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COMPANY: _____________________________

Address: _____________________________

_____________________________

Attention: _____________________________

Telephone: _____________________________

Fax: _____________________________

Email: _____________________________

USB-IF TRADEMARK LICENSE AGREEMENT

This Trademark License Agreement 1. DEFINITIONS


(“License Agreement”) is made and entered
into as of the Effective Date described For purposes of this License Agreement the
below by and between Universal Serial Bus following terms shall have the following
Implementers Forum, Inc., an Oregon, USA meanings:
corporation (“USB-IF”), and ___________,
a __________ corporation (“COMPANY”). (a) “Mark(s)” shall mean, as
applicable, (i) the USB-IF Basic-Speed logo,
RECITALS for use with product that signals at 12Mb/s
or 1.5Mb/s, and as depicted in the attached
WHEREAS, USB-IF owns good and valuable Exhibit A, and (ii) the USB-IF Hi-Speed
trademarks and logos; logo, for use with product that signals at
480Mb/s, and as depicted in the attached
WHEREAS, USB-IF wishes to encourage the Exhibit B.
distribution of high quality USB products
through the maintenance of a USB-IF Test (b) “Product” shall mean the
Procedure; and specific model or version of COMPANY’s
product, a representative sample of which
WHEREAS, COMPANY wishes to license has been submitted to USB-IF, has passed
use of the Mark(s) (as defined below) in the USB-IF Test Procedure for Hi-Speed or
accordance with USB-IF’s terms and Basic-Speed products, and is posted on the
conditions described below; USB-IF Integrators List.

NOW THEREFORE: (c) “USB-IF Test Procedure”


shall mean the applicable USB-IF product
The parties hereby agree as follows: testing and compliance requirements as set
forth on the USB-IF website and as may be
amended by USB-IF from time to time with
reasonable notice.

