine a major city
Tog? on
s
pay phones.)
Cost: $6,900.00
$1,630.00
PROFlT:
$5370.00
 Chapter 18: Pay Phones
101

Newspaper Ads

ALL cASl-l BUSINESS. Pay phone route being established in

your area. Fantastic return. 1-800-
pp! PHONES. GREAT LOCATIONS AVAILABLE LOCALLY. ATE? MCI I
I
ETC. 1-800-
s PAY TELEPHONES rte-installation income verification.
$
Pull training. Professionally selected locations. From
$6,000. 1-800- 24 hours.

(Using the AT&T and MCI names means nothing. All phones will take either one.
It just sounds more impressive.)
Pre-installationincome is the pay sheet the store owner receives each month. It
shows how much the phone is grossing and whatthe owner's share is. If you ask the
store owner about it, he will probably give it to you, especially if you are offering to
double his percentageplus give him a $50 sign up bonus. (See REFERENCE chapter.)

Pay Phone Project Phone Pitch

"How would you like to be part of the 810 billion US. pay phone business? (Sounds
interesting.) Well, what we are offering is a unique opportunity tojoin this industry. In
your area we have on-site, full time locators who are securing prime locations. locations
that are guaranteed to return your investment in six months. "

At this time you have kicked in the greed factor: You've told him it's a $10 billion
industry and he's going to get a quick financial response. You can go on explaining
about the quality of the pay phone, but you have to set the hook, and do not need to
can-y on an in-depth conversation.You want him to accept the Fed-Ex package. If he
doesn't, don't waste your time. Go on to your next call~

Marketing Pamphlet
Hello

Welcome to the age ol communications. On a daily basis. WW“? touches 3:12:31:

business In lhe wos1.°
_
.
nicalion tool T.V., radio. lax. phone. etc. ll is the largesl bimon
Such as AT&T.
us Wesl and MCI conlrol billions.Pay teleph°n°s genera:Oman in this
yearly in lhe us. Approximately 25 billion $.25 pay phone calls are place aal ‘0 “yin drop
whichare almosl equ
COumry, That
figure does nol include credil card calls
reVenues.
BIZ-0P: flow to Get, Rich with "Business Opportunity”Frauds and Scams
102

The pay phone b u s i ness g rcwth Iactor will never stop. The demand Ior pay phones
in

commercialbusinesse sses is increasing.You cannbecome part at this phenomenal growth

throughDYNAMIC PAY PHONES OF AMERICA.
We are olIeringyou high--trattic locationsthat will stan makingyou money on the Iirst
day. Each phone will only require 15 minutesoI your lime weekly. You can operate out at
your own hou u.se The work is IIght and pleasant. You have no employees. no wag 5
employeetaxes. This is among the least laborintensive01 businesses available for invest-
menttoday.
Our trouble-treeautomated phones eliminateall down time. Like silent salesmen, they
stand quietly earning you money. They do not get sick. They work day and night. Tele-
Phonesare not etiected by economicrecession. It requiresno skill or special training.Tale-
phones simply sell voicesewice. leaving you. the owner.to enjoyyourIree timeas you like.
Our pay phones have been accumulatingprolits lor our operators at an ever increasing
rate. You will be able to talk to other financially secure operators,who. like yoursell.wanted
somethingbetter out 01 tile — a chance to become independentand linanciallysecure.
They have donethis with DYNAMIC PAY PHONES OF AMERICA. so can you

Head over our material. I am sure you will agree — THIS IS A ONCE IN A LIFETIME
OPPORTUNITY. I
will be calling back in a Iew days. At that time I will put you in touch with
some ol our financially secure operators.
 Chapter 19: Pay Fax
103

Chapter 19:
Pay Fax

09909606.
At present,pay faxes are the biggest biz-op rip off. They are also more in tune to a
biz-opper who has money. A mooch is charged from $4,000 to $7,000 a unit. In order
for a biz-opper to get a wholesaleprice of $1,200, he must purchase 50 units. There
are very few used ones.
A pay fax is nothing more than a glorified phone with a built-in fax and a credit
card strip. It will not take coins, only credit cards. A primary pay fax pitch is: The pay
fax will produce from 10 to 20 transactionsa day. The average transmission is three
pages, the charge, $12; 10 transactions, $120, 20 transactions, $240. The mooch is as-
sured this will happen because of his guaranteedlocations, locations such as county
court houses, the airport, train stations, Red Lions and Holiday Inns. All high traflic
fax places.
One of the nice things about a mooch is they never do any location research. A
E00d mooch always believes what a biz-opper tells him. Most of the time they are
blinded by greed. If they were to do a little research, they would discover airports
have their own public their
pay fax systems, major hotels do not intend to give up
lucrative fax money, and court houses have a fax in every office.
In order to locate public fax system, you have to revert to malls. photo centers,
a
s"Nine? motels and conveniencestores. You sell the mooch on this by telling him you
ave other customers who only have those types of locations and they are getting “Ch-
Since most people have them easy to locate; Triy
t° find 8 never seen a public fax, it makes
location that has a public copier. Copiers and pay faxes 3° htand 'llTl' Teln'
fax systern. e
nce you tell a
store owner you are going to give him a. free “cue: the
The location pro
Pays for the phone line and the installation.
e m°°°h
1

Space and
gets 15 percent for doing that.
-
b u-
"“d
.
?i°"“-°‘"d “me When Wm a °""‘ 11”” Riflif?!.?’fa‘§f..ém
”"1 3° through the biz-op operator'5"‘8‘“ °mce' T ey m is done by
or mOOCh his chec k. (This
Processing the paper work and sending the
 and Scams
BIZ-OP: How to GetRich with "Business Opportunity"Frauds
104
established credit card billing company,
having the swipe temporarily hooked up to an
not the biz-op office.) belt down ex.
To the mooch this sounds like the easy life. Kick back, lie n the sun,
i
.
the mooch Will not be
pensive wine and get a fat monthly fax check. Unfortunately,
able to buy a glass of beer with his fax check. The major problem With the pay fax is
the way fax users respond to them. Even though the fax works, nobody Will use it,
People are afraid to swipe their credit card through for fear of someone getting their
card number. People are also lazy. Why go through all the trouble of reading fax
sending instructions when you can go to a Mail Box Etc. and send a cheaper, hassle-
free fax?
Now comes the cute part. If no one is sending faxes, there is no need to keep up the
credit card billing system. After the last pay fax has been sold, the credit card billing
system is discontinued and the operation is shut down.
1 will include
some information on purchasing pay faxes, but ifyou are a beginner,
I suggest you stay away from this program. A pay fax biz-opper is well seasoned and
he has the money to back a pay fax project.
There are two ways to purchase pay faxes. The most economical way is to run an
ad in several major newspapers. It should read "LOOKING FOR USED PAY FAXES.
WILL PAY CASH FOR FAXES IN GOOD CONDITION l-800-." Do not pay any more
than $500 a unit. You may not get a single call, pay faxes are still rare.
Pay faxes can be purchased at Comtel Data Systems, Inc., East Dundee, IL. 708-
426-0077. In order to get a wholesale price, you must purchase 50 units at $1,200
each.
Pay Fax Profit
The entire cost ofa new pay fax package, including telephone, 1-800 number, cost
of pay fax. singers. etc., is $4,350. You will sell and locate the package for
$15,000.
Your net profit on a new pay fax deal will be $10,800, but remember,
ifyou do not find
used faxes, you will have to spend $60,000 up front purchasing
new ones.

Ads
A typical pay fax ad reads like this:

OUTSTANDING OPPORTUNITY. Public fax

activated. In excellent locations . machines. Credit card
Phen
investment. $15K will secure your future. omenal return on
1-800-.
 Chapter 19, Pay Fax
105

[0’ ”led phone

8 "0 h "g l we l hall a g
paJ r0.1 .blliltl-l’ll
. .
_
’7

fax and a 0’ edit Old 3 l P

I

I l
with a
. l.‘ l
 Chapter20: Doing Business With Other Biz-Oppers
107

Chapter 20:
Doing Business
With Other Biz-Oppers

690000009
Throughoutthe United States there are numerous biz-op locating companies. (See
REFERENCE chapter.)They all sell and locate products of their own as well as prod-
ucts for other biz-op operators. If you do a locating job for another biz-opper, always
find out who is paying,the biz-opper or the mooch. Preferably it will be the mooch. He
has cash. The other biz-opper might have a questionable check.
Small biz-op operators do a lot of their own locating, but many of them devote as
much as 50 percent of their time locating other operators' products. If a small opera-
tor hits on a hot product, he will switch from local papers to USA Today. Because of
his size he will be unable to take on a national locating program. Instead, he will con-
centrate on selling and let other biz-operators handle the locating work. He only re-
leases this work after a locatingfee has been established. Out of that fee. he is to re-
ceive a 10 percent kickback.If he doesn't, he will drop that locating company and go
to anotherone.
I exchange work with
a lot of biz-op operators. IfI sell a mooch 10 vending ma-
chines in Texas, I will not make a trip to locate them. Instead I contact two biz-op op-
erators in that part of the country and tell them about the mooch. I then give the
mooch the phonenumbers of the two operators. The mooch can then decide whom he
Wants to work with. The same is true for the Pacific Northwest. If a Texas biz-.01)?er '5
”Hing a Package in Portland. he will contact me. (For the benefit of all new biz-op 0P“
FratOrs, NEVER SELL PRODUCTS IN YOUR HOME STATE. Some biztop marketers
m large,- states 59'- UP a COPfUSIng 55'5”"? 0f
get away with this, but they have to lost In a
“mmy companiesand off-brand 300 numbers. It is also much easxer to get
heavily POpulated area.)
It 5 all ,
onsidered a service. As long as
right to locate in your own state. Locating '5 c and he signs the accep-
y°u Provide the mooch
with legal, signed locating flgTeements
nce form (see the Appendix), contract.
you have fulfilled your
 BILOP- How to Get Rich with "Business Opportunity"Frauds and Scams
108
b another biz-opper's mooch, let him know that you are a
lmv:;’:nu:urte.oczrsl::et,ulioczmr. A mooch wants somebody who Is familiar wnth his

him you have customers with vending machines (for example) similar to his
clt’fl-‘ell

that are doing extremely well — as a matter of fact, they are domg so well they have
expanded from 10 to 30 vending machines. Make it clear that you have the same
vending machine in stock at a lower price. If he is buying them for $709, tell-himyo“
you can get them for him for $500. Explain that 50 percent of your busmess13 repeat,
business. “My established customers are my bread and butter," is the phrase I use
over and over. You want the "mooch" to understand that his machines are going to
make good money and you would like to become part of his expansion program: "If
you work with me. I will make sure that all of your locations are profitable."
The last thing you tell the mooch is, "I will be sending you a contract. Please sign
and return it along with a cashier's check for half of the locating fee." The other half
will be collected when the job is finished.
When doing smaller jobs for other biz-oppers, do not kickback 10 percent. The
is true when they are doing a small job for you. The "paying point" is $5,000 and
same
B we.
 Post Script
109

Post Script

00060000.
This book contains a few of the things I have offered through biz-op merketing.
There are many others, but describingeverything is repetitious. The system is always
the same. Find a product,revampyour marketingpamphlet. run newspaper ads, get
mooch's money, buy product and locate. If you follow these steps. and have no qualms
about screwing people, you shouldfind the biz-op racketto your liking. GOOD LUCK.
 References
ll1

References

0 O O O O O O O O

Biz-0p Locating Companies

This list was put together on April 10, 1993. Some of these companies stay in
business for quite some time; others only operate for a few months. I know most of
these biz-oppers. If they get another 1-800 number, they usuallycontact me. I suggest
you make calls to all of them and explain that you will be marketing products and
might have some locating work for them. (Even if you are going to do it yourself, it
pays to touch base with these people.) Let them know you will be available to help if
they need locating in your area. Bullshit them. Don't tell them you're a novice. You
can make a lot of money off doing other biz-oppers' locating jobs. DON'T TELL THEM
YOU FOUND THEIR NAME IN A BOOK. Remember you're dealing with a pack of
wolves.
When you talk to the different locating companies, tell them you are looking for
used vending machines. Some of the companies will have re-buy vends. Just make
sure they will send them C.O.D. If not, you had better drive down and check them
out.

