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Modern Society and Consumerism Essay

1035 Words 5 Pages


Consumerism is defined as “the theory that an increasing consumption of goods is
economically desirable” (“Consumerism”). Its primary motivation is the idea that if one
does not have all that money can buy, then he or she cannot be happy. This school of
thought has become an integral part of modern society not only in the United States, but
internationally as well. While the exact source of this term and ideology are debatable, it is
certain now that consumerism is here to stay, intertwining with all aspects of American
culture.
1. Origins According to Alyson Dickerman of Ouachita Baptist University, consumerism
“is as old as the first civilizations.” People have been buying goods and materials beyond
their basic needs since the days …show more content…
Consumerism is defined as “the theory that an increasing consumption of goods is
economically desirable” (“Consumerism”). Its primary motivation is the idea that if one
does not have all that money can buy, then he or she cannot be happy. This school of
thought has become an integral part of modern society not only in the United States, but
internationally as well. While the exact source of this term and ideology are debatable, it is
certain now that consumerism is here to stay, intertwining with all aspects of American
culture.
1. Origins According to Alyson Dickerman of Ouachita Baptist University, consumerism
“is as old as the first civilizations.” People have been buying goods and materials beyond
their basic needs since the days of Ancient Rome. However, a great boom occurred during
the Industrial Revolution of the 19th century, producing new products that citizens sought
to obtain. New methods of mass production overtook factories, increasing efficiency and
output while simultaneously decreasing the cost to manufacture. Lower prices and higher
availability meant almost anyone could purchase these items, such as Henry Ford’s Model
T automobile and refrigerators. The era of consumerism had begun. One of the first major
developments that spread consumerism to the masses was the concept of “Buy Now, Pay
Later” introduced by the General Motors Acceptance Corporation (GMAC) in 1919 for the
purpose of providing loans to people wishing to buy automobiles. This

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