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(d) “Territory,” subject to intended as a “certification” program, i.e.,
Section 2(e), shall be worldwide. the Mark(s) do not represent that USB-IF
certifies COMPANY’s Product in any way.
(e) “Effective Date” shall be the
date of execution of this Agreement by (b) Upon the passing of the
USB-IF. USB-IF Test Procedure by COMPANY’s
Product and the posting of the Product on
(f) “Subsidiary(ies)” shall mean the USB-IF Integrators List, USB-IF shall so
a company, corporation, or other entity in notify COMPANY within thirty (30) days,
which, on a class by class basis, more than substantially in the form of the
fifty percent (50%) of the stock entitled to communication set forth in Exhibit D,
vote for the election of directors is owned or authorizing COMPANY to utilize the
controlled directly or indirectly by applicable logo(s).
Company, but only so long as such
ownership or control exists and Subsidiary is (c) Company hereby ensures its
bound by all terms and conditions of this Subsidiaries’ compliance with the terms and
License Agreement to the same extent as conditions of this License Agreement.
Company. Company agrees that it shall be jointly and
severally liable for any breach of the terms
2. LICENSE GRANT and conditions of this License Agreement by
such parties.
(a) Subject to and expressly
conditioned upon compliance with the terms (d) USB-IF represents and
and conditions of this License Agreement, warrants that to the best of its knowledge it
USB-IF hereby grants to COMPANY and has the right to enter into this License
any applicable Subsidiaries of COMPANY a Agreement, including the right to license the
nonexclusive, personal right (including Mark(s). USB-IF further represents and
through manufacturing and distribution warrants that in its reasonable business
agents of COMPANY and Subsidiaries) to judgment it will maintain and enforce the
use in the Territory, solely in the manner validity and its ownership of the Mark(s) in
described in the USB Logo Usage the Territory. If USB-IF in its reasonable
Guidelines set forth in the attached Exhibit business judgment declines to take action
C and as may be amended by USB-IF from with regard to a particular instance of
time to time with reasonable notice, (i) the suspected infringement or challenge to the
USB-IF Basic-Speed logo, solely in Mark(s), COMPANY may pursue such
conjunction with Product that signals at infringement or challenge at its own expense
12Mb/s or 1.5Mb/s, that has been submitted and cost. If such event, USB-IF will provide
to and passed the USB-IF Test Procedure for COMPANY with all reasonable
Basic-Speed products, and that has been cooperation.
posted on the USB-IF Integrators List, and
(ii) the USB-IF Hi-Speed logo, solely in (e) USB-IF may modify the
conjunction with Product that signals at license right set forth in Section 2(a) above
480Mb/s, that has been submitted to and to eliminate any country or jurisdiction from
passed the USB-IF Test Procedure for Hi- this License Agreement if USB-IF
Speed products, and that has been posted on determines, in its reasonable judgment, that
the USB-IF Integrators List. The license use or continued use of the Mark(s) in such
right set forth in this Section 2(a) is not country or jurisdiction may subject USB-IF
518649 v19/PA
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100300 2
or any third party to legal liability, or may any manner without the prior written
jeopardize USB-IF’s rights in the Mark(s) or consent of USB-IF. Notwithstanding the
any other USB-IF trademarks in that or any foregoing, where COMPANY transfers to a
other country or jurisdiction. In such event, third party all or substantially all of the
and upon notice from USB-IF, COMPANY business of COMPANY that is responsible
shall with reasonable promptness cease all for the manufacture and distribution of
use of the Marks in such country or Product, that party shall be entitled to use
jurisdiction. the Mark(s) under the terms of this version
of the License Agreement upon execution of
(f) COMPANY may not use or same.
reproduce the Mark(s) in any manner
whatsoever other than as expressly 4. LOGO ADMINISTRATION FEE
described in Exhibit C.
Non-USB-IF members shall pay a logo
(g) COMPANY agrees and administration fee of one thousand five
acknowledges that USB-IF retains all right, hundred dollars ($1500) upon COMPANY’s
title and interest in and to the Mark(s). execution of this Agreement. No logo
Except as expressly granted in this License administration fee shall be required from
Agreement, COMPANY shall have no rights USB-IF members.
in the Mark(s). Under no circumstances will
anything in this License Agreement be 5. QUALITY, INSPECTION, AND
construed as granting, by implication, APPROVAL
estoppel or otherwise, a license to any USB-
IF technology or proprietary right other than (a) COMPANY represents and
the permitted use of the Mark(s) pursuant to warrants that to the best of its knowledge
Section 2(a). Product is in compliance with the USB
specification, and COMPANY agrees to
(h) COMPANY represents and maintain the quality of Product at least at a
warrants that it will use the Mark(s) solely level that meets industry standards and is
as provided in this License Agreement and commensurate with the quality of Product
will not use the Mark(s) for promotional previously distributed by COMPANY.
goods or products which, in USB-IF’s
reasonable judgment, will diminish or (b) COMPANY shall supply
otherwise damage USB-IF’s goodwill in the USB-IF with suitable specimens of Product
Mark(s), including but not limited to uses and COMPANY’s use of the Marks in
which could be deemed to be obscene, connection with Product at any time upon
pornographic, excessively violent or reasonable notice of thirty (30) days from
otherwise in poor taste or unlawful, or which USB-IF. COMPANY shall cooperate fully
purpose or objective is to encourage with USB-IF to facilitate periodic review of
unlawful activities. COMPANY’s use of the Mark(s) and of
COMPANY’s compliance with the quality
3. FURTHER CONVEYANCES standards described in this License
Agreement and the attached Exhibit C. In
The license grant in Section 2(a) is personal any periodic review of COMPANY’s
to COMPANY, and COMPANY shall not compliance, Product will be tested under the
assign, transfer or sublicense this License compliance requirements that were in effect
Agreement (or any right granted herein) in

