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The marketing
aspect will focus on the customers. The company will make a strategy for the marketing
department to attract customers to the products of the company.
Audit Objectives: Determine that the marketing aspect is useful in the company’s sales and
goodwill. That the marketing strategy of the company is effective in raising sales of the
company.
Risks
Staff are not properly trained, and therefore do not know or understand the regulatory
requirements.
The costs are more than the benefits for the company
The company markets the product differently from the actual product to gain revenues
1. Assumptions
a. Obtain useful information to make
assumptions
2. Strategy
information
3. Lessons Learned
Updating
Planning
strategy
Implement