North American Vending Corp. World Wide

3400 NE 12th Ave, Suite 179
Oakland Park, FL 3334
Business phone 305-568-9420
RobertD. Sparks,President
Vitamin Vending
22941 Triton Way, Suite 241
LagunaHills, CA 92654
1-800-444-4172
Business phone 714—588-0874
Ron Johnson, Ken Marshall

Prime Time Locating American Locators, Inc.

28870 US. Hwy. 1 North. Suite 300 2814 SpringRd., Suite 116
Clearwater,FL 34621 Atlanta, GA 30339
813-726-4167 1-300-843-5580
Dave Evans Jim Whitter
 BIZ-OP- How to Get Rich with"BusinessOpportunity"Frauds and Scams
112
Excell
612 Bain Dr.
Huntsville, AL 35803
1-800-688-9100
Business phone 205-586-7887 Business phone 205-880-9052
Laura and John Higgins Ed

The above biz-oppers have been around for a year. The biz-oppers on the following
list have had their 1-800 numbers for about six months.

Universal Vendor Redskin Locating Service

1610 South La Cienega Blvd Suite 205 Missouri
los Angeles. CA 90035 314-965-6173
1-800-877-7987 S. Crissman

Phoenix Locating Four Star Professional Locating

2310 State Rd. «5411 Dallas, TX
Lutez, FL 33549 1-800-677-5577
1-800-487-1006 Sherie
Phil Daily
Gemini Marketing
Challenger Marketing Huntsville, AL
2235 N. Courtenay 1-800-873-6094
Parkway. FL 32953 Business phone 205-882-2881
1-800-749-9177 Jim Christensen
Stan Hodges
Rosenthal Locating
U.S.A. Locating
Las Vegas. NV
2503 Canyon Ridge Ct.
Arlington, TX 76006-4001
Rosenthal
1-800-572-1223
Dale Hittion
Coin Tex
Quality Vending Kentucky
1905Sherman St., Suite 300 615-943-4702
Denver, CO 80203 Danny Woodward
1-800-568-2134
Jay Levine, owner United Locations
Jay sells all his vending 6659 Peachtree Industrial Blvd.
the location fee included machines with uite F
in the price.
Atlanta, GA 30092
US. Marketing 1-800-416-9683
1'300-633-1342 Steve Moneyham,
owner
Marty
 References
l 13
' Locations NationalTech Services
ggoalillyWinebach. Suite 250 3345 W. Hospital Ave.
Evansville, IN 4771 1 Atlanta,GA 30341
1-800-879-9239 1-800-638-1342
Gordon Jack

All American Locating Morgan-Ashley

707 N. Main, Suite B Denver, CO
Evansville, IN 47711 1-800-234-3346
1-800-477-8087 Joe Degeudul
Clif Rednour
Clif is the brother of Ted Rednour. Ted owns Dave Slaughter
North AmericanLocating. 1-800-376-6474

ParamountPromotions USA Locating

1-800-964-8737 Dallas, TX
1-800-572-1223
Jimco and Associates Maurice Billion
7737 Fair Oaks Blvd Suite 480
Carmichael, CA 95608-1792 Drew's DistributionInc.
916-944-2359 PO Box 632
Jim McVicar Fairforest, SC 29336
803-574-0163
Merit Industries Crane machines.
2525 State Road
Bensalem, PA 19020 Greyhound's Skill Cranes
1-800-523-2760 Rt 37 & GermaniaRd
Video Poker PO Box 1697
Toms River, NJ 08754
Telecomm Inc. 1-800-222-0491
Plaza 322 Route 46 Crane machines
West Parsippany,NJ 07054
1-800-232-9824
Pay faxes

Vending Machine Manufacturers

Prices current as of April 20. 1993

Edina Technical Products

1925 Annapolis Ln.
Plymouth. MN 55441
612-557-8000
.
l vend. They manufacturethe counter tops 22"
Edina has the standard mechamca 50 of these for $270 each or a
high x 30" wide x 19" deep. weight 90
“95- Y“ “'1 get
 with "Business Opportunity'' Frauds an d Scams
'
BIZOP' How to Get Rich

d
'
$200 each. The retail depends upon the mooch. Iieosoldcf . 1's“ .s as hi h as
£330 reeiichat
r
cl
picfure.)
and as low as $350 each. The average price IS 360$?re
Edina also can'ies the upright vends (floor models). Thes: Vt?" .55" high x 28"
wide x 21" deep. weight 140 lbs. The upright vend IS ll two counter tops
aswfilllycost
stacked on each other and put into a metal box. Fifty of these $600 each . 100
w]:
units $500 each. Retail S2.000-$2,500 each or \vhatevervthe mar t \Vi" bear
2633"
Edina also stocks microwave snack machines 55 high x wide x -21" deep
weight 157 lbs. The microwave uses 110-120-15 amp; UL: d It is shippecl
ap2p533e$i3
separately. Fifty units. $700 each: 100 units. $600 each. Retails . - . 500 each .

MechanicalCountertopVending Machine
dina TechnicalProduc- available from

American Corp.
P. O. Box 6l'utum
369 Garden it .

Grove City. OH 43123

614-875-9207
American l'uturu curries the
vends These are your most combination
common slump--lype postag slam p , slic
C

of ma chines. Kids ker laminating

' '
.

like them because

 References
of their favorite cartoon char acters. 115
ha ve. S t'ckeI'S rock stars or
1

e)’ 1 0 WI'11 laminate

gin pictures or I.D.s and dispense sports her oes.
mth'nlfis:vifith 12", depth 8 .. . _

35 lbs. Ifyou become stamps and envelo pas.

Height :5 fhe'vends for $199 each. weight
Retail $599. I n order a distributor, you
e to become a distributor, can
purghtispurchase 50 machineS.
.
you
nee

[,2an Mfg.
LeBron Bldg.
1492 S. 1 6th St.
0mm-I2‘11E76
4 02-

1493”“ maqugaiturijeightthe h ot soup,m icrowave _ type of vending machine 55”

175 lbs. It pops popcorn. spits out high x
23- wide x 1211 _

aned :85 hOF

fast ro s a selection of chips and candy, Cost for 5 units,50;]ng 2:12:15
$2: $2,500. (See '
picture.)
.

Vending 1*lachiM’
-

Floor
.
1, Microwave
T5310“? fiO’" ”Bron M[E _
BIZ-0P: How to Get Rich with
"Business OpportumW'
-
' '
F“uds and Scams
116
Vend-Rite Manufacturing Company
1750 W. North Ave.
Chicago. 11.. 60622
- 72-6700 _ . _

alzvzm-Rite manufactures compact candy and cigarette .

vending 'maChl§::"T|-1§“:
24 bilgehda]: e.
slickest machine is the Ferrari: Pan Candy Store. “-15 5 deep. LeW1
kids love most — ots , m?“
weight 26 lbs. It holds 25-cent boxes of the candy
Your cost, $350. It retails
Drops. etc. It will either mount on a wall or has a pedestal.
for $750. .. . .
Vend-Rites cigarette. candy machine is 18" wide x 11 deep x 24% high. weight
.. '

95 lbs. These units also sell for $350, but they retail for $795.

Seaga Corporation
401 W. Arch
Shannon. IL 61078
315-864-2600
Seaga carries three basic vending machines. One is the Super Vend 2000, a dual-
headed bulk candy dispenser. It sits on a pedestal. Its height is 46", depth 8", width
13"; weight 24 lbs. Your cost on 20 of these units is $89 each. Retail $250. Seaga also
handles the C.T.s. They are the same basic size as Edina's C.T.s. Your cost on 20 to 50
vends is $250 each. Over 50. they drop to $200 each. They will retail for as high as
$800. Seaga's floor model vends are the same size as Edina's. Your cost, $450 each for
10. Retail, up to $2,100. Seaga is an easy company to work with.

OtherAmericanVending Companies
Vendo Shipman Mfg.
7209 N. lngran Ave. 13265 Lorena St.
Fresno, CA 93650 Los Angeles, CA 90023
209-431-1770 213-261-6151
Candy vends. Soda, candy vends.
Auto Photo Systems Robo Vend
2722‘Walnut Ave. 4694 E. 10th Ct.
Tustin. CA 92680 Hialeah, FL 33013
714-731-3121 305-633-4994
Photo and self-serve business cards.
Popcom vends.
Eagle Vending Machines Leskro V
1640 Powers Ferry, Bldg. 21
911 Sulliielgfilst
Atlanta, GA 30067
Aurora IL 60506
404-590-0935
708-896-8555
Candy, soda.
Snack. candy.
 References
' 9 En 'neering 117
1:323]; Locfiwood Ave. North Western
Corp.
chicago, IL 60651 Morris, IL 60450
313.735-5113 315-942-1300
sanitary napkins, condoms, Vitamin capsules,
_

ball gum.
ball-point pens, postage stamps.
Victor Vending
900 ParkerAve.
Fawn Engineering
P.0. Box 1333 Dassel, MN 55325
Des Moines, IA 50305 612-275-2121
515-274-3641 Vitamin capsules,
candy, bulk
Candy. soda. gum.

Gross-Given Roe International

75 W. Plato Blvd. 75 N. Bellview Rd.
St. Paul, MN 55107 Whippany, NJ 07981
612-224-4391 201-887-0400
Candy, cigarettes, pastry, snack, coffee. Coffee, cigarettes, soda.

Ford Gum and Machine Cavalier Corp.

Company 1105 E. 10th
Head and NewtonAve.
Akron, NY 14001 Chattanooga, TN 37403
716-542-4561 615-267-6671
Snack vendingand ball Vending machines, can soda.
gum machines.
Postage Stamp Machine National Vending Systems Inc.
2003-12 Utica Ave. Company 1440 Kennedy Causeway,
Brooklyn, NY 11234 Suite 1424
718-241-8500 North Bay Village, FL 33141
1-800-736-8363
Target Manufacturing Candy vending.
Ltd.
Suite 201 17919
RoanPlace North American Vending
Cloverdale, BC
Canada VBS 5K1 Denver, CO
604-576-1322
Popcorn vend. Jerry Golden
AS .YOu
can
“33““ that yousee. there is a large selection of vending companies W “1°05:”:52:
Tell them either write or call the companies and request pictures an P '
You're a business
{Ogether opportunitymarketer and you're going to be Pumng
Explain
an ad campaign for C.T. vends and you want the best
that you just finished "offing" 200 seed displays and dlealuyou £12855;-
ew pr°j°°t Y0“ are °° g
-
Don't let them think you ' re a n amateur.
he 0f
1;”‘8 Iill the drawbacks to new, state-of-the-artvends IS you ca
. . -

new items, it can“? $212333; g2)”

takes awhile for the price to droP- The Fem"
 BlZ-OP- How to Get Rich with "Business Opportunity"Frauds and
Scams
118
'
price. Its
-
.
that Vend-Rite has is a nice unit. but you will not be to triple your
alble
‘th any that has a large stock of C. .s.
Mtfiygsgithe "zencomtlfen buy" method. you need to know the price of yourlvends
.

before you start quoting prices to the mooch. Remember, you shoultli'ti;p
wholesale price of the vend. If you're paying $200 for a new vendl. you se :63:
If it's a 8100 used vend, you still sell it for $600. Obwously, its more pro
125sz e to,
t ck down used vending machines.
”Do not be afraid to tell the vending machine rep that you got a. better
pnce from
_

another vending machine company. He just might come back with allower price.
Always ask if they have used machines in stock. Sometimes they Will. Its yourJob to
look out for yourself. PROFIT IS THE NAME OF THE GAME.