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when Product was last submitted to the COMPANY shall employ best efforts to use
USB-IF Test Procedure. the Mark(s) in a manner that does not
derogate from USB-IF’s rights in any of the
(c) If USB-IF, in its sole Marks and will take no action that will
discretion, determines that any use of the interfere with or diminish USB-IF’s rights in
Mark(s) or that the quality of any Product the Marks. COMPANY agrees not to adopt,
submitted to USB-IF for quality control use or register any corporate name, trade
purposes fails to conform to this License name, trademark, domain name, product
Agreement, USB-IF shall provide the name, service mark or certification mark, or
COMPANY with written notice of such other designation similar to the Mark(s).
failure or deficiency. The COMPANY shall COMPANY agrees that all use of the
have sixty (60) days thereafter to satisfy Mark(s) by COMPANY will inure to the
USB-IF that the COMPANY has fully benefit of USB-IF. COMPANY may not
corrected and remedied any such use the Mark(s) in any way that implies
deficiencies. Should the COMPANY fail to endorsement or sponsorship by USB-IF of
cure the deficiencies within said sixty (60) COMPANY’s Product or services
day period, USB-IF may terminate this
License Agreement with respect to such 7. DEFENSE OF CLAIMS
deficient Product.
(a) In the event USB-IF receives
(d) COMPANY represents and information concerning an intellectual
warrants that the representative sample of property infringement claim related to the
the specific model or version of Mark(s), USB-IF may at its expense,
COMPANY’s product submitted to USB-IF without obligation to do so, either (i)
for testing accurately represents the specific procure for COMPANY the right to
model or version of COMPANY’s product continue to use the alleged infringing
at all times Product is available during the Mark(s) as set forth in Section 2(a), or (ii)
Term of this License Agreement. replace or modify the Mark(s) to make it
non-infringing, and in which case,
(e) COMPANY represents and COMPANY shall with reasonable
warrants that it will comply with all promptness thereafter cease use of the
applicable laws, rules, and regulations alleged infringing Mark(s).
regarding promotion and sale of Product
with any of the Marks, and will not violate (b) USB-IF shall have no
or infringe any right of any third party. liability for any intellectual property
infringement claim based on COMPANY’s
6. IDENTIFICATION AND USE manufacture or distribution of Product, or its
use of the Mark(s).
(a) COMPANY shall mark every
use of the Mark(s) with the trademark (c) USB-IF MAKES NO
designation as described in Exhibit C and WARRANTIES EITHER EXPRESS,
shall otherwise comply with USB Logo IMPLIED, STATUTORY OR
Usage Guidelines as amended by USB-IF OTHERWISE WITH RESPECT TO THE
from time to time with reasonable notice. MARK(S), INCLUDING ANY
WARRANTY OF NON-INFRINGEMENT,
(b) COMPANY acknowledges IMPLIED WARRANTIES OF
USB-IF’s ownership of the Marks.

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MERCHANTABILITY OR FITNESS FOR 9. INFRINGEMENT
A PARTICULAR PURPOSE.
COMPANY shall promptly notify
(d) COMPANY agrees to USB-IF of any suspected infringement of or
indemnify and defend USB-IF from and challenge to the Mark(s) or any of its
against any and all claims, damages, costs, constituent elements.
and expenses (including reasonable
attorneys’ fees) and pay the amount of any 10. TERM OF LICENSE
adverse final judgment (or settlement to AGREEMENT
which both parties consent) arising out of or
related to the Product in any manner, (a) The term of this License
including user claims regarding Product’s Agreement shall be for a period of two (2)
defect, failure or malfunction, provided years from the Effective Date, except as to
COMPANY is notified promptly in writing certain Product described in Section 10(b)
of any claim, and COMPANY has sole below, as to which the term of this License
control over its defense or settlement. Agreement shall be indefinite; provided
however, that USB-IF shall have the right to
8. CONSEQUENTIAL, ET AL. terminate this License Agreement with
DAMAGES cause upon thirty (30) days prior written
notice.
EXCEPT AS SET FORTH IN
PARAGRAPH 7(d), NEITHER PARTY (b) Upon expiration of this
SHALL BE LIABLE FOR ANY License Agreement, the license right set
CONSEQUENTIAL, INCIDENTAL, forth herein may be renewed for an
INDIRECT, PUNITIVE OR SPECIAL additional term by execution of a subsequent
DAMAGES (INCLUDING LOSS OF version of this License Agreement, as
BUSINESS PROFITS) ARISING FROM amended or not in USB-IF’s discretion.
OR RELATED TO COMPANY’S Notwithstanding the foregoing, with respect
MARKETING OR DISTRIBUTION OF to Product that at the time of the expiration
PRODUCT, OR ANY USE OF THE of this License Agreement has passed the
MARK(S), REGARDLESS OF WHETHER USB-IF Test Procedure and is posted on the
SUCH LIABILITY IS BASED ON USB-IF Integrator’s List, COMPANY may
BREACH OF CONTRACT, TORT, at its option continue to use the Mark(s) in
STRICT LIABILITY, BREACH OF conjunction with that Product under the
WARRANTIES, INFRINGEMENT OF terms of this version of the License
INTELLECTUAL PROPERTY, FAILURE Agreement.
OF ESSENTIAL PURPOSE OR
OTHERWISE, EVEN IF ADVISED OF (c) From and after termination of
THE POSSIBILITY OF SUCH this License Agreement, COMPANY shall
DAMAGES. IN NO EVENT SHALL USB- cease and desist from all use of the Mark(s).
IF BE LIABLE FOR ANY DAMAGES However, unless the License Agreement is
FOR COMPANY’S USE OF THE terminated for breach in connection with
MARK(S) IN VIOLATION OF THE more than a single Product, the COMPANY
TERMS AND CONDITIONS OF THIS may distribute then-existing units of
LICENSE AGREEMENT. complying Product, and advertising
materials containing the Mark(s) for a period
of six (6) months from the termination date

