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Shareholders

Shareholders make a financial investment in the corporation, which entitles those with voting shares to elect the directors.
Shareholders do not normally have any rights to be involved directly in company management. Their connection to
company management is typically via the Board of Directors. If shareholders are not satisfied with the performance of the
directors, they may remove the directors or refuse to re-elect them.

In general, shareholders have little power over the directors and how they run the company. Their main role is to attend
meetings and discuss whatever is on the agenda to ensure the directors do not go beyond their powers – and provide
shareholders’ consent where required.

Board of Directors (BOD)

The board of directors is appointed to act on behalf of the shareholders to run the day to day affairs of the business. The
board are directly accountable to the shareholders and each year the company will hold an annual general meeting (AGM)
at which the directors must provide a report to shareholders on the performance of the company, what its future plans
and strategies are and also submit themselves for re-election to the board.

The board of directors' key purpose is to ensure the company's prosperity by collectively directing the company's affairs,
whilst meeting the appropriate interests of its shareholders and stakeholders. In addition to business and financial issues,
boards of directors must deal with challenges and issues relating to corporate governance, corporate social responsibility
and corporate ethics.

Chief Executive Officer (CEO)

The Chief Executive Officer is responsible for leading the development and execution of the Company’s long term strategy
with a view to creating shareholder value. The CEO has overall responsibility for creating, planning, implementing,
and integrating the strategic direction of an organization. This includes responsibility for all components and departments
of a business. The CEO’s leadership role also entails being ultimately responsible for all day-to-day management decisions
and for implementing the Company’s long and short term plans. The CEO acts as a direct liaison between the Board and
management of the Company and communicates to the Board on behalf of management. The CEO also communicates on
behalf of the Company to shareholders, employees, Government authorities, other stakeholders and the public.

VP Finance

The successful candidate will provide leadership and coordination of company financial planning, debt financing, and
budget management functions and ensure company accounting procedures and reporting conform to generally accepted
accounting principles.

Vice presidents of finance are responsible for general leadership related to the financial mission of the institution for which
they work and for composing and issuing the financial reports given out by the company to investors, regulatory agencies
and other stakeholders. They are also expected to monitor the financial health of the organization, including keeping
careful tabs on its regular transactions, investments and any business deals that affect the bottom line.

VP Marketing

The Vice President of Marketing organize marketing plans at a company, injecting themselves into the entire process. They
might initially contact market researchers and analysts to determine what products are in demand, work with product
designers to meet that demand, and brainstorm advertising campaigns with marketing specialists. This position is also
responsible for planning, organizing, staffing, training, and managing all marketing functions to achieve the company
objective of sales, growth, profits, and visibility while ensuring a consistent marketing message and positioning on a
worldwide basis consistent with the corporate direction. They also measure the effectiveness of marketing campaigns and
report what methods work or what methods need adjustment.

VP Operations/Administration

A vice president of operations oversees day-to-day operations to support the growth and add to the bottom line of an
organization. They focus on strategic planning and goal-setting, and direct the operations of the company in support of its
goals. By measuring progress and adjusting processes accordingly, the VP of operations keeps the entire organization on
track. If you aspire to move into an executive-level or higher role, you can gain a competitive advantage by completing
a Master's Degree in Human Resources.

They often plan, direct and coordinate operations in support of a company’s growth. Typical duties also include
formulating policies and strategic plans for future growth, and managing daily operations of personnel, purchasing,
administration and other departments. In addition, these executives are often required to develop strong relationships
with outside partners, such as vendors and advisors, as well as internal partners, including department supervisors and
co-executives.

VP Productions

A vice president of production plans, directs and coordinates the development and manufacture of all products made by
that company. The person who holds this position should ensure that the company uses the most efficient, effective and
economically viable methods for the production of the company's products. The VP of production will correspond with
both internal and external parties, and will usually manage two or three senior or executive producers.

For the most part, the VP of production provides leadership and management to the company's team of producers and
tracks the development of the company's products. She should create an environment that encourages interactivity and
provides empowerment, support and feedback. From time to time, it may be necessary for the VP of production to seek
out, evaluate and sign external production teams to augment the production process.

Why is it that the objectives of shareholders is wealth maximization?

The owners of the organization, seeking for profit, are shareholders. They contribute their investment in expectation of
better returns. In return of the investments of the shareholders, the organization strive for maximization of the wealth of
the shareholders. Wealth maximization is the objectives of shareholders because when business managers try to maximize
the wealth of their firm, they are actually trying to increase their stock price. As the stock price increases, the individual
who holds the stock wealth increases. As the stock price goes up, the value of the firm increases and the net worth of the
individual who owns the stock increases.

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