Box Manufacturers
The following is a list of places where charity honor boxes can be purchased. If the
companies are not local, they can put you in touch with one that is. This is also the
list sent out in the "Assemble Your Own Charity Honor Box" project.

United States Box Corp. General Box Company

1294 McCarter Hwy Dept. 50
Newark. NJ 07104 710 Haines Ave.
201-431-3000 Waycross, GA
or 718-337-1510 912-283-5716
Mac Chicago Corporation
House of Cardboard
2445 S. Rockwell, Dept. 17
3524 W. Potomac
Chicago, IL 60608
Chicago, IL 60651
1-800-992-6225,Ext. 17
312-342-3600, Ext. 26
Stock Boxes
PO. Box 14015 Corrulite
PO. Box 2307
Dayton, OH 45413-0015
513-393-1700 Clewiston, FL 33440
407-996-2089
Capitol Containers
123-AN. Des Plains St. Fleetwood Containers
Chicago, IL 60606 2721 E. 45th St.
312-454-1515 10s Angeles, CA 90058
213-538-7121
Packing Company of California
6400 E. Washington Blvd. Crocket Containers
PO. Box 91-1191 9211 Norwalk Blvd.
Los Angeles, CA 90040 Santa Fe Springs, CA
90670
213-722-4330 310-692-9455
 References
1 19
,national Packing Brookfield Box Co,
is?” Cascade.Dept. T
CO 80907
3269 Ettie St.
Colorfld° Springs, Oakland, CA 94608
510-653-0522

'va Containers Mason Box Company

$330 w. Osborn Rd. 521 Mt. Hope St.
North Attlboro, ME 02761-6129
502.258-8383 1-800-225-2708

A.1.Halper Corrugated Box Co. Argos Box Company

900 6th Ave. SE. PO. Box 14015
Minneapolis, MN 55414 Dayton, OH 45413-0015
1-800-959-0989 513-898-1700

E-ZPack Mefo
6545Wiehe Rd. Walnut and Center St.
Cincinnati, OH 45237 North Wales, PA 19454
1-800-895-1351 215-699-8755

Westvaco ContainerCompany InternationalContainers

P.O. Box 29411-05 6400 Poplar Ave.
New Charleston,SC 29411 Memphis, TN 38119
1-800-745-3066 1-800-223-1266

Accurate Corrugated Boxes Jim Dandy Boxes

7350Stiles Dr. 1505 Royal Parkway
El Paso. TX 79915-2552 Euless, TX 76040
915-778-7350 817-540-1444

Inland Container Corp. Apple Corrugated Packing

Corporate Headquarters 4433 Bronze Way
4030 Vincennes Rd. Dallas, TX 75236-2005
Indianapolis, IN 46268-0937 214-331-9000
317-879-4222
Sales Offices:
Newark, CA 415-790-7440
Stamford, CT (New York) 203-324-9277
fhlsago. IL 312-562-6100
sl‘ndianapolis, IN 317-879-4430
DL Louis, MO 612-445-4201
allas. TX 214-380-5511
 Frauds and Scams
BIZ-OP: flow to Get Rich with"BusinessOpportunity"
120
ted B Plants:
cal-1:25:Smitl‘iTAR 501-785-4211 Buena Park, CA 714-633-323
619-353-9906 Los Angeles, CA 213-324-5010
El Centro. CA 213- -
Newark, CA 415-797-2020 Ontario, CA
213-692-9465 Tracy. CA 209-836- 1971
Santa Fe Springs, CA 407-855-2121
Wheat Ridge. CO 303-422-7700 Orlando, FL
912-788-4500 Rome. GA 404-232-1525
A
g;::o?lL 312-562-6100 Crawfordsville, IN 317-362-40 10
812-429-0389 Indianapolis, IN 317-634-4441
Evansville, IN
316-276-6349 Kansas City, KS 913-321-1414
Garden City, KS
502-459-8800 Minden, LA 318-371-1414
Louisville, KY
612-445-4201 Hattiesburg, MS 601-544-7400
Minneapolis. MN
St. Louis. MO 314-225-4900 Edison, NJ 201-548-3400
Spotswood, NJ 201-251-2000 Middletown, OH 513-425-0830
Biglerville, PA 717-677-8121 Erie, PA 814-455-9031
Hazleton. PA 717-384-3251 Vega Alta, PR 809-721-3434
Lexington. SC 803-359-5101 Rock Hill, SC 803-366-4103
Elizabethton, TN 615-542-2112 Knoxville, TN 615-525-5703
Dallas. TX 214-416-2691 Edinburg, TX 512-383-4939
Richmond, VA 804-231-1137

Plastic Companies
These are plastic companies that carry material for the Jackpots. If they are not
local, they will be able to direct you to someone in your area. This is also the list that
is sent out in the voice mail "Assemble Your Own Honor Boxes and Jackpots" project.

New Age Industries Ono Industries

2300-21 Maryland Rd. PO. Box 150
Willow Grove. PA 19090-1799 Ono, PA 17077
215-657-3151 717-863-6919

Universal Plastic Re d '

4200 Jackson St. ROS, 303350?th
li)e8r$3e;§(530780216 Greenville, DE 19807-3952
- - -3 06
1-800-437-1062
IMPLEX Tulox
1685 S. Mt. Prospect Rd.
Dept. 6, Miller Ave.
Des Plains, IL 60018
Marion, IN 46952
708-827-7049
317-664-5155
Free catalog.
 References
121
etro Plastic Term Plastics
South ”’9'
61,50
1268 Valley Rd,
07027
Garland, NJ Shirling. NJ 07930
908-561-3000

' Lights Plastics Organ Plastics

3901 Research Way . P.O. Box 299
Corner Ave. Industrial
Park Hubbard, OR 97032
Pell City. AL
35125 503-981-1934
1 .800-334-1395

Sinclair & Rush

Freelan-Wade 3545 Scarlet Oak Blvd.
1730 Miller Ave. St. Louis, MO
P.0. Box 1007 1-800-949-1141
McMinville, OR 97 128
503-434-5561 Busada Louisa Industrial
Air Park
World Plastics Louisa, VA 23092
150 W.Commercial Ave. 707-967-2882
Moonachice, NJ 07073
201-933-2915 American Industrial Plastics
724 Fentress Blvd.
Reham. Inc. Daytona Beach, FL 32114
1800 Sierra Madre Circle, Dept. A 904-274-5335
Placentia, CA 92670
714-666-0062 Professional Plastics
55 Bonaventure Dr.
Professional Plastics San Jose, CA 95134
740 Monroe
Way 408-433-1700
Placentia, CA 92670
714-579-0755 Pyramid Plastics
220 W. 5th St.
Professional Plastics Hope. AR 71801
4829 S. 36th St., #8 501-777-5759
Phognix, AZ 85040
602-437-4555
 BIZ-OP: How to Get Rich with "Business Opportunity"Frauds and Scams
122
AutomotiveProducts

These compam'es can all be approached using a variation of the formattedletter in

Chapter 16.

Waste and Cleaner-

Auto Wax Company BKB Automotive Cosmetics
1300 Round Table Dr. 13400 Saticoy St.
Dallas, TX 75247 North Hollywood, CA 91605
214-631-4000 213-873-2065
Detergents, cleaners. polishes and waxes. Waxes, polishes.

Hi-Luster High Luster

3512 Fowler St. 2945 Runus Rd.
Los Angeles, CA 90063 Haywood, CA 94544
213-269-3358 510-785-0196
Waxes, polishes. Waxes, polishes.
Mouthers Polishes Oscars
5456 Industrial Dr. 1691 California St.
Huntington Beach. CA 92649 Corona. CA 91719
714-891-3364 1- 800-959-1318

S and S Car Care

Waxes, detergent
cleane rsoap,
5340 Mayfair Rd.
North Canton. OH 44720
216-494-9535
Wax, polishes.

Additives for Oil and Gas

Automotive Accessories
241 4151. St. Bell Additives
Brooklyn. NY 11322 1340 Bennett Dr.
718-499-3838 LongWOod,FL 32750
407-831-5021
Guardsman Products
411 N. Darling Dept. SD Champion Lubricants
Freemont, Ml 49412 605 Laguna
1- 800-766-8872 Richardsona,TX
75080
1- 800-880-
3350
lmagineering Enterprise
1320 W. Sampl Kreen Motor Tonic
South Bend, IpN 46619 1079 R. Thompson Ln.
1-800-723-4856 Nashville, TN 37211
615-8-3-34
4866
 Ret'erences
1 23
Specialist
'cating Lubri.L0y Co.
:31): Paramount Blvd. 6319 wnmn Aye.
Pico Rivera, CA 90660 St. Louis. MO 63139
310323-3311 314-654-6277

Lubrication Companyof America Lubricant Supply Com

p a ny
4212 E. Pacific Way 75 Wisner Ave.
Los Angeles,
CA 90023 Middleton, NY 10940
914-343-4173

Lubrication Engineers Octane Boost Corp.

3851 Airport Freeway 222 Town E. Blvd,
Ft. Worth, TX Mesquite, TX 75149
817-834-6321 214-289-0631

QMI
360 CraftsmanBlvd. #GB
Lakeland, FL 33803
1 300-255-8133

TOY Companies
These companiescan all be approachedusing a variation of the formatted letter.
(See Chapter16.)
Creativity For Kids Harmony Toys
1802 CentralAve. 570 Taxter Rd.
Cleveland. OH 44115-2325 Elmsford, NY 10523
1-800-642-2288 1-800-722-3263
Toys that teach. Cooperative play games.