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provided use of the Mark(s) in connection the Effective Date and signed on behalf of
with such inventory and such inventory is in the parties by their respective authorized
compliance with the terms and conditions of representatives.
this License Agreement.
13. GOVERNING LAW;
11. NOTICES ATTORNEYS’ FEES;
EQUITABLE RELIEF
All notices and other communications under
this License Agreement shall be in writing (a) This License Agreement shall
and shall be deemed given if delivered be governed by and construed in accordance
personally, mailed by registered or certified with the laws of the State of Oregon.
mail, return receipt requested, or sent by COMPANY hereby consents to jurisdiction
email or telecopy with a receipt confirmed and venue in the state and federal courts
by telephone, to the parties at the addresses sitting in the State of Oregon. The parties
herein or to such other addresses as a party agree to accept service of process by U.S.
may from time to time notify the other certified or registered mail, return receipt
parties. Provision of an email address at requested, or by any other method
which each party may be contacted is authorized by applicable law.
mandatory.
(b) If either party employs
USB-IF: Universal Serial Bus Implementers attorneys to enforce any rights arising out of
Forum, Inc.
5440 SW Westgate Drive, Suite 217 or related to this License Agreement, the
Portland, OR 97221 prevailing party shall be entitled to recover
USA its reasonable attorneys’ fees, costs, and
Telephone: (503) 297-5090 other expenses.
Fax: (503) 297-1090
(c) COMPANY acknowledges
email Address: admin@usb.org that a breach by it of this License Agreement
may cause USB-IF irreparable damage
which cannot be remedied in monetary
COMPANY: Information listed at the top of this damages in an action at law, and may also
Agreement constitute infringement of the Mark(s). In
the event of any breach that could cause
irreparable harm to USB-IF, or cause some
12. ENTIRE LICENSE impairment or dilution of its reputation or
AGREEMENT; AMENDMENT trademarks, USB-IF shall be entitled to an
immediate injunction, in addition to any
USB-IF providing this License Agreement other legal or equitable remedies.
to COMPANY does not constitute an offer
by USB-IF. Upon execution by both USB-IF 14. HEADINGS
and COMPANY, this License Agreement,
including all Exhibits, contains the entire Section headings are used in this License
agreement of the parties with respect to the Agreement for convenience of reference
subject matter hereof, and shall supersede only and shall not affect the meaning of any
and merge all prior and contemporaneous provision of this License Agreement.
communications. It shall not be amended
except by a written agreement subsequent to

