MASTER OF MASTER OF

BUSINESS ADMINISTRATION (MBA 1.5 YEARS) BUSINESS ADMINISTRATION (MBA 1.5 Y) CONSULTING MANAGEMENT & STRATEGY
INTRODUCTION INTRODUCTION
PROGRAM FACTS PROGRAM FACTS
The MBA, after 4 years bachelors in business studies or The program aims to help students build skills and learn
commerce, is designed to develop business administration • Program Duration methodologies for designing and implementing organizational • Program Duration
skills in students. The MBA program develops business 1.5 Years transformation projects. Students will have a portfolio of 1.5 Years

leaders, through knowledge and key skills that form part • Timing much sought-after recognized skills highly-valued in today’s
business world. The goal of this specialized Master is to train • Timing
of the course. MBAs are therefore able to give strategic Morning 08:30 am – 05:00 pm (Monday to Friday)
Morning 08:30 am – 05:00 pm (Monday to Friday)
direction, influence people and make good use of financial, Evening 6:00 PM-9:00 PM (Monday to Friday) students in corporate consulting and intervention professions.
Evening 6:00 PM-9:00 PM (Monday to Friday)
Those responsible for planning and implementing large-scale
technical and human resources. • Entry Requirements projects for businesses must have both organizational and • Entry Requirements
16 Years of Education, 4 year BBA / B.Com or equivalent managerial expertise, and also the capacity to build a clear 16 Years of Education, 4 year BBA / B.Com or equivalent
CAREER PROSPECTS business studies or commerce degree from HEC recognized
strategic vision for the company in an innovative context. The business studies or commerce degree from HEC
The MBA 1.5 years is an extensive course driven degree university / college. Minimum CGPA 2.50 or 1st division recognized university / college. Minimum CGPA 2.50 or 1st
Strategy Concentration is designed to equip students with
program that can lead to Ph.D. It is designed to equip students division
• Location the core concepts, frameworks and techniques of strategic
with advanced knowledge of core areas of management, Defence Road Campus, Lahore. management that are essential to a career in consulting • Location
HRM, marketing and finance. Graduates of this program find and beneficial to a leadership role in any field. Courses are Defence Road Campus, Lahore.
themselves at the upper management positions. RECOGNIZED BY analytical and focus on senior management decisions that
Higher Education Commission enhance profit maximization while taking into account the
AREAS OF SPECIALIZATION National Business Accreditation Council
competitive response to those decisions.
RECOGNIZED BY
ELECTIVES Higher Education Commission
CAREER PROSPECTS National Business Accreditation Council
HUMAN RESOURCE MARKETING FINANCE SUPPLY CHAIN
This program is designed for future consultants in
MANAGEMENT • Integrated Marketing • Strategic Finance MANAGEMENT
manufacturing and service industries. Management
Communication • Risk Management & Derivatives • Supply Chain Quality
• Organizational Dynamics
• Marketing Planning and • Issues in Financial Reporting Assurance
consulting is a broad profession and the range of services ELECTIVES
• Job Analysis Practices provided by consultants is spread across diverse areas of
Program • International Financial • Shipping and Maritime • Strategic Human Resource Management
• Industrial Relations management such as general and strategic management,
• Retail Marketing Management Management • Multinational National Enterprises and Trading Environment
• Human Resource System • Behavioral Finance • human resource management, operations management,
Development • Strategic Brand Strategic Distribution • E Business Strategy
Management • Valuation Networks performance management, change management and • Intellectual Property and Business Strategy
• Industrial Psychology
• organizational development. The program provides students
• Real Estate Marketing • Investment Analysis & Logistics Management
• Entrepreneurial Financial Management
• Global Human Resource Portfolio Management • Vendor Management with the skills to analyze strategic barriers and drive change
Management • Global Marketing • Business Value and Consulting Service
• Mergers and Acquisitions • Strategic Supply Chain from within and outside organizations, building on core
• Human Resource Analytics- • Online and Social Media
Marketing • Advance Audit and Assurance knowledge in corporate strategy, economic analysis and
Investing in People • Demand Operations and
• Tourism, Sports and Leisure • Advance Performance Inventory Planning logistical processes. The program will develop your talent to
• Safety and Health Management
Management at Workplace Marketing • Lean Operations achieve lasting career success in a rapidly changing world.
• Finance for Entrepreneurs

ROAD MAP Total Semesters 3 Total Credit Hours 36 ROAD MAP Total Semesters 3 Total Credit Hours 36

Cr. Cr. Cr. Cr. Cr. Cr.

SEMESTER 1 Hr. SEMESTER 2 Hr. SEMESTER 3 Hr. SEMESTER 1 Hr. SEMESTER 2 Hr. SEMESTER 3 Hr.
Advance Financial Management 3 Marketing Research 3 Electives-II 3 Advance Financia Management 3 Marketing Research 3 Electives-II 3

Strategic Marketing 3 Business & Corporate Strategy 3 Electives-III 3 Strategic Marketing 3 Business & Corporate Strategy 3 Electives-III 3

Supply Chain Applications 3 Interview & Presentation Skills 3 Dissertation/Business Project 6 Supply Chain Applications 3 Interview & Presentation Skills 3 Dissertation/Business Project 6

Knowledge Management 3 Electives-I 3 Knowledge Management 3 Electives-I 3

108 THE UNIVERSITY OF LAHORE THE UNIVERSITY OF LAHORE 109