Chu's Magic International Intex Recreation

0103-11860 Hammersmith Way PO. Box 1440
Rlchmond, B.C., V745GI,Canada 4130 Sante Fe Ave.
504-272-2700 Long Beach. CA 90801-1440
Magic tricks and 213-549-5400
games. Die-cast toys and vinyl
BRIO inflatables.
“555 W. Mill Rd.
lililwaukee, WI 53213 Steven Manufacturing
300-558-6863 224 E. 4th St.
Wooden toys, Hermann, MO 65041
314-436-5494
Bedtime toys.
 with "Business
Opportunity"Fraud 9 and Scams
Biz-0P:How to Get Rich
124 Anatomical Chart Co.
Gayla 3221 Kiball Ave.
6401 Antoine St. Skokie, IL 60076
PO. Box 920300 1-300-621-7500
Houston. TX 77292-0300 Novelties, jewelry,puzzles_
1-300-231-7508
Kites, plastic and nylon. gi- ki
635 N.E. 4th Ave
Giggles Toy Co. Miami. FL 33138
44854 Heydenreich Rd. 305-751-3667
Mt. Clemens. MI 48044 Educational toys.
313-468-4569
Toys that glow in the dark. J. Kan
942 S. Long Beach Ave.
Trophy Music Company Los Angeles, CA 90021
3800 Kelly Ave.
213-623-7503
Cleveland. OH
Stuffed toys.
1-300-321-0556
Novelty instruments for children.
Poof Toy Products
The Collectors Club 4505 Helm St.
2707 McConeAve. Plymouth. Ml 48170
Hayward, CA 84545 313-454-9552.
510—387-7163 Assorted foam balls.
Stuffed animals.
Bullyland, Inc.
Hope Industries 36 W. 25th St.
380 Smith St. NewYork, NY 10010
Farmingdale, NY 11735 212-633-9575
516-777-8690 Assorted Betty Boop toys.
Walt Disney products.
Toy Factory
American-Made Country Critters 1-300-257-1744
217 Neosho Assortment of toys.
Burlington, KS 66839
316-364-3623 D & K Enterprises
Plush. stuffed animals.
213 Landing Court
Lee's Summit, MO 64064
316-478-1700
Children's books.
Cosrnetjcs C°mpanies
The following is a list of
cosmeti
formatted letter to. (See Chapter cs co I'nPamesthat
~

you can send a variation of the

16,
 References
125
Arizona Natural Gabriel Cosmetics
2525 E. Beardsley 126 S. Ave. 18
Phoenix. AZ 85024 Los Angeles. CA 90031
502-569-6900 213-221-2430

KS.A. Joba Jafra Cosmetics

19023 Parthenia St. 2451 Townsgate Rd.
Northridge, CA 91324 Westlake Village, CA 91361
813-701-1534 805-496-1911

Jolen Cream Cascade International

25 Walls Dr. 2424 N. Federal Hwy, Suite 318
Fairfield, CT 06430 Boca Baton. FL 33431
203-259-8779 407-338-3278.

Key West Cosmetic Factory Lady Godiva

PO. Box 1079 7211 N.W. 35th St.
Key West, FL 33041-1079 Miami, FL 33147-5833
305-294-5592 305-696-6155

Cosmyl Miss Marion Cosmetics

16115 N.W. 52nd Ave. 1929 N.W. 20th St.
Miami, FL 33014 Miami, FL 33135-1641
305-682-1112 305-325-0327

N.D.G. Cosmetics Creative Cosmetics

7601 Treasure Dr., Suite 1614 417 Richard Rd.
North Bay Village, FL 33141 Rockledge, FL 32995
305-861-8088 407-636-07 17

Erickson Cosmetics Carson Products

1920 Clybour Ave. P.0. Box 22309
Chicago, IL 60614 Savanna, GA 31403
312-327-3800 912-651-3400

Lanova Cosmetics Mineral Cosmetics

9326 AnthonyAve. 2824 Twelve Mile Rd.
Chicago, IL 60617 Berkley, Ml 48072
312-375-5858 313-542-7733

Ansell Benjamin Noyes P.J.

1555 Industrial Blvd. Box 381
St. Louis, MO 63132 Lancaster, NH 03584
314-429-4300 603-788-4952
 BlZ-OP- How to Get Rich with "Business Opportunity"Frauds and Scams

Paramount Cosmetics American Beauty Products

135 38th St. 1623 E. Apache St.
Union City.2 NJ 07037 Tulsa, OK 74106-4006
201H8865 918-428-2577

Der-mac Harmer
Salem. OR 399 E. Baltimore Ave.
503-399-8181 Landsdowne, PA 19050-2503
215-623-4462
Papelera Puetonigra
PO. Box 40
Beauty Creations
Utnado. PR 00641 1400 Re an
809-894-2098
Memphis, TN 38101
Beauticon trol 901-774-9023
331l Boyington
Panet Corp.
Carrollton. TX 75006
214-458-0601 5700 W. Douglas Ave.
Milwaukee, WI 53218
Textures 414-462-0980
379 South West 13th Ave
Pompano Beach. FL 33069
305-946-0440

Card Companies

Gallent Greetings
2654 Medill Ave. Masterpiece Studio
Chicago, IL 60647 5400 W 35th St.
312-439-2000 Cicero, IL 60650
707-656--4000
Sunshine Art Studio
45 Warwick St. Hallmark Cards
Springfield, MA 01101 P.0. Box 419580
431-781-5500 Kansas City, MO
64141-6580
316-274-51111
Thompson Arthur and
00 F.S
470 Company
American
Omaha. NE 68117 Greeting Cards
100500 Amen
402-731-0411 Rnd.
Cleveland, 3)}:44144
216-252-73
 References
card 127
Foreman]; Burgoyne, Inc.
400 Pine 20310 E. Bybery Rd.
465
.0- BO)l 6 Philadelphia, PA
PaMUCket' RI

Cheek your Yellow Pages for local greeting card companies. Te ll

them you are
distributing toys to local stores and you want to add a chea P line .
of cards to your
portfolio. For out of state card companies,use the formatted 1e tier in Chapter 16.
Seed Companies

pewseed Co.. Inc. N.K. Lawn and Garden Co.

1905 Lirio St. 7500 Olson Memorial Hwy.
Saticoy, CA 93004 Golden Valley, MN 55459
805-647-1133 612-543-7236

Crossman Seed Corp. Burpee Seeds

WestCommercial and CrossmanTerrace 300 Park Ave.
PO. Box 110 Warminster, PA 18974
East Rochester, NY 14445 215-674-4900
716-536-1928
International Specialty Supply
Gurney Seed & Nursery 820 E. 20th
110 Capitol Cookeville. TN
Yankton, SD 57078
505-665-4451

Use a variation of the formatted letter in Chapter 16 when approaching the 5.9“
comPanies. The best time to run seeddistributorshipads is during the Winter. It gives
the mOOCh a financial
reason to look forward to spring.
BIG MONEY IN EXOTIC SEEDS. Limited distributor-hip. Only 6!
required. Call -

Overseas Markets
The following “’1" have a
-
‘t
”my of
is a list of overseas markets-They
l"lel'Chandise. Write
and ask what items they are closmg 0'“-
France B .
' Elglum. Netherlands, JQPG" .

Longs-huts
1436:)" "11:5
Taito-Ku» Tokyo, Japan
ouvnlle. l' rance
Phone (81) 3.3342-6001
Pho
ne(33)3188 6116
 Frauds and Scams
BlZ-OP- How to Get Rich
with "Business Opportunity"
123
Korea
HOMO K0"! World Marketing, Inc.
SiooTrading Company, Ltd. Dongho Bldg '
Honytex Bldg” 1 0t h Fl. 31-9 Nohyun-Dong
22 Ashley Rd.
K°‘"'°°"' H” ”K”
Kan 8,“me Seoul
135 010K
PM” (33’ 352 376 1671 Phone (32)
25 11 49 44
Taiwan
Trade Winds
PO. Box 7-179
No. 7. Lane 75
Yung KangwSat“
Taipei,'I‘
Phone (38) 62 396-4022

US. GovernmentAuctions
GeneralServices Administration
Regional Disposal Divisions

Region 1
Connecticut, New York, New Jersey, Massachusetts, Rhode Island, New Hampshire,
Vermont and Maine.
John W. McCormack
Post Oilice and Courthouse
Boston. MA 02109
617-223-2651

Region4
Delaware Maryland, Virginia, West Virginia, Pennsylvania,
North Carolina'
Mississippi South Carolina, Tennessee, AIab
ama, Georgia, Florida, Kentucky'
National Capitol Area Puerto Ricoand th e V
irgin Islands.
75 Springs St. SW
Atlanta. GA 30303
404-221-5133

Region 5
Indiana, Illinois Mlc h‘lgan'wlsconbm'oh'o .
-

and Minnesota.
_~
.

230 Dearborn St.

Chicago, IL 60604
312-353-6064
 References

39510" 7 ' Nebraska

Missou ri, Iowa, . Ark ansas, Louisiana
.
New M”if-‘0 Oklahoma
Kan-”5' ' ' and
Texas.
Taylor St.
319
TX 76102
Fort Worth,

egion 9 '
California, Nevada, Arizona,Hawaii, Guam, American Sam 0a and the trust tan-ivory
of the Pacific
Islands.
525 Market St.
CA 94105
San Francisco,

Region 10
Alaska, C°'°rad°: Idaho. Montana, North Dakota D Oregon ' South Dakota . Uta h '
Washington and Wyoming.
GSA Center
Auburn, WA 98002
206-931-7548.

Any of these offices can either give you the time and lace of go Vernment auctions
' '
informafion.
give you the number of a person who has that
.
or

Defense Reutilization And Marketing

Regional Sales Offices

Defense Reutilizationand Marketing Defense Reutilization and Region

RegionColumbus Marketing
PO. Box 500 Region Memphis
Blacklick, OH 43003-0500 PO. Box 14716
614-238-2114 Memphis, TN 38114-0716
901-775-6417
Defer.“ Rfiutilizationand Marketing
31011 Ogden Defense Reutilization and
Po. Box 53 Marketing
gerense Depot, Region Europe
“'3"’ UT 34407 -5 A.P.0. NY 09633
06121-82-3505

Def and Region

ense Reutilization
. . Defense Reutilization
Re
8101'- Hawaii
and Marketing Marketing
B
“ 211 Region Australia
CA 96630-
Paar] C.
'ty. HI 9 6782_ 0211 FPO San Francisco,
808'455'5158 2920
099-49-3214
 Frauds and Scams
BlZ-OP- How to Get Rich with "Business Opportunity"
130

National Sales Olfice D.0.D.

Bidders Control Office
PO. Box 1370
Battle Creek. MI 49016-1370
BIG-9626511. Ell. 6736

Glossary 0' Biz-Op SIN

Back-up locations — extra locations for mooches' vending machines or displays.
Bagged a mooch— just screwed a customer.
Bis-opper— a person who runs business opportunity scam ads in a newspaper.
_

Biz-op tax shelter — an illegal tax operation.

Boa-boa eater — a housewife who is ripped off through work-at-home scams.
Cash and stash — cash checks: don't deposit them.
C.T. — counter top vending machines or displays.
Continuousrunner — a newspaper ad that is successful.
Fly 'n' buy — when a biz-opper pays to fly a mooch to his company warehouse.
Give away — something you give a store owner to entice him to take your product.
Grabber— newspaper ad that makes false promises.
Greedfactor — your product must appeal to the mooch's greed.
Guaranmd locations — locations that are guaranteed to make money or the
displays will be moved.
Guaranteedsale — a store does not pay for a product until it is sold.
Header— sign that goes on top of display.
Hiddenmoney — cash that is stashed for tax reasons.
Hit and run money — money that is taken from a mooch through questionable
means. As soon as you get it you disappear.
Hook —you have a mooch on line and are reeling him and his
money in.
IndependentLocationAgreement— form that location signs to accept placement
of vending machine or display.
LILA. — Location Request Agreement. A form that is
sent to the mooch. He signs it
requesting locating work.
[mIELI-I hat — form that the mooch signs. It lists all the locations that his displays

Loose
;
L003“: {20:31 Who fiat-ls. locations for vending machines and
a nonbinding location placement form.
Money MCI: — first phase of the biz-op scam.
Mooch — person being screwed.
displays.