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15. WAIVER 17. RELATIONSHIP

No waiver of any breach of any provision of Neither this License Agreement, nor any
this License Agreement shall constitute a terms and conditions contained hereto, shall
waiver of any prior, concurrent or be construed as creating a partnership, joint
subsequent breach of the same or any other venture or agency relationship or as granting
provision hereof, and no waiver shall be a franchise. USB-IF is not a guarantor of
effective unless made in writing and signed the fitness or quality of the Products.
by an authorized representative of the
waiving party. 18. SURVIVAL

16. SEVERABILITY The provisions of Sections 2(g), 6(b), 7, 8,


10, and 11 shall survive expiration or
If any provision of this License Agreement termination of this License Agreement.
(or any other agreements incorporated
herein) shall be held by a court of competent 19. EXHIBITS
jurisdiction to be illegal, invalid or
unenforceable, the remaining provisions This License Agreement includes Exhibits
shall remain in full force and effect. A, B, C and D that are hereby incorporated
by reference.

IN WITNESS WHEREOF, the parties hereto have executed this License Agreement as of the
Effective Date and do each hereby warrant and represent that their respective signatory whose
signature appears below has been and is on the date of this License Agreement duly authorized
by all necessary and appropriate corporate action to execute this License Agreement.

UNIVERSAL SERIAL BUS


IMPLEMENTERS FORUM, INC. COMPANY

Name (Signature) Name (Signature)

Name (Print) Name (Print)

Date Date

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EXHIBIT A
USB-IF Basic-Speed Logo

Do not reproduce this example. Upon execution of the USB-IF Trademark License Agreement and qualifying to use
the USB-IF Basic-Speed Logo, COMPANY will receive access to all of the electronic logo art files.

The logo reproduced above has been protected with a “not for use” badge printed across it. This “not for use” badge
is not part of the logo.

Trademark footnote:

The USB-IF Logos are trademarks of Universal Serial Bus Implementers Forum, Inc.

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EXHIBIT B
USB-IF Hi-Speed Logo

Do not reproduce this example. Upon execution of the USB-IF Trademark License Agreement and qualifying to use
the USB-IF Hi-Speed Logo, COMPANY will receive access to all of the electronic logo art files.

The logo reproduced above has been protected with a “not for use” badge printed across it. This “not for use” badge
is not part of the logo.

Trademark footnote:

The USB-IF Logos are trademarks of Universal Serial Bus Implementers Forum, Inc.

518649 v19/PA
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EXHIBIT C

USB Logo Usage


Guidelines

518649 v19/PA
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USB Logo Usage Guidelines

USB Logo Usage Guidelines

e se
Us r U
or t fo
ot f No
N

Note: The logos you see in these guidelines have been protected with a “not for use” badge printed
across them. Upon executing the logo license, you will receive access to all of the electronic USB logo
art files and a version of the usage guidelines without the “not for use” badge.

© 2000 USB Implementers Forum, Inc. (USB-IF). All rights reserved.


USB Logo Usage Guidelines, Page 1 Introduction

The Universal Serial Bus (USB) connection is a huge success! Today virtually all PCs ship with USB

connectivity, and USB-based peripherals are everywhere. Because of its ease of use, speed, and

expandability, USB is the preferred PC connection for many consumers. This presents a continued

market opportunity for the future.

In order to realize this opportunity, USB products must continue to enhance the consumers’ experience

through high quality and ease of use. That’s why USB Implementers Forum, Inc. is introducing a new,

trademark-protected USB logo for use by qualified parties. To qualify for the right to display the logo,

products must pass the USB-IF compliance testing for product quality. Successful completion of this

testing will be communicated through the word “certified” in the logo. The new logo will also allow

vendors to highlight their new USB 2.0 high-speed (480Mb/s) products with the Hi-Speed version

of the logo.
© 2000 USB Implementers Forum, Inc. (USB-IF). All rights reserved.
USB Logo Usage Guidelines, Page 2 Index

Logo 3

Logo Usage 4-6


Basic-Speed Version 4
Hi-Speed Version 5
Other Logo Usage Guidelines 6

Logo Color 7-9


Basic-Speed Version 8
Hi-Speed Version 9

Logo Don’ts 10-11


Layout 12-15
Packaging 13
Collateral 14
Advertisements 15

Art Files 16-17

© 2000 USB Implementers Forum, Inc. (USB-IF). All rights reserved.


USB Logo Usage Guidelines, Page 3 Logo Index

se
The USB logo is available with, Basic-Speed Version

r U
and without the Hi-Speed label.
t fo
The Basic-Speed version of the
logo must be used with Basic- No
Speed (12Mb/s or 1.5Mb/s)
products. The Hi-Speed version
of the logo must be used with
Hi-Speed (480Mb/s) products.
THE HI-SPEED VERSION OF THE Hi-Speed Version
se
LOGO CANNOT BE USED WITH
r U
BASIC-SPEED PRODUCTS.
t fo
The USB logo may be reproduced
only in the versions shown in
No
this document and may not be
altered in any way. Please note
that the trademark (TM) and the
word “certified” are integral
parts of the USB logo. They are
considered part of the logo art
and should not be altered in
any way. The logo must be repro-
duced from the USB-IF digital
artwork files.

© 2000 USB Implementers Forum, Inc. (USB-IF). All rights reserved.


USB Logo Usage Guidelines, Page 4 Logo Usage Index

Clear Space
Avoid visual clutter by maintaining a
se
Basic-Speed Version minimum amount of clear space around

r U
To be effective, the USB logo
the logo that is equal to the height of
the blue bar that contains the word
t fo
No
“certified” for the size selected. Please
must be treated appropriately note that when the logo reverses out of
and consistently. Clear space, a dark background, it includes a keyline
around it. The clear space does not
minimum size, and logo position include the keyline.
requirements must be followed.
Minimum Size for Print se
rU 0.17 inch
The minimum width of the USB logo is t fo
No
0.5 inch (13 mm) and the minimum height
is 0.17 inch (4.3 mm). 0.5 inch
(logo displayed at actual size)

Minimum Size for On-Screen


The minimum width of the USB logo is
Use
100 pixels. The supplied on-screen logos r
are created with the clear space built
ot fo
into the files. The smallest file available N
(100 pixels) is set to the minimum
size requirement and should not be 100 pixels
scaled down.

se
Logo Position
To position the logo correctly, use the
r U
left corner of the logo as the vertical

t fo
No
guideline. Use the top edge of the logo as
the horizontal guideline.

© 2000 USB Implementers Forum, Inc. (USB-IF). All rights reserved.


USB Logo Usage Guidelines, Page 5 Logo Usage Index

Clear Space
Hi-Speed Version Avoid visual clutter by maintaining a
se
minimum amount of clear space around
the logo that is equal to the height of
r U
the blue bar that contains the word

t fo
No
“certified” for the size selected. Please
note that when the logo reverses out of
a dark background, it includes a keyline
around it. The clear space does not
include the keyline.

Minimum Size for Print


The minimum width of the USB logo is se
orU 0.23 inch
0.5 inch (13 mm) and the minimum height N ot f
is 0.23 inch (5.85 mm). 0.5 inch
(logo displayed at actual size)

Minimum Size for On-Screen


The minimum width of the USB logo is
s e
100 pixels. The supplied on-screen logos
o rU
are created with the clear space built
into the files. The smallest file available o tf
(100 pixels) is set to the minimum
N
size requirement and should not be 100 pixels
scaled down.

Logo Position
se
To position the logo correctly, use the
r U
left corner of the logo as the vertical
guideline. Use the top edge of the logo as
t fo
No
the horizontal guideline.

© 2000 USB Implementers Forum, Inc. (USB-IF). All rights reserved.


USB Logo Usage Guidelines, Page 6 Logo Usage Index

Other Logo Usage Guidelines


Your company name, logo, or
product name must appear on
any products or related materials
where the USB logo(s) are used.
The logo(s) cannot be larger
or more prominent than your
product name, trademark, logo,
or company name.
You must use the logo(s) exactly
as they are shown in the USB-IF
digital artwork files; you may not
imitate the USB logo(s) in any of
your materials.
You may not combine the USB
logo(s) with any other feature,
including other marks, words,
graphics, photos, slogans,
numbers, design features, or
symbols. The USB logo(s) may
not be used as a design feature
on any of your materials.