Mooch bait — samples of product or marketin

g pamphlet that is sent to the mooch.
Hoochfleecing— taking the mooch's
money.
Mooch hit list — a list of suckers
you have screwed.
 References
131
mooch points
— things that help you sell the mooch.
an easy area to place displays at.
Hooch real estate—
report __ smgers tell biz-opperlhow mooch is
mooch responding to the bait
Foundation.A charity that locators
NAF- ,_ National Awareness
.

of the Blind. A charity that use

N.F-B-,National'Federatlon locators use.'
.— getting rid of.
Offing
Paying point
—- you pay another .
blz-opper 10% or anything over $5000,
placement Agreement — form that location signs accepting vending machine or
'5 la
”it“; lends —— to buy back vending machines you have sold a mooch,
-

Relocate —— to find a replacement location for an unprofitable location.

Se" before you buy — a method biz-oppers use to get the mooch's money before
they have the product.
Singer —— a person who lies to the mooch aboutthe product the biz-opper is selling.
Singer set-up — getting the mooch primed and ready to talk to the biz-opper's
Singer.
Spinners —- a display that sits on the floor and can be rotated. It holds the mooch's
merchandise.
Starterkit — a kit sent to a bon-bon eater. The starter kit supposedly contains all
the product she needs to start her own home assembly factory.
Tag— a flaw in the mooch'scontract that allows the biz-opper to break the contract.
Tour— to take a mooch to his locations.
Undergroundmoney — illegal tax-free money.
Upright vend — large floor model vendingmachine.
Work-at-home programs — an assembly oriented program that is sold to the
housewife. Supposedlyshe is to get rich assembling products at home.
 Appendix
133

Appendix:
Business Opportunity Contracts,
Charity Forms,
Locating Agreements, Etc.
609000909
Forms are in numerical order.
H Charity Contract for the National Awareness Foundation (N.A.F.). To be filled
out and sent in by the mooch. (pages 135-136)
National Awareness Foundation Locating Agreement. An agreement location
signs when accepting vending machines. (page 137)
Charity Contract for the National Federationof the Blind (N. F. B. ). To be filled
out and sent in by the mooch. (pages 138- 139)
National Federation of the Blind Locating Agreement. An agreement location
signs when accepting vending machines. (page 140)
Charity Contract for the American Association of Lost Children, Inc. To be filled
out and sent in by the mooch. (page 141)
American Association of Lost Children. Inc. Locating Agreement.An agreement
location signs when accepting vending machines. (page 142
Contract for Search Reports. To be filled out and sent in by the mooch. (pages
143-144)
ConsignmentAgreement for Search Reports Toy Displays. (page 145)
DistributorPurchaseAgreement. Sales contractfor merchandiseyou are unload-
ing. (pages 146-147)
5-1
Purchaser Contract. Sales contract for merchandise you are unloading. (page
1
_.
. Buyer's InventoryPurchase Order. Sales contract for merchandiseyou are un-
loading. (pages 149-150)
n—I
. Wholesale Purchase Order. Sales contract for merchandiseyou are unloading.
(page 151)
H to
. Letter of Acknowledgment. If you ever end up in a court battle. this document
can save your ass. The mooch is to initial each square. If you are dealing with a
hit and run product, such as Rain Forest, it always pays to cover your buns. (page
152)
 Scams
BIZ-OP: How to Get Richwith "BusinessOpportunity"Frauds and
134
14. Location Agreement Contract (for vending
machines). Contract the mooch signs
that guarantees his locations. (page 153)
1 0|
. Limited Warranty Agreement
(for displays and equipment). Contract the mooch
signs that guarantees his locations. (pages 154-155)
1 0|
. Assigned location Company Agreement
(generic for all equipment). Contract the
mooch signs that guarantees his locations. (page 156)
.—
." Independent Location Agreement. Agreement that location signs when accepting
displays. (page 157)
.. 9 Placement Agreement. Agreement that location signs when accepting displays.
(page 158)
location Agreement. Agreement that location signs when accepting displays.
(page 159)
Telephone Agreement. Agreement that location signs for pay phone. (page 160)
. Verification of Pay Phone Revenue. Statement that shows how much money the
pay phone is generating. Always pick these up. Even though the phones are very
seldom installed, it helps to get the locating money out of the mooch. (page 161)
. Location List. Form that you use to list all of the mooch's locations. (page 162)
location Understanding. Form that basically states that the locator will not be
back to relocate. This is a tag form. If you get the mooch to sign it, his 90-day
warranty form isn't worth beans. (page 163)
 Appendix
135

VMU‘QA

ulna-7m VENDOR!AGREEHENT
anal I. m
Wuhan-'0‘”) .wmjcm.
.

(NI)7174.17."
"nu..— ,
1'
wW
Ana-u-

hut-In

“Wm
a!Luna“ 1-3-nl final-III
DA. 1 III Ian.
1
Una-m:
VINE“Min-mm
was. mm “gymnasium—minor. I’mh“
Ids-VanI'h-uu-uuuu-hu- um musnmumu-mmmvmuwu‘u—n
Hung-u-m1mllqmmwmnmuumfi-
manna-«I‘v-
Muwmnmmhmummm m-Muwmmm,mmmb
yak-win ww-u-mdmmwmmnm-mmmmuufiflmum
wu
W'HEN'O‘K .W-IHVEM
wan-Non
I
M
Jam
awnummwummw .‘v
: in
W1. .Ihmhimdhvfllmw-IM
un- ‘
Mk. ’
mm ‘ ~.leo.7amvmyvm,w
, - M. Duncan-m
-mnnbyw nut-am
nm'm-M
nou-
. . M.
z ‘9'”: (mum-ad
mum-um
wwwumumkmlrfl-m
V(hmwumu‘lw
' - ---gnma-qu-- "
a
broviunoalum
women
vnuon m.— '—'
anu— v
. But I '1

l. CharityContractfor theNationalAwareneu Foundation (NAP). (Page 1)

BIZ-OP: How to Get Rich with"BusinessOpportunity"Frauds and Scams

—Il’ j.
«WWW-unmunw—I—
I
min-”u"
Mum-qua-.."—"W—Ifll-‘L
«nun-m
. 1

w
nmwuuuzmvtmw
“mu-IWWI
wuauuwm-w
Wuhan-gum“
fin Mmmhwugflrulflnixunmmflmum-nah:
In!!!“
luau-n
autumn-HI!
VIN-1'!
lulu—Umwoo-Human” Mu»
u—uw-unuxm
Odom-I n1
‘31:
Um"w~mmW—-WMC
I-q ”tulle-v.“
‘u‘hmn’mm
mum‘mumfim a“
IQ My.
cut-

_
Inu-Uanm-uu-‘r
nm "mun-w
IW
hut.—
aw“yawn-“wanna”
II
aqua-unru-
I'll nun—03'...“
H~mhflf 1-1
JO.”
human-unnum-
II
nun.- Duly-“m.“um W ‘

_
"MAVAI‘IIM‘DI
____
D—oh—I-I- _
“I”
,__~.-_- __
.Dru—chumps...“
-—
-
IV'
~_ 0..
D.-
M.‘
-* h

I. Cliar“: Contract for ”£0 National

.
Awareneu Fol"! d
alien (N.A. F)
. (P 03e 2)
 Appendix

A”:
137

’— 'n.u‘/ onuui‘an mun mo ad'wun‘

“in s an
nutty

LOCATiNG AGREEMENT FOR vENniNG OUTREACH

nu . n '
.
"‘m- '5? ,. ”KIA:
project. of the National Awareness Foundation. by allowing the placement Ola vending
machineon you: pun-lat: ‘ ' ‘ _._., 0 monthly sen-ice fees
we receivefrom the operatots of these machines (regardless of any product sales) is
making a significantimprovementin the programs we are able to pronde. Those who
read our servicemessagewhich appearson each machine put us in contact with many
who may need our sen'iees for drug education and prevention proiectsv Should you
' ' ' '
.. LLIUI..-.... , .i.
'

n Vending: IUKlillll.slmplyCau
the person whoplacedthe machine and it WI" be cheerfully removed

Your signaturebelow Silllpl) iiiiliezites )tlul’ Willingness to participate in our Vending

OutreachProgramand implies no llfllnhl)‘ or continuing obligation on your part.

_/
BUSINESS NAME:

ADDRESS: ZIP:
__
(_)
_— (_)

’—
TELEPHONE NUMBERS:

’—
APPROVED BY: (5'9“)
NAME or LOCATOR (PRINT): DATE ——

___//
OPERATOR APPROVAL:

TELEPHONE (LOCAL):

THANK YOUE!

DC 2000‘
Ave Washington.
NAF Communicaiions 601 Penn-.Sylvama .

2- National Awareneu FoundationLocating

_
-
MN?”M.
BIZ-OP How to Get Rich With "Bus'“1688 Opportunity"hauds and Scams
140

2 o...
30.8 «>0: 0;;

¢ .0 .Emaoi E2090
.ommmmae

0:: 0.0000
OZHQZm> IU<mMHDO
5300.0
8:530".
mOOmn.
30......
3.23 0:..0 £009.30
£000.50

.30
laces“.

.3252
50 .0 .2030
.EmE

mcfico> mc.0_._0>

0:30
5.:
u... 30.0.39.
05.0

.0 20...;
o. 50.000
50 fioBEo. 50

:. :.

t
5

/
b2m2wwmo< E0590
00:90

0
mmEcouE

39.290 m...
0.3.0.50
b.3530 0.00.250

0.
E ._._0

.E £002.00

50.. 03...
0.00
96.. 0. an 0.
0
.
0.0 .50
.— co .0 2.30 =5

..0 20:..w500<
mc.0=0>

oscuaE 90.2000
03 00.505

.. 30:05:?
50>

50:0. ucm
mESmoa
:0
o... guns

0:
:.
. .50»
:05000
0... ucfumE

:0
l/
050...? 00:09.00
o... 00>
E9.
E
a
3.3.0....
2..
0.00.250
.9...
0
0.00000
205.00..

0h. .0 2.30.
0E:
0. E0Eo>20§
20...;
0000.0

>.0E.m
9.55.000

.coEoumE oz >5
0:050
. .m 0...:
0500.00

.0
20.00

Z
umnmmmE

0... 3.50:...60 00.000

.0. EREEma
20900 5:30..

:9. ”05.306
0522.0
:9. 0:. 05.0003
0...
a
00.28

3
.005 35:05
0.305
:00
nu_.0E,_
30
9...me
30>

056 gens 03.2053.

0.055. ”3203‘
2.... 000.

m. ucm 20.30..