© 2000 USB Implementers Forum, Inc. (USB-IF). All rights reserved.


USB Logo Usage Guidelines, Page 7 Logo Color Index

se PMS 185
The Hi-Speed logo has been
r U
created as a 2-color logo. (Other
t fo PMS 653
color versions are shown on the
following page). It is best to No
reproduce the logo using the
Pantone (PMS) numbers shown
at the right. When reproducing
these colors in 4 color process
inks, or on screen (RGB), the
screen tints listed here should
be used.
Different color models may Red Blue
reproduce the USB red and blue (PMS 185) (PMS 653)
with slight color variations, e.g., 4-color 4-color
a logo printed using PMS 185 Cyan 0% Cyan 100%
as a spot color may result in a Magenta 100% Magenta 60%
Yellow 100% Yellow 0%
slightly different hue of red Black 0% Black 40%
when compared to one printed RGB RGB
using 4 color process or compared Red 255 Red 0
Green 0 Green 51
to an on screen (RGB) logo. Blue 0 Blue 153

Note: The logo color guidelines apply to all of the


logo versions. © 2000 USB Implementers Forum, Inc. (USB-IF). All rights reserved.
USB Logo Usage Guidelines, Page 8 Logo Color Index

se
1-Color Logo
PMS 653
r U
Basic-Speed Version
t fo
The 1-color (PMS 653) version is
the preferred version of the logo.
No
The 1-color, black, version of
se
the logo should be used for
1-Color Logo
Black
r U
single-color applications.
t fo
Choose either the reversed
version of the logo, or the 1-color
No
(PMS 653) version when the logo
is used on a dark background.
A keyline has been added to
se
the 1-color (PMS 653) version Reverse Logo
r U
to ensure readability over a On a dark colored background
t fo
background of color.
No

se
r U
1-Color Logo
On a dark colored background
t fo
No
© 2000 USB Implementers Forum, Inc. (USB-IF). All rights reserved.
USB Logo Usage Guidelines, Page 9 Logo Color Index

2-Color Logo
se
Hi-Speed Version
PMS 184 & PMS 653

r U
The 2-color version is the t f o
preferred version of the logo. No
The 1-color, black, version of
the logo should be used for
1-Color Logo
s e
single-color applications.
Black

r U
t fo
Choose either the reversed
version of the logo, or the 2-color No
version when the logo is used
on a dark background. A keyline
has been added to the 2-color se
version to ensure readability r U
over a background of color.
Reverse Logo
On a dark colored background
t fo
No

se
r U
2-Color Logo
t fo
No
On a dark colored background

© 2000 USB Implementers Forum, Inc. (USB-IF). All rights reserved.


USB Logo Usage Guidelines, Page 10 Logo Don’ts Index

Don’t place the logo on a busy


background. A busy background would
Proper use of the logo strengthens not follow the clear space guidelines,
its effectiveness each time it is spelled out earlier in this document.

seen. The examples to the right


depict unacceptable uses of the
USB logo for both print and on
screen applications.

Don’t change the colors of the logo.

Don’t use the Hi-Speed version of the


logo without the word “Hi-Speed.”

Note: The “logo don’ts” guidelines apply to all of


the logo versions.
© 2000 USB Implementers Forum, Inc. (USB-IF). All rights reserved.
USB Logo Usage Guidelines, Page 11 Logo Don’ts Index

Don’t use any version of the logo without


the word “certified.”

Don’t use the logo without the trademark


(TM) symbol.

© 2000 USB Implementers Forum, Inc. (USB-IF). All rights reserved.


USB Logo Usage Guidelines, Page 12 Layout Index

Incorporating the USB logo into your packaging, marketing materials and advertisements

strengthens your marketing efforts by informing your consumers of the USB compatibility of your

product(s). The following pages show samples of various marketing materials and examples of

the USB logo placement.

© 2000 USB Implementers Forum, Inc. (USB-IF). All rights reserved.