4. NationalFederation ofthe
Blind Locating Agreement.
 \
Appendix
141

/,__
AMERICAN
Assocumou
FOR Losr
CHILDREN, mc.
54
Houflon. TX 77241
713-4166-1052
FAX 713-937-6196 I
Vendor Name:
Address:
City a State:__
Zip Code
Phone: Day(
of Displays
is Agreed:
[mm
\_\._
\\_§_\
)\lve.
It
_

\x »

1. In return for Vending displays advertising

511211155th
the vendorl
alt—aquamawalln AALC
)
agrees to make fixed monthly payments to
ovum-MW (regardless of proceeds from the displays1.
”MDor ”(6101“ 2. The vendor agrees to pay AALC a contribution 01
I. one fifty (1.50) per display on location per
“mloml month. (ex:12 displays = 18.00 month)
V00
II.
’IOWWKW It“
'III lulu 3. Upon AALC' s receipt of signed contract and 1st
(Mon at I 0-: Com monthly paymment. la heal for diep will be
ssuu.ed Regular payments will then begin 60 days
after date of contract. “MAKE CHECKS PAYABLE 'ro
AALC"'
4. contract is valid from date on contract Ior as
lonno as advertises AALC needs a
June Gab-00¢ uritten notice of sale of vending displays or
Meow M low-s
MI! termination of contract.
I. You"
IIDOIMI 5. The vendor hereby indemnihes and holds AALC
AYC
1.me harmless from any and all clnims and liabilities.
Aomonv IDLE 6. If the vendor breaches this contract the vendor

_/
Don
floalu‘ d
11 not
U 5 Nova: Irv-Imam: e
Only-uCMII You. rectified further action Hi 1 he!
7. Vendor
AALC
Signaturol/
signature:_
Date

"'PLEASE - ' VENDINGCHICK'

SPECIFY ON ggggllnn
“'
'HHERE DID l'llA ll A LC.’
"an...“
YOU

Ocinoilcivremo'wvzWM IJINNMIIINI-I
I ”a."
umllnl H...
11-1

1M-
5"
Charity Contract for the AmericanAssociation of“.1 Children,
 Scams
BIZ-OP: How to Get Rich with "Business Opportunity"Frauds and
142

@— American Association For Lost Childmn, Inc.

w
HUI
FWD!”

LOCATING AGREEMENT FOR VENDING OUTREACH

.. . t _. . .
don For' “““
premium whichhens our service rum-age The monthl) service fees we receive mm the
“the
impmcment in progunswe at able to provide. These who read our seMcc

fl
—n1~.g

m. simpl) all the pcnon who plucd the machine Ind it will be cheermlly

Your
A mm
.__
._
below simply indicuayour uflhnmesto participate in our Vending
4 .. .

v
,

v-
L. .

BUSINESS NAME:

—
ADDRESS: ZIP:

TELEPHONENUMBERS: (_) (_)

APPROVED BY:
(Slated)
NAME OF LOCATOR (PRINT): DATE:

OPERATOR APPROVAL:

TELEPHONE(LOCAL):

THANKYOU“

mwuwo‘n. In:
JOIMIIIu-flubn. fun 77241-I-“.319.5m

6. American Association alloy! Children, Inc. Locating Agreement

 Frauds and Scam
IMP: How to GetRich with"BusinessOpportunity"
l“

17-w-
”II-"Innu-
Iun-m mflMHMMIIUlnclimmiu
malnmlllmnnmwu.
Ill “Continuum“
Il‘hw—_--va_
I Inna-w.- V mummuhuu—uu—

__
“nun—Immu-
--
-—t- m

“'31 swam-u:
0v

Imdumw
van-mm M

mm:-::_-_

7. Contract for Search Heparin.

(Page 2)
 _\\
Appendix
145

LOCATIONCONSIGNMENT

’———\
AGREEMENT
nlAlIlImonnal'on

ADDRESS.—\
one
NAME OF LOCATION:

/
LOCATION

(__J———\
CITY

PHONE
OWNERIMANAGER

a! lulla— a
u ‘i -
1)
- .
n r' .
l‘
0' unflofllr‘ n—u
sold Sngned copies willbe mainlamed by born Dames "
2) Thai me Oulreach’ Iuy Day-qBaum..." . ....; W...“ .

w...
ind-caled on each item n...
3) To pay Ihe Oulroacn Drslrsbulorlor all nems sold or rnisslng al lhe lime ol memory vmwm and
reslock no
)
'v nus ‘. ,
°’ ‘ ‘

ol Items sold lrom lhrs dlsplay rack.

anve m won:- . '1 v 1...,

Tonu "Ireland-5cm
reasonable pnor mice and will nol permvlInc removal ol sail on drsplly rack and lr/
:nyum: mm:-

Acccplea and Approved By.

OUTREACHDISTRIBUTOR NAME; DATE

——
Aooness PHONE. (__J
cmr . STATE ZIP.
___—
OUTREACHDISTRIBUTOR.
(swim)
N0 0' Toy Dlsplay Racks Al This Local-on

/
Tm ol Unxl. TOY DISPLAV RACK

_
Name or Charilable
Organ-zalnon: SEARCH REPORTS. INC.
Slore Hours PM
Weekdays. AM '°
SAT: AM In PM
SW" M h

Toy Display”
Consignment Agreementfor Search Report.
3-
 ' ' Frauds an d Scams
BIZ-OP: Bowto Get Rich with "Business Opportunity
146
onsrmauronPURCHASEAGREEMENT

DATE

m
two
-

I
"—1

11-":
an
I“.

en
Ifll'l
an: m

mu
xvyou

"m
' 'rEnusmo commons
III w I: m .- WW IN

I MIN-Ill A ' ‘w wL

ll! Wmumwnmwm.n:ulnw.m!wd
fl DOLufls)

7—:
IREfiIfiWn-ruw
w. mwnmwmwm
cannula.wvwzluaywmorleoulunoupadwm
'IOOUCY
rwwumommwammwlummuuv
'v- Pvm
anion-nan»
a..-
L-I'IAYDNI 9- M‘H“ .-
. v—q
CW’IEYI CONIMCV
Inn.- quwimu-m1ulmowwalm1wmw
:n-n
I'm.-
run '
"I Dyna,nwmmwml’omnwnuwmmnlmdlm
'

ACCI'TMCE "‘ “
'mn “lflmlvflummumzmm
"WWW m»,
anwlmnWluummmr-mu)ufl:unm
[luau
Emu“
m
m
;‘:“In: mummy: mummfiwwmm
Dan-a
-wd m MUN. NI]

mmmmdwmmm.h rum My “7"

Ina-.mmcm 1);:
9. Dialn'butor Purchau Agreement. (Page I)
BIZ-OP: flow to Get Rich with "Business Opportunity"Frauds and Scams
48

CONTRACT
I. run-n'0Infl- hauln ulouod In In
‘I’M pant" In. urn-mom m Cozpm ”and

m:War-smanh-
”0‘.mele
man-Immut-
Miriam.
aw
Hon-yawn DLWI
lob-m normal". Iuhpablhclonnl and
«momma.and.“
mm HUGE TOTAL

Mulnnan-a In "I. unllory u

h: .ununlua I. all punk-u! om" man
Company MI Io any Punch-u!

hon.“ )‘yl .

WWmmnwwumnmu-mmmdwmummm
.m'li
nod-p.01lolwlunnh-ynml'manlmlollhoumny Dnlrvorynnlcaulwflhofloflodmhoul
Mhylho
MIMI-l
lnylfl

«mam:
Ally—”30
smog;
B undo-annu-
- ‘
" unwound”:
n ‘ _ ,

\
I.luwwvuumrmqom§nanwwlmd'h‘, ‘
PW. Fm.fiuuu-qn'-nuunnmnnm.mmud-om albumen, 7:,“
"
may
'

h“
CAI-Ina
mama-nmmvmnmmwuubmm
mun-u! anus-ni-
WJIHIIOIMWOWlull-canny
nunonc

[NWT
I. mmmflflmmw
Pulchuov agin- Io ply Company concuuonlly IIIh uoculmn oI Ihlu Agvumonl n dapolll
d
WI) Balms-o!
Emu-m "- I
,
m.Mmh
moum-wufi-Md hrdomzfl'uw"an E

[Wuhan-umm-M“
_. ~~ .
, w
‘ rig—:1"
.
,_
,
v

_.' “4':-
m1:
Mm}.-
1

'.
.

rub—n...— "
:-

.\
‘ e
"'.4 _____ J mmwlhlhohuol

W\W
had!- 5.,“ "-
PMMMPM)

Mun

01W
8V-

1".

10. PurchaserContract.
 fl\
Appendix
149

BUYER’S INVENTORYPURCHASE ORDER

Buyer's Name:

55,,
AddfOSSI

city: _.———————— Slate:

Co“:
Business Phone I:
Home Phenol;
SELLER:

t. SHIPPING _ ‘

The Selleragrees to ship the equipmentwithin twenty (20) wortung days lrorn recent
ol the Purchase Orderaccompanieduy ,. ,
certified check. moneyorder or banktransler. Delivery shall be Subiecl to end .

earners.
contingent upon. sln'kes.labordiflicullies. lire. delay or defaults ol common
lailure or curtailmentin Seller'susual sources at supply.oovernmental decrees or
and the Seler
orders. or any other delays beyondthe Seller'sreasonable control.
"'9
shall not be liablelor any loss or damage arising therefrom. BUY“ may “9°”
:5 not
order by writtennoticedeliveredto the Seller prior to shipment the order
it

dellvered within tony-live (45) working days ol receipl 0' "‘9 Purchase 0'6"
and

Payment. Shippingcosts are Purchasers obligalton-

2. WARRANTY
oducls or
The Manulacturerguarantees to replace or at its 09130" '0 “’93" any 9'
_

partslhereolwhich to be delectivain material or

mrkmanshPmm on,
are lound

lhe Seller be liablelor consequentialor special6 5‘” it

in connect-on
”so
'

'Mlallation. adjustment.or otherexpenses Mich may and all other

P'Oducts or parts. Thiswarrantyis express“l made '" ."9" °' an'ychanlabiW
. .

W
gallanlies expressed or implied. including "‘9 “"3”“ °' me

has.

I)
order. (Pug e
1 1- Buyer's Inventory Purchase
BIZ-0P now to Get Rich with "Business Oppoflun'w ' Frauds an d S “m

1‘
i
AG"
> ' '
uulwlnurfl
x

. r
..
A
BUN
mm. my back guarantees
mu Sela ouors no 0' re'mdS- Buyer
w
_-. .4 .. T. . 3“". _ my"...
MSoludoumwmuovwmm when inslalled. will

'3"... I‘ “ rm“
‘
elevenderedby
‘ " Nousa
Lsaoeonmdo

\
whammy mumoswphrmrl. Mmmanonlybemodifiedin
Him.wayw- pants.orllniuyuhofizod
‘
mg“;
TBA
no uses that the nuns and the liloralure and
truism In "I. properly 0'
5. SPECIAL

'- ‘- Am
mm to the mum at each My,
I
L
‘0'"! Jul-w
WI

X
1
ACKNOWLEDGETHATI HAVERECEIVED
PROSPECTUS ANDHAVEREAD A COPY
OF THE

DATE'

DATE BUYER

SELLER;
Amhanzea Replesenlalive
o!

I l . Bunr I
I nvenlo p
I" urt"!the
OrdeI'.
(Page 2)
 Appendix
151

WHOLESALE PURCHASE ORDER

(PURCHASER)
NAME-
DATE—/_ |9_
ADDW

L.
CITY' STATE- ZIP'

HOMEPHONE ( ) BUSINBSJ )

QUAN. DESCRIPTION EACH 1

TOTAL
I
j
L
TOTAL DUE CORP I
S

30% AMOUNT REMI'ITED WITH ORDER S

70% BALANCEDL‘E UPON SHIPMENT S

PLEKSE ENTER MY ORDERFOR

Au. ORDERSINCLUDE

x\
ALL FUNDS To as CERTIFIED CASHIER: CHICKon MONHonD
INVENTonvEm
SHIPPING A‘-' D HANDLINDCHAIIGESIN ON or
NOT INCLUDED INSTALLALATIo Is PURCHBER'S
“570,455". rryoxnus ARE NOT 5L’BJECI'TOCA.NEc
o.N

‘%
EL LAT-ION PAYME.\1SARE REF UNDABLE I
um; mom SIS AN ORDERFOR P EODL'crA ND
THATNo CIL'AANIUL TEESOF MINIMUMSALB
HAVE BEEN MADE, IN IuNTIc on VERBALLY TIIE EXCLUSIVEJURISDICTION AND
DISPUTE on AcnONs ARISING our or THIs TRANSACTION kuE FOR ALL

ACCEPTED FOR I

jg
av PLRCHASER

:L—1::
DATE ACCEPTED PLIICHAsEII

_____

I2. Wholelale Purchase Order.

 Frauds and Scams
BIZ-0P: How to Get Richwith "BusinessOpportunity?
52

LETTER OF ACKNOWLEDGEMENT

The undersogned purchaseracknowledgesIhe lollowong:

I
have receweda copy ol Ihe purchase agreemenl which I
have
eleculod lnos day
2 In vebeen goven an opponunoly Io read Ihe agreemenllnaI l have
so.gned and all othermalenalspresenledlome Illhavenollullyreadanyollhese
malIerlals.I
hlve done so al my own rosk and nol In reliance on any oral
explanaloons ollerod by salespeoplewnh whom I have deell

J I
underslandlhal Ihe nghlsand responsobololies oI Ihe panieslo lhos
.. . . . .

represenlaloons. conversalrons. or slalemenlsmade by any salespersondunng

lnecourseol lms lransecloon

4 “ ‘
lundersland
mm the rush ol prolol or loss on Ihos venlure os mono and solely do nol hold Ihe I

companyor ols salespeopleand ollocers responsiblelor achoevong any level oI

Income or prolll

Int-nan: 4 -
o. .4 .

olnor than lhal which :5 sol lonh on Ihe wrollen agreemenl

un.dorso9ned assume lull responsobololy lor any and all cily.
cOunly. slate. loderal. lanes. Iooenseloes and regulalo osn

PU'CMSG' wolnessed by

Dated Dal-ed

13. (liter ofAchnowledgmenl.

 Appendix

\.\
153
LOCATION AGREEMENT

xa\
—‘ do y 0'
Is made We
Tm Lo“ion Agreemenl
and ‘99—,

Nam—P'— Address
lo
37mm Islerred Io es Vendor.
P

“L L 4 L. . ”_ t "fiVendom
..... as lollows:
.-
w PIN”
some
I. will IovIde Vendor wIIh .. .I
location shall be sublecl Io Vendors This shall be the
approvm. ”may ham W --- Tho
2".IHUIL
location."3|qu
'
' "
I
'“"’:“:J
L r r v
m. P'M°m""°m“"“'
v m
r 1

an nilemele location provided lhal -Vrondov has supplod

doourne IaIIon w no

(I) Weekly Vending Repofls. aIIheexpiration oi each week commencing one“ )weelie
endo raIion ol Vendorsmachine. EOUIPMENT MUST BE INSTALLEDWITHIN"f
AFTER LOCATION IS SECURED:
SEVEN (7) DAYS mm
.. ' ' ' ' '
.
I
'
.
>
III)
Ioaalion;
. - r r .

our" . .

-_
,
-- - ~

,-
-
ThisnoIilIcalionshthI
r .
r ‘ r
Iho smy (60) day peI'Iod.
THERE SHALL BE NO RELOCATION IF ANYOF THE ABOVECONDITIONSARENOTFULLY COMPLIED

3/
WITH.

rid
bl'ldIIaPIDVIUU 'vuw .
MUST 95
9""‘a 'Y looaIIon IeIuses lo low (he insIaliaIIon oi lhe vendng machine. INSTALLATION
ATTEMPTED WITHIN SEVEN (7) DAYS OF SECURING THE PRIMARYLOCATION.
Number oI
Localions__"
Types oI Machines
Location Fee Sam
Amounl Due s
ALL FEES PAID PURSUANT TO THIS AGREEMENT ARE NON-REFUNDABLE.
_____.__——
”m

’I/m
“"Fdefslgned represenllhal Ihey have Iead. undeisland and eyes Io Ihe Ioims oil
hi 5 A9! comm
Iunhei lhal lhey have In"
aull'loflh,’ Io enler inIo lhis Agioemenl

SIGNED:

SIGNED:
BY:

”Iwhine.)-
Location Agreement Contract (for “name
.
14-
BIZ-OP: How to Get Richwith "BusinessOpportunity"Frauds and Scams
154

LIIITED
IM
UIDII A oourucr :-
"I"
A
m m
N. '11.]. ”01'
IIPIJCI OIIOINAL WATIOI
loans N O'Nll UNDER
m Fol-W1 '0 runs AND count-rm”.
i. fbie Linited Inn-anty covere only original
mided by
oervice prov docn-e d b
(e) Contimtion e Acceptance uree-ent. (b) Pine-ent
Verification A Ac 1 enont “roe-Int. (e
a-ent "roe-Ito. All docu-ente not be oocepted
and approved by Other and port of their bueineee
reoorde.
fbic united Iarrnnty I)” I)? cover any
representation. worrantiee. ulee olniu or other

o part o
acne-eon nentionod in Pera‘rapb 1 of thin
3
roeponeibieo
Inner equip-ent. dilpiaya or vendore ie
o!
for delivery. let up and service.
4. Men- not ioetaii equip-eat in n tinely none:
of fifteen den (16) iron date of ecceptance of
location Place-out Agree-ento.
This Linited Ilarranty in for a perriod of ninety
(00) daya iron dnte poated on Piece-ent Vorification e
Acne-ioduonent aeree-e
After to Paragraph i. lei-vice not be
continuoua con-pii:ce
and ceptahle to e tern- o! tho
Place-ct Au-eenentc until the tel-ninotion dnte (no
daya fro- date of accoptance of iacenent Verification
a Ina-ledlenent ureenent) with proof of eervico
provided in tbe Inner:
a) mioiloiinl
eervico nuet be documented by a
dated aerv ice receipt tuned by the
on. iocationa
Copiea a! 'Proo! oi' Sonice' recoi to !
oacb crilinai location abooIin‘ aervico being gravid:
data o! the Linited larran anty and aaiied in a tineiy
neon-r to Iucceu tyeteu Irith in five
of ""1“. dan fro. date

15. Limited Warranty Agrrumen! (for

displays and equipment). (Page I)
 Appendix
155

(c ’ h I the epuo
end receive other eupportive docueentl to treating."
of Service 1! it coneidere recent. “Onion-51.”!
1, In the event e hueineee chug" or “he.“
of fifteen “1:21:01?
Agree-ent within the flue period
receipt ofeh Pifogent Afr-alone end etheot to
rep eoo under the one ten :eren-n . "a:
location “a "Edition-
a”an Lilited Verrenty.

/
At the option of the Pieeennt--Locetor. in
9
with owner. extra locetione on he preeented end docueented u
urn-eat
"piece-ente for the evente in Peregreph 1, if n“, occu-
o Al1_c1ei-e under thil Lieited Vex-rent! eho11 he lede in
Iritlni to Iithin the ninety (IO) dey ten And
only then will ropleceeent 'i1ocetiene he nee-p leted thirty (30)
den following the teninetion dete of thie euro-lent end
lieited to e one tine repleoelent for eeeh Pleceeent Aueeee nt.
10. Any tone or conditione of thin Lieited luruty that
ere not colplied with hecolee null end void by defeult. Notice
of default by either petty will he uiled by certified letter to
the defnultin' party.
11. Any edditione or deletion. to thie docueent Iill
eutoleticelly Iehe it null end Void. Any dieputeeof erieiu ehell fro-
Perforlence or leek of it. the Lure of the Stete
Prevail.
Ioliee: bocueent le cerliliel eel veliletel Ieee Other
A

Lee-tor elune heleI.

ACCEPTED BY OWNER:

DATE :

(1303'3 2)
15-
Limited Warranty Agreement(for
,
dmpluyfl and equip ment).
BIZOP: How to Get Rich with"BusinessOpportunity"Frauds and Scams
156

ASSIGNED LOCATION CODA PURCHASER

Asalgnrnent Date

_
H—
Nul-

23;;
w l- h N 3- 3b

_ 1——

—_dolng
purpue of which Is to secure localluns
bualneaa II an Independent
orl'or

\
MWueerInl
provide at
lo
bylocalor
additional cosl. avendor replacementlocall
no uoncud-""9
llovelhalheyha
Delay: :clunl of
opera Ivendor. In any locauon provided by man to: any of lhe follomng reaso
ans:
A Revenue from the dlsplaya Is not sufl'lclenl Io make It I profitable locIUon for
Company.
This Ihall be
Iecured for
(letlcn'nlned mus
Odaysof aclualoperauonof I dlsplay ln Inyoca
'PrA la ble locauon shall“be efln edas
loca uon
.13 per day per loeauon .Thls guaranleeLs made any
locauon
I
rnlnlrnurn of '- providlng the
{db-ring records are none available to Local

1:de
1. Records sshoMng no less lhan once
[ram Iuppllerashawlngorper-
week of st: xclng uch.
3. Agreedco conumulonpald lo loea uon.
On the day or |nsullauon of the displays at a locallon secured by Local
pony. l mana er In d/or owner or person signing the locauon agreement. refuses
I’w any reason lo allow the display lo be Installed.

\— W
cyoguthu Iueemenl or guaranteehas been gun or n‘pressed. Locations have been veflfled

_
Thu eonu-Iel completed
. on th; day or 19 .

Numberof Loauons

—\
_ _. Signed:

fine of Douay: Signed:

/

596ml

CondIUOm'\—
16. Auryned Location Company
Agreement (generic
forall equipment)
 Appendix
157

Independent Location
Agreement

W
LOCATION

ADDR ESS
DATE\
PHONE

CITY STATE ZIP

MACHINE MODEL

It Is mutually agreed that the Independent Dealer. owner of the above machine. will install' Its
machine at no cost or obligation to the locatitton

These machines and contentsthereof. are the exclusive property of the Independent Dealer.

Itts alsoagreed that the L' )

Dealeronly. 1
’ ' L
pally and
that the machine(s)will be removed by the Independent

The
Independent Dealer'ts responsible for maintenance. repairs. and insurance for theft and
vandal

Management of Location agress to provide space for machines.

SPECIAL INSTRUCTIONS :

“/—
BY
BY (Authoriution Stgnaturel
Acce P ta "Cc oflocation
BI Owner of equipment Replmnllllvt
Lowe, Company

' I.
Agreemen
I 7. Independent Location
BILOP How to Get Richwith "BusinessOpportunity"hands and Scams
153

m<
U: "5

43:28.. Op

W's—houg
93.3.38
pg;
U2.

a. ‘3
N 0»
g 5 4.? /.oz
HUG-m2 9.9152.
s...
3:52.! SUE—3w
58:44...
:03.

=a_nn.lu no

Eu m. HUB-8.3.5.

.3.
62.5.0 oa_§8
has
4<>§
0:0:
9. w.

p< u>§ 95
0225;.

3.0;?
2mg
U: 848

hzu£u¢u<
x. at li—t—h/
.0 >529.
.3:<8.. ugsvé
u-EEWI.