USB Logo Usage Guidelines, Page 13 Layout Index

Packaging

Packaging is printed in a variety


of ways. Coarse printing, such
as flexography on corrugate or
screen printing on various mate-
rials, may benefit from using
the one color or the reverse logo.
Products that are printed using
finer printing methods, such as
four color process, 150 line
screen printing, can choose any
logo that best fits their product
box’s design. The goal is to
choose the logo that will
reproduce most attractively
onto the material which it is
being printed.

© 2000 USB Implementers Forum, Inc. (USB-IF). All rights reserved.


USB Logo Usage Guidelines, Page 14 Layout Index

Collateral

Where you are not restricted


by color, the full color logo can
be used for your print material.
In situations where color is
restricted, use the black, or if
appropriate, one color or reverse
versions of the logo.

© 2000 USB Implementers Forum, Inc. (USB-IF). All rights reserved.


USB Logo Usage Guidelines, Page 15 Layout Index

Advertisements

For one color newpaper adver-


tisements, use the black or
reverse version of the logo. Full
color magazine ads may use the
one color, reverse or full color
versions of the logo, choosing
the logo that works best with
the design of the ad.

© 2000 USB Implementers Forum, Inc. (USB-IF). All rights reserved.


USB Logo Usage Guidelines, Page 16 Art Files Index

The USB logo is available in various digital file formats. The file names are listed next to visuals of the logos
for your reference.

Print Applications

Encapsulated Postscript (EPS) files were created in Adobe* Illustrator* and can be reproduced at any size without
compromising quality. Use these versions for printing. Each version is a separate file. Logos can be printed using either
PMS colors or the 4 color process mix specified on page 6. Type has been converted to outlines; no fonts are required to
reproduce the logo. The files have been saved for both Macintosh* and PC.

On Screen Applications

These versions are for on screen applications such as the Web or Microsoft* PowerPoint* presentations. They have been
created in RGB color mode, and should not be used for offset printing. On screen files are saved in PC format only, though
can be opened on a Macintosh computer. These versions were rasterized in Adobe* Photoshop* from Adobe Illustrator
files (with the exception of the EPS files). The bitmap files are available in PSD, TIF, and GIF file formats. For each logo
version, three sizes have been optimized for choice.
Keep in mind that bitmap files look their best when placed at 100% size, or smaller. Should the provided sizes not meet
your specific needs, you should create additional files from the original EPS file. Don’t forget to convert to the proper RGB
color breakdown.

*Third party names and brands are the property of their respective owners. © 2000 USB Implementers Forum, Inc. (USB-IF). All rights reserved.
USB Logo Usage Guidelines, Page 17 Art Files Index

On Screen Applications (cont.)

Photoshop (PSD) files were created in Adobe* Photoshop* and are intended to be master files for all other on screen
versions of the logo. These files consist of all the layers built into the logo versions, and are RGB images. PSD files
cannot be used in other applications, but can be used to generate other file formats.
Tagged-Image File (TIF) format files were created in Adobe* Photoshop* to be used in Microsoft* Word* documents and
PowerPoint* presentations.
GIF files are provided for use in Web applications. The smallest size of each version has been optimized to the minimum
size requirements specified in the Logo Usage section of this document.
EPS files were created in Adobe* Illustrator* and are saved in RGB color format. These files are to be used in Web
software applications that utilize vector-based artwork, e.g., Macromedia* Flash*.

*Third party names and brands are the property of their respective owners. © 2000 USB Implementers Forum, Inc. (USB-IF). All rights reserved.
EXHIBIT D

Notification of Passage of USB-IF Test Procedure

Your Product, ___________________, has passed the USB-IF Test Procedure for Hi-Speed
[Basic-Speed] products, and it has been posted on the USB-IF Integrators List. As such, you are
entitled to use the USB-IF High-Speed [Basic-Speed] logo on this Product, subject to the terms
and conditions of the USB-IF Trademark License Agreement and the Exhibits incorporated by
reference therein.

518649 v19/PA
b46x19!.DOC
100300 11.

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