Sup-sou:

zU2-u

W:
:< a:
hzutuujm

.3 3 0— k.
W:

5.305.
.zwaOL bal/«coo<
:5: Dug-25:. 8:23
9—

sit/”2
92
H:
nut—:21 U —z§<

_< mgr—mug
”(an :2ng

.5;
41
0”»ng

2.:
025:2! win
m><§a
zuths
3:01;
U9
.6
22m:

5 :6 m.

Gwyn: 4453
22:98

52kg; .3;
.—zUt::ow ~25:

II: In
uqu—i ug_wm< a!)
< 2:93.?

m<

4.1 U:
=2
8\hl_0—
=22:an
oc'oni
n-o.lv< w. :0.

:
.gu! g_wm< tor—<84

.3 .2 an. a: =34
Luca—n3 3653

lhh

18. Placement Agreement

 Appendix
159

>2: >cm

>235

5.60205. .0
Emma

>552

.6
.EoEoEma
Ila—6:0

>236 52: :36.

I
EN :0
or: .26 .0
9N

.0 6:36...
0:93.
36006 6.6.25.3 0.50

:coE0500

.omuEuu

2659.503 0cm

.<
.93.an
.32

mc§0=2 650:6 6.0150

£03052:
.360
305::

35:3.
.rZWS—mmm0<

05 .x
E0: .656

.6 0:. >235
:0.—

>0
>236 .0 Tocgtouacuiv

£252:
60000 05 2::

20_._.<OOJ_
665
or:
06¢:
2 0.3m

a? o>0Eo._
>6 762.1004

00306 600.2
05 20600:

620.6 3
6:30

c_ .930
0. new

0. uo.ac_E.6. 305
Ean: .0
moohun >236
:26 9.5.5!
.0

or: :23 on
>096:
9.233300
m
onquo60
.5: >2:
632030.. $5.3

>2umfi
.360

c9300. oxa-
a:
in
.656 59:06.3
00036.25
on: 65 ">0
c9300;

oE; 00:90

o>ona
0. 0. 0.
.c:0E<

3.
60.300.— 030000< 009.001

30:03. 0......
>ca 9......
on 0......
030033
oEoz
>10
0Eaz

>=0
._ 306.50 SBMC

of. =3,
.u

19. Location“fawn"
BIZ-0P: How to Get Rich with "BusinessOpportunity’
. .
“9““ a“ d Scams
160

AGREEMENT

ans__—__m
"wuulnmn-nlmmm-em
mw.rwnuu'lmw'. Ic-

mi! .
’

Val-prom

Ihnurfll .
IVEBIJII law‘an u.
mid. wmnmfllmhfilvm
UCL
IR..—
7

v- odguou umw'
M mum IUMNER AGREES YO v-‘uw a Layout 1‘ rem and mvlogun mum In! plyghet-

M"Ilmfl
tun-o u sum haze-
In.
Afiilib [IJM
m
,, v
w Knloqumllamina-uppin- hymn-QB,

“Jimmy" I'VP-Lam'u, um,mula’rau9«¢I-:r—Iuwn$ummwm

mmme‘nwnw

frfio om0
1))9/0-061‘
°_

20. Telephone Agreement.

 Appendix
161

26.3
and? no.5
_m\n_\3
3.2:

San

"95mm—

".aa

...3
07.9 3.:
3
Sun LE

nakmxmo £23 :1

:08
23

9:: o. 53 3.33 3.89

by) «.6
5E

05

L3

um— A
a...
3.2.-
acluunm

53
man. 5::
EEG

"2.22m

in. 2.3 8...:

rain—l3
m2.

d>m 3..
32. ".2:

“5:32:95
in .32

53
mm
3
.mm.
.3:

333
to
an"

.335 95.5: 58!

2]. VerificationofPay Phone Revenue.

 Frauds and Scams
BIZ-OP: flow to GetRich with "BusinessOpportunity”
162
LOCATIONLIST
Nun.

Clv
mos
Sun
Phone

One ’—
NAME ADDRESS ACCEPTEDBY

I
0

IO

‘1

I8

I!
I.
I?

I.
no

.
mo.
Opuaor We” cw
Locum

I HAVETOUHED THESE LOCATIONS

INITIALS
I HAVENOT TOUFIEDTHESE LOCATIONS
INITIALS
22- Location Liu.
 Appendix
163

LOCATION UNDERSTANDING
——________————_____——

I hueby acknowledge aecupt 05

(Uta-norm ml! the
undwtandxngthat no guathee as “(u u made an
mph“
by {he Locuoa. I am mangled math the
location and I a.
mane max, would a location become unuma’aaony
at the
game, Lt L5 my nupoMLbday to change to a locaucn 0‘ In}
chooung. Tho, Company and the Lacuoa
mu not be back to up
tocaxe youa accauuu. The Locum can: get you
stated m the
hummus and you account; «mu may in Ada. It 44 you
auponubuuxy to upgnude you account; and to (we tune you
bumble“ to get «the but auuw 540m you): Minus.

l have. dead the above and «all. do my pan: to who (ha humus
a eucccoa.

SLQHMMC Fan

OPERATOR

ADDRESS

cnv
PHONE (
sm:__m__
)

LOCATOR

_——
23. Location Undenlandl'nl-
 YOU WILL ALSO WANT TO READ:
CI 40057 HowTo Collectlllegul Debts,by Harold 8. king. If a deadbeat owesyou money for dntgs or a
how to collecl illegnl debts. and the lacllcs may surprise you. How
gambling debt. who ya gonna call? This book shows
for payments; Creatmgan atmosphere of fear: What to do when
‘0 find a subject's weaknesses: Making arrangements
debt collection busmcss. I990, 59‘: x til/i, 69 pp, rnfl
all else fails: And much more. including how to set up an illegal
cover. 58 95

40050 Making Crime Pay. by Harold 5. Long. What does it take to make crime pay? Written by a
professional criminal. this book is packed with information not
available anythfl: 6'50 (CIC¢PI- Wyhc- i" Jam- l'
"'
It also discusses how to deal with police. courts.
plains what makes some criminals successful while others get caught.
. L .- _ . . . ._ 4- ' '

I983,5%:3%,81pp,roflcaver. $9.95.
it
. .

,
D 40033 The Rip-OffBook: The CompleteGuide to Frauds. Con Games,Swindlesand Rackets.by
Victor Samara. Learn what frauds are. how they work. how to protect yourself. and how to strike back when you're
the victim. Classic Cons 0 Land Swindlcs 0 The Badger Game I
Entrapment Frauds 0 Job Offers 0 Se: 0 Mail 0
Telephone Traps o More than l00 specific frauds exposed. The most complete book ever wrillen on frauds and cons.
1934. 5% .I' 3%, Zpr,
sofl cover. Sl2.95.

D 49021 Frauds, Rip-Offsa. Con Games. by Vt'clor Santoro. A startling and often humomus look at the
wolves who are after your skin. Some of the fascinating scams covered include: The Dirty While Collar 0 Securities
Swindles o The 'Terrible Williamsons‘ 0 The Gypsies 0 Credit Card Cons & Catches o Coal-Tailing 0 Fraud Salad:
An Assortment of Con Games. 1988, 5’6 x 8%, 188 pp, xofl cover. $11.95.

0 61092 How To Use Mail Drops For Privacy And Profit, by Jack Luger. Mail drops are the number
one most important technique for insuring your privacy. They are confidential mailing addresses that allow you to
receive and send mail anonymously. How to select a mail drop: How to run a mail dro Dodging creditors: Private
'.

safe deposit boxes: Sex in the mail: Fake lD: Financial privacy; Electronic mail drops; 'Branch' offices; And much
more. I958. 5’/r .r 8'/r. l 12 pp, illustraled. .mfl cover. $12.50.

900000990009009009990.0990.
Loompanles Unlimited " 5094
POBox1197 '

Port Townsend, WA 98368

206-385-2230

.
Includes
Please send me the books have checked above. have enclosed
I I

$4.00shipping and handlingfor 1 lo 3 books.$6.00 for 4 or more. 5—.— Which

Name

Address
Clly

Slete/le
We now accept Visa and MasterCard.
 ”Yes. there are book about the skills of apocalypse —spying. surveillance. fraud,
wiretapping. smuggling, self-defense. lockpicking, gnnmonship. eavesdropping, car
chasing, civil warfare. survivingjail, and dropping out of sight. Apparently writing books
is the way mercenaries bring in spare cash between wars. The books are useful. and it’s
good the informationis freely available (and they definitely inspire interesting dreams),
but their advice should be taken with a salt shaker or two and all your wits. A few of these
volumesare truly scary. Loompanicsis the best of the Libertarian suppliers who carry
them. Though full of 'you'II-wish-you'd-read-these-when-it's-too-lale' rhetoric, their
catalog is genuinelyinfommtive."
— The Next Whole Earth Catalog

THE BEST BOOK CATALOG IN THE WORLD!!!

We otter hard-to—find books on the world's most unusual subjects. Here are a
law of the topics covered IN-DEPTHin our exciting new catalog:

Huang/Concealment oiphysicai objects! A complete section of the best books

ever written on hid/77g things.
Fake iD/A/temate identities! The most comprehensive selection 0/ books on
this little-knownsubject ever afiered tor sale! You have to see it to belie ve it!
investigative/Undercover methods and techniques! Professional secretsknown
only to a law, now revealed to you to use! Actua/po/rce manuals on shadowing
andsurveillance!
0 And much, much more, including Locks and Lockp/ckrhg, Sell-De/ense,
Intelligence increase, Lrie Extension, Money-Mak/ng Opportunities, Human
Oddities, Exotic Weapons, Sex, Drugs, Anarchism, and more!

Our book catalog is 280 pages, 8V2 x 11, packed with over 800 of the most
controversial and unusual books ever printed! You can order every book listed!
Periodic Supplements keep you posted on the LATEST titles available!!! Our
catalog is $5.00, includingshipping and handling.

Our book cataiog is truly THEBEST 300K CA TAL 06 W THE WORLD! Order
yours today. You will be verypleased we know.

LOOMPANICSUNLIMITED
PO BOX 1197
FORT TOWNSEND,WA 98368
U
No accepting Visa and MasterCard. 206-385-2033
 HOT NEW PRODUCT!
Earn 51,000 A Week. No Selling.
Small Investment — Big Return!
Send SASE for Details.

Pick up any newspaper and you'll see "business opportunity" ads that
promise huge profits for little or no work: "Assemble Products at Home!
Make Money in Your Spare Time! Be Your Own Boss!" Some/Jody’s get-
ting rich off these ads — you see them week after week — but who?
Meet Bruce Easley. He's a “biz-opper." He makes his living shearing
the "mooches" who respond to get-rich-quick ads. In BIZ-0P: How to
Get Ric/7 with ”Business Opportunity” Frauds and Scams. he re-
veals the secrets of his success:
9 How to get started for less than a grand!
o How to write knock-out classified ads!
9 How to use the telephone as a deadly weapon!
9 How to get Fast Cash in just 30 days!
0 Pitches that close the deal — for real!
9 How to avoid trouble with the law!
9 How to find Biz-Op merchandise dirt cheap!
B/Z-OP has everything needed to put together irresistible "mooch
bait,“ including the "mooch killer" marketing pamphlet the author used to
raise hundreds of thousands of dollars.
ISBN - 5mm - 10‘! -x
1'
Whether you want to become a successful
business opportunity broker or protect yourself 90000
from the RV—Op sharks, you'll profit from this
bank B/Z—UPlets you in on the real story of a
cut-liiioa can and His fast-parted pitch. Don't i

9 731559 501095
